• SEPTEMBER 12, 1977


Inclu^mg All Stclionil Ntwi Pm«



nn forced to turn his

ii;k on civilization and

iivive with a family of

Vderness friends!





Fublkhitl In Nine SKtlami Ultloni


Editor-in-Chief and Publisher

RALPH M. DELMONT ..Managing Editor


GARY BURCH Equipment Editor


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riihllrntlon No. 062280.

SEPTEMBER 12, 1977

Vol. Ill No. 21

^^Ut^Ms e^-ik Meiofr. r^ct^^MSnJu



Two letters in the July 4 Boxoffice

pointed out what the industry needs right

now. One dealt with product and the other

with equipment.

None of the newest electronic gadgets

really can affect theatres if Hollywood

shapes up now. Tape machines, large screens

for the home, discs, etc,, simply will invade

the 8mm fans' market. A large screen in

a normal living room really is most uncomfortable,

to say the least. The size of

the screen must be in perspective with

regard to distance, height, etc.

What the industry really needs is better

sound (stereo to be sure), bigger and bigger

pictures (in size) and. of course, decent

escapist films, fun films, and all-family

films. Filth has to go!

Big sound is exciting. Youth today is

very "up" on sound—and stereo and big

sound will bring in the kids.

We must have films that can be shown

decently only in a large theatre. We must

have exciting sound to go with the big films.

We don"t need any more films with messages

—just simple entertainment. For the little

people, we need heroes, clean-cut, decent,

strong. ail-American heroes!


P.O. Box 10396

Honolulu. Hi. 96816


Recent announcements have been made

that the new home video machines are expected

to take the place of motion picture

theatres in the next decade. It is forecast

that 250,000 of these units will be sold by

the end of this year and the half-dozen or so

manufacturers in the market expect to

reach sales of 750,000 units in 1978.

Looking ahead, it isn't hard to imagine

widescreen, stereophonic and even quadraphonic

sound video machines in the home.

And then why should the home viewer go

to his local theatre to pay high admission

and concessions prices for poor picture

quality and lousy sound?

Improvements must be made now to

show the public just how good a movie can

be at its local theatre. Optical stereo sound

can be here today. Every film could be

produced this way at very little additional

cost per film. For the theatre owner, it

requires a one-time installation expense.

The basic movie customers are young pc

pie, and stereophonic sound is right up th


The Dolby sound system is another s<

ing point. Most of today's youth who pi

chase stereo equipment buy it with t

Dolby system. Why? They want all t

quality they can get. Yet at the thca

only "high fidelity" is given to them.

The movie industry better wake up! On

the home viewers get away from their

theatre, it's hard to get them back.


Marc 1 and 2 Twin

Sheboygan, Wis. 53081




Last fall I wrote you a letter pointing c

that the new producers of the film "Sup.

man," starring Marlon Brando, were mi

ing a great publicity potential.

The first screen actor to play "Sup

man" was Kirk Alyn and he appeared

two serials for Columbia back in the 1


Alyn has written a wonderful book

his past exploits starring as the "Man Frc

Krypton," and has been appearing at

festivals around the country, proving to

an absolutely wonderful "star" and hum

being, not only to those who attend thf

gatherings in thousands, but also when

appears on talk-shows in connection

his appearance at the festivals.

In my first letter. I mentioned that, s

it is known that the producer of the

"Superman" film has picked a younger pi

former to fill the starring role, it would be

natural to get Alyn to fill the role of

father of the current "Superman,"

An announcement has just been ma

that Alyn will play the part of Superm,i

father and Noel Neill will do the part

Superman's mother (Ms. Neill was L(

Lane in the TV series).

It is a welcome relief to know that toda;

new film producers recognize a natural pu

licity bit when they see it. All is not

perhaps, in getting back to "selling" a fill

to the public—besides just a full-page

in the local newspapers.


JRC Community Movies

Route 1, Box 371

Clarksburg, W. Va, 26301










Music scored by


Based on the novel by


Produced by


Written for the Screen

and Directed by


soundtrack album availabli

1 Colu;Tibia records and tap'

Opening October 12th—New York, Los Angeles, Toronto.


Amicus to Distribute

Soviet Films in U.S.

NEW YORK—Making its first entry into

the national film-distribution market.

Amicus Trading Enterprises, Inc., has announced

that it has concluded a long-term

U.S. distribution agreement with Sovexportfilms,

the official Soviet film agency, for the

purchase of feature films and documentaries,

permitting commercial theatrical distribution,

eventual 16mm distribution for

institutional and private viewing and TV


Amicus president Robert Klonsky. who

recently returned from Moscow where the

contract signing took place, described the


with the Sovexportfilms executives

as "cordial and congenial" and pointing

to a warming of U.S.-USSR film-industry

relations. Together with Amicus vicepresident

Earl Scott and associates, Klonsky

viewed a number of possible selections for

distribution in the U.S. after which an initial

selection of six was made.

Although the complete list of selections

is not yet available, among the first are the

award winners "Sweet Woman," "White

Ship" and this year's Berlin Film Festival

grand prize winner, "The Ascent." These

are among the best of current Soviet film

productions, chosen for superior artistic

merit and thematic interest to general U.S.


All films will be made available in both

subtitled and dubbed versions. Exhibitor

screenings will be announced in the near


Subsequent plans are to make available a

number of the universally admired classics

of the Russian cinema.

New York offices for Amicus Trading

Enterprises are at 250 West 57th St., which

will handle distribution east of the Rocky

Mountains, while distribution in the 1

Western states will be through a West Coast

affiliate. Associated Projects, located at

1006 North Harper Ave., Los Angeles,

Calif. 90046.

Allen's Friend Brickmon

Signs to Write, Direct

BURBANK— Marshall Brickman has

been signed by Columbia Pictures to write

an original screenplay and direct the motion

picture for Columbia Pictures release, it

was announced by Daniel Melnick. in

charge of worldwide production for Columbia.

The project will mark Brickman's film

directing bow. In collaboration with Woody

Allen, Brickman wrote the screenplay for

Allen's latest film "Annie Hall" and previously

he had teamed with Allen in writing

"Sleeper." The two have been associated

writing for nine years and their friendship

dates back to their youth.

A frequent contributor to national magazines,

Brickman at 27 was the youngest

head writer for "The Tonight Show" and

has written comedy material for Dick Cavetl

and Joan Rivers.

BOXOFFICE :: September 1977


Nash to Direct Cougar's

Domestic Distribution

HOI.l.YWOOD— lec Shroul, president

and chief executive officer of Cougar Releasing,

has announced the appointment of

Richard Nash to the post of vice-president,

domestic distribution, in the theatrical division,

effective immediately. According to

Shrout, this move is to centralize the company's

sales efforts further and to create

more effective patterns of distribution for

product slated for October/ November release

this year.

Nash formerly was with Doty-Dayton as

head of sales during the company's "golden"

period and supervised the domestic release

of "Where the Red Fern Grows," "Against

a Crooked Sky" and "Seven Alone."

Nash will headquarter at the Hollywoodbased

production-distribution company's

home offices at 6255 Sunset Blvd.

Government Building Fire

Consumes 'March of Time'

WASHINGTON—The "March of Time"

newsreel series, approximately 900 cans

stored in a federal vault, which Time, Inc..

had donated to the National Archives, were

burned August 29 when the Washington

National Records Center complex in Suitland.

Md., caught fire. Origin of the blaze

was unknown.

The 35mm film, believed to be of priceless

historical value, was produced by Time

and distributed from the 1930s through


The film base was made of flammable

cellulose nitrate and the fire blew out a

"blow-out" panel, thus damaging the stored

newsreels, according to Richard Q. Vawter.

director of information for the General

Services Administration.

'Annie Hall' Scores Biggest

Grosses Yet for Allen, UA

NEW YORK — The highly acclaimed

Woody Allen comedy "Annie Hall" has become

the most successful of his pictures yet

in terms of boxoffice grosses and length of

runs, according to Al Fitter, United Artists

senior vice-president for domestic sales.

The film to date has grossed more than

$19,000,000 domestically in approximately

2,000 playdates since April 20 and still is

not considered to be played off.

Fitter added that the film's engagements

have lasted approximately twice as long in

key cities as previous Allen films.

TEXPO '78 to Be 3-Day

Huddle Jan. 31-Feb. 2

DALLAS—TEXPO '78, the annual

NATO of Texas convention, will be held

January 31 through February 2 next year

in the Fairmont Hotel here. It inadvertently

was indicated in Boxoffice August 29 that

the conclave would be only a two-day event.

Texas NATO officials advise, however,

that TEXPO '78 will be a three-day convention

and remind that the 1979 huddle, also

a three-day affair, will be held in Dallas'

new Hyatt Regency Hotel.

Show-A-Rama 21 to Be

Industry 'Supershow'


planning committee Friday (9) announced

the theme for the March 1978 industry-wide

This logo has been designed to underscore,

graphically, the "Supershow"

theme of Show-A-Rama 21.

convention— "Show-A-Rama 21. Supershow

of the Film Industry." The confab is

scheduled to be held at Kansas City's glamorous

Crown Center Hotel March 13-16,

1978, inclusive.

Norman Nielsen, president of the United

Motion Picture Ass'n, which sponsors the

event, said in announcing the theme that

the planned convention would be the largest

in the history of Show-A-Rama.

"We are planning more programs, tradeshow

exhibits and screening sessions than

featured at any previous Show-A-Rama convention,"

Nielsen disclosed.

Delegates to Show-A-Rama will receive

more than ten times their cost in industry

knowledge and entertainment value, Nielsen


The "Supershow" theme will be emphasized

throughout the week, with seminars

and meal events appropriately keyed. A

popular feature of Show-A-Rama, the tradeshow

also will utilize the "Supershow"


Co-chairmen developing the event are

Kent Dickinson, Dickinson Operating Co.:

George Kieffer, American Multi Cinema,

and Jack Poessiger, Commonwealth Amusement


Registrations and tradeshow sales will be

directed bv Ms. Dee Brown.

'Alien Factor' Sci-Fier

Seeking a Distributor

PERRY HALL. IND.—Cinemagic Visual

Effects, Inc., announces completion of

"The Alien Factor," a new science-fiction

film. One year in the making, it features

five original creatures, miniature animation

and an animated title sequence, optical effects

and a spaceship.

No distribution deal had been set at press


Name Pioneer Dinner

Honorary Committee

LOS ANGELES — The honorary committee

for the 39th annual "Pioneer of the

Year" dinner has been formed, it was announced

by James R. Velde. president of

the Foundation of the Motion Picture pioneers,

and M. J. Frankovich. general chairman

of the dinner.

This year's dinner honors Los Angeles

exhibitor-producer Sherrill C. Corwin,

chairman of the board of Metropolitan

Theatres Corp.. and will be held Monday

evening. November 14. at the Beverly Hilton

Hotel. Beverly Hills.

Serving on the committee are:

Mark Adams jr, Charles A. Ahcoate, Irwin Allen,

Joseph G^ Aherman, Samuel Z. Arkolf, Ted Ashley,

David Begelman, Lester Blumberg, Joseph Blumenleld.

Al Boudouris, Richard Brandt, Robert Bridewell,

Steve Broidy, John G. Broumas, Oscar A. Brotman,

Harry Buxbaum, Ross Campbell, Robert L. Carpenter,

Fred Carr, William Chaikin, M. H. Chakeres, George

Chasin, Willard Chotiner, John F. Clark, Samuel H.

Clark, Roy Cooper, William Cooper, Bruce Corwm,

Fredric Donz, Glen W. Dickinson )r, Barry Diller,

Richard Durwood, George Eby, Nat D. Fellman, Al

Fitter, Jerome A. Forman, Michael R, Forman, William

R. Forman, M. ]. Frankovich, P. Harvey Garland,

Hal Gibson, Norman Gluck, Marvin Goldman,

Theodore Gore, Milton Goldstein, Jerry Gruenberg.

Also, Charles Hacker, Monty Hall, A. Handschumacher,

Walter Harmon, George A. Hart jr., Roland

Hassanein, Salah M. Hassanein, John M. Heidt, Phil

Isaacs, Irving Levin, Newton P. Jacobs, Leo Jalfe,

Jack Karp, William F. Kartozian, Lloyd Katz, Richard

L. Kile, Howard Koch, Arthur Krim, Ronald Krueger,

Alan Ladd jr; Eileen K. Ledlord, Sol Lesser, Martin

Levine, Norman Levy, M. A. Lightman, Douglas J

Lightaer, Weldon E. Limmroth, Robert L. Lippert jr:

Roger A. Lockwood, Hulsey S Lokey; Milton H.

London, Irving H. Ludwig, Gene Lutes, Frank G.

Manusco, Harry Mandel, Ted Mann, Hi Martin, Ben

Marcus, Kenneth M. Mason, Walter M. Mirisch, Blair

Mooney, Thomas Moyer, Bernard Myerson, Robert

Naily, Martin Newman, Richard H. Orear, C. L

Patrick, David Picker and Eugene Picker.

Others named were:

Eric Pleskow, Henry G. Plilt, Charles M. Powell

Ralph Pries, Martin Quigley jr., Milton R. Rackmil,

G. Clark Ramsay, Charles M .Reagan, Sumner Redstone,

Trueman Rembusch, Frank H. Ricketson jr..

Burton E. Robbins, Frank E. Rosenlelt, Paul Roth,

John H. Rowley, Sol Schwartz, George Secton, Joseph

M. Seider, Robert W. Selig, Sid Sheinberg,

Richard A. Shepherd, Donald C. Simpsori Joe Sinay,

T G. Solomon, Jack P. Sparberg, John H Sletnbler,

Ezra E. Stern, B .V. Sturdivant, Joseph M, Sugar,

Morton Sunshine, Bob Tankersley, Martin Umansky.

Vernon Underwood, Jack Volenti, James R. Velde,

Harry J. Volk, Ray Vonderhaar, E, Cordon Wolker,

Hal Wallis, Richard Walsh, Frank G. Wells, Rov B

tions. 9200 Sunset Blvd.. and at the offices

of Irving Ludwig. Disney Studios; Hi Martin.

Universal Studio: Robert Selig. Pacific

Theatres, and Bruce C. Corwin. Metropolitan


MIPS Offering Free

Polo Short 'Gould Cup'

NEW HYDE PARK. N. Y.—The Modern

Talking Picture Service is offering a

13-minute short film titled "The Gould

Cup." which features "horses bred for speed

and mobility thundering across a field 12-

acres long, their riders challenging each

other's daring and skill." The sport is polo

and the best high-goal polo seen in the U. S.

in over 35 years is said to be spotlighted in

the new 35mm sound and color motion



This film is available free to theatres

throughout the country, except in the states

of Alaska and Hawaii. Distribution is being

made by the theatrical libraries of Modern

Talking Picture Service.

"The Gould Cup" features two teams of

the highest ranking professional U. S. polo

MOVIEMAKING IN NASSAU—Nassau County Executive

Gary Paster to Head

The Burbank Studios

White, Melvin R, Winman and Emanuel L. Wolf.

Tickets for the dinner are available in BURBANK.—Gary Paster has been promoted

New York through the Foundation of Motion

Picture Pioneers Office, 1600 Broadway:

to the post of president and general

manager of the Burbank Studios, with re-

in Hollywood at Frankovich Producsponsibility

for the management of the


effective Thursday (1). it was announced

by the administrative committee of


For the past five years, Paster has held

various positions, including vice-presidentadministration,

and served as assistant to


predecessor Robert K. Hagel. who asked

to be relieved of the position upon the

expiration of his contract. Hagel had held

the post for the past five years.

Hagel's services will continue to be utilized

by TBS, operated jointly by Columbia

Pictures and Warner Bros., in several specialized

areas including future videotape expansion

and technological development. He

will report to Paster and the administrative

committee jointly.

Columbia Preps New Films

By Fosse and Carl Reiner

HOLLYWOOD — Daniel Melnick. in

charge of worldwide production for Columbia

Pictures, has announced a slate of three

new films on which shooting will begin in

January and the spring of 1978.

George C. Scott will star in "Hardcore,"

players competing against each other for the

drama in which Scott's life

U. S. championship title on the playing

a contemporary

is drastically changed when he seeks out his

field of the Oak Brook Polo Club in Oak

Brook, III. Newcomers and aficionados will

missing daughter and discovers she has become

involved in the underworld of pornography.

enjoy the results.

"The Gould Cup" was produced for Polo

John Milius will produce the film which

Corp. of the Americas by Lukas Film Productions,

Paul Schrader will direct from his own


screenplay. Production on "Hardcdre" is

Ralph G. Caso,

right, and film director J. Lee Thompson of Los Angeles discuss filming of scenes

for the ABKCO Productions feature "The Greek Tycoon," which stars Anthony

Quinn, Jacqueline Bisset and .lames Franciscus. Thompson, his crew and stars

spent two days on location at a North Shore Nassau estate, where Caso visited.

The company had just arrived from London after location filming. Most of the

motion picture was shot in Greece, with Washington, D.C., set as the next stop

before going to County Cork, Ireland. Caso has a study under way on establishing

a motion picture and video center in the county.

scheduled for January.

Carl Reiner will write the screenplay and

direct "Tubie's Monument." set for produc

tion in the spring of 1978. Martin Bregmar

will produce.

Bob Fosse will direct "All That Jazz," ar

original musical drama based upon his owr

experiences after he suffered a heart attacl

while editing "Lenny" and preparing thi

Broadway-bound musical "Chicago."

The script was written by Fosse, Stuar

Ostrow and Robert Alan Aurthur, who alsc

will produce. Rehearsals for "All That Jazz'

are set to begin Jan, 30, 1978, in New Yorl


Seventeen Chooses 'NY. NY

'Movie of Month' for Sept.

NEW YORK—Seventeen Magazine h;

selected as its "Movie of the Month" fc'

September the Martin Scorsese music:

"New York, New York." Film editor Edwii.

Miller called the romantic drama "a smaslii


Robert Chartoff and Irwin Winkler pn

duced the screenplay by Earl Mac Rauc

and Mardik Martin. Original songs by Jol"

Kander and Fred Ebb are featured in tl

Liza Minnelli-Robert De Niro starrer, rj i,

leased by United Artists.

BOXOFTICE :: September 12, 19

, the

Court Rules in Favor

Of Nine Distributors

CHICAGO—A three-judge Illinois Appeals

Court has affirmed a decision in


of nine film distribution companies, finding

that Henry C. Rhyan and four corporations

he controlled had underreported the gross

receipts of four theatres owned by his companies.

The distributors had been awarded


In affirming the earlier decision of the

Cook County Circuit Court, the Appellate

Court of the Illinois First District decided

that the damages assessed against the theatre

owners were not limited to final


terms applied to the unreported grosses.

The court explained that, in distributor-exhibitor

agreements described as "reviewable

percentage film licenses," final contract

terms are established in negotiations between

distributors and exhibitors after a picture's

engagement and that "it is apparent that the

determination of the final percentage rests

primarily upon the accurate boxoffice report

of gross admission receipts."

Therefore, the court said, final percentage

terms in the Rhyan case would have

been increased by 20 per cent had the true

gross receipts been reported. If the final

terms had been applied solely to the unreported

gross receipts of $126,029, the damages

would have been $48,250. However,

by increasing final terms by an average of

20 per cent and applying that 20 per cent

to the reported grosses as well, damages

awarded were $79,299, plus $12,572 in interest

for unreasonable delays.

The Appellate Court also held the right

of distributors to join together to sue an exhibitor

for fraudulent underreporting. The

court found that "common questions of law

and fact are involved" and that it would be

impossible to determine underreporting for

each distributor without auditing all the

books and records of the theatre owners.

The court also said nine separate trials

would have been repetitive and unnecessarily


The nine distributors were Metro-Goldwyn-Mayer,

Warner Bros. Distributing

Corp., Buena Vista Distribution Co., United

Artists Corp., Universal Film Exchanges.

Columbia Pictures Industries, Avco Embassy

Pictures Corp., 20th Century-Fox Film

Corp. and Paramount Pictures Corp.

The four Illinois theatres involved were

Antioch in Antioch, the Liberty in Lib-

^ ertyville, the McHenry in McHenry and the


Family Outdoor in Grayslake.

Ransohoff Prods. Chooses

'Nightwing' for Columbia

HOLLYWOOD—Film rights to William

Cruz Smith's suspense novel "Nightwing"

have been acquired by Martin Ransohoff

Productions as the first in a multiple-picture

agreement between Ransohoff and Columbia

Pictures, according to Daniel Melnick, in

charge of wordwide production for Columbia.

Published this month by W. W. Norton

& Co., "Nightwing" will be adapted by Edwin

"Bud" Shrake for early 1978 production.

7 BOXOFFICE :: September 12. 1977

WOMPI Intl to Open 24th Huddle

Sept. 15 at Hyatt Regency Memphis

MEMPHIS—The 24th annual convention

of the Women of the Motion Picture




Hj^aj^^^^^ al will convene here

^^^^^HII^^^ the Hyatt

^^^^^V ^^B Memphis Thursday

H^^^^ 4t, ^P

through Sunday


Gladys Melson

(IS) for "Dixie Jubilee."

with Gladys

.Melson of Kansas

with the WOMPI International board in


The entire roster of international officers

is comprised of Gladys Melson (Kansas

City), president; Dorothy Reeves (New

York), vice-president; Mary Hayslip (Kansas

City), corresponding secretary; Marsha

J. Weaver (Jacksonville), recording secretary,

and Esther Osley (Atlanta), treasurer.

Club Presidents to Meet

The club presidents' forum also will be

in session Thursday morning, with Mrs.

Amalie Gantt of Charlotte, N.C., as moderator.

The Thursday luncheon, compliments

of the Atlanta WOMPI Club, will be

followed by the joint meeting of the WOMPI

International board, international standing

committee chairmen, local club presidents,

moderator of president's forum and past

international presidents.

Thursday evening, the Kansas City

WOMPI Club will host the international

officers' dinner, to be held at the Fontain

House (as will the Thursday luncheon). Following

dinner, there will be an "Ice-Breaker

Party," courtesy of the Charlotte, Des

Moines, Hollywood/ Los Angeles and Toronto


Business Sessions


Business highlights of the convention will

be the hearing of reports and recommendations

from the board of directors and committees

and taking action thereon; consideration

of amendments to bylaws; workshops;

election and installation of officers;

presentation of awards and trophies, and

balloting on the 1979 convention site.

Will Rogers a Major Project

The Will Rogers Institute, which now has

been relocated in expanded facilities at the

Burke Rehabilitation Center in White

Plains, N.Y., has remained one of the main

projects of WOMPI. Collection activity for

the year has included:

• Honorariums—Research and Healing:

The simi of $85 was channeled to this area,

the major portion of which was through the

Des Moines WOMPI Club.

• Memorials—Research and Healing: A

total of $445.50 was donated through this

area, the majority of which came from the

Kansas City. Dallas and Chicago clubs and

WOMPI International. The Atlanta and

Jacksonville clubs also participated.

• Special Projects: The Charlotte club is

to be commended for its special Will Rogers

project—$352 was realized from donating,

preparing and serving the buffet luncheon

at the annual golf outing and $748 earned

at the outing by the men of the industry was

contributed through the club. The Jacksonville

club is to be praised for the great in-

( it\. international roads made through its annual golf tournament

this year—$80 was earned by the

piesident, presiding.

Picconvention meetings

members and $175 realized by the men of

the industry at the tournament was channeled

will begin Thurs-

day morning (I5l

through the club.

Service Projects Cited

• Dimes From WOMPI Dames: The 14

clubs and two members-at-large contributed

over $2,000 to this program. The money

will be put in a special international savings

account and held in escrow until completion

of the new Will Rogers Institute. The accumulated

sum will be used to purchase

equipment. To date, WOMPI has contributed

a total of $87,871.19 to Will Rogers.

Annual reports received for distribution

at the convention indicate wide and varied

community service activities for a total of

24.523 hours and $24,308.51 in funds. Service

projects during the past year were as


Atlanta: Children's Home, Goodwill Industries,

Cannin County HEW, hospitals, Boys Home, Mount

Dora Christian Home, Cancer Home, Community

Clothes Closet, Easter Seal Society, Roswell Clothes

Closet, nursing homes and Senior Citizens Club.

Charlotte: Hospitals, scholarships. United Community

Service, theatre parties, needy families,

nursing homes, rest homes, Ass'n for the Blind,

shut-ins, Easter Seal Society and Goodwill Indus-

Chica'go: Haunted House, Variety Club artificial

limb program. Purple Heaii Cruise, United Cerebral

Palsy, needy children, foster child, hospitals.

Dallas: Hospitals, mode picture books for children

and adults, nursing homes, Jerry Lewis Muscular

Dystrophy Telethon, Variety Club Sunshine Coach,

Leukemia Foundation, Salvation Army, showed

movies at institutes and donations to needy children

at Marrillack Social Center.

Des Moines: Salvation Army, Mental Health Ass'n

of Iowa, County Juvenile Home, Eye Bcmk. Goodwill

Industries and Variety Club of Iowa telethon.

Hollywood/Los Angeles: KCET, Channel 28, pledge

nights, KCET auction, Jeffrey Foundation, Arthritis

Pretelethon, United Cerebral Palsy Phonothon, UCP

Telethon and Southeast Indian Center.

Jacksonville: Handicapped children. Christian


Health Center, Boys Club, adopted Indian

Alcoholics Hehabilitation Center, Haunted House,

needy families and Salvation Army Christmas socks.

Kansas City: City Union Mission, hospitals, nursing

homes, blind school. Kidney Foundation, Muscular

Dystrophy, Cystic Fibrosis, convalescent center, assisted

at White House Conference, Variety Club

Haunted House, needy families, sent children to

ccmip and telethons.

Memphis: Shut-ins, aged men and women , hospitals

and Children's Hospital.

New Orleans: Charity Hospital, State Health Hospital.

Home Health Service, Christmas Seal Ass'n,

nursing home and Missionary Contact.

New York: Ass'n for Mental Health, nursing homes.

Eyes for the Needy, rest homes. Variety Club Christmas

party. Salvation Army, Mission for Sioux Indians,

senior citizens.

San Francisco: Hospitals, missionary, Junior Ice

Hockey Ass'n and telethon.

Toronto: Second Mile Club, hospitals, Rotary

Laughlen Center, electric wheelchair lor eight-yearold

boy with cerebral palsy. Good Neighbors Club,

needy families, Salvation Army and purchased articles

lor underprivileged children in other countries.

Washington, D.C.: Needy families, Howard Foundation.

St. Pius Home S School Ass'n, Lions Club,

Boys and Girls Club, Variety Club, American Cancer

Ass'n, National Children's Center and mentally

retarded children.


Backed by a pulse-pounding ad and promotion campaign t










MGM (/»)


United Artists

1977 by Metro-Goldwyn-Mayer Inc.

m "COMA" from the #1 mystery thriller novel of 1977


l£R MOVIE OF 1978

^400,000 hard cover copies now in print, to be followed by 2 million N.A.L. Signet paperbacks.

Hooch' Set for Multiple

Unspooling in Atlanta

ATLANTA—••Hooch." Prudhomme Productions'

premiere film, will world-premiere

Friday (30) in a citywide break here, it was

announced by Michael Rothschild, president

of Omni Pictures Corp., distributor of the


Following the Atlanta break, the Charlotte.

N.C.. and Jacksonville. Fla.. territories

will present ••Hooch" in early fall.

Starring Gil Gerard, last seen in "Airport

"77," •Hooch" is a comedy-action film that

lells what happens when a peaceful North

Carolina moonshining community suddenly

is invaded by a mob of inept New York

hoods determined to take over the illegal


Filmed on location in a community that

had no motion picture theatre. "Hooch"

was written and directed by Ed Mann, produced

by Thierry Pathe and co-stars Erika

Fox and Melody Rogers.

Niven Joins Davis. Smith

And Ustinov For 'Murder'

LOS ANGELES—David Niven has been

signed to star as 'The Colonel" in Paramount's

upcoming film version of Agatha

Christie's detective novel "Murder on the

Nile," which John Guillermin will direct.

The screen adaptation by Anthony Schaffer

rolls in London Monday (19) with Peter

Ustinov as Inspector Poirot. Also starring

are Bette Davis. Angela Lansbury and Maggie




The world film

community has

applouded and awarded




and they're on the

way here now!




arrangement with

Sovexport film has been

awarded exclusive U.S.

distribution rights to

these superior films

—and much more!

For more information and to

attend screenings, contact

Amicus Trading Enterprises

250 West 57th Street

New York, N.Y. 10019

Tel: (212) 586-8614

'One on One' Is a Hit

In New York Multiple

New York— "One on One," the Warner

Bros, drama starring Robby Benson,

Annette O'Toole and G. D. Spradlin,

grossed a strong $525,620 in its first

five days at 56 theatres in the metropolitan

New York area, according to

Terry Semel, executive vice-president

in charge of distribution.

"One on One" was produced by Martin

Hornstein and directed by Lamont

Johnson from the screenplay by Robby

Benson and Jerry Segal.

Stan Newman Elected

Vice-President of MCA


has been elected vice-president of MCA.

Inc.. by the company's board of directors,

it was announced by Sid Sheinberg. president

and chief operating officer. Newman

presently is a vice-president of both Universal

Pictures and Universal Television.

Newman. 42, joined MCA in 1974 following

his tenure as associate publisher and

editor of Cue Magazine in New York, which

he joined in 1968. Prior to Cue, he spent

ten years in marketing, research and account

work in the advertising agency field.

He holds a master's degree from the Graduate

School of Business, Columbia University,

New York,

Cougar Sets Nov. Release

For 'Legend of Sea Wolf

HOLLYWOOD—Lcc Shrout, president

of Cougar Releasing, announced that postproduction

work on its feature "The Legend

of Sea Wolf" (based on the original Jack saturated the Canadian media with press

London book "Sea Wolf"), starring Chuck

Connors and Barbara Bach, is nearing com-

Charbon. Michael already has done one


radio interview with the No. 1 middle-of-

pletion and the film will be ready for

Thanksgiving release.

Cougar anticipates that the feature will

receive a PG rating from the Motion Pic-

Ass'n of America.


"The Legend of Sea Wolf" is one of

several features Cougar will be releasing

which have both an American and European


Francis Lynch Appointed

SBC Film Buying Head

BOSTON— Francis D. Lynch has been

appointed to head the film-buying department

of SBC Theatres, it was announced

by circuit president Douglass N. Amos.

Lynch succeeds Gasper Urban, who will

assume a sales executive position this month

with Columbia Pictures,

Lynch has been a film buyer for SBC

for the past four years and prior to that

was a branch and division manager for


A subsidiary of Sonderling Broadcasting

Corp.. SBC operates 57 theatres located in

New England and upstate New York.

'Grease' Contest Winners

Appear in Scene of Film

HOLLYWOOD—Forty lucky contest

winners from all over the country have returned

home, delighted but exhausted, following

their whirlwind tour of Hollywood.

The group, aged 16 to 23, won the chance

to "Be a Star" and were featured in a musical

number for the film version of

"Grease," starring John Travolta, Olivia

Newton-John and Stockard Channing, a

Stigwood/Carr production for Paramount


Each of the winners won this opportunity

in a manner decided upon on the local level.

The promotion was initiated last spring and

leading department stores in each city agreed

to make the contest part of their August

back-to-school campaign. American Airlines

contributed the flights to Los Angeles

and Holiday Inn agreed to welcome the contest

winners at the inn in Brentwood.

The group toured Paramount Studio Monday.

August 29, looking at the lot and visiting

the "Grease" sets, where they had a

glimpse of actual footage from the film.

They also attended their first Hollywood

film star party (as the guests of honor)

hosted by "Grease" producer Allan Carr at

his Beverly Hills home. Present to greet the

winners were John Travolta, Olivia Newton-

John, Stockard Channing and guest stars

Eve Arden, Edd Byrnes, Sid Caesar, Alice

Ghostley and Dody Goodman. "Grease"

director Randal Kleiser also got his first

look at the crop of budding actors.

The next morning at 7 a.m. the youngsters

were brought to the set. on location at

Venice High School, where they were made

up and wardrobed in '50s garb for the

"Summer Nights" scene in the film.


Local activities inspired by the ij


were varied in nature. In Toronto, Bob


Yankovich and Harriett Bernstein have


the-road station. CFRD, with several other

interviews already arranged.

Bruce Stern in Cleveland reports that

Renee Hruby, the winner in his area, has

appeared on WJKW-TV's news. Stories on

Renee are forthcoming in both the Cleveland

Plain Dealer and the Cleveland Press.

Buffalo's Marc Lippman arranged to have

winner Marsha Herb interviewed on

WKBW and WGR-TV before she made the

trip to Hollywood.

H. C. Potter Dead at 72;

Film, Stage Director

NEW YORK—H. C. Potter. 72. veteran

film and stage director, died August 31 at

Southampton Hospital, L.I.. N.Y.

Potter moved to Hollywood in 1935 following

a career as a Broadway director to

direct his first film. "Beloved Enemy."

Other pictures directed by Potter included

"The Adventures of Tom Sawyer," "The

Cowboy and the Lady," "The Story of

Vernon and Irene Castle," "Mr. Blandings

Builds His Dream House." "The Farmer's

Daughter" and "The Miniver Story."

BOXOFFICE :: September 12. 1977


— GeneShahl, WNBC-TV

"BEAUTIFULLY ACTED... an intellectually

exquisite film. It is often said that the cinema

is poor at investigating ideas, but this film's

mind has a noble structure."

— Penelope GilliatI, New Yorker


-Judith Crist. NY, Post

"Catch it,

and see what

we've been


"Finely made,



carefully and


directed. A

most majestic

piece of


" 'La Grande


is a passionate,

romantic film

steaming with





"'La Grande

Bourgeoise' is

a fascinating


"The entire

cast is superb.



There is one



sequence after


— Los Angeles Times

" 'La Grande

Bourgeoise' is

a very special, a

very tender,

a very tender, a

very lovely film!



and acted."


1st 4 Weeks-Beekman/Paramount, New York City

129, 650


1 St Week-Royal Theatre, Los Angeles $22,407

^^ '

Prior House Record $18,886




BOXOFFICE :: September 12. 1977

Film Rental Policies

Unfair, NITE Asserls

ATLANTA—The National Independent

Theatre Exhibitors Ass'n. taking note of the

Federal Trade Commission's complaint

against the Los Angeles Times with regard

to pricing discrimination between large and

small-volume buyers of newspaper ads. has

compared the advertising policy to film rental


Observing that an FTC official said "the

key element in the case is that the advertising

rate differential isn't "cost justified,' "

NITE charged that the same may be said of

motion picture film rentals.

"There is no justification for charging

one theatre 60 per cent on a $5,000 gross

and another theatre 25 p)er cent on the same

gross, same film, same playdate and same

market; yet we know this is done thousands

and thousands of times," a NITE official

said. "Each playdate theoretically requires

separate sales efforts, separate contracts,

separate reporting forms, separate billings,

separate bookings and a separate print

shipped separately. There is no cost justification

for charging one exhibitor more than

another. Yet, we have very clear evidence

that this practice is quite common in our

industry. Last January we issued a report

comparing the grosses and film rental paid

by circuit theatres and independent theatres

on the same film, same availability. The report

made it quite obvious that independents

were charged anywhere from 10 per

cent to 30 per cent more film rental."

NITE contended that basing film rentals

on "discriminatory house allowances is unjustified

from the distributors' cost position."

Higher weekly operating expenses of exhibitors,

it was pointed out, "should be

reflected in higher gross and vice versa."

Simple Platter Film Handling Systems

Simple Sword Film Handling Systems

(forward running only and fonward/reverse)

DBLMUT Universal Film Handling

Device Universal Console Universal

Xenon Lamphouses and Power Supplies

Automation Amplifiers Super


> ot Cprmd Dmtl»r

1 CO r p o rat ed


4712 / Ocp't B 10

Erwin H. Ezzes of UA-TV

Taking Early Retirement

NEW YORK.— Erwin H. Ezzes, chairman

and chief executive officer of United

.Artists Television, has elected to take early

retirement at the beginning of 1978, it was

announced by Eric Pleskow, president and

chief executive officer of United Artists.

Ezzes. who has headed the TV subsidiary

since 1959, has been associated with United

.Artists directly or indirectly since 1951,

when the management team led by Arthur

B. Krim (now chairman of the board) and

Robert S. Benjamin (now chairman of the

finance committee) assumed control of the


At that time Ezzes was an associate of

the late Matthew Fox, one of the original

partners with Krim and Benjamin in their

acquisition of United Artists. Subsequently,

during the late '50s, Ezzes served as a TV

consultant to United Artists and later became

head of its newly organized TV subsidiary.

In a comment on Ezzes' decision Krim

said "Erwin Ezzes over the years has made

a significant contribution to the growth of

United Artists. I respect his desire for early

retirement but both United Artists and I

personally will

miss him."

Production of 'Star Wars'

TV Special Set by ABC

NEW YORK—"The Making of 'Star

Wars' as Told by C3PO and R2-D2," a

behind-the-scenes look at 1977's top film as

hosted by its two star robots, will air as an

hour special on the ABC-TV Network Friday

(16), 8 to 9 p.m. (EDT).

Featured in the special will be interviews

with director George Lucas and youthful

stars Mark Hamill, Harrison Ford and Carrie

Fisher. Film clips and behind-the-scenes

footage from the production will form the

basis of the show.

The "Star Wars" hour is being produced

and directed for 20th Century-Fox Television

by Robert Guenette from a teleplay by

Richard Schickel.

Film Star James Coburn

Plans Return to Video

NEW YORK— Actor James Coburn, a

top film star for many years, returns to TV

as star of a six-hour mini-series based on

Dashiell Hammett's classic thriller, "The

Dain Curse," to be broadcast on the CBS-

TV Network in spring 1978. Coburn will

portray the world-weary private detective

Hamilton Nash in the series, to begin filming

in New York City in October.

'Disco 9000' Sets Records

In Baton Rouge Openings

HOLLYWOOD—"Disco 9000," which

bowed in Baton Rouge, La., during the

August 29 weekend, broke house records, it

was reported by distributors the Choice,

Inc.. and Cosmo, Inc.

A total gross figure of $15,000 was racked

up at the Ann and Dalton theatres, setting

new high marks in those situations.

Record Production

Activity at Univ.


Studios set an all-time record high in August

for production activity with a total of 515

shooting days for the TV and feature-film

production companies, according to Joseph

Hiatt, MCA vice-president and general

manager of Universal City Studios.

A total of 438 days were utilized for TV

production and 77 days for feature-film

production with more than 8,200 workers,

a record number of employees, during the

month of August.

In August 1976 there was a total of 485

shooting days. The projection for September

1977, according to Hiatt, also will exceed

last year's performance. Based on the number

of shooting days this year through August

31, the studio is running at a 15 per

cent higher rate than for the same period in


Each shooting day represents one day of

actual production filming by each individual


Alterman to Handle Taxes

As MPEAA Vice-President

NEW YORK—The election of Norman

Alterman as vice-president and secretary of

the Motion Picture Export Ass'n of America

was announced by Jack Valenti, president


Alterman is tax counsel, handling tax and

foreign legal matters for MPEAA, acting as

general counsel to MPEAA and also is tax

counsel for MPAA. He succeeds Herbert

J. Erlanger, who has retired but remains

tax consultant to MPEAA.

Alterman's work with the association began

in January 1961 but was interrupted

between 1963 and 1973 by his affiliation

with various film companies. He returned

to MPEAA in 1973 as assistant tax counsel.

AIP's 'Island' Will Take

To the Air This Fall

BEVERLY HILLS—American International's

"The Island of Dr. Moreau" has

been set for air screenings on Pan American

World Airways, Trans World Airlines

and Quantas Airways, according to Rocco


vice-president of the nontheatrical

division of American International Pictures

Export Corp. Contracts with additional airlines

will be announced soon.

"The Island of Dr. Moreau" is now in

general domestic release and is playing in

France. Airline engagements begin this fall.

Burt Lancaster. Michael York, Nigel

Davenport, Barbara Carrera and Richard

Basehart are starred in the H. G. Wells

classic, directed by Don Taylor from a

screenplay by John Herman Shaner and Al

Ramrus. John Temple-Smith and Skip Steloff


Samuel Z. Arkoff and Sandy Howard

were executive producers of the Sandy

Howard/ Skip Steloff/ Major production of

a Cinema 77 film.

BOXOFFICE :: September 12. 1977



BOXOFFICE :: September 12, 1977







330W50THST. N.Y 10019


Para.'s 'American Hot Wax'

Is '50s Rock 'n' Roll Bio

HOLLYWOOD — Paramount Pictures

has slated

American Hot Wax." biograph\

of '505 top roclc disc jockey Alan Freed, to

begin production October 18 in New York

City, it was announced by Michael D. Eisner,

president and chief operating officer

for the company.

Producer Art Linson ("'Car Wash'") has

hired Floyd Mutrux to direct the original

screenplay by John Kaye. Mutrux previously

wrote and was executive producer of

""Freebie and the Bean" and directed "Aloha,

Bobby and Rose."" William A. Fraker.

cinematographer for ""Aloha. Bobby and

Rose" and this year's ""Looking for Mr.

Goodbar." also has been signed.

Considered to be the first major film

based on early rock "n" roll history, "'American

Hot Wax" will feature many original

"50s recordings and new versions of songs

from the period.

