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Martin Fitchet, MD of CBRE MAS<br />

A<br />

year ago CB Richard Ellis Mass<br />

Evaluation Service (CBRE MAS) in<br />

Durban consisted of four people.<br />

Today there are more than 40 staff<br />

members with site offices in Ladysmith,<br />

Newcastle, Nelspruit, Pietermaritzburg and<br />

Richards Bay that pits the company among<br />

the leading municipal valuations players in<br />

the country.<br />

The 2004 Municipal Rates Act set in motion<br />

South Africa’s largest valuation exercise<br />

involving the appraisal of around 9-million<br />

properties from vacant rural land to oil<br />

refineries, shopping centres, body corporate<br />

fl ats and free-standing homes.<br />

The managing director, Martin Fitchet, credits<br />

the process with being “a significant<br />

opportunity” for the country that on<br />

completion – legally expected by June 2010<br />

but likely to be pushed out – will provide<br />

accurate, sound economic data about South<br />

Africa’s property market.<br />

By July 2008 the company will have<br />

completed R75bn worth of municipal<br />

valuations and submitted tenders for several<br />

further regions throughout the country. The<br />

company recently acquired the MetGovis<br />

Growing from<br />

strength to strength<br />

software system that enables<br />

CBRE MAS to supply local<br />

governments with an interface<br />

between the valuation roll and the<br />

billing system.<br />

The system’s first upgrade called<br />

MetVal was launched in<br />

<strong>September</strong> and CBRE MAS has<br />

already been contracted to<br />

provide supplementary valuation<br />

services in three municipalities<br />

until 2012 using his system.<br />

Martin says across South Africa there are a<br />

host of projects underway, but only within<br />

about 25 municipalities – or 10% of the<br />

national total – refl ecting the limited skills and<br />

the need to extend the deadline beyond<br />

2010. However, he praises KwaZulu-Natal<br />

and the Local Government, Housing and<br />

Traditional Affairs Department for the<br />

proactive way in which they are facilitating<br />

the process. Others can take a leaf from<br />

their book.<br />

Smaller municipalities – in some cases up to<br />

10 – band together as a single entity to<br />

tender, maximising economies of scale, which<br />

means that the province can finish the project<br />

within deadline.<br />

The full staff complement at CBRE MAS.<br />

The provincial government provides<br />

councillor orientation sessions that offer<br />

communication plans, ongoing discussions<br />

and assistance with tendering and<br />

procurement to smooth a process that is<br />

essentially a new experience.<br />

Martin says there are very few properties not<br />

traded on the open market (shopping centres,<br />

mine shafts, oil refineries) for which CBRE<br />

MAS imports specialist skills. Thereafter,<br />

pounding the pavements to assess position<br />

and gain access to properties to wholly<br />

understand rental peaks and valleys is a<br />

critical element in procuring accurate data.<br />

In this vein the synergy between the <strong>Broll</strong><br />

businesses comes into play as CBRE MAS has<br />

access to sound rental and capitalisation<br />

information. ‘South Africa has set aside the<br />

capital to invest in this key project. It is<br />

essential we complete it properly and<br />

accurately gather the information,’ he says.<br />

Looking ahead, Martin says as Africa has<br />

shifted towards private ownership, there is a<br />

growing need for mass evaluation projects to<br />

underpin property tax environments. <strong>Broll</strong><br />

and CBRE MAS thus have a potentially bright<br />

future exporting their expertise beyond South<br />

Africa’s borders.<br />

beacon<br />

KEEPING THE BROLL FAMILY IN TOUCH<br />

Welcome to the family<br />

8<br />

Meet the new brolletjie:<br />

On 20 July <strong>2007</strong>, at exactly 17h16,<br />

Janine Schultz - <strong>Broll</strong> ApexHi Property<br />

Manager for the Eastern Cape Portfolio -<br />

and her husband Sam, welcomed their<br />

baby into the world.<br />

Sam with her baby at 2 weeks<br />

[ Contributions and<br />

comments ]<br />

Please forward all ideas,<br />

stories and comments to:<br />

The Editor <strong>Broll</strong> <strong>Beacon</strong><br />

Cullum Johnston<br />

Tel 021 461 1705<br />

cullum@imbongisa.com<br />

IMBONGI COMMUNICATIONS TEL: 021 461 1705 www.imbongisa.com<br />

<strong>2007</strong>, Edition 3<br />

Inside<br />

this<br />

issue....<br />

Helping out at<br />

New<br />

Jerusalem<br />

2<br />

<strong>Broll</strong>’s<br />

Nigeria<br />

training<br />

Fran’s<br />

secrets to<br />

success<br />

3 7<br />

Martin Fitchet<br />

on CBRE MAS<br />

8


The secrets of Fran’s success<br />

The Cape Town Women’s Day Tea offered scrumptious treats<br />

Sylvia Maobee enjoys a break<br />

from work.<br />

The ladies - Michelle Needham, Margie Pillay, Joanne<br />

Mileham - have their cake...<br />

Women’s Day Celebration<br />

The women at <strong>Broll</strong>’s Cape Town and Johannesburg offices<br />

enjoyed the decadent Women’s Day tea parties that were<br />

organised by Dave Bennie in Cape Town and Marketing in<br />

Illovo. ‘The catering was outstanding and the women felt<br />

pampered,’ says Yvette Huysamer from Cape Town. ‘It was a treat to<br />

just relax and catch up with all the ladies in the company.’ In<br />

Johannesburg, the ladies were equally happy and felt that the event<br />

was a treat.<br />

Embracing the day - Ken Gerber,<br />

Director Marketing.<br />

... and eat it in Johannesburg<br />

<strong>Broll</strong> does it best<br />

The <strong>Broll</strong> Foundation’s volunteer committee hands over some of the goods they collected to the New Jerusalem Children’s<br />

Home. Standing from left: Tilly Gasela, Ann Campbell, Izak Kriel, Bianca Beaumont, Nation Molele, Savita Rae, Anna<br />

Mojapelo fom New Jerusalem, Caiphus Mothapo, Dawn van den Berg. Front from left: Yvonne Behari-Ram, Riaan<br />

