Jean Rivard - University of British Columbia
Jean Rivard - University of British Columbia
Jean Rivard - University of British Columbia
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Books in Review<br />
notion <strong>of</strong> transnational culture studies<br />
from Outside in the Teaching Machine in<br />
setting the parameters for a scrupulously<br />
United States-centred collection, while<br />
Cary Nelson is more enterprising in naming<br />
Spivak as a key, if disingenuous, player<br />
in cultural studies' "fetishizing <strong>of</strong>'fandom.'"<br />
While there is good material in the<br />
collection, it is unfocused and ultimately<br />
disappointing. Smithson's introductory<br />
essay, one suspects, would be a suitable<br />
item for deconstruction by the author <strong>of</strong><br />
Outside in the Teaching Machine: Smithson<br />
fails to situate "culture" historically within<br />
the <strong>British</strong> tradition (Tylor's Primitive<br />
Culture is not a central text, and not the<br />
only important one before Williams), and,<br />
in his discussion <strong>of</strong> essence <strong>of</strong> culture does<br />
not seem to have considered the possibility<br />
<strong>of</strong> "strategic essentialism," a concept<br />
beyond which Spivak has now moved.<br />
Potentially productive tensions are elided,<br />
Smithson stressing early in his essay a nowcommon<br />
proposition that culture studies is<br />
concerned to create new knowledge, not to<br />
explain knowledge to a wider public, but<br />
failing to address the contradictions <strong>of</strong> this<br />
position with his later comment that teachers<br />
in culture studies will "have to write jargon-free<br />
prose for magazines and<br />
newspapers." Similarly, a tame "dialogue"<br />
between Gerald Graff, Janice Radway, Gita<br />
Rajan and Robert Con Davis ends in agreement<br />
to disagree, gentlemanly disputes<br />
glossed as "signs <strong>of</strong> vitality in an ongoing<br />
and productive debate."<br />
The explicit subject <strong>of</strong> the collection, the<br />
institutionalization <strong>of</strong> "culture studies" in<br />
the <strong>University</strong>, and the problems and possibilities<br />
this opens up for cultural workers,<br />
is an important one. Many <strong>of</strong> the articles<br />
debate the need to make a declaration <strong>of</strong><br />
independence from the Birmingham<br />
School, to adapt <strong>British</strong> "cultural studies"<br />
to "culture studies" in the United States;<br />
again, this is a fertile topic. Too many<br />
essays, however, after promising beginnings,<br />
end in a melange <strong>of</strong> celebratory<br />
epiphany and warnings <strong>of</strong> a forthcoming<br />
apocalypse. Several <strong>of</strong> the writers in the<br />
"Dissenting Voices" section successfully use<br />
the tactic <strong>of</strong> either anecdote, or detailed<br />
analysis <strong>of</strong> a specific cultural situation to<br />
open up institutional contradictions for<br />
analysis. Pamela Caughie narrates her own<br />
reaction to "strategies <strong>of</strong> manipulation" <strong>of</strong><br />
the Chicago Art Institution's "Degenerate<br />
Art" exhibition to lead into a discussion <strong>of</strong><br />
how "a cultural studies pedagogy may work<br />
against the very politics it endorses."<br />
Sheng-mei Ma's chilling account <strong>of</strong> his<br />
interpellation and packaging as native<br />
informant within North American academia<br />
suggests institutional aporias in Asian<br />
and Asian American Studies. Yet both writers<br />
turn away from detailed analysis <strong>of</strong><br />
institutional practices to unproductive generalization.<br />
Few culture studies teachers<br />
would disagree with Caughie's call for "a<br />
performative pedagogy . .. continually<br />
reenacted and reinscribed" in which "each<br />
pedagogic situation creates its own dynamics";<br />
many might question the precise<br />
nature <strong>of</strong> this pedagogy beyond the application<br />
<strong>of</strong> currently fashionable gender<br />
studies vocabulary. Again, Ma's suggestion<br />
that culture studies "integrate and use<br />
varying perspectives rather than exclude<br />
any one <strong>of</strong> them" is unarguably desirable;<br />
however, his essay clearly shows that there<br />
are institutional constraints upon such<br />
integration which mere volition cannot<br />
overcome.<br />
English Studies/Culture Studies contains<br />
two excellent essays: the first, and the last in<br />
the collection. Patrick Brantlinger produces<br />
detailed analysis <strong>of</strong> "Cultural Studies versus<br />
the New Historicism," while Cary Nelson's<br />
refreshingly polemical "Always Already<br />
Cultural Studies," explores the commodification<br />
<strong>of</strong> cultural studies and produces a<br />
manifesto for future work in the area. They<br />
cannot compensate, however, for the overall<br />
thinness <strong>of</strong> the collection.<br />
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