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Roundtable Session Speaker Kit - Healthcare Design Magazine

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November 3-6, 2012 | Phoenix Convention Center, Phoenix, AZ<br />

<strong>Roundtable</strong> <strong>Session</strong> <strong>Speaker</strong> <strong>Kit</strong><br />

Thank you for your participation in the HEALTHCARE DESIGN Conference. Please review and retain this kit as it<br />

provides important information, deadlines, and instructions to assist you in planning a successful experience.<br />

Please also ensure that all co-moderators receive this information, so that they too will be aware of required<br />

action items and deadlines.<br />

As agreed to in your speaker letter, please adhere to the processes and deadlines outlined in this document. This<br />

will ensure a successful conference experience for you and your peers attending the conference. Thank you in<br />

advance for your cooperation.<br />

Information<br />

1. Registration Instructions Deadline: Friday, September 7<br />

2. Social Media Sites Deadline: Friday, September 7<br />

3. Bookstore Survey Deadline: Friday, September 28<br />

4. <strong>Roundtable</strong> Presentation Guidelines/Handouts Deadline: Friday, October 5<br />

5. Handout Instructions and Deadline Deadline: Friday, October 5<br />

6. Preparing your Presentation<br />

7. Hotel Room Reservations<br />

This kit includes the following information:<br />

1. <strong>Speaker</strong> Registration Instructions (All speakers must register) Deadline: Friday, September 9<br />

2. <strong>Roundtable</strong> Guidelines and Info<br />

3. <strong>Roundtable</strong> Handouts Instructions Deadline: Wednesday, October 7<br />

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1. Registration Instructions Deadline: Friday, September 7<br />

2 (two) moderators per roundtable receive a discounted registration of $750. ALL moderators must register by<br />

September 7 th .<br />

Full conference registrations include access to all networking receptions, provided meals, sessions and keynotes<br />

during the conference. Pre-conference offerings (tours and select workshops) are available for an additional<br />

charge.<br />

If you do not plan to participate in the conference, you must register in order to gain entry to your own session.<br />

Registration instructions were emailed to you during July. If you have not received your registration instructions<br />

via email, contact registration customer service at hcdregistration@rhq.com or at 702-944-8753.<br />

2. Social Media Sites Deadline: September 7<br />

Please help HEALTHCARE DESIGN Conference promote social media sites or your professional Twitter messages and<br />

blogs.<br />

If you are interested in having the HEALTHCARE DESIGN Conference website list your professional blog or twitter<br />

account, please send your information and we will post on the HEALTHCARE DESIGN Conference Website. Please send<br />

your information to jbelon@vendomegrp.com<br />

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3. 2012 Bookstore Survey Deadline: Friday, September 28<br />

BreakPoint Books will be operating an onsite bookstore at the upcoming HEALTHCARE DESIGN CONFERENCE As<br />

a service to our speakers, we would like to give you the opportunity to offer for sale any book(s) that you have<br />

authored, or books that you may refer to/recommend.<br />

Please complete and return the following author profile by Friday, September 28, 2012 and send to<br />

Doug Grove - doug@breakpointbooks.com<br />

Or Fax: 352-383-4403<br />

<strong>Speaker</strong> Name: ____________________________________________________________________________<br />

Phone: _________________________________ Email Address: ___________________________________<br />

Have you authored your own book(s)? If so, please complete the following:<br />

Title ISBN Publisher List Price<br />

_________________________________________________________________________________________<br />

Note: If your book is Self-Published, please use “SP” under publisher. Please include email address so that we<br />

can discuss options with Self-Published Authors. Please do not list any outdated or out of print books.<br />

PLEASE LIST ANY BOOKS THE BOOK STORE SHOULD HAVE AVAILABLE HERE<br />

(Make sure that you only list the books that will be referenced in your session.)<br />

Title ISBN Publisher List Price<br />

________________________________________________________________________________________<br />

DATE OF YOUR PRESENTATION: ________<br />

*Note: This survey does not guarantee books will be in the HEALTHCARE DESIGN CONFERENCE 12 Bookstore.<br />

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4. <strong>Roundtable</strong> <strong>Session</strong>s Presentation Guidelines and Handouts<br />

In an effort to be environmentally conscious, HEALTHCARE DESIGN CONFERENCE will not provide hard copy<br />

session handouts however; you are encouraged to provide your roundtable attendees with handouts that<br />

support your topic. Your handouts can be uploaded to a secure online website that attendees can access during<br />

and after the Conference. If you need additional assistance, please email Alison Berger at The Center for Health<br />

<strong>Design</strong> at aberger@healthdesign.org<br />

<strong>Roundtable</strong> sessions will also not have access to a LCD projector. As such we ask that if you have materials that<br />

are essential to this discussion session, please print handouts ahead of time.<br />

