FIBA CORPORATE IDENTITY - FIBA Identity

FIBA 

CORPORATE 

IDENTITY 

Version 3.0 - Approved April 2012 

FIBA CORPORATE IDENTITY 

ver. 3.0 - Copyright © FIBA 2012 

1

table of contents 

1 LOGO 

1.1 Logo elements page 5 

1.2 Zone logos page 6 

1.3 Logo usage 

1.3.1 Clear space page 7 

1.4 Colour 

1.4.1 Colour specifications page 8 

1.4.2 Use of grey scale, black and white page 9 

1.4.3 Use of flat logo page 11 

1.4.4 Special 1 and 2 colour applications page 12 

1.5 Common things to avoid page 14 

1.6 Use on colour background 

1.6.1 Examples for use on contrasting support page 16 

1.6.2 Exception for use on black or FIBA colour background page 17 

1.6.3 Summary of preferred and exceptional usage on black or 

FIBA-colour background page 18 

1.6.4 Summary of exceptional usage page 19 

1.7 Use on busy background 

1.7.1 Examples on busy backgrounds page 20 

1.7.2 Exception for use on busy backgrounds page 21 

1.8 Logo Sizes page 22 

1.9 Endorsement logo for FIBA National Federations page 23 

1.10 Composite logos 

1.10.1 Commercial programme page 24 

1.10.2 Clear space page 25 

1.10.3 Exceptional use on black background page 25 

1.10.4 Study centre partners page 26 

1.10.5 Fiba special projects page 27 

1.11 Event logos 

1.11.1 Event logo elements - module 1:2 (preferred) page 28 

1.11.2 Event logo elements - module 1:3 (optional) page 29 

1.11.3 Event logo elements - Text for module 1 page 30 

1.11.4 Event logo elements - examples page 31 

1.11.5 Clear space and event logos on colour backgrounds page 33 

1.11.6 Event composite logos page 34 

1.11.7 Presenting sponsor example page 35 

2 TYPEFACES 

2.1 Use of typefaces page 36 

3 APPLICATIONS EXAMPLES 

3.1 Corporate programme 

3.1.1 Letterhead and business card page 37 

3.1.2 Press release page 38 

3.1.3 Regulation cover page 39 

3.1.4 Powerpoint presentation page 40 

3.1.5 Advertising boards page 41 

3.1.6 Roll ups page 42 

3.2 Events programme 

3.2.1 Roll ups page 43 

3.2.2 Mixed-zone page 44 

3.2.3 Press conference backdrop and table panel page 45 

3.2.4 Poster page 46

3.2.5 Billboard page 47 

3.2.6 Entrance arch page 48 

3.2.7 Letterhead and press release page 49 

3.2.8 Event folder page 50 

3.3 Television graphics page 51

FIBA 

CORPORATE 

IDENTITY 

Version 3.0 - Approved April 2012 



4

1 LOGO 

1.1 logo elements 

FIBA and FIBA Zone logos are 

consistently formed from two 

modules which are formed by 

two independent squares: 

Module 1 

FIBA Symbol 

The 1 seam lines of the basketball 

represent the prime focus of 

the sport as well as subtly 

suggesting the form of the globe. 

The hands, each represent a 

continent as well as the half 

a billion players world-wide 

who constitute the basketball 

community. The FIBA symbol 

celebrates the global movement 

of basketball. 

Legal disclaimer, an optional, 

application-specific, 2 

element. 

1 

3 

Module 1 

Module 2 

FIBA 2003 TM 

1 

2 

3 

3 

Module 2 

FIBA and FIBA Zone 

wordmarks, custom-drawn, 

are 3 in keeping with both the 

humanistic side of the sport and 

the sharp, fast-paced style of the 

game. 

4 4 

FIBA Logo 

FIBA Africa -1 of 5 FIBA Zone Logos 

FIBA Claim, a communicative 

tagline. 

4 



5

1 

1.2 

logo 

zone logos 

The logo, in either vertical 

or horizontal modular 

configurations, is to be 

used for all FIBA and FIBA 

Zone communication. Logo 

orientation is selected to best 

suit a specific application. 

