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<strong>Tuesday</strong>, <strong>February</strong> 9, <strong>2010</strong><br />

>> FRANK SAXE<br />

Frank@insideradio.com<br />

>> PAUL HEINE<br />

Paul@insideradio.com<br />

(800) 290-6301<br />

THE MOST TRUSTED NEWS IN RADIO<br />

Radio Recovers: Auto spending may’ve turned the corner. Long radio’s top revenue-generating advertising category,<br />

automotive has been stuck in reverse for more than a year. But for the first time since 2008 the segment is positive. Katz<br />

says the category is up 36% in the first quarter — with budget increases by General Motors, Honda, Chrysler and Ford. Auto<br />

spending gains are larger than what’s seen in other big categories such as telecom (+23%) and retail (+8%). Entertainment<br />

spending is up 36% as well, highlighting how broad the recovery appears to be. Katz Media Group CEO Stu Olds says the<br />

national spot market remains “very robust” in the first quarter, with <strong>February</strong> pacing up 11% and March up 13%. In a memo<br />

to staff, Olds reports, “The widespread recovery is placing higher demand on inventory, pushing pricing up and reducing the<br />

number of no-charge and low-charge spots, causing near sold-out conditions in selected markets for mid-<strong>February</strong>.” He notes<br />

first quarter no-charge spots, as a percentage of sold inventories, are down 13%. Pacing is up the most in top ten markets<br />

(+27%) with markets 26-50 and 76-100 seeing smaller, single-digit gains. The Northeast (+37%) is up the most, followed by<br />

the Central regions (+19%), Southeast (+18%) and the West Coast (+11%).<br />

Undaunted, Toyota upped number of radio ads last week. As the mechanical crisis unfolded the last two weeks, Toyota<br />

aired more commercials on radio, not less. The carmaker and its dealers aired 8,478 radio spots last week according to<br />

Media Monitors. That’s an 86% jump in ad volume from the prior week — when it ran 4,569 spots — and a small 12% drop<br />

from two weeks ago. In other words, the recall doesn’t appear to have impacted the ebb and flow of one of radio’s biggest<br />

advertisers. Toyota’s spots have instead focused on brands that haven’t been affected by mechanical problems. That may<br />

change as the automaker has begun airing television spots addressing safety concerns head-on. Meanwhile, ABC-TV<br />

affiliates in five southeastern states are paying the price for what 173 Toyota dealers believe has been “excessive” coverage<br />

of their brands problems by ABC News. Southeast Toyota has told media buyers to pull their ads from the affiliates and shift<br />

them to other stations in the market.<br />

Chrysler’s new “connected” minivan means more media choices for motorists. Further evidence that radio faces<br />

heightened competition in the digital race for the dashboard will be on display at the <strong>2010</strong> Chicago Auto Show from <strong>February</strong><br />

12-21. But it isn’t some futuristic concept car that will bring live TV, a Wi-Fi hotspot, online gaming and a 30-gigabyte hard<br />

drive to soccer moms and their families. Those features and more can be ordered today on Chrysler’s <strong>2010</strong> Connected<br />

Dodge Caravan: up to 20 channels of live TV through FLO TV; Sirius Satellite Radio and Backseat TV; and Uconnect Web,<br />

which combines Wi-Fi and 3G cellular connectivity to bring the internet into the vehicle for email, online gaming, personalized<br />

music and other features. In addition to navigation software and mapping, the hard drive holds approximately 2,400 songs.<br />

There’s even a voice-memo recorder feature. A swivel third-row screen allows passengers facing the rear of the vehicle to<br />

view the screen. Dual DVD players and screens include ports to connect games and media players with audio and/or video<br />

output capability, including iPods. The van’s Uconnect Media Center uses touch screen and voice command to control media<br />

sources and outputs. While these features carry additional charges and some involve subscription fees, they’re indicative of<br />

the latest moves by automakers to make vehicles “infotainment” hubs on wheels. At last<br />

month’s Consumer Electronics Show, Ford pulled back the curtain on the next generation<br />

of its Sync entertainment and communication system, which lets drivers flip from FM<br />

or AM to Pandora or Stitcher’s online radio services without taking their hands off the<br />

steering wheel. Ford also plans to add a new Sync wireless broadband modem. Kia<br />

and other automakers are adding the same Microsoft software that powers Sync<br />

to some of their fleets.<br />

MORE NEWS >> InsideRadio.com<br />

page


NEWS<br />

<strong>Tuesday</strong>, <strong>February</strong> 9, <strong>2010</strong><br />