The late Alan Freed was felled bv the

1959 New York payola scandal.

Shiva Now Independent

Producer at 20th-Fox

NEW YORK— Gil Shiva will become an

independent producer at

20th Century-Fox,

it was announced August 23 by Jay Kanter,

senior vice-president, worldwide production.

20th Century-Fox Pictures.

Shiva, to be based in New York in offices

at 145 W;st 58th St.. is resigning a similar

position with Warner Bros, to join 20th-

Fox. His most recent production for Warners

was Lina Wertmuller's ""The End of

the World in Our Usual Bed in a Night Full

of Rain," starring Candice Bergen, which

is set for release late this fall.

This film is the first of a four-picture

deal between Shiva and Wertmuller and an

unusual fillip in his contract permits Shiva

to produce the remaining three films for

Warner Bros, while at 20th-Fox.

Trapeze Act and Broadway

Director into 'Stingray'

NEW YORK—MGN1 has announced the

addition of Richard Altman. Broadway director

who made his screen debut in ""Rollercoaster,"

and the "Flying Michaels"

trapeze act (Michael Beard, Sheila Pierson,

Betty Woods and Mel Workmeister) to the

cast of ""Stingray."

The Barwood/Robbins production began

a week of location shooting in the Mojave

area Tuesday (6) and then returned to

Los Angeles.

Roddy McDowall Into Cast

Of Band's 'Laser Blast'

LOS ANGELES—Charles Band Productions

has announced the addition to the

company of "Laser Blast" of actor Roddy

McDowall and cinematographer Terry Bowen.

Already cast are Kim Milford, Gianni

Russo and Cheryl Smith.

Michael Rae is directing the original science-fiction

screenplay by Frannc Schacht

and Frank Ray Perilli.




The following leaturc-length motion pictures

have been reviewed and rated by the

Code and Rating Administration pursuant

to the Motion Picture Code and Rating


Title Distributor Rotiag

Another Man, Another Chance (UA) PG

The Chicken Chronicles (*) (Embassy) ..PG

Sebastiane (R. L. Davis) (x)

Speedtrap (First Artists)


The Toolbox Murders (Didio/Cal-Am) \r\

;) This rating supersedes rating listed in Bulletin

UA Records Is Releasing

'Valentino' Soundtrack

NEW YORK—United Artists Records

will release the original motion picture

soundtrack album from "Valentino," which

stars Rudolf Nureyev as the legendary silent

screen actor. The LP was slated to be issued

approximately a month before the scheduled

opening of the Robert Chartoff-Irwin Winkler

production. UA Records also plans to

release the soundtrack on eight-track tape

and cassette.

The music is played by the National Philharmonic

Orchestra conducted by Stanley


"Valentino." a Ken Russell Film, also

stars Leslie Caron, Michelle Phillips and

Carol Kane. Russell directed and also wrote

the film with Mardik Martin. Winkler and

Chartoff are the producers and Harry Benn

is the associate producer.

Spencer Eastman and MGM

Sign Screenwriting Pact

NEW YORK — Spencer Eastman has

been signed to a multi-picture screenwriting

contract by MGM, it was announced by

Sherry Lansing, vice-president for creative

affairs. His first assignment will be to write

the screenplay for "The French Atlantic

Affair," the just-published novel by Ernest

Lehman, about a mid-ocean takeover of a

transatlantic liner by a group of 174 conspirators.

Prior to entering into the new arrangement,

Eastman completed the screenplay

for MGM's "Hide in Plain Sight." which

will be produced by Bob Christiansen and

Rick Rosenberg for the studio.

'Bourgeoise' Sets Mark

HOLLYWOOD—Boston-based Atlantic

Releasing's "La Grande Bourgeoise" has set

a house record at the Royal Theatre in Los

Angeles. The Catherine Deneuve-Giancarlo

Giannini starrer racked up the largest weekly

gross in the history of the theatre. In its


week, the film broke the previous gross

record. Representatives of the Laemmie cir-

CLiit believe "La Grande Bourgeoise" may

have scored the biggest opening week of

any foreign film in the history of Los Angeles.

Ethel Waters Dead at 80;

Actress, Gospel Singer

LOS ANGELES— Ethel Waters, veteran

singer and actress whose last performances

were with the Billy Graham Crusade, died

Thursday (1) at the age of 80.

Born in Chester. Pa.. Waters rose from

poverty and occasional domestic employment

to international stardom, debuting in

Baltimore at 17. Her blues and gospel vocal

performances carried her to Broadway in

1927 for the revue "Africana." She played

in several musicals during the next few

years and eventually won acclaim as a dramatic

actress in "Pinky" and in both the

stage and film versions of Carson McCullers"

""A Member of the Wedding," for

which she had won the 1941 New York

Drama Critics" Award. In 1952 she was

nominated for an Academy Award for her

performance in the '51 film version of

""Pinky." She also was the star of a popular

1950 TV series. "Beulah."

Miss Waters" career turned to religion in

1959 as she returned to gospel music and

began working with evangelist Billy Graham.

She also authored two autobiographical

books. In 1971 she sang at a White

House religious service for Richard Nixon.

Contacted for comment in Austria. Graham

said. "In her own way, she did as much

for race relations as any American in the

20th century."

Her death was attributed to kidney and

heart failure. Private services were held

Tuesday (6).

Col. Plans Press Preview

For 'Close Encounters'

BURBANK—Columbia Pictures has announced

an international press preview of

the new Steven Spielberg film "Close Encounters

of the Third Kind" to be held here

October 24-25. More than 1,000 invitations

to media representatives are forthcoming

from Columbia president David Begelman.

The preview will be the evening of October

24 and press sessions with producers

Julia Phillips and Michael Phillips, director

Spielberg, star Richard Dreyfuss. composer

John Williams, special effects supervisor

Douglas Trumbull and technical adviser Dr.

J. Allen Hynek will follow October 25.

The film opens in New York and Los

Angeles in mid-November, with national release

beginning December 14.

MGM Announces Additions

To 'Int'l Velvet' Company

NEW YORK—Additions to the company

of MGM's "International Velvet" starring

Tatum O'Neal include Award-winning

costume designer John Furness (who won

British Academy Awards for "The Go-Between"

and "The Blue Max") and 21 -yearold

actor Jeffrey Byron, who will play

O'Neal's boyfriend.

Producer Bryan Forbes also is directing

his own screenplay, a continuation of the

1944 MGM classic "National Velvet." Also

starring are Christopher Plummer, Anthony

Hopkins and Nanette Newman.


BOXOFFICE September 1977

. . Don

. . Ray

. . Floyd

. . Cheryl

M ^J^ottuwood i^eport m


'Swarm' Photography Begun

August 22 by Irwin Allen

1 liming on Irwin Allen's "The Swarm"

liir Warner Bros, began August 22 with

Richard Chamberlain and Alejandro Rey

joining the cast of the $11,000,000 motion

picture about invading killer bees . . . Actor

Main Delon's Adele Productions will lens

Ihc Children Are Watching" for United

Artists release. Delon will star in the psy-

;hological thriller about a family of strong-

willed children, whose association with

watching TV involves them in a series of

murders while their parents are on location

making a movie. Norbert Saade will produce

and Serge Leroy will direct the screenplay

by Christopher Franck. based on a

novel by Laird Koenig. Principal photography

is scheduled to get under way this

month in France

Schorr began shooting Saturday. August 27,

in Los Angeles on "The Last Testament by

John Leitman" . . . "American Hot Wax,"

the story of Alan Freed, leading rock 'n'

roll deejay during the 1950s, will begin

production for Paramount Pictures October

18 in New York City, with subsequent production

pegged for Hollywood.

George Burns Is Set to Star

In RSO's 'Hearts Club Band'

George Burns has been signed for a starring

role in RSO Films" "Sgt. Pepper's

Lonely Hearts Club Band," slated to begin

lensing in Hollywood October 2 . . . Edward

Herrmann will star in Walt Disney

Productions' "The North Avenue Irregulars"

playing a new preacher who gathers

a flock of female parishioners to

fight organized

crime . . . Mickey Rooney has a

key role in "Lassie, My Lassie," based on

an original story by Robert B. Sherman

and Richard M. Sherman, who also will

provide music and lyrics for the film, a

Wrather Corp. production. Jean Holloway

James Kline Inked for Major

Role in 'Comes a Horseman'

James Kline has been inked for an important

role in "Comes a Horseman."

which stars James Caan. Jane Fonda and

Jason Robards. Kline recently completed

"Coming Home," starring Ms. Fonda, and

on TV he has guest-starred on "Emergency,"

"Have Gun, Will Travel" and other series.

As an author, he has written several books

on gold prospecting in the West. Also joining

the cast of "Comes a Horseman" is

B.isil Hoffman. The Robert Charloff-Irwin

Winkler production for United Artists release

is directed by Alan J. Pakula with Dan

Paulson and Gene Kirkwood as producers.

The action-romance set in Montana in 194.';

is an original screenplay written by Dennis

Lynton Clark . Stroud will star in

"The Buddy Holly Story." to be directed by

Steve Rash, with Ed Cohen as executive

producer . . . Keith McDermott. who won a

Tony Award starring opposite Richard Burton

in Broadway's "Equus." has been signed

for his film debut in "Good Times. Bad

Times." based on the novel by James Kirkwood.

Producers James Bradley and Gary

Saslow will begin filming November 1 at

Phillips Academy in Andover, Mass. . . .

Burt Lancaster will fill a starring role in

Mar Vista Productions' "Go Tell the Spartans"

. . . Jennifer O'Neill and Michael

Sarrazin have been set for "Caravans." based

on the James Michener novel, to be produced

by Ibe.x, Iranian-based production

company, and FIDCI of Iran, with Elmo

Williams heading the production . . Irwin


Allen, producer-director, has inked Fred

MacMurray to star in his production of "The

Swarm" for Warner Bros. MacMurray joins

an all-star cast including Michael Caine,

Katharine Ross, Richard Widmark. Richard

Chamberlain. Lee Grant. Olivia de Havilland.

Ben Johnson. Slim Pickens and Henry

Fonda. Based on Arthur Herzog's best seller,

"The Swarm" was written for the screen by

Stirling Silliphant, with Allen producing

and directing . . . Locations include Southern

California and Houston, Tex.

Comedian Phil Silvers Joins

The Star Cast of 'Racquet'

Phil Silvers has been signed by producers

David Winters and Alan Roberts to star with

Bert Convy. Edie Adams and Lynda Day

George in the Cal-Am/ Harlequin production

of "Racquet," which also features Bjorn

Borg and Bobby Riggs in their feature-film

writing the script and Don Chaffey will

debuts. Executive producers of the picture

Danna Hansen and Augusta

Mahoney, daughter of actor Jock Mahoney

and sister of Sally Field, who also has a

are Joseph R. Laird jr. and Kenneth J.

Fisher, with Ken Yates as associate producer

.. . Harry Gold and Patrick Burns have

role in United Artists' "The End" (in which inked pacts for roles in Metro-Goldwynher

sister stars with Burt Reynolds), have Mayer's "Stingray" . . Joe Tornatore has

been added to the cast of Metro-Goldwyn-

Mayer's "Coma" . . . Timothy Brown has


been cast as Tony Lo Bianco's underworld

associate in United Artists' "F.I.S.T." Reid

been inked to appear in United Artists' "The Cruishanks, Warren Burton, James Jeter


and Sam Chew also have been set for roles

the picture, which stars Sylvester Stallone,


Rod Steiger, Peter Boyle, Melinda Dillon

and David Huffman. Norman Jewison is

producing and directing, with Gene Corman

as executive producer. Joe Eszterhas and

Stallone wrote the screenplay from a story

by Eszterhas . Cardi. Tom Jackman

and Joe Orton have been signed by Ken

Byrnes and J. Frank James for supporting

roles in "The Sweet Creek County War."

Starring in the feature, which is now shooting

near Pinedale. Wyo.. are Richard Egan.

Albert Salmi. Nita Talbot. Slim Pickens and

Robert J. Wilke .

Smith will costar

in "Laser Blast." a Charles Band production,

along with Roddy McDowall, Kim

.\lilford and Gianni Russo. Just added to the

cast by producer Charles Band is Keenan

Wynn. The sci-fier is directed by Michael

Rac from an origional screenplay by Frances

Schachi and Frank Ray Perilli.

Tricker, Rosen Set to Write

AIP's 'Beauty School' Script

Producer Steve Krantz has signed George

Tricker and Neil Rosen to write the script

for "Beauty School" for American International

Pictures . Mutrux has been

signed to direct "American Hot Wax" for

Paramount, with Art Linson producing the

original screenplay by John Kaye. Mutrux

has been instrumental in bringing two very

successful films to the screen. He wrote and

was executive producer for "Freebic and the

Bean" and wrote and directed ".Moha. Bobby

and Rose." Cinematographer for "American

Hot Wax." which concerns a rock 'n'

roll deejay during the I9.'i0s. will be William

A. Fraker.

Karen Black to Star

In Canadian Feature

HOLLYWOOD— Karen Black has been

signed to star in an independent Canadian

production of "In Praise of Older Women."

from a screenplay by Paul Gottlieb based

on the best-selling book by Steven Vizinczey.

The film, which deals with the emotional

coming-of-age of a young Hungarian boy.

also will star Tom Berenger. Susan Strasberg

and Canadian actresses Louise Larleau.

Marilyn Lightstone and Helen Shaver.

Production will begin Monday (12) for

one month on location in Canada and Europe

under the helm of director George

Kaczender with Robert Lantos serving as

producer and Harold Greenberg and Steven

Roth as executive producers.

"In Praise of Older Women" is a co-production

between Lantos" RSL Productions

and Astral Belvue Pathe. The film was financed

in part by government funding

through the Canadian Film Development

Corp.' and will be released in March 1978.

Gene Thompson's 'Lupe'

Screen Rights Go Para.

HOLLYW OOD — Paramount


has acquired the film rights to "Lupe."" a

novel by Gene Thompson, it was announced

by Michael D. Eisner, president and chief

operating officer.

"Lupe." published by Random House

July 18. is the critically acclaimed tale of

murder by supernatural forces and the terror

of witchcraft in 20th century California.

Thompson has been a veteran TV writer

since the age of 17. He has written over

100 shows and films for TV. In addition, he

was executive story consultant for the "Cannon"

and '"Baretta"" series and has written

episodes for ""Columbo"" and others. "lupe"

is Thompson's first novel.

"Lupe" is planned for release in the U. S.

and Canada by Paramount and elsewhere by

Cinema International Corp.

September 1977 17



m\ /m

This chort records the performance of current attractions in the opening week of their first runs in

the 20 key cities checked. Pictures with fewer than five engagements ore not listed. As new runs

are reported, ratings are added and averages revised. Computotion is in terms of percentage in

relation to average grosses as determined by the theatre managers. With 100 per cent as average,

the figures show the gross ratings above or below that mark. (Asterisk * denotes combination bills.)



'Jennifer Welles'

Again Tops in NY

NEW YORK—Alter having been knocked

out of first place for the past two weeks,

"Inside Jennifer Welles" made her way

back to the top position with help from the

long Labor Day weekend, with a big 570

averag; at the World. Last week's champ,

"Outrageous!", the sensational Canadian

entry, dropped down to second with a potent

500 average at the tiny Cinema IL The

holiday also helped pull in the crowds to

"Suspiria," the big audience shocker from

Italy, boosting it to third spot with a fat 350.

Adult films continued to dominate the

highest grossing films with "Heat Wave" at

the Rialto I pulling in a big 330 and "Lollipop

Girls in Hard Candy" at the Rialto II

earning 320, to give them the fourth and

fifth spots, resfKctively. "Barbara Broadcast"

brought in a cool 275 at the Eastworld

to place sixth, closely followed by the longrunning

top earners, "I Never Promised You

A Rose Garden" and "Black and White in


Holiday crowds also helped to swell the

totals of the many showcase entries which

included newcomers "You Light Up My

Life." "Final Chapter—Walking Tall," and

the Disney combo of "The Rescuers" and

"Herbie Goes to Monte Carlo." Other big

winners .continued to be "Star Wars," "A

Bridge Too Far," "One on One." "The Spy

who Loved Me," and "Kentucky Fried


(Average is 100)

Baronet—Pardon Mon AUoire (First Artists),

11th wk _

Beekman—La Grande Bourgeoise (Atlantic


Releasing), 7th wk 190

Cinema I— I Never Promised You A Rose Garden

(New World), 8th wk '.CO

Cinema II—Outrageous! . ::.i. I- ly : CI

5th wk 'Ori

Cinema Studio- Aguine. the Wrath of God

(New Yorker) : t a,; 140

Criterion—Suspiria .- : : v.-k 350

Eastworld—Barbara Broadcast : i :. . ^\ Films),

8th wk 275

Fine Arts—Sandakan 8 :- •. ; ercorn-Wormser)

3rd wk 50

Little Carnegie— The Sensual Man (Peppercorn-

Wormser), 3rd .vk 130

New Yorker-Choc (Libra Films), 4th wk .. 70

Paris—Blaclc and White in Color (AA), 17th wk 200

Plaza—In The Realm oi the Senses (Argos),

7th wk 130

Pussycat East, Pus.syca1 Wes!—Breaker Beauties

(Stu Segall), 2nd .-.V. 150

Radio City Mm:- H;' MacArthur ::!n;v),

10th wk. 60

Rialto I—Heat Wave : : :, i),

3rd wk 330

Rialto II—Lollipop Girls in Hard Candy

(Debonair), 3rd wk. 320

68th Street Playhouse—The First Nudie Musical

(Northal), 6th wk 155

World—Inside Jennifer Welles :; . : •., ':h wk 570

ing long of tooth, still hangs on with the

leaders and a newcomer, "The Pack," is

mounting a challenge. Other than that, the

big news locally may well be "How Many

Shopping Days Until Christmas?" I-New York, New York (UA), 9th wk 110

Cinema II, Patterson I—Orca (Para) 50

Glen Burnie Mall, Westview IV—MacArthur

(Univ), 4th wk 50

Mmi Flick 1— Cinderella 2000 (SR), 3rd wk 200

Mini Flick II—Fantastic Animation Festival

(SR), 2nd wk. 200

iS.Hl Playhouse—Zig Zag .nd wk 90

Pulaski, Sup^-: The Pack (WB) 150

Three theatre? Star Wars .ilth-Fox), Uth wk 185

Westview I—The Bad News Bears in

Breaking Training (Pj;a), 5th wk 80

Westview in—The Other Side oi Midnight

(ZOih-Fox), lOlh wk 115

Ogelbay Park Tri-State

NATO Convention Locale

WHEELING. W. VA.— Ihe Iri-Slate

NATO Convention, sponsored by the Mountain

State organization of theatre owners,

will be held October 3. 4 and 5 at nearby

Ogelbay Park. Local NATO officers predict

attendance at least double that of last year.

Nationally recognized authorities will


during the morning meetings on a

variety of topics that include theatre construction

and renovation, sound and projection

techniques, federal legislation relevant

to the industry and legislation pertaining

to the adult entertainment industry.

Several district companies are to provide

product reels that will also be shown during

the morning session.

Entertainment in the form of sports, tours

and dining will highlight the balance of the

convention. John B. Gardner, 30-year exhibition

veteran, reports that advertising

and licensing plans will be exchanged resulting

in new approaches covering concessions

and equipment.

Friday (23) is the announced deadline for

reservations to be in to NATO of W. Va..

PO Box 2058. Wheeling, 26003. The tab is

$35 per person with a spouse welcome for


Movietonews Films Show

'Life Goes to War'

NEW YORK—Some 54,000 feet of vintage

Movietonews film—much of it never

seen before— is being edited to show Americans

on the homefront, in the NBC-TV

network's Sunday (18) "Life Goes to War:

Hollywood and the Homefront."

According to Movietonews president

Robert T. Kreiman, "This represents ten

solid hours of film and it is only about 10

per cent of Movietone's total library on the

World War II period. Some of the footage

is taken from the 520 semi-weekly newsreels

shown at movie theatres during the

war years," Kreiman said. "But at least 20

times this amount exists in our outtake collection.

We're delighted to be the resource

Harbinger of the Doldrums

for such a vast amount of historical film

Wings Way Into Baltimore

for this significant documentary," he said.

BALTIMORE—Low to mediocre grosses

The Movietonews material being culled

became the rule rather that the exception

by "Life Goes to War: Hollywood and the

and could easily be the forerunner of the

Homefront" producers includes such homefront

scenes as: bond drives headed by top

traditional, annual "blahs" among exhibitors.

Last week's leading tandem. "Cinderella

2000" and "Fantastic Animation

movie stars Bob Hope. Clark Gable, Lew

Ayres; the return of war heroes Gen. Wain-

Festival" did a repeat. "Star Wars," grow-

wright. Gen. Clarke and Adm. Nimitz; "I

Am an American" days featuring Eddie

Cantor, Dcanna Durbin and others; the

sports scene in America during the war;

scrap metal drives; FDR on the campaign

trail in the 1944 campaign, and many offbeat

incidents like Tyrone Power's induction

into the armed forces.

Elmer F. Lux, 70. Dead;

Politician, Film Leader

BUFFAIO— Elmer P. l.ii\, 70. died August

28 at the Roswell Park Memorial

Institute. He was interred

at Glenwood

Cemetery, Oneida.

Lux was a leader in

the local motion picture

industry, a civic

figure and prominent


He had served as

Buffalo Common

Council president,

was a past president

L. F. Lux

^f Variety Club Tent

member of the Rotary

7 and was a key

Club here. He had recently retired (June

30) as Director of the State Division for

Servicemen's Voting after 16 years during

which he commuted to Albany from his

home on Linwood Avenue here.

He rose through the ranks to the position

of upstate sales manager of RKO Radio

Pictures, Inc., and went on to become president

of Darnell-Elmart Theatres, a 21-theatre

circuit covering New York, Ohio, Kentucky

and Virginia.

He was a driving force with such organizations

as the National Conference of

Christians and Jews; United Cerebral Palsy

of New York; Negro College Fund; first

Muscular Dystrophy TV appeal in 1956;

Niagara Frontier Vocational Rehabilitation

Center; founded the Elmer Lux Hostel of

the CPA: Erie County Cancer Society; Ellicott

Clinic and Hospital, Community Chest

—United Fund and Sisters of Social Service.

This myriad of good works won him an

outstanding citizen citation from the Evening

News in 1955.

He is survived by his wife Nina, a daughter,

his mother, two sisters and three grandchildren.

To say he will be missed seems so

obviously inadequate and understated.

Another Triplex Approved

For the Cheektowaga Area

CHEEKTOWAGA. N.Y.—Construction

is under way for another General Cinema

Corp. tri-theatrc complex. A permit for the

building was issued to the United National

Corp., owners of the Thruway Mall, site of

the triplex which has a projected opening

date of November.

This will mean that the number of hardtop

screens within a two mile radius of

Cheektowaga will mushroom to 22. Already

established arc the Holiday 6, the Como 8

and the Valu 5. The Valu and the Holiday

are locally operated while the Como is an

affiliate of American Multi Cinema. Kansas

City, Mo.

General Cinema also operates houses in

the Boulevard, Eastern Hills, Seneca and

Summit Park Malls. The Thruway Mall

Cinema will seat 1.375 patrons, according

to the specifications of the building permit.

Pat Core\ is in charge of GC operations locally.

BOXOFFICE :; September 1977 E-1


preserved by

P^S A SPECIAL TRIBUTE to the Academy

been the film library.

4 WAInnO: REEF REEF • of Motion Picture Arts and Sci-

Ted Perry, director of the department of


ences on its 50th anniversary, the Museum film, has remarked that, in ways, the

of Modern Art is devoting a series of eight Academy and the museum's department of

evenings to Academy award-winning films. film share a common goal, indicating that

The series began Friday (9) and continues both institutions are dedicated to the motion

through Tuesday (20). Eight films will be

picture as an art form, to its preserva-


presented, selected by the museum's department

tion, its history and study, in all its

of film. The program includes the

aspects, and to its continued progress.

first film to receive the Oscar from the

Academy, the silent 1928 "Wings," directed

The Film Society of Lincoln Center has

by William Wellman. followed by "Cav-

announced that, in conjunction with the

alcade." "How Green Was My Valley," "On New York Film Festival, it will present

the Waterfront," "In the Heat of the Night," showings of a special program entitled

"All Quiet on the Western Front" and "Casablanca."

"Saved! A Retrospective of Films From

American Archives." Presented as a spe-

The final night of the tribute, Gregory

cial tribute to the dedicated archivists whose

Peck, a former Academy president and now work has made it possible for the scheduled

a member of the board of governors, will

films to exist, these cinema classics

discuss the Academy's work and answer


have been graciously submitted by the

questions from the audience. excerpt American Film Institute and the Library

from the film "To Kill a Mockingbird," in

of Congress. George Eastman House, the

which Peck starred and for which he received

Museum of Modern Art Department of

an Academy Award for his perform-

Film and the UCLA Film Archive.

ance, will be shown.

Included in the selections will be films

With this salute to the Academy, the

featuring Greta Garbo in her first American

museum is returning an honor it received

motion picture. Joan Crawford in her first

in 19.^7 when the Academy gave a special

dramatic role, the legendary Louise Brooks

award to the Museum of Modern Art Film

teamed with the great W.C. Fields and the

Library "for its significant work in collecting

tempestuous Jeanne Eagles.

films dating from 1895 to the pres-

Selections were made by Joanne Koch.

ent and for the first time making available

the Film Society of Lincoln Center's executive

the public the means of studying the historical

director, and Richard Roud. the direc-


and aesthetic development of the

tor of the New York Film Festival. Showings

wilt be afternoons October 3 through

motion picture as one of the major arts."

The films being presented in the special program

October 7 at Alice Tally Hall. Lincoln

all have been drawn from the mu-

Center. Each film will receive only one

seum's extensive collection, each having

showing as follows:

'•Downstairs" (1932), October 3, 1:15

p.m.: "The Letter" (1929), October 3. 3:30

I COLOR or Black and White


p.m.: "City Girl" (1930). October 4, 1:15

p.m.: "Paid" (1930). October 4. 3:30 p.m.;

"Transatlantic" (1931), October 5, 1:15

p.m.: "Wild Oranges" and "Regeneration"

(1924 and 1915. respectively). October 5,

3:30 p.m.; "The Torrent" (1926). October


6. 1:15 p.m.; "It" (1927). October 6. 3:30



p.m.. and "It's the Old Army Game" (1926).

same program; "Dodsworlh" (1936). October

7. 1:15 p.m.. and "Liliom" (1930). October


7. 3:30 p.m. With the exception of


"Dodsworth." which has been seen only in


Its abbreviated TV version, none of the


films have been screened commercially in

luanv decades and never on TV.



^Nfc -with ^^






When you come to Waikiki,

don't miss the famous


Don Ho Show. . . at



from your out horiied

Cinerama's Reef To

Sj^ir Theatre Equipment Supply Dealer


8kl,r 3


Producer-director Raymond R. Homer is

launching a national talent hunt to find

a 12-year-old boy to star as a child evangelist

in a motion picture to be titled "Crown

of Thorns," which he will direct on location

in New Jersey sometime later this

year. The young actor should possess a skill

for oration, which will be a principal requirement

for the role of Aaron. The part

describes the young boy as one having the

uncanny ability to manipulate people.

Photographs and resumes should be mailed

to Chuck Jones Public Relations, 1995

Broadway, New York, N.Y. 10023.

Showcases for Wednesday (7) included

the continuing runs of Columbia's "You

Light Up My Life." Warners' "One on One,"

Paramount's "The Bad News Bears in

Breaking Training" and the Spanish-language

hit "Cria!"

Also playing: "Star Wars," "A Bridge Too

Far." "The Spy Who Loved Me," "Final

Chapter— Walking Tall" and "New York.

New York."

Five Syracuse Area Units

Temporarily Shuttered

SYRACUSE — Five Syracuse area theatres

will be temporarily closed this fall,

David J. Connor, president of Carrols Development

Corp., announced. He added that

a reopening near Christmas is anticipated

or whenever more "product becomes available

to first run houses."

The quintet being shuttered includes the

Tri County, the Genessee, Cinema North,

Shop City and Mini One. Carrols also owns

1 1 other four-wallers and a trio of drive-ins.

Connor was quick to point out that this r

was strictly a business decision and in no

way related to a federal court anti-trust

order directing that Carrols and its subsidiary.

Triple Schuyler Corp., must dump 12

area theatres in the next two years.


in theatre building




uuoodbay con/tructjon




BOXOFFICE :: September 12, 1977



FREEWAY FILM CORPORATION in Association with .

Come and get'em good buddy

2 Boxoffice biggies from


^ATLANTA- 1st Week $12,000

NEW ORLEANS - 2 Weeks $28,000

LOS ANGELES - 2 Weeks $65,000

PITTSBURGH -2 Weeks $16,000

•HOUSTON- 4 Weeks $50,000

DENVER - 1 St Week $17,000

* DAVENPORT, IOWA - 1 st Week $8,400



CHRISTIAN_jj'.i:.:.:'. BpB_CHINN __



HOUSTON- 3 Weeks $20,000

LOS ANGELES 4 Weeks $160,000

NEW ORLEANS- 2 Weeks $20,000

PHILADELPHIA - 1st Week $9,000

NEW YORK CITY- 1 st 2 Weeks $40,000



5^1 aVI











Step on it,book'em now! There's no limit to profits on..



(213) 731-8373

BOXOFFICE :: September E-3




Tom Sherak resigned as assistant to Aaron

Seidler and as head booker for R/C

Theatres of Baltimore to join General Cinema

as booker-buyer in charge of the local

exchange area, which reaches through Baltimore

to the Norfolk-Richmond region.

Sherak is based at General Cinema's Cherry

Hill. N. J., branch.

Harley Davidson, president of Independent

Theatres, has added the Luray Drivein.

Luray. Va., to his booker-buying department


At the preview of Walt Disney's feature

"Candleshoe" August 31. a one minute. 40-

second filmed greeting by leading lady

Helen Hayes welcomed the invitational audience

to the White Flint Mall. The capacity

audience, which also was gifted with a

souvenir booklet, was greeted at the entrance

by host Harry Howar and his


Buena Vista staff, as well as by Al Allsbrook,

general manager of the fiveplex.

Fred Fiske of WWDC Radio taped audience

comments following the screening of

the February Buena Vista release. Out-oftown

exhibitors included Sam Bendheim III

of Neighborhood Theatres, Richmond, Va.,

and Bobbie Rappaport, Rappaport Theatres,

Baltimore, Md.

Disney's Christmas release, "Petes Dragon,"

will have a prerelease premiere engagement

at Radio City Music Hall in New

York City beginning November 3 . . Warner


Bros.' Christmas release, according to

Charles Jordan, branch manager, is a Clint

Eastwood "Dirty Harry" picture titled

"Gauntlet." Jordan also mentioned that

chief booker Hattie Brown had returned

from vacation.

Sunn Classic Pictures' "The Lincoln Conspiracy"

premieres in 16 area situations

October 5. John Colloca, branch manager,

and his assistant Dave Garber are busy processing

trailers and graphics for the managers'

contest, which is designed to promote

the film on a local level. Sunn Classic claims

that the film, through dramatic re-enactments,

records "over 100 new revelations

concerning the Lincoln assassination."

The Post's Alan M. Kriegman's review of

"The First Nudie Musical," the current attraction

at the RKO-SW Avalon I and at

two houses of the K-B circuit, called the

film a "cheap takeoff on porn flicks and

movie musicals." Kriegman went on to

rate the film "S for sloppy, scabrous and

soporific." Mark Haggard directed the

spoof, which was written, scored and codirected

by star Bruce Kimmel.

WOMPIs Jane Klotz, Judy Pratt, Doris

Sims and Shirley Hindlang will attend the

WOMPI International convention in Memphis

Thursday (15) through Sunday (18).








You'll Never Get Burned With

Associated's Liveable Terms.

Call Phil Glazer (301) 385-OBOO


13 W. Mt. Royal Ave. • Baltimore, Md. 21202


JJarvey & Corky Productions have announced

the first four of the eight

plays scheduled for the stage of Shea's Buffalo

Theatre. Following "Cabaret" on October

8, will be "Godspell," "My Fair

Lady," and "Bubbling Brown Sugar."

Marsha Herb, 19, Cheektowaga, was the

winner of the "Be A Star" contest sponsored

by Paramount Pictures, WKBW and Hengerer's

Department Store for the film

"Grease." She left for Hollywood August

28 accompanied by her mother.

Rainer Werner Fassbinder's "Chinese

Roulette" will be seen during the Valu Cinema's

foreign film series in October. The

1976 film stars Anna Karina and is in German

with English subtitles . . . Harry Reems

in X-rated "Bel Ami" was presented at the

Kensington Theatre recently . . . Richard

Kirschner, currently director of the Shaw

Festival at Niagara-On-The-Lake, Ontario,

Canada, has been appointed to

the new position

of festival producer starting with the

1978 season.

Mini reviews from the Courier-Express:

"Greased Lightning"—a pleasant blot of

fair-mindedness, perseverance and good

cheer. Four chairs. "Smokey and the Bandit"—talent

sure flies when you're having

fun. Three chairs. "The Last Remake of

Beau Geste"—Time sure drags when you're

not having fun. Two chairs. "Outlaw Blues"

—a very smart film, the most pleasant surprise

of the summer '77 season. Four chairs.

John Serfustino, 20th Century-Fox

branch manager held a trade screening of

"Suspiria" in the Motion Picture Operators

Screening Room, Tuesday (6) . . . Jerry


Sileo, 72, retired Erie County sheriff's deputy

and upstate New York musician, died

August 29, at Buffalo General Hospital,

after a long illness. He had worked as a

drummer with a number of area bands during

the '30s and '40s, including the aggregations

led by David Cheskin, Tony Carnevale

and Tony Gerace. Sileo was a 50-year

member of Local 43, American Federation

of Musicians. He is survived by his wife

and daughter.



Call Harry Jones

Drive-in Theatre Construction Since 1946


• Steel Towers

• Painting • Repairs

Free Esfimates

Theatre Construction Co

Foirfietd Drive-ln Theotre

Foirfield, III. 62837

Phone A/C 618-847-7436


E-4 BOXOFFICE :: September 12, 1977

Double up^ America.


••"'•^ -

. .

. ,


The Playhouse is being renovated and will

present a broad spectrum of entertainment

starting with the stage play '"Hot L

Baltimore." October 14-30. 17 productions

are scheduled to be presented by the Pittsburgh

Savoyards, the Point Park College

Dance and the Theatre Company, Playhouse

Jr.. and a Critics Film Festival from

December 31—January 31.

Chatham Cinema in need of product presented

two "Pink Panther" films . . . Liberty

offered "Certified Mail" and "Voyeur" .

Cinema Follies Club following "Snowballing"

is offering "10:30 p.m. Monday" and

"Two Days in a Hot Place." "Hothouse"

with a guest star (decade-old footage) in

addition to the hottest males in adult films,

plays the week of Wednesday (14) to be

followed by the New York hit "Harley's

Angels" on Wednesday (21).

rector Max Reinhardt is evidenced in Ernst

Lubitsch's "Passion" the story of Madame

Du Barry made in Germany in 1919 and

starring Pola Negri which will be shown

October 2 at 7:30 p.m. at the Carnegie Institute

Lecture Hall with a $1 admission


Garden showed "Oriental Babysitter" .

Art Cinema offers "Underage" (aka "Understage."

take your pick) with "Love in

Strange Places." a "cuckoo" take-off . . .

Area theatres are showing "Beyond Fulfillment,"

"Sweet Cakes," "Logan's Run,"

"The Spy Who Loved Me." "The Bad News

Bears in Breaking Training." "Suspiria."

"Rollercoaster" and "Rocky."

Mr. and Mrs. David Terry Thomas and

son Joshua Justice are living at the dormitory

at the Pittsburgh Theological Seminary

where Terry and Natalie are studying for

the ministry. Terry's parents are Helen and

Bud Thomas. He is the manager at Mulone's

356 at Sarver. The Thomas' elder son

Jay Mark is back to his teaching duties in

the Akron, Ohio school district.

Our sympathy to Aileen Vogel. New

Kensington drive-in owner, on the death

of her mother Marie Roma of Arnold

Manor. Her husband. Jack, is one of a trio

of Vogel brothers who own and operate theatres

in Ohio. Maryland and Pennsylvania.

NPR Interviews Tromberg,

DC Writer-Distributor

WASHINGTON, D.C.—Sheldon Tromberg

of this city was interviewed recently by

National Public Radio for a half-hour special

broadcast about his 23-year career in

the motion picture industry. The program

will be broadcast nationally during September.

Tromberg began as a trainee for Republic

Pictures, later serving in executive capacities

for several distribution companies, including

his own. He left distribution after

16 years, returning to college to earn a master's

degree in public administration. He

joined Georgetown University in 1973, establishing

courses in the business of film,

and also became the film and drama critic

for WMAL-TV, the ABC affiliate in Washington,

D. C. Tromberg then pursued a

doctorate in business administration, earning

the first and only such degree for a

study of the motion picture industry.

theories for their personal amusement, bewildering

college kids and bloodsucking

their parents with high tuition rates."

Many of Tromberg's former students are

now serving with major film companies as

directors, distributors, writers and exhibitors

and have formed a group calling themselves

"Tromberg's Raiders."

Learning Corp. to Handle

'Disc Jockey' Documentary

CHICAGO — "Studio A— Profile of a

Disc Jockey," a docimientary film written

and directed by James R. Martin, filmmaker

and professor at Columbia College, and featuring

John "Records" Landecker, will be

distributed worldwide by Learning Corp. of

America. The documentary was filmed at

ABC's WLS studios in Chicago. It is in

color and is 30 minutes in length.

A 35mm featurette version of the film

will be available for theatrical release.

Seymour Borde Acquires

Rights to 'Guillotines'

HOLLYWOOD— Mark Borde. vice-president

of Seymour Borde & Associates, announced

the acquisition of national distribution

rights to the new action/adventure

movie "Master of the Guillotines."


John Schoeller, assistant manager at UA's

Cinema 46 Triplex in Totowa. has resigned

and left the industry. Schoeller first

entered show business in 1974 at UA's

Bellevue in Upper Montclair and worked

there as a doorman and relief manager until

June 1976. at which time he was appointed

assistant at the Totowa location.

He is succeed;d at Cinema 46 by Jim Mc-

Dermott, who had been relief manager

there since last February. Mc Dermott. who

resides in Wayne, has been with UA for

the past five years, having served as an

usher ard doorman at the circuit's Wayne

Theatre in Wayne and Colonial in Pompton

Lakes prior to moving to Totowa. Succeedina

Mc Dermott as relief manager is Terry

Molkenthin. A resident of Oakland, Molkenthin

has been with UA the past three

years as an usher and doorman at the

Wayne Theatre.

Allied Artists is handling worldwide distribution

of Tromberg's first feature. "Teenage

Graffiti." Dimension Pictures is releas-

Cheswick Quad has been improving and

enlarging the free parking lot in the rear ing his second, "The Redeemer,"

Larry Martello has been appointed manager

of UA's Linwood in Fort Lee, succeeding


of the east-west units where the Nick Mulone

Theatre Screen Frame Co. was located.

Christmas season.

Tromberg tutored 93 novelists, reporters, Dean Christodoulou. who recently

resigned to attend college in California.

The company has moved to the back of the producers, directors and graduate film students

Christodoulou had spent four years with

newer north-south auditoriums.

in screenwriting techniques this sum-

UA, having joined the company as an usher

mer at his studio home. During those 12 at the Closter in Closter. He was appointed

"The Fantastic Animation Festival"


is weeks he completed two screenplays of his manager of the Linwood last June. With the

showing at the Kings Court own ("Junkyard USA" and "High Wire"), exception of four months earlier this year,

Romero is making his new film here for which he hopes will reach production. during which time he managed the circuit's

Laurel Productions in conjunction with the Some of the items covered during the Closter in Closter. Martello has spent the

30-minute NPR interview include academic

Italian firm which turned out "Suspiria," a

past ten years at UA's Nyack Drive-In in

20th Century-Fox release which was on the

Stanley and Showcase screens.

film study, of which Tromberg says, "These

faculties are composed of know-nothing

Blauvelt, N.Y. He had managed the ozoner

for the last five years. The Nvack Drive-In

postgraduate students who call themselves is expected to close soon for the winter

The influence of innovative theatre di-

professors. They teach mere escutcheon months.

wrapped in academically addle-pated

John Scher will open the new fall season

of rock concerts at the Capitol in Passaic

Saturday (17) when he presents the rock

group Foreigner on stage at the Passaic

house. Reserved seats are priced at $6.50

and $7.50.

The Capitol recently presented a special

midnight show on a Friday and Saturday

entitled "A Tribute to Elvis Presley," consisting

of films of many of Presley's stage

appearances in the 1950s. On the same bill

were films of the Beatles concert tours from

1963 to 1970, entitled "The Beatles, Then

and Now."

Jack Smith, division manager for United

.Artists' North Jersey and Rockland County,

N.Y., area, returned from a two-week vacation

spent visiting his son in Colorado,

where the latter attends college. Substituting

for Smith during his absence was Robert

Bateson, manager of UA's Cinema 46 Triplex

in Totowa.