FIBA Black FIBA Platinum FIBA Yellow FIBA Red FIBA Blue FIBA Green 

Portrait (vertical) configuration (preferred signature for print media) 

Landscape (horizontal) configuration (preferred signature for extreme horizontal 

applications) 



6

1 LOGO 

1.3 logo usage 

1.3.1 clear space 

FIBA and FIBA Zone logos 

must be regarded as respected 

elements. They should never 

be used as backgrounds or 

general design features. In 

order to make sure the integrity 

of the FIBA and FIBA Zone logos 

is maintained, the following 

guidelines must be respected. 

Clear space is defined by 

Y=height of FIBA lettering 

Y 

X 

Y 

Y 

X 

Y 

Y 

Y 

Y = height of FIBA lettering 

X = 5% of one square’s height 

A designated amount of clear space, determined by the increment between modules in the 

applied logo signature, consistently surrounds all FIBA or FIBA Zone logos. 

Y 

X 

Y 

Y 



7

1 

logo 

1.4 Colour 

1.4.1 COLOUR SPECIFICATIONS 

The use of colour in the FIBA 

Brand Identity is a fundamental 

element in conveying the 

essence of the brand – a 

dynamic partnership of FIBA 

and the 5 FIBA Zones that 

governs basketball worldwide. 


To recognize individuality within the “team” and to ensure a colourful and vibrant brand 

world, the following colours have been designated for FIBA and FIBA Zone logo signatures. 


Process Color CMYK 

PRIMARY REFERENCE 

C:40 

M:0 

Y:0 

K:100 

C:0 

M:0 

Y:0 

K:50 

C:0 

M:30 

Y:100 

K:0 

C:0 

M:100 

Y:100 

K:0 

C:100 

M:30 

Y:0 

K:0 

C:100 

M:0 

Y:100 

K:0 

PMS (Pantone Matching System) 

433 c 424 c 137 c 192 c 3005 c 355 c 

RGB 

R:0 

G:0 

B:0 

R:153 

G:153 

B:153 

R:255 

G:204 

B:0 

R:253 

G:60 

B:80 

R:51 

G:153 

B:204 

R:0 

G:153 

B:51 

Gray Scale Color 

The Process Color CMYK is the primary colour reference for print media. PMS (Pantone 

Matching System) is a secondary colour reference for solid colour applicationsonly. RGB is a 

web reference and for digital media. 

Accurate K 100% reproduction K 50% of the FIBA K colour 28.7% palette is K essential. 70% The K following 47.7% specifications K 41% 

can be applied for consistent colour across a broad range of media. Specification for all 

reproduction methods must be matched as closely as possible to the process colour. 

Hands Flat Gray Scale Color 



8 

FIBA Green: K 41% 

FIBA Yellow: K 28.7%

1 LOGO 

1.4 COLOUR 

1.4.2 

USE OF GREY SCALE, BLACK AND WHITE 

GREY scale 

Grey Scale Color 

K 100% K 50% K 28.7% K 70% K 47.7% K 41% 

BLACK AND WHITE 

The Black version is used in black-and-white productions (fax), or against light where the 

basic version is unsuitable. It can also be used in very exceptional cases for special applications 

such as embroidery or engraving. FIBA approval is required! 



9

1 logo 


1.4 Colour 

FIBA Platinum: K 50% 

FIBA Black: K 100% 

FIBA Yellow: K 28.7% 

FIBA Red: K 70% 

FIBA Blue: K 47.7% 

FLAT GREY SCALE 


K 100% K 50% K 28.7% K 70% K 47.7% K 41% 


FIBA Platinum: K 50% 

FIBA Black: K 100% 

FIBA Yellow: K 28.7% 

FIBA Red: K 70% 

FIBA Blue: K 47.7% 




10 

K 100% K 50% K 28.7% K 70% K 47.7% K 41%

1 logo 

1.4 Colour 

1.4.3 use of flat logo 

Flat versions of the FIBA Logo have been designed for use where the gradation in the ‘hands’ 

creates problems in reproduction. This might be the case for non-offset reproduction processes 

such as silkscreen printing, embroidery, embossing, etc. 

FLAT COLOUr 




C:40 

M:0 

Y:0 

K:100 

C:0 

M:0 

Y:0 

K:50 

C:0 

M:30 

Y:100 

K:0 

C:0 

M:100 

Y:100 

K:0 

C:100 

M:30 

Y:0 

K:0 

C:100 

M:0 

Y:100 

K:0 


433 c 424 c 137 c 192 c 3005 c 355 c 

RGB 

R:0 

G:0 

B:0 

R:153 

G:153 

B:153 

R:255 

G:204 

B:0 

R:253 

G:60 

B:80 

R:51 

G:153 

B:204 

R:0 

G:153 

B:51 



11

1 logo 

1.4 Colour 

1.4.4 Special 1- and 2-colour applications 

Exclusive use for Merchandise articles only! 

