09.02.2015 Views

Global Precision Agriculture and Tools Market (2014-2020)

Precision farming is a technology-based field management system. It is aimed to optimize the overall farming practices and input of resources. The rising population creates a huge demand for food. Influence of global warming on agricultural practices and sustainability of natural resources is high. Productivity of agriculture is always related to the climate changes. This increases the burden on food productivity and natural resources such as soil. These factors undermine the importance of optimizing farming practices, ensuring productivity and efficient use of resources.

Precision farming is a technology-based field management system. It is aimed to optimize the overall farming practices and input of resources. The rising population creates a huge demand for food. Influence of global warming on agricultural practices and sustainability of natural resources is high. Productivity of agriculture is always related to the climate changes. This increases the burden on food productivity and natural resources such as soil. These factors undermine the importance of optimizing farming practices, ensuring productivity and efficient use of resources.

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

To Enquire About<br />

the Report Click<br />

Here<br />

IndustryARC<br />

<strong>Global</strong> <strong>Precision</strong> <strong>Agriculture</strong> <strong>and</strong> <strong>Tools</strong><br />

<strong>Market</strong> (<strong>2014</strong>-<strong>2020</strong>)<br />

By Type (<strong>Precision</strong> <strong>Agriculture</strong>, <strong>Precision</strong> Livestock, <strong>Precision</strong> Viticulture <strong>and</strong><br />

Others); By Technology (Variable Rate Technology, Guidance Systems <strong>and</strong> Others);<br />

By Application (Harvesting, Field Applications, Yield Monitoring <strong>and</strong> Others) <strong>and</strong> By<br />

Geography


To Enquire About<br />

the Report Click<br />

Here<br />

TABLE OF CONTENTS<br />

1. <strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong> <strong>Market</strong>- <strong>Market</strong> Overview<br />

2. Executive Summary<br />

3. <strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong> <strong>Market</strong>- <strong>Market</strong> L<strong>and</strong>scape<br />

3.1. <strong>Market</strong> Share Analysis<br />

3.2. Comparative Analysis<br />

3.2.1. Product Benchmarking<br />

3.2.2. End user profiling<br />

3.2.3. Patent Analysis<br />

3.2.4. Top 5 Financials Analysis<br />

3.2.5. <strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong> <strong>Market</strong>– <strong>Market</strong> Forces<br />

3.3. <strong>Market</strong> Drivers<br />

3.4. <strong>Market</strong> Constraints<br />

3.5. <strong>Market</strong> Challenges<br />

3.6. Attractiveness of the <strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong> <strong>Market</strong><br />

3.6.1. Power of Suppliers<br />

3.6.2. Power of Customers<br />

3.6.3. Threat of New entrants<br />

3.6.4. Threat of Substitution<br />

3.6.5. Degree of Competition<br />

4. <strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong> <strong>Market</strong>– Strategic Analysis<br />

4.1. Value Chain Analysis<br />

4.2. Pricing Analysis<br />

4.3. Opportunities Analysis<br />

4.4. Product/<strong>Market</strong> Life Cycle Analysis


To Enquire About<br />

the Report Click<br />

Here<br />

4.5. Suppliers <strong>and</strong> Distributors<br />

5. <strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong> <strong>Market</strong> – By Types<br />

5.1. <strong>Precision</strong> <strong>Agriculture</strong><br />

5.2. <strong>Precision</strong> Livestock Farming<br />

5.3. <strong>Precision</strong> Viticulture<br />

5.4. Others<br />

6. <strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong> <strong>Market</strong> – By Types of Technology<br />

6.1. Variable Rate Technology (VRT)<br />

6.1.1. Variable Rate Fertilizer<br />

6.1.2. Variable Rate Pesticide<br />

6.1.3. Variable Rate Seeding<br />

6.2. Guidance Systems<br />

6.2.1. <strong>Global</strong> Positioning System (GPS)<br />

6.2.2. GNSS Application in <strong>Precision</strong> Farming<br />

6.2.3. Geographic Information System (GIS)<br />

6.3. Remote <strong>and</strong> Proximal Canopy Sensing<br />

6.4. High Resolution Soil Survey<br />

6.5. Others (Fruit quality sensing)<br />

6.6. Remote Sensing<br />

6.6.1. Satellite<br />

6.6.2. H<strong>and</strong> held<br />

7. <strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong> <strong>Market</strong> – By Major Components<br />