Lochner and an assistant from New Jerusalem.<br />

<strong>Broll</strong>’s staff pulled together to raise<br />

close on R50 000 worth of clothing<br />

and goods for donation to the New<br />

Jerusalem Children’s Home. The<br />

goods, including clothing, blankets and<br />

items essential to the effective running of<br />

the home, were handed over to co-founder<br />

Anna Mojapelo by the company’s staff at a<br />

function on Friday 31 August.<br />

‘Staff in our Illovo head office led the way,<br />

with our national branches participating<br />

as well,’ said Tilly Gasela, head of the<br />

<strong>Broll</strong> Foundation, which leads a volunteer<br />

fundraising committee. ‘Apart from<br />

appealing for donations of clothing and<br />

blankets, we arranged the sponsorship of<br />

several prizes for a raffle. For a R20-ticket,<br />

staff stood the chance of winning a first prize<br />

of a return air ticket to any South African<br />

destination. Second prize was a dinner for<br />

two, with a confectionary hamper on offer<br />

for third prize.’ The money raised by the<br />

raffle was used to purchase pedal-operated<br />

waste disposal bins for New Jerusalem –<br />

a facility that they require by law, but<br />

were lacking.<br />

It’s not just the <strong>Broll</strong> staff that made the<br />

effort to support the Children’s Home – the<br />

company is matching their spirit with a<br />

donation of its own. ‘Our IT Department has<br />

renovated 18 personal computers, that they<br />

will give to New Jerusalem complete with<br />

the full Microsoft Office suite. They have<br />

also volunteered their time to train the New<br />

Jerusalem staff how to best use this to boost<br />

their infrastructure,’ Tilly continues.<br />

The New Jerusalem Children’s Home is in<br />

Midrand, and works with traumatised or<br />

abandoned youngsters/minors, and children<br />

who have been affected by HIV/AIDS. In<br />

its seven years of operation, it has made a<br />

difference in the lives of over 1000 children,<br />

and plans to increase its capacity from 50<br />

people to around 120 full-time residents.<br />

<strong>Broll</strong> Properties operates a social<br />

responsibility programme across all its<br />

branches, through which staff offer their<br />

support to those in need of assistance.<br />

Beneficiaries have included various children’s<br />

homes, as well as recipients of homes built<br />

by Habitat for Humanity using funds raised<br />

by the company and staff.<br />

Tilly Gasela from <strong>Broll</strong> with Anna Mojapelo and her<br />

assistant, from the New Jerusalem Children’s Home.<br />

Just a few members of the high-powered Gauteng office broking team. From left: Fran Teagle with Jane Parker, Elza Human, Jonathan Klopper and Keke Khojane<br />

