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<strong>Better</strong> <strong>Beer</strong> <strong>Through</strong> <strong>Better</strong> <strong>Barley</strong><br />

<strong>Western</strong> <strong>Barley</strong> <strong>Growers</strong> Association<br />

and<br />

Master Brewers Association of the Americas<br />

(<strong>Western</strong> Division)<br />

February 16, 17 & 18, 2011<br />

Deerfoot Inn & Casino ~ Calgary, Alberta


Wednesday, February 16<br />

3:00 - 5:00 p.m. Registration packages & check-in<br />

6:30 - 10:00 p.m. Presidents' Welcome Reception<br />

Brian Otto, President ~ WBGA<br />

Rob McCaig, President ~ MBAA<br />

8:00 p.m. Thank you to Researcher Brian Rossnagel - Rob McCaig & Brian Otto<br />

Thursday, February 17<br />

8:00 a.m. Stampede Breakfast Buffet<br />

Registration<br />

8:45 a.m. Opening of Convention - Doug Robertson<br />

9:00 - 9:30 a.m. Greg Kostal, President - Kostal Ag Consulting<br />

"<strong>Barley</strong> Marketing Outlook for 2011"<br />

9:30 - 10:00 a.m. Dr. Alexander Speers, Brewing Science Professor - University of Dalhousie<br />

"Fermentability: The Assay and the Malt"<br />

10:00 - 10:30 a.m. Coffee & Refreshments<br />

Joint Convention of the<br />

<strong>Western</strong> <strong>Barley</strong> <strong>Growers</strong> Association<br />

and<br />

Master Brewers Association of the Americas<br />

(<strong>Western</strong> Division)<br />

February 16, 17 & 18, 2011<br />

Deerfoot Inn & Casino<br />

1000, 11500 - 35th Street S.E. -- Calgary, Alberta<br />

Agenda<br />

10:30 - 11:15 a.m. Floyd Howard, Malt <strong>Barley</strong> and Oat Merchant - Cargill Limited<br />

"Grain Handling - Field to Malting:<br />

How is it handled and how does this effect brewing quality"<br />

11:15 - Noon Ian White, President & CEO - Canadian Wheat Board<br />

"Canadian Wheat Board Operations and Programs"<br />

Noon - 1:00 p.m.<br />

Red Mile Luncheon<br />

1:00 - 1:30 p.m. Dirk Bendiak, Quality Service Manager - Molson Coors<br />

"Premature Yeast Flocculation (PYF) condition in malt barley"<br />

1:30 - 2:30 p.m. Joe Hertrich (Retired) - Anheuser-Busch, Inc.<br />

"Observations on the Impact of Malting Equipment and Practice on Premature<br />

Yeast Flocculation"<br />

2:30 - 3:00 p.m. Coffee & Refreshments<br />

3:00 - 3:30 p.m. Gil Sanchez, Director of Research & Development - Sierra Nevada Brewing Company<br />

"Quest for the Next Flavourful <strong>Barley</strong> Breed - Breeding and Malting "Craft" <strong>Barley</strong>"<br />

3:30 - 4:00 p.m. Paul Schwarz, Professor, Malting <strong>Barley</strong> Quality - North Dakota State University<br />

"2-row barley vs 6-row barley - Is there really a difference anymore in the<br />

Brewers Eyes"


Agenda.......Continued<br />

4:00 - 6:00 p.m. Free Time<br />

6:00 p.m. Reception<br />

7:00 p.m. Black Diamond Banquet Buffet<br />

8:00 p.m. Fun Auction<br />

Friday, February 18<br />

8:00 a.m. Deerfoot Breakfast Buffet<br />

9:00 - 9:30 a.m. John DePape, President - John DePape Ltd.<br />

"Business Case Analysis of the <strong>Barley</strong> Industry"<br />

9:30 - 10:00 a.m. Charlie Bamforth, Endowed Professor of Malting & Brewing Sciences - Anheuser-Busch, Inc.<br />

"<strong>Barley</strong> Structure: What's Good - What's Not… What could we do in the future"<br />

10:00 - 10:30 a.m. Coffee & Refreshments<br />

10:30 - 11:30 a.m. Travis Audet - Labatt<br />

Steven Stradiotto - Molson Coors<br />

"Desirable Traits in Malting <strong>Barley</strong> Brewers Are Looking For"<br />

11:30 - Noon Jay Burrows, General Manager of Commodity Trading - <strong>Western</strong> Feedlots Ltd.<br />

"Pricing Impact of Dried Distiller's Grain, Current Utilization and Future Outlook"<br />

Noon - 1:00 p.m.<br />

The Prairies Luncheon<br />

1:00 - 1:45 p.m. Dr. John O'Donovan, Research Scientist - AAFC Lacombe Research Center<br />

Dr. Kelly Turkington, Research Scientist - AAFC Lacombe Research Center<br />

"Effect of Farming Practices on Malting Grade <strong>Barley</strong> and Brewhouse<br />

Performance"<br />

1:45 - 2:15 p.m. Jim Venn, Integrated Malt <strong>Barley</strong> Management<br />

"World Market Situation that Plays a Key Role in Pricing and Canadian Market<br />

Share"<br />

2:15 - 2:45 p.m. Coffee & Refreshments<br />

2:45 - 3:15 p.m. President's and Chairman's Messages<br />

<strong>Western</strong> <strong>Barley</strong> <strong>Growers</strong> Association - Brian Otto, President<br />

Alberta <strong>Barley</strong> Commission - Doug Miller, Delegate<br />

3:15 - 4:00 p.m. WBGA Resolutions<br />

4:00 p.m. Closing remarks<br />

Thank you to our speakers who have shared with us their knowledge, our delegates who have shared in the fellowship<br />

and vision of the future, and our sponsors. Your generosity makes our convention all possible.<br />

Thank you once again to the countless individuals who through their hard work and efforts have made <strong>Western</strong> <strong>Barley</strong><br />

<strong>Growers</strong> Association their voice to advance the development of a profitable and sustainable agriculture industry in<br />

Canada.


<strong>Western</strong> <strong>Barley</strong> <strong>Growers</strong> Association<br />

Acknowledging Our Sponsors<br />

Platinum Plus<br />

Platinum<br />

Gold<br />

Silver<br />

Agrium<br />

Alberta Grains Council<br />

Bourgault Industries Ltd.<br />

Canada Malting Limited<br />

CIBC<br />

ICE Futures Canada<br />

Labatt<br />

Bronze<br />

Contributor<br />

Newco Commodities Ltd.<br />

New Holland Agriculture<br />

Parrish & Heimbecker, Limited<br />

Prairie Malt Limited<br />

RBC Royal Bank<br />

Weyburn Inland Terminal Ltd.<br />

AFSC<br />

Ducks Unlimited<br />

Farmers of North America<br />

Quorum Corporation<br />

SeCan<br />

TD Canada Trust Agriculture Services<br />

Sponsors are an important and valued part of our Convention. On behalf of our Board of Directors,<br />

WBGA want to express their appreciation to you and extend our sincere thanks for your support. Your<br />

generosity makes this possible.<br />

Once again, Thank you!

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