7.1. Software Components<br />

7.1.1. Farm Management Systems<br />

7.1.2. Yield Monitoring Systems


To Enquire About<br />

the Report Click<br />

Here<br />

7.1.3. Others<br />

7.2. Hardware Components<br />

7.2.1. Monitoring <strong>and</strong> Sensing Devices<br />

7.2.1.1 Yield Monitors<br />

7.2.1.2 Soil Temperature Sensors<br />

7.2.1.3 Soil Nutrient Sensors<br />

7.2.1.4 Soil Moisture Sensors<br />

7.2.2. Automation & Control Systems<br />

7.2.1.5 Displays<br />

7.2.1.6 Guidance & Steering<br />

7.2.1.7 GPS/GNSS Systems<br />

7.2.1.8 Mobile Devices<br />

7.2.1.9 Flow <strong>and</strong> Application Control Devices<br />

7.2.1.10 Others<br />

7.2.3. Water Sensors<br />

7.2.4. Climate Sensors<br />

7.2.5. Others<br />

8. <strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong> <strong>Market</strong> – By Applications<br />

8.1. Yield Monitoring<br />

8.1.1. On – Farm Monitoring<br />

8.1.2. Off – Farm Monitoring<br />

8.2. Selective Harvesting<br />

8.3. Variable Rate Application<br />

8.3.1. Map – Based VRA<br />

8.3.2. Sensor – Based VRA<br />

8.3.3. Field Applications<br />

8.3.4. Fertilizer VRA<br />

8.3.5. Nutrient VRA<br />

8.3.6. Pesticide VRA


To Enquire About<br />

the Report Click<br />

Here<br />

8.3.7. Seeding VRA<br />

8.3.8. Others<br />

8.4. Mapping<br />

8.4.1. Boundary Mapping<br />

8.4.2. Drainage Mapping<br />

8.5. Crop Scouting<br />

8.6. Others<br />

9. <strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong> <strong>Market</strong> – By Geography<br />

9.1. Americas<br />

9.1.1. North America<br />

7.2.1.11 US<br />

7.2.1.12 Canada<br />

7.2.1.13 Mexico<br />

9.1.2. South America<br />

7.2.1.14 Brazil<br />

7.2.1.15 Others<br />

9.2. Europe<br />

9.2.1. UK<br />

9.2.2. Germany<br />

9.2.3. Italy<br />

9.2.4. France<br />

9.2.5. Others<br />

9.3. Asia-Pacific<br />

9.3.1. China<br />

9.3.2. India<br />

9.3.3. Japan<br />

9.3.4. Russia


To Enquire About<br />

the Report Click<br />

Here<br />

9.3.5. Others<br />

9.4. ROW<br />

10. <strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong> <strong>Market</strong>- <strong>Market</strong> Entropy<br />

10.1. New Product Launches<br />

10.2. M&As, Collaborations, JVs <strong>and</strong> Partnership<br />

11. Company Profiles (Overview, Financials, SWOT Analysis, Developments, Product Portfolio)<br />

11.1. Agco Corporation<br />

11.2. Agjunction<br />

11.3. Ag Leader Technology<br />

11.4. Deere & Company<br />

11.5. Dickey – John Corporation<br />

11.6. Teejet Technologies<br />

11.7. <strong>Precision</strong> Planting Inc.<br />

11.8. Raven Industries Inc.<br />

11.9. Trimble Navigation Limited<br />

11.10. Topcon <strong>Precision</strong> <strong>Agriculture</strong><br />

11.11. Arts-Way Manufacturing Co. Inc.<br />

11.12. Lindsay – Corporation.<br />

11.13. First Tractor Co Ltd.<br />

11.14. Clean Seed Cap Group.<br />

11.15. Kuboto Corp.<br />

11.16. Buhler Industries Inc.<br />

11.17. CNH <strong>Global</strong> NV<br />

11.18. AG Growth Inc FD<br />

11.19. ISEKI & Co Ltd.


To Enquire About<br />

the Report Click<br />

Here<br />

11.20. Toro Co.<br />

12. Appendix<br />

12.1. Abbreviations<br />

12.2. Sources<br />

12.3. Research Methodology<br />

12.4. Bibliography<br />

12.5. Compilation of Expert Insights<br />

12.6. Disclaimer


To Enquire About<br />

the Report Click<br />

Here<br />

REPORT SCOPE<br />

The <strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong> <strong>Market</strong> have been segmented into different categories,<br />