We strongly urge you to submit your handouts and/or other supplementary materials for inclusion in the online<br />

conference proceedings, both to give you the opportunity for additional exposure, and to provide attendees<br />

with a complete and useful reference source.<br />

If you intend to provide handouts, tell the audience ahead of time that they can be accessed on this site. This<br />

way they need not waste time taking unnecessary notes and can focus on your discussion. Directions for<br />

attendees to access handouts can be found in the HEALTHCARE DESIGN CONFERENCE onsite program guide.<br />

Handouts will be posted in PDF format to the HEALTHCARE DESIGN CONFERENCE website for attendees to<br />

access before the Conference through a password protected area. Please submit your presentation for inclusion<br />

in the HEALTHCARE DESIGN Conference Proceedings no later than Friday, October 5 using the submission<br />

instructions provided below. If you send your presentation AFTER this date the handouts will not be uploaded<br />

until after the Conference for attendees to view.<br />

Please keep in mind that attendees who take part in your session, as well as those who may not be present, will<br />

have access to the post-conference handouts/materials. In addition to your handouts, feel free to submit<br />

additional supplementary resources such as diagrams, illustrations, or any other materials you think would be of<br />

benefit to attendees.<br />

We understand that some handouts may contain proprietary and/ or copyrighted images and information not<br />

permitted for Web distribution. If your handouts contain such images/ information, please submit revised<br />

handouts without that information, or alternate materials that would be of benefit to attendees. At a minimum,<br />

please supply a brief roundtable description or outline along with your contact information for attendees to<br />

reference after the conference should they have questions. By providing your materials for the Website, you<br />

consent that the content does not violate or infringe upon any copyright or other proprietary rights, contains no<br />

matter which is libelous or otherwise unlawful, or which invades the rights of privacy of any person or party.<br />

Coordination with your presenters<br />

If you are presenting a program with a co‐presenter, please make sure to coordinate your presentations to<br />

ensure compatibility, and avoid inconsistency and duplication. Where possible, co‐speakers should strive for<br />

consistency in formatting of their presentation<br />

Please No Selling of Products or Services from the Podium<br />

We ask that all speakers to refrain from focusing on specific commercial product or service, especially their own,<br />

to avoid conflict of interest which would put the HEALTHCARE DESIGN Conference in an awkward position, and<br />

will guarantee that we will receive complaints from the attendees. To make it clear how important this issue is to<br />

the Board and Planning Team and how negatively our audiences react to this practice, “selling from the podium”<br />

will be grounds for not Inviting a speaker to any future HEALTHCARE DESIGN Conference.<br />

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5. Handout Instructions and Deadline Deadline: Friday, October 5<br />

You are encouraged to provide your roundtable attendees with handouts that support your topic. Your handouts<br />

can be uploaded to a secure online website that attendees can access during and after the conference.<br />

<br />

<br />

Handout presentations should be saved as below<br />

Please name your file as follows: <strong>Session</strong> ID Code_Lead <strong>Speaker</strong> Last Name<br />

i.e. E01_Wilcox<br />

Handouts should be uploaded to the Center for Health <strong>Design</strong>’s Dropbox site using the following instructions:<br />

1. Open your web browser and enter the following web address: http://www.getdropbox.com<br />

2. This will take you to the Dropbox home page.<br />

3. In the upper right hand side of the screen enter in the following email address and password:<br />

Email address: aberger@healthdesign.org<br />

Password: hcdconference2012<br />

3. Click on the LOG IN button<br />

4. Click on the folder titled HEALTHCARE DESIGN CONFERENCE PRESENTATIONS<br />

5. Click on the Upload button. Select your presentation click Start Upload button.<br />

6. It may take some time to upload your presentation depending on the file size. When complete,<br />

click the log-out button and close the Dropbox page.<br />

7. When you have uploaded your presentation please email Alison aberger@healthdesign.org<br />

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6. PREPARING YOUR PRESENTATION<br />

As you prepare for your discussion, the HCD.12 conference program team offers the following tips to help make<br />

your presentation a success.<br />

AUDIENCE<br />

The HEALTHCARE DESIGN Conference draws its audience from many disciplines and different levels of<br />

professional experience including architecture, interior design, facilities management, academia, clinical care,<br />

product developers, and researchers, to name a few. These attendees are interested in an interactive discussion<br />

on your topic area and want information that they can take home with them and begin to apply to their<br />

respective disciplines and initiatives. Attendance in your moderated discussion will be capped at 45 people to<br />

allow for optimum interaction.<br />

ROUNDTABLE DISCUSSION FORMAT<br />

<strong>Roundtable</strong> discussions are designed to provide attendees with an informal and focused opportunity to take part<br />

in interactive programming, and convene with like-minded individuals on a specific area of interest. As a<br />

moderator, you are expected to share just-breaking information about the topic at hand, encourage dialogue<br />

and facilitate discussion between you and the rest of your fellow participants.<br />