To provide more flexibility and for technical production reasons 1-colour and 2-colour versions 

have been created. They are foreseen for merchandise articles only! FIBA approval is 

required! 

1-colour versions of FIBA logo 



C:40 

M:0 

Y:0 

K:100 

C:0 

M:0 

Y:0 

K:50 

C:0 

M:30 

Y:100 

K:0 

C:0 

M:100 

Y:100 

K:0 

C:100 

M:30 

Y:0 

K:0 

C:100 

M:0 

Y:100 

K:0 


433 c 424 c 137 c 192 c 3005 c 355 c 

1-colour versions of FIBA Zone logos 



C:0 

M:0 

Y:0 

K:50 

C:0 

M:30 

Y:100 

K:0 

C:0 

M:100 

Y:100 

K:0 

C:100 

M:30 

Y:0 

K:0 

C:100 

M:0 

Y:100 

K:0 


424 c 137 c 192 c 3005 c 355 c 



12

1 logo 

1.4 Colour 

2-colour versions of FIBA logo 



C:0 

M:0 

Y:0 

K:50 

C:0 

M:30 

Y:100 

K:0 

C:0 

M:100 

Y:100 

K:0 

C:100 

M:30 

Y:0 

K:0 

C:100 

M:0 

Y:100 

K:0 

C:40 

M:0 

Y:0 

K:100 


424 c 137 c 192 c 3005 c 355 c 

433 c 

2-colour versions of FIBA Zone logos 



C:0 

M:0 

Y:0 

K:50 

C:0 

M:30 

Y:100 

K:0 

C:0 

M:100 

Y:100 

K:0 

C:100 

M:30 

Y:0 

K:0 

C:100 

M:0 

Y:100 

K:0 

C:40 

M:0 

Y:0 

K:100 


424 c 137 c 192 c 3005 c 355 c 

433 c 



13

1 LOGO 

1.5 COMMON THINGS TO AVOID 

Do not alter the 

orientation of elements 

within logo signatures. 

Do not alter positioning 

within logo signatures. 

Do not alter proportion 

between logo signatures. 

Do not alter or substitute 

typefaces within logo 

signatures. 

Do not use colors, other 

than those officially 

designated, for logo 

signatures. 

Do not distort logo 

signatures to 

accommodate layout 

requirements. 

Do not change position 

or size of the symbol, 

word mark or tagline 

within the modules 

Do not change position or 

size of the symbol, word 

mark or tagline within the 

modules 

Do not use the marks 

with shadow or 3D 

effects 

Do not change the 

distance between the 

modules 

Do not change or delete 

the tagline 

Do not alter squares 



14

1 LOGO 

1.5 COMMON THINGS TO AVOID 

Do not use new shapes 

Do not use uni-color 

applications of the 

greyscale version 

Do not invert squares 

Do not change lettering 

colours 

Do not infringe upon 

designated clear space. 

Do not separate modules 

within logo signatures 

from each other. Center 

court graphics are a 

permitted exception, 

providing that other full 

logo signatures appear 

within court. 

Do not separate modules 

within logo signatures 

from each other. 

Do not extract logo 

elements from within 

logo signatures 

for separate use. 

Do not use the symbol or 

elements of the symbol 

as a stand alone element 

Do not use watermarks 

Do not use a jpg file of 

the marks on a color 

background. The clear 

space between the two 

modules has always to be 

transparent” 

Do not insert the logo in 

frames 



15

1 LOGO 

1.6 USE ON COLOUR BACKGROUND 

1.6.1 EXAMPLES FOR USE ON CONTRASTING SUPPORT 

Whenever possible, the logos 

should be used on contrasting 

support. Designers should avoid 

using the logo on a background 

that impair the contrast of the 

logo. 

ALWAYS USE LOGOS ON CONTRASTING SUPPORT! 



16

1 LOGO 


In special situations FIBA 

can authorize the use of a 

logo with a white outline: the 

outline is obtained by a 102% 

white background square 

sized on the two modules. 