Fran Teagle’s advice to people<br />

wanting to succeed in property is,<br />

‘be constantly proactive, network<br />

all the time and canvas on an ongoing<br />

basis. And above all, you have to<br />

be passionate about this industry and be<br />

hungry to make it work.’<br />

Fran and her Commercial Property team<br />

in Johannesburg are a highly successful<br />

broking combination. ‘It’s a group effort,’<br />

says Fran. ‘We have 10 brokers ranging<br />

in age from 23 to 70, which means we<br />

have a great range of personalities<br />

and consultants to suit each of our<br />

landlords’ and leasing/purchasing<br />

clients’ requirements.<br />

We’re all very focused and driven by the<br />

commission that we make, particularly the<br />

younger members of the team, eager to<br />

make their mark,’ she continues. ‘We’re<br />

particularly proud of Keke Khojane, who’s<br />

taking the Johannesburg CBD by storm,<br />

after only being with us for four months.’<br />

Fran explains that part of their success is<br />

taking pride in providing quick service,<br />

which they do through the database<br />

they’re all committed to maintaining.<br />

‘Every agent updates the database every<br />

day, and when a new client approaches<br />

us to find space for them, we are able to<br />

get back to them the same day with<br />

suggestions,’ says Fran, explaining the<br />

secrets of the team’s success.<br />

‘We also spend a lot of time networking<br />

with our landlords to make sure we know<br />

what’s possible and where new<br />

opportunities are in the market. It’s vital<br />

that we’re on top of what’s happening<br />

in the business world to understand<br />

the dynamics of our clients’<br />

businesses and to identify potential<br />

business,’ Fran continues.<br />

One of the other keys to the team’s<br />

success is its diverse range of services.<br />

Not only does its leasing portfolio extend<br />

from Johannesburg’s CBD to the West<br />

Rand, East Rand and Pretoria, but the<br />

team is active in facilitating land<br />

assemblies and new developments. ‘We<br />

identify sites that have potential for<br />

commercial development, and then<br />

facilitate the process of re-zoning. Once<br />

developers have done their work on site,<br />

we then have additional stock to add to<br />

our portfolio,’ she says.<br />

Fran started her career as a residential<br />

estate agent but soon needed a bigger<br />

challenge. After five years at <strong>Broll</strong> she is<br />

still excited by the challenges she’s<br />

presented with every day.<br />

2 7


Do you know your status<br />

On 9 February <strong>2007</strong>, the<br />

Government published the first<br />

official version of the Codes of<br />

Good Practice on BEE. This<br />

document provides guidelines and targets for<br />

companies wanting to achieve a BEE status.<br />

As the Property Charter is still only a draft<br />

document under discussion, the Codes – as<br />

they are known – provide the only official<br />

benchmark for companies in the property<br />

industry to be measured.<br />

‘As a company we are fully committed to the<br />

letter and spirit of this process,’ says<br />

executive chairman Jonathan <strong>Broll</strong>. ‘While<br />

there are no penalties for not meeting the<br />

benchmarks, any business that ignores the<br />

codes will rapidly become uncompetitive in<br />

the market place.’<br />

Companies wishing to grow with SA’s<br />

economy will need to determine their BEE<br />