"Movie Premieres" for the month of August

on Home Box Office. UA-Columbia

Cablevision. headquartered in Oakland, included

"Midway," "Twilight's Last Gleaming,"

"Lifeguard," "The Next Man" and

several others. Upcoming attractions for

September, being shown for the first time

(Continued on page E-8)


BOXOFFICE :: September 12, 1977

Paste this inside your medicine cabinet.

Cancer's seven

warning signals

1. Change in bowel or bladder habits.

2. A sore that does not heal.

3. Unusual bleeding or discharge.

4. Thickening or lump in breast or elsewhere.

5. Indigestion or difficulty in swallowing.

6. Obvious change in wart or mole.

7. Nagging cough or hoarseness.

If you have a warning signal, see your doctor


American Chancer Society


BOXOFFICE :: September 12. 1977

. . . October



(Continued Irom page E-6)

the North Jersey area, include such recent

film hits as "The Shootist," All the President's

Men." "The Man Who Fell to Earth"

and "Ode to Billy Joe."

"One on One," starring Robby Benson,

was held for a second week at more than

20 indoor and outdoor locations throughout

North Jersey and continues to report

excellent boxoffice grosses. Area reports

indicate "One on One" may turn out to be

one of the biggest "surprise" hits in this

area this year. Some local newspaper film

critics have compared the movie favorabh

to the recent hit "Rocky."

The Walt Disney Summer Hit Parade

closed at area theatres Labor Day week

featuring the two most popular films of the

summer festival, "The Rescuers" plus "Herbie

Goes to Monte Carlo." Once again, the

Disney film festival was termed a solid success

throughout this area.


Qwen Sehnepf, a veteran of more than

40 years in the local industry, 24 with

F. H. Durkee Enterprises and the last six

of those years as Liberty Twin manager,

retired. He was succeeded by David Muhl

28 will mark Elsie Wagner's

13th year as cashier at the Liberty duplex

. Fred Sapperstein, retiring manager of

Columbia Pictures in the nation's capital,

visited local exhibitors here late last month.


Howard Cable TV Assoc, out of Ellicott

City, is still at war with Howard County

over installation inspection fees . . . The

Columbia Ass'n, Columbia, Md.. lifted its

ban on trespassers so that the public can

now gather 'round the Merriweather Post

Pavilion and enjoy the concerts . . Milton

Schwaber, 77, owner of the Met which was

shuttered permanently July 26, signed an

option with the state permitting the latter to

buy the property for $128,000 with Board

of Public Works approval. The auction

which was held late last month was a dismal

ending to the Met's illustrious history as

fewer than 30 people showed up and little

more than $2,300 had been bid for the

house fixtures.

Frank McCarthy, producer of "MacArthur"

was in town to chat with Don Walls

of the Star. The essence of the conversation

seemed to be that pictures are now made

like fish sticks and cars and any artistic

touches are accidental. Using the Audience

System Index, a technique has been developed

that ties into modern ADP-society by

probing audience responses and translates

them into an assembly-line product.

Anne Bancroft has the title role in "Golda"

a new play based on the life of the ex-

Israeli Premier Golda Meir. The play,

which was written by William Gibson and

will be produced by Philip Langner, will

premier Monday (19) at the Mechanic Theatre.

Landmark Picture Palace,

Loews' State, Shuttered

ST. LOUIS—Loews' State Theatre, a

downtown landmark since its opening in

1924, closed Sunday, August 28, with the

final performance, ironically, of "Autopsy."

Along with practically all of the gleaming

movie palaces of yesteryear, the State

has had economic problems during the progression

from silent to sound films and

stageshows, then competition from radio

and TV. In happier times, the theatre played

outstanding Hollywood product, but in

the past few years has been forced to resort

to ethnic product and films of horror and

violence as audiences and their preferences


The opening of Loews' State Aug. 21,

1924, was a gala event with Marcus Loew

in attendance, with a retinue arriving by

special private train which included performers

Mae Murray, Aileen Pringle, Claire

Windsor, Herb Rawlinson and Walter Hiers.

Writer Elinor Glyn and pianist John Irving

Fisher were included, along with dancers

and singers. St. Louis' Mayor Kiel met the

train at Union Station; there was a downtown

parade, and the opening show was

broadcast live by KSD locally and by WHN

in New York.

More than 3,500 Missourians attended

the opening-night performance, which featured

Tchaikovsky's "1812 Overture" as

played by the Loews' State Symphony Orchestra.

Following were "Greetings from

Loews' State and the Loews' State Topical

Review" and an organ recital by Tom Terry.

The feature film "Revelation" was not

shown until after a cartoon comedy, a

performance of "Limehouse Blues" by the

Ted Weems Orchestra and the singing of

Gounod's "Ave Maria" by Dorma Lee in

the "Atmospheric Prolog."

The stars of "Revelation" were Viola

Dana. Monte Blue. Marjorie Daw and Lew

Cody. After the film, celebrities were introduced

including Loew, who made a

speech indicating his delight at the turnout.

He had been advised against building

a theatre downtown on the theory that St.

Louisans wouldn't make the trip at night.

The State was patterned after Loews'

State in New York and has a twin still

operating in New Orleans, also named the


In the heyday of the big theatre, patrons

paid 25 to 35 cents on weekdays and 50

to 65 cents weekends and holidays. The

program consisted of comedies, newsreels,

performances by the orchestra and organ

solos, along with the feature attraction.

Don Baker, now a vice-president of

Loews' Hotels Corp., was an assistant manager

at Loews' State here, as was Jerry

Berger, publicity director of the Municipal

Opera. Former managers include such wellknown

men as Harry Greenman, Chick

Evens, Frank Henson and more recently

Russ Bovim, now retired and living in


Don Meyer, the present manager, will remain

in town for a short time to handle details

following the shuttering.


J^n open house was held at Loew's Theatre

last Saturday to interest people

in donating funds toward the purchase and

renovation of the house. The target is $100,-

000 with $35,000 earmarked for remodeling

and the balance comprising the purchase


The New York State Fair boasted headline

entertainment this year with the Captain

and Tennille drawing a record-breaking

14.500. Other stars in for one-nighters were

Andy Williams, Johnny Cash and the Lettermen.

Long run shows in town are "Star Wars"

in week 11; "Smokey and the Bandit" hitting

the "half-dozen" mark and, all in week

five, "MacArthur." "One on One" and "The

Spy Who Loved Me."

Hartford vs. the Russo's

In Land War—Part II

HARTFORD—The Russo brothers, once

owners of the

land on which the 2,100-car

capacity Meadows Drive-In was situated in

Hartford's North Meadows district, have

filed suit for $5 million against the Hartford

Redevelopment Agency in Hartford

County Superior Court.

Anthony and John Russo, who operate

an excavating company, seek the return of

the condemned 42.5-acres; when condemned

in July, 1975, the city paid $1,243,-

000, a price immediately contested in the

same court by the Russos. State referees

Louis Shapiro, Abraham S. Borden and Joseph

Klau have since awarded the brothers

$403,892 more from the city, but the Russos

argue the land was worth more than

$2.5 million.

The Russos assert that although the redevelopment

agency formed its final plan for

the North Meadows Industrial Business

Project in September, 1971, not until four

years later was their land condemned. The

delay, they continue, hindered continuing

negotiations to sell, lease or develop the

land. They add that at one point General

Cinema Corp. was ready to convert the

Meadows into a twin underskyer; this

project, however, was blocked by the condemnation.

The new suit claims that the redevelopment

agency illegally condemned the property

because the site did not fit the definition

of a slum area and was not really necessary

for the redevelopment project.

The Russos, for their part, claim that the

city needs only "two or three" acres of the

property to relocate Weston Street. They say

that about nine acres of the land is


leased by the redevelopment agency to

World Jai Alai of Hartford for use as a

parking lot, such use putting the redevelopment

agency into improper competition with

other parking lot renters.

Warner Bros, has purchased the rights

to film "The Thorn Birds," a novel by Colleen



BOXOFFICE :: September 12, 1977



'Star Wars' Sustains

Reign in Denver Area

DENVER—Although scvcKil now liliiis

dobiitcd in the area this week, none were

able to toppl; "Star Wars" lengthy st:iy at

ihe top of the list. The space fantasy earned

.1 mark of 500 for its 15th week at the

( ooper. However, newcomer "You Light

L'p My Life" proved powerful enough to

merit the second place slot with an average

of 300 at five theatres. The results for the

other newcomers were mixed as "20th Century

Oz" earned a mark of 200 while "Kentucky

Fried Movie" finished its first week

with a score of 150; however, "Rabid" and

"Sidewinder 1" both trailed slightly under

the average mark.

(Average Is 100)

Century 21—Rollercoaster (Univ), 13th wk 65

Cherry Creek, Villa Italia—The Other Side oJ

Midnight (20lK-Fox), 12th wk 135

Colorado Four—The Last Remake oi Beau Ge.te

(Umv), 8th wk 125

Colorado Four- 1 Never Promised You a Rose

Garden (New World), 2nd -.vk 260

Continental—MacArthur KJnw' Sih \vi: 140

Cooper—Star Wars .;•-;•>:, !^tn vl SOO

Cooper Can D- 20th Conlury Oz (SI


theatres—Rabid ". .i)

Five theatres—You Light Up My Ufe

Four theatres- Kentucky Frii

Four theatres—Smokey and the Ban(

6th wk.

Seven thi

ased Lightning

2nd wk ,

Seven thealres—One on One

Tamarac Six—New? York, Ne

10th wk

Three thealres—The Bad Ne

Breaking Training



Two theatres— Herbie Goes to Monte Carl

(BV), S«h wk

UniversiJr Hills Three- Jabberwocky (SR

'One on One' Receives

The Silver Halo Award

BUR BANK—"One on One," the Warner

Bros, film starring Robby Benson and

.Annette O'Toole, was the recipient of

this year's Silver Halo Award, presented by

the Southern California Motion Picture

( ouneil. Producer Martin Hornstein accepted

the award at a luncheon Wednesday




455 Bearcat Drive

Times Square Park


Salt Lake City, Utah 84115


Randy Slaughter to Helm

AIP Western Div. Sales

BEMRl Y Hll IS—W. R. "Rand\"



the nowK


^^^^^^^^^^^ created position


^^^HPR^^^^H m.inager for American

^^Hp^H^^H International Pictures.

^H^ ..^P^H

'' announced by





^'"''"'^Litive vice-presi-

'''-'"' '" charge of sales

\t ^d(r and distribution.


moves to his new post


Slaughter, who

l-os Angeles

I '^""T'

„ ,, „ ,•„


Kandv Slaughter ,.

branch manager, will

responsible for AIP branches in Los


,\ngeles, San Francisco, Seattle, Denver

and Salt Lake City.

He joined AIP in 1970 in Dallas as a

booker and a year later was transferred to

Beverly Hills as assistant to the Southern

division manager. In 1973, Slaughter was

promoted to administrative assistant to the

company's general sales manager and in

1975 advanced to Los Angeles branch manager.

Slaughter is married, has two children

and lives in Agoura, Calif.

Lee and Anna Strasberg

To Host Annual Parade

HOLLYWOOD—Lee and Anna Strasberg

have been appointed honorary host

and hostess of the 46th annual Hollywood

Santa Claus Lane Parade of Stars to be presented

by the Chamber of Commerce on

Simday evening November 27.

James Stewart previously accepted the

chamber's invitation to serve as grand marshal.

Parade chairman William F. Hertz reported

that the Strasbergs will preside at the

celebrity reception.

The celebrity reception also will mark the

dedication earlier that day of Lee Str.isberg's

star joining the Walk Of Fame.


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l^obert Bcathcj, manager of the Plitt Paramount,

reported that the recent promotion

for Warner Bros.' "One on One"

was a big success. Center Street, which is

located in front of the theatre, was closed

off and a basketball game between Wolfes

Sporting Goods' employees and Radio

K.EYY disc jockeys was held preceding a

street dance. Wolfes gave away $250 worth

of basketball equipment and K.EYY gave

away T-shirts. The picture opened with the

highest midweek grosses on record.

Plitt Theatres reported continued lofty

grosses for "Star Wars" after its 14th week

at the Centre Theatre, which has installed

a seven mm, six-track Dolby system. Calvin

Ellerton reported that a special visit by

Darth Vader was well received by weekend

crowds. Vader's appearance was part of a

special drive in conjunction with Radio

KRSP to raise funds for Muscular Dystropfiy

. . . "Cousin. Cousine" and "Black

and White in Color" will be shown at Plitts

Utah .r

Variety Club Tent 32

Hosts Goli Tourney

SAN FRANCISCO—Variety Club Tent

32 will hold its 31st annual golf tournament

at the Peacock Gap country club in San

Rafael. All funds will go towards the support

of the Blind Babies Foundation, which

provides for the care and training of preschool

children who were born blind.

Tournament chairman Al Camillo has

named the following to his committee: Connie

Carpou, Ben Bonapart, Glenn Coffey,

Arnold Lavagetto, J. Earl Henning, Mike

Powers, Robert Lippert. Jr.. John Enea.

Stew Klein. John Daly and Pete Vigna.




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BOXOFFICE :: September 12, 1977 W-1


rare tropical fish, on display at the SeaTac Auto" opened to great grosses August 3 1 at

6 Mall Cinemas, An on-the-air contest was the Kenmore, Valley, Puget Park and Sunset

drive-ins, as well as the Admiral, Lewis

also held on Radio KJR-AM. The winner

received free diving lessons from the New & Clark and Roxy theatres. Fun. the entertainment

weekly, ran a big four-column

promotional screening


was held in early

England Divers, a leading diving school.

August for "Orca." Members of the

All of the aforementioned was executed color advertisement and an in-depth interview

that Stu Goldman and Joe McCann

media and promotional representatives were

by the local Dorothy Matin Agency, which

in attendance. A "Whale of a Summer Sale"

also formulated a special midnight preview held with Ron Howard at Paramount Studios

was held at all eight Osborne and Ulland

of "Kentucky Fried Movie." which was regarding this film, which Howard starred

Sporting Goods stores. The stores were

sponsored by Radio KZAM. Promotional

T-Shirts were given as prizes at the

in and directed.

mobbed with customers and their downtown

readerboard stated: "Whale of a Sale—Now

door. One hundred chickens were donated Another New World Picture, "I Never

in Progress— 'Orca' Killer Whale—Opens

by Acme poultry to be given as prizes for Promised You a Rose Garden," was doing

August 10 at Local Theatres." The sale was

an on-the-air contest with KVI-FM. Chickens

were distributed through neighborhood in the University district.

just great in its second week at the Varsity

promoted on Radio KISW-FM. Osborne

and Ulland placed three full-page ads in the

Tradewell Stores.

Times and Post-Intelligencer on the sale,

Long lines continued to form at the UA

using the "Orca" tie-in.

As the Labor Day weekend began, the Cinema 150 where "Star Wars" played in

An on-the-air contest was held on Radio rains also started again with new vigor in

70mm and stereophonic sound. Meanwhile,

KVI-FM. The two runner-up prizes were the metropolitan area giving an indication next door at the UA Cinema 70 "The Other

dinners for two at one of the area's most of an early fall in addition to an end of the Side of Midnight" is still doing well.

exclusive restaurants. Jonah and the Whale. drought, which went all through last Fall.

The first prize was a 75-gaIlon aquarium

Films earning impressive grosses are:

Winter and Spring. Could it be that this Fall



the Fish

and the Bandit," 5th Avenue,

Store, the largest tropical fish will be a bonanza for the area's hardtops if

dealer on the West Coast. The Fish

Renlon Village,


SeaTac 6, Bellevue Crossroads,

that happens?

featured in-store displays of the film and

Aurora and Valley; "Herbie Goes to

had the aquarium, which was filled with Screenings at the Jewel Box: "Silver Monte Carlo," Renton Village, Seattle Aurora,

Bellevue Overtake and SeaTac 6; "Sin-

Bears," Thursday (8) and Tuesday (13). and

"The Goodbye Girl," from Warner Bros. bad and the Eye of the Tiger," Broadway.



Crossroads. Aurora, Renton Village,

Sno-King and Duwamish; "Greased


SHOW BUSINESS West Films sneaked its "The Hills


Have Eyes" at the downtown Music Box Lightning," 7th Avenue; "The Spy



Saturday (3) with "Kentucky Fried Movie." Loved Me," Everett Mall and Cinerama;

When you come to Waikiki,

It opened Wednesday (7) at numerous area "Smokey and the Bandit," and "Sinbad and

BOXOFFICE :: September 12, 1977 W-3



pETER GUBER, producer of Columbia's

"The Deep," was executive producer of

Columbia Pictures Television's one-hour

special "The Making of the Deep." which

aired on CBS Sunday (11).

The engagement of Stephanie Lisell, psychology

major at UCLA, and Todd Creager.

pre-med student at USC, has been announced

by her father Stuart Lisell, executive

assistant to the general sales manager

and in charge of branch operations for

Avco Embassy Pictures.

MGM's "Stingray" has resumed filming

on Los Angeles locales following a week of

shooting on location in and around the

Mojave area.

Rudolph Hoffman, husband of Romayne

Hoffman of 20th Century-Fox, died August

16. Mrs. Hoffman is immediate past president

of the Hollywood-Los Angeles WOMPI


"Quinlan Must Die!" is the new title for

Raymond Chow's Golden Harvest production,

"The Amsterdam Kill," starring Robert

Mitchum, Richard Egan, Leslie Nielsen

and Bradford Dillman.

Jo Farrell to Speak

At RMMPA Luncheon

DENVER—The Rocky Mountain Motion

Picture Ass'n will open a series of Fall

and Winter luncheon meetings Tuesday

(20) with an attraction that should pack the

dining room at Brokers Restaurant. 235

Fillmore St. Jo Farrell. owner of the local

talent agency, JF Images, will address the


The title of Ms. Farrell's address will be

"Show Biz in Colorado." She will speak

from an abundant supply of experience,

since her agency furnishes talent for practically

all of the motion pictures and TV

commercials made in Colorado and the surrounding

states. She successfully made trips

to New York and Hollywood to boost the

state as a place to make films. In fact, Ms.

Farrell is so successful that she is referred

to as Denver's "red headed barracuda."

JF Images has furnished talent for "Grizzly

Adams," "How the West Was Won,"

"Comes a Horseman" and "The Betsy."

The luncheon is only for members of

RMMPA and their guests. Reservations

should be made immediately with Elaine

Dunbat of Western Service & Supply. Telephone


As an added attraction, there will be a

sLuprise from Wyoming at the kmcheon.



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CINEMECCANICA ««^M Fmeo Hotfm Elm ^


Arizona Theatre Equipment mioe. Washington st. p.o. box 20522 Phoemx. az. ssose

Donald D. Shaier would like io ihank Michael Nahay and his Associated

Artists Inc. of New Or/eons for the opportunity to assist in the sale of

Mid-East distribution rights to their film "THE THURSDAY MORNING


We are also pleased to announce thai Telford Film Distributing has been

named exclusive foreign sales agent for "THE THURSDAY MORNING


tor more inlormotion contact

Telford Film Distributing, PO. Box 1 31 85, Atlanta. Georgia 30324

cable. TELFILM Atlanta




children's film festival is being held the

first Friday of every month at the

University of Arizona's Gallagher Theatre.

Edward J. Gallagher II, 85, established the

Gallagher Memorial Film Collection, which

consists of vintage films from Charlie Chaplin's

"Tillie's Punctured Romance" to Bus-

Keaton's "The General." The university


was so grateful for Gallagher's interest,

which includes the donation of an art collection,

that it named its great new theatre

after its benefactor.

Chuck Steger, city manager for Mann

Theatres, was an usher at the old downtown

Lyric Theatre in 1954 earning 60 cents an

hour. Today he oversees three theatres in



A film about the evolvement of the Chicano

from Aztec Indian origins plus other

screenings were on the agenda at the El

Pueblo Cultural Exhibition.

With Columbia Pictures asking for a

$50,000 to $150,000 guarantee per theatre

for the Christmas release of "Close Encounters

of the Third Kind," Micheline

Keating, Citizen movie critic, warned that

!h: $3.50 admission for "Star Wars" may

be topped by this film.

"Comes a Horseman," a Chartoff Winkler

production starring James Caan and

Jane Fonda, left its Colorado base to begin

shooting in the better climate of northern


The Scottsdale Center for the .Arts is

holding a Shakespeare film festival that will

nm from Friday (9) to October I.

Ralph Osgood Assumes

Luxury Theatre Post

PORTLAND — Ralph Osgood assumed

his new post as general manager of Luxury

Theatres August 22. This appointment

comes at a busy time for the Tom Moyer


Moyer recently added several Mann theatres

to his growing business. Twelve new

units are under Osgood's management in

the Oregon and Washington areas including

the Hollywood, Fox and Music Box theatres


this area.

Osgood is from Seattle where he served

as area manager of the General Cinema

Corp. He transferred here from Boston in I


Harry Lang Services

BEVERLY HILLS—Services for Harry

I Lang, father of unit production manager

I Flora Gordon, were held Wednesday (7) in

Paul, Minn., where he died Monday





Interment was in Mount Sinai Ceme-

H tery in Los Angeles. He was the father-inifl

law of producer-director Bert I. Gordon.

BOXOFFICE :: September 12. 1977


'Star Wars' Nels 695

During 14th KC Week

KANSAS CITY— ••Star Wars" continued

the Seville, captured the second place position

with grosses of 300 while "Smokov

and the Bandit" trailed slightly with ,in

average of 285. Five newcomers opened in

the area with grosses ranging from a

of 150 to a low of 60.

(Average Is 100)


Antioch, Gienwood—Star Wars (20th-Fox)

14th wk 695

Englewood, Diekinson—Forever Young,

Forever Free (Univ) 100

Empire—Rabid (N«-w WorlcH 2nd wk fiS

Fine Atls—Looking Up iSRl Rd

Five th, ir^ The Bad News Bears in

Breaking Training F'lrjl 5;h wi: Llll

Five th.Gt:..s Smokey and the Bandit (Univ),

5th wk. . 285

Four theatres— Herbie Goes to Monte Carlo (HVl

5th wk. .


Gienwood—The Last Remake of Beau Geste

(Univ), 3rd wk 250

Plaza—MacArtllur (Univ), 4th wk 200

Plaza, Ranchmart—Fire Sale (20th-Fox), 3rd wk. 75

Ranchmart—A Bridge Too Far (UA), 11th wk 50

Seville I Never Promised You a Rose Garden

Wor 3rd


Ten theatres—The People That Time Forgot


Three theatres— Autopsy (SR)

Trail Ridge, Watts Mil!—The Other Side of

Midnight (20th-Fox), llth wk

12 theatres—Love & the Ivfidnight Auto Supply


Full Theatres Are the Norm

In Chicago this Report Week

CHICAGO — The top of the list was

crowded this report week as the race for

both the first and second place positions

ended in a tie. "I Never Promised You a

Rose Garden," which finished its third week

at the Water Tower 2, and newcomer "You

Light Up My Life," which played at seven

screens, both earned grosses of 375. The

second place slot was occupied by "Outrageous!"

"Suspiria" and "Race for Your

Life, Charlie Brown!" which all earned a

mark of 300.

Carnegie— Outraaeous! (.SR) 300

Eight theatres—The Island of Dr. Moreau (AIP) 275


Five theatres-The Spy Who Loved Me (UA)

3rd wk 225

Five theatres—Fantastic Animation Festival

(SR) 275

Five theatres—Star Wars i20th-rox) Uth w t 225

Golf Mill 2—Smokey and the Bandit

5th wk 175

Seven theatres -You Ught Up My Life 175

Six theatres—MacArthur (Un;.i .. i k 200

Six theatres—The Bad News Bears in Breaking

Training (Para), 5t!i :: r. 175

Slate Lake—Suspiria (20th. Fx) Ith v.-k . 300

Three theatres—Race for Your Life, Charlie

Brownl (Para) 300

Three theatres—One on One vWB), 3id wk 200

Three theatres-The Last Remake of Beau Geste

(Univ), 4th wk 175

Water Tower 2—1 Never Promised You a

Rose Garden (Mew World), 3rd wk 375

Roy Urbach to 20th-Fox

As Ad Film Supervisor

NEW YORK—Roy Urbach has joined

20th Century-Fox as advertising film supervisor,

succeeding Ben Fuglsby, who resigned

recently to join Cinema Research

Corp.. it was announced by David Wcitzner.

20th Century-Fox's advertising vice-president.

Urbach was with Warner Bros. 23 years,

beginning as a messenger, then moving up

to editorial apprentice. His final eight years

at Warners were spent as head trailer editor.

Robert Clarke Reception

Hosted by Wade Williams

K,\NS\S (in — \|ili,.ii hoiioiini;

scrc.-n ,iclor-prodiicer-wiik'r diicctor Robert

Cl.irkc held at the home of Wade

WilHanis Satiud.iv evening. August 27.

to dominate the list with grosses of 695 in

its 14th week at the Gienwood and Antioch

theatres. "I Never Promised You a Rose

Garden," which finished its third week at

Robert Clarke, acfor-producer-director-writer,

who was a guest at the Kansas

City home of Wade Williams, where

a special screening of "The Vlan From

Planet X" was held.

Clarke's visit to Kansas City was, in part,

occasioned by plans for an upcoming

project tentatively titled "Night of the Mutants."

A veteran of films since his work for

Val Lewton ("The Body Snatcher." "Bedlam")

and on through his featured roles in

many science-fiction pictures of the 195()s

and '60s ("The Man From Planet X." "Beyond

the Time Barrier," "The Hideous Sun

Demon"). Clarke always has staved close

to the horror and sci-fi genres.

A special screening of Clarke's "The Man

From Planet X," the first made-in-Hollywood

feature film to deal seriously with the

consequences of contact with extraterrestrials,

was hosted by Williams: then, after

the unspooling, Clarke discussed various

aspects of the film with guests in

the screening

room and discussed the general state of

the science-fiction motion picture today.

A modest and unaffected man, Clarke

referred with admiration to his former director.

Edgar Ulmer, a filmmaker with

whom he worked several times.

He pointed out that financing film

projects always has been a complex and

risky venture, adding that "this is especially

true in the face of today's rising costs. It

requires imagination, wide contacts and persistence."

After a brief question-and-answer

session, he enjoyed refreshments with his


Clarke currently divides his

time between

his ongoing film projects and his association

with the King Family tours.

'Chapter' Scores in Canada

TORONTO — "Final Chapter—Walking

Tall," a Bing Crosby production starring

Bo Svenson, grossed $70,792 in six theatres

in Toronto in its first week, according to

James Whiteside, BCP's vice-president in

charge of sales and marketing. Charles A.

Pratt produced the film which was directed


Jack Starrett.

Variety 4 Gives Over

$500,000 to Charily

.SI. LOUIS—More than $500,()()() was

distributed by Variety Club Tent 4 to 152

agencies and day-care centers serving

needy, handicapped and underprivileged

children at the club's llth annual awards

luncheon held Wednesday, August 24. The

lete honored actress/entertainer Carol

Lawrence and was held at the Chase-Park

Plaza Hotel. The money was raised at the

1977 Variety Club telethon held in Febru-

.iry 1977.

Miss Lawrence, who starred at the Muny

in "Sweet Charity" this summer, was active

in the telethon and plans to return to St.

Louis Feb. 25-26, 1978, to co-star with

Monty Hall in the next video marathon.

John H. Londoff, president of Tent 4.

said the money was in addition to funds

raised for the club's electronic limb bank

at Variety Village. Toronto, and included

gifts of five Sunshine Coaches, bringing the

total number of vehicles in use here to 118.

Fund-raising chairman Joe Simpkins presented

the keys to a special Sunshine Coach

in honor of Miss Lawrence to Lester Crancer.

president of the United Cerebral Palsy


Mayor James F. Conway also designated

August 24 as "Carol Lawrence Day" in the

Greater St. Louis area.

Bonny Hillbrand Heading

Kidney Foundation Drive

KANSAS CITY— Bonny Hillbrand, first

vice-president of the Kansas City WOMPl

Club and an employee of American Multi

Cinema, has been appointed 1977 candy

chairwoman for the Raytown. Mo., area by

the Kidney Foundation.

Mrs. Hillbrand told Boxoffice that this

year the foundation again is selling sevenounce

Tootsie Roll banks for $1 each during

September and October to raise funds for

community services, kidney research, public

education and organ-donation programs

presently being conducted in this area. All

WOMPIs are participating in Ihe candy

drive and selling the banks.

Kidney disease affects over 8.000,000

Americans annually, Mrs. Hillbrand pointed

out. adding that at present there are over

800 individuals in the Kansas-Missouri area

who are relying on artificial kidney-machine

treatments in order to live.

Monies from past candy sales have assisted

the foundation in providing more kidneys

for transplantation, she said, and last

year over 150 kidneys were transplanted

successfully into patients from this area.

Any groups or individuals who would like

to help with the sale should contact the

Kidney Foundation at 5.^l-.'

. .


^^ord from West Coast theatres which just

opened with United Film Distribution's

"Kentucky Fried Movie" is as encouraging


the reports from New York area theatres

—business is

extra special.

The Film Center at the Art Institute started

September with a 39-film series called

"Movies About Movies." A French picture

titled ""F for Fairbanks" is the opener. It

is noted that Douglas Fairbanks, hero of the

silent movies, hardly appears in the film

""but the memory of his spirit pervades it

and gives the story a sweet ache of nostalgia.""

Maurice Dugowson is writer-director

of this story about Andre, a young man

whose father is a film projectionist in Paris.

Andre rejoices in his father's movie-bred

sense of fun. which leads the projectionist

to sing Fred Astaire songs at breakfast and

challenge his son to Fairbanks-inflected


Henry G. Plitt, president of Plitt Theatres,

announced that James A. Sorensen has

joined the circuit as financial vice-president.

Sorensen formerly was vice-president of Urban

Investment & Development Corp. here.

With a return of "Papillon" on Midwest

screens during the next couple of months

and a series of bookings of "Black and

White in Color" lined up in Chicagoland

and downstate. Allied Artists' staffers now

are concentrating on "'The Betsy." This new

movie, which is in the final filming stages,

offers a look at the automobile industry. It

is based on a novel by Harold Robbins and

stars Laurence Olivier.

National Screen Service branch manager

Bob Nswman and his wife Irene arc vacationing

with their son and his family in


Jerry Kuenhl of the S.

B. Griever booking

organiaztion is in London for a holiday.

Around 1.000 people attended a fashion

show staged by Victor Skrebneski as a fundraiser

for the Chicago International Film

Festival. The event raised in excess of SIO.-

000, a big boon to the efforts of Michael J.

Kutza jr.. founder and director of the


S-K Films is resuming the distribution of

the film "Sandstone," which was shown as

an X-rated movie in 1975 and 1976. It is

being relaunched in a new campaign with an

R rating.

Richard Ellman made a quick visit here

to talk with Sid Kaplan, head of S-K Films,

about "Disco 9000," for which Ellman Film

Enterprises is national distributor. "Disco

9000" had a very successful engagement in

Rick Rice and members of his Mid-

America Releasing Co. were, of course, happy

about the four-star rating in the Sun-

Times for "Fantastic Animation Festival."

In addition to the high rating from a critic,

the opening grosses were considerably above


Buena Vista booker Bill Heino has been

one of the late summer vacationers .

Carol Thriege has joined Buena Vista as

secretary to district manager Virgil Jones.


were married Saturday (3). Lynn Marie is

the daughter of Ray Fox, vice-president of

the Plitt circuit Midwest operations . . . Welcome

to Pat Cousineau, who has just joined

United Artists here.

The Music Box, a Leo Theatre Corp.

property, had to undergo some extensive

repair work. Vandals who broke into the

movie house did considerable damage, including

cutting the screen.

The Rockne Theatre, operated by Mike

Mihalka. has reopened. This house was

damaged when lightning struck a transformer,

Apache Film Co., headed by Harry

Goodman, acquired the U.S. rights to a

Hungarian entry in the Cannes Film Festival.

The film was titled "Budapest Tales"

bLit there is firm talk about a name change.

Apache Films has been advised that two

films handled by this company have been

accepted for showing during the Internationaber—








in Novem-

""The Lace-

July at the Plitt Chicago Theatre in the

Loop. Ellman is arranging for new bookings maker." both French.

to start in October.

Also set by the Ellman organization for

October is a G-rated film titled "Their Only

Chance." The film's story content parallels

that of "Born Free," which means good tator."

entertainment for the entire family.

As distributor for Manuel Conde Films,

which features R and X rated movies,

Apache Films is setting up bookings of

'"Ail-American Woman" and "The Dick-

Bill Maty and Sonja Lanzener, considered

to be two of this city's finest actors, have

been cast for good roles in Warner Bros.'

"Awakening Land."

Lucy Salenger, head of the governor's

film service office, is saluted for her fine

job in bringing filmmaking to our town and

other Illinois locations. Now it is reported

that Rob Mancuso Cadillac in Barrington

has offered complimentary cars for all



On the final day of "The Fury" filming

here. Mayor Michael Bilandic extended

thanks to Kirk Douglas and the film crew







3709 Hughes Road, Louisville, Ky. 40207

(502) 896-9578 Day or Night



"Evcivlhini; lor ihe Theatre"


C-2 September 12, 1977

lor using Windy City sites. The mayor presented

Douglas with a plaque citing the\ \ appreciation.

Welcome to Bruce Andersen, who was

,i|ipoint.'d by the I.eo Theatre Corp. to man-

.igc the Tiffin. The Tiffin is undergoing

o\crall remodeling. While it is hoped the

work will be completed in three months, no

stone will be left unturned: this means it

may take si.\ months for completion.

Jack Clark, president of NATO of Illinois,

in a recent association bulletin, noted

that "there are some exhibitors who are not

aware of the fact that there are two minimum

wagj acts—the federal and the state."

He said that exhibitors are bound by the

worst sections of both statutes. "Generally

speaking." Clark explained. "Illinois wages

are related to the base set by the federal government;

however, it can end there w!th

varied limitations on the age of students.

number of hours of employment for a student

and exemptions for various types of

occupations. The fact is that employers must

be aware constantly of their obligations to

employees under the law for the reason that

th; federal and Illinois labor departments

regularly are checking payrolls, with the

result that many employers are being fined

and are paying substantial penalties."

Clark noted that the federal HR 3744 has

been p;issed by the House Labor Committe.;

and that the bill provides that the new wage

level would be $2.65 per hour Jan. 1, 1978;

$2.90 per hour Jan. 1. 1979. and $3.15 per

hour Jan. 1. 1980. Thereafter, increases

would be based on 53 per cent of the national

average manufacturing wage. Said

Clark; "This would make all raises in the

rate automatic without question or argument

as to validity. It should further be noted

that the bill does not make any provision

for L'ss than the full hourly amount to

students and learners." The NATO leader

urged exhibitors to call, phone or write

their representatives at once in an effort

to head off passage of the proposed measure.


Qnifed Artists has scheduled "New York.

New York" at area de luxe hardtops

beginning Wednesday (21) . . . "The .Spy

Who Loved M.-" opens a multiple engagenijiit

the same date.

".SiipcrVan," filmed in St. Joseph, began

a wide multiple Wednesday (7). The action

dr. una. with a PG rating, features a futunstc

solar-powered van equipped with a

laser beam capable of disintegrating anything

which may be in its way. Tom Kindle

is the creator of the vehicle in the picture

and Mark Schneider is its driver in the annual

"Van Freakout." Katie Saylor. who

appeared in "The Godfather." provides the

love interest as the daughter of Morgan

Woodward, sponsor of the competition and

van builder. Missourians may recognize

some of their neighbors in the film, since

localites from the St. Joseph and Savannah

areas were used in the production.

"March or Die," Columbia's release of

the Sir Lew Grade presentation about a

former French Foreign Legionnaire's return

lo North Africa in 1918, is on the screen

at Des Peres, Northland. Northwest and

South Century. The international cast includes

such names as Gene Hackman, Terence

Hill, Max von Sydow and Catherine

Deneuve, all of whom are involved in an

expedition to uncover a tomb containing

treasures in


A Northal release, "The First Nudie Musical"

beg;m a wide multiple Friday (9).

Stars arc Cindy Williams. Bruce Kimmel

and Stephen Nathan in what has been

hailed as a zany comedy and raunchy delight

with the tag "as dirty shows go, it is

good clean fun!"

Mid-America Theatres, in a special onenight

promotion with WIl.-AM-FM, presented

three Elvis Presley hits starting at

6 p.m. At gust 31 at the Holiday Drive-ln.

A free Pepsi was given with each ticket

purchased. The films shown were: "Live a

Little, Love a Little," "Frankie and Johnnie"

and "Spinout."

Nat Goodwin, new manager at Mid-America

Theatres" Campus Cinema, is a college

professor at

legitimate theatres in

Fayette and was connected with

his earlier years.

The St. Louis Art Museum continues its

series of mystery movies with "Green for

Danger" Friday (16) and "Hound of the

Baskervilles," starring Basil Rathbone, Friday

(23). There is no admission charge for

the screenings.

Former Gem Theatre Bows

As the St. Johns Cinema

ST. LOULS—Ihe Gem Theatre. St.

Johns, shuttered since Aiigust 16. has reopened

as the St. Johns Cinema with Harman

I. Moseley III as owner and manager.

Moseley and his father Pat of Cinequip

Co.. located on Southwood Avenue, have

done considerable renovation and remodeling

of the old neighborhood theatre and

have installed Eprad equipment.

The inaugural offering was "One on One."

the Robby Benson starrer about a smalltown

basketball player who learns the ups

and downs of becoming a star player in


Benson's co star, Annette O'Toole. was in

town recently on a promotional tour.



Supplies * Equipment * Condiments



2301 Chestnut St U..!.. Mn 61in-<

1 3 14) 436-7700

Chicago's Oriental

Theatre Is Closing

CHICAGO—Once again a Loop landmark

appears to be a victim of a changing

population. It's the Oriental Theatre, where.

for the past few years, patrons have seemed

to preler films dealing with violence and

sex. Now M&R Amusement Co. has found

it necessary to cease operation of the 3.000-

seat showhouse as of Thursday (29).

it is understood that the Exchange National

Bank, which owns the building and

the theatre in trust, is interested in finding

another operator to take over. Mickey Gold.

manager, who has been with the Oriental for

the past 33 years, said that while the change

in patrons and constant rising costs have

been a source of concern, business generally

"has averaged out pretty well."

The Oriental opened in 1926 on the site

of the old Iroquois Theatre, where many

lives were lost in a fire in 1903. Even back

in 1926 the theatre was valued at $3,000.-

000. It was one of the Loop's more glamorous

movie houses, with decor throughout

befitting a palace. As the audience changed,

ornamentations which could be removed

gradually disappeared.

Prominent stage names and first-run films

packed the house. Paul Ash and his band

are remembered as a top attraction. People

lined up on the street for as long as two

hours or more to get in during the theatre's

golden vears.



Equipment Inc.

8421 Gra>ois St. Louis, Mo. 63123












Harry or John

Phone (314) 352-2020

BOXOFFICE :: Seplembe C-3


Paul and Virginia Kelley. both ol Dickinson

Theatres, left Friday for a leisurely

two-week vacation in the West. The couple

will be observing the autumn sights of Colorado

and Utah.

National Theatre Supply added a new

member to its team last week. Susan Knight

began h-r duties as secretary to Gene Krull

and Doug Raden. Susan is new to the industry.

The annual Jerry Lewis Labor Day Telethon

for Muscular Dy>trophy was a success

both nationally and locally. Sharing a port

on of the credit this year, as in the past,

are members of the WOMPl Club who coniribut.d

their time to answer some of the

150 telephones set up exclusively for the

telethon. At leait 12 WOMPIs spent part of

their holiday at the KMBC-TV studio or

the Holiday Inn accepting telephone contributions

to fight MD. In addition. Bee

Young and Patti Poessiger appeared on

camera to present a check on behalf of the

WOMPIs in the amount of $100.

Lack of a fenced-in yard has led National

Screen Service's Valerie Hood to a reluctant

but necessary decision: she must

part with her 11 -month-old American Eskimo

dog. The pup has had all the required

shots and Valerie concedes he's a cuddly

tyke to boot. The American Eskimo is a

relatively new canine breed and Valerie's

primary concern now is that her dog goes

to a good home. Persons interested should

contact Valerie at National Screen.

John King, e.x-shipper for Universal, was

admitted to St. Luke's Hospital last week

for treatment of a recurrent heart problem.

John, who had been with Universal 30 years,

was forced to retire from the company

earlier this year because of his heart problem.




'T/»e Quality Tower that never

has had to be replaced."

* •


D & D Fabrication

and Erection Co.

Post Office Box 3524

Shawnee, Kansas 66203


The monthly meeting of the WO.VlPls will

be held Tuesday (27) at the Landmark Restaurant

in the Union Station. The board

meeting will begin at 5:30 p.m. and dinner

will be served at 6:30 p.m. The program

for the evening will be reports from the

international convention being held this

week in Memphis, Tenn. The price of the

dinner is $6 and the menu will feature kabobs.

A 20th-Fox secretary couldn't stand the

thought of inactivity over the Labor Day

weekend, so she made herself and her two

children last-minute additions to the Roaring

River fishing expedition of brother Jim

Thrasher, 20th-Fox booker; his wife Diane,

Columbia secretary, and Danny Owens. Columbia

sales representative. All in all, Carol

said, the weather was lousy and the kids

saw Uncle Jimmy catch only a couple of

fish. We wonder if Jim tells the same story?