based on Types of Technology, Major Components, Type of Application <strong>and</strong> Geography. Each<br />

of these segments is further broken down into sub-segments giving an in-depth analysis of the<br />

market.<br />

The overall market is also presented from the perspective of different geographic regions <strong>and</strong> the<br />

key countries for this industry. Competitive l<strong>and</strong>scape for each of the product types is<br />

highlighted <strong>and</strong> market players are profiled with attributes of company overview, financial<br />

overview, business strategies, product portfolio <strong>and</strong> recent developments. <strong>Market</strong> shares of the<br />

key players for <strong>2014</strong> are provided. The prominent players profiled in this report are Agco<br />

Corporation, Agjunction, Raven Industries, Deere & Company, Topcon positioning systems <strong>and</strong><br />

Trimble navigation. The report contains the most detailed <strong>and</strong> in-depth segmentation of the<br />

<strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong> <strong>Market</strong>.<br />

STAKEHOLDERS<br />

Following are the key stakeholders in the market.<br />

Product OEMs<br />

Contract manufacturers<br />

Service providers<br />

Component suppliers<br />

Farming Industries <strong>and</strong> Farmers<br />

Meat Product Industries<br />

Poultry Product Industries<br />

Pesticides Suppliers


To Enquire About<br />

the Report Click<br />

Here<br />

EXECUTIVE SUMMARY<br />

<strong>Precision</strong> farming is a technology-based field management system. It is aimed to optimize the<br />

overall farming practices <strong>and</strong> input of resources. The rising population creates a huge dem<strong>and</strong><br />

for food. Influence of global warming on agricultural practices <strong>and</strong> sustainability of natural<br />

resources is high. Productivity of agriculture is always related to the climate changes. This<br />

increases the burden on food productivity <strong>and</strong> natural resources such as soil. These factors<br />

undermine the importance of optimizing farming practices, ensuring productivity <strong>and</strong> efficient<br />

use of resources.<br />

<strong>Precision</strong> farming uses technological advancements in various fields such as data management,<br />

geo-location tracking <strong>and</strong> so on, to enhance productivity. <strong>Precision</strong> farming has a remarkable<br />

impact on traditional approaches to farming. These practices guide farmers in several crucial<br />

activities such choosing right time to plant, right amount of fertilizer or pesticide to maximize<br />

yield. It helps Livestock producers to have timely production related information such as<br />

feeding/nutritional issues <strong>and</strong> feeding related costs. These are huge parts of the variable costs in<br />

a livestock farm. Electronically controlled livestock production systems help in gathering data in<br />

a timely manner. They help to access the efficiency of resources <strong>and</strong> thus, optimize their input.<br />

SAMPLE TABLE: GLOBAL PRECISION FARMING AND TOOLS MARKET<br />

REVENUE, BY REGION, <strong>2014</strong>-<strong>2020</strong> ($M)<br />

Region <strong>2014</strong> 2015 2016 2017 2019 <strong>2020</strong> CAGR<br />

(2015<br />

-<br />

<strong>2020</strong>)<br />

North xx xx xx xx xx xx xx%<br />

America<br />

South xx xx xx xx xx xx xx%<br />

America<br />

APAC xx xx xx xx xx xx xx%<br />

Europe xx xx xx xx xx xx xx%<br />

ROW xx xx xx xx xx xx xx%<br />

Total xx xx xx xx xx xx xx%<br />

Source: Industry ARC, analysis.<br />

North America holds the majority of market share in the <strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong><br />

market. The rapid adoption of precision farming technology in this region has resulted in this.<br />

<strong>Precision</strong> Farming market has been observed to be in matured state in this region. South<br />