score and obtain a rating from one of the<br />

approved verification agencies. <strong>Broll</strong> is<br />

currently going through this exercise. These<br />

scores will have an infl uence on how<br />

competitive that enterprise is when<br />

government or any other entity allocates any<br />

of its business.<br />

The seven core elements making up the code<br />

are; ownership, management, employment<br />

equity, skills development, preferential<br />

procurement, enterprise development and<br />

socio-economic development.<br />

‘It’s in the areas of employment equity, skills<br />

development and preferential procurement<br />

where many of our staff can have a positive<br />

infl uence by adhering to our internal policies<br />

when recruiting and training people and<br />

purchasing goods and services. In fact,<br />

preferential procurement is a category that<br />

carries the same weight as ownership when<br />

developing a score card.’<br />

It’s in the area of contractor allocation that<br />

<strong>Broll</strong> exercises a large procurement infl uence<br />

and with almost 6000 different suppliers this<br />

is an area under the microscope.<br />

Administered by Colleen Halford, each<br />

supplier needs to provide proof of various<br />

documentation before being approved, this<br />

includes; company registration documents<br />

with ID documents of the shareholders, SARS<br />

tax clearance certificate and other relevant<br />

statutory organisation’s certificates ie.<br />

Workman’s Compensation, insurance and<br />

banking details. Obviously, it’s best to have a<br />

prospective supplier submit and be placed on<br />

the approved list before work is actually<br />

awarded to them.<br />

According to Colleen this registration process<br />

is an important element of the company’s ISO<br />

rating obligation and employees not<br />

following the process can jeopardise this<br />

important quality benchmark.<br />

‘<strong>Broll</strong> suppliers need not fear the<br />

implementation of the BEE Act,’ says<br />

Jonathan. ‘Small entrepreneurs with a<br />

turnover of less than R5million are exempted<br />

from the provisions while there are two<br />

categories for suppliers over that level.<br />

What’s critical to us, is that every one of our<br />

suppliers does in fact determine their own<br />

BEE score because this enables us to establish<br />

our own rating. And we need to have that as<br />

accurate as possible if we are to grow and<br />

take advantage of the dynamic property<br />

economy, which is in all of<br />

our interests!’<br />

<strong>Broll</strong> sponsors PDP dinner<br />

<strong>Broll</strong> sponsored this year’s Property Development Programme (PDP),<br />

hosted by SAPOA. Ken Gerber (left), Marketing Director, was on<br />

hand to welcome everyone at the SAPOA PDP graduation dinner.<br />

It is a two-week course and is South Africa’s premier management<br />

programme on property finance, valuation, property law, negotiation,<br />

investment, development, marketing and management. High level delegates<br />

from all over the country attend the course to sharpen their skills and<br />

knowledge through practical instruction and case studies.<br />

<strong>Broll</strong>’s Nigerian team with seated second from left: Olubukola Lanipekun-Lawal (HR manager at <strong>Broll</strong> in Lagos), Fred<br />

Bihl (<strong>Broll</strong> consultant), Jacus Pienaar (lecturer) and Prof. Chris Cloete (course director).<br />