Gladys Melson of Thomas & Shipp Films

and president of WOMPI International will

preside over the annual WOMPI convention

being held this week in Memphis. Bee

Young, Mercury Film Co., president of the

Kansas City WOMPI Club, will be the local

delegate attending the confab, slated to run

Thursday (15) through Sunday (18). Bev

Johnston, Kansas City Ticket Co., will attend

as the second delegate. Goldie Woerner

and Phyllis Seward were designated as alternates.

Other local members who will travel

to the convention include Mary Jane Silver,

Bernice Powell, Judy Helton, Hazel Le-

Noir. Evelyn McCutcheon, Peggy Martin.

Elaine Palmer and Mary Hayslip, who is

the WOMPI International corresponding



Following the rainy, humid and generally

miserable Labor Day weekend, Bev and

Mary-Margaret Miller, Mercury Film Co..

scooted out of town Thursday (8) to start

a cool trip to Canada. They planned stops

in Montreal and Quebec City before doing

the Maritime Provinces, including Cape

Breton where a major motion picture is

now shooting. After crossing the border on

Theatre Supply Corp.

1800 Wyandotte, Kansas City, Mo. 64108

Phone (816) 221-0480 W. R. "Bill" Davis, Mgi



Wisconsin Site is Chosen

For William Holden Film

MILWAUKEE— Last yeai's surprise

blockbuster film, "The Omen," starring

Gregory Peck and Lee Remick, is to have

a sequel called "Omen II," a major sequence

of which will be shot at Eagle River. The

filming will be in November and December

at private estates on the Eagle Chain of

Lakes, Chicago and Israel. A $5 million

budget film, ""'Omen 11" will star William

Holden and a major female star as yet unnamed.

This information was supplied by

Lee F. Rafner, production manager, who

along with other principals in the undertaking

have been in Eagle River viewing private

estates and sizing up the area. Rafner

said he also needed to find additional housing

for a crew of workers and actors totalling

between 60 and 70.

The script calls for filming a millionaire's

estate at the time of the lake ice freeze-up

which is why, Rafner explained, the Eagle

River locations in northern Wisconsin had

been selected. He said a major scene will

show an ice-skating party in which someone

falls through the ice. This incident will be

filmed from below the water as well as

above and will require underwater cameras,

stunt men and professional scuba divers.

Directing the production will be Michael

Hodges from Dorsett, England.

A part-time office for 20th Century-Fox

is being set up in Eagle River and will expand

to fulltime in October. It will work on

such matters as arranging an aerial courier

service to rush films to Los Angeles for

processing and synchronizing with the

sound, arranging outdoor heating for ]

cameras and personnel, assembling needed

vehicles, hiring as many as 20 extras from

the community, working out arrangements

with the proper authorities and taking care

of other business and technical matters.

Rafner said the role of Damien, a devilish

youngster is to be played by a 13-year

old English child star. In addition to having

been assistant director for the movie.

"Chinatown." Rafner had worked in that

capacity for "The Drowning Pool" starring

Paul Newman, and "The Trial of Bilh


the trip southward, the Millers will see

picturesque New England during the season

when it is splashed with glorious color (by


man production.

is a Stephen J. Fried-

Mother Nature), traveling through Maine.

New Hampshire. Vermont and New York.

They also plan to drop in for a visit in

Washington, D.C.—and hopefully either

Bev or Mary-Margaret will slip a couple of


Call Harry Jones

notes in the government's suggestion box.

Drive-in Theatre Construction Since 1946

Warner Bros.' "Bloodbrothers" completed

photography Aug, 11 at the Burbank


• Steel Towers

• Painting • Repairs

Free Estimates

ITlieatre Construction Co,

Folrfleld Driv*-ln ThM»r«

Folrfleld, III. 62137

Phon* A/C 6l8-«47-7«16



BOXOFFICE ;; September




'MacArthur' Remains

\ilhiii" remained in command of the hst

with grosses of 755. "One on One" earned

the second place slot with an average of

470 while "Star Wars," which finished its

ciyhth week at two theatres, orbited in the

hid place position with a mark of 400.

Newcomer "Fire Sale" earned an average

oi \}5 during its debut week while "Empire

nark of

ol ihe Ants" trailed behind with a


^artha Williams, secretary to United Artists"

Lip the ghosi his telephone went on the

branch manager Robert Tarwater. blink and hi sick doa needed all of his

and her traveling companion, Elizabeth attention!

Kennedy, took off for an interesting trip

to Canada. They flew to New York from

Vicki Butler, who resigned from her position

as billing clerk with AIP, has accepted

Atlanta. After a trip to Niagara Falls, they

continued to points of interest in Toronto,

a job with Pacific International. Karen

Ottawa and Montreal and then moved on


Watts succeeds Vicki at AIP.

to Nova Scotia. They visited in the

It's a slack time for trade and press

England states and then headed back to

New York to board an Atlanta-bound


Angela Bryant, secretary to American International

Pictures' branch manager Glenn

Simonds, decided to drink in the beauties

of the North. She visited Georgia and Tennessee

mountains on her vacation . . . Billie

Hester. AIP office manager, decided to

vacation at home and reported that it was

good experience that she would recommend

to all . . . AIP's Southern division advertising

and promotional director Dave Tribble

reported that his vacation plans went down

the drain when his hot water heater gave

screenings at the Century Cinema Corp.'s

screening room. Only the following three

films were recently shown: "Turning Point,"

a 20th Century-Fox biggie starring Shirley

MacLaine and Anne Bancroft that impressed

the exhibitors and circuit officials; "The

Contest," distributed by Wayne Chappell,

and "Worm Eater," distributed by New

World Pictures of Atlanta.

Twentieth Century-Fox showed its


"Star Wars" to the Coca-Cola Co.

home office personnel.

School bells rang on schedule recently

and the state's 1,000,000 school-age children

trudged back to classes with mixed

emotions. Parents made sure the children

arrived on time and there were some parents

who were having the experience of putting

a child in school for the first time and

wondering if there wasn't a better way to

handle the experience. But, the saddest

sight of all was the look on the faces of the

exhibitors who had acted as custodians for

three months to a large segment of the

younger generation. They had been through

it before, but it still wouldn't come easy.

ler, a long-time Filmrow worker, on the

death of her husband Chuck, who was with

Johnson Motor Lines. Linda Craddock, the

Schuler's daughter, and her husband were

visiting her parents at the time of the death.

Linda is well known among local Filmrow

folks and was at one time associated with

Harnell Independent Theatres, Jaco Productions

and other exchanges. Linda's husband

Dan, who is the son of Gordon and Marilyn

Craddock, also had a taste of the film industry

in the family's film exchange before

accepting a job with Gulf Oil Co.

Denver Finances Study

On Auto Emissions

DENVER—This city appropriated $72,-

594 for a study to determine the amount of

air pollution in the downtown area that is

caused by auto emissions. The study is expected

to be completed this year by Camp,

Dresser & McKee, Inc., an engineering firm.

Some sources have suggested that a limit

be put on the number of cars that are allowed

access to the downtown area while

The Jonesboro Methodist Church was the

site Friday (2) of the marriage of Cathy

Wright, a Martin Theatres Co. booker, and

Steve Plant. One of the bridesmaids was put into effect they would influence the

Glenda Fuss, a Universal Pictures booker. future of the theatres that remain in the

The bride wore a lovely wedding gown that

was made for her by friend and co-worker,

downtown area.

The study is divided into four phases:

Anne Holder, who is also a booker at Martin

• An examination of what other states

Theatres. The happy young couple have done to reduce auto emissions.

would not reveal their honeymoon destination.

They will be at home in Jonesboro.

• The impact of applying such programs

in this area.

Cathy was honored at a bridal shower • A sociological study of public attitudes

August 31 by friends from Martin Theatres toward a range of strategies to combat air

and was presented with many lovely gifts. pollution.

• Presentation of recommendations along

others have suggested less stringent measures

such as hourly restrictions on the number

of cars. If these measures were accepted and

with estimates of the probability of success

for various control programs including legislative

action that would be needed.


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Perry wrote that United Artists will

hold a major press preview here of "Semi-

Tough." Some of the stars of the film, including

Burt Reynolds, Kris Kristoffcrson

and Jill Claybiirgh will be in attendance.

Robert Preston, another one of the film's

stars, may also attend. The motion pictine

company will play host to more than 150

entertainment writers from throughout the

world. They will participate in press conferences

October 7 and 8 at the new Hilton

Hotel. The film's producer, David Merrick,

and the director, Michael Richie, also will

attend. Dan Jenkins, the sportswriter who

wrote the novel from which the screenplay

was created also may attend the event.

"Candleshoe," a Walt Disney production,

was screened August 26 at the Sena Mall

Theatre for film industry personnel and



Congratulations to Mildred Biri of Gulf

States Theatre Owners Service who became

a great-grandmother August 26, Jessi Lynn

arrived at 8:14 a,m. and weighed in at eight

pounds, 14 ounces. Mildred departed for

Atlanta to visit and get acquainted with her


Ted Solomon's wife Doris is recuperating

nicely at home after a recent operation . . .

Matt Guidry, Lafayette, La., and Doyle

Maynard, Natchitoches, La., were visitors

at Gulf States.

Jack Panzeca was appointed the new

manager at the Plaza Theatres, Lake Forest

. . . Ann Milligan of Do Drive-In is working

on a boxing demonstration as a publicity

stunt for the engagement of "Rocky."

The roof of the Gentilly-Orleans Theatre

was slightly damaged recently by lightning

during a thunderstorm.

girls from the cast of Broadway's biggest

hit, "Annie." The game was played in New

York's Central Park . . . The Bee Gees, who

are riding the top of the charts with their

disco harmonies, have composed and recorded

the original song score for Paramount's

"Saturday Night Fever." One of the

tunes, "Stayin' Alive," looms as a certain

candidate for the top spot.

WOMPI news: President Anna Power

conducted the August meeting at Shoney's

Restaurant. Program chairman Marie Berglund

and co-chairman Pam Mercier introduced

Bev and Tom Doyle who presented a

program on the Luwasa System, which is a

new method for growing plants. It was

patented in Switzerland and has recently

been introduced in the U.S. The large group

in attendance all returned home with plants

provided by the Doyles . . . Under the leadership

of community service chairman \nna

Clare Leggitt, the members also visited the

Hickory Heights Retirement Home, Metairie.

La. Other members who attended include:

Georgette Leto, Earline Dupuis, Corinne

Foret, Anna Sinopoli, Anna Power

and Marie Saucier. The girls played bingo,

served refreshments and provided prizes for

the residents of the home.

Elected representatives at the International

convention are delegates Anna Power and

Marie Berglimd and alternates Joan Winstell

and Catherine D'Alfonso. Other members

scheduled to attend include: Yvette

Ogden. Earline Dupuis. Ruth Cook. Imelda

Giessinger. Lee Nickolaus. who has never

missed a convention since the club was

chartered 24 years ago. Gene Barnctte and

Inez Tauzin.

Members and friends are purchasing

tickets for the Night at the Races event.

Tickets are being handled by Yvette Ogden.

Georgette Leto and Anna Power . . . The

cookbook is beginning to take shape. Members

are vigorously typing and compiling

recipes and ads to fill the book, which is

scheduled to go to press this month. Orders

for copies may be obtained from any of the

WOMPI members.

Get well wishes are extended to Delia

Favre who was recently released from the

intensive care unit at the Hotel Dieu Hospital.

Gel well cards may be addressed to

Delia at: Room 219. 202 Perdido St.. New

Orleans . . . Elizabeth Bacon. United Artists'

retiree, is also recuperating from a hospital



News from the Byrne Watts Storey Agency:

Lee Grant was signed to play Dinah

Manoff's mother in Paramount's "Grease."

It will be an unbilled cameo role for which

Tn his column in the Timcs-Pic;i\ line James

JJcH films on ihc ni.irquees: "Ruby." Capri

she should be perfect since she is Ms.

The Los

and Village; "Poco." Capri: "Thunder

. . Manoff's mother in real life .

Angeles rascals, "The Bad News and Lightning." Regency. Freedom Mall.


were in the Big Apple to play

Charlottetown Mall and Queens; "March or

a baseball

game with those all-singing and all-dancing

Die." Soiithpark; and "The Happy Hooker

Goes to Washington." Tryon Mall.

Piedmont Theatres acquired Cinema I

and 2 in Easley. S.C. from Martin Theatres

of Georgia. L. L. "Doc" Theimer. a Piedmont

Theatres executive, reported that more

theatres are in

the acquisition stage.

Robert Haire, technical supervisor for

Fairlane-Litchficld Theatres, was in town to

confer with Frank Jones and Allen Locke

of the Southern Booking Service Co.

Harry Kerr of Dominant Pictures enjoyed

a vacation at his beach house in Long

Beach . . . Jack Kirby of Buena Vista spent

his vacation at North Myrtle Beach. S. C.

The White House Drive-In, Greenville,

S.C. played gigantic hits— "Encounter with

the Unknown." "The Devil's Triangle" and

"Shadow of the Hawk." Exceptionally good

boxoffice business was reported.

Cindy Peeler, daughter of Jim Peeler of

Exhibitors Service, celebrated her tenth

birthday August 8. Coincidentally. her dad

also celebrated his birthday on the same

day. but he would not disclose his age.

Top grosses of the week: "Star Wars."

Charlottetown Mall: "The Spy Who Loved

Me." Tryon Mall; "Greased Lightning."

Carolina and Charlottetown Mall, and "The

Bad News Bears in Breaking Training."

Park Terrace and Eastland Mall.

Jack Kirby and his staff at Buena Vista

hosted a special invitational screening of

"Candeshoe" August 29 at the Visulite

Theatre. After the performance the patrons

applauded loudly in their approval of the

picture, which appears to be another Disney

winner at the boxoffice.

Francis Morley of 20th Century-Fox

hosted a tradescreening of "Suspiria" at the

Capri Theatre August 30. The picture is a

macabre tale with a soundtrack that is an

essential part of the film, which was enhanced

by the theatre's new Dolby system.

Visitors on Fiimrow included: Jack Fuller

jr., Columbia, S.C, Phil Nance, Raleigh;

Del Carty, Raleigh; Sonny Baker. Gastonia.

and Art Farmer, Lenoir.

Frank Jones of the Southern Booking

Service visited the Fairlane-Litchfield Theatres

in South Carolina. Georgia. Alabama

and Florida.


230 S. Tryon St., Suite 362, Chorlotte, N C.

Frank Lowry . . . Bill Cline

Phone: (704) 377-934)

Deepest sympathy to Shirley Lewis of the

Fine Arts Theatre. Asheville. N.C.. on the

death of her 92-ycar-old father . . . W. D.

Sears, one of the oldest exhibitors in the

Carolinas. died August 26 at the age of 86.

Deepest sympathy to his wife Naomi and



m BOXOFHCE :: September


. . Mary



Ctanley Davis, office manager at ABC

Florida State Theatres, and Jonnie

Livingston were married August 27 in the

Casa Blanca clubhouse on Townsend Boulevard.

The ceremony was performed by

Helen Wintenburg. a WOMPI officer who

is also a member of the ABC FST home

office staff. The wedding was followed by

a reception, which was attended by the

couple's friends from many segments of the

motion picture industry.

Young Duane Sikes, the former assistant

to William S. Baskin at the Kingsley Twin

Theatres in Suburban Orange Park, was

named manager of the theatres following

Baskin's resigTiation. Baskin has reportedly

made tentative plans to enter the local dinner-theatre

field in partnership with his son

Paul, who is a well known night club entertainer.

The annual banquet of directors of the

city-owned Sunny Acres Park for Handicapped

Children was held August 20 at the

Ramada Inn, Jacksonville Beach. The event

was highlighted by the presentation of a

special award to the WOMPIs in recognition

of their volunteer work, which includes

recreational therapy dances at the city's

Woodstock Center for retarded teenagers

and their continuing support of the Sunny

Acres program for young handicapped persons.

The award was accepted by Kitty

Dowell and Julie Williams.

The local community service TV station,

channel 7, rewarded ten WOMPI members

for their help with the station's membership

drive by introducing them individually to

the station's viewers the night of August 25.

Gail Palmer is

the new secretary to Stanley

Davis, ABC FST office manager. Gail.

who is a WOMPI member and the firm's

former PB operator, succeeds Cheryl Jen-

ninss who moved to Warner Bros, to succeed

Judie Plyler. who is also a WOMPI

member now employed by the U.S. postal


Jim Beach, Kent Theatres' publicity director,

is back on the job following a

checkup at Baptist Hospital Hart.


ABC FST retiree, also bounced back into

action from a brief stay in Riverside Hospital

in time to serve as a visiting member

at the WOMPI International convention in

Memphis. Mary and her husband John

Lenox Donald has worked his way up the

ranks to the manager position at ABC-

FST's Center Theatre ... Art Castner. the

manager of ABC FST's suburban Edgewood?

left Al Wimberly in charge when he

departed on his vacation. Upon Art's return,

Al is scheduled to transfer to Orange

Park as an assistant to Duane Sikes. the

theatre's new manager.

Changes on the marquees: "The Last Remake

of Beau Geste." Center. Normandy I.

Norwood I. Pine Drive-In and the Ribault

Drive-In; "Empire of the Ants." Expressway

Cinema II, Normandy II and Orange

Park V. and "Sinbad and the Eye of the

Tiger." Arlington. Murray Hill and Pine II

New X-rated films in the area include;

"Gums." Harry Clark's Capri Theatre and

"Alice in Wonderland" and "Housewives

Report." Earl Turbyfill's Playtime drive-ins.

Saenger Theatre Slated

To Be Sold to Investors

NEW ORLEANS — The Saenger Theatre,

which has been a landmark here since

1927 when it opened with a gala event that

was attended by 4.000 persons, is slated to

be sold to local investors who propose to

maintain it as an entertainment house.

Principal members the transaction who


will assure the theatre's future, will not comment

at this time, but prospective purchasers

are exercising an option to buy and

visited by their daughter Pat. her husband

^^ic sale is scheduled to take place next year.

Jim Brock and their two children. Jim. who jy^^ building was a product of its time

is in the Army, and his family just recently

opulent, ornamented and embellished with

returned from West Germany and are now artwork. It was huge until it was converted

stationed at an Army post in Atlanta, Ga.

into a twin theatre 13 years ago.

The theatre was the product of Julian

and A.D. Saenger. E. V. Richards jr., and

New York's Film Festival

Set for Sept. 23 Opening

NEW YORK—The Film Society of Lincoln

Center will open the 15th New York

Film Festival with French director Agnes

Varda's latest feature "One Sings, the Other

Doesn't," according to the society's president,

Martin E. Segal. The festival runs

from Friday (23) through October 9 with

the opening and closing shows planned for

Avery Fisher Hall. Ticket prices for those

two evenings would range from $4 to $10

and from ^$2.50 to $5.50 on the other


Joanne Koch, the film society's executive

director, announced that there would be an

animation festival Monday-Friday (26-30)

and a retrospective of ten major films from

American Archives October 3-7.

Richard Roud, festival director and program

committee chairman, said that more

than half of the program had been decided

upon and includes the following films, in

addition to the leadoff feature, from the

countries listed; "Roseland." America; "Citizens

Band," America; "Hot Tomorrows."

America; "Padre Padrone," Italy; "The

Devil. Probably," France; "The Truck."

France; "The American Friend," Germany;

"Bollwiser." Germany; "Heart of Glass."

Germany; "Omar Gatlato," Algeria and

"L'Enfant de Paris," France.

The boxoffice for the festival opened Sunday

(11) at Alice Tully Hall.

L. M. Ash. who were all officers of the

Saenger Amusement Co., a 150-link circuit

in the 1920s. The theatre took five years to

plan and construct and cost $2.5 million.

Before he died. Julian Saenger sold the theatre

for $10 million.

Tri-State Convention

Set for October 9-11

MEMPHIS—The Tri-State Theatre Owners

68th annual convention, with the exception

of the golf tournament, will be held

October 9-1 T at the Sheraton Motor Inn.

899 Union Ave., Memphis.

Single rooms are $14 and double rooms

are $18. The registration fee for both men

and women is $25.00.

Local, district and regional executives are

slated to attend and nationally known entertainers

and Hollywood stars will appear.

New ideas on concessions and equipmeiit

will be presented. Marjorie C. Malin. president,

extends a cordial invitation to all managers,

Tri-State exhibitors and friends of the

industry. H. P. Vinson of Columbia. Tenn..

is the convention chairman.



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BOXOmCE :: September 12. 1977

Gala Benefit Slated

At Fox in St. Louis

ST. LOUIS — A different type of

(.loiible feature" was the attraction at

Arthur's Fox Friday. September 2. starting

at 8 p.m., when a benefit film showing was

accompanied by an organ concert. Slated

for iinspooling was the classic motion picture

"Phantom of the Opera." starring the

late, great Lon Chaney.

Stan Kann, former organist at the Fo.\,

who has been featured on network talk

shows displaying his antique household

gadgets, provided the musical score for

the 1920s silent film playing the Fo.\ Wurlitzer

organ, which is second in size only

to the one at the Radio City Music Hall in

New York City.

The event benefited the St. Louis and

Chain of Rocks Railroad, which operates

three miles of track along the Mississippi

River in the northern part of St. Louis

County and allows passengers to ride along

the route free the second Sunday of each

month. Proceeds from the concert were

used to maintain and improve the railroad's

museum, which has a year-round program.

Tickets for the show were $4.50 in advance

and $5 at the door. A limited number

of benefactor tickets at $20 each was available,

providing reserved orchestra seating

and an after-the-event buffet at Stan Musial's

restaurant with a reception for Kann.

who formerly played the organ at "The

Man's" popular eatery before departing for

California where he now makes his home


more convenient for Stan's TV appearances).

"The Phantom of the Opera" still is considered

by many film critics to be the greatest

horror presentation of the silent-picture

era, with the unmasking scene described as

one of the most brilliant episodes ever



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Manager of Film Forum

Battles Against Takeover

ATLANTA—George Ellis, operator of

the Film Forum, a 174-seat theatre that

specializes in avant-garde pictures as well

as foreign films and features that are

shimned by the local circuits, had to go to

court to obtain a temporary restraining order

from Fulton County Superior Court

Judge Charles Weltner in order to prevent

the complete takeover of the Ansley Mall

Forum by local businessman George


According to Ellis' attorneys, the conflict

with Echols, whose companies own the Cine

Showcase Cinema on Peachtree Street and

the Showcase Cinemas I and II. began when

a number of Echols' employees entered the

Ansley Mall Theatre and informed Ellis and

the manager that Echols had bought a New

York firm that owned the theatre.

Stephen Balint, general manager of Cine

Showcase Cinema, Inc., said that despite the

takeover, Echols has no intention of running

"explicit sex films" at the Film Forum.

However, Ellis said he did not believe

Echols' statement that he will not change

the type of films now shown at the Forum.

"The men they want to put in here don't

even know how to spell 'France' let alone

recognize a good French movie," Ellis


Attorneys for Ellis. Echols and Bill

Jenkins, who sold h's controlling interest

in the Forum to Cine Showcase, are scheduled

to appear in court to argue whether

Judge Weltner's temporary ruling should be

overturned. Ellis is a veteran showman with

many stage and screen credits and his patrons

are his staunch friends.

NJ Obscenity Legislation

Focal Point of Disputes

TRENTON. N.J.—Religious and community

groups throughout the state are increasing

their pressure on Governor Brendan

T. Byrne to sign the obscenity bill

passed by the state legislature which has

been on his desk since July 11. The measure

would make municipal judges, instead of

county judges, the arbiters of what is obscene

in their towns and the governor believes

the bill may be both unconstitutional

and impractical.

The bill, sponsored by Senator Joseph

A. Maressa, Democrat from Camden County,

would allow each of the state's 567 municipalities

to adopt its own obscenity ordinance.

Although the bill is still unsigned, a

number of municipalities have been getting

signatures on petitions to place the pornography

question on the November ballot. The

petitions arc being circulated by a citizens'

group called "Stamp Out Smut" (SOS),

which is also pressuring the governor to

sign the bill.

Pressure to sign is also coming from a

coalition of religious leaders from a number

of South Jersey communities, headed

by the Rev. Daniel R. Schieber. pastor of

the Calvary Baptist Church in West Collingswood


SE-6 BOXOFFICE September 12, 1977

The only handicap to hiring us

is not {knowing where to find us.

You won't find guys like us selling

pencils on street corners. We're

skilled, able-bodied workers. We're

industrial designers. Salespeople.

Secretaries. Managers. Accountants.

Technicians. Blue collar and

white collar.

Unfortunately, though, too many

of us are unemployed.

And the irony of it is, it's not that

men and women like yourself don't

want to hire us. It's simply that you

don't know how to go about it.

Every state in this country has a

Department of Vocational Rehabilitation.

Its function is not only to

evaluate a person's disabilities and

to help him rehabilitate himself.

But to help place him in a job that

allows him to fulfill his capabilities.

If you are interested in tapping

your state's supply of hard-working,

capable men and women, write to

your State Director of Vocational

Rehabilitation. His office is located

in your state capital.

Tell him what kind of business

you're in. What job openings need

to be filled. The background, experience

and skills required.

He'll be more than happy to put

you in touch with the right people

for your company or organization.

People who will appreciate the opportunity

to help your company

grow. Who wrll work to their fullest

potential. And help your company

— and our nation — prosper.

Write: Director, State Department

of Vocational Rehabilitation at your

state capitol.

BOXOFFICE :: .September SE-7


Variety Club's Bash

Set for Sept. 18-19

DALLAS—The annual Variety Club of

Texas Golf Tournament and Calcutta dates

are Sunday and Monday (18. 19). with several

changes in the program of events this

year as announced by co-chairmen Jim

Crump and Terry Graham.

As in the past, the Calcutta will be held

in the Grand Ballroom of the Hilton Inn on

North Central Expressway at 6:30 p.m.

Sunday (18).

However, the shotgun start will be at

11:30 a.m. Monday morning preceded by

a Continental breakfast at the Glen Lakes

Country Club at 10:30 a.m.

At 4:30 p.m. there will be a putting contest

(on the putting green, naturally) for all

the sharp-shooters (No Gimmies).

At 5:30 p.m.. at Glen Lakes, there will be

a Happy Hour, hot and cold hors d'oeuvres.

free booze, beer, and soft drinks.

At 6:30 p.m., still at Glen Lakes, there

will be the awards presentations, and the

drawing for their golf club raffle.

Reservations will be accepted through

Tuesday (6). Members" applications will be

accepted on a first-come, first-served basis

after that


Pair Reopens The Strand

As Family Film Theatre

BANGOR, PA.—Motion pictures have

returned to this "Slate Belt" area with the

reopening on August 24 of the 60-year-old

Strand Theatre. The two-story, 537-seat

landmark has been closed for several months.

Owned by Robert A. Lobb. he put it up for

sale in June because, he said, he did not

have time to devote to operating the house.

The theatre was leased, with option to

buy, to two young men from nearby Phillipsburg,

N.J.. who decided to go into business

for themselves. James Takaos, a real

estate agent, and David Carhart, a physical

education teacher, both said the theatre offered

a new enterprise for them while satisfying

the need for an entertainment center

in the Bangor area where families can go to

enjoy things together.

Opening with "Exorcist II: the Heretic,"

the Strand Theatre will screen shows at 7

and 9 p.m. Wednesday through Sunday.

Admission will be $1.25. The pair plan

double features that will take a $2 admission

and special children's prices for kiddie

film matinees. A double feature opening

August 31 paired "Black Sunday" with

"Marathon Man."

The partners plan to show first-run and

family-oriented films as well as occasional

nostalgic film classics. The theatre will be

closed on Monday and Tuesday for maintenance.

The partners renovated the hardtop

and plan to build dressing rooms as well as

remodel the stage for future live concerts

and special stage shows.

Gerry Lopez, one of the world's top professional

surfers, will make his dramatic

film debut in "Big Wednesday."

Raleigh Producers Film

Action-Packed Adventure

RALEIGH, N.C.— .A mad Nazi scientist

makes the local Research Triangle Park's

futuristic Burroughs-Wellcome building his

headquarters, ten torches and 300 candles

light an occult ceremony at Pullen Park and

a kidnap victim is whisked to a waiting jet

at Raleigh-Durham Airport that spirits him

away to South America.


Not in the minds of two local filmmakers

who have just finished editing a locally produced

film that spins just such a tale.

The film, "Time of the Eagle," was produced

by Stephen P. Von Hagel and Larry

J. Gardner of Audiofonics, a commercial

film and sound studio.

But, as Von Hagel puts it, "Raleigh produced

this film. It was really made here in

North Carolina."

Von Hagel, 25, is the production manager

at Audiofonics, which Gardner now

owns. Until the cinematic adventure into

the world of Nazi refugees. Gardner and

Von Hagel's experience at Audiofonics was

limited to industrial films and commercials.

Audiofonics made the leap into feature

films when the company contracted last

summer with Easy Productions of Greensboro

to make "Eagle."

"Time of the Eagle" is a full-length feature

film, lasting slightly over 100 minutes.

While filmed here, it is set in present-day

South America and the plot deals with the

plight of an American captured by the Germans

during World War II.

Obscenity Charges Face

Atlanta Theatre Operator

ATLANTA—George P. Echols, a De-

Kalb County theatre operator, was ordered

to stand trial on five counts of "possessing

obscene materials." Magistrate Tom Moran

bound Echols over after a lengthy hearing

involving the screening of three motion pictures

and two trailers that the solicitor's office

contends are obscene.

The films were shown at Echols' Showcase

Cinema, 2772 Candler Rd., according

to solicitor John Thompson. A trial date of

Monday (26) was set at which time the films

— "The Joy of Letting Go," "The Trouble

with Young Stuff" and "Hard Candy"— anu

the trailers— "All Night Long" and "Portrait

of a Seduction"— will be shown to a


Conviction on all five counts could mean

a sentence of up to five years and a $25,000

fine. The Showcase Cinema was raided several

times this year by agents from the

solicitor's office and these raids were the

basis for a public nuisance complaint filed

against the theatre by the district attorney's


Harry Margolis Retires

After a 55-Year Career

NEW YORK— Harry Margolis. 73, New

York metropolitan salesman with Avco

Embassy Pictures, retired Thursday (1) after

55 years in the motion picture industry.

He joined Embassy Pictures in 1962 as

New York branch manager. Previously he

was with MGM 34 years.

Start BOXOFFICE coming .

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825 Van Brant Blvd., Kansas City, Mo. 64124




Alera Foster Is Honored

By Chamber of Commerce

AFLANTA. TEX.— Alera Foster ouiicr


Special screenings of any Repertory film, Chicano Film Fiesta

for private or public prcfcntation, also can

be arranged. The foundation of the Olmos'

A Path for Tomorrow

ol the State Theatre. eonimLinil\ leader and policy is to present as much quality cinema

friend was honored b> the local ehamher of activity as possible.

SAN AN ION lO—The diversity of minority

filmmakers was discussed August 26

ci'iiiniercc at a reception in their oil ice The admission is $2..'^0 for adults. Si for

XugList 18.'

children and the Olmos offers a discount at a luncheon symposium of the second

In designating her as August's "Good rate for groups.

annual Chicano Film Festival, it was reported

bv Shavia James of the San .-Xntonio

Neighbor of the Month," C of C president


Scotty Bates said "Mrs. Foster is one of 'he

Adult Book Store Owner

many good people in .Atlanta who do good

"Filnmiakcrs are now free to do comedy

ihings out of love in her heart, not for glory

Found Guilty in Houston and asthetics as well as documentaries," said

or that someone should make note of her HOUSTON -A county coiut jiuy took Adan Medrano, festival director. "The festival

was a vast improvement over last year's,"

deeds. Alera Foster is the kind of person only ten minutes to sentence a local bookstore

owner to six months in jail with a he said, "because filmmakers are beginning

who does the best she can for the good of

ill . . . (she) is certainly an asset to our city $1,000 fine for sale of an obscene film. to be diversified."

and a lady to be admired. Her deeds name Prosecutors called the case significant Susan Racho and Jesus Salvador Tervino,


her as a good neighbor a lot louder than their war on alleged pornography in the Los Angeles, led the symposium, held at the

anything else."

Houston area.

Mexican American Cultural Center. Community

leaders as well as media profession-

Foster, who was a major force in initiating

the "Good Neighbor Award," re-

clerks on obscenity charges in the past year als from across the nation participated in

Juries have convicted several bookstore

ceived her honors modestly with the statement

that she really does so little. "1 love saying they were merely the employees of "We're looking toward the directions we

but have refused to sentence them to

the discussion.


people and the children. That's my business. the owners profiting from the sale.

will take in filmmaking and television

I am being honored for something I like to District Attorney Bob Shults of the special

crimes division said that this would give Latin woman to be chosen by the American

productions." said Miss Racho, the first

do. When we started this program I would

never have put myself down as a candidate. an indication of what juries will do in Harris Film Institute (AFI) to produce two dramatic

productions. "We are now at the

I was speechless when they called me to County to bookstore owners tried here.

tell me I was being honored."

The film judged obscene had been bought stage where we can afford to think of filmmaking

as an art rather than as a public

She moved here in 1962 when she leased by the store at an auction of films confiscated

by the Harris County Sheriff's De-


the theatre and has looked upon her career

as one of public service. It was one year partment.

Trevino, who recently completed work

ago that she approached the chamber with The bookstore owner. Ralph Kell. faces

with the Mexican government on a film

using both Chicano and Mexican talent for

Atlanta such a friendly town. That is why ty Criminal Court Judge Jimmie Dimcan.

the felt

I am glad to live here."

Shults presented evidence designed to

various cultural and ethnic groups.

Also present at the reception were David convince jurors that an obscene film had "We believe not everything is good," said

Cowan, manager of Henson-Kickernick. been sold at the store owned by Kell.

Medrano, who is also director of Centro

who presented Foster with a nightgown and The jury viewed a movie sold there



the communications center of Oblate

Shirley Pitts of the new Harvest Shop, who Houston vice squad officers. Kell operates College of the Southwest. "The festival is

gave her a bouquet of flowers. Mono-Chem four establishments in the citv.

an opportunity to interchange and share

ideas with other filmmakers and critically

gifted her with a dinner at the Ponderosa.

analyze the work of others."

Louis Kubecka is Named

The two day festival, attended by 3,000

Olmos Theatre Offering New Marketing Director

persons, concluded Friday night, August 26,

Quality Films to Public

AUSTIN — Louis D. Kubecka. Austin. with the screenings of six films depicting

has been named the new marketing director various aspects of the Chicano way of life.

SAN ANTONIO—Quality alternative

for Jiffy Franks, Inc., Curtiss Ryan, president

of the locally-based firm annoimced. project from a screenplay by San Antonian

Miss Racho will produce one 30-minute

Cinema became available to San Antonio in

the form of Repertory Cinema presented by



rarely come about," she said. Her recent

run Truffaut or Lina Wertmuller films.

Kubecka graduated from the University film on sterilization abuse of Los Angeles

The Repertory program at the Olmos

of Texas with a degree in mechanical engineering.

He went to work for General soon bv ABC-TV.

Mexican-American women will be aired

combines the best of contemporary and

classic films. The format is a Sunday-Monday-Tuesday

playdate with a two- day change

Motors where he became chief tool designer.

He also worked for Adams Extract

to complete the week.

Kenneth McMillan has been signed to

Co. putting in 2.5 years as a top-rated salesman.

In 1968 he founded Cosmetics Inter-

The fall calendar opens up with a three

join the cast of "Bloodbrothers."

day salute to W.C. Fields, followed by two

national Corp., a Dallas firm specializing

evenings of Ingmar Bergman's "Face to

in stabilized aloe vera facial products.

Face," which earned Bergman and star I.iv

Ullmann nominations for Oscars as best director

and best actress in a foreign film.


Featured in the calendar are such award


winners as "A Man and a Woman," "Network,"

"A Clockwork Orange," "If," "Citi-


When you come to Waikiki,

zen Kane," "Psycho" and "Frenzy," "Cabaret,"

"Romeo and Juliet." "The African gijirfjl^ don't miss the famous

Queen," "Easy Rider," "Five Easy Pieces," 'hawmi? Don Ho Show. . . at

"A Lion in Winter." "A Man Cinerama's Reef Towei^ Hotel.

for all Seasons,"

"The Bridge on the River Kwai" and

prosecution on


Ryan added that Kubecka will be in charge


Tomas Rivera and another from an original

more charges. He remained

free on bond pending an appeal of

the Olmos Theatre on January 21. Alamo

of national marketing for both the specialty screenplay for the AFT.

City residents no longer have to go to New

hot dogs and the new instant chili sauce "Chances to direct a dramatic product

that they initiate a good

York, Chicago or Los Angeles to see

the suggestion

neighbor program pointing out that, "It is

the first time, stressed the need for new

loving and caring people who have made the case which had been tried before Coun-

symbols and language within the Chicano

community to express concerns by

BOXOFFICE :; Septenibe 1977 SW-

1 k:

Cinemascore Capitalizes

On Motion Picture Scores

DALLAS—A unique interest in the often

overlooked scores of motion pictures has

turned into a profitable business for a pair

of Texans as the Morning News recounted

in this story, quoted in part:

"Two local film enthusiasts have formed

a record company for film music that distributes

rare and often overlooked themes,

some of which are not otherwise available.

"A film can come and go. but its score

can have tremendous merit." said Mike Raskin,

who has formed a partnership with

Jim Bowers.

"Their Cinemascore label releases rerecordings

of original soundtracks and new

arrangements of old themes.

"Raskin and Bowers met several years

ago at a USA Film Festival. Raskin had

been interested in movie music for years

and had a TCU radio program called 'Hollywood's


"Bowers 'came on to film music rather

late but I've been a movie freak since age 1.'

Raskin said. 'I've probably seen movies no

one else has seen.'

"Cinemascore distributes two labels in the

south central United States—Citadel (which

is supervised by film historian Tony Thomas)

and Corinthian (the label of Paul Weston.

Jo Stafford's husband). Anyone with

suggestions for packaging of film soundtracks

should write Cinemascore at P.O.

Box 140457. Dallas, 75214.

".Anmng Cinemascore's catalog of titles

are scm^ which were rarely re:orded and.

h;nce. rarely heard. Alex North, for example,

is best known for his "Spartacus"

and 'A Streetcar Named Desire" scores. But

Cinemascore's North album contains his

compositions for "Stage Struck." 'The Racers.'

'Viva Zapata," "Desiree," "Unchained"

(including the 'Unchained Melody' theme),

"Bachelor Party' and 'The Rose Tattoo.' All

arj superb scores— if not as well known as

his 'Spartacus' and 'Streetcar' compositions.

" 'It's a great joy to pull out something

'Knight Without Armor"— Miklos

Rozsa"s first score in 1937—that"s never

heard so much," Bowers said.

"Cinemascore also distributes an excellent

v;rs'on of Jerry Goldsmith"s soaring 'Blue

Max" score and George Diirning"s provocative

music for 'Bell. Book and Candle.' The

latter film was a critical and commercial

disappointment, but its score is sheer merriment.

" 'Cinemascore has "A Touch of Evil,""

which was Henry Mancini"s first really important

score, and "Freud," which was Goldsmith's

first big score,' Bowers said.

"The company may also devise a package

of ideas for symphonic film concerts.

" 'A dream of mine is to see more symphony

orchestras doing film concerts," Raskin

said. "Fort Worth did a very successfLil

one. It was a whole package of movie

themes. A lot of symphonies look down

their noses at film scores; yet they represent

some of the best American music. Most

great film composers were, after all, classically


"Bowers and Raskin have also been responsible

for a series of blockbusters (12-

hour retrospectives emphasizing film scores,

pop theme songs, songwriters and backstage

stories) for radio station KERA."

New Adult Film Policy

Raises Residents' Ire

SAN ANTONIO—Conversion of the

Westwood Twin Theatre, a neighborhood

theatre into or. 2 show'ng explicit sexual

films has aroused the ire of Westwood Village


Residents of the community located in

the Lackland Air Force Base area have

launched a campaign to seek a city election

calling for the establishment of a new zoning

district for adult films and bookstores,

go-go clubs and other such places.

Petitions bearing over 2,000 signatures

asking for such action were presented to the

San Antonio City Council last week.

Mrs. Ruth Mahl said that more signatures

on petitions were being collected.

City Attorney James Parker told the

Westwood Village delegation it would probably

take about 27.000 signatures to force

the city to call an election since 10 per cent



of the qualified voters must sign the petition.

Members of the delegation were told by

Councilman Rudy Ortiz that he has asked

the police and legal departments for reports

to determine what action the city can take.

Pointing out that such a zoning district

might be illegal. Councilman Bernardo

Eureste suggested the residents might get

results by putting economic pressure on the

owners of the theatre building.



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BOXOFFICE :: Scptcmbc

. . Glenn

. . The

. . The

. .


The Callahan Twin Cinema and the Westwood

Twin Cinema, formerly operated

here by Cinemas Southwest Theatres have

been sold to the Movie One Theatres of

San Antonio. Cinemas Southwest Theatres

also operated the Perrin Plaza Twin Cinema.

