cwt and the world of intermediaries - Carlson

carlson.com

cwt and the world of intermediaries - Carlson

Global Travel Agency Strategy

• To grow our market share (vs. the segment in general and vs.

our comp set)

• To grow our room revenues through the Travel Agency channel

• To control/minimize our distribution costs

• To distribute our product via any and all distribution channels that

are cost viable

6

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