Untitled - Prime Commercial, Inc

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Untitled - Prime Commercial, Inc

Population

Executive Summary

Greenfield Plaza

Prepared by Dixie Divine

634 N Santa Cruz Ave, Los Gatos, CA, 95030, Latitude: 37.234700785

Rings: 1, 3, 5 mile radii Longitude: -121.9781989

1 mile 3 miles 5 miles

2000 Population 10,941 67,164 222,758

2010 Population 10,802 68,721 225,579

2012 Population 10,808 69,942 229,227

2017 Population 11,000 73,057 238,880

2000-2010 Annual Rate -0.13% 0.23% 0.13%

2010-2012 Annual Rate 0.02% 0.79% 0.72%

2012-2017 Annual Rate 0.35% 0.88% 0.83%

2012 Male Population 48.0% 48.6% 49.4%

2012 Female Population 52.0% 51.4% 50.6%

2012 Median Age 44.7 44.2 41.3

In the identified area, the current year population is 229,227. In 2010, the Census count in the area was 225,579. The rate of change since

2010 was 0.72% annually. The five-year projection for the population in the area is 238,880 representing a change of 0.83% annually from

2012 to 2017. Currently, the population is 49.4% male and 50.6% female.

Median Age

The median age in this area is 41.3, compared to U.S. median age of 37.3.

Race and Ethnicity

2012 White Alone 83.5% 74.9% 65.0%

2012 Black Alone 0.5% 1.2% 2.1%

2012 American Indian/Alaska Native Alone 0.4% 0.4% 0.5%

2012 Asian Alone 10.1% 15.9% 21.0%

2012 Pacific Islander Alone 0.1% 0.2% 0.3%

2012 Other Race 1.4% 2.4% 5.8%

2012 Two or More Races 3.9% 4.8% 5.3%

2012 Hispanic Origin (Any Race) 7.0% 9.3% 15.6%

Persons of Hispanic origin represent 15.6% of the population in the identified area compared to 16.9% of the U.S. population. Persons of

Hispanic Origin may be of any race. The Diversity Index, which measures the probability that two people from the same area will be from

different race/ethnic groups, is 65.6 in the identified area, compared to 61.4 for the U.S. as a whole.

Households

2000 Households 4,810 26,112 83,367

2010 Households 4,801 26,933 84,366

2012 Total Households 4,782 27,383 85,643

2017 Total Households 4,876 28,761 89,711

2000-2010 Annual Rate -0.02% 0.31% 0.12%

2010-2012 Annual Rate -0.18% 0.74% 0.67%

2012-2017 Annual Rate 0.39% 0.99% 0.93%

2012 Average Household Size 2.25 2.52 2.65

The household count in this area has changed from 84,366 in 2010 to 85,643 in the current year, a change of 0.67% annually. The five-year

projection of households is 89,711, a change of 0.93% annually from the current year total. Average household size is currently 2.65,

compared to 2.65 in the year 2010. The number of families in the current year is 60,043 in the specified area.

Data Note: Income is expressed in current dollars

Source: U.S. Census Bureau, Census 2010 Summary File 1. Esri forecasts for 2012 and 2017. Esri converted Census 2000 data into 2010 geography.

December 27, 2012

©2012 Esri Page 1 of 2


Median Household Income

Executive Summary

Greenfield Plaza

Prepared by Dixie Divine

634 N Santa Cruz Ave, Los Gatos, CA, 95030, Latitude: 37.234700785

Rings: 1, 3, 5 mile radii Longitude: -121.9781989

1 mile 3 miles 5 miles

2012 Median Household Income $121,035 $119,404 $101,238

2017 Median Household Income $138,013 $131,224 $109,377

2012-2017 Annual Rate 2.66% 1.91% 1.56%

Average Household Income

2012 Average Household Income $146,121 $145,872 $126,083

2017 Average Household Income $178,482 $175,628 $149,409

2012-2017 Annual Rate 4.08% 3.78% 3.45%

Per Capita Income

2012 Per Capita Income $63,954 $57,464 $47,381

2017 Per Capita Income $78,398 $69,485 $56,379

2012-2017 Annual Rate 4.16% 3.87% 3.54%

Households by Income

Current median household income is $101,238 in the area, compared to $50,157 for all U.S. households. Median household income is

projected to be $109,377 in five years, compared to $56,895 for all U.S. households

Current average household income is $126,083 in this area, compared to $68,162 for all U.S households. Average household income is

projected to be $149,409 in five years, compared to $77,137 for all U.S. households

Current per capita income is $47,381 in the area, compared to the U.S. per capita income of $26,409. The per capita income is projected to

be $56,379 in five years, compared to $29,882 for all U.S. households

Housing

2000 Total Housing Units 4,944 26,764 84,886

2000 Owner Occupied Housing Units 2,828 18,558 54,962

2000 Owner Occupied Housing Units 1,982 7,554 28,405

2000 Vacant Housing Units 134 652 1,519

2010 Total Housing Units 5,106 28,251 87,831

2010 Owner Occupied Housing Units 2,749 18,637 55,059

2010 Renter Occupied Housing Units 2,052 8,296 29,307

2010 Vacant Housing Units 305 1,318 3,465

2012 Total Housing Units 5,112 28,670 88,928

2012 Owner Occupied Housing Units 2,660 18,450 54,517

2012 Renter Occupied Housing Units 2,122 8,933 31,126

2012 Vacant Housing Units 330 1,287 3,285

2017 Total Housing Units 5,254 30,095 92,995

2017 Owner Occupied Housing Units 2,786 19,619 57,969

2017 Renter Occupied Housing Units 2,090 9,142 31,742

2017 Vacant Housing Units 378 1,334 3,284

Currently, 61.3% of the 88,928 housing units in the area are owner occupied; 35.0%, renter occupied; and 3.7% are vacant. Currently, in

the U.S., 56.5% of the housing units in the area are owner occupied; 32.1% are renter occupied; and 11.4% are vacant. In 2010, there

were 87,831 housing units in the area - 62.7% owner occupied, 33.4% renter occupied, and 3.9% vacant. The annual rate of change in

housing units since 2010 is 0.55%. Median home value in the area is $629,076, compared to a median home value of $167,749 for the U.S.

In five years, median value is projected to change by 2.20% annually to $701,513.

Data Note: Income is expressed in current dollars

Source: U.S. Census Bureau, Census 2010 Summary File 1. Esri forecasts for 2012 and 2017. Esri converted Census 2000 data into 2010 geography.

December 27, 2012

©2012 Esri Page 2 of 2

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