1.6.2 EXCEPTION FOR USE ON BLACK OR FIBA COLOUR 

BACKGROUND 

H 

102 % of H 



17

1 LOGO 


1.6.3 Summary of Preferred and Exceptional Usage 

on Black or FIBA-Colour Background 

The logo should always be 

used on a contrasting support. 

Designers should avoid using 

the logo on a background that 

impair the contrast of the logo. 

25% of FIBA Colour 

Preferred usage 

on contrasting support 

Exceptional usage 

with white outline 

50% of FIBA Colour 100% of FIBA Colour 

In special situations FIBA can 

authorize the use of a logo 

with a white outline: the outline 

is obtained by a 102% white 

background square sized on 

the two modules. 

FIBA Black 

FIBA Platinum FIBA Green 

FIBA Red FIBA Blue 

FIBA Yellow 



18

1 LOGO 


1.6.4 SUMMARY OF EXCEPTIONAL USAGE 

In special situations FIBA can authorize the use of a logo with a white outline: the ouline 

is obtained by a 102% white background square sized on the two modules. 



19

1 LOGO 

1.7 USE ON BUSY BACKGROUND 

The logos can be applied also 

on busy backgrounds (still 

images, website, and television 

images). Whenever possible, 

designers should choose still 

images that will provide a 

contrasting background. 

1.7.1 EXAMPLES ON BUSY BACKGROUNDS 



20

1 LOGO 

1.7 USE ON BUSY BACKGROUND 

If a busy background does not 

provide enough contrast or in 

the case of television images 

the logos should be protected 

with a blurred clear space. 

1.7.2 EXCEPTIONS FOR USE ON BUSY BACKGROUNDS 



21

1 LOGO 

1.8 LOGO SIZES 

Care should be taken to avoid 

incorrect use of FIBA and FIBA 

Zone logos. This is vital in order 

to maintain the integrity and 

impact of the FIBA brand and to 

communicate a clear, consistent 

message. 

FOUR MASTER SIZES 

Size 1 20 mm 

Size 2 40 mm 

Size 3 80 mm 

Size 4 120 

mm 

20 mm 20 mm 

Four master sizes are available for FIBA and FIBA Zone logos. Always ensure that the size 

closest to the size required is used and scaled downwards and not upwards in order to 

achieve optimum quality and resolution. Digital file format master sizes (.jpegs) are 40 mm and 

upwards. 

MINIMUM SIZES 

10mm 

10mm 

Minimum Size High Quality Print 

40 px 40 px 

Minimum Size Screen and web site 

A minimum size exists to ensure FIBA and FIBA Zone logos are reproduced correctly at small 

size. Please note that the tag line (“We are Basketball”) should never be deleted, even if 

minimum sizes are used. 



22

1 

LOGO 

1.9 Endorsement Logo for FIBA 

National Federations 

A FIBA Federation 

5mm 

10mm 

A FIBA Federation 

A special endorsement logo has been developed for use by National Federations who are 

FIBA Member Federations to strengthen the overall FIBA brand awareness and equity within 

the global basketball community. 

Four master sizes are available for FIBA Federation endorsement logos. Always ensure that 

the size closest to the size required is used and scaled downwards and not upwards in order 

to achieve optimum quality and resolution. The minimum size for the FIBA Federation logo is 5 

mm (appropriate for limited space applications such as business cards); larger sizes such as 

10 mm are appropriate for applications such as letterhead. 

APPLYING national FEDERATION ENDORSEMENT LOGO 

1 

2 

1Federation Logo 

2FIBA Federation Endorsement Logo 

FIBA Member Federations are encouraged to use the FIBA Federation logo on a variety of 

Federation communication such as business cards, stationery, websites, advertisements 

etc. Positioning of the FIBA Federation logo is flexible to accommodate individual Federation 

layouts. 



23

1 

1.10 

logo 

COMPOSITE logos 

1.10.1 COMMERCIAL PARTNERS 

Official FIBA Partners and Sponsors have the rights to use a called “Composite Logo”. The 

Composite Logo is formed by the FIBA Official Logo and the Partner or Sponsor Logo and its 

respective designation. All the rules that apply to FIBA Logo in general defined in this manual 

will also apply to the Composite Logo. 

Composite Logos consist of the following module elements: 

Composite LOGOS consist 

of the following module 

elements: 

portrait version 

PREFERRED 

1 

1 

Module 1 

FIBA LOGO 

H 

2 

Module 2 

Sponsor box 

Height= FIBA square height 

(H) 

1/2H 

SPONSOR 

3X 

GLOBAL PARTNER 

X 

2X 

2 

3 

3 

Module 3 

Sponsors designation: used 

for Sponsors Commercial 

Designation. 