Moderators are asked NOT to give a formal presentation, but rather act as a moderator to introduce the topic of<br />

discussion, provide rich content and insight about that topic and facilitate productive dialogue.<br />

In keeping with the spirit of a discussion, attendees will not be arranged in an “theater”-type setting, but will be<br />

arranged in a more informal, networking-type setting (“hollow square room set”).<br />

Also, because the roundtable is not a presentation, audio visual equipment will not be available in the room.<br />

A flip chart may easily be provided to capture discussion points that are generated during the discussion.<br />

You are also encouraged to bring visual boards to the discussion if that is appropriate.<br />

FACILIATING YOUR ROUNDTABLE DISCUSSION<br />

Capture the Audience<br />

People form an impression of an experience in the first 15 seconds.<br />

Introduce yourself and share with the group why you wanted to lead a discussion on this topic and what<br />

you hope to accomplish.<br />

Get them to sit up and take notice by opening with a story, an anecdote, and a startling piece of<br />

information, a quote or something humorous that is germane to your topic. Let your audience know that<br />

they are going to enjoy the next 60 minutes with you.<br />

<br />

If the group is small (under 20) have everyone around the table introduce herself or himself and explain<br />

why they are there/what they want to learn. If the group is larger, ask a few participants to share their<br />

desired outcomes.<br />

Prepare an Agenda<br />

Prepare an agenda and/or outline of topics you want to cover.<br />

Share it with the participants, either as a handout or on the flip chart. Ask them if they have anything to<br />

add.<br />

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Use Stories and Be Relevant<br />

Most audience types relate to a story or anecdote that ties your message back to them.<br />

If your discussion relies on statistics, use only the most relevant data to relay the message and avoid<br />

getting bogged down.<br />

If your discussion introduces research, focus on the results and its applicability (over the methodology).<br />

Make sure your audience is familiar with acronyms, references and technical terms used in your talk. Be<br />

kind and define any terms that may not be understood.<br />

Create A Dialog<br />

Create a dialog with participants by asking probing questions at various times during the agenda.<br />

Try not to let a few people dominate the conversation and ask those who are silent if they have anything<br />

to say.<br />

Use Variety<br />

A great way to engage your audience and maintain their attention is by delivering information in a way that they<br />

can relate to.<br />

<br />

<br />

Think of how you can make your topic applicable to their everyday.<br />

A few anecdotes and practical examples to illustrate your points will make it easier for your audience to<br />

understand complex issues and remember what you said after the discussion.<br />

Timing<br />

Watch the time and make sure to end at the appropriate time.<br />

Five minutes before the end of the discussion, engage participants in a summation of key thoughts and<br />

concepts.<br />

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7. Hotel Information<br />

The following hotels are the host hotels for 2012 HEALTHCARE DESIGN Conference<br />

Hyatt Regency Phoenix<br />

Room rate: $219.00/night plus tax and fees<br />

For addition information on reservations please call 402-592-6464 or 888-421-1442 (you must mention the<br />

HEALTHCARE DESIGN Conference to get the group rate).<br />

Set within the center of this cosmopolitan Southwestern city, the Hyatt Regency Phoenix offers panoramic city<br />

and valley views from its famous sky-high revolving restaurant – Compass Arizona Grill.Discover its sophisticated<br />

urban accommodations featuring award-winning dining and comfortably appointed guestrooms offering<br />

irresistible amenities.<br />

The Hyatt Regency Phoenix is just minutes from city’s renowned Chase Field, US Airways Arena, CityScape, ASU<br />

Phoenix Downtown and the Herberger Theater.<br />

View the Hyatt Destinations Phoenix city guide for insider information on local culture, restaurants, shopping,<br />

events and more.<br />

For reservations, click here.<br />

This group requires a 1 night room and tax deposit at the time of booking, with a 60 days cancellation policy. If<br />

you should cancel your reservations within the 60 days of arrival your deposit is non-refundable.<br />

Sheraton Phoenix Downtown Hotel<br />

Room rate: $229.00/night plus tax and fees<br />

Sheraton Phoenix Downtown Hotel is conveniently located adjacent to the Phoenix Convention Center and five<br />

miles from the Sky Harbor International Airport. Our new 31-story hotel redefines the city's skyline, offering<br />

great mountain and skyline views. Our hotel boasts over 1,000 guest rooms, modern meeting space, outdoor<br />

pool, onsite fitness center, and the new District Restaurant and Bar.<br />

For reservations, click here.<br />

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