<strong>Broll</strong> trains in Nigeria<br />

A<br />

cornerstone of <strong>Broll</strong>’s African<br />

expansion is the education of<br />

local staff and it was with this in<br />

mind that the company<br />

conducted its first on-site training session<br />

in Lagos, Nigeria. According to course<br />

director Prof Cloete from the University of<br />

Pretoria the quality of the participants<br />

was outstanding.<br />

‘Most of the people in the Nigerian team<br />

were graduates and some even had<br />

master’s degrees,’ he says. ‘Many of them<br />

had studied in the UK, USA and Ghana. It<br />

was a very interesting training session<br />

because of all the different property laws<br />

everyone knew about – having trained in<br />

various countries. So it was more a session<br />

of adaptation to create a common<br />

framework within which to work instead of<br />

being purely about training.’<br />

Prof Cloete was very impressed with the<br />

high level of experience that the<br />

participants had – many worked in<br />

property development and property law<br />

overseas – before returning to Nigeria to<br />

work at <strong>Broll</strong>. ‘The team I met in Lagos<br />

was very strong and they all seemed very<br />

competent,’ says Chris.<br />

‘They only completed their training in<br />

August so they are still in the examination<br />

process. They haven’t yet reached the<br />

stage of handing in assignments.<br />

That’s where we’ll see the proof of the<br />

training’s success.’<br />

Overall, it was a very positive experience<br />

and Prof Cloete was happy with the<br />

commitment of the Nigerian team.<br />

Prof Cloete was in Cape Town during <strong>September</strong> for an Introduction to Property training session at the Waterfront.<br />

(Back left to right): Wesley Sissing, André Williams, Eugene Veldsman, Londi Vermeulen, Rudolph Marshall, Shasta<br />

Le Grange, Zaimodien Toefy, Gerad Davidson, Prof. Chris Cloete (course director)<br />

(Front left to right): Duonette Paton, Nhululeko Tsholetsane, Karin Merrifi eld, Sharon Dada, Evyette Graham, Feriaal<br />

Gamiet, Carina Vries, Ellen Madraymuthoo, Naleen Dilraj<br />

Chairman’s message<br />

The launch of the <strong>Broll</strong> Star Awards employee<br />

recognition programme should be a<br />

hugely exciting event for every staff member.<br />

While every employee is valued for the role<br />

they play in making this company great,<br />

there are those who regularly go above and<br />

beyond the call of duty – and we want to<br />

recognise them.<br />

The 25 finalists will be in for a real treat. In<br />

addition to the R500 cash prize each of<br />

them will receive, there is a grand prize that<br />

really is just that – a GRAND PRIZE – and<br />

that will be awarded following a live draw at<br />

the Johannesburg year-end function. One of<br />

the finalists will become the instant holder of<br />

the grand prize.<br />

Congratulations are due to Ken Gerber and<br />

the Corporate Services team for securing the<br />

contract to manage Bidserv’s national leased<br />

portfolio. Bidserv forms part of the Bidvest<br />

Group and is the holding company for wellrecognised<br />

companies like Prestige, Steiner<br />

and Magnum Shield. This is a significant<br />

achievement and should unlock opportunities<br />

for other divisions within <strong>Broll</strong>. We look<br />

forward to a long-standing relationship<br />

with them.<br />

Also worthy of mention is the performance<br />

of Fran Teagle and her team. Under her<br />

capable leadership, the Office Leasing Team<br />

has established a reputation for professionalism<br />

and service excellence, in the process<br />

becoming a dominant force in the Gauteng<br />

commercial broking market. Well done Fran.<br />

We are heading at full speed to the end of<br />

<strong>2007</strong>; it’s been a busy year but much<br />

remains to be done. Let’s keep our eye on<br />

target and not drop the exacting standards<br />

we’ve become known for.<br />

Regards<br />

6 3


Spearheading the rest<br />

<strong>Broll</strong> hosts the world<br />

The Cape Town Spearhead team: Front: Unica Masters, Amelia Kayser, Anne Voorneveld. Middle: Sibongile Masombuka, Samantha Lambert, Lameez Adams, Vanessa Sullifant, Tracey-<br />

Lee Saayman, Diane van Rooyen, Mazel Matthews, Rentia de Wet. Back: Surur Allie, Amina Adriaanse, Bronwyn Solomons, Renato Mion, Peter Dicks, Qaaid Mesias, Nigel Smithie.<br />

