Printing

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Printing

GDES1003: Creative Digital Imaging

Preparing Images for Print

GDES1003: Creative Digital Imaging

Preparing Images for Print

Andy Screen 2012


Session Summary

In this session we will be:

Discussing some of the key terms relating to the preparation of

artwork for print

Creating and preparing a simple piece of artwork which is 'print ready'

Reviewing major project progress

Clarifying requirements for peer assessment and project submission

GDES1003: Creative Digital Imaging

Preparing Images for Print

Andy Screen 2012


Printing – a Glossary of Terms

In order to prepare an image for print, it is important that you first

understand the terminology associated with the process.

In the last session, I asked you all to carry out some research into

some of the key terms that you will come across when preparing

artwork for print.

Discuss your findings in your Learning Teams (10 mins) and we will

review your conclusions as a group.

GDES1003: Creative Digital Imaging

Preparing Images for Print

Andy Screen 2012


Printing – a Glossary of Terms

Bleed

Colour Bars

Colour

Separation

Crop Marks

Gutter

That part of an image that extends beyond the Trim Marks on a

page. Illustrations/artwork that spread to the edge of the paper

allowing no margins are described as bled off.

A standard set of bars on PROOFS IN FOUR COLOUR

PROCESSING showing the strength and evenness of ink, and

the registration of the colours.

Division of colours of a CONTINUOUS TONE multicoloured

ORIGINAL or LINE ORIGINAL into basic portions by a process

of photographic filtration. The portions are reproduced by a

separate printing plate carrying a colour.

Marks indicating the part of an illustration or photograph that is

to be discarded after it has been trimmed.

The space on a sheet imposed for printing, including the

foredges of the pages plus trim. Commonly, however, the term is

given to the marhin down the centre of a doublr page spread, or

to the vertical space between adjacent columns on a page.

GDES1003: Creative Digital Imaging

Preparing Images for Print

Andy Screen 2012


Printing – a Glossary of Terms

Margin

The blank areas of a printed page which surround text or

illustrations.

Process

Printing

Plate

A standard method of printing which uses combinations of the

PROCESS INKS (or COLOURS) – CYAN, MAGENTA, YELLOW

& BLACK.

A sheet of metal (usually), plastic, or paper from which an image

is printed (or transferred, in offset litho, to a blanket and then

printed).

Press Proof

Register

Marks

The last PROOF to be read before giving authorisation for

printing.

The marks used on artwork, film and printing plates which are

superimposed during printing to make sure that the work is in

register. Many computer applications automatically generate

register marks outside of the page area.

GDES1003: Creative Digital Imaging

Preparing Images for Print

Andy Screen 2012


Printing – a Glossary of Terms

Silkscreen

Printing

SCREEN PRINTING using a screen made of silk, the traditional

method still often used in printing fine art editions.

Trapping

ISO Paper

The slight overlap of two colours to eliminate gaps that may

occur between them due to the normal fluctuations of

registration during printing.

International Standards Organisation. A Swiss based

organisation which has been responsible for standardising paper

sizes

GDES1003: Creative Digital Imaging

Preparing Images for Print

Andy Screen 2012


Printing – ISO Paper Sizes

The standard ISO Paper sizes from

A8 to A0.

A printer will use SRA paper which is

an oversized version to allow for

trimming of artwork designed at full

bleed.

GDES1003: Creative Digital Imaging

Preparing Images for Print

Andy Screen 2012


Software – Adobe InDesign

The process of preparing artwork for

print has been streamlined significantly

since the introduction of Adobe InDesign

into the Adobe suite of products.

InDesign can generate all of the

elements required by a printer in order to

ensure that the final artwork is printed

and trimmed correctly.

InDesign also works seamlessly with

Photoshop and Illustrator allowing the

designer to integrate visual elements

such as photographs, illustrations and

typography into the final design.