IBiquity hopes reduced HD licensing fee will spur more stations to make digital migration. Encouraged by rising<br />

receiver sales, automotive adoption, product expansion and what it perceives as “heightened broadcaster enthusiasm,”<br />

iBiquity has reduced the one-time license fee it charges stations to broadcast digitally on their main channel. The company<br />

is hoping a price reduction will push more broadcasters to make the commitment to HD broadcasts, which are now heard<br />

on more than 2,000 stations. A new pricing model announced yesterday offers three payment options: $10,500 for payment<br />

in full, $11,000 to be invoiced in the next business month at standard net 30 terms, or $12,500 for 12 automatic electronic<br />

payments of $1,042 per month. Director of U.S. broadcast sales Rick Greenhut tells Inside Radio iBiquity’s previous contract<br />

price was $25,000 for the one-time license fee, “with various discounts that typically brought the price down to $15,000 or so<br />

for the average station.” The company also made a limited-time offer of $10,000 for a brief period last year. With mainstream<br />

automakers Ford, Hyundai, Kia, Lincoln and Volkswagen now installing HD receivers in their cars at the factory, iBiquity CEO<br />

Bob Struble proclaimed the HD automotive rollout had “reached critical mass” last month. Receiver sales more than doubled<br />

last year over 2008 figures with sales of more than 734,000 units in 2009. Greenhut says about one new HD station goes<br />

on the air every three days. The company says the new reduced license fees and expanded payment options “will simplify<br />

radio broadcasters’ migration to digital.”<br />

PwC sees “emerging signs” of recovery in media deal market. The credit markets remain as frozen, but analysts at<br />

PricewaterhouseCoopers (PwC) believe signals hint at a recovery in the <strong>2010</strong> deal market. PwC partner Thomas Rooney<br />

says, “Continuing signs of gradual economic recovery and an anticipated easing of credit markets point to a potential uptick in<br />

entertainment and media deal activity.” Radio has a long way to go. BIA/Kelsey reports just 696 radio stations traded hands<br />

last year, a 5% decline over 2008 while the value of what was sold plummeted 46%. Yet radio wasn’t alone. PwC says the<br />

number of all media and entertainment sector deals fell to the lowest level since 2003. Broadcasting saw one of the biggest<br />

declines. Last year, broadcasting-related deals totaled $500 million compared to $5.6 billion a year earlier. The biggest culprit<br />

was the still-challenging credit market where lenders preferred to sit on their cash rather than lend it to a company able to<br />

strike a deal. But PwC notes private equity remains interested in media, sponsoring 126 deals across the various sectors<br />

last year. The latest radio example of that comes from San Diego, where John Lynch has partnered with the private equity<br />

firm Thoma Bravo to form Local Media of America. Their mission is to spend millions buying stations in the top 30 markets<br />

over the next several months. They may be the first of many. With a threefold increase in media company Chapter 11 filings<br />

last year and many more companies restructuring, PwC predicts a number of “distressed focused” private equity firms and<br />

strategic buyers will spend the year hunting for “desirable distressed acquisition targets.” Media companies are buying too,<br />

particularly when it comes to the digital world. PwC points to Radio One’s $38 million purchase of the social networking<br />

company Community Connect as an example. Rooney says “We expect similar interest to continue well into <strong>2010</strong>.”<br />

Stern milks the surreal scenario of him as “American Idol” judge. Speculation fueled by Friday’s New York Post story<br />

that “American Idol” producers are eager to sign Howard Stern to replace outbound judge Simon Cowell became fodder for<br />

Stern’s Monday morning radio show. Stern appears to be reveling in the renewed attention he’s enjoying as media wags<br />

try to figure out what’s next after his contract with Sirius XM expires in December. A large chunk of his radio show was a<br />

spoof on what he’d bring to the hit Fox TV show: a trap door built into the stage floor for fast exits for the worst contestants,<br />

McDonalds uniforms for others not “going to Hollywood,” attack dogs to unleash on judge Randy Jackson every time he refers<br />

to a contestant as “dawg.” True-to-form, Stern replayed and ribbed TV news reports about the show’s alleged interest in<br />

him. He himself seems incredulous that “Idol” would make him as rich an offer as has been rumored. “One-hundred million<br />

dollars for four months of work to be a judge of a Karaoke contest” he said. “I’ll do it!”<br />