LAnDSCAPE version 

OPTIONAL ( only for specic format ) 

The typeface is FIBA font 

Height = 3x 

H 

X 

1 

X 

H 

2 

H 

X 

2H+X 

x = 5% of one square’s 

height 

SPONSOR 

L O G O 

SPONSOR 

3X 


2X 

3 

L O G O 

3X 


2X 



24

1 

LOGO 

1.10 COMPOSITE logo 

1.10.2 clear space 

A designated amount of clear 

space, determined by the increment 

between modules in the 

applied logo signature, consistently 

surrounds all FIBA or FIBA Zone 

composite logos. 


SPONSOR 


Y 

Y 

Y 

1.10.3 exceptional use on black background 


authorize the use of a composite 

logo with a white outline: the 

ouline is obtained by a 102% 

white background square sized 

on the two FIBA modules. The 

third module (the rectangle) 

outline is obtained using the 

same frame of the squares. 

SPONSOR 


Y 

Y 

Y 



25

1 

LOGO 


1.10.4 study centre partners 

Study Centre Partners have the right to use a called “composite logo” on their products, 

packaging and company advertising materials to promote their involvement with FIBA. The 

composite logo is formed by the FIBA Study Centre logo and the Partner logo. 

portrait version 

PREFERRED 

1 

Module 1 

Fiba Study Centre logo 

1 

2 

Module 2 

Partner box 

Height= FIBA square height (H) 

x = 5% of one square’s height 

H 

X 

partner 

1/2H 

2 

1.10.5 

clear space 


space, determined by the 

increment between modules in the 


surrounds all FIBA or 

FIBA Zone composite logos. 

Y 


partner 

X 

2 

Y 

Y 

2.10.6 

exceptional use on black background 


authorize the use of a composite 

logo with a white outline: 

the ouline is obtained by a 102% 

white background square sized on 

the two FIBA modules. The third 

module (the rectangle) outline is 

obtained using the same frame of 

the squares. 

partner 

Y 

X 

Y 

Y 



26

1 LOGO 


1.10.5 FIBA SPECIAL PROJECTS 

Special Composite logos consisting of the following module elements can be created for: 

- Special Events 

- Approval programmes 

- Shops and foundations 

- Etc. 

X 

Y 

H 

2H+X 

Y 

X 

Y 

X 

Y 

H 

2H+X 

Y 

X 

Y 



27

1 

1.11 

logo 

event logos 

1 

2 

3 

Competition logos consist 


elements: 

Module 1 

Competition-specific 

illustration, logo-type 

element to provide event 

and local flavor, colour 

scheme to complement FIBA 

Zone applied colour. 

This module has to be 

designed by the LOC but has 

to be approved by FIBA or 

the FIBA Zone 

Height= 2xFIBA square 

height 

Module 2 

FIBA or FIBA Zone logo. 

Frame 

The frame of the event 

mark for FIBA events and 

FIBA Zone events should be 

always in black 

Size= 1/3 of x 

1.11.1 event logo elements - module 1:2 (preferred) 

The ratio between module 1 and module 2 is 1:2 

preferred solution 

2X 

2A 

2X 

2x 

A 

PORTRAIT (VERTICAL) VERSION 

PREFERRED 

1/3 of X 

2X 

Competition 

country - year 

X 

background FULL COLOURED 

The module1 can have a full colour background 

3 

1 

2 

X 

LANDSCAPE (HORIZONTAL) VERSION 

OPTIONAL 

1/3 of X 

2X 

A 

2A 

Competition 


2X 

2X 

2X 

NOTE FOR Local Organising 

Committee 

The Local Organising 

Committee has to provide a 

detailed CI guideline for the use 

of the event logos that includes 

amongst others logo usage, 

colour specifications, common 

things to avoid, clear space, flat 

colour versions, grey scale and 

black and white versions, 1-3 

colour versions. 

FIBA will provide an exemplary 

CI Guideline from a past event 

to the LOC as a reference. 

Competition 


Competition 


IMPORTANT: The LOC needs to ensure that the design elements of module 1 are unique and can be 

assigned to FIBA. Special attention is required for any national symbols or emblems that might require 

an official authorization from the government for the use of the logo. 