GDES1003: Creative Digital Imaging

Preparing Images for Print

Andy Screen 2012


Workshop – Print Ready Book Cover

In this workshop, we will be using Adobe

InDesign to create a simple book cover

and going through some of the key steps

involved in making it 'print ready'

We will be looking at:


Document setup


Using rulers and guides


Creating simple artwork


Exporting the final artwork as a print

ready PDF (Portable Document Format)

GDES1003: Creative Digital Imaging

Preparing Images for Print

Andy Screen 2012


Workshop – Print Ready Book Cover

The Brief:

Design a simple book cover for J.D. Salinger's 'Catcher in the Rye.

The final cover (cover, spine and back) should be created full-bleed and in A4

landscape (297mm x 210mm) with a 3mm bleed on all edges.

Final artwork should be a print ready pdf and include all printer's marks.

We will be going through all of the key stages in this workshop.

GDES1003: Creative Digital Imaging

Preparing Images for Print

Andy Screen 2012


Workshop – Setting up the Document

Open InDesign

Set up a new document – this is the

most important part of the process as it

ensures that our final artwork is

produced at the correct dimensions.

In order to ensure that our artwork has a

3mm bleed on all edges, we need to

ensure that we set it up to be 6mm

higher and 6mm wider than standard A4

paper – this will ensure that it will be

exactly A4 size once it has been

trimmed after printing.

GDES1003: Creative Digital Imaging

Preparing Images for Print

Andy Screen 2012


Workshop – Setting Rulers & Guides

Using the rulers and guides allows us to

make sure that all of our artwork falls

within the bleed area and is not cut off

when trimmed.

Drag the guides 3mm inside the

document area on all 4 edges. (Once we

are finished, we will reduce the size of

the document to standard A4 size so

that the trim marks will be correctly

positioned in the final PDF).

We are now ready to start putting the

artwork together.

GDES1003: Creative Digital Imaging

Preparing Images for Print

Andy Screen 2012


Workshop – Create the Artwork

Using filled shapes and

simple text, create a

simple piece of artwork

for the cover.

Use guides to help you

with layout – for

example, dragging a

vertical guide to the

centre of the document

will help you determine

where the centre of the

spine should be.

GDES1003: Creative Digital Imaging

Preparing Images for Print

Andy Screen 2012


Workshop – Resize and Export

Go to File>Document Setup and

change the width and height

dimensions back to A4 size

(297mm x 210mm)

GDES1003: Creative Digital Imaging

Preparing Images for Print

Andy Screen 2012


Workshop – Resize and Export

Note that the position of the artwork is now

at -3mm on both x and y axes – this lets

InDesign know where to position the crop

marks when we export

GDES1003: Creative Digital Imaging

Preparing Images for Print

Andy Screen 2012


Workshop – Exporting the Final Artwork

Go to File>Export, name your file

and click Save

You will then get the PDF Export

dialogue – make sure that the

preset is set to 'High Quality Print'.

Click on 'Marks and Bleed', check

the box 'All Printers Marks' and

set the bleed to 3mm in the bleed

area section.

Click 'Export'

GDES1003: Creative Digital Imaging

Preparing Images for Print

Andy Screen 2012


Workshop – Review the Final Artwork

You should now

have a print ready

PDF document

that looks

something like

this.

GDES1003: Creative Digital Imaging

Preparing Images for Print

Andy Screen 2012


Peer Assessment

Next week is Peer Assessment – this is a valuable opportunity for you to get some

feedback on your work so that you can make any necessary changes before final

submission.

You will need the following:

• Supportive learning report in draft (min 2x sides A4),

• Draft practical work*,

• Draft journal and collection of supportive research expected*.

* Each of these elements must have clear and meaningful annotations/notes.

Please note that Peer Assessment is a mandatory attend – i.e. failure to attend will

result in an immediate fail grading on Time Management which will lower your final,

overall grade.

GDES1003: Creative Digital Imaging

Preparing Images for Print

Andy Screen 2012


Major Project Workshop

We will spend the remainder of today's session reviewing your project progress – I

will be available for tutorials if you are having any last minute problems.

I will also try and see as many of you as possible to see how you are getting along.

GDES1003: Creative Digital Imaging

Preparing Images for Print

Andy Screen 2012

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