enhancing the quality of life in the communities we serve
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<strong>enhanc<strong>in</strong>g</strong> <strong>the</strong><br />
<strong>quality</strong> <strong>of</strong> <strong>life</strong> <strong>in</strong> <strong>the</strong><br />
<strong>communities</strong> <strong>we</strong><br />
<strong>serve</strong><br />
restaurant & enterta<strong>in</strong>ment group
54 th Street Restaurant &<br />
Drafthouse<br />
San Antonio, TX
about<br />
At Falcon, <strong>we</strong>’re always <strong>in</strong> pursuit <strong>of</strong><br />
<strong>the</strong> ideal match. We exclusively advise<br />
restaurant and enterta<strong>in</strong>ment tenants<br />
<strong>in</strong> real estate strategy, marry<strong>in</strong>g <strong>the</strong> big<br />
picture with <strong>the</strong> bottom l<strong>in</strong>e through a<br />
model <strong>of</strong> conscious bus<strong>in</strong>ess.<br />
Because it’s not about mak<strong>in</strong>g deals<br />
- it’s about mak<strong>in</strong>g a difference <strong>in</strong> our<br />
cities and <strong>communities</strong>.<br />
We are absolutely thrilled with Falcon and <strong>the</strong> job <strong>the</strong>y have<br />
done for us <strong>in</strong> Texas. They immediately understood what <strong>we</strong><br />
<strong>we</strong>re look<strong>in</strong>g for and <strong>we</strong>re able to help us better understand<br />
<strong>the</strong> market. Our stores are do<strong>in</strong>g phenomenal and <strong>we</strong> are<br />
excited to grow fur<strong>the</strong>r <strong>in</strong> Texas with Falcon’s help.<br />
Tom Norsworthy, Owner & President, 54 th Street Restaurant & Drafthouse
Grub Burger Bar<br />
Dallas, TX<br />
F<strong>in</strong>alist
<strong>we</strong> have an eye for<br />
<strong>the</strong> unexpected<br />
Low-hang<strong>in</strong>g fruit rarely translates <strong>in</strong>to<br />
high returns. That’s why <strong>we</strong> look for<br />
less obvious opportunities, apply<strong>in</strong>g<br />
creative th<strong>in</strong>k<strong>in</strong>g and discern<strong>in</strong>g<br />
judgment to hard data so <strong>we</strong> can<br />
capitalize on advantages o<strong>the</strong>rs might<br />
be miss<strong>in</strong>g.<br />
At first, I was very skeptical about <strong>the</strong> Greenville location. It<br />
was outside <strong>the</strong> box for Grub, but <strong>we</strong> saw <strong>the</strong> dynamics <strong>of</strong> <strong>the</strong><br />
trade area, <strong>the</strong> amount <strong>of</strong> park<strong>in</strong>g <strong>we</strong> could have dedicated to us,<br />
and <strong>the</strong> visibility <strong>we</strong> could create. We opened very strong, are<br />
comp<strong>in</strong>g up <strong>we</strong>ek to <strong>we</strong>ek and are thrilled with <strong>the</strong> location.<br />
Blaise Hadley, Grub Burger Bar
IPIC<br />
Boca Raton, FL
<strong>we</strong> do what’s right,<br />
not just right now<br />
It’s our responsibility to sometimes<br />
tell clients th<strong>in</strong>gs <strong>the</strong>y may not<br />
want to hear. In our book, longterm<br />
compatibility trumps <strong>in</strong>stant<br />
gratification any day <strong>of</strong> <strong>the</strong> <strong>we</strong>ek – and<br />
creates much happier marriages <strong>of</strong><br />
client and community.<br />
It’s more than transactions to us.<br />
We’re patient to f<strong>in</strong>d <strong>the</strong> right location.<br />
Sometimes <strong>the</strong> ideal fit isn’t right<br />
today.<br />
I worked with <strong>the</strong> Falcon Team while I was CEO <strong>of</strong> Eatzi’s Market<br />
& Bakery. Their long term view impressed me and set <strong>the</strong>m<br />
apart from o<strong>the</strong>rs that I have worked with. Work<strong>in</strong>g closely<br />
with <strong>the</strong>m today has only streng<strong>the</strong>ned my orig<strong>in</strong>al op<strong>in</strong>ion.<br />
They treat every location like it will be your only location.”<br />
Lane Card<strong>we</strong>ll, Director, Restaurant & Enterta<strong>in</strong>ment Group
<strong>we</strong> have boundary issues<br />
– <strong>in</strong> <strong>the</strong> best way possible<br />
