Managing Large Numbers of Small Scale Growers in Developing Countries
As a leading international provider
of traceability and quality assurance
solutions for sustainable food and
farming, Muddy Boots Software has a
unique range of integrated products
which meet the requirements of
increasingly complex supply chains
within the globalised industry.
Muddy Boots has significant
experience of working in developing
countries to provide solutions
that help manage large numbers
of small growers to meet the
quality assurance and compliance
requirements of their customers.
This qualitative approach drives
improved business process, resulting
Maintaining Market Access
• Poor integrity of product
• Pesticide residue issues
• Unreliability of supply
• Trust over payments
• Supplier approval against multiple
in efficiency gains in a highly
complex sector and a tough
The Issues... The Solution...
Today’s challenges revolve around
increased supply chain visibility:
• Who is your grower
• What do they produce
• Where do they produce it
• And increasingly...how do they
Businesses must be able to
demonstrate all of these elements
so they can ensure their products
are safe and comply with the
standards of their customer.
• Easy to use grower management
• Self audit grower management
• Improved supply traceability
• Transparent methods of
measurement and payments
• Mobile-based data capture for
audits and assessments
Audit Management with Quickfire
Quickfire from Muddy Boots Software is
a highly intuitive audit and assessment
management system. Based on Microsoft
Technologies, Quickfire is delivered as a
web-based application with offline data
capture capabilities; designed for areas
with little or no connectivity.
A highly effective mobile solution
which meets demands for consistency,
compliance and risk management with
simple one-time data entry. Muddy Boots
Quickfire is a must-have solution for
businesses needing to collect data from
large numbers of small scale growers.
Quickfire results in greater visibility of the
current issues in the supply chain and the
current positioning of individuals and their
All users including growers, technical staff,
auditors and even buyers can engage
on the process; resulting in improved
corrective action timeline management
and better planning and reporting.
Measurement of improvement over time
demonstrates progress and identifies the
areas to address; leading to improved
targeting of long-term resources.
Sharing access and visibility with
your customer builds confidence and
underpins the development of long-term
supply chain relationships.
Case Study - Homegrown Kenya Ltd.
Homegrown Farm Audit Process
Transformed by Quickfire from
Muddy Boots Software
Homegrown is one of the largest and most reputable
vegetable exporters in East Africa and is owned by
Flamingo, one of the largest horticulture importers
in the UK. Homegrown was voted East Africa’s most
respected agribusiness three times in recent years.
In rural areas of Kenya there are over 1000 smallholders
who have undertaken to grow vegetables for
Homegrown. The small-scale growers are grouped into
two; the medium size individual farmers considered
as farm(s) and smallholders of between 10 to 20 small
farms that join together to make up a group, which is
equal to a farm.
These farm(s) and groups are closely managed by a
Technical Assistant from Homegrown who gives them
all the technical support and training needed to grow
vegetables to the high standards demanded by the
To manage the colossal task of auditing all of their
outgrowers against an increasing number of market led
standards on a regular basis, Homegrown implemented
Quickfire audit management system from Muddy Boots.
Due to its on and off-line capabilities it has enabled
Homegrown’s technical auditors to work remotely,
receiving audit and assessment data whilst maintaining
a high degree of integrity of the process.
“Quickfire helps us capture our audit data more
efficiently and has cut out all the duplication
that took place with our previous paper checklist
system. The automatically generated reports and
results are now easily accessible. Without Quickfire
from Muddy Boots we would have struggled
to manage compliance on behalf of all of our
Jacque Njonjo, Lead Auditor, Homegrown Kenya
The result has been significant in terms of huge savings
in time spent report writing, with greater access
to the data to manage the process more efficiently.
Quickfire is helping Homegrown’s outgrowers meet
export market standards by ensuring farms supplying
the produce are all audited and certified. Homegrown
now meets the standards of GLOBALG.A.P., Tesco’s Nature’s
Choice and Marks & Spencer’s Field to Fork.
The company is able to demonstrate that business
systems are in place to maintain the high quality
standards expected by its customers. This builds confidence
and long-term relationships which all parties
can benefit from.
Call us now for more information on +44 (0) 1989 780540
or visit www.muddyboots.com