Michael Patti has been named manager

the tango and other Latin numbers (winners

received a basket of groceries or $20). A

picture of the popular old showhouse hangs

at Greens Department Store on Alamo. Forrest

Horton on Palo Blanco says there was

also the Pearl Theatre (next to the old Manhattan

Restaurant), featuring Honey Harris

and his Honey Girls and Comedian Bob

Casey Greer. Also on Houston Street were

the Princess and the Pike (and those were

the good old days).

Bruno Kirby was in the city on a promotional

visit on behalf of "Between the Lines"

currently being shown at the Northwest Six.

He has worked with Robert De Niro, Robert

Duval and James Caan Tucker,


whose Art Scene column appears in Today,

the Sunday supplement to the San Antonio

Light devoted a recent column as a tribute

toGroucho Marx wtih a number of personal

tributes to the great comic . . .


film star Tony Aguilar, his wife, actress Flor

Silv-stre ard their two sons will appear

in San Antonio with the all new Mexican

National Festival and Rodeo at the Joe

Freeman Coliseum.

Bob Polunsky, whose Flicker Footnotes

appears in the San Antonio Light, on radio

and television also devoted a column on

Groucho Marx with the interesting fact that

the Marx Bros, got their start in comedy

in Nacogdoches, Texas while performing a

vaudeville routine. The theatre caught fire

and they preventing the audience from panicking

with their comedy .

the soundtrack for Dick Van Dyke's "Chitty

KTFM Chitty Bang Bang."

radio special midnight show at the Northwest

Six was a showing of "The Rocky Hor-

In the Around the Plaza column in the

San Antonio Light written by Ed Castillo he

wrote that an old film poster at Oscar

ror Picture Show." Its first appearance in

San Antonio tickets were $1.50. The station

also sponsored a double bill of "Fantastic

Planet" and "Pink Floyd" also at the Northwest


Special film showings include "Fantastic

Planet" at Our Lady of the Lake University

in the Foreign Film Scries to be screened

in Thiry Auditorium: at San Antonio College

in the Fiesta Room, Loftin Student

Center, film showings include "The Conversation,"

"Marriage Italian Style" and

"Strangers on the Train"; San Anlonio Film


Society screenings at the Chapman Graduate

Center, Trinity University will include

"Animal Farm," "Triumph of the Will,"

"Panique," "Murmur of the Heart," and at

Trinity University Coates Center Multipurpose

Rooms film screenings will include

"Citizen Kane," "Bikini Beach," "Flash

Gordon," "M*A S*H," "Twelve Chairs,"

"Silent Movie" and "Blazing Saddles."

Six and Century South Six theatres. The feature

consists of 16 short films chosen from

among the world's most imaginative and innovative

artists. The films presented have

won every major award in the United States

and Europe and range from the surreal to

the familiar, the simple to the fantastic. Musical

accompaniment is equally varied, from

the classics to Cat Stevens and Pink Floyd.

The film festival will also be screened at the

Cine Cinco .

Judson 4, one of the

Braha Theatres, presented a triple bill of

Elvis Presley hits, "Viva Las Vegas," "Clambake"

and "Frank'c and Johnny" for a one

week engagement.

With signs stating their sentiments, young

and old alike joined forces to protest the

showing of two X-rated movies at the Westwood

Twin Theatres. The picketeers, bearing

signs ranging from "We Want Walt

Disney" to flatly stated "No Porno" were

determined to keep their vigil day and

night. The Westwood Twin Theatre has

been taken over by Pussycat Theatres of

San Antonio featuring all new uncut adult

films that are X-rated. The opening bill

consists of "Eruption" on one screen and

the double bill of "Behind the Green

Door" and "Resurrection of Eve" on the

The New Christy Minstrels

second screen . . .

appeared in concert in San Antonio

at the Old San Francisco Steakhouse and

Northern Hills Country Club. The group cut

Flores' Continental Lunch Room on West

Commerce got some of the dining crowd to

reminiscing. The poster advertises Johnny

Weissmuller, Johnny Sheffield, Brenda

Joyce and Acquanetta in "Leopard Woman."

The talk turned to some of the old

theatres (not "screens" as they call them

today), and some of the historic greats such

as the Majestic, Aztec and Texas. But some

recalled even older houses including the

Empire Theatre when it was on Houston

Street, the Royal Theatre located where the

Majestic Bldg. is now (it was actually more

of a burlesque house), and the two Wigwam

theatres, one on Houston Street and the

other on Alamo Plaza. Was there a theatre

where Joske's is now at the corner of Alamo

Plaza and Blum? Yes, it was the Plaza Theatre

and very popular. Not too far away,

across the street and a Kttle further north on

Alamo was the Palace, which was located

by the arcade which ran from the Plaza to

Losoya (now Broadway). Going to the

movies in those days WAS an experience.

Don Shoemaker, formerly manager of the

downtown Texas and Michael Tatti, previ-

KTFM-FM midnight shows on Friday and

Saturday night at the Northwest Six included

the showing of "Alice Doesn't Live Here

Anymore," "Fantastic Animation Festival"

and "Can I Do It Til I Need Glasses?" The

last two also played at the Century South


Special film showings include those by

the San Antonio Film Society at the Chapman

Graduate Center. Trinity University

of "Animal Farm," "Triumph of


the Will," "Panique" and "Murmur of the

Heart" ... At Trinity University in Coates

Center Multi Purpose Room, the premiere

showing of "Monty Python Meets Beyond

the Fringe" was a benefit for Muscular Dystrophy,

"Citizen Kane," "Bikini Beach,"

"Flash Gordon," "M*A*S*H," "Twelve

Chairs" "Silent Movie," and "Blazing Saddles"

followed ... At San Antonio College

in the Fiesta Room, Loftin Student Center:

"The Conversation," "Marriage Italian

Style" and "Strangers On the Train"; at Our

Lady of the Lake University "Fantastic

Planet" was screened.

Library Shows 'Citizen Kane'


Radio's "Citizen Kane," starring Orson

Welles, was shown at the North Cambridge

Branch Library on a recent Thursday night

at 6 p.m., with admission free and open to






'The Quality Tower that never

has had to be replaced."

• • *


D & D Fabrication

and Erection Co.

Post Office Box 3524

Shownee, Kansas 66203

913 631-9695

BOXOFFICE :: September 12, 1^77

. . Vern


Welcome to little William Wesley O'Donnell.

born' August 26, vveighint; in al

lbs. 9 6 oz. The proud parents are William

and Martha O'Donnell. Grandpa Bob

O'Donnell says that this makes the fourth

generation of O'Donnells to be a part of the

motion picture industry.

Bob Bowers, Universal regional sales

manager took advantage of the long holiday

weekend by leaving Thursday (1) for

Rocky Mount, N. C, then on to Toronto to

visit his daughters and finally a stop in Dcs

Moines for a business meeting before returning

to his desk here Thursday (S).

Don Snyder, Universal branch manager

spent the holidays in Oklahoma.

Evelyn Neeley, president of Sack Amusement

Enterprises didn't have such a cheerful

hol-day as she spent her time in the Mary

Shiels Hospital having undergone dental

surgery. Leave to Evelyn, she doesn't do


anything the easy way.

Royce Blankeiiship of Noret Theatres

spent the holiday in Lubbock and Cindy

Noret went to Stephenville lo enjoy the

parachute jumping.

WOMPI Jiianifa White, Linda White,

Bertha Brennan and Norma Malone's

daughter assisted at the Jerry Lewis Muscular

Dystrophy Telethon at Six Flags Inn

Labor Day weekend.

Hazel Forsythe of Houston has returned

to the motion picture scene, resuming control

of the Don Gordon Theatre which she

has leased OLit for the past few years. She

has engaged Torrence Hudgins to do her

buying and booking. Welcome back. Hazel.

Hudgins will also do the booking and buying

for James W. Robinson who reopened

the Universal Twin Cinemas Thursday (1).

They had been leased to the Santikos Theatres.

Billie Webb, head booker at 20th Century-Fox,

is back from a week enjoying the

scenery in Corpus Christi, Dallas and

points-in-between. She and her husband

spent three days in San Antonio at a reunion

for the members of the battalion he

served with in World War IL Following

that, they drove around and she got to see

the theatres she has booked for years. She

observed that now they were "real" and no

longer just "dots on the map."

Woody Sylvester, his wife and three

friends from Wealherford, Okla., were in

town briefly to attend the Buena Vista

screening of the feature. "Candleshoe."

They arrived a day early (August 24) and

attended the Country Dinner Playhouse

where Peter Breck was appearing in the

comedy "Accommodations."

Mary Ann Sutton, Buena Vista,


at Riverside, California . . . Carol Willis

is the new receptionist at Dai-Art Pictures

as Pam Richards moved over to become

Harold Brooks' secretary . Fletcher

returned from a ten day vacation lo visit

his daughter. Tara Givens, in Superior,

Wis. The pt.sider.t of Variety Films noted

he was happy when the mercury finally

rose to 70 degrees while, when he got home,

he would be happy if it dropped down to


Starline Pictures has a bevy of staffers on

vacation: Lee Ann Efflandt in Hawaii,

Lorene Savage and Thelma Jo Baily in

California . . . Jack Ramsay, ex-Buena

Vista, got a hearty welcome when he checked

in as the new head booker at Universal

where they feted staffer Marguerite Currie

on her 25th year on the job. She was given

a gold, engraved necklace and everyone

Two 'Gringos' Capture

Chicano Essence on Film

SAN ANTONIO—To some people it

might be embarrassing that the Second Annual

Chicano Film Festival's highlight was

a movie made by two men with the last

names of Strachwitz and Blank, it was observed

by Ben King jr.. Express-News Entertainment


But the fact "Chulas Fronteras" stands

out among the films shown Thiusday and

Friday at the festival isn't a reflection on

the ten other movies made by Mexican-


It's simply that filmmaker Les Blank

and producer Chris Strachwitz have created

an outstanding movie that captures South

lexas' essence through its music.

"Chulas Fronteras" (Beautiful Borders)

started out as a simple documentary on this

region's hybrid style of music that features

the accordion and bajo sexto guitar.

But by filming Tex-Mex music in its

natural habitat— weddings, dances and

homes—the hour-long film sums up this

area's unique culture.

It does this by zeroing in on the musicians'

everyday lives, as well as their music.

For instance, when the camera goes into

the kitchen of the legendary Tex-Mex music

singer Lydia Mendoza, during the Christmas

season, the viewer can almost smell the

hogs-head tamales.

Or when the accordionist Narcisco Martinez

plays at a couple's 50th wedding anniversary

in the Rio Grande Valley the viewer

feels like one of the guests.

shared in cake and coffee.

Blank's camera captures the understated

beauty of the people with shots of large

Isabelle Farrcll, accomplished and versatile

white teeth framed by darkly tanned faces

actress, will appear as Sally Bowles

when the Country Dinner Playhouse opens

and the sensuality of chubby women moving

to polka rhythms.

its fall season Tuesday (6) with "Cabaret."

Other scenes include San Antonio accordionist

She has appeared here before in the title

Flaco Jimenez playing at a politi-

Teran, an

roles in "Sweet Charity" and "Irma La

cal rally ard Los Alegres de in-


ternationally famous accordion and bajo sexto

guitar dLio, performing at an outdoor


So how did two "gringos," who aren't

from Texas, develop such deep insights into

this area's people and their culture?

For Strachwitz those insights have come

during several years of collecting and recording

America's ethnic music for his Arhoolic

record label.

Blank's career parallels Strachwitz' in

that he has been recording American folk

music on film. His previous movies include

sensitive portraits of Texas bluesmen Mance

Lipscomb and Lightnin' Hopkins and films

on Creole Cajuns.

As a result of their work, both men have

developed an almost uncanny talent for

catching beauty in most people.

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pinger Furniture Center on the Gulf Freeway

and Finger's Sharpstown will present

as their golden anniversary celebration

from Thursday (1) to Saturday (17) a series

of films circa 1920 in the Finger Furniture

Center Picture Booth at each store. There

will be one-hour showings includng three

20-minute featurettes with showings at

1 1 a.m.. 3 and 5 p.m. . . . There will be a

party at the Shamrock Hilton Hotel on

Wednesday (14) for a double purpose. It

will mark the announcement of the engagement

of Mary Rose Zarzana and Ronnie

LaPaglia and it will also mark the birthdate

of her father, Al Zarzana.

Irwin Allen's "The Swarm" is scheduled

to be filmed partly in Houston. Starring in

the $10 million production are Katharine

Ross. Richard Widmark. Henry Fonda.

Michael Caine. Ben Johnson. Slim Pickens,

Olivia de Havilland and Lc; Grant. It was

not known if any of the stars will be here

for the two week shooting schedule .

The Rice Media Center will show a series of

early films by Porter, Griffith, Lumiere and

others, "Invasion of the Body Snatchers"

and "Face to Face."

New film titles include "Joyride" at the

Allen Center 3, Greenway 3. Northwood 6,

Park III, Southmore 4, Southway 6, Town

& Country 6. Gulfway 2. Irvington. Mc-

Lendon Triple and Telephone Road 2;

"March or Die" at the Town & Coimtry 6,

Greenspoint. Meyerland. Gulfgate and

Northline; "Where Does It Hurt" at the

Parkview and Tower and "A Br dge Too

Far" at the Almeda 9 east, Briargrove 3,

Champions 2, Festival 6, Greenspoint 5.

Greenway 3, Northwood 6, Park III, Shamrock

6, Southway 6, Gulfway 2, McLendon

Triple, Airline. King Center 2. Telephone

Road 2 and Thimderbird 2.

Bookstore Owner is Lost

In Texas Legal Labyrinth

DALL.'kS—Truth may or may not be

at stranger than fiction but. least in one

case, it turned out to be more confusing.

In a legal case of "Ring-around the rosey"

a local adult bookstore owner got tagged,

but good, as described in this bewildering

account, excerpted from the Dallas Times


"In a strange twist of state law. a Houston

bookstore owner was sentenced this

week to six months in jail and fined $1,000

for selling an obscene film he bought from

the Harris County Sheriff's


civil suit against another adult bookstore


"Although testimony in the trial established

only that Kell had bought material at

the auction, Kell's attorney. Fred Heacock,

said the film in question was purchased

from the sheriff.

"Heacock said he did not stress the film's

source at the trial because the sheriff's action

was legal. Under Texas law, it is not

illegal for a citizen to possess pornographic

material, only to sell it. But the sheriff

technically was not breaking the law because

the material had not been declared

obscene by a jury at the time of the auction.

"Harris County Sheriff Jack Heard said

that he knew the films were potentially

obscene when they were sold (reportedly

at about one-tenth of their value), but he

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claimed he didn't want to 'take the law into

my own hands' by exempting the films from

the sale.

"Heard said no one at the sheriff's office

viewed the films but that a deputy who saw

the pictures on the film cases told him they

appeared to be obscene. The sergeant in

charge of the auction said about 125 films

were sold, but Heacock said the number

was 279.

" T don't agree with what was sold, don't

misunderstand me on that,' Heard said. 'But

do I make a judgment to disobey a court

order because of my personal feeling? That's

not the way for law enforcement officials to


" 'We were very cautious before we took

the action we did." he said. "We checked

"Ralph Kell, 32. operator of four "Mr.

is Peepers' bookstores, free on bond pending


with the DA's office and everywhere else,

"The film, titled 'Five-Way . . . Orgy,' and they told us. you must sell it.'

was one of more than 100 adult films sold "Meanwhile, Bob Shults, the assistant

by the Harris County Sheriff's Department district attorney who prosecuted the case,

during a confiscated property auction this publicly hailed the conviction as a victory


in the county's war on pornography.

"The sheriff was ordered to sell the material—which

included hundreds of non-

" This gives an indication of what juries

will do in Harris County to bookstore owners

tried here,' Shults told a United Press

controversial items in addition to the films

—by a district court judge as the result of a



"But in a telephone interview with the

Times Herald, he agreed the situation miaht

appear paradoxical to the public and that

there should be some way to prevent similar

situations in

the future.

" Td hate to be the sheriff faced with

those alternatives.' Shults said. 'He's damned

if he does and damned if he doesn't. It's

kind of a gray area.'

"Heacock, Kell's attorney, ngreed the

sheriff's actions were legal but contended

law officials ought to "start in their own

backyard' if they want to clean up pornography.

" 'I think they've got a mighty thin premise

to go on,' Heacock said, but added he

didn't think that point would be groimds for

reversal in an appeal.

"Harris County Asst. Dist. Atty. Anthony

Sheppard said if the material had been "10

ticking time bombs, it's obvious the sheriff

wouldn't do it (sell them). He would know

that at a later date if the plaintiff sued him,

he could win. But in this situation, he

wouldn't know if he could win or not.'

" 'I've never heard of anything like this

incident before or since,' he said.

"The events leading to Kell's conviction

began early this year when a civil judgment

of more than $2,000 was rendered against

another adult bookstore owner for failing

to pay a local graphics store for art and

printing materials he purchased.

"Distirct Court Judge Presley Werline.

dictating normal procedure in such cases,

ordered the sheriff's department to seize all

non-exempt valuable property from the defendant

and sell it at a public auction on

the steps of the county courthouse.

"Werline, who did not preside in the civil

case, said he had no idea what property was

involved when he issued the writ of execution,

and he noted the civil court judge

would not have known cither at the time

of the judgment."

BOXOFFICE :: September 12, 1977

, . Jimmy


gill Crosby, Little River Drive-In, Wright

City, flew his wite Helen and their

daughter and son-in-law, Linda and Jeff

Boucher, Erie and Circus Drive-In, Hugo,

up to "O-City" on business . . . Homer

Jones, retired "honcho" of the Alva Theatres

and his successor and son Johnny, made

a swing on business . . . Charles Hudgens,

retired Universal branch manager, is home

recuperating from a recent illness.

Pat Martin is the "new face" at Oklahoma

City Shipping . Roden

reopened the Movie House in Memphis.

The list of those attending the Jerry

Brewster retirement soiree (last week's Boxoffice)

and the list of those who worked on

the various arrangements were so long that

rather than inadvertently omit anyone, we

would like issue a sincere and simple "Thank

You" to one and all.

Tulsa's newcomers are "The Happy

Hooker Goes to Washington" UA's Annex













Hie Land ofthe Free

didiiltcome cheap.

Even before we had a

formal constitution,

investors were asked to

buy over $27,000,000 in

securities to provide the

arms we needed. And to

provide the money to


That was just the beginning.

Through war and

peace, the good years and

the bad, Americans have

always given freely. Millions

invested their

money. Many invested

their lives.

We've never stopped

fighting for freedom. For

the American way of life.

Today, over 9y2 million

Americans buy U.S.

Savings Bonds through

the Payroll Savings Plan.

Maybe you should

consider your interest and

take stock in America.

It isn't cheap, but there's

never been a better deal.


.stock .


200 years at the same location.

SW-8 BOXOFFICE :: September 12, 197'

.. '


'Rose Garden' Blooms

'March or Die' Dies

MINNEAPOLIS — -I Never Promised

You a Rose Garden" blossomed with a

sweet-smelling 230 in its dual debut at the

Edina I and Skyway 11 Theatres as the summer

screen season ended with few films

showing enough legs to carry them through

the usual September doldrums. "Race for

Your Life, Charlie Brown!" sprinted onto

six screens, and moppet trade was brisk

enough to result in a 125 over-all. "Between

the Lines" found a 100 in four openings.

And "March or Die" died . . . capturing a

feeble 40 in an exclusive run at the Academy.

"Star Wars" conliniied to hum with a

3.55 in a 14th orbit at the Park, but this was

the last lap before schools here reopened

August 29, and it'll be fascinating to see if

this really blunts the boxoffice pace or if

those who have been holding back "to avoid

the crowds" now will surge forth. "Mac-

Arthur" was marching along with a 165 at

the Cooper, but the rest of the slate was

fading fast. With only a precious few fresh

releases scheduled for September, exhibitors

in many cases felt a chill—and it wasn't thj

scent of an early autumn.

(Av 100)

Academy—March or Die (Col) .40

Brookdale: Southtown—Tlie Spy Who Loved Ma

(UA), 7lh wk 100

Cooper—MacArthur (Univ), 4th v, k IP^

Edina I; Skyway II— I Never Promised You a

Rose Garden {New World)

Edina II—Pardon Mon Aitaire (Fi: A •: l !

2nd wk

Four theatres—Between the Lines (Mi i

Four theatres—Greased Lightning (Ur;.

2nd wk

Four theatres-Smokey and the Bandit

5th wk

Park—Star Wars (20:h-Fov) 14lh wk 355

Six theatres—Hace ior Your Lite. Charhe

Brownl (Para) -125

Skyway I—The Other Side oi Midnight

(2ath-Fox), 11th wk - 95

Skyway III—New York. New York (UA;

9th wk . 100

Three theatres—One on One (V/B), .i-.h .vk 85

Three theatres—The Bad News Bears in

Breaking Training (Para), 3rd wk 115

World—The Last Remake oi Beau Geste (Univ),


^indy Nell, Central States advertising department,

is leaving to attend Area 1

Community College to take commercial design

and printing. Lori Nelson will replace

Mindy. Paula Karns has joined the staff in

the accounting department. Irving Shiffrin.

manager of the West-Vue Drive-In was recently

in Mercy Hospital for tests.

Congratulation.s are due Betty Olson as

Friday (2) was her last day at Paramount

after 20 years. The exchange had a retirement

party for Betty Thursday (I) which

was attended by about 40 people from

Filmrow and various exhibitors. The open

house was held from 3:00 p.m. to 6:00 p.m.

and they served snacks of meat, cheese, and

crackers along with cake, coffee, and punch.

They didn't say whether or not the punch

was spiked. She was honored with many

gifts. The Paramount employees presented

(Continued on page NC-3)

BOXOFFICE :: September 12. 1977

TUB-THUMPING—Ted Robert.s. left (in T-shirt), was in Lincoln at the

Cinema I and 2 August 17 to promote the opening of Earner Bros.' "Outlaw

Blues," starring Peter Fonda and Susan St. James. Roberts, a veteran race driver,

displayed the "Outlaw Blues" title on his car and handed out "Outlaw Blues" press

material as his auto team traveled the U.S. this summer on the Scirocco/Bilstein

race circuit series. Roberts said that, while he hadn't made any first-place wins this

summer, he had placed second in a score of races. Roberts also appeared at a

Lincoln record store distributing photographs of Fonda and Ms. St. James and

giving away records of the country-western title song of the film. "Outlaw Blues"

is a romantic comedy set in the country-western music world of Austin, Tex., and

is filled with exciting stunts and chases.

Iowa University Planning

Fall Visual Arts Festival

IOWA CITY—Amateur filmmakers, photographers,

and video producers can participate

in the nation's largest student-run film,

photography, and video festival competition.

Cash prizes will be awarded in the

Refocus 78 National Fall Festival, October

18-23 in Iowa City, Iowa.

An entry fee of five dollars will allow a

person to make three entries in the film,

photography, or video areas of competition.

Professional animators may also enter the

animated film category only at a fee of fifleen

dollars per entry.

Film entries will be judged in four categories:

narrative, non-narrative, animation

and documentary. In addition, the animation

category will be divided and judged in seven

sub-categories: drawn animation, puppet,

combined techniques, experimental, computer,

animated graphics and others.

Professional entries are limited to animation

only and may be in 35mm or 16mm.

.All amateur entries must be in Super 8 or

16mm formats with no separate soundtrack.

Members of the International Society of

.Animators (ASIFA) will judge the animation

competition: other noted filmmakers appearing

at the Refocus 78 fall festival will judge

the remaining categories.

Amateurs in photography may enter three

images derived from a photographic process.

Judging will be conducted by nationally

prominent photographers attending the


The video tape competition is limited to

students and non-commercial independent

producers. Three tapes may be entered in

either 3/4 inch cassette or 1/2 inch reel to

reel format. Awards will be determined by

a group of competent video professionals,

educators and Refocus staff.

(Continued on page NC-3)



J^n csJimated 800,000 to 1.000.000 people

lined Milwaukee's streets to greet General

Douglas MacArthur along his 32 mile

tour route on April 27, 1951 (shortly after

President Truman had recalled him from

Korea) and the memorable photo taken as

the general sat in the rear seat of an open

car during the parade was printed in the

Journal's "Remember When" department in

the Green Sheet on Saturday (3). "Milwaukee

welcomes a famed 'old soldier,' " states

I he photo caption. The last step on the

parade route was an open-air reception held

in MacArthur Square which was then being

officially dedicated. During his visit here

the general had conferred upon him an

honorary doctor of laws degree from Marquette

University for his "personal bravery

and military achievements."

The photo caption fails to mention the

fact that the current Universal motion picture,

"MacArthur" starring Gregory Peck.

is now playing in town—but the timing

couldn't be better. The film is currently in

its fifth week at the Southtown and Northtown


Campus Cinema in

Ripon had three matinee

performances on that town's recent

Maxwell Street Day. All seats went for $1.

As a tie-in with the Disney film. "The Rescuers,"

the management conducted a

"Guess the Weight Contest." Interested

townspeople were challenged to guess the

weight of the stuffed toy displayed in the

window at Schultze's Store which is located

about a block down the street from the

Campus. The correct or nearest guess would

win the toy as well as "other prizes."

23 Outdoor on Hwy 23 near Ripon had a

"Beatle Night" during August with three

Beatle flicks and a special admission of

$3.00 a carload. Mentioned in the theatre's

Wwkik ^gwifiusiil

. . Mike



The editor of the Kiel Tri- County Record,

published in the nearby town of Kiel

also recorded his delight by commenting in

his column on the editorial page: "Great

news for people who like to take in a movie

occasionally. The Chilton Cinema will reopen

beginning this week."

Following "Breaker! Breaker!" the film

feature was "Tentacles" for three days. August

14-16. Movies listed in the theatre's

newspaper display ad as coming up at the

Chilton Cinema are: "Gone in 60 Seconds."

"Murder by Death." "Young Frankenstein."

and "Final' Chapter—Walking Tall." Show

time is 7 and 9 evenings with a matinee at

1:30 on Sundays only. Admission: Adults

$2.00; children under 12 $1.00.

Norton has informed Boxoffice that his

brother, R. A. Norton jr. owns the Starlite

Outdoor Theatre in Sturgeon Bay where

the Norton interests are involved in numerous

business activities including real estate,

construction, and land development. The

news story adds that Norton "will be moving

to Chilton shortly."

Ed "Buffalo Bill" Eldridge, a professional

stuntman and rodeo performer, appeared as

a star attraction on August 12 during the

Price County Fair in Phillips.

A film course entitled

"The Science Fiction

Film and Society" is being offered at

the University of Wisconsin Center-Washington

County on Thursday evenings beginning

September 8. Included are: "The Last

Days of Men on Earth," "20,000 Leagues

Under the Sea," "Things to Come," "The

Dunwich Horror," "Red Planet Mars," "The

1139," "Fahrenheit 451," and "Silent Running"

which winds up the series in December.

The films are accompanied by lectures

and are free to the public.


(Continued from page NC-1)

her with a charm with the Paramount insignia

on one side and the dates 1957-1977

on the other side as well as a Flaming Sword

plant. Betty also received a plant from the

Paramount district manager in Chicago, a

plant from Russell Brehm. a terrarium from




When you come to Waikiki,

"^o"'^ "^'^5 ^^^ famous


Don Ho Show. . . at

Cinerama's Reef To


2()th Cenlur>-Fo\. liquor from various

sources, and a bouquet of cut roses.

Universal: Dan Boheniann took a week's

vacation to the West. Points of interest on

Dan's trip were Yellowstone Park and Las

Vegas. Dan took another week to work nn

his house . Dunn, branch manager,

took two week's vacation but is spending

most of his time at home. He went to Las

Vegas over Labor Day weekend . . . Bob

Bowers, regional manager from Dallas visited

the Des Moines exchange Tuesday

(6) and he and Dennis Naber plan to go to

Omaha to visit the exhibitors . . . Visitors

this week include Art Downard, Webster

City; Carl and Chris Swanebeck, Kerr Theatres;

Dick Kuhl, Greenfield, and Lloyd

Knode. Bethany, Missouri.

Dubinsky Bros.: Tom Hoffman, 15-yearold

son of Carl Hoffman, Dubinsky's head

buyer and booker, was recently in Iowa

Methodist Hospital for two weeks for tests

and was just released to go home. Tom will

be a tenth grader at East High School.

Brant Sedgwick, 25, who was convicted

of embezzlement last month in connectiin

with rigged ticket sales at the Rivera/ Rive;

Hills theatres owned by Dubinsky Bros..

Inc. was sentenced this week. Polk Counlv

District Judge Theodore Miller ordered the

former manager of the theatres to pay a

$1,000 fine and to reimburse his former

employers about $250. The judge also sentenced

Sedgwick to five years in the Iowa

Men's Reformatory at Anamosa, but susspended

that term in lieu of two years' probation.

Iowa U. Holds Festival

(Continued from page NC-1)

Deadline for all entries is midnight October

11, 1977. All entries must be submitted

with a Refocus 78 fall festival entry


For a complete listing of the rules and

regulations and an entry form, a request

should be made to:

Refocus 78 National Fall Festival


Iowa Memorial Union

The University of Iowa

Iowa City, Iowa 52242


requests for information must include

a business sized, stamped, self-addressed



NFB Is Filming Canadian

Black History Docu-Drama

MONTREAL—They have been here since

1605 and they have taken part in building

this country; yet, in the official pages of

Canadian history, they are invisible.

The National Film Board has just finished

filming a documentary on the history

of blacks in Canada. It's the most ambitious

project undertaken to date by the NFB's

Ontario regional production center, which

began operation last year.

The idea for the "Black History" project,

which is the film's working title, originated

with OECA, the Ontario Educational Communications

Authority. The one-hour docudrama

is a NFB-OECA co-production, according

to Nick Ketchum, who is the OECA

producer on the project.

"The purpose is to bridge an enormous

gap—for both whites and blacks—on an

aspect of Canadian history that has been so

absolutely and totally ignored and really

to show, for the first time, the foundations

of today's black community," said Sylvia

Searles, associate producer and liaison with

the Ontario black community.

The story opens with the arrival of the

first black man in Canada; Mathieu

D'Acosta, translator for Samuel dc Champlain

and the Mic Mac Indians.

Following sequences look at slavery in

18th century New France and the most

spectacular crime of that time: black slave

Marie Joseph Angelique set fire to her mistress'

house on Rue St. -Paul to cover her

escape—and burned down 47 houses, the

Hotel-Dieu, the Convent and Notre-Dame

Cathedral. She was caught and hanged.

Much of the film is shot on location to

show the founding of communities. Loyalist

emigres in Nova Scotia in the 1780s. the arrival

of black fugitives in Ontario via the

"Underground Railroad." the migration of

blacks to Vancouver Island in 1858, the

black homesteaders in Alberta and black

military heroes such as William Hall, the

first black Canadian to win the Victoria


Montreal actor Errol Slue is the oncamera

narrator, the black "everyman" who

is a guide through the centuries, the bridge

between the film's dramatic scenes and

documentary sequences. Assistant director

is Jennifer Hodge, who also did oral research.

is Producer-director Terrence Macartney-Filgate.

The NFB film is scheduled for release

in early 1978.

John Foreman is executive producer of

Bobbv Deerfield."


NEW EQUIPMENT from $7500


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BOXOFFICE :; September



(Continued from page NC-1)

at the birthday blast, which included a 16-

toot banner draped across his garage reading:

-Don Palmquist Is 65—Happy Birthda">'!"

And those sentiments are echoed right


Another party, this one a going-away

bash, was tossed by Filmrowites for Steve

Felperin, departing Warner Bros, branch

manager off to the same post in Denver.

The lively event was held at the Longhorn

Restaurant and attendance was close to the

100 mark.

Meanwhile, former Minneapolis Warner

Bros, branch manager Dick Malek returned

to his old post after a year as branch chief

in Kansas City. During all that time, Malek



Facfory Authorized Sales & Service


had maintained a family base here, commuting

at regular intervals to be with his

wife and two children, 8 and 6 years old. "I

had just moved into a new house and knew

I'd sell at a loss during the winter months."

Malek said, "and then, with the youngsters

in school here, I decided I'd wait to sell."

Meanwhile, he's busy with the John Denver-

George Burns film "Oh, God!" bowing October

7. and "A Piece of the Action," opening

October 14. Up ahead: Neil Simon's

"The Goodbye Girl," starring Marsha Mason

and Richard Dreyfuss.

The reopening of schools here hit drive-in

attendance weeknights, though weekend

grosses held firm. But in the last full week

of August, the ozoners were bruised by the

annual Minnesota State Fair, the Minne-


P.O. Box 16036

Minneapolis, Minn. 55416

(612) 339-4055

sota 'Vikings playing a home footbalJ game,

the Minnesota Twins in hot baseball contention,

rain, school reopenings and tornado

warnings. (Other than that, everything was


Dean Lutz, Avco Embassy branch boss,

announced that "Sidewinder 1" was

hauled back for a possible October playdate

. . . Steve Johnston, Sunn Classic Pictures

branch manager, has set an October 5 bow

for "The Lincoln Conspiracy" and expects

"really big things." The picture will play

five Twin Cities screens.

Dick KoUing, United Artists office manager

and head booker, grabbed a late sum-

Cooperative Advertising

Used to Promote 'Herbie'

NASHVILLE — Joe Daniel and Kirby

Jeffreys, the managers of Loews' Melrose

and Madison theatres, joined with area

Lowrey dealers to promote Buena Vista's

"Herbie Goes to Monte Carlo." The dealers

ran a 300-line cooperative advertisement

that invited newspaper readers to enjoy a

demonstration of the organ at the theatres

prior to the show times.

In addition, Daniel and Jeffreys invited

readers to obtain "Herbie" games free by

visiting dealer showrooms and hearing a

demonstration. "Herbie" posters were also

displayed at area Baskin-Robbins ice cream








• CLEARING HOUSE for Classified Ads

• SHOWMANDISER for Promotion Ideas

• FEATURE REVIEWS for Opinions on Current Films

• REVIEW DIGEST for Analysis of Reviews

Don'i miss

any issue.


BOXOFFICE :: September 12, 1 971

Cincinnati Newcomers

Get Warm Reception

CINCINNATI — Boxoffice personnel

were kept busy at area theatres this report

week as numerous substantial grosses were

earned. "Star Wars" continued to dominate

the list for a 13th week with an average of

800 while "MacArthur" took command of

the second place slot with a mark of 750.

The newcomers in the area were also able

to pack theatres as both "Greased Lightning"

and "The Last Remake of Beau

Geste" finished their debut week with an

average of 700. Fellow newcomer "I Never

Promised You a Rose Garden" earned a

mark of 350.

(Average Is 100)

Florence Mall, Carousel—MacAilhur (Univ),

3rd 750

Four theatres— Greased Lightning (V,P) 700

Four theatres—The Rescuers (BVj itii .vk 300

Four theatres—The Spy Who Loved Me

(UA), 6th wk 350

Kenwood Mall, Studio I Never Promised You a

World) Hose Garden (New 350

Showcase Sprmgdale, Showcase Erianger—

The Bad News Bears in Breaking Training

(Parol wk- _ .1;h 300

Sho-,vr:i .•.-.:.]:. Showcase Erianger—The

Last Rcmako o( Beau Geste (Univ) 700

Show— Showcase Erianger—The

Other Midnight (20th-Fox), 10th wk Side oi 200

Showca=" oL-'i.-.gdj.^, Showcase Erianger

Smokey and the Bandit (Univ), 3rd wk 650

Showcase Sprmgdale, Showcase Erianger Star

Wars (20th-Fox), 13ih wk 800

Times Towne—New York, New York (UA),

8th 300

Two New Films Light Up

Cleveland Area Marquees

CLEVELAND—Warm receptions greeted

the area's newcomers this report week

as "New York, New York" finished its

debut week with an average of 450 while

"One on One" earned a mark of 250. "Star

Wars" was able to recapture the top position

with grosses of 560 and "The Bad

News Bears in Breaking Training" slugged

their way into the third place slot with an

average 280.

Five theatres— Smokey and the Bandit (Univ),

4th wk. 265

Five theatres- Star Wars •!- . T v -h .-.•k SfO

Five theatres— The Spy Who Loved Me UA),

4th wk. .. 115

Five theatres—March or Die ; .

Five theatres- Herbie Goes to M onte Carlo

(BV), 2nd wk

Five theatres—The Bad News Be ars in

Breaking Training (Para), 2nd wk

Five theatres—One on One (WB)

Four thealres-MacArtbur (Univ), 3rd wk

Three theatres—New York, New York (UA


J^ita Saraniti, secretary to American Inter

national Pictures" branch manager Jer

ry K.oener. spent part of her vacation camping

with her children . . . Micky Kaufman

who has been in Albany visiting with her

new granddaughter, was joined over th

Labor Day weekend by her husband Jack

who is with Cinepix.

Universal presently is casting for a fourhour

movie. "Harvest Home," which is

based on a Thomas Tryon novel. The $2

million film, which will be shot entirely in

this state, has 15 speaking parts that will be

assigned to local residents. Filming began

Friday (2) in private homes in Austinburg.

Other sites already selected are Mentor,

Akron and Kingsville. The movie's producer.

Jack Laird, production manager, Maurie

Seuss. and director, Leo Penn, flew in from

Los Angeles to tour the sites. Bette Davis

will play a lead role and the other major

roles still have to be filled. Mari Soult, manager

of the Ohio Film Bureau, which is a

division of the Department of Economic and

Community Development, aided Universal


selecting sites.

Laura DeMent, secretary to Universal's

branch manager, recently returned from a

wonderful week in the West. After seeing

some great shows at Las Vegas, Laura had

a VIP tour of Universal's studio and then

traveled on to the Grand Canyon.

Bob Kaplowitz, branch manager at United

Artists, provided a bright report. UA

will have a reissue of "Carrie" for Halloween,

and their big news is that "Valentino"

is slated for October release.

Pornographic pictures no longer pay. At

least no! at the Heights Theatre, according

to manager George Fitzpatrick. He was

quoted as saying that there has been a tapering

off in attendance for adult films since

last February. Fitzpatrick has recently instituted

a new film series, "Celebration of

Film." He described it as an international

collection of new and old classics from

many countries. The series began August 17

and will run through Tuesday (20). After

the series ends. Fitzpatrick plans to begin

a new one that will last approximately two

months. The new policy of presenting art

films will continue as long as the public remains

interested. Some of the films included

in the series are: "Every Man for Himself

and God Against All." "The Two of Us,"

"Morgan," "Garden of the Finzi-Continis"

and "Distant Thunder."

Jack Kaufman of Cinepix was extremely

pleased over the opening night figures for

"Grateful Dead," which opened exclusively

at the Colony Theatre. The Colony is one

of the few theatres in the area that is

equipped with four-track magnetic sound,

which is required to present this film.

Avco Embassy is looking forward to the

opening of "Chicken Chronicles." which

stars Ph'l Silvers, Ed Lauter, Lisa Reeves.

Meredith Baer and Steven Guttenberg. It is

an R-rated comedy.

Bill Lau, former branch manager at Avco

Embassy who now resides in Cincinnati,

and Milt Levins, division manager at Avco,

recently visited the area.

Glamor was the password when Tony

Martin and Cyd Charisse entertained at the

Front Row Theatre the week of August 28.

Screen credits for Ms. Charisse include:

"Singin" in the Rain." "The Band Wagon,"

"Brigadoon" and many others. Martin has

appeared in more than 20 films including

"Show Boat," "Til the Clouds Roll By" and

"Easv to Love."

'Harper Valley PTA' Set

To Be Filmed in Ohio

LEBANON. OHIO—The fourth film to

be shot in Ohio this year will be "Harper

Valley PTA." which is based on the hit song

of the same title. The movie, which will

star Barbara Eden of TV's "I Dream of

Jeannie," will begin filming in this area

around October 20. It will involve the Berry

Middle School and several other familiar


Other movies that were filmed in the

state were "The Gathering," a two-hour TV

special filmed in Chagrin Falls last February,

and "The Deer Himter," a feature

starring Robert De Niro that was shot in

four Ohio locations. "Harvest Time," a

four-hour TV feature, is being shot in Mentor,

Akron, Kingsville and Austinburg.

Akron Theatre Presents

A Fall Film Festival

AKRON. OHIO—The Akron Civic Theatre,

which was once known as Loews before

it went dark and was saved by theatrelovers,

will offer a 12-week Fall Film Festival

of "golden oldies."

The opening film of the Wednesday night

series was "Good News," which starred

June Allyson and Peter Lawford.

Randy Hemming, manager of the Civic

since May. has been active in local theatre

groups. His assistant. Jack W. Laney, is a

volunteer aide and the operator of a hair

styling salon. The Civic recently held a successful

"Bank Night" series of films.



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BOXOFFICE :: September 12, 1977 ME-3


Qver 100 persons attended the Filmrow

stag golf tournament at the Pleasant

Run golf course August 23. Herb Snow, an

Indianapolis exhibitor, was the low net

gross winner. The low gross winner was

Dave Martin of Radio WKRC. Paul Enright

of Tri-State and Lou Bucheri of National

Screen Service won the tennis

matches. Trophies were awarded to the


Joanne Cohen of Holiday Amusement

hosted a swim party August 14 for over 100

guests. We hear that everyone had a good


Don Wirtz, head of Mid-States Theatres

promotional department, said that he will

have to slow down now that he's a grandpa.