28

1 LOGO 

1.11 EVENT logoS 

1.11.2 EVENT LOGO ELEMENTS - module 1:3 (optional) 

The ratio between module 1 and module 2 is 1:3 

exceptional solution to be used as an alternative to the 1:2 

Competition logos consist 


elements: 


PREFERRED 


OPTIONAL 

1 

Module 1 

Competition-specific 

illustration, logo-type 

element to provide event 

and local flavor, colour 

scheme to complement FIBA 

Zone applied colour. 

This module has to be 

designed by the LOC but has 

to be approved by FIBA or 

the FIBA Zone 

Height= 3xFIBA square 

height 

3A 

2X 

1/3 of X 

Competition 


3 

1 

X 

1/3 of X 

2X 

A 

2X 

3A 

Competition 


2X 

2X 

2 

3 

Module 2 

FIBA or FIBA Zone logo. 

Frame 

The frame of the event 

mark for FIBA events and 

FIBA Zone events should be 

always in black 

Size= 1/3 of x 

2X 

2x 

A 

2X 

X 

2 

background FULL COLOURED 

The module1 can have a full colour background 

NOTE FOR Local Organising 

Committee 

The Local Organising 

Committee has to provide a 

detailed CI guideline for the use 

of the event logos that includes 

amongst others logo usage, 

colour specifications, common 

things to avoid, clear space, flat 

colour versions, grey scale and 

black and white versions, 1-3 

colour versions. 

Competition 


Competition 


FIBA will provide an exemplary 

CI Guideline from a past event 

to the LOC as a reference. 

IMPORTANT: The LOC needs to ensure that the design elements of module 1 are unique and can be 

assigned to FIBA. Special attention is required for any national symbols or emblems that might require 

an official authorization from the government for the use of the logo. 



29

1 

1.11 

logo 

event logos 

1.11.3 event logo elements - TEXT FOR MODULE 1 

Module 1 should include as a minimum the following text information 

• the official event title (In the event title the name of FIBA or the FIBA Zone has not to be used 

(redundancy) 

• the country and the year 

Optional text information could be the date and the hosting city (expecially if the event is played 

only in one city), but it is not recommended to include that. 

The choice of font is up to the LOC, but has to be approved by FIBA and should be in harmony 

with the general design. 

World Championship 

TURKEY 2010 

2011 

U19 World Championship 

LATVIA 

2011 

Asia Championship 

CHINA 

2011 

Americas Championship 

ARGENTINA 

EuroBasket 2011 

LITHUANIA 

2011 

Oceania Championship 

AUSTRALIA 



30

1 LOGO 


1.11.4 EVENT LOGO ELEMENTS - EXAMPLES 

A - 2A 

A 

2A 

2A 

WORLD CHAMPIONSHIP 2007 WORLD CHAMPIONSHIP 2007 

A 



31

1 

1.11 

logo 

event logos 

1.11.4 EVENT LOGO ELEMENTS - EXAMPLES 

A - 3A 

A 

3A 

3A 

A 



32

1 LOGO 


1.11.5 clear space and EVENT LOGOS ON COLOUR 

BACKGROUNDS 


space, determined by the 

increment between modules in the 


surrounds all FIBA or 

FIBA Zone composite logos. 


Competition 


Y 

Competition 


Y 

Y 

Y 

Y 

Y 

Competition 


Y 

Competition 


Y 

Y 

Y 

Y 

Y 



33

1 

LOGO 


1.11.6 Event Composite Logos 

1 

Composite EVENT LOGOS 

consist of the following 

module elements: 

Module 1 

EVENT LOGO: it follows 

the rules we’ve already 

explained. 

H 


PREFERRED 

1 

2 

Module 2 

Sponsor box: it should have 

the same frame colour of the 

Event logo. 


(H) 

H 

2008 OLYMPIC QUALIFYING 

TOURNAMENT FOR MEN 

SPONSOR 

x 

2x 

2 

3 

Module 3 

Tagline: it’s used for 

sponsor’s category. 

3x 

global sponsor 

clear space 

2x 

3 


Height = 3x 

X = 5% of one square of 

FIBA’s or FIBA Zone’s logo 

height 

Y 



SPONSOR 

Y 


use on NON contrasting background 

Y 



SPONSOR 

Y 




34

1 

LOGO 


1.11.7 presenting sponsor example 

1 

Composite EVENT LOGOS 

consist of the following 

module elements: 

Module 1 

EVENT LOGO: it follows 

the rules we’ve already 

explained. 