BizRadio owner settles SEC suit. BizRadio Network owner Albert Kaleta has settled a complaint brought by the Securities<br />

and Exchange Commission which said he ran a Ponzi-type scheme. In a lawsuit filed in U.S. District Court in Houston last<br />

November, the agency contended Kaleta Capital Management defrauded about 50 investors who poured millions into his<br />

MORE NEWS >> InsideRadio.com<br />

page


NEWS <strong>Tuesday</strong>, <strong>February</strong> 9, <strong>2010</strong><br />

companies between December 2007 and August 2009. The SEC claims Kaleta funneled $5.5 million into the money-losing<br />

BizRadio, which saw nearly $2 million in losses last year. In its suit, government attorneys claim Kaleta lied to investors<br />

about the intended use of the $10 million he raised, promising they’d earn 10-14% interest on their money. Instead, Kaleta<br />

allegedly took roughly $1.5 million to pay his own personal expenses. That included more than $10,000 per month to cover<br />

credit card bills for him and his family and thousands more for his Mercedes-Benz. Kaleta said they were loans, but the SEC<br />

says there was no sign they’d ever be repaid. In his settlement with the SEC, he admits no wrongdoing and isn’t ordered to<br />

repay investors or pay any fine. But he does agree to stop acting as a financial advisor.<br />

BizRadio returns to Houston’s airwaves. After a Texas judge ordered the airwaves be turned over to South Asian<br />

programming provider Asia Vision, BizRadio Network returned yesterday to KTEK (1110). The format was off the station<br />

after Asia Vision owner Rehan Siddiqi went to court claiming he signed a six-month $180,000 lease with an option to buy<br />

KTEK for $3.5 million. The deal was negotiated with BizRadio CEO Ronald Crider and allegedly signed by president Albert<br />

Kaleta. But BizRadio founder Dan Frishberg says Crider was never an employee of the company — although they did meet<br />

to discuss a possible merger with Crider’s firm. Yet no deal was struck and Frishburg says Crider had no authority to signaway<br />

control of the station. BizRadio also contends Kaleta’s signature was forged. Crider says the maneuvers to undo<br />

the deal with Siddiqi weren’t justified. “This is the most egregious thing I’ve ever seen,” he told the Houston Chronicle. But<br />

Frishburg insists the company never agreed to sell KVET for less than half the $7.6 million it paid two years ago – and points<br />

out a similar allegation was brought against Crider in Denver in 1994. “In a difficult economy, there are all kinds of people<br />

desperately doing all kinds of things,” Frishburg says in a website posting. BizRadio regained control of KTEK after Texas<br />

District Judge Robert Schaffer agreed. Monday the financial advice format returned to the air. Hoping to jumpstart sales,<br />

Frishburg is offering one-minute spots for $50 apiece, telling potential advertisers, “It will not last forever, and we will allow<br />

the immediate supporters to keep that below market rate for an extended period of time.”<br />

FCC remains closed today. As Washington, DC braces for what could be another foot or more of snow, the Office of<br />

Personnel Management will keep the federal government closed today. That includes the FCC, although its website is still<br />

allowing for electronic document filing. It is the third time the federal government has shut down due to the weather during<br />

the Obama administration and the first back-to-back closure since a big snow storm in 2003. It’s estimated that everyday<br />

the federal government is closed costs taxpayers $100 million in lost opportunity.<br />

A single email sums up radio’s power in an emergency. Bonneville’s WTOP-FM, Washington (103.5) shares an email<br />

from a Germantown, MD woman named Holly. While her note had nice things to say about the station’s winter weather<br />

coverage, it’s emblematic of radio’s power during a crisis. She writes, “My house temperature was down to 41 degrees and<br />

we still don’t have any phone service. If it wasn’t for WTOP on our battery powered radio, I think I would have lost my mind.<br />

We kept the radio on even through out the night just so we did not feel alone. The tips you provided and the interviews with<br />

the power company kept us going. We followed the stories people were telling and what they were experiencing. I can<br />

not thank you enough for what you have given us in our darkest hours. We were cold, scared and hungry and your station<br />

gave us hope.” There were 250,000 homes without power at the height of the storm, with thousands still without electricity.<br />

