Biogas kann´s - BIOGAS Jahrestagung und Fachmesse

biogastagung.org

Biogas kann´s - BIOGAS Jahrestagung und Fachmesse

10.01. – 12.01.2012

BREMEN, GERMANY

www.biogastagung.org

21. JAHRESTAGUNG UND FACHMESSE

21 ST ANNUAL MEETING AND EXHIBITION

21. JAHRESTAGUNG UND FACHMESSE

MESSE- / TAGUNGSKATALOG

EXHIBITION / CONFERENCE CATALOGUE

Biogas für Kommunen“

Biogas für Neueinsteiger”

· 12 Workshops zu

praktischen Themen

www.biogastagung.org

Energiewende:

Biogas kann´s

Energy revolution:

Biogas can do it

nergiewende:


Structural data • Media response • Congress BIOGAS 2012

1. Structural data

(Figures for the previous event in Nuremberg in brackets)

Total Germany International

Exhibitors 431 (342) 400 (319) 31 (23)

Total exhibition space in m² 15,100 (11,400)

Exhibitor stand space in m² 7,146 (5,324) 6,716 (4,905) 430 (419)

Visitors 7,043 (6,911) 6,409 (6,151) 634 (760)

2. Media response

(Figures for the previous event in Nuremberg in brackets)

221,996 (173,200) page impressions at www.biogastagung.org from October 2011 to January 2012,

from 121 (87) countries


38 (45) accredited journalists from trade press, daily press and PR agencies

3. Congress

(Figures for the previous event in Nuremberg in brackets)




1,691 (1,694) participants sourced information at 26 (28) presentations by experts, for example on

Biogas as a mainstay at times of changes in energy“, “Direct marketing of electricity“ and „Future

challenges“.

Up to 55 (50) visitors attended the 35 (31) individual presentations at the Exhibitors Forum.

11 (12) workshops offered participants a variety of training opportunities.

The top 3 workshops were:

- Renewable Energy Act – Overview of new provisions

- From residue to high-quality fertilizer – Prospects for biogenic residue fermentation

- Gas injection – Legal framework of the Renewable Energy Act for the use of biomethane


Visitors survey BIOGAS 2012

4. Selected results of visitors survey

(Figures for the previous event in Nuremberg in brackets; * not requested in 2011)

4.1 Origin of visitors

(Event 2011 in Nuremberg, 2012 in Bremen)

North/West

72% (20%)

1

5+6

East

14% (12%)

2

3a

7

3b

4

South

14% (68%)

Germany

North/West: Nielsen regions 1, 2 and 3a

South: Nielsen regions 3b and 4

East: Nielsen regions 5, 6 and 7

Top 10 countries for international visitors (Registration)

1. Austria

2. China

3. Netherlands

4. Belgium

5. Switzerland

6. Great Britain

7. Italy

8. Luxemburg

9. Sweden

10. Denmark


Visitors survey BIOGAS 2012

4.2 Position of visitors in company

Self-employed entrepreneur,

co-owner, freelancer 38% (45%)

Managing director, board member,

administrator 10% (8%)

Area manager, operations manager,

works manager, branch manager,

office manager 9% *

Department head, group leader,

team leader 15% *

Other employee/official, skilled

worker 19% (22%)

Lecturer, teacher 2% (2%)

Student, pupil, apprentice 3% (4%)

Other position 4% (2%)

100%

4.3 Visitors according to industrial sectors

Agriculture 26% (26%)

Biogas plant operator 17% (26%)

Plant manufacturer 11% (8%)

Planner from biogas industry 9% (8%)

Advisor/consultant 9% (6%)

Components manufacturer 6% (7%)

Energy suppliers 5% (4%)

Institution, organization, association 3% (2%)

Local authority, official agency 2% (2%)

Insurance 1% (1%)

Banks, investors 1% (1%)

Other sectors 10% (9%)

100% (100%)

4.4 Main reason for visit (multiple answers)

Experience/exchanging information 45% (42%)

Information about new products 44% (55%)

General market orientation 41% (37%)

Further education/extending knowledge 40% (48%)