At Falcon, it’s not a matter <strong>of</strong> “us” and<br />
“<strong>the</strong>m” – it’s a matter <strong>of</strong> “<strong>we</strong>.” We work<br />
with clients whose cultures align with<br />
our own, and whose organizations<br />
<strong>we</strong> fully embrace. That means <strong>we</strong>’re<br />
<strong>in</strong>vested, not just from a f<strong>in</strong>ancial<br />
perspective, but from an emotional<br />
one as <strong>we</strong>ll.<br />
We get beh<strong>in</strong>d <strong>the</strong> curta<strong>in</strong> to learn your bus<strong>in</strong>ess and your priorities.<br />
In our eyes, <strong>we</strong> don’t work for you; <strong>we</strong>’re an extension <strong>of</strong> you.”<br />
Michael Walters, President, Restaurant & Enterta<strong>in</strong>ment Group
modmarket<br />
Dallas, TX
<strong>we</strong> build bridges<br />
Where some see transactions, <strong>we</strong> see<br />
long-term <strong>in</strong>vestments. It’s an attitude<br />
that applies to every aspect <strong>of</strong> our<br />
firm, from our “<strong>quality</strong> over quantity”<br />
approach to our focus on community,<br />
and from our culture <strong>of</strong> collaboration<br />
to our lightn<strong>in</strong>g-fast responsiveness<br />
to clients. It’s all about mak<strong>in</strong>g<br />
connections that make a difference.<br />
Our clients - and <strong>the</strong> relationships that <strong>we</strong>’ve built toge<strong>the</strong>r - have<br />
been key to Falcon’s growth. Many <strong>of</strong> our clients have been with us<br />
for 15-20 years and <strong>we</strong> see that as a clear <strong>in</strong>dicator <strong>of</strong> our success.<br />
Tim Hughes, President/CEO
outique shop with<br />
big firm experience<br />
Michael Walters<br />
As President <strong>of</strong> <strong>the</strong> Restaurant &<br />
Enterta<strong>in</strong>ment Group, Michael has<br />
been <strong>in</strong>strumental <strong>in</strong> carv<strong>in</strong>g our<br />
restaurant representation niche.<br />
Lane Card<strong>we</strong>ll<br />
A senior leader who has been<br />
on boards <strong>of</strong> more than 40<br />
restaurant concepts and has<br />
opened over 1,700 restaurants,<br />
Lane is also <strong>the</strong> past President <strong>of</strong><br />
PF Chang’s and Boston Market.<br />
Jeff Card<br />
With more than 15 years <strong>of</strong><br />
experience, Jeff has extensive<br />
experience <strong>in</strong> market analysis, GIS<br />
technologies and predictive analytics<br />
for retailers and restaurateurs.<br />
Cal Marsh<br />
Cal’s 25 years <strong>of</strong> corporate site<br />
selection and strategic plann<strong>in</strong>g<br />
experience, comb<strong>in</strong>ed with<br />
multiple years as a national<br />
landlord, gives him a <strong>we</strong>ll-<strong>in</strong>formed<br />
perspective on <strong>the</strong> <strong>in</strong>dustry.<br />
Tim Hughes<br />
With over 30 years <strong>of</strong> experience,<br />
Tim founded Falcon Realty<br />
Advisors and consults clients<br />
<strong>in</strong>clud<strong>in</strong>g Whole Foods, Petco and<br />
iPic Theaters, to name a few.<br />
David Hurst, AIA<br />
President <strong>of</strong> Falcon Construction<br />
Advisors with 30 years <strong>of</strong> diverse<br />
experience <strong>in</strong> architecture,<br />
construction management and<br />
real estate development.
services<br />
Falcon’s Restaurant & Enterta<strong>in</strong>ment Group has been<br />
advis<strong>in</strong>g clients on a variety <strong>of</strong> services s<strong>in</strong>ce 2002.<br />
Market Strategy<br />
Predictive Analytics<br />
Site Selection<br />
Negotiations & Coord<strong>in</strong>ation<br />
Build to Suit<br />
Construction Management<br />
Concept & Brand<strong>in</strong>g Advisory<br />
Surplus Disposition<br />
My years <strong>of</strong> experience on <strong>the</strong> corporate side allows me to <strong>in</strong>timately understand<br />
all <strong>the</strong> considerations and decisions that each <strong>of</strong> our clients makes.<br />
Cal Marsh, Director, National Restaurant Accounts
clients
(972) 404-8383<br />
16000 Dallas Parkway<br />
Suite 225<br />
Dallas, TX 75248<br />
falconcompanies.com