Granddaughter Elizabeth was born August

25 at 6:20 a.m. after keeping Don and his

son pacing for close to six hours. Mother

and daughter were reported doing fine the

next day and it was rumored that a very

proud grandfather could be seen floating

in his office. Our congratulations to the

happy families.

Tony Knollman, branch manager at 20th

Century-Fox, and Jim VicI and Kathy Riese

of Pacific International recently vacationed


this area.

Robin Menken and Chuck Vennera have

been cast in "Thank God It's Friday."

Films Ready for Booking,

Twyman Films Reports

DAYTON — "La Merveilleuse Visite."

"Anathan" and "The Wild Bunch" are

now available for booking, according to

Twyman Films.

Marcel Game's "La Merveilleuse Visite."

which is available for both theatrical and

—why Holden walks with a limp, how

Ryan was caught and imprisoned and now

has cast his lot with the hated railroad men

and county hunters against his former comrades.

These and other restored scenes increased

the running time from 135 to 143


Opens Westerville Six

COLUMBUS—American Multi Cinema

Theatres opened a six-auditorium complex

American Multi Cinema

selected nontheatrical bookings in the U.S.

and Canada, is based on the H. G. Wells'

fantasy "The Wonderful Visit." The film

is about an angel who falls from Heaven

to touch the of unsuspecting contemporary

in the suburban Westerville Mall, which is


Breton villagers. The local priest located at Interstate 270 and Ohio Route 3.

whose faith can accept only the unseen rejects

with a grand opening celebration at which

were Although all seats $1.25. this area has

his guest's angelic claims because the

boy has no wings. The town doctor sees had multiple houses for some time, the

only a person who may be an escaped mental

Westerville Six is the first to offer six different

films one building.


patient and counsels that he be closely


The simple farmers view the angel's unearthly

Opening fare included all the free popcorn

a patron could eat and a choice of:

"One on One," "For the Love of Benji,"

notions as a real threat to their live-

"Rollercoaster," "The Deep." lihood. The town dowager, upon discovering


and "You Light Up My Life."

that the angel can play the violin with-

The auditoriums and common lobby

out being able to read a score, wants to

show him off to her friends as the artistic areas are attractive. The units range from

224 to 344 seats each for a total capacity

find of the year. Only a small child, a simple

man and a young girl are willing to accept

of 1.673. Leg room between rows is spa-

him and even they have doubts.

cious. Special rates of 50 cents off the

"Anathan." which is Josef von Sternberg's

regular adult prices are available for senior

last feature, was totally restored and citizens and students with discount cards.

reconstructed by Twyman Films and the

Prices are the same for evening performances

American Film Institute. First released in

and matinees, except for bargain

1953, it was the first and only film after

"twi-lite" showings, which start between 5

"The Devil Is a Woman" on which von and 6 p.m. and are offered at a reduced

Sternberg exercised full artistic control.


Based on the novel by Michiro Maruyama The three-day opening was kicked off by

and drawn from actual events, it is the stylized

a wine and-cheese preview reception for invited

story of Japanese sailors who remained

in military readiness on the isolated volcanic

guests and included prizes for the win-

movie memory ners of the contests.

island of Anathan for six years

Theatre Fire May Have Been Set

after the end of the war. The film concentrates

on the fortunes of Keiko Kusakabe.


PAULSBORO, N.J,—Police believe an

the only on the island.

early morning fire that destroyed portions

The long version of Sam Peckinpah's of the Paulsboro Adult Theatre last

"The Wild Bunch." which was previously month may have been set deliberately. The

exhibited only in foreign countries, is now fire, which destroyed the front and stage

available for 16mm nontheatrical bookings. areas of the controversial adult film house,

Available in CinemaScope only. "The Wild is being investigated by state police arson

Bunch" has had all the scenes restored that squad in addition to local detectives. The

were cut for the film's U.S. release.

theatre had been a source of controversy in

For the first time one can now see and the community. Residents marched in protest

understand the love-hate relationship between

of the theatre earlier this year, and the

the Holden and the Ryan characters local council plans to place a pornography

question before voters.








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iAsk Vol


26 Soroh Driv

Boston Profits Up

Labor Day Weekend

BOSTON—The big weekend lor exhibition

in Boston found theatres mobbed with

a huge influx of tourists and sightseers. The

big, new film this week is "The Way of the

Wind." which reached an impressive 200 at

Charles III to the accompaniment of sparkling

reviews in the press.

"Abar, First Black Superman" paired

with "Adios Amigos" to rate a highly respectable

160 at the Astor. "Vanessa"

bounced in with a lusty 220 at the Cinema

57 II, to lead a pack of new arrivals. Powerful

above average grosses were generated by

"Star Wars" at a trio of theatres and by

"The Spy Who Loved Me" at two hardtops.

"Star Wars" pulled a super 800 at the Circle

Cinema I and II as well as the Charles I,

while "The Spy Who Loved Me" rocketed

to 500 at the Pi Alley and Savoy I.

Holdover shows are also scoring well, witness

"Suspiria" with 300 at the Gary; "You

Light Up My Life," 180 at the Cheri III:

"Outrageous!" an outrageous 400 at the Orson

Welles I; "I Never Promised You a

Rose Garden," a blooming 300 at the Cheri

I; "Invasion of the Planet Earth" is listed at

an impressive 275 at the Cinema 57 I.

Cheri theatres will be the scene of a

week-long Marx Bros, festival according

to a Sack circuit spokesman who added that

there will be a new bill each day.

(Average Is 100)

Astor— Abar. First Black Superman (AJP);

Adios Amigos (SR) 160

Beacon H.ll— One on One (WB), 4th wk I7S

Charles 111—The Way of the Wind (SR) 200

Chen 1— I Never Promised You a Rose Garden

(New World), 4th wk 300

Chen 111—You Ught Up My Life ~. nj wk ,160

Chestnut Hill Il-The Bad News Bears in

Breaking Training (P^iri 125

Cinema 57 I— Invasion of the Planet Earth (SR),


Coion.-.: Shanghai Connection (SR), Honey


Exeter—Black and White in Cole

7th wk

Gary—Suspiria (SR), 2nd wk

Orson Welles Outrageous! 1


Pi Alley, Savoy I—The Spy Who

5th wk

Savoy II—Herbie Goes to Mont.

4th wk

Saxon—Greased Lightning iV,'B

Hartford Moviegoers Flock

To Local Motion Pictures

HARTFORD— Universal's "The Last Remake

of Beau Geste" (225): AIP's "Final

Chapter-Walking Tall" (multiple: Menschell

Berlin 2, SBC Cinema City 4 and

latter's East Hartford Drive-In) with 200:

Columbia's "You Light Up My Life" (multiple:

Perakos Elm, United Artists East 3 and

General Cinema Corp. Cinemas 3) with 175:

Allied Artists' "Black and White in Color"

with 135: plus states rights' "Shanghai Connection"

(double-bill) with 130, comprised

newcomer bloc. The town, again, was paced

by 20th-Fox's "Star Wars" (multiple) with

375, seventh week.

Art Cinema—Bel Ami (SR), Every Inch a Lady


Mike Rosenblatt's Atlantic Releasing Company

has set the American premiere of

the laugh riot "Love at First Sight" starring

Dan "Saturday Night Live" Ackroyd for

Friday. October 7 at the Orson Welles in


Boston members of the Motion Picture

Pioneers are reminded that the 39th annual

dinner shall be held at the Beverly Hills

Hotel, Beverly Hills, Calif., Monday, November

The Theatre-On-The-Square,

14 . . . Cambridge, announced regular shovk'ings of

"The Dirtiest Show in Town" will start

Wednesday (14), with admission prices

scaled at $6.50 and $7.50 Sunday through

Thursday and $8.50 and $9.50 Friday and

Saturday evenings.

Pert and purty Joan Angelesco, billing

cleric at Columbia, adds more than efficiency

to that office. East Boston's pride and

joy caps her vivacity with an arresting display

of sim-blonde hair but alas, Joan, who

is hoping for a trip to Santo Domingo ere

the chill of winter sets in. admits to a boy

friend named Ezra Fox, a pianist with a



The night of the "Great Blackout in the

Big Apple" may be a film title some day,

but for a trio of Hub motion picture execs,

it was a night of great extravagance. Jack

Wallens, Arthur Friedman and Phil Scudari

were all stranded at LaGuardia airport trying

to get back home. They angled a deal

with a local cabbie and, leaving New York

at 1 1 p.m. arrived in Beantown at 4 a.m.

... all for a mere $250.


Black and White








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General Cinema's Softball team defeated

Farrah's Angels 19-4 last month to capture

the series between the two clubs and snatch

their first Newton Interurban League pennant.

Mo Englander went the route scattering

eight hits and backed by stout defense

from Barry Reardon. Phil Boyle, Richie

Budja, Art Grecnberg, Ray Mercuri, Paul

Murphy. Don Knapp and Steve Pritzker

silenced the Angel's big guns. The GC

thunder was provided by Alan Delomos

with four hits including a round-tripper,

Pete Sorota with five safeties and Dick

Brown with a four-bagger. The Champs are

led by player-coach Carl Bertolino.

CATV Violation Charged

To a Chicopee Resident

CHICOPEE, MASS.— In what is believed

to be a "first" for western Massachusetts,

Chicopee police have charged a 32-year-old

man with illegally connecting the television

set in his home with transmitting lines operated

by Greater Chicopee Cablevision Inc.

Bruce A. Pettrey was arraigned in District

Court on a charge of violating state

law. Capt. Edward J.

Rojowski, of the city's

detective bureau, said the charge was unauthorized

attachment of a wire, cable or device


transmitting units of a licensed cable

television (CATV) system. The charge is a

felony and carries a sentence of up to five

years in state prison upon conviction.

Pettrey, who entered a not guilty plea and

was released on personal recognizance, had

his case continued.

Capt. Rojowski said that the investigation

began when a resident in the apartment

house complex where Pettrey lives called

the CATV company and reported trouble.

$100 Million Bar Broken

By Hartford Exhibitors

HARTFORD—Admissions to motion

picture theatres and other amusements outlets

hare exceeded the $100,000,000 mark

in Connecticut this past fiscal year for the

first time, the State Tax Department disclosed.

The ten per cent tax. which Connecticut

collects on admissions, due* and cabarets,

totaled $10,120,092 for the year ended

June 30, up 6.21 per cent over the preceding

fiscal year, according to State Tax Commissioner

Gerald J. Heffernan.

Some 43 per cent was from admissions

(Connecticut applies the ten per cent tax

over tickets sold beyond the 99-cent bracket),

43 per cent from membership dues of

social, athletic and sporting clubs and 14

per cent from cabarets.

New Theatre in Narragansett


new cinema construction projects to be


announced for Rhode Island in many

months is firming up, with disclosure by developers

Harold Schiff of New York and

Developers Diversified of Cleveland to incorporate

a motion picture theatre, among

other entertainment/ recreational facilities,

in a multi-million dollar shopping mall off

Point Judith Road.


Qreen Mountain state premieres: AIP's

"Final Chapter—Walking Tall," Warner

Bros.' "The Gumball Rally." Universal's

"Smokey and the Bandit," Buena Vista's

"Herbie Goes to Monte Carlo," Paramount's

"The Bad News Bears in Breaking

Training," Warners' "Greased Lightning,"

Universal's "The Last Remake of Beau

Geste," and Universal's "MacArthur."

Community-minded Merrill Jarvis, president

of Merrill Theatre Corp., included his

downtown Flynn Theatre, Burlington, in a

large-scale, cooperative newspaper advertising

campaign appearing in the Burlington

Free Press tied to Back-to-School shopping

sales specials. Theme of the sizable advertising

thrust was, "It's Back-to-School time,

and Downtown is the place to be. Downtown

Burlington—Vermont's largest and

most exciting shopping center!" The Jarvis

Flynn is a member of the Downtown Burlington

Development Ass'n.

Green Mountain Cable TV advertised

limited-time offer of 75 per cent discount

on installation fee for CATV service; the

tab. for a limited time, was $5. Normally,

the CATV firm charges $20.

The travel division of the State Agency of

Development and Community Affairs is

seeking listings for the calendar of state

events for winter/ spring. Any events open

to the public will be printed in the brochure,

to be distributed both in and out of state.

There is no charge for the listings, which

cover December 1 through May 31. Sponsors

of such events should send date, location,

name of event, time, short description

and admission to Events Editor, Vermont

Travel Division, 61 Elm St., Montpelier



in theatrE building




uuoodboy con/tructKDn




September 12, 1977

. . The

. . "To

. .


^he Perakos Hartford units — the Elm,

West Hartford; Cinema I, East Hartford;

and Mail, Bloomfieid—jumped the gun

on the opposition, scheduling "Back to

School" shows August 25-26 (1:30 p.m.),

well ahead of other slotted programs.

"Hugo the Hippo" plus Three Stooges comedies

were shown. Free pans and school

book covers were distributed. Admission

was $1.25 for all seats for all patrons.

Veteran thespian William Windom was

slated for a Saturday (17) performance of his

one-man show, "By-line: Ernie Pyle," at

the University of Hartford . Perakos

Elm, West Hartford, had a "live" show,

"Haunted Britain," teaming hiisband-andwifc

ghost hunting Ed and Lorraine Warren;

admission was $2.50 for adults; $1.25,

senior citizens and children . . . Rural


might not receive cable television

(CATV) unless they directly pay construction

costs under new regulations proposed

by the state Public Utilities Control Authority

(PUCA). The proposals retract existing

PUCA rule that each CATV franchise must

complete its entire system within five years

after start

of construction.

"Melaena & The New Image" performed

at the Movies (formerly the Midtown and,

earlier, Loews Poll), Norwich, on a recent

Monday night; admission was $4 for the 8

p.m. program . . . Benedict ("Ben") A. Kupchunos,

69. an owner and past president of

the East Windsor Drive-In (now operated

by SBC Management Corp.), died. He was

a partner in the family business, Kupchunos

Bros. Farms, Inc., South Windsor, tobacco

and potato growers.


A feature article in the Springfield newspapers

painted a gloomy picture of the status

of drive-ins in the region. Lawrence Parent,




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manager of the E.M. Loew's Riverdale

Drive-In was quoted as saying, ""If you have

a good movie, you can fill up the place, but

it seems you have more lousy movies."' Joe

Zazzaro of the Memorial Drive-In told the

newspapers that he had noted a change in

people as far as respect for property. Zazzaro

disclosed that he has had to replace

300 speakers a year because people rip

them out and take them home. Zazzaro

had picnic tables set up, the newspapers

noted, but vandals either tore then apart

or stole them. Both Parent and Zazzaro

sought to keep interview comments on an

upbeat level, Zazzaro, for example, remarking

that drive-ins are a bargain; for $5-alarload,

fans can go out. dress casually, relax,

eat, smoke and watch a show, he asserted.

Richard Pini and John Morrison, co-owners

of the Pleasant St. Theatre, Northampton,

are starting a series of 3-D films from

the 1950s this fall. Most popular films since

Pini and Morrison assumed management a

year ago have been "Citizen Kane" and

Katharine Hepburn-Cary Grant comedies.


^ew titles on Maine marquees: AIP's "Final

Chapter— Walking Tall."" Columbia"s

"March or Die."" Warner Bros." "The

Gimiball Rally."' Group Ls "The Teasers."'

BLiena Vista's "Herbie Goes to Monte Carlo."

Cinema 5's "Harlan County, U.S.A."

and Warners" "Greased Lightning,"' among


Double-feature programs are commonplace

indeed for adult film situations and,

in same locations, even triple-feature shows

are regularly slotted. But auditorium two of

the State 2, downtown Portland, came up

tello. and "Sons of the Desert." with Oliver

Hardy and Stan Laurel, on a recent 2 p.m.

program on Saturday Have and

Hav^> Not."" with Humphrey Bogart and

Lauren Bacall. was shown at the Town Hall.

Blue Hill, on a recent Friday at 8 p.m.

The Neighborhood House. Northeast Harbor,

screened "Boys Town."' with Spencer

Tracy and Mickey Rooney on a recent

Tuesday night at 8 p.m.

"Public Enemy' at Public Library


Bros.' "Public Enemy." with James

Cagney. was screened as a free attraction

on a recent Thursday night (6 p.m.) at the

North Cambridge Public Library.


J^id-Massachusetts openings: 2()th Century-Fox's

"Fire Sale." Buena Vista's

"Herbie Goes to Monte Carlo." Warner

"One on One." International Classics"


"Suspiria." and slates rights' "Sweathog,"

among other titles.

The Redstone Showcase 4 linked up with

McDonald's fast-food chain for a 10 a.m.

Saturday benefit showing of "Charlotte's

Web." A dollar donation to the Muscular

Dystrophy campaign provided admission to

a program comprised of the feature and 60

minutes of cartoons.

The Worcester Telegram-Gazette recognized

the efforts of 14-year-old fraternal

twins of Whitinsville to build a replica of

"Artoo De Too" (the robot of 20th-Fox's

"Star Wars'") sizable Page One space. It

seems that John and James Jongsma were

so impressed with the 20th-Fox film that

they decided to spend their summer vacation

building a replica of the robot. Three trips

to Redstone"s White City Cinemas 2—each

at $2.50 for each ticket—before they had

Ih; minute details of construction down pat

were prominently mentioned in the newspaper

coverage, all of which, most assuredly,

brought satisfaction to always promotionminded

John P. Lowe, the seemingly indcfatgable

district manager for the Redston-.'


Farmington Drive-In Tabs Youngsters

BRISTOL, CONN.—The E.M. Loew"s

Farmington Drive-In. which normally admits

children under age 12 free of charge,

advertised a 50-cent admission for children,

with those under age five admitted

free, during its engagement of Buena Vista's

"The Rescuers"" (on^ double-bill with a BV

with even more for a recent program— four

rerun. "No Deposit. No Return"").

attractions (states rights" "Deep Throat,"

^^estern Massachusetts openings: Cokimbia's

"You Light Up My Life," AIP's

"Final Chapter—Walking Tall," International

"The Devil in Miss Jones."" "Good & Tasty"'

and "Easy Make.")

The Hancock County Auditorium. Ellsworth,

Classics" "Suspiria," and Warner Bros."

featured "Buck Privates Come

'Th» Gumball Rally,"' among other titl.-s.

Home." starring Bud Abbott and Lou Cos-


BOXOFFICE :: September

New Look for Old Paramount


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Qaturatioii booking of Warner Bros.' "The

Gumbali Rally" was preceded by large

scale newspaper advertising, copy, significantly

enough, emphasizing scheduling of

the attraction in "selected theatres and drive-

The New Hampshire Commissioner of

Resources and Economic Development,

contending that snow skiing in the Granite

state is underpriced. announced an increase

in the cost of the sport at two state-run ski

areas this winter. George Gilman said that

season ticket prices are going up—from

$240 to $300—for adtilts; the passes will be

sold at a discount ($225) to New Hampshire

residents. Weekend and holiday ski

tickets at Mt. Sunapee are going up, from

$10 to $11, and at Cannon Mountain, from

$10 to $12. The price-structuring is upwards,

he continues, because of increases in

operating costs, a belief among private ski

operators that the low state prices were unfair

to them, and anticipated boosts in ski

area insurance. The ski industry has traditionally

provided spin-off trade for New

Hampshire cinemas.


— Connecticut —

Old Picture Featured at Church


Me Out to the Ball Game." starring Gene

Kelly, Frank Sinatra and Esther Williams,

was shown at the Harvard-Epworth Church

on a recent Thursday night at 7:30 p.m.

Viewers were asked to contribute $1 each.



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Black Market Helps Public

Pirate CATV Special Shows

HARTFORD—Simple devices or black

market converters are allowing customers to

view some cable television (CATV) programs

without paying for the service, according

to the Hartford Courant. The alleged

thefts are of "Home Box Office," a

series of first-run motion pictures, specials

and sporting events.

Anthony Suraci, vice president of Cable

Contractors of Connecticut Inc., is quoted

by the morning newspaper as saying, "It's

pirating, and there are people doing it in


franchise and others."

Another Complex Project

Offereci in SpringfieM

SPRINGFIELD, MASS.— Prospects of

cinema development in downtown Springfield

have surfaced again with a proposed

Main-Market Plaza to contain several motion

picture theatres.

The development, first major commercial

plan to be announced following drop-out of

Mondev Ltd. as proposed developer of a

$25,000,000 plaza (it would have contained

two cinemas), has at its crux the recycling

of vacant structures along Main and Market

streets into an office-retail plaza, with theatres

and a restaurant, at an estimated cost

of $2,000,000. Samuel D. Plotkin is serving

as project co-ordinator through Springfield



in the region with rocker-recliner seats.

Fay Wray, "King Kong' at Library


Kong," the original RKO attraction released

in 1933 and starring Fay Wray, was shown

as a free attraction on a recent Wednesday

night (6:30 p.m.) at the West Branch Library.

Torrington Mark Falls to "Star Wars'

TORRINGTON, CONN.—20th Century-

Fox's "Star Wars" went into a record-shattering

third month's stay at the Parkade

Cinema in this northwestern Connecticut


The Return of "Romeo and Juliet'

DENNIS, MASS.—The Cape Cinema,

which uses the words, "For Family Film

Entertainment," below its logo, brought

back Paramount's "Romeo & Juliet," charging

$2.50 for adults, and $1.25 for chiidreTi

imder age 12.


Qbviously aware of area underskyers

charging admission for youngsters under

12 for playdates of Biiena Vista's "Herbie

Goes to Monte Carlo," the Perakos

Plainville and Southington Drive-ins emphasized

free admission for the same age

bracket to programs comprised of Columbia's

"The Deep" and "Fun With Dick &

Jane," and Warner Bros., "Greased Lightning"

and "St. Ives," respectively. Generally,

area underskyers maintain a policy of

free admission for children under 12.

Cable television continues to expand in

central Connecticut. TelePrompter is readying

CATV start for both Middletown and

Cromwell this fall.


fhe outside of the RKO-Stanley Warner

Cinemart 2. in the Hamden Shopping

Mall, is being transformed into a giant

aquarium by mural artists Anthony Falcone

and Daniel Daddona. It is taking some 400

gallons of paint and three months of working

from 8:30 a.m. to dusk. The painting is

to cover the entire front and back walls,

each of which measure 150 by 25 feet, and

the Dixwell Ave. side, measuring 90 by 25

feet. The $10,000 cost is being underwritten

by M.C. Corp., Roslyn. N.Y., the mall owner,

and Warner-Electra Atlantic Records

In-Store Television Network of Conn-

Mass Inc., 78 Spoonwood Rd., Wilton

06897; Martin Rosenbaum, president-treas-

The Spy' Debuts in New Bedford

Inc. Falcone

urer: Howard


D. Rosenbaum,

Daddona hope the effort

vice presidentsecretary.

NEW BEDFORD. MASS.—The State will pave the way for themselves and other

Cinema, hosting southeastern Massachusetts artists to do more public art.

premiere of


United Artists'


"The Spy & Who

Stage Inc., 164 Washington

Ave., North Haven 06473;

Loved Me," charged children and senior "Meet Me in St. Louis'


In Everett

citizens $1 admission to 5 p.m.,

B. Ludwig,

and $1.25

president; Robert W, Wojciecshowski,


after 5 p.m. Adults were admitted for $1.50


in St. Louis," starring Judy Garland, was

to 2 p.m., with a Ladies' Day plan in effect screened as a free attraction at the Parlin

on Mondays, the lady patrons charged $1 Memorial Library on a recent Tuesday night

to 5 p.m., and $1.25 after 5 p.m. on those at 7 p.m.

days. The State Cinema is the only theatre

Robert Krumpholz New Sales Director

CHICOPEE. MASS.—Robert F. Krimipholz

has been named director of sales in

Connecticut for the marketing branch of

Valley Sound division of Valley Cinema


Newton Corner Shows Lloyd Film


Newton Free Library hosted a 7:15 p.m.

showing of Harold Lloyd films, "Hot Water"

and "Safety Last" on a recent Thursday


Parkway Adds to Logo


Parkway Drive-In now incorporates the

words, "Go To A Drive-In Movie Tonight!"

in its daily newspaper ad logo.


"Midnight Express" will be released

worldwide by Columbia Pictures, and the

film will be directed by Alan Parker from

an Oliver Stone screen adaptation.

NE-4 BOXOFFICE :: September 12, 1977

Hollywood Moguls Rap

Nationalism in Films

MONTREAL— Hollywood film cxcciiti-

into a discussion about how major American

studios could and should aid Canada's

fledgling film industry.

Robert Lantos, a Montreal producer, told

the Americans on the panel that "90 per

cent of the market in this country already


controlled by you gentlemen. Short of legislation,

we have no way of getting it back."

In rebuttal, Mike Medavoy, United Artists

vice-president/ production, declared:

"You can't legislate the movie business. If

the Canadian people want to have an industry,

there will be ways of getting it started."

Medavoy suggested that Canadian filmmakers

set up their own distribution system

and "think beyond nationalism." Making

films for the world market would be a positive

step, Medavoy pointed out, emphasizing

that he was opposed to any legislation

that would put restrictions on the showing

of American motion pictures in Canada.

Medavoy New Breed

Describing himself as a "new breed" studio

executive, Medavoy, 36, stated, "American

films are marketed across the world.

That's what brought me to the motion picture

business." He has been involved with

such boxoffice hits as "One Flew Over the

Cuckoo's Nest" and "Rocky."

Peter Collinson, an international director

whose recent film was the Sophia Loren

starrer, "Angela," accused the panel of presenting

a "fairyland picture of Hollywood."

He added he had just come back from there

and had found the studio heads "as rough

and tough as they ever were."

When Harold Greenberg, president of

Astral-Bellevue-Pathe, the moderator of the

panel, which also included Peter Saphier,

production vice-president at Universal, and

Sherry Lansing, MGM creative development

director, asked the group if the Hollywood

studios could be described as "incestuous,"

all three executives replied that they

were not.

"The incest in Hollywood has gone,"

Medavoy asserted. "There's a new breed

that's taken over and we're open. We've

struggled to get here and nobody gave us


Medavoy opined that Canada could benefit

by hiring a well-known Hollywood agent

to represent a script to assure having it

read by someone with authority- "Who presents

it is as important in some ways as

what's presented. Someone whose judgment

I trust is not going to waste two hours of

my day," he said.

"Bobby Deerfield" will have its premiere

engagement in New York on Sept. 29.

Four-Session Conference

To Cap Toronto Festival

lORON lO- l).i\id HclpcMi |i#[ co-pmducLT

.Hid difL-ctoi ot the Acidcnn Aw.nd

nominee "Hollywood on Trial." has planned

tives participating in the Montreal Film a four-session conference to take place Saturday

Festival symposium on the present-day Hollywood

and Sunday (17, 18) at the conclusion

motion picture industry delivered

of the Festival of Festivals, to bo held at

some straight-from-the shoulder advice

the Harbour Castle Hilton Hotel in Toronto.

about how Canadians could establish their

own moviemaking business. The '"straight Drawing upon Helpcrn's collaborators

talk" came after several Canadian filmmakers

and other festival guests, the conference is

and actors tried to turn the symposium structured around fairly formal panel


These discussions will be supported

with more informal and intimate meetings

all weekend. Guests, panelists and participants

will be able to continue discussions,

exchange ideas, etc.. in an area of the

Harbour Castle Hotel bars.

Forming the basis for the discussions will

be the


• Helpern, chairing the event as well as

being here throughout the festival, meeting

with participants, attending the other conferences

and indicating films which will be

shown in other programs as interesting examples

of independent productions.

• Fred Barron, co-author with Helpern

of "Between the Lines" and currently


a love story ("Try Out") for Helpern to


• Joan Tewkesbury, screenplay writer

for Robert Altman's "Thieves Like Us" and

"Nashville," who has just directed her first

film, a documentary about Anna Freud.

She is to direct "Rubyfruit Jungle" for producer

Arnie Reisman. who wrote "Hollywood

on Trial."

This group of people will talk about their

multifaceted roles in production and about

the transitions they have made.

Richard Benner. director and screenwriter

for "Outrageous!", will talk about the

special problems of writing, directing and

selling a Canadian film, while Howard

Smith will discuss the conception, production

and selling of "Gizmo." Other independent

filmmakers attending the festival will

participate in pertinent panels.

The festival will be screening several of

the productions mentioned, including "Hollywood

on Trial," "Between the Lines,"

"Gizmo," "Outrageous!" and the Anna

Freud film. Extracts from some of these

works will be presented at the Saturday

morning (17) session.

The tentative agenda for the conference,

as released by the Festival of Festivals, follows:

Saturday morning (17) — Introduction.

Extract screenings. General discussion.

Saturday afternoon (17)—The idea for a

film. Acquisition of properties. Developing

a screen idea. Development

agreements. Selling a screenplay.

Agents. Ths packaging concept.

Simday morning (18)— Financing— independently,

with a studio, negative pickup

agreements, presales. Foreign sales,

festivals. TV and CATV selling, syndication.

Marketing, promotion.

Sunday afternoon (18)—Open session.

Further discussion. .Adjournment.

Macklin, Sask., Airer

Opened by Risslings

MACKLIN, SASK.. — Mr. and Mrs.

Doug Rissling, who have operated the Memorial

Theatre here several years, August

The Kissliiigs, left lo right, Doug,

Angle and Danny (future projectionist).

19 unveiled the Twilight Orivc-ln. marking

a "first" in cinematic entertained in Macklin.

The Risslings decided last spring that a

drive-in would be a perfect complement to

their hardtop. Rissling executed much of

the airer design and participated in the construction

with area tradesmen.

The Twilight is the first underskycr in the

Prairies to use the LocRad Tune-A-Movie

wireless sound system. The film soundtrack

is broadcast through induction cables buried

under the ramps and can be picked up by

the customers' auto radios when their cars

are parked over the ramps. The signal, according

to Rissling. is confined and cannot

be received outside the theatre area. The

system, of course, eliminates posts and incar

speakers. Customers who do not have

auto radios may obtain a small transistor

receiver at the snack bar. either by posting

a deposit (if they only wish to borrow it)

or by outright purchase.

The opening-weekend crowd responded

enthusiastically to the new system, once the

principal and operation had been explained,

the Risslings commented, adding that it

allowed some to benefit by the rear-seat

speakers and stereo units that many have in

their cars. Exhibitors from other parts of

Saskatchewan, present opening night, all

agreed that the sound was better than the


in-car speaker system. Rissling said.

The fully equipped snack bar features allelectric

equipment and offers hamburgers,

hot dogs, french fries and popcorn. The

projection room features such brand names

as Simplex, Motiograph, Brenkert and

.Schneider, in addition to the LocRad system.

The equipment was sold and installed

by Independent Theatre Supply of Edmonton,


(Continued on next page)

BOXOFFICE :; September E-1

— —



Calgary Motion Picture Fans Ride

A Stampede of Excellence on Film

CALGARY—"March or Die" debuted in

the area this week to "very good" grosses

while fellow newcomer "Sorcerer" finished

out the week with a mark of "fair." Over

half of the films reported this week brightened

up area marquees with "excellent"

grosses. "Slap Shot" continued its successful

run at the Odeon with "very good" grosses

for its 21st week.

Brentwood—Grand Theft Auto (IFD), 3rd wk Fair

Calgary Place 2— Outlaw Blues (WB).

2nd wk _ - -

Chinook—A Bridge Too Far (UA), 9th wk

Very Good


Grand 1—MacArlhur (Univ), 2nd wk


Grand 2, Westbrook 3—March or Die

(Astral) Very Good

1—One on One (WB),

Market Mall

3rd wk - Excellent

4, 5, Market Mall B—The Spy Who Loved Me

- (UA), 4th wk Excellent

Marlborough Square 3—Sorcerer (Para) Fair

Uptown 1—Star Wars (BVFD),

North Hill,

8th wk - Excellent

Odeon 2—Slap Shot (Univ), 21st wk Very Good

Palac^The Hescuers (BV), 2nd wk Excellen;

Palhser Square 1—The Bad News Bears in

Breaking Training (Pir::), 3::i v.--; Excellent

Palliser Square 2—Herbie Goes to Monte Carlo

(BVFD), 7th wk, Excellent

Towne Blue, Odeon— The Other Side ol Midnight



(BVFD), 8!h

Towne Red—Smokey and the Bandit (Uni

3rd •;

2—The Last Remake Beau Gest<


(Unp ), 3rd wk.

Six Montreal Newcomers Earn

High Grosses This Report Week

MONTREAL—The newcomers to the

area were greeted by receptive crowds this

report week. "The Rescuers" earned "excellent"

grosses during its opening week at the

Van Home while "For the Love of Benji,"

"Outlaw Blues" and "In the Realm of the

Senses" netted "very good" grosses. Holdover

"The Spy Who Loved Me" completed

its sixth successful week at a Loews theatre

with "excellent" grosses.

Atwater—Smokey and the Bandit (Univ),

5th wk Very Good

Claremont—For the Love of Benji (SR) . Good

Cote des Neiges—Star Wars (BVFD),

5th wk - Very Good

Decarie Square The Other Side of Midnight

(BVFD), 9th wk Very Good

Loews—One on One (WB), 5th wk Very Good

Loews—Tht Spy Who Loved Me (UA),

6th wk Excellent

Loews—Outlawr Blues (WB) Very Good

Loews—Orca (Para), K'h v,-k Good

Loews—The Island oi Dr. Moreau lAinl)

Place du Canada—In the Realm oi the Senses

(Astral) Vt-ry Good

Place Ville Marie—New York, New York (UA),

8th wk Very Good

Van Home The Rescuers (BV)


York—A Bridge Too Far (UA), 10th wk Very Good

French Films

Le Dauphin L'Homme Qui Aimait les Femmes

(UA) .. Excellent

Parisien—La leune Lady Challerley (PR),

5th wk . Gocd

Parisien— La Donneuse (PR) ... Very Gcod

Variety ol Grosses Earned

By Films in Ottawa Area

OTTAWA—Area residents made their

preferences clear this report week as the

grosses ranged the full gamut from "excellent"

to "poor." On the profitable side of

the scale. "Star Wars" and "Smokey and

the Bandit" were able to continue to pack

theatres and earn "excellent" grosses. The

area newcomer. "March or Die," paraded

through the week with "good" grosses.

Airport, Nelson—Herbie Goes to Monte Carlo

(BV), 2nd wk Very Good

Aladdin, Elmdale—March or Die (Astral) Good

Britannia, Elgin—The Spy Who Loved Me (UA),

6th wk Good

Britannia 2—Rocky (UA), 8th wk Good

Britannia 5, Capital Square 2—One on One

(WB), 4th wk - Fail

Britannia ^The Rescuers (BV), 5th wk Poor

Capitol Square 1—Orca (Para), 5th wk Fair

Place de Ville 1—The Bad News Bears in

Breaking Training (Para), 3rd wk Gcod

Place de Ville 2-A Bridge Too Far (UA),

9th wk Good

St. Laurent 1, Quo. ::- v.- Smokey and the

Bandit (Univ), I- : :


St. Laurent 2—Slap Shot :. . . t:; v.f. Fa;:

Three theatres—Star Wars 1 . : :

"March or Die' Debuts in Winnipeg;

Boxoffice Business Remains Strong

WINNIPEG—In general, boxoffice business

remained strong again this report week

as the lowest mark earned was "good." Five

holdovers shared a place in the "excellent"

catgeory while newcomer "March or Die"

was able to stride through its debut week

with "good" grosses.

Capitol—The Rescuers (BV) ^i i vk Excellent





When you come to Waikiki,

. .


^he Pacific National Exhibition managed

to sneak in a magnificent opening day

with a parade which attracted approximately

100,000 downtown to view the spectacle

before going on to the candy floss and the

bearded lady on the midway. However, in

a very short time, it was back to traditional

weather—windy, blustery, unsettled and almost

chilly. Since the fair, in spite of its

big draw, does not seem to

hurt show business

much these days, no one was crying;

in fact, despite the daily spectacular in the

16,000-seat Coliseum, there are more hardticket

legitimate attractions on theatre row

than in the height of the season.

A couple of big names were in town.

John Wayne brought his yacht Grey Goose

into the Bayshore Hotel moorage after completing

another summer of fishing up the

coast and spent a few days getting his land

legs back again . . . Fred Davis, moderator

of CBC's long-running "Front Page Challenge."

was in town for DuMaurier lining

up the fall and winter spots, musical and

vocal, sponsored by the manufacturer. The

big one this year is an open competition for

over- 18-year-olds who have had some experience,

with finals slated for next spring.

What we need now is a local group (are you

listening, Ivan Ackery?) which will organize

the post-bubble gum set into variety show

groups and get them playing time in the

numerous commimity centers and auditoriums

around the lower mainland. That's a

big job but one which could pay dividends

. . . Still name-dropping. Shari Lewis was

here with Lambchop . . . Bill Daley of Bob

Newhart's show was in town.

Margaret Davie says that the Cheryl

Smith playing in the racy "Cinderella" onscreen

at the Downtown is not her married

daughter. She's still working for the Bank

of Montreal.

A big headache in the drive-ins can be

the camper truck—and British Cohmibia

has many roaming the roads. Odeon drivein

supervisor Frank Marshall and Surrey

Drive-In manager Gary Bain came up with

a good solution to the problem. They averaged

the number attending for a full house,

painted the outside speakers—and sufficient

from the back row in—a brilliant orange.

The campers now are directed to park only

at a speaker thus designated. Voila! No lost


Holidays arc still in full swing. Famous

players' Park Royal manager Les Stratton

has just returned, as has Helmer Mattson

of the Art Shop and Film Delivery .

Norm Allan of the Art Shop has just left on

his holiday.

AIP's 'Island' Is Crowded

MONTREAL — Loews' Theatre hero

won't let American International's "The

Island of Dr. Moreau" go! It is still holding

indefinitely after 27 days, during which it

has scored an excellent


Millwoods Twin Airer

Unveiled August 19

EDMONTON— Ihe long-awaited grandopening

ceremonies marking the unveiling

of the Millwoods Twin Drive-In here were

held August 19.

Inaugural featincs (twin bilKl at the

double underskyer were "Slapshot" and

"Car Wash" in Twin 1, with Iwin 2 olfering

"Exit the Dragon, Enter the Tiger"

and "Hollywood High."

A lucky patron attending the debut of

the ozoner won a complete Sanyo CB imit.

which was supplied by Automotive Audio

of Edmonton.

Chairman of Rating Board

Defends Film in Court

WINNIPEG—Although there were no

public complaints during an ll-day rim of

the sexploitation feature "Three A.M." at

Winnipeg's Venus Theatre, owner Joseph

Gabriele faces state prosecution on a charge

of "showing an obscene film." He pleaded

not guilty and his defense, handled by Hersh

Wolch, is relying on expert witnesses who

have testified to the worth of the film.

Perhaps the star witness in the imusual

obscenity trial is the chairman of the Manitoba

Film Classification Board, Barbara

Mills-Weselake. In testimony before Provincial

Court Judge Julian Glowacki, Ms.

Mills-Weselake insisted, "I didn't find the

film offensive ... A movie is exploitative

when it degrades any human relationship,

as is the case in most of the skin product

we see. This film used the female form but

showed it with taste and discretion. The

women are shown having a healthy sex appetite

which is not exaggerated, again as in

other skin products. The women are older

than usual and they show some caring relationship

in having sex." She also testified

to being impressed by an explicit film which

is "sensitive to women's emotional and physical

position in lovemaking."

Detective Sgt. Daniel Jones, who seized

the film April 15. is the only crown witness

in the state's prosecution of Gabriele: Crown

counsel is Wayne Myshkowsky. Jones testified

that the film's running time of 75 minutes

is "approximately 75 per cent sex."

Subsequent testimony by Venus Theatre

manager Edward Joseph Matthews indicated

that 40 per cent is an accurately timed

measurement of the screen time devoted to

sexual activity.

Other witnesses in the ongoing trial have

included two university professors (American

Robert Gregory Hoey and Manitoban

George Edward Toles, who found the film

respectively "interesting" and "enjoyable")

and a former reviewer for the Winnipeg

Tribune, Lee Rolfe, who spoke of the film's

"strong theme of rejection and the search

for love."

David L. Wolper's production of "Roots:

the Next Generation" will start filming in

mid-November for Warner Bros, release

next spring.

Canadian Film Industry

Outlook Is Optimistic

loronlo — Opliinisiii pervades the

Canadian filmmaking indnslr>! I he

number of feature productions has

proliferated In recent months and two

recently released pictures are making

waves at the boxofflce.

In selected bookings across Canada,

"Why Shoot the Teacher?" had racked

up a total gross of $500,000 in selected

bookings by mid-.\ugust. Additionally,

rights to the feature have been sold in

France, Sweden, Germany and Australia

and a deal Is pending In the U.S.

eighth week at the Towne Cin-

In its

ema In Toronto, "Why Shoot the

Teacher?" scored receipts of over

$100,000, causing Len Herberman of

Ambassador Films to tell the press:

"I've handled a lot of Canadian pictures

but I've never had one with such

staying power—and we haven't even

touched most of the country."

"Outrageous!" garnered a total of 36

rave notices from influential American

critics, as well as reporting "rousing

business" in New York, Boston and

Washington, D.C.

'Black Stallion' Filming

Is Completed in Toronto

TORONTO— United Artists' "The Black

Stallion" has completed location photography

here and the company now is in Sardinia.