H 


PREFERRED 

1 

4x 

3x 


OPTIONAL 

presented by 

2/3 A 

PRESENTING 

2 

3 

Module 2 

Presenting Sponsor box: it 

should have the same frame 

colour of the Event logo. 


(H) 

Module 3 

Tagline: it’s used for 

sponsor’s category. 

4x 

H 

presented by 

PRESENTING 

SPONSOR 

clear space 

Competition 


x 

7x 

2x 

2 

3 

A 

Competition 



Height = 3x 

presented by 

X = 5% of one square of 

FIBA’s or FIBA Zone’s logo 

height 

Y 

Competition 


presented by 

PRESENTING 

SPONSOR 

Y 

Y 

Competition 


PRESENTING 

Y 

use on NON contrasting background 

presented by 

PRESENTING 

Y 

Competition 


presented by 

PRESENTING 

SPONSOR 

Y 

Y 

Competition 


Y 



35

2 TYPEFACES 

2.1 USE OF TYPEFACES 

The FIBA typefaces make 

a connection between the 

elements of the sport and the 

symbol. They acknowledge 

the roundness of the ball and 

the humanistic aspect of the 

player while expressing the 

sharp, fast-paced sport of 

basketball. The FIBA Font has 

been specially drawn for use in 

FIBA and FIBA Zone wordmarks 

and communication headlines. 

Univers Condensed is used in the 

communicative claim as well as 

body text. 

Special Note: 

The FIBA font and the UNIVERS 

CONDENSED are not supported 

by every computer or laptop 

and will be transformed to a 

default font when the document 

is opened! In order to protect 

the correct font when sending 

documents electronically please 

always use PDF files. 

fiba typeface - headline text 

Typeface for Headline text for Print, Merchandise, Website and Television 

abcdefghijklmnopqrstuvwxyz 

1234567890.,:*!$£””()/%+@ 

Universe 67 Bold Condensed Typeface - Sub-Headlines 

Preferred typeface for Sub-Headline text for Print, Merchandise, Website and Television 

ABCDEFGHIJKLMNOPQRSTUVWXYZ 

abcdefghijklmnopqrstuyz 

1234567890.,:*!$£””()/%+@ 

Univers 65 Bold Typeface - Sub-Headlines (Alternative) 

Alternative typeface for Sub-Headline text 



1234567890.,:*!$£””()/%+@ 

Universe LT Std 57 Cn TYPEFACE - BODY TEXT 

Preferred typeface for body text for internal communication (such as stationary), 

print publications, television and merchandise 



1234567890.,:*!$£””()/%+@ 

Univers 55 Roman – Body Text (Alternative) 

Alternative typeface for body text 



1234567890.,:*!$£””()/%+@ 

Verdana Typface – Body Text for Online Communication 

Typeface for Body Text for FIBA Website and FIBA Zone Website as well as for corporate emails 



1234567890.,:*!$£””()/%+@ 



36

3 applications examples 

3.1 CORPORATE PROGRAMME 

3.1.1 LETTERHEAD AND BUSINESS CARD 

A clean corporate-branded 

programme including the FIBA 

secondary brand elements has 

been developed for FIBA and 

FIBA Zone use and is applied 

to all produced materials such 

as stationery, press releases, 

print publications, conference 

materials, etc. 

Special Note: 

Any of the examples shown are 

there as reference but FIBA 

might make changes from time 

to time regarding the design of 

graphic elements and its usage 

and also regarding materials 

design and format. 



37

Special Note: 


there as reference but FIBA might 

make changes from time to time 

regarding the design of graphic 

elements and its usage and also 

regarding materials design and 

format. 



3.1.2 PRESS RELEASE 



38

Special Note: 







format. 



3.1.3 REGULATION COVER 



39

Special Note: 







format. 



3.1.4 POWERPOINT PRESENTATION 

MAIN TITLE GOES HERE 

SUBTITLE GOES HERE 

DIVIDER TITLE GOES HERE 

DIVIDER SUBTITLE GOES HERE 



40

Special Note: 







format. 



3.1.5 ADVERTISING BOARDS 



41

Special Note: 







format. 



3.1.6 ROLL UPS 



42


3.2 EVENTS PROGRAMME 

3.2.1 ROLL UPS 

Special Note: 







format. 