At the end of last year <strong>Broll</strong> took over management of the<br />

Spearhead/Redefine portfolio consisting of a number of<br />

industrial, commercial and retail properties. The Cape<br />

Town Spearhead team, managed by Anne Voornveld, is<br />

responsible for 45 properties and the team itself, now totalling 18<br />

members, has doubled in size since it was formed in December<br />

last year.<br />

This lady has the right attitude<br />

From messenger to property administrator – Aa’ishah Starke’s story<br />

is one that inspires people to work hard and be patient.<br />

Aa’ishah, a property administrator,<br />

has been working at <strong>Broll</strong> for 15<br />

years. She began her career here as<br />

a casual, which soon led to a<br />

permanent position as a messenger.<br />

She enjoyed the job very much, but, after<br />

seven years she felt like she was ready for a<br />

new challenge. One day, while on her way to<br />

work, she thought to herself, ‘There’s something<br />

more,’ she says.<br />

Unknown to her, her hard work over those<br />

seven years had been noticed and soon she<br />

was promoted to secretary. She was excited<br />

about the change and was sent for courses to<br />

improve her skills.<br />

Aa’ishah completed two courses and received<br />

certificates for: Lease Negotiation and Property<br />

Principles both from the academy. Aa’ishah<br />

was successful in her new role and continued<br />

working until 2005 when she went on<br />

maternity leave. She had a baby and was<br />

meant to come back last May but was unable<br />

to. She became seriously ill and had to take<br />

disability leave. Aa’ishah is very thankful to<br />

her husband and <strong>Broll</strong> in Cape Town for<br />

supporting her over the six months it took for<br />

her to recover.<br />

She returned to work last <strong>September</strong> and has<br />

been working like crazy ever since. Aa’ishah<br />

takes pride in her work and even though it is<br />

not a requirement, she sometimes stays late so<br />

that she is up-to-date with everything.<br />

With a demanding list of daily responsibilities, such as managing<br />

day-to-day property maintenance, leasing; re-renting; budgeting;<br />

rental collections and of course keeping the clients and tenants<br />

happy, the Spearhead team admits there’s never a dull day in<br />

the office.<br />

In her spare time Aa’ishah enjoys going for<br />

drives and walks, ideally on Sea Point<br />

promenade, chatting to her husband Nazim<br />

with her two children; Aaisheqah, 7 years old,<br />

and Junaid, 18 months old. She says, ‘I<br />

treasure my family. My life is my family and<br />

this job. <strong>Broll</strong> is my security; they’ve given me<br />

opportunities and I will always give them<br />

my loyalty.’<br />

<strong>Broll</strong>’s display at The Shopping Centre Convention.<br />

The International Council of Shopping Centre’s world summit<br />

– held every two years – was hosted in Cape Town for the<br />

first time and <strong>Broll</strong> was one of two Platinum Sponsors for the<br />

global event.<br />

Attracting more than 1500 delegates from across the world, the<br />

Shopping Centre Convention has become the ideal place for those<br />

involved in the retail property sector to meet, compare notes and<br />

brush up on old contacts.<br />

‘As the continent’s leading shopping centre management company<br />

– we presently manage over 100 centres throughout Africa – it<br />

The ABSA<br />

Relay Challenge<br />

The Absa Relay Challenge, South Africa’s biggest corporate<br />

relay took place on 5 August this year in Johannesburg.<br />

<strong>Broll</strong> entered teams to compete in the running<br />

and walking categories.<br />

made sense for <strong>Broll</strong> to take a leadership role at this year’s prestigious<br />

event,’ said chief operating officer Leonard Michau. ‘Our<br />

exhibition space has been hugely popular and a great meeting<br />

point for clients and other industry players.’<br />

This year’s theme was ‘Shopping centres make a difference’ and<br />

the programme included speakers from around the world. Western<br />

Cape premier Ebrahim Rasool welcomed the delegates to Cape<br />

Town while former president FW de Klerk also featured on the<br />

speaker’s platform.<br />

The day started at the ABSA towers in the CBD and ended at The<br />

Expo Centre at NASREC, Absa. One of Absa’s Corporate Social<br />

Investment programmes, Casual Day - a project managed by The<br />

National Council for Persons with Physical Disabilities in South<br />

Africa - benefits from the race entry money.<br />

4 5

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