Filming is scheduled there through the

month of September, after which troupe

moves to Rome, with late October completion


The film is based on Walter Farley's classic

1941 novel, the first in a series of 17

which together have sold more than 8,-

000,000 copies in the U.S. alone and which

also have been published in 14 other countries.

Though long one of the most popular

books for young people, this is the first

film version undertaken.

"The Black Stallion" stars Mickey Rooncy

and Kelly Reno, who was cast as the young

Alec Ramsey after a two-year search. No

l;ss important in the cast is the stallion, an

Arabian named Cassolc. A total of four

horses will be used throughout the production,

however, to accomplish the difficult

stunts required.

Carroll Ballard makes his directorial debut

in features with "The Black Stallion."

He has been writing, producing and directing

short films since his film school days at

UCLA. Two of these films. "Rodeo" and

"Harvest," were nominated for Oscars.

The screenplay for "The Black Stallion"

was adapted from Farley's novel by William

Wittliff. Fred Roos and Tom Sternberg

are producing for executive producer Francis

Coppola. UA will release the film worldwide.

Renovation at Klondike

EDMON I ON — Landmarks Klondike

here closed recently for renovation. No reopening

date was announced.

BOXOFFICE ;: September 12, 1977



'J'his city played host to a number of entertainment-world

celebrities during

the August 27-28 weekend. They were assisting

in a fund-raising "'Golden Age Telerama."

The 24-hour show was telecast over

CFAC-TV with the theme "Our Future Is

Yours." Perhaps the best-known performer

to the age group that will benefit from the

proceeds of the program was Rudy Vallee

still entrancing people of all ages. Along

with Vallee were stars Jayne Meadows, Patti

James, Tomy Cash, Scottie Plummer and

Leilani Kim. as well as a large roster of

local talent. Proceeds of the "Golden Age

Telerama" go toward fimding a new Golden

Age Center. The one now in use will be

demolished to make way for a local roadimprovement


Back at work after a jaunt south of the

border is Cy Davies, branch manager of

International Film Distributors. Cy and

family enjoyed Disneyland and the California

west coast before going to Las Vegas

to visit family and to try their luck. It was


nice visit—but no luck.

United Artists' "biggie," "Rocky," is now

over the half-year mark in Edmonton still

racking up excellent grosses at the boxoffice.

Some industry observers feel the Oscar-winning

film could go on to complete

the one-year playing time.

Taking in the attractions of California

and Nevada is Frank Kettner, Theatre

Agencies, and his family . . . Getting into

the swing of things, your reporter also is

leaving on a two-week vacation . . . The

Janzen family, Drayton Valley, spent a

well-earned two-week vacation in the Okanogan

Valley of British Columbia. Mrs.

Janzen reports beautiful weather during the



The Family Film Favorites series continued

in the Edmonton Public Library under

the sponsorship of the National Film

Theatre. "Fun and Fancy Free" was presented

August 26 . . . The Provincial Museum

screened "Death of a Legend" August

28. adding to the selection of pictures for

Edmonton movie buffs.

Hector Ross, Theatre Agencies, presently

is making a tour of his business interests on

the West Coast, with plans to return to our

city via Edmonton.

"Bobby Deerfield" stars Al Pacino,

Marthe Keller and Anny Duperey.

Clarke. Krasner Scheduled

To Appear on Canadian TV

TORONTO— Directors of photography

Charles G. Clarke and Milton Krasner will

be featured on the Canadian network TV

series "Saturday Night at the Movies" Saturday

(17) and Saturday (24).

Clarke and Krasner, both longtime members

of the American Society of Cinematographers,

were interviewed at the ASC

headquarters in Hollywood, concerning their

most noteworthy motion pictures.

A film crew headed by producer Bruce

Pittman and host Elwy Yost completed their

interviews August 26. They immediately returned

to Toronto to work on editing the


Clarke, who first worked for D.W. Griffith

at the start of an impressive Hollywood

career, was under contract at 20th Century-

Fox from 1937-6L He is a governor and

treasurer of the ASC and is co-author of the

prestigious "American Cinematographer


Krasner's career also covers a period of

five decades and included an Academy

Award for his photography of "Three Coins

in the Fountain" in 1954. Other credits include

"Demetrius and the Gladiators," "Desiree"

and "Seven-Year Itch."

'March or Die' Director

Reviving 'Genre Movies'

TORONTO—Dick Richards, director of

"March or Die," was interviewed recently

by the Albertan here and was quoted as saying

that problems relating to financial


kept his current film in preparation for

six years, the length of his entire film career.

Richards previously was an award-winning

photographer for Life, Look, Vogue and


Richards" first film was 'The Culpepper

Cattle Co." (1972), followed by "Rafferty

and the Gold Dust Twins." The director's

first major success was "Farewell, My

Lovely" for Sir Lew Grade, who thereby

was persuaded to finance the new Foreign

Legion picture. Richards describes his directorial

goal as being "to bring back genre


Explosion of Jet to Be

Filmed for 'Coup d'Etat'

TORONTO—The explosion of a T-33

jet over Canadian Forces Base Borden,

Ont., will be filmed as part of the climax

for the feature "Coup d'Etat." Peter

O'Toole, David Hemmings and Barry

Morse star in the picture, adapted from a

novel of the same titled by Edwark Luttwak.

The screenplay was written by Canadian

Martyn Burke, who is directing the $2,000.-

000 film.

Some 200 members of the armed forces

have been working as extras, stagehands

and drivers for the actors on and off the


The venture is sponsored by the Canadian

Film Development Corp., Rank Film

Distributors of England and private Canadian


'Moliere' Quebec Rights

Are Acquired by Mutual

MONTREAL—"Molierc et Son Temps,"

currently being Ifensed, will be presented in

the province of Quebec by Mutual Films.

The two and one-half hour production is

scheduled for an early spring 1978 release.

Produced by Claude Lelouch and directed

by Ariane Mnouchkine, "Moliere et Son

Temps" will depict the life of Moliere in

the classical period in which he lived.

The production will require more than

30 weeks of filming and will utilize the entire

troupe of Mnouchkine's Theatre du

Soleil, as well as thousands of extras. Budgeted

at over $3,000,000, the motion picture

will feature lavish sets created specifically

for this film.

Edmonton Moviegoers Are

Offered Bargain Evening

EDMONTON—The Sahara in


currently is advertising a "Sahara Special,"

dinner at the restaurant and a movie at

either the Westmount Cinema A or Westmount

Cinema B. On the screen is the madein-Alberta

feature "Why Shoot the Teacher?",

which stars Bud Cort and Samantha


The total tab for the movie and a

"scrumptious" meal is $9.95 per person (by

reservation only), offering a very enjoyable

evening out without mortgaging the homestead.

Advertising for Films Is

Called 'Most Offensive'

TORONTO—Robert Marvin, director of

the Advertising Standards Council here, was

quoted in the Albertan recently as saying

that advertising for motion pictures represents

the single most offensive category of

advertising in Canadian newspapers.

Because the council has no jurisdiction

over newspapers' acceptance of advertising,

each newspaper in each city establishes its

own standards for pictorial advertising. "We

don't like what we see in the ads promoting

movies but it's so close to the area of opinion

and taste that we don't get into it," he


Canadian Classic Shown

OTTAWA—The Ottawa '77 International

Film Festival closed August 13 with the

showing of the classic Canadian film "Carry

On Sergeant!", which pays tribute to the

part played by Canadians in World War I.

Released in 1928 and thought to be lost, the

film was the target of much criticism when

it was first viewed by the public.

Filming in Cape Breton

HALIFAX—Coleen Dewhurst is


with William Shatner and Monique

Mercure in a full-length motion picture

currently being filmed in Cape Breton. The

film is directed and produced by Terri Mc-

Luhan, who also wrote the screenplay.

K-4 BOXOFFICE :: September 12, 1977

CtfUiVud&9K. • Sauuttfudt • Conc^ddUfU • mtUtdcKeutuc

SEPTEMBER 12, 1977

Tlw Rose Moycr Cinemas in Oref^on lake [»(>ieeii«n equipment out of the booth and

make it a part af the show for patrons in the lohhy. I he theatre's projection equipment

is on a unique "deck" ninnini; the lull leni;lh oi the hw^e l,>hh\ and concession area.



Lobby & Display

, 64124

SEPTEMBER 12, 1977



o n t n t


|n keeping with this month's

theme of marquee, lobby and display, we

have several stories exhibiting unique approaches

to these subjects. The Rose Moyer

Cinemas in Portland. Ore., have taken an

innovative approach to lobby design by

all leaving of the projection equipment unenclosed

along a ramp 15 feet above the

heads of the patrons in the huge lobby.

The sight of the unfamiliar equipment

leaves the spectators spellbound, and the

colorful glistening of the polished chrome

platter discs hold their attention until the

theatre opens for the next show. With a

2,943 seating capacity, a lot of traffic flows

through the theatre, so this attention-getter

also does a good job of crowd control.

Redstone Theatres is another firm that

has found an excellent use for displays in

their theatre lobbies. They've turned their

lobby-wall space into a captivating art gallery

for the patrons and a successful moneymaker

for the firm. What started out as a

test market in one Iowa theatre has blossomed

into a full-scale operation.


Display technics, as applied to concession

merchandising, are ably demonstrated

by The Neighborhood Group of Motion

Picture Theatres, which recently completed

a "Giant Popcorn Tub" promotion and contest

that has resulted in a 32.5 per cent increase

in gross concession sales.

A special feature this month is an article

and trouble-shooting chart for stackedframe

three-dimensional films. John Sybenga.

of Retina International Pictures, gives a

detailed description, accompanied by photographic

examples, of ten of the most common

problems encountered in 3-D projection.

You may not currently be showing 3-D,

but you'd be wise to hang on to the charts,

because the day will no doubt come when

you'll really need them. Maybe you'll want

to hang them on the projection room wall.

In the Projection and Sound department,

professional film technicians from Kodak

outline in detail some modern projection

practices and technics designed to increase

revenue and patronage.

Rose Moyer Sixplex Brings Projection Out of the Booth

and Into the Show 4

A unique projection deck runs unenclosed above the heads of

the patrons, holding their attention and easint,' crowd control.

Theatre Art Galleries 6

As a lobby display, this method squeezes profits from the wall.

Stacked Frame 3-D Films Really Stand Out 8

John Syhenga trouble-shoots ten of the most common problems

encountered in 3-D projection.

Projection Practices and Technics Increase Revenue

and Patronage 14

Professional film technicians from Kodak outline modern projection


'Giant Popcorn Tub' Promotion and Contest

Results in 32.5 Per Cent Sales Increase 20

"Our surprise was the exceptional performance of drink .udes."

said Frank Novak.

Frankfurters Offer Variety and Profit 23

Foot-long, burpless. mild. hot. spicy, wrinkle-proof and shrinkfree.

Remote Oculometer May Soon Be Used To Improve

Advertising and Movies 26


the future through the eyes of man.


Projection and Sound 14 New Products & Developments 24

Refreshment Service 20 About People and Product 28

As a final note and look into the future,

John Merchant, of the Honeywell Radiation

Center in Lexington, Mass., explains how a

new machine, called an oculometer, may

soon be used to improve advertising and

promotional materials as well as motion pictures

for the motion picture industry.



a bound-in sect!

tions, Inc., 825 Von Brunt Blvd Konsos Citv, Mc

Eastern Representative: James Young, 1270 Six

N. Y, 10020: Western Reoresentative Raloh Korr

Calif 90028



published each rnonth in BOXOFrlCE

Id be addressed to Associated Publico

V\/e5lev Trout, Technicol Editor,

h Ave., Rockefeller Center, New York.



341 West 67th Street, Los Anqeles, Cnlif ornin 90043 -[213] 750-1 1 51 • TWX 91 0-321-3867

The iiwmniolh exterior of the Rose Mover si.xplex sports a lonf^. permanent awning covering the rampway to the hoxoffice. Inside,

there's seating for 2.943 patrons, divided among six auditoriums, two sealing 653 and 750. four seating 385.

Rose Moyer Sixplex Brings Projection

Out of the Booth and Into the Show

The first six-screen theatre complex in

Oregon was opened recently by Moyer

Theatres. The Rose Moyer Cinemas, named

after the late Mrs. Harry (Rose) Moyer sr..

co-founder of the long-established theatre

circuit, is a new twist in the conventional



Located in the heart of the southeast

Portland residential area, the Rose Moyer

brings movie projection out of the "booth"

and makes it a part of the show for movie


2,943 Seating Capacity

The sixplex has two large audiloriums.

seating 653 and 750 on one side of the

lobby, and four smaller auditoriums, seating

385 each on the other side. The theatre's

projection equipment is located on a unique

projection "deck" running the full

length of

the huge lobby and concession area, approximately

15 feet above the ground level.

Pictures are projected from the deck

through large windows at the back of each

auditorium. Meanwhile. Ihe public can easily

view the projection equipment in action,

as the deck is unenclosed, except for safety


Located on the former site of the ni\i-

Harry Moyer Jr. holds the coiuinemorative

plaque of Mrs. Harry (Rose)

Moyer sr., at the theatre's entrance.

sion Street Drive-In, the Rose Moyer was

built at a cost of well over $1,000,000 by

Brochamp and Jacgar Contractors, of Portl.iiul.

riic architects were Evanson. Liindgren

and Larsen. Projection equipment includes

five ORC complete automation systems

and one 35/70mm Christie platter

system. Five of the projectors are Simplex

XL's and one is a Century 35/ 70mm. working

with the Christie system for the largest

auditorium. One Technikote and five Hurley

screens are used. Sunn sound systems

are used in all six cinemas.

Downstairs, the large snack bar serves

patrons from four complete stations. A

Cretors popcorn machine provides freshpopped

corn all-day long and fills the lobby

with that traditional theatre popcorn


Boxoffice Has Six Windows

The boxoffice is completely separate

from the concessions area, with six different

ticket windows equipped with Automaticket


A striking bold-patterned red carpet by

Lee's Carpet is everywhere in the complex.

Lighted poster display cases line both main

lobby walls as well as the front of the building.

A long, permanent awning covers the

rampway to the boxoffice. keeping the lines

of waiting patrons in either shade from the


These front and back shots of the hii

of 750 Massey Polaris seats and the

auditorium show the

1 ceiling which has h

h) Lie s Cat pets an

penpheial distraction




The donut-shaped concession stand of Ibc Rose Mo

that keep patron movement brisk. "He have found that

better than in most locations because the customer can i^i

Larry Levin, general manager.

r Cinemas has four stations

•r per capita average is much

right up to the counter." said

sun or shelter from rain. Parking spaces for

approximately 1.000 cars are located in

front and back of the Rose Moyer complex.

Heading up operations at the Rose Moyer

sixplex is Leon Herrin. The theatre is managed

by Dan Borte along with Roger Paulson,

advertising director, and Larry Levin,

general manager.

On busy days the theatre requires about

13 to 15 employees to manage the crowds at

the ticket booth and concession stand.


said that the employees have had to

become well acquainted with the names and

purposes of the various projection equipment

because they are frequently asked by

the awed patrons.

Patrons Are Fascinated

When asked what the patron's general

is reaction to the sight of the unenclosed

operating projection equipment, Paulson

replied, "It makes crowd control quite easy.

They (patrons) are fascinated with what's

going on up above them so if they have to

wait for a show or the concession bar, they

don't seem to mind. You actuallv buv yourself

some extra time because their attention



Although patrons have to wait only occasionally,

the six-window ticket booth and

donut-shaped concession stand with four

stations keeps movement brisk. "Wo

have found that our per capita average is

much better than in most locations, other

than drive-ins. because the customer can

get right up to the counter," Levin said.

"They don't have to stand two or three deep

and that is a very important factor."

Nearly 3,000 Massey Polaris seats fill

the spacious theatres. The open ceiling is

painted a flat-black to minimize distraction

to the patron's peripheral vision and keep

the screen light and the auditorium dark.

"Shopping Center" of Entertainment

Since its opening, the Rose Moyer Cinemas

have been presenting continuous daiiv

matinees. The sixplex has been a well-received

addition to the growing Moyer circuit,

representing the first "Shopping Center"

of movie entertainment in the Greater

Portland area.

35mm FILM


• Eliminates Rewinding

• Illuminated, Non-Warping and

Non-Corrosive 52" Film Decks

• Independent, Instant Response

Deck Control

• Ruggedized Construction with

Minimum Maintenance

• Solid-State Controls

• Plug-ln-and-Go Installation




• Separate,


Speed Controls

• 6000 Foot Film




XeTRON Products Division, Carbons,

10 Saddle Road, Cedar Knolls, NJ 07927

Phone (201) 267-8200

The si.x-windowed ticket booth

equipped with Automaticket

the patrons moving into the theatr

The Total Booth Concept

BOXOFFICE :: .September 12, 1977

, Before

llu-uiics lias ioiiiul niercluindisini; and selling of art gallery pictures in the cinema lobbies to be a very profitable ven-

this installation was completed, patrons began inquiring as to the possible purchase of not only individual pictures.

entire groupings.

^neutre ^^wr


Redstone Theatres, a leading Bostonbased

exhibitor of major motion pictures,

evidently has found a secret to success in

the merchandising and selling of art gallery

pictures in their cinema lobbies.

It all started more than a year ago when

the Redstone chain was introduced to Able

Art, Inc., a Chicago-based firm, which is

the largest exclusive manufacturer of metal

framed graphics in the world. Bert Nathan,

national representative for Able Art's theatre

division, explained that what started out

as a modest venture for supplying additional

revenues to theatres, has now become a

volatile market whose anticipated sales are

grossing approximately four to six



Successful Theory

times the

In essence, the theory was to turn lobby

walls into attractive, money-making, commercial

art galleries using no floor space

and little, if any, payroll.

Redstone Theatres, which had made their

cinema lobby walls available to local groups

and outside artists to display their individual

wares, began seeing the need for a more

diversified and uniform art gallery display.

They needed a display that was attractive

and moderately priced, thus holding the

patrons' attention whik waiting in the lobbies

between shows.

Gallery Changes Often

Redstone's answer evidently has been

their association with Able Art. Able

Art has made available a wide variety of

quality commercial lithographs and photos

(using a laser scanning, color separation

process). All pictures are moderately priced

to the patron.

Due to the diversity in available numbers

of pictures, each time a sale is made, the

gallery virtually changes, thus allowing the

patron to view a different gallery on each


to the theatre.

Each picture is framed in extruded aluminum,

held together by metal fasteners instead

of plastic (since

plastic has a tendency

to expand in heat, creating gaps at the

corner connections). Most pictures are

double-matted, then dry mounted, thus

eliminating the possibilities of warping.

Glass is Preferred

Tests of patron acceptance to glass vs.

acrylic fronting showed patrons preferred

the glass fronting. As a finishing touch, adjustable

screws and hanging wires are installed

on each picture, allowing the patron

to purchase the picture and hang it immediately.

Under the direction of Redstone's home

office, a market survey was made to determine

the location with the least art gallery

sales potential based on previous independent

art gallery displays. Showcase

Cinemas, Davenport, Iowa, seemed to be

the most logical location since it has had

numerous local independent artist's displays

over the years with very few sales recorded.

Sales Result Quickly

An installation of Able Art pictures was

made in a small area covering approximately

25 per cent of the lobby wall. Before the

installation was completed, patrons began

inquiring as to the possible purchase of not

only individual pictures, but entire groupings.

According to Redstone's Iowa-Illinois

district manager, people began purchasing

the pictures before they were hung on the


Realizing the potential of success, a second

test area was set up at Showcase Cinemas,

Woburn, Mass., where previous independent

art gallery sales had met with only

fair results. The response to the Able Art

display was instantaneous.

The mold was cast. Redstone's home office

already had geared itself for the potential

need of controls for a market which

had been practically non-existent only two

months earlier. Inventory and reporting

systems were prepared. Graphics showing

the exact location of each picture for each

cinema lobby were designed. .Self-destructing

stickers were printed and affixed to

the front of each picture showing the stock

number, description and price, as well as

instructions to "please see management for

purchase." Order forms and a full-colored

brochure, showing the available pictures,

were printed and distributed by Able Art.

Security measures were devised in the development

of a uniquely-designed locking

device (developed by Able Art and Redstone)

which secures the pictures on the


Package is Complete

Able Art, Inc. supplies the framed art.


pricing and promotional materials to

theatres as a package deal. The firm offers

two basic art gallery packages, one consisting

of 60 prints and 24 easels for $1,500.

and the other consisting of 30 prints and 12

easels for $750. Prints range in size from 16

X 20-inches to 24 x 36-inches and feature

motion-picture stars in addition to other


The single-walled art gallery at the Showcase

Cinemas, the original test market for

the Redstone circuit, has now grown into a

full-scale operation with two-thirds of their

cinema lobby art galleries completed and

the remaining galleries slated for completion

by fall in anticipation of the seasonal

holiday sales.

More Galleries


According to Gerry McGlothlin. president

of Able Art. whose company will be

displaying their wares at the National Trade

Show in Florida this fall, other major theatre

chains are in the process of installing

similar art galleries in their lobbies.



When Arlie Crites, owner of the Walnut I Theater

in Garland, Texas, bought his first Osram theater

xenon bulb, he was skeptical of the bulb's 2000

hour guarantee. However, after four years and

over 10,000 hours of continuous use, Arlie was

convinced. He writes, "Just want you to know I

am sold on Osram theater xenon bulbs. I

removed the bulb, still in good condition,

showing 10,006.3 hours of use."

If Arlie was surprised, we're not. Every Osram

theater xenon bulb is hand made to exact

tolerances. We use only the finest quality handblown

quartz glass and purest refined tungsten

available. Our patented electrodes are designed

so that the anode dissipates heat. Conversely, the

cathode retains heat for arc build-up. Ni-chrome

ignition wires offer dependable starts everytime.

And, various grades of quartz seals insure a

continuing bond of quartz to tungsten

during operation.

The next time you need a theater xenon bulb

try Osram. If you're like Arlie, you'll be glad

you did. For the name of the dealer nearest you.

call toll free: (800) 431-9980.

Incidentally, Arlie Crites reports that another

Osram bulb in his Walnut II Theater has been

running for 11,600 hours and is still going strong.

It might be a record.


Sales Corporation

R.D. -3. Jeanne Drive, Newburgh, N.Y. 12550

Tel. (914) 564-6300. Outside N.Y. State call

Toll Free: (800) 431-9980

Stacked Frame 3-D Films

Really Stand Out


#\w yes, how 1 remember the 3-D

craze of the early 1950"s and all the fun us

kids had at the theatre peering through

little cardboard and cellophane glasses at

the screen—wondering how long they'd take

to get the show going again this time! Gaudy

posters with isometric lettering were the

seal and avatar of the era, while the key

publicity word of the day was "perfected,"

which meant the operator was handed pairs

of giant reels and told that his guess was

as good as any.

Then, while all the parents were busy

lecturing us kiddies about what watching

those "trashy" horror films would do to

our young developing minds, the twin film

3-D system vanished as suddenly as it had


This is a shame since, when properly executed,

the twin-film system is by far the

technically better route as each interlocked

projector is simply showing a whole, full

size, unadulterated film frame with only a

polarizing filter between it and the screen.

With the advent of modern equipment, specially

designed to show entire features nonstop

from one huge reel, this 3-D process

could easily be resurrected since most theatres

have two such machines.

New Interest in 3-D

In recent years there has been new interst

in 3-D. New equipment and processes

using a single

film have been brought forth

to filmmakers. It now appears that the

"stacked-frame" format, sometimes called

"over-and-under," has generally been accepted

as the prevailing standard, owing to

the pleasing wide picture shape it produces.

A problem arises, however, in that no

matter how excellent a given 3-D process

may be at the camera end, the theatre projection

room is still the bottleneck through

which everything must pass to reach the

audience. All too often, this less exciting

end of the business is neglected.

How 3-D Works

Simply stated, our eyes are spaced about

two-and-a-half inches apart. Because of this

fact, each eye gets a slightly different view

of objects. The vision center of the brain

translates this information as dimension

perception. Thus, we normally see the world

around us in three dimensions; height,

width, and depth.

By substituting two box cameras for our

two eyes, two separate pictures will result.

These are called a stereo pair. If these pictures

are viewed by some means that insures

each eye will see only the image intended

for it, and nothing intended for the other

eye, the resulting image will appear three


There are a multitude of variations to the

proverbial twin-cameras principle. The device

for direct manual viewing of the resulting

stero pair is called a stereoscope, often

(and flagrantly) confused with the word

stereopticon, which is any device used to

project transparencies, (check your dictionary!!!).

Stereoscopes come in many forms,

ranging from toys to highly sophisticated

research instruments, but they are usually

limited to direct manual viewing by one

person at a time.

With the stacked-frame 3-D process, just one film is used. The stereo pair is "stacked"

within the area of a single film frame. A) Regular film sliowing four perforation frame

and .soundtrack area. B) Stacked-frame format 3-D film.

For 3-D slides and movies which are

projected on a screen and seen by an audience,

the situation is a little different.

The usual practice is to project the stereo

pair superimposed on the screen and provide

some means to "filter" the separate

images to the separate eyes. One of the best

ways to do this is through the use of polarizing

filters. They are colorless and therefore,

full color, in addition to black and

white films, are possible.

The stacked-frame 3-D format is one in

which the stereo pair is simply "stacked"

(or crammed, as the case may be) one

above the other within the area allotted to

one standard four perforation film frame.

To project, some means must be provided

to superimpose, polarize and register these

twin images on the screen.

There are a number of devices available

to do this. Some consist of special dual

lenses, others rely on mirrors and/ or prisms

to do the trick. The StereoScope attachment

uses only two prisms.


3-D Equipment

At one time, a technical representative

would be sent to specially install the 3-D

equipment at the theatre. However, this

proved to be too expensive and the trend

now is to let the theatre's own projection

staff set up the equipment.

Difficulty is encountered more often than

not, and when the equipment is finally installed,

it is deemed wise not to disturb it.

This, of course, means that only the 3-D

film can be shown since

the equipment will

not show regular "flat" film, such as contract

screen ads, trailers or concession ads.

To overcome such drawbacks was the

goal behind the design of the StereoScope

attachment. It is easy to setup and use,

won't tie up '.ne whole booth and can be

removed and replaced on a moment's notice.

The main considerations for its use are that

the projection lens be 2% to 3'/2 inches

in focal length (give or take a little), that

about l'/2 inches of lens barrel protrude

from the front of the projector (for the

StereoScope attachment to clamp onto) and

that the theatre screen be silver. Any brand

of polarizing 3-D viewing glasses can be


One picture is worth a thousand words.

Therefore, rather than attempt to go into a

dry, lengthy explanation describing various

commonly encountered faulty conditions,

the following troubleshooting photo chart



Know What to Do

Projectionists can tell at a glance of the

screen if something is wrong. Knowing what

"wrong" looks like is half the battle. Knowing

what to do about it is the other half.

The notes dealing with correction methods

are, for the most part, intended for use

with the StereoScope attachment. Always

consult the instructions supplied by the

manufacturer for use with other brands of

equipment. It should be remembered that

the maladies depicted in the chart are not

inherent or exclusive to the use of the StereoScope

attachment, but will appear much

the same in any 3-D process.

Chart on pages 10 & 11


Dirty films

can be a liaci influence

on your projector.

Film doesn't always arrive at your theatre as

clean as it should be. And dirty dusty or oily film can

really cause trouble -for your projector your

picture, your sound and especially your audience.

That's why Christie introduced the

Projector-Protector film cleaner

Protecting your investments.

When you spend big money on a projector you

hate to throw it away on small particles of dirt.

That's why Christie's film cleaner is a real money


It saves costly maintenance, spare parts

repairs and downtime by cleaning and lubricating

film before it reaches your projector It's especially

valuable for long runs and drive-ins, where there is

greater film exposure.

Christie's Projector-Protector cleans both

sides of your prints for only 5(j per hour, per

side -that's 10(S per running hour

All for one -one for all.

For a small theatre or a big, multi-screen

operation, you only need one Christie film cleaner

per booth. Because it's easily interchanged

between projectors and/or film handling systems in

a matter of seconds. And it's built to last for years.

See how it runs.

Our film cleaner is an energy saver too.

It actually drives itself by the passage of

film -without electrical connections or motors.

It's ruggedly constructed to be virtually

maintenance-free, and an occasional oiling and

periodic changing of the fabric rolls keeps it

going strong.

An award-winning performance.

Christie's Projector-Protector increases print

life and improves projector performance. So it puts

a better image on your screen and better sound in

your auditorium.

And It keeps your audiences from giving you

bad ratings. All of which, quite simply can be a good

influence on your profit picture.

SINCE 1929


3410 West 67ch Street. Los Angeles, California 90043

Tel: (213) 750-1151 • TWX 910-321-3867 ^

September 12, 1977



International Pictures

Naked Eye Appears



P.O. Box 322

Oskaloosa. Iowa 52577

Don't wear the 3-D viewing glasses while making

adjustments. In most cases, you must be oble to see

what the l-wo images on the screen ore doing in

relation to each other.

Do use the 3-D glasses for tine focusing since it's

hard to tell if the picture is really out of focus or

|ust "looks" blurry without them.

Always wear prescription corrective eye glasses

if you need them. The 3-D glasses will fit over them.

3-D glasses are merely a filtering medium and offer

no vision correction. To see each of the two images

separately en the screens, close one eye and switch

the eye holes of the 3-D glasses back ond forth over

the open eye. Better yet, use a sheet of polarizing

material large enough to cover both eyes. Remove

the 3-D glosses and look through the sheet with both

eyes while rotating it until one of the images becomes

extinguished from view. Rotate it some more

and this image will fade as it is replaced by the

other one.

! left

Naked Eye Appearence of Sc What the Lelt Eye Se< What the Right Eye See

WHONG APERTURE PLATE USED. In this case, the 'flaf 1.85.1 was used. all of the film's image area to show through. To

The top of one eyes image is cropped off while the bottom of the other eyes 2.35-1 CinemaScope aperture plate (.839 inch across by .715 inch height)

image is cropped off. The aperture plate's hole is not "tall" enough to allow

ONE EYE'S IMAGE OUT OF FOCUS. This manifests itself primarily with twin

film, dual projector 3-D processes or those stacked-frame 3-D projection equipment

brands using dual projection optics within one housing. The only way

this con happen with the StereoScope 3-D attachment is il the projectors lens

mount is so badly broken that the projection lens is being held grossly out of

with the film piano. If you are using a twin film system, or a

>n arrangement for stacked-frame film that has separate foe

ents, carefully focus each lens while looking through a she

Tg material aligned such a way as to blode out the unw



the eyes a

caused by

thereby th<

objects to c



the Him. c

and right image

close objects

.el Frame

Why is BAUER

the only projector

whose spec sheet

includes the price?

One self-contained unit, pre-wired

and aligned at the factory. Less installation

time - and undivided responsibility.

traditional projector


makers aren't trying

to be mysterious. They don't

quote their price for a sound

and logical reason: Until a

specific package is put together,

they don't know what

the price will be.


Projectors have

customarily been

marketed as components,


by the installer.

Sometimes he uses

components from

one brand only.

More often, he takes

components from

several manufacturers, and

puts them together.


It's quite a Hst: projector

head, sound head, exciter supply,

lens mount, lamphouse,

changeover, upper and lower

reel arms, pedestal, control

switches, etcetera.

One unit

With the BAUER, all

those elements are assembled

at the factory, so we know

what the price is, right from

the start. Who costs the

most? We do, at first -hut not

by much. Here's why:

Wiring Cost

To wire a booth from

scratch for two projectors

costs about 30% less with

lllC HAl KH 1'4. HAl Ill's

standard .'}.5niin


it is desii;iicd as one intematfd

nnit, fulK aliened

mcclianicallx and opticalK

at tlu- factory. Built-in 24

\olt IX; controls are prewired

(or antoination. Tlie

U4 works «itli any

U.S. made 3 or 4 platter

system, any amplification

package, any lenses.

BAUER than with the traditional

component rigs. For

example: a bauer needs only

one 1 10 volt AC line. Each

individual "components"

projector needs up to five

AC outlets, plus the wiring

from there to the various


Assembly time

With the traditional rigs,

the installer must put together

and align the whole

thing, in the booth. With the

BAUER, that's not necessary.

So BAUER saves you about

40% on non-electrical installation


Bottom line

By the time you're ready

to roll, the bauer's initial cost

is only 5% or 6% more. And

there are savings to come:


The only maintenance

required for the bauer is to

change the geneva movement's

oil every six months.

No gears to bauer

uses steel-reinforced timing

belts instead of gears.

Saving money

When gears wear out, it

takes a specially skilled

technician several hours to

replace and align them.

BAUER timing belts can be

replaced by the projectionist

in ten minutes — and they

cost about a sixth as much.

Optional automatic lens

turret rotates on cue.

Lens and aperhire plate

change simultaneously,

are positively locked

in register and focus.

Curved film gate for

flat field. Adjustable

synthetic runner bands

( as used by processing

labs ) smooth film path

for longer print life.

For long wear, geneva

movement is oversize

(see 16-tooth sprocket)

and sealed in oil bath.

Shutter is dri\ en

dircctlv from mo%ement.



18 important

BAUER features:

ICmm theater unit: 900\\'

or 1600M horiz. Xenon,

geneva movement, 5,000'

reels, optical/magnetie.

History lesson

Television did not engulf

Curope until the late fiftiesen

years later than here.

:auer, a German company,

e-designed its projectors in

ihe early sixties. Most U.S.

nade projectors date from

he thirties and forties —

.icjorc lelcrision.

New technology

So BAUER has benefited

rom the new technology

leveloped since W'oild War

^vo. Electronically, mechan

cally and optically, these

.re the most advanced proectors

on the market.

lilm, up l(. 10.500 lo,.

ncl Ml :i2 Ips. uitlioiit lo.

Modern design

For example: The

single-blade shutter rotates

at twice normal speed, delivering

V2^r more light. Driven

directly from the geneva

movement, its timing never

needs adjustment. The hor

zontal Xenon Module (bulb

and cold-light mirror) is

aligned with the projector's

optical axis at the factory.

New electronics: plugin

relav contro



Each part of aBAUKK

projector is designed at the

factory to work with the

other parts as one unit. Every

BAUER projector is tested at

the factory /(///\' assembled.

And the entire projector is

guaranteed by bauer.

I 'ndirided responsibility.

Making sense

The modern projector is

a complex precision inst rument.

Nowadays, in our

opinion, it makes no sense to

buy the pieces and build it

Nourself . We hope you agree.

Built-in control panel is

powered by its own 24

\ oil DC power supply.

K;icli built-in relav is

.Kti\atedby itsown

pusli-bullou. Automatic

L'onlrol is acliie\cd simpl\

b>' plugging in the

rofpiired relay boards.



liglil-U.illiciiug prism,

(.'ohercnl light beam

for clean sound, less

ambient light "noise."


Three-lens manual

rotating positive-lock turret,

standard equipment.

2. Optional two-lens automatic

rotating turret.

3. Manual three-format

aperture plate.

4. Automatic formatchange

aperture plate.

5. Single-blade shutter

rotates at twice normal

speed, for 12''f more light.

6. Shutter driven directly

l)y geneva movement, so

timing is automatically


7. All sprocket shafts run

in sealed ball-bearings.

8. Instead of gears, synchroflex

timing belts

drive geneva movement and


9. Miniaturized solar cell

with light-concentrating

prism for cleaner sound.

10. Factory-aligned

horizontal Xenon Module.

11. High-efficiency

cold-light mirror reflects

IS'^f more light.

12. Built-in control panel.

1,3. Built-in 24 vok DC

power supply.

14. All functions activated

liy individual relays.

15. Plug-in circuit boards.

16. Projector pre- wired

for automation.

17. Weight-regulated


18. Built-in film-break

sensor and film-end

switch, standard equipment.



SINCE 1917

Division ol Arnllei Company o( America.

P.O Bo« 1102C. Woodside, NY. 11377;

(212) 932-3403. Or 1011 Cheslnul Street,

Burbank, California 91506; (213) 845-7687.

Projection and Sound-




In Booth


Meet Your Needs


Exactly When You

Modernize or Build

Projection Practices and Technics

Increase Revenue and Patronage

The following article is reproduced with

the permission of Eastman Kodak Company.

It originally appeared in a series

called "Film Notes for the Reel People."

A subscription to "Notes" is available free

from Eastman Kodak Co.. Dept. 642, 343

State Street. Rochester, N.Y. 14650.

Good projection adds patronage and increases

revenue to the theatre, but depends

to a large extent on the skill of the projectionist

and the condition of the film and

projector. A satisfactory screen image is

not possible with a bad print, regardless of

how efficient and careful the projectionist

might be.

Replace Worn Parts

Likewise, good results with a perfect

print cannot be expected from faulty projection

equipment or poor projection techniques.

Through constant use, projector

parts become worn and go out of adjustment.

The replacement of worn or damaged

parts when needed represents a wise

investment, because properly maintained

projection equipment will improve screen

images and materially reduce film damage.

While the maintenance of the projection

equipment is the responsibility of the theatre,

the projectionist can do many things

10 help reduce print damage. There are, for

example, various projector parts (such as

valve rollers and pad rollers) that may seem

unimportant at times, but demand frequent

attention on the part of the projectionist.

Film damage can occur in any one of

these areas, but may often be avoided if adjustments

are made regularly and if damaged

or worn parts are discovered and replaced


Regardless of projection equipment condition,

a damaged print will not provide

satisfactory screen images. There was a time

when the projectionist could rely on the

projectable condition of a release print as

it was received from the distributor. Current

film inspection procedures, however,

although not necessarily endorsed by the

distributor, are directed by contract agreements

between the distributor and film producer.

These agreements, in some cases, call

for limited film inspection or no inspection

at all!

It is most important therefore, that, with

few exceptions, release prints coming into

the theatre should be carefully inspected

before projection. Among the exceptions

are new prints or any print that contains

seals on the reel bands designating that it

has been inspected. Even in these cases, it

might be wise to examine the film leaders

to establish subject matter and reel continuity.

The inspection of a release print prior

to initial projection should involve the following



Does the leader correctly identify the

subject title? Is the leader complete in

length? Are there splices that suggest the

leader may have been shortened (figure I,

page 16) thus affecting correct lead-in

threading for a properly timed changeover?

Some prints still contain the classic

academy leader which is a leftover from

the old silent days when motion pictures

were projected at 16 frames-per-second.

(Continued on page 16)

If your screen tower is down

Call us up.

Selby is standing by 24 hours a day.

(Area Code 216 659-6631)

We're in busiiiess to get you back in business fast . . . v/ithout

costly delays. We've got the men, the materials, the equipment and

more than 30 years of experience. Over 700 Selby screen

tov/ers are in service today. They're standing because we take pride

in the product we build. So if your screen tower has gone

with the wind, get in touch soon. We know exactly what to do to

screen towers that are down and out.

Industries, Inc ^^r

3920 Congress Parkway

Richfield, Ohio 44286

216-659-6631 (on 24-hour call)








(rewinds automatically during projection)

• No Swinging Arms to Interfere

• Quickly and Easily Installed

• Factory Pretested (8 hours of film run continuously)

System complete with work table

and two upper and two lower

magazine brackets with rollers.

System complete with work fable

and one upper and one lower

magazine bracket with roller.

For Two Theatres

LP270-4-Four Platter

• Each pair of platters


• Can be adjusted from

Automatic to Manual

control if necessary:

simply push a button.

For Individual Theatre

LP270-Three Platter

• Each platter has

permanent control


• No changing of control

panels from platter

to platter.

ticluji.tli Mjnuticlund Br

Write, Wire or Phone

Your Theatre Supply Dealer or.

709 North 6th St.

Kinsas City, Kansas 66101 913/321-3978

BOXOFFICE :: Scplcmhcr

Reed Speaker

And Junction Head

Patented Speaker Shutoff (when returned to post)

available at slight extra cost

patent No. 3,836,716

Heavier front and grill. Heavier back. Unbreakable

hanger. New method of anchoring coble

cannot be pulled out of case.

Reed Junction Heads have theft-resistant screws

to prevent unauthorized removal of covers. Fits

2-inch standard pipe post. Transformers to match

your sound system requirements. Reed Junction

Head metal covers may be used to replace some

plastic covers, reducing breakage and vandal

with plastic covers.

The Hummer

Audio Signal Generator designed for

testing drive-in tlieatre spealcers. "The

Hummer" is plugged into booth amplifier

in place of the usual tape player.

Proper volume at speaker post is a smooth

clean humming signal which should be the same

at all posts. Defective speakers will rattle, distort

or hove low volume. Shorts in field wiring

quickly located with "The Hummer." Constant

sound level makes it easier to determine

defects. Not recommended for sound systems

having transistor output stage, unless system is

equipped with short circuit or over-load protection.

"The Hummer" saves you

time and customers!

30-day free trial

Send for our latest 1977 catalog

Reed Speaker Company

7530 W. 16th Ave. Lakewood, Colo. 80215

Telephone (303) 238-6534

Reed Speaker Established 1950

Projection and Sound-

Continued from page 14

Persistent efforts by the Society of Motion

Picture and Television Engineers (SMPTE)

and some laboratories to gain a general acceptance

of the SMPTE Universal Leader.

which is based on the current 24 framesper-second

projection rate, have not been

wholly successful.


Figure 1 . Splices suggest that this leader

may have been shortened.