WTOP-FM went to full storm coverage but VP Jim Farley says, “There’s not even a ratings payoff for this. If people have no<br />

power, their people meters cannot report data to Arbitron. But we made a lot of friends and fans and it will pay off down the<br />

road.” An Arbitron spokeswoman says PPM battery life has been improved over earlier generations and notes even after the<br />

unit goes dead, once electricity is restored any listening data previously captured will be recorded when the unit is docked.<br />

WTOP wasn’t alone in its dedication. Salem Radio Network Washington bureau chief Ken Lormand and his staff remained<br />

snowed in at their studios for 72-hours while 27-inches of snow fell outside.<br />

Towers down in California and Oklahoma. Heavy rains and high winds in Southern California are blamed for bringing down<br />

one of the five 199-foot towers used by ethnic-brokered KWRM, Corona (1370). Meanwhile in Oklahoma, Gap Broadcasting<br />

MORE NEWS >> InsideRadio.com<br />

page


NEWS <strong>Tuesday</strong>, <strong>February</strong> 9, <strong>2010</strong><br />

is still recovering from an ice storm two weeks ago. It’s told the FCC that due to “severe icing” the tower for Lawton-market<br />

rock “Z-94” KZCD (94.1) and country “K-Law 101” KLAW (101.3) came down. Both stations are operating from a low power<br />

antenna with 1,000-watts until the tower can be repaired or rebuilt.<br />

FCC looks for ways to help Haitian broadcasters. As the devastation from the January 12 earthquake fades from the<br />

headlines, the FCC says it continues to work with American broadcasters to help Haitian stations get back on their feet.<br />

International Bureau chief Mindel DeLaTorre says the damage to radio and TV stations was especially “debilitating” with<br />

staff killed and “enormous” damage to buildings and equipment. “The impact of the earthquake has strained the ability to<br />

spread information about humanitarian relief and other messages, not to mention music and recreational programming,” she<br />

writes in a blog post. The last survey showed 30 of Haiti’s 40 FMs are back on the air, although several are operating with<br />

limited broadcast schedules. The two AM stations remain silent since their owners cannot afford the fuel needed to power<br />

the temporary generators. From facilities to programming, DeLaTorre says the FCC is “exploring ideas” to see what can be<br />

done to improve the situation. The FCC has been closely working with the group Internews Network, an international media<br />

organization that typically helps grow journalism in the developing world. It’s also helping 19 stations distribute nearly 9,000<br />

hand-crank powered radios provided by the U.S. military. Haitian regulators invited DeLaTorre and an FCC team to help<br />

them assess how to rebuild the country’s communications infrastructure.<br />

Korean listeners donate thousands for Haiti. The radio industry is still raising funds for the people of Haiti. But it doesn’t<br />

take an FM or big-signaled station to make a difference. Korean Radio Broadcasting raised $210,000 from a single station,<br />

Korean-language WWRU, New York (1660) during a two-day fundraiser. As part of the effort, WWRU got a commitment from<br />

New York City Comptroller John Liu — the city’s first citywide Asian American politician — to agree to have lunch with anyone<br />

who donated $1,000 or more. High school student Samuel Kim called in with a pledge of $500 which he earned tutoring<br />

students — with a donation and a desire to meet Liu. When listeners heard the teen’s story, they came forward and made up<br />

the difference allowing Kim to meet Liu. Korean Radio Broadcasting has a history of being a fundraising powerhouse. After<br />

9/11, the station raised $1.26 million. Korean Radio Broadcasting brokers WWRU from Multicultural Radio Broadcasting.<br />

Inside Radio News Ticker…Burger King focuses on breakfast…More morning drive ad buys could be in the pipeline from<br />

Burger King. SVP Mike Kappitt says the fast food chain will be stepping up breakfast value meal promotions in April. Franchises<br />

were allowed to skip contributions to Burger King’s national ad fund this month but Kappitt says, “We have not scaled back<br />

or changed our advertising plans.”…Super Bowl makes history…Super Bowl XLIV attracted an average audience of 106.5<br />

million U.S. viewers, making it the most watched television show of all time. The game was viewed in 51.7 million households,<br />

beating the M*A*S*H finale in 1983, which was seen by an average of 50.2 million homes. The game scored a preliminary<br />

45% U.S. household rating according to Nielsen…TV revenues down…It’s not only radio seeing a big drop in revenue. SNL<br />