America <strong>and</strong> Asia-Pacific are the fastest growing regions in this market; particularly, the<br />

regions of Eastern Europe, China <strong>and</strong> Brazil are the fastest growing markets. Large<br />

consolidated farming operations <strong>and</strong> upgrades in technology are the major factors for the<br />

rapid growth of <strong>Precision</strong> Farming market in this region. Support from the government, high


To Enquire About<br />

the Report Click<br />

Here<br />

adoption rates <strong>and</strong> multi-faceted applications are some of the factors that are driving the<br />

dem<strong>and</strong> for <strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong> <strong>Market</strong> over the world.<br />

<strong>Market</strong> size <strong>and</strong> forecast is provided for each of these regions. A detailed qualitative analysis<br />

of the factors responsible for driving <strong>and</strong> restraining growth of the <strong>Global</strong> <strong>Precision</strong> Farming<br />

<strong>and</strong> <strong>Tools</strong> <strong>Market</strong> <strong>and</strong> future opportunities are provided in the report. This report on the<br />

<strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong> <strong>Market</strong> identifies many such insights <strong>and</strong> M&A<br />

opportunities, besides providing a detailed analysis of the <strong>Market</strong>.


To Enquire About<br />

the Report Click<br />

Here<br />

KEY INSIGHTS<br />

<strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong> <strong>Market</strong> is growing worldwide because of several<br />

factors.<br />

The <strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong> market is estimated to be growing at a CAGR<br />

of 13.2% during <strong>2014</strong>-<strong>2020</strong><br />

Asia-Pacific is the fastest growing region with an estimated CAGR of 22% during <strong>2014</strong>-<br />

<strong>2020</strong><br />

Topcon Positioning Group has acquired Wachendorff Elektronik GmbH <strong>and</strong><br />

Wachendorff Electronics Inc., the manufacturers of agricultural equipment in <strong>2014</strong><br />

Topcon launched new HiPer® V base station, which is designed to offer a compact,<br />

cable-free solution for GNSS (GPS + GLONASS) corrections<br />

Raven Acquired SBG <strong>Precision</strong> Ag, the manufacturer <strong>and</strong> service provider of precision<br />

farming tools in <strong>2014</strong>


To Enquire About<br />

the Report Click<br />

Here<br />

RESEARCH METHODOLOGY<br />

The quantitative <strong>and</strong> qualitative data collected for the <strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong><br />

market report is from a combination of secondary <strong>and</strong> primary sources. Research interviews<br />

were conducted with senior executives <strong>and</strong>/or managers of leading <strong>Global</strong> <strong>Precision</strong> Farming<br />

<strong>and</strong> <strong>Tools</strong> solution providers. These Key Opinion Leaders (KOLs) were then provided a<br />

questionnaire to gather quantitative <strong>and</strong> qualitative inputs on their operations, performance,<br />

strategies <strong>and</strong> views on the overall market, including key developments <strong>and</strong> technology trends.<br />

Data from interviews is consolidated, checked for consistency <strong>and</strong> accuracy, <strong>and</strong> the final market<br />

numbers are again validated by experts. The global market was split by products, services <strong>and</strong><br />

geography based on different factors like primary <strong>and</strong> secondary sources, underst<strong>and</strong>ing of the<br />

number of companies operating in each segment <strong>and</strong> also KOL insights.<br />

We have used various secondary sources such as directories, articles, white papers, newsletters,<br />

annual reports <strong>and</strong> paid databases such as OneSource, Hoovers <strong>and</strong> Factiva to identify <strong>and</strong><br />

collect information for extensive technical <strong>and</strong> commercial study of the <strong>Global</strong> <strong>Precision</strong><br />

Farming <strong>and</strong> <strong>Tools</strong> market.<br />

The key players in the market <strong>and</strong> its value chain were identified through secondary research <strong>and</strong><br />

their market opinions were also gathered in a similar way through telephonic interviews <strong>and</strong><br />

questionnaires. We have also studied the annual reports of these top market players. Interviews<br />

with key opinion leaders such as directors, managers, marketing personnel were used extensively<br />

in underst<strong>and</strong>ing the need <strong>and</strong> emergence of <strong>Global</strong> <strong>Precision</strong> Farming <strong>and</strong> <strong>Tools</strong> market.