The Event look and feel is developed using the creative elements of the event logo combined 

with the FIBA secondary brand elements and is then applied across all event-related 

materials (venue dressing, media backdrops, print materials, welcome desks, host city flags 

and billboards, etc.). 

mardelplata2011.com 

neiva2011.com 

japan2011.fiba.com 



43

Special Note: 







format. 



3.2.2 MIXED-ZONE 

latvia2011.fiba.com 












44

Special Note: 







format. 



3.2.3 PRESS CONFERENCE BACKDROP AND TABLE PANEL 

fibaoceaniachampionships.com fibaoceaniachampionships.com fibaoceaniachampionships.com 

fibaoceaniachampionships.com fibaoceaniachampionships.com fibaoceaniachampionships.com 



45

Special Note: 







format. 



3.2.4 POSTER 



46

Special Note: 







format. 



3.2.5 BILLBOARD 



47

3 

applications examples 

Special Note: 







format. 


3.2.6 ENTRANCE ARCH 



48

3 



3.2.7 EVENT LETTERHEAD AND PRESS RELEASE 

Special Note: 







format. 

NO 30 DATE: 1ST October 2010 

For Further Information please contact: 

Florian Wanninger 

Head of Communications 

Tel: (+41-22) 545 00 00 

Fax: (+41-22) 545 00 99 

FIBA U19 World Championship Women draw 

PUERTO MONTT, Chile (2011 FIBA U19 World Championship for Women) – The draw for the 2011 FIBA 

U19 World Championship for Women was held in Puerto Montt on Friday, ahead of this summer’s 

tournament, scheduled to take place in Chile between 21 and 31 July. 

The 16 teams, hailing from all five of FIBA’s continental zones, were divided into four groups of four 

teams for the Preliminary Round, played in a standard round-robin format from 21 to 23 July in the 

cities of Puerto Montt and Puerto Varas. 

Group A Canada China Egypt Italy 

Group B Argentina Japan Russia USA 

Group C Australia Chile France Nigeria 

Group D Brazil Chinese Taipei Slovenia Spain 

The three top placed teams from each group will advance to the Eighth Final Round (25-27 July) which 

consists of two pools of six. During that stage of the competition, each team faces the three new 

opponents in their group. 

The top eight teams from the Eighth Final Round will then move on to the Quarter Finals scheduled for 

Friday 29 July. The Semi Finals will be played the following day and the Finals on Sunday 31 July. 

The USA are the reigning champions, having won the last three times. 

Past editions of the FIBA U19 World Championship for Women have seen a number of international 

stars in the making, including: Elizabeth Cambage (2009); Diana Taurasi, Erika de Suza Machado and 

Eva Viteckova (2001); Lauren Jackson Jackon, Lijie Miao, Hamchetou Maiga Ba and Ilona Korstin 

(1997); Janeth Arcain, Natalia Zasulskaya and Lisa Leslie (1989); Michelle Timms (1985). 

About FIBA 

FIBA (www.fiba.com) – the world governing body for basketball – is an independent association 

formed by 213 National Basketball Federations throughout the world. It is recognised as the sole 

competent authority in basketball by the International Olympic Committee (IOC). 

For further information about FIBA and FIBA Championships visit facebook.com/fibaworld and 

twitter.com/fibaworld or youtube.com/fibaworld. 



49

3 


Special Note: 







format. 


3.2.8 EVENT FOLDER 

Local Organising Committee 

Fédération Malagasy de Basket-Ball 

122 Route Circulaire Ambodiraotra 

101 Antananarivo 

Tel: +261 (340) 5999 01 



50

3 


3 .3 TELEVISION GRAPHICS 

Special Note: 







format. 

FIBA has developed television graphics for all FIBA and FIBA Zone events so that the FIBA 

brand is consistently displayed at all relevant events worldwide. 

The FIBA TV Graphics version 2.0 is applied since the 2009 FIBA and FIBA Zone events. 

These graphics have been specifically produced for the 16 : 9 television format and for High 

Definition, and the FIBA TV Graphics Manual is available for download from the download 

section. For detailed questions please contact the FIBA TV Department, Ms. Stephanie 

Mignot or Mr. Paul Stimpson at TV@fiba.com. 

Please find below some examples of the FIBA TV Graphics version 2.0 



51

FIBA CORPORATE IDENTITY - FIBA Identity

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