Kagan reports local television station revenue fell below $19 billion last year, off from $24.6 billion in 2006. Kagan analysts<br />

forecast revenue will recover slowly, and by 2013 stations won’t yet be back to where they were in 2006…Read more news<br />

and People Moves — including two new Salem general managers — at www.InsideRadio.com.<br />

Inside Radio’s Deal Digest —<br />

North Carolina — WLNC, Laurinburg (1300) program director/ops manager/afternoon host Gary Gallman and his wife Terry<br />

are buying the AC station from Fox Broadcasting for $200,000. Gary tells the Fayetteville Observer, “I’ve always really wanted<br />

to own a station. That was my dream as a teenager.” He’s struck a brokerage agreement with seller Fred Fox until the FCC<br />

approves the deal. Fox will remain with the station as morning drive host.<br />

Florida — John Elliott’s Suncoast Radio buys WZCC, Cross City (1240) from Lou Cerra for $62,000. WZCC has been mostly<br />

off the air since July 2008 but it may be ready for a return. The FCC filing shows a local marketing agreement has been<br />

struck giving Palm Coast the ability to take over before the FCC approves the sale.<br />

INSIDE RADIO STOCKS<br />

Dow close from Monday 2/8/10: 9,908.39 down 103.84<br />

Nasdaq 2,126.05 dpwm 15.07 S&P 500 1,056.74 down 9.45<br />

Close<br />

Change<br />

Arbitron 24.15 down 0.24<br />

Beasley 3.58 up 0.07<br />

CBS 12.72 down 0.23<br />

Citadel<br />

0.03 unchgd<br />

Clear Channel 2.90 down 0.10<br />

Corus 16.75 up 0.08<br />

Cumulus 2.45 up 0.03<br />

Disney 29.48 down 0.06<br />

Close Change Close Change<br />

Emmis 1.15 up 0.02<br />

Entercom 8.23 down 0.04<br />

Entravision 2.81 up 0.14<br />

Fisher 13.19 up 0.63<br />

Global Traffic 4.94 up 0.18<br />

Grupo Radio 8.61 unchgd<br />

Journal 3.30 down 0.10<br />

Lincoln Fin. 23.50 down 0.22<br />

Radio One 3.97 down 0.13<br />

Regent 0.14 up 0.01<br />

Rogers 30.90 down 0.05<br />

Saga 13.35 down 0.05<br />

Salem 4.83 down 0.01<br />

SBS<br />

0.75 unchgd<br />

Sirius 0.84 down 0.02<br />

Westwood One 4.32 down 0.87<br />

MORE NEWS >> InsideRadio.com<br />

page


RATINGS <strong>Tuesday</strong>, <strong>February</strong> 9, <strong>2010</strong><br />