To Enquire About<br />

the Report Click<br />

Here<br />

THE ARC ADVANTAGE<br />

An analytical model lies at the core of our process, ensuring logical consistency<br />

throughout our research. We complement the model with secondary data <strong>and</strong><br />

interviews with industry experts to reflect the latest trends. With our final expert<br />

validation, we provide you with only the most accurate <strong>and</strong> actionable intelligence.<br />

THE ARC PROCESS<br />

Analytical<br />

Method<br />

Base Method<br />

Consolidation<br />

Method<br />

Delphi<br />

Verification<br />

1. Granular<br />

breakdown of<br />

drivers into<br />

factors<br />

2. Validate all<br />

factors in terms<br />

of their present<br />

impact on the<br />

market<br />

3. Assign weights<br />

to these factors in<br />

terms of their<br />

relevance <strong>and</strong><br />

impact on the<br />

market<br />

1. Get a topdown<br />

estimate of<br />

the market<br />

2. Follow it up<br />

with a bottom-up<br />

estimate of the<br />

market<br />

3. Check<br />

forconsistency<br />

<strong>and</strong> new growth<br />

factors that are<br />

relevant over the<br />

next 10 Years<br />

1. Granular<br />

breakdown of<br />

drivers into<br />

factors<br />

2. Validate all<br />

factors in terms<br />

of their present<br />

impact on the<br />

market.<br />

3. Assign weights<br />

to these factors in<br />

terms of their<br />

relevance <strong>and</strong><br />

impact on the<br />

market.<br />

1. Verify the<br />

findings of the<br />

model with<br />

experts from<br />

across the value<br />

chain<br />

2. Verify the<br />

findings with<br />

players across<br />

small <strong>and</strong> large<br />

enterprises<br />

3. Tweak the<br />

model <strong>and</strong> add<br />

new factors<br />

4. Build the<br />

Analytical Model<br />

4. Build the Base<br />

model<br />

4. Build the<br />

Consolidated<br />

Model<br />

4. Finalize the<br />

ARC Model<br />

ANALYTICAL MODEL BASE MODEL CONSOLIDATED MODEL ARC MODEL


To Enquire About<br />

the Report Click<br />

Here<br />

ABOUT US<br />

IndustryARC was started by a group of young, passionate professionals along with<br />

extensively experienced industry veterans across various business segments. Our focus <strong>and</strong><br />

expertise is mainly in the field of analytics, market research <strong>and</strong> consulting. Our singular<br />

goal is to provide accurate <strong>and</strong> affordable research to our clients.<br />

Our research team has expertise in diverse fields like Automotive, Chemicals, Consumer<br />

Product & Services, Electronics, Food & Beverages, Healthcare etc., However diverse the<br />

expertise maybe, everyone in our team shares one common trait - we love data <strong>and</strong> we love<br />

providing solutions to clients using that data even more! Seeing your business flourish<br />

based on our solutions <strong>and</strong> strategy is what we love the most!<br />

IndustryARC publishes more than 30 reports on an annual basis in the mentioned<br />

Industries. Our reports are in-depth <strong>and</strong> high quality reports that can help decision makers<br />

frame better strategies for their business requirements. These reports can be further<br />

customized as per your needs.<br />

Disclaimer:<br />

• The reports sold by IndustryARC are limited publications containing valuable<br />

market information provided to a select group of customers in response to orders.<br />

• Our customers acknowledge <strong>and</strong> agree that any report bought from IndustryARC is<br />

for their own internal use <strong>and</strong> not for general publication or disclosure to third<br />

parties.<br />

• Our reports or part of the reports, information contained in the report, cannot be<br />

shared or resold to any other third party.<br />

• Disclosure to third parties, usage of data in a public document, article or blog by the<br />

customer can be done with prior permission taken from IndustryARC.<br />

For information regarding permissions <strong>and</strong> sales, contact:<br />

sales@industryarc.com | sanjay.matthews@industryarc.com


To Enquire About<br />

the Report Click<br />

Here<br />

IndustryARC<br />

+1 614 - 588 - 8538<br />

sales@industryarc.com<br />

Copyright ©2015 IndustryARC<br />

All Rights Reserved. This document contains highly confidential information <strong>and</strong> is the sole<br />

property of IndustryARC. No part of it may be circulated, copied, quoted, or otherwise<br />

reproduced without the approval of IndustryARC.

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!