In spite of deeply ingrained habits formed

from using the older leader, it is important

to identify which leader is on the print so

that proper compensation can be made during

threading. For example, if you normally

thread at the number "7" (112 frames) on

the academy leader (figure 2), the corresponding

112 frames on the SMPTE Universal

Leader will be eight frames into the

numeral "5" (24 frames-per-numeral).

The older leader, designed for silent-film

running at 16 frames-per-second, also happened

to have 16 frames-per-foot of film.

The current standard projection rate of 24

frames-per-second has no such convenient

arrangement with film length (there are still

16 frames-per-foot), but the time dimension

is considered more important for general



Trailers are essential for identifying

reels that have been projected and that are

frequently shipped in a tails-out orientation.

Many projectionists who normally transfer

the prints from shipping reels to their own

house reels prior to showing will take up







_ ^ SIZES FROM 3 " TO 24"

for information call toll free (800) 421-1256

in California call collect (213) 321-5641

14824 S. Main St., Gordeno, Co. 90248

the film on the shipping reels during the

last show.

This technique obviously saves much rewinding,

but could cause time-consuming

problems for the film exchange or next theatre

if the trailers are missing. Furthermore,

some trailers provide a safety zone for the

changeover that occurs only one second (24

frames) before the last picture frame on the

reel. A mistimed changeover onto opaque

frames is much less distracting than a

"white screen."


Poor splices are the prime cause of film

damage and interrupted projection. The

forces acting upon a splice, particularly in

Figure 2. The SMPTE Uttiversal Leader

differs from the classic academy

leader, resulting in threading variations.

the gate and on the intermittent sprocket,

can be severe. A splice, whether cement or

tape, that is out of alignment can cause a

sprocket pad roller to pop open, leading

to a "run-off" and potential damage.

The same out-of-line splice can also catch





frame-line tape



35mm, Jn NEW

Figure 3. Homennulc cues, \iicli as punched holes. fell-li[> pen iiuiik \

scratched-in X's and hash marks cannot he removed from the film.

when entering the gate and cause a break.

When you examine splices, be sure to flex

the film gently to see if the splice will remain

intact. With cement splices, the flexing

will reveal if part of the splice is not

properly bonded, particularly at the corners.

With butt-type tape splices, the flexing

will show if the splice has a tendency to

h'nge or collapse. Splices should be remade

before the film is projected to avoid further

damage ta the film and a possible inlerrupfon

of the presentation, if you question the

quality of any splice— whether due to poor

alignment, improper bcndpg, potential collapse

or distortion—remake it. The little

time required to remake a bad splice will

go to a long way toward maintaining a

smooth presentation of yoLU- films at show


Prevent Jamming

Particularly look for and remake splices

that have been reinforced or made with

masking tape or regular cellophane adhesive

tape. Such splices can cause jamming in

projection systems that use platters because

the oozing adhesive sticks to the adjacent

film convolution and produces a jam at


take-off idlers. These splices are also a

source of objectionable dirt buildup.

Use only polyester tape specifically de-

done in the projection room to repair extended

physical damage. Tears and short

lengths of perforation damage, however,

can be conveniently repaired with perforated

polyester splicing tape.

Extensively damaged footage should be

removed from the reel, but doing so may

seriously affect the continuity of the story

and may also make your audience very unhappy.

In this case, you should request a

replacement reel from the distributor. In

an emergency, there may be no choice but

to remove the damaged footage.

To knowingly leave damaged film in a

reel is to invite even further film damage

and a possible shutdown of operations while

the film and projector are repaired.

No Homemade Cues, Please

Scratches and cinch marks are obviously

beyond the ability of the average projectionist

to remedy. One experimental technical

procedure in projection, the liquid gate,

can eliminate support-side scratches, but

deep emulsion scratches cannot be satisfactorily

removed. Similarly, the distracting

homemade cues, such as punched holes,

pen marks, and scratched-in X's and


hash marks (figure 3) made by wellintended

but unprofessional operators cannot

be eliminated either.

signed for film splicing. These very thin

It is understood that if a reel has the end

and very strong transparent splicing tapes

section missing, the changeover cues will

are made with non-oozing adhesives.

Unfortunately, there is little that can be

Continued on next page


youVe unusual?




and Sound—

Conliimed from page 17

have to be inserted. Such cues should at

least approximate those made by the laboratory

for location and size (figure 4), and

should never involve procedures that result

in the mutilation of several frames of film.

Preparation of Release Prints

For Large Reel, Platter Use

Prints intended for use with large reels

or platters could be made up during inspection

provided they were received with the

correct winding orientation. But until film

distributors can conveniently supply and

ship release prints ready for use on such

systems, the chore of splicing during makeup

and breakdown will be necessary.

This kind of splicing is a relatively new

projection room procedure and has started

some experimentation among projectionists,

For you we can do anything

Maybe you're a zookeeper and you got

a bunch of chimpanzees to seat. And

no chair assembly known to

man - not even ours - will

e »;

|^ UWlll Sealllig

do. Listen, we got a plant JM Company

that can weld, mold, fabri- p.o. box 2429

cate and stamp out almost B Grand Rapids,

anything. And a bunch of ^ Michisan 49501

htsh-priced designers that can dream

up anything. Tell us what you need.

We'll take some of this and some of

that, a bit of such and such,

and end up with exactly what

you want. From people who

have been designing chairs

for over sixty years. For the

full story, write.


Figure 4. Cues should at least approximate

those made hy the laboratory for

location and size.

because guidelines for universally accepted

and approved techniques for large reel

makeup and breakdown are not yet available.

The Engineering Committee on Theatrical

Projection Technology and Application

of the SMPTE has been actively seeking

to establish such guidelines so that film

life and subject continuity can be maintained.

A regular cement splice, whenever it is

made, usually causes the loss of at least

two frames of film. A two-frame loss is

scarcely noticeable during projection if the

splice is well made. Imagine, however, the

same splice between two reels being made

and torn apart 100 times! Assuming the loss

of two frames each time the splice is remade,

there will be roughly 12 feet or eight




seconds of picture information removed

from that section of film.

You can quickly calculate how much the

total film loss (in feet) will be by multiplying

12 times the number of other reel-end

splices. As a result of this obviously distracting

and wasteful practice, many projectionists

have turned to tape splicing.

Among techniques that have been suggested

to the SMPTE Engineering Committee,

the following is being widely practiced.

When removing the leaders and trailers

from the reels, cut to include one frame

of the picture information (figure 5) for







Figure 5. Cm lo include one frame of

picture information or. in the case of a

fade-out. make a matching mark on

each side of the separation for later


positive identification later during replacement.

If the end of some reels finish with a

fade-out, make some sort of matching mark

on each side of the separation for later


Join the reels by using a tape


On breakdown, the tape is merely peeled

off the existing splice and the leaders and

trailers are easily replaced correctly b\

matching the frames and joining with a new

tape splice.

let your



^ answer that!

We believe your copy board should be

a helper, not a nuisance. So we design

Wagner letters and marquees any

unskilled employee can handle for you.

Virtually unbreakable.

Wagner letters are tough to break.

Won't chip, scratch, or fade. Choose

from stainless steel frame marquees

with unbreakable backgrounds or

economical Enduronamel panels.

Fool-proof changes.

Wagner letters' exclusive slotted design

means no clips, no hooks, no possible

upside down or backward mounting.

And no freezing to the track—even

uheii it's zero.

A helping hand.

Wagners mechanical hand works like

fingers that mount messages quickly,

conveniently up to 22 feet. No ladders.

No accidents.


Call your theatre supplier for immediate


National 3D0!


3100 Hirsch Street

Melrose Park, Illinois 60160

BOXOFFICE :: September 12, 1977

'Giant Popcorn Tub' Promo & Contest

Results in

Frank Novak, vice-president of The

Neighborhood Group of Motion Picture

Theatres, reports his theatre group has just

completed a successful "Giant Popcorn

Tub" promotion and contest.

During the month of July 1977, any patron

purchasing an 85 or 170 oz. popcorn

tub received a free 10 oz. soft drink. Novak


Promotion Goals

"Our goal in July was to sell as many

popcorn tubs as possible and to use the

promotion as an introduction to our new

Super' tub (170 oz.)," Novak continued.

"Our sales objective was two-fold: First,

to sell the promotion by talking patrons

into buying a tub with a free drink, rather

than a small or medium-size popcorn item.

Second, we believed that most patrons could

net finish a 'Super' tub of popcorn with

just a 10 oz. drink, and that the patrons

would return to the counter for at least one

additional drink sale."

Novak sad that when patrons returned


the concession stand, the concession personnel

tried their best to sell a large-size

drink. The promotion was designed to provide

the sales personnel with this additional


32.5% Sales Increase

sales opportunity by drawing the patrons

back to the concession area where personnel

could "talk up" sales.

Promotional support materials, Novak

said, included special worded counter cards

explaining the promotion and introducing

the new "Super" tub-size; life-size floor

standees featuring the promotion (provided

free-of-charge by Coca-Cola USA) and

newspaper advertising on Saturdays and

Sundays, informing the public about the

exclusive conession special in the theatres.

"As an incentive to our managers." Novak

explained, "we divided our theatres into

two divisions and offered first and second

place cash awards to the theatres in each

division which showed the highest per capita

popcorn tub sales in July. The manager

in our circuit who obtained the highest per

capita tub sales received the grand prize


color TV set."

Promotion Results

And what were the promotion results?

"During the month of July, our boxoffice

attendance increased 30.4 per cent, while

our gross concession sales increase 32.5

continued on page 22




BOXOFFICE :: Seplcmber 12. 1977






99.95% PURE



Popcorn Promo—

Continued from page 20

capita sales actually increased from .463 to

per cent," Novak responded- "Past experience

during periods of high attendance usually

showed our per capita sales to decrease

due to volume. In July, however, our per


"We expected our popcorn sales percentage

and per capita to increase due to the

emphasis on high-priced tubs and we were

not disappointed," Novak continued. "Popcorn

tubs increased from six per cent of

sales to 18 per cent. Our surprise was the

more volume per pound . .

. . . less cost per serving

• No waste — No rancidity — No curd

• No water — No soggy popcorn

• Needs no refrigeration

• Mal



Variety and Profit

With the changing of the times, so has the

image of the theatre concessions area

changed also. In days gone by it was only

popcorn, later candy was added, and now

these items are only a few among a huge

selection of food products sold in theatres.

Families in a rush from getting off work

pick up the kids from football practice, get

dad from the bowling league and mom from

the PTA meeting, then rush off to a show.

No time for cooking, but that's no big deal!

The theatre has nourishing food to offer

and prepared to fit every taste.

With attractive, clean grills, bun warmers

and all the fixings (catsup, mustard and relish,

to name a few) frankfurters have become

a must. To get the most from frankfurter

sales, the theatre owner must have a

clean working area, including clean hands,

aprons and caps, to make the customer feel

secure about eating away from home.

Illuminated signs flashing the product

in the eyes of the patrons as they enter the

concession area hasten their tastebuds to

want a nice, juicy frankfurter. The one big

thing about frankfurters is the added cash

at the register. People will buy popcorn or

a candy bar then go on in to the show. But.

when a patron buys a frankfurter, 99 per

cent of the time he will also buy a cold


Many Varieties


There are many brands, sizes and types of

frankfurters on the market; from the conventional

frank to the patented "burpless"

franks. There are even mild, regular and hot

franks now available to suit the tastes of all.

The wholesale price of the frank doesn't

always indicate the profit potential. It has

proven quite profitable to many concessionaires

to test them all. A more expensive

frank may be superior in taste to others,

and therefore increase profits through patron

preference for that particular brand.

Some companies boast of their brands'

superiority based on greater holdover quality.

Because some franks don't shrink or

wrinkle when kept overnight, they prevent

wasteful throw-outs which, of course, increases

profits. Before turning a deaf ear

to these new and improved products, one

should give them a test run and find out

what they may have been missing.

A good way to tell whether or not a product

is pleasing to the customer is to watch

your trash pickup. Concession items will

tell their own story by what is left uneaten

on the floor.

When attending tradeshows. visit the

concession booths, try the food and ask

others who have used the products what

they have found to be profitable at their

theatres. The exhibitors at these shows are

just as anxious to hear what other exhibitors

have to say about products as they are in

the claims of the booth holders. The concession

area has kept many theatres alive

so look, listen, test and pro/ii from the

things you learn.

add a slice ^

of extra



pop Popping and faS

seasoning oil gives popcorn


the flavor, aroma, and golden

| |

color that boost sales.

| ^

Eliminatewaste with easily ^ ^

sliced, pre-measured.

wrapped bars.



Pour on the AH-H-ROMA





Liquid Magic Ingredient golden

popcorn topping oil. Looks, tastes,

smells like butter. . .costs lots less.

No waste. No refrigeration.

PVO International Inc.

Call your distributor or

Mike Bresnahan 314/621-4345

3400 N. Wharf. St. Louis, MO. 63147

Vegetable Oil is Our Middle Name

BOXOFFICE :: September 1977 23

I 1




3 Dimensional



6 "to 31"

The first word in




Rapid Change

Letter Co.

Affiliated with Sign Products







4" to 17"

-a.a(l(180g 009000 8 09 09000 OOOflQOC



— and =


doTsoinnrinnro o o o o o ffmnnnnnr o o o fii

Tivoli Introduces

Low Watt 'Tivolites'

New encig\ saving decorative light bulbs,

called "Tivoliles" from Tivoli Industries,

Inc., consume less than two-and-a-half watts

each. Lamp life expectancy for these incandescent

bulbs is greater than 50 years

which limits the need for bulb replacement.

Six random light soLirces in each Tivolite

create mvriad reflections and macnifica-


lions within the globe to amplify the apparent

br ghtness many times over.

Existing lighting systems or fixtures can

be converted to 24 volts to accept Tivolites.


Custom '''"'"' '" =

' "

mochine. Average cost

printed per M plus del. ond

to your *'" P''"* reserved

coupon books plus g


and passes.

Ask us for a quote on all your


needs today

Jack Conway, President


1650 Broadway, Suite 804

New York, N.Y. 10019

Phone: (212) 757-1426


Eaton Corp. Offers

Pockaged Water Chiller

Eaton Corp. has introduced the first

packaged water chiller designed specifically

to improve the operating efficiency and

volume output of dry-refrigerated recirculating

soda systems and ice machines.

The new unit, model RC-30, accomplishes

this by supplying a constant stream of

cold water to these devices, according to

Paul C. Pope, product sales manager of

Eaton's dispenser division.



' -





Pope noted that one RC-30 can serve two

units simultaneously—either beverage dispensers

or ice machines—and that it can be

connected to all major brand names and

models on the market.

The 150-pound RC-30 is encased in rustresistant

phosphate steel. It has a 30-gailon

base cooling capacity and a four-gallon reserve

storage tank to prevent short cycling

during peak usage periods, thus adding to

the economy of its operation.

Countertop Slush Freezer

New From Int'l Freezers

A new compact countertop slush


is being introduced by International Freezers,

Boston, Mass. Called Slush Queen''''^

(model IF- 150),

the freezer measures 16 ;n.

wide, 23 in. deep, 31 in. hisjh and weighs

235 lbs.

The freezers 14 hp beater motor gives

constant beater action to insure a consistent-

Self-spacing panels that are






request. For complete


information, please call immediately. We are "THE" specialist in the creation of a twin or multi-theatre from

^-^ ^_ _^ iyour existing theatre. Complete turnkey job, plans, engineering,} |

01 X-TaT"K*\AK construction anid finishing. Call or write; j

^*^ '^^ V%/*rV


1319 West 12th Place Los Angeles, CA 90015 j

I 1

Norman and Friddell. 94 Panorama Dr., Conroe. Tx. 77301 I

A/C 713-856-5297



ly smooth slush drink and the Vi hp compressor

motor keeps the unit pressurized to

serve 280 drinks in an hour.

fretors Diplomat

will nickel and

dime you to $60

an hour.

Hot Popcorn. 15C a box. Sell 400 in

The five-gallon mix tank features an electronic

measuring device which automatically

activates a red "fill" light when the tank is

down to the last gallon. No special installation

is required with this 115 volt plug-in


Miniafure Golf Course

New From Lomma

Lomma Enterprises, Inc. has introduced

its new fall indoor miniature golf course

called "Puttin'


J.C. Rogari, marketing director of the

firm stated that this new nine or 18 hole

course has been uniquely designed to cause

havoc even to a professional golfer.

The new Lomma "Puttin' Place" golf

course has an obstacle on each hole and a

few iof


the holes have dual hazards.

R. J. Lomma, president of the golfing

stated that he believes the competitive

nature of his courses has been one of the

chief factors behind the firm's growth. Lomma

Enterprises, Inc. is the largest manufacturer

of miniature golf courses throughout

the world.

an hour and you're doing the kind of business Cretors Diplomat is

made for. $60 an hour business.

Cretors Diplomat with an all steel 20 oz. kettle turns out 400

delicious bags of popcorn

every hour And you can expect

that kind of consistent,

dependable service year after

profitable year.

Cretors Diplomat has unique,

stylized Popcorn decals, beautiful

extruded aluminum frame,

stainless steel interior, plastic

swing-away doors, drop shelf,

exhaust filtering system and

the famous Cretors Cornditioner

which keeps popped

corn hot and delicious.



Capacity: 20oz.

Dimensions: 36" wide

28" deep

70" high.

Voltage: 115/208

or 115/230

The base of the Diplomat has white Formica side panels

and a handsome wood grain front panel. The 20 oz. Diplomat

is also available as a counter model.

Cretors Diplomat is quite a machine when you think about

it. It's a $60 an hour opportunity. /\nd it makes your concession

look like a million.




Complete Projection and

Audio Visual Equipment

Sound Equipment

Acoustical Wall Covering

Concession Equipment

and Carpeting sound Reinforcement

Janitorial Supplies

and Equipment

Service and Repair

Cretors is also your headquarters for Popcorn

Warmers, Cotton Candy and Carameicom Machines

and Accessories.

Send for complete information about the

Cretors line and the name and address of your nearby

Cretors Distributor.


27 Popcorn Building

Nashville, Tennessee 37202

Factory Chicago, Illinois

Cretors is Popcorn

(and has been since 1885.)

BOXOFFICE :: September 12, 1977 25








process on lucife

to your




Our enlarged plant focilities assure OVERNIGHT

service trom coast to coast.

Plastic Signs Engroved for the Entire Theotre

Send tor Folder 'Pot pend.


Remote Oculometer

May Be Used

To Improve Advertising and Movies


Honeywell Radiation Center

Unlike a motion picture camera, which

"sees" everything within its field of view

equally clearly, the human eye must be

aimed accurately if the detail of interest is

to be seen with maximum clarity.

For example, tiry reading a portion of this

text without mroving your eyes. Keep an eye

fixed on one letter and try to read adjacent

letters and words. You will notice two

things: first, the area of best vision (foveal

vision) is very small—you will probably feel

the need to move your eye just to see the

letter immediately adjacent to the particular

letter on which you are trying to keep your

eye fixed; and, secondly, the impulse to

move the eye is almost irresistible.

By looking at another person's eyes, one

can tell approximately where he is looking.

An electro-optical device, called an oculometer,

can now do this precisely and automatically.

It generates a continuous measure

of the x-y coordinates of a subject's instantaneous

point of fixation, together with a

continuous measure of his pupil diameter.

The oculometer, developed by the Honeywell

Radiation Center in Lexington, Mass.,

is unusual in that it is remote from the subject

(several feet away or more). Eye direction

is measured whenever the eye is within

a designated cubic foot volume of space.



In our continual search for fresh ideas, we at Soundfold

have uncovered a new way to display our established

idea. The Soundfold idea of stretched fabric between

brackets at the top and bottom of any wall is well-known.

The new way takes the best features of plush and economy

fabrics and combines them into what we call Mix

and Match. Mix and Match takes plush fabrics mixed with

economy fabric to give a rich wall surface that is 30%

less than an entire theatre in plush fabric. Not only are

the fabrics mixable; so are the brackets. Using a combination

of economy and standard brackets Mix & Match

saves fabric, saves lime, and best of all, saves you money.

If you want to know more about mixing our new ideas to

match your budget call us collect. 1-513-228-3773 or 1-

513-293-2671. Or drop the coupon in the mail.

Tell me more about Mix & Match.




City .State. .Zip.

Soundfold Inc., P.O. Box 2125, Dayton, Ohio 45429.

U.S. Paleni No 3,185,207. |

No Interference

The subject may not even be aware that

his eye direction is being measured. The fact

that the remote oculometer does not interfere

with the normal activities of the subject

makes it particularly useful for human factors

research—like, for example, the study

of eye fixation patterns to design more effective

advertising and promotional material

for movies, and to design movies that capture

and hold the viewers attention.

The oculometer could also be used for

aiming control of the camera shooting the

movie. For example, the camera direction

could be slaved to the producer's eye direction

for very fast action shots or, the producer

could communicate camera aiming

commands to the camera operator by simply

looking at the desired point.

Used in TV Tests

An oculometer, set up near a TV set in a

shopping center with passers-by invited to

watch a series of ten 30-second commercials,

determined which section of the TV

screen the test subject was looking at each

instant. In the course of a week, the TV

fixation data from 200 subjects were recorded

for subsequent statistical analysis.

As the data were being recorded, the researchers

were able to see an annotated

version of the commercial being viewed by

the test subject at that time. The annotation

mark showed the subject's instantaneous

point of fixation and the researchers were

able to see immediately what features in the

advertisement people tended to concentrate

on, and what features people tended to ignore.

There are two basic aspects of human

performance in any man/machine system:

what sensory information is he receiving,

and what motor action is he generating? The

motor (output) from the man is relatively

easy to record. The remote oculometer— by

unobtrusive measurement of eye direction

now provides a practical method for recording

the interaction of the subject with his

visual environment.






Bevelite-Adler Mfg. Co 16

Dura Engraving Corp 26

Poblocki & Sons 17

Sign Products

(Rapid Change Letter Co.) 24

Wagner Sign Services

(Notional 3M) 19


Christie Electric Corp 3

Drive-In Theatre Mfg. Co 15

Ballantyne of Omaha, Inc Boxoffice

Xetron Productions Div., Carbons,

Inc 5


National Ticket Co 24

Weldon, Williams & Lick 22



The Marble Co., Inc 17


The Marble Co., Inc. (Sankor) 17


Ballantyne of Omaha, Inc Boxoffice

Bauer Theatre Projector Systems

(Arriflex Co. of America) 12, 13


The Marble Co., Inc 17


Irwin Seating Co M



Norman & Friddell


Harry Melcher Enterprises 25

Western Service & Supply, Inc 19


Econo Pleat 22

Inc Soundfold, 26

Clip and Mail This Postage-Free Coupon Today


This form is designed to help you get more information on products and services odvertised in

this issue of The Modern Theatre Section or described in the "New Equipment and Developments" ond

"Literature" and news poges. Check: The advertisements or the items on which you want more information.

Then: Fill in your name address, etc., in the space provided on the reverse side, fold as indicoted.

staple or tape closed, and moil. No postage stomp needed.



Butterful, Inc 20

Cretors & Co 25

Goetze's Candy Co., Inc 21

Greer Enterprises, Inc 20

Odell Concession Specialties Co.,

Inc 22

PVO International, Inc 23


Reed Speaker Co 16

Selby Industries, Inc 14


Christie Electric Corp 9


Ciro Equipment Corp 17




Christie Electric Corp 3

Eprod, Inc 14

Macbeth Sales Corp 7

National Theatre Supply 18

Canrad-Hanovio, Inc


Strong Electric Boxoffice

BOXOFFICE :: September 12. 1977



n Ballantyne ot Omaha, Inc Boxoffice D

n Bauer Projector Systems 12, 13 D

D Bevelite-Adler Mfg. Co 16 D

n Butterful, Inc 20 D

n Canrad-Hanovia, Inc Boxoffice D

n Christie Electric Corp 3, 9 D

n Ciro Equipment Corp 17 D

D Cretors & Co 25 D

n Drive-ln Theatre Mfg. Co 15 D

D Dura Engraving Corp 26 D

n Econo Pleat 22 Q

n Eprod, Inc 14 D

n Goetze's Candy Co., Inc 21 D

n Greer Enterprises, Inc 20 Q

n Irwin Seating Co 18 p,

_] Macbeth Sales Corp 7

G The Marble Co., Inc 17

Horry Melcher Enterprises


National Theatre Supply (Simplex) 18

Nationol Ticket Co 24

Norman & Friddell 24

Odell Concession Specialties Co., Inc 22

Poblocki & Sons 17

PVO International, Inc 23

Reed Speaker Co 16

Selby Industries, Inc 14

Sign Products (Rapid Change Letter Co.) 24

Soundfold, Inc 26

Strong Electric BoxoHice

Wogner Sign Services (National 3M) 19

Weldon, Willioms & Lick 22

Western Service & Supply, Inc 19

Xetron Products Div.,



n RC-30 Water Chiller 24 G


Carbons, Inc 5



International Countertop Slush Freezer 24

Tivolites 24 D "Puttin' Place" Minioture Golf Course 25

D Art Galleries, Able Art, Inc 6

about PEOPLE / and PRODUCT


National Citizenship Program

Sponsored by Coca-Cola Co.

The Coca-Cola Co., together with the

800 Coca-Cola Bottlers nationwide, announced

corporate sponsorship of the National

Citizenship Program of the National

4-H Council.

The program is an integral part of 4-H

training in all clubs, and is reflected in

projects and activities conducted by 4-H

boys and girls.

The citizenship program provides incentives

and recognition to 4-H'ers at each level

of participation including educational scholarships

of $1,000 each to the nine national




In addition, expense-paid trips to the 56th

National 4-H Congress in Chicago are

awarded to one winner per state, the District

of Columbia and Puerto Rico. Also,

up to four 4-H members in each county can

earn medals of honor.

In announcing sponsorship of the program,

Coca-Cola Co. executive vice president

Donald R. Keough said, "4-H provides

a real opportunity for youth to acquire

knowledge and life skills, develop responsible

attitudes and become productive citizens.

"We feel

privileged to be able to participate

in this program which represents the

Send me more information about the products and articles checked on

the reverse side of this coupon.

highest ideals of the American tradition,"

Keough continued.

"We are also pleased to have the support

and particiaption of many Coca-Cola Bottlers

in this program," Keough added.

"Their leadership and dedication to community

involvement assure expansion of the

citizenship program at the local level.

Young people enrolled in a variety of

4-H citizenship projects and activities during

1977 may be eligible for recognition.

They must meet requirements set by the

Cooperative Extension Service, which conducts

the 4-H program and selects the award


Standard Theatre Supply

Receives Eprad Award

Eprad, Inc., proudly announces that

Standard Theatre Supply Co. of Greensboro

and Charlotte, N.C., has received Eprad's

"No. 1 Total Capability Dealer of the

Year" award.


Theotre or


Seating or Cor Capacity


City ... Stote Zip Code

Fold along this

line with BOXOFFICE address out. Staple or tape closed.


We'd like to know about them and so would your fellow exhibitors.

If you've installed new equipment or made other improvements in your

theatre, send us the details—with photos, if possible. Or if you have

any tips on how to handle some phase of theatre operations, concessions

sales, etc.—faster, easier or better—let other showmen in on them. Send


material to:


The Editor


Fold along I line with BOXOFFICE address out. Stople or tope


First Class Permit No. 874 - Section 34.9 PL&R - Kansas Cit


Participating in the presentation of the

Eprad "No. 1 Total Capability Dealer

of the Year" award are (left to right)

Ralph Hiitto, Herman Stone and Sam


Messrs. Ralph Hutto of Standard Theatre

Supply Co., Herman Stone and Sam Craver

of Consolidated Theatres of Charlotte, participated

in the presentation of this award

from Eprad.

Spatz Paint Assists

In Lindbergh Mural

Spatz Paint Industries, Inc. of St. Louis,

Mo., provided the technical expertise, custom

color formulation and the paint for

a 40 X 60 foot mural portrait of the famous

Charles A. Lindbergh. The mural commemorates

the 50th anniversary of Lindbergh's

1927 trans-Atlantic flight of the "Spirit of

St. Louis."

The mural was painted on the exterior

wall of a downtown St. Louis office building

by On the Wall Productions, a multimedia

production company. Howard Jerome.

Spatz technical director, the National

Paint & Coatings Association, the St. Louis

Ambassadors Arts and Fountains Foundation,

and the St. Louis Community Development

Agency assisted in the project.

To execute the mural portrait of Charles

Lindbergh, the artists initially laid out on

the building wall a grid of 1,200 speciallynumbered

squares. Spatz then formulated

more than 70 shades of gray from their

1054 exterior acrylic latex for the painting.


825 Van Brunt Blvd.



. Independent-lnfl

. New


An interpretive analysis of lay and tra

minus signs indicate degree of merit.

BOXOFFICE Blue Ribbon Award. All filn

Motion Picture Assn (MPAA) ratings;

dance suggested); r — restricted, with

(NCOMP) ratings: Al—unobjectionable for gei

lescents; A3— unobjectionable adults; A4-

B—objectionable in part for


all; C—condemne

of Churches (BFC). For listings





by company, see FEATURE CHART.

nthe The

^iews regularly. Symbol

ndicaled by (biw) lor black 5 wh

jr— all ages admitted (parental c

Catholic Ollice lor Motion Piclu

— unobjectionable lor adults or a

lable lor adults, with reservotic

Film Commission. National Coui

I2eview digest



£s|ioin I


4940 Aouirre. the Wrath of God

(90) Hi-D New Yorker

4938UAirport '77 (117) Sus-D . . Uni»

4-77 PG A2

Macmillan 5-23-77

4938 Andy Warhol's Bad

(107) C-D New World 4- 4-77 B] ± ± — —

4942 0Annie Hall (94) R-C UA 4-25-77 PG A3 -H W ff ± ++

4940 Audrey Rose (113) Ho-D UA 4-11-77 PG A3 -f H ++ ++ i:

Autobiography of a Flea, The

(90) Sex C Mitchell Bros. 1-31-77 ± -

4936 Eagle Has Landed, The

(123) Spy D

Effi Briest (140) Melo


4961 Empire of the Ants

(91) Ho-D

Equinox Flower

(118) C-D

Eruption (85) Sex D ,

4961 Exorcist 1 1 : the Heretic

(120) Ho-D

Col 3-28-77 PG A3 ++ H i: -f :t + 8+2-

Yorker 7-18-77 A3 U +f + 5+


AlP 7- 4-77 PG + + ± + - 4+2-

.WB 7- 4-77 H C ±

4968 Bad News Bears in Breaking Training,

The (97) C Para 8- 1-77 PG -f ± — ++ 4+2-

4943 Beast, The (ICO) Sex F .

Beautiful Borders (Chulas Fronttias)

.Jason Allen 5- 2-77 ± + + ± 4-f2-

(58) Doc Brajos Films 1-24-77 + -\- Z+

4944 Between the Lines

(101) C Midwest 5- 2-77 il B -f ++ ± ± -f 6+2-

4944 Black and White in Color

(90) C AA 5- 2-77 PG A3 H ++ ± ff + 8+1-

4937 Black Oak Conspiracy

(92) Ac-D New World 4-4-77 H + ± + 3+1-

4938 Black Sunday (143) Sus-D ..Para 4- 4-77 |lA3ff'H-H--}- + -f9+

4971 Blue Jeans (80) C-D Peter Miller 9- 5-77 f 1+

4943 Breaker! Breaker!

(86) Ac-D AlP 5- 2-77 PG A3 ± ± - ± - 3+5-

4958 Brioge Too Far, A

(175) War D UA 6-20-77 PG A3 ± ± 9+2-

Brothers (104) WB 3-28-77 H A3






H + ±


H 8+2-

4936 Ac-D

4937 Captain Lust (82) Sex C

Anonymous Releasing Triumvirate 4- 4-77 :!; ± +

4948 Car, The (95) Ho-D Univ 5-16-77 PG A3 + - ±

49-11 Chinese Roulette

(96) D New Yorker 4-25-77 + +

4917 Christian the Lion

(89) A(J-D;.c ...Scotia American 1- 3-77 Bl Al + + +

H- 6+1-

4952 Cinderella 200O

5-30-77 ±


(95) Sex-MF

4951 Citizens Band (98) C-D Para 5-30-77 PG A3 ± H +


City at Chandigarh, A

(54) Doc New Yorker 4-25-77 + 1+



(122) Melo New Line 8-8-77 H ± + ±l — 3+3-

4947 Cousin Angelica

(106) F-D New Yorker 5-16-77 A3 i ++ H 5+1-

4945 Crash! (85) Sus-Ac-D ....Group 1 5- 9-77 PG ± 1+1-

Cria! (115) D Jason Allen 6-20-77 PG A3 ff ff + ± ± 7+2-

4949 Cross of Iron (119) War D ....Emb 5-23-77 H B + + ± ± ± 5+3-

4954 Day of the Animals, The

(97) Ho-D Film Ventures 6- 6-77 PG A3 + -

4932 Day That Shook the World, The

(111) Hi-D AlP 3- 7-77 IB A4 +

4919 Death Collector

(90) Cr-D Goldstone 1-17-77 H B + ±l

4942 Death Game

(89) Sus-D .. ..Levitt-Pickman 4-25-77(1 ± -

ff 4960 Deep, The (123) Sus-Ad Col 6-27-77 PG B ±

4937 Demon Seed (95) SF-D ...MGM-UA 4- 4-77 [g] B H ++

Desires Within Young Girls

tt 4+1-

(97) Sex C. .Leisure Time Booking 4-11-77 + 1+

4935 Domino Principle, The

± 34 2-

± ± 4+2-

(100) Ac-D Emb 3-28-77 A3 + - ± i: * * 5+5-

4964 Fantastic Animation Festival

(112) An

4931 Farmer, The

(98) Ac-D

4929 Fellini's Casanova

(158) Hi-B

4"5S Final Chapter—Walking Tall

Crest 7-18-77 PG

..Col 3- 7-77 m C

.Univ 2-21-77 U C

(112) Ac-MbIo AlP 6-20-77 BJ ± — +

4955 Fire Sale (88) C 20th-Fox 6-13-77 PG ± _ -

4957 For the Love of Benji

(85) C-Ad Mulberry Square 6-20-77 [gj ++ ff « ±

4935 Fraternity Row (101) D Para 3-28-77 PG A3 -H- + H -f

4930 Fun With Dick and Jane

(95) C Col 2-21-77 PG B # ± -f ++

4947 Godzilla vs. the Cosmic Monster

(80) An-F Cinema Shares 5-16-77 m +

Good Dissonance Like a Man, A

(60) Doc . .Theodore W. Timreck 5-23-77 +

4960 Grand Theft Auto

(89) Ac-C New World 6-27-77 PG + + +

4963 Greased Lightning

(96) B-Ac-D WB 7-18-77 PG A2 + + +

4952 Greatest. The (102) B-D Col 5-30-77 PG A3 -| + +

4948 House by the Lake, The

(89) Sus-D AlP 5-16-77 @

4970 I

Never Promised

(94) D

Inside Jennifer Welles

(107) Sex C-B

4966 Island of Dr. Moreau. The

(1041 Ho-0

4934 Islands in the Stream

(105) D

Yorker 7-25-77 A2 + 1+


.Cal- 'isu 4.11-n +





4958 Herhie Goes to Monte Carlo

(105) Ac-C Al + + + ± 5+2-

BV 6-20-77 E)


Holes, The (94) C ...Burbank mil 4-11-77 PG

4939 Hollywood High (81) C ..Peter Perry 4-11-77 B

Homage to Chagall—the Colours of Love


+ 7+1-

(90) Doc Harry Rasky 7-11-77

4956 Jabberwocky (100) C C

4946 Jacob the Liar (95) D N

4950 Joseph Andrews (103) C-Ad

•1946 Journey Into the Beyond

Evart 8- 8-77

(95) Doc Burbank 5- 9-77

4953Joyride (92) D AlP 6- 6-77

+ ± H ++ H

± :t #

AlP 7-25-77 PG A3 j-

+ +

Para 3-14-77 PG A2 H + tt

6-13-77 PG B + i:

5- 9-77 A2 + H H

5-23-77 m + =t H

- 4+3-

+ 3+1-


=t H i: 8+3-

+ + ± 9+1-



+ 5+3-

++ 8+


BOXOFFICE BookinGuicie Sept. 1977


AND ALPHABETICAL INDEX H very Good; + Good; ^ Fair; - Poor; = Very Poor roled 2 pluses, - as 2

i ^llilii 1

4970 U Grande Bourgeoise (115)


My-D Atlantic 8-15-77

4965 Last Remake of Beau Geste, The (S3)

C-Ad (©and biw) Uni/ 7-25-77 ±


Late Show, The (94) C-Melo .WB 2- 7-77 PG A3 +

Les Zozos (105) C Bauer Int'l 4-25-77 +

Let Joy Reign Supreme (120) Hi


C-D Specialty 9- 5-77 +

My Pupgets Come


(43) Sex C ..ASOM Distributing 2-28-77 +

4949 Little Girl Who Lives Down the Lane,

The (94) Sus-D AlP 5-23-77 PG C -f

4933 Littlest Horse Thieies, The

49i^ Looit'ng

(105) C-D BV 3-14-77 Bl Al ++


(94) C-D LevittPickman 3- 7-77 PG A3 +

4952 Lovers Like Us (100) R-C ....Atlas 5-30-77 PG H

+ + + ± 5+2-

^ + + + ± 7+1-

-f 2+

± ± 4+3-

H -f + 8+

4959 MacArthur (128) B-War D .

Man on the Roof

(110) Cr-D Cinemas 6-13-77 BJ A3

4969 March or Die (106) Ac-Ad Col 8-15-77 PG A3



(11) Doc ... University of Missouri 7-11-77

4%0 Memory of Justice, The

(270) Doc (b&w) Para 6-27-77 PG A4

Metamorphosis (60) F-D

(© and b&w) Ivo Dvorak 1- 3-77

4946 Mohammad, Messenger of God

(180) Hi-D-S ... Irwin Yablans 5- 9-77 PG A2

Mondo Magic

6-27-77 PG A2 ff tt H + ±

++ H -H W ± tt 11+1-

4934 Mother Kusters Goes to Heaven

(108) D New Yorker 3-14-77

4931 Mr. Billion (93) C-Ad ....20th.Fox 3- 7-77 PG A2

My Childhood/My Ain Folks (103)

H 7+

+ &+4-

D British Film Institute 5-23-77

My His Mistress

4930 Husband,

and I (95) C-D ...Joseph Green 2-21-77 m

Mysteries of the Gods


(93) Doc Hemisphere 5-16-77 SI

4933 Nasty Habits (96) C Brut 3-14-77 PG A4 +

New School, The

(90) Doc Tricontinental 7-25-77 ±

New York, New York



(139) C-DM UA 7- 4-77 PG A3 ff

4927 Nickelodeon (121) C Col 2-14-77 PG A2 +

Odyssey (86)

Sex ASOM Distributing 2-28-77 ±

Off the Wall

On the

(83) D (b&w) ...Oi Releasing 4-25-77 ±


(60) Doc Distribution Co-op 2-28-77 ±

on One (98) R-D WB 6-20-77 +

4957 One PG B

4965 Orca (92) Ac-Ad Para 7-25-77 PG A3 ±

Orders, The (Les Ordres) (107)


Doc (© and b&w) ..New Yorker 6-13-77

Oskar Fischinger Retrospective

(81) AnF Fischinger 4-11-77 ±

4956 Other Side of Midnight, The

(165) R-Sus-D 20th-Fox 6-13-77 HI C ff

Outlaw Blues (100) WB 7- 4-77 PG A3 +

4962 C-DM

4972 Outrageous! (100) C-D Cinema 5 9- 5-77 El A4 4+


Mon Affaire

(105) C First Artists 7-25-77 PG B +

4945 Pelvis (81) C Funky 5- 9-77 H +

4959 People That Time Forgot, The

(90) SF AlP 6-27-77 PG A2 +

Pink Telephone,


(95) Melo S.J. Int'l 1-24-77 B A4 ±

4926 Providence (104) F Cinema 5 2- 7-77 e B ±

4922 Pumping Iron (85) Doc ...Cinema 5 1-24-77 PG A3 +

. May


! Soltoft,


. Oct

IS on 6th Street .



. . . F-D



. .








American Tickler (78) ..C. Apr 77

(A Spectrum Films plcl^irc)

Wizard of Gore (80) ..Ho.. May 77

The Best of Laurel & Hardy (90) .



Conspiracy (87) Ho

Between Heaven and Hell (87) D

. .

Virility (87) C

Impossible Love (90) D


Swedish Minx (99) . . . .C. .June 77

Maria Lynn. Ble Warburg

Girl on Her Knees D . . Aug 77

Oirls rhittell, Jacqueline Laurent

Easy Come. Easy Go C. . Nov 77

rtemus Peeti. Heidi Kappler


Three Way Love


Cherry Hill High Au

Wbat Might Have Been May 77

The Last Wilderness May 77

The Happy Hooker Goes

to Washington Ju


Super Bug. Super Agent . C, Sept 76

Andy Warhol's Young Dracula

, (105) C-D..N0V76 "

Superbug, the Wild One . .C. M


Harlan County, U.S.A.

(103) Doc .

Pumpmg Iron (85) Doc. .

Providence (104) F. .

nirk Bnnarde. BJIen Bii