HOLIDAY ARBITRONS - PPM<br />

Nassau-Suffolk (Long Island), NY (#18)<br />

Christmas finishes 1-2; Weather pushes WCBS up to third.<br />

Rank Station Format Owner/LMA Nov Dec Hol<br />

1 WALK-F AC Clear Channel 5.9 6.6 9.4<br />

2 WLTW AC Clear Channel 2.9 5.0 7.4<br />

3 WCBS news CBS Radio 6.4 5.1 5.5<br />

4 WBLI CHR Cox Media 6.0 5.6 4.8<br />

5 WHTZ CHR Clear Channel 5.2 4.9 4.5<br />

6 WCBS-F classic hits CBS Radio 4.9 4.7 4.4<br />

7 WKJY AC Barnstable 5.0 4.4 4.2<br />

8 WFAN sports CBS Radio 4.2 3.5 3.7<br />

9 WBAB classic rock Cox Media 3.6 3.4 3.6<br />

10 WPLJ hot AC Citadel 3.4 3.7 3.5<br />

11 WAXQ classic rock Clear Channel 3.8 3.9 3.3<br />

12 WBZO oldies Barnstable 3.0 3.6 3.1<br />

13 WABC talk Citadel 3.4 3.2 2.9<br />

14 WINS news CBS Radio 3.0 2.6 2.6<br />

15 WBLS urban AC Inner City 2.1 2.1 2.2<br />

16 WWPR-F urban Clear Channel 2.4 2.6 2.1<br />

16 WOR talk Buckley 2.3 2.4 2.1<br />

18 WKTU rhy. AC Clear Channel 2.2 2.1 2.0<br />

18 WQHT rhy. CHR Emmis 2.0 2.1 2.0<br />

20 WRXP rock Emmis 1.5 1.5 1.9<br />

21 WWFS AC CBS Radio 1.7 2.3 1.8<br />

21 WXRK CHR CBS Radio 1.6 1.9 1.8<br />

23 WRKS urban AC Emmis 1.3 1.3 1.2<br />

23 WXNY-F tropical Univision/BMP 1.4 1.1 1.2<br />

25 WQXR-F classical WNYC Broadcasting 1.0 1.2 1.1<br />

26 WEZN-F AC Cox Media 0.8 0.9 1.0<br />

26 WEBE AC Cumulus 0.7 0.8 1.0<br />

28 WRCN-F classic rock Barnstable 1.2 1.1 0.9<br />

28 WEPN sports ESPN Radio 1.3 0.9 0.9<br />

30 WNYC-F news/talk WNYC Broadcasting 1.0 1.2 0.8<br />

30 WSHU-F news/talk/classical Sacred Heart Univ. 1.1 1.1 0.8<br />

30 WSKQ-F tropical SBS 0.9 0.8 0.8<br />

30 WPAT-F Span. hits SBS 0.6 0.8 0.8<br />

34 WMJC hot AC Barnstable 0.9 0.9 0.7<br />

34 WHLI standards Barnstable 0.7 0.5 0.7<br />

36 WPTY rhy. CHR JVC Media, LLC 0.6 0.6 0.5<br />

36 WSUF news/talk Sacred Heart Univ. 0.7 0.5 0.5<br />

36 WLNG oldies Main St. 0.4 0.5 0.5<br />

36 WFUV adult altern./folk Fordham University 0.8 0.4 0.5<br />

40 WQBU-F reg’l Mex. Univision/BMP 0.6 0.5 0.4<br />

40 WPLR rock Cox Media 0.4 0.5 0.4<br />

40 WLVG soft AC Barnstable 0.4 0.5 0.4<br />

40 WBEA CHR LI Radio 0.4 0.5 0.4<br />

40 WLIB Black gospel Inner City 0.5 0.4 0.4<br />

40 WBBR biz news Bloomberg 0.5 0.4 0.4<br />

46 WFOX classic rock Cox Media 0.3 0.4 0.3<br />

46 WEHM adult altern. LI Radio 0.2 0.3 0.3<br />

46 WBAZ soft AC LI Radio 0.2 0.3 0.3<br />

49 WLIU jazz/news Long Island Univ 0.2 0.2 0.2<br />

49 WBON tropical JVC Media, LLC 0.1 0.2 0.2<br />

49 WBAI variety Pacifica Foundation ** 0.1 0.2<br />

52 WXPK adult altern. Pamal 0.1 0.3 0.1<br />

52 WVIP ethnic Hudson/Wchstr. 0.3 0.2 0.1<br />

52 WADO Span. n/t Univision/BMP 0.2 0.2 0.1<br />

52 WNYC news/talk WNYC Broadcasting 0.1 0.2 0.1<br />

52 WLIX-L religious Pine Barrens Bcstg 0.2 0.1 0.1<br />

52 WMCA religious Salem 0.1 0.1 0.1<br />

52 WCTZ AC Cox Media 0.1 0.1 0.1<br />

52 WNYM talk Salem 0.1 0.1 0.1<br />

52 WFME religious Family Sta. 0.1 0.1 0.1<br />

52 WNYZ-L+ rhy. CHR Island Broadcasting 0.2 ** 0.1<br />

52 WFRS religious Family Sta. 0.1 ** 0.1<br />

+Recent changes from the M-Street database: WNYZ-LP goes silent in<br />