Maintaining business contacts 40% (33%)

Initiating business contacts 36% (35%)

Preparation for investment

and purchasing decisions 22% (23%)

Observation of competitors 13% (14%)

Influence on product development 11% (10%)

Conclusion of contract/purchase 1% (4%)

4.5 Main interest in following product segments (multiple answers)

Manufacturers/suppliers of plant

components 60% (58%)

Planners/manufacturers of biogas plants 39% (41%)

Information 36% (27%)

Services/consulting 21% (17%)

Agricultural technology/

biomass logistics 17% (25%)

Substrate provision 11% (18%)


Visitors survey BIOGAS 2012

4.6 Visitors’ satisfaction with exhibits

(1 very satisfied…6 very unsatisfied)

48% (48%)

31% (31%)

(15%)

13%

6%

(5%)

1% (1%) 1% (0%)

1 2 3 4 5 6

4.7 Information and contact opportunities on the stands

99% (97%) of the visitors were satisfied with the opportunities for obtaining information and establishing contact.

4.8 Opinion of the present economic situation

(at the time of exhibition in January 2012)

Strong

upturn

14%

Slight

upturn

41%

Steady

30%

Slight

downturn

13%

Distinct

downturn

2%


Exhibitors survey BIOGAS 2012

5. Selected results of exhibitors survey

(Figures for the previous event in Nuremberg in brackets; * not requested in 2011)

5.1 Associated with following product segments * (multiple answers)

Manufacturers/suppliers of plant

components 56%

Services/consulting 18%

Planners/manufacturers of biogas

plants 12%

Agricultural technology/biomass

logistics 4%

Substrate provision 4%

Information 3%

Other 15%

5.2 Aims of participation (multiple answers)

General information 88% (85%)

Winning new customers 88% (84%)

Cultivation of image/representation 83% (78%)

Cultivation of customer relations 81% (72%)

Exchange of experience 68% (62%)

Information about new products 61% (55%)

Observation of competitors 51% (46%)

Direct business 39% (28%)

5.3 New business relations

91% (92%) of the exhibitors established new business relations.

5.4 Target group accuracy

96% (98%) of exhibitors were able to reach their most important target groups during the BIOGAS Trade Fair 2012.


Exhibitors survey BIOGAS 2012

5.5 The exhibitors received visitors from the following branches: (multiple answers)

Biogas plant operators 75% (77%)

Companies in the biogas industry 62% (55%)

Farmers 57% (59%)

Energy suppliers 19% (12%)

Local authorities, official agencies 12% (8%)

Associations 10% (11%)

Specialist publications 9% (9%)

Institutions, organizations 8% (7%)

Banks, investors 7% (11%)

Politics 1% (1%)

5.6 Assessment of professional qualifications/competence

of visitors

(1 very good ... 6 very bad)

(59%)

53%

13% (14%)

27%

(20%)

5%

(3%)

1% (1%) 0% (0%) 1%

(3%)

1 2 3 4 5 6 No

answer


Exhibitors survey BIOGAS 2012

5.7 International visitors

86% (88%) of the exhibitors received international visitors.

5.8 Satisfaction with organization and service

92% (96%) of the exhibitors were very satisfied/satisfied with the organization and service.

5.9 Opinion of the present economic situation

(at the time of exhibition in January 2012 vs. January 2011)

Strong

upturn

7% (17%)

Slight

upturn

28% (46%)

Steady

23% (25%)

Slight

downturn

29% (6%)

Distinct

downturn

7% (0%)

No

answer

6% (6%)

5.10 Intention to exhibit at the next BIOGAS Trade Fair

81% (85%) of the exhibitors are already planning to exhibit again at the BIOGAS Trade Fair 2013 in Leipzig.


Miscellaneous BIOGAS 2012

6. Miscellaneous

The representative surveys were carried out by an independent market research institute.

This show report is also available in German.

Other detailed results of the survey can be obtained from NürnbergMesse, Market Research,

telephone +49(0)911.8606-0, fax +49(0)911.8606-8228, info@nuernbergmesse.de.

06.02.2012

NürnbergMesse GmbH

- Market Research -

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