January.<br />

Cluster Analysis: Clear Channel (28.7). CBS Radio (19.8).<br />

Cox Media (10.2).<br />

Tampa-St. Petersburg-Clearwater, FL (#19)<br />

Holiday music pushes “Warm” past sister “The Dove” to #1.<br />

Rank Station Format Owner/LMA Nov Dec Hol<br />

1 WWRM AC Cox Media 4.2 6.6 11.2<br />

2 WDUV soft AC Cox Media 9.9 9.7 9.3<br />

3 WQYK-F country CBS Radio 6.9 6.3 6.1<br />

4 WRBQ-F classic hits CBS Radio 7.2 6.3 5.6<br />

5 WLLD rhy. CHR CBS Radio 4.7 5.3 5.5<br />

6 WFLZ-F CHR Clear Channel 5.3 5.6 5.4<br />

7 WFLA talk/sports Clear Channel 7.2 6.1 5.2<br />

8 WXGL classic hits Cox Media 5.1 5.6 5.1<br />

9 WBTP urban Clear Channel 5.4 5.0 4.9<br />

10 WPOI 80’s hits Cox Media 3.7 3.9 4.3<br />

11 WSUN-F modern rock Cox Media 3.9 3.9 3.9<br />

12 WFUS country Clear Channel 3.9 3.6 3.7<br />

13 WXTB rock Clear Channel 3.2 3.6 3.3<br />

14 WMTX hot AC Clear Channel 3.7 3.7 3.2<br />

15 WYUU Span. CHR CBS Radio 3.1 3.0 2.9<br />

16 WHPT classic rock Cox Media 3.5 3.4 2.8<br />

17 WSJT smooth jazz CBS Radio 2.7 2.4 2.1<br />

17 WUSF classical/jazz Univ/South Florida 1.9 1.9 2.1<br />

19 WDAE sports Clear Channel 2.3 2.1 2.0<br />

20 WLCC reg’l Mex. Top Line Bcstg. 1.2 1.4 1.3<br />

21 WCIE c. Christian Radio Train. 1.4 1.3 1.2<br />

21 WTMP-F urban AC Bernard Radio 1.4 1.2 1.2<br />

23 WJQB oldies WGUL-FM, Inc. 1.2 1.0 1.1<br />

24 WRXB gospel Polnet Comms. 1.0 1.0 0.8<br />

25 WWBA news/talk Genesis 0.5 0.5 0.5<br />

26 WHNZ news/talk Clear Channel 0.6 0.5 0.4<br />

26 WQYK sports CBS Radio 0.5 0.5 0.4<br />

26 WGUL talk Salem 0.4 0.5 0.4<br />

26 WKES religious Moody Bible Institute 0.4 0.4 0.4<br />

26 WMNF adult altern. NB Stubblefield Fndn 0.4 0.4 0.4<br />

31 WPCV country Hall 0.3 0.4 0.3<br />

31 WRUM tropical Clear Channel ** 0.1 0.3<br />

33 WQBN Span. old E.A. Roig 0.3 0.4 0.2<br />

33 WHBO sports Genesis 0.4 0.3 0.2<br />

33 WWRZ adult hits Hall 0.2 0.2 0.2<br />

33 WTBN religious Salem 0.1 0.1 0.2<br />

37 WMGF soft AC Clear Channel ** ** 0.1<br />

37 WTKS-F talk/modern rock Clear Channel ** ** 0.1<br />

39 WJIS c. Christian Radio Train. 0.1 0.1 **<br />

39 WXXL CHR Clear Channel ** ** **<br />

39 WFTI-F religious Family Sta. ** ** **<br />

Cluster Analysis: Cox Media (36.6). Clear Channel (28.6).<br />

CBS Radio (22.6).<br />

12+ AQH Shares, Mon-Sun, 6 am to midnight.<br />

May not be quoted or reproduced without prior written permission from Arbitron. Copyright <strong>2010</strong>. Formats of stations listed reflect the analysis and groupings of M Street<br />

Corp. and may differ from the station’s opinions or interpretations. Complete Ratings are reported daily online at www.StationRatings.com. Ratings are reported at 5pm daily.<br />

MORE NEWS >> InsideRadio.com<br />

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MEDIABASE <strong>Tuesday</strong>, <strong>February</strong> 9, <strong>2010</strong><br />

MORE NEWS >> InsideRadio.com<br />

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CLASSIFIEDS <strong>Tuesday</strong>, <strong>February</strong> 9, <strong>2010</strong><br />

MARKET MANAGER<br />

CUMULUS - SAVANNAH, GA<br />

Cumulus is searching for a sales<br />

oriented Market Manager to<br />

lead our powerful seven station<br />

cluster in beautiful Savannah,<br />

Georgia! Great stations, strong<br />

staff, and a fabulous area of<br />

the country makes this the<br />

perfect opportunity for any top<br />

performing broadcaster.<br />

E.O.E. All replies completely<br />

confidential. Send resume to:<br />

recruitment@cumulus.com<br />

MONTANA MARKET MGR<br />

Cherry Creek Radio is looking for<br />

a sales driven Market Manager<br />

to run their 6-station cluster in<br />

Missoula, MT. Candidates must<br />

be client friendly and innovative<br />

with a passion for developing<br />

local community and advertiser<br />

relationships. Must have a<br />

proven track record of revenue<br />

success. Minimum of two years<br />

Radio GM experience required.<br />

Send your resume and cover<br />

letter in confidence to:<br />

kate@<br />

mediastaffingnetwork.com<br />

EOE<br />

Get Results!<br />

Find the Best<br />

Talent Here.<br />

Call to place your ad today—<br />

(800) 640-8852<br />

Email: ads@insideradio.com<br />

GSM - CBS RADIO - DALLAS<br />

CBS RADIO DALLAS SPANISH LANGUAGE MEGA 107.5 SEEKS<br />

GENERAL SALES MANAGER<br />

Are you dynamic, creative and enthusiastic Can you excel in<br />

a cluster environment Are you known for delivering results and<br />

hitting budgets If you answered yes to these questions then you<br />

may be the candidate for our GSM position. 5+ yrs. radio sales and<br />

3+ yrs. GSM experience a must, preferably in Top 10 market but<br />

not required. Proven track record forecasting, budgeting, recruiting,<br />

training, leading and sales success. Apply at www.cbsradio.com.<br />

CBS Radio is EOE.<br />

MARKET MANAGER - CUMULUS - ARKANSAS<br />

Fayetteville, Arkansas is a fun and unique mix of cool college town,<br />

thriving business community, outdoor-lovers mecca and cultural/arts<br />

center thanks to positive influences from the University of Arkansas<br />

and Wal-mart HQ. No wonder it was recognized by Forbes magazine<br />

as one of the top five smaller towns to live and work in the country.<br />

The Market Manager for Cumulus in Northwest Arkansas will oversee<br />

11 stations in Fayetteville and Fort Smith covering the region with a<br />

format suitable for every business opportunity.<br />

If you’re currently running a market and looking for a more “livable”<br />

place to call home, or you’re a proven DOS looking for a first shot<br />

as Market Manager, this may be an ideal opportunity. Please forward<br />

your resume to: recruitment@cumulus.com<br />

Cumulus Broadcasting Inc. is an Equal Opportunity Employer -offering<br />

competitive compensation structure that includes full benefits.<br />

ON-AIR PERSONALITY - DALLAS<br />

ARE YOU A DIFFERENCE MAKER<br />

Do you know how to talk to people, and not at them<br />

Service Broadcasting Corporation of Dallas Texas is looking for<br />

full-time On Air Personalities for its Urban (K104) and Urban AC<br />

(KRNB) stations. We are NOT looking for liner readers, ‘jocks’, or<br />

self-absorbed ‘stars’. We are looking for talented communicators<br />

who know how to entertain, engage, and make the listener feel<br />

it’s all about them. Preferred Qualifications: 3 years full time on<br />

air experience, understanding of PPM methodology, a winning<br />

attitude and work ethic, take direction and work well with others,<br />

expertise with Vox-Pro, ability to update and maintain web pages,<br />

a strong presence at live events, desire to make a difference in the<br />

community. No calls please. Email resumes and mp3 airchecks to:<br />

michaelerickson@k104fm.com<br />

Service Broadcasting Corp is an equal opportunity employer<br />

I N S I D E R A D I O , C o p y r i g h t 2 0 1 0 . w w w.<br />

InsideRadio.com. All rights reserved. No part of this<br />

publication may be copied, reproduced, refaxed, or<br />

retransmitted in any form. Address: P.O. Box 442,<br />

Littleton, NH 03561. To advertise, call 800-640-<br />

8852. Classifieds, email: ads@InsideRadio.com.<br />

Subscribe to INSIDE RADIO for 12 months. Monthly<br />

subscription $39.95 billed to your credit card. Call<br />

(800) 248-4242 to subscribe. Managing Editor,<br />

Frank Saxe frank@insideradio.com 800-290-6301/<br />

Senior Editor, Paul Heine paul@insideradio.com.<br />

GM/ Publisher, Gene McKay 800-640-8852.<br />

ADVERTISING SALES<br />

Advertising Salespeople wanted to develop new business for<br />

National Syndicators of talk radio programs including<br />

The Michael Savage Show, The Laura Ingraham Show,<br />

Mancow’s Morning Madhouse and other blockbuster weekday<br />

programs. Sales experience required. EOE. Send your resume with<br />

a cover letter to: salesad@natadco.com<br />

MORE NEWS >> InsideRadio.com<br />

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