101 South River Road
Candace Marman Listing Presentation For Mr. Richard Sheets
Candace Marman Listing Presentation For Mr. Richard Sheets
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Mr. Richard Sheets<br />
<strong>101</strong> <strong>South</strong> <strong>River</strong> <strong>Road</strong><br />
Candace Harman, Realtor ®<br />
GRI, CRS, Broker Associate.<br />
Cell: 772-214-7799<br />
Office: 772-287-1777<br />
Candace@PremierRealtyGroup.com
Richard<br />
Sheets<br />
Your<br />
Property<br />
<strong>101</strong> <strong>South</strong> <strong>River</strong> <strong>Road</strong><br />
Year Built:<br />
Bedrooms:<br />
Bathrooms:<br />
1996<br />
3<br />
2.5<br />
Owners:<br />
Mr. Sheets<br />
Marvelous <strong>South</strong> Sewall's Point Pool Home that offers<br />
extraoridany quality and refinement. Spacious and<br />
welcoming design encompasses lovely entertaining area<br />
inside and around the pool in this private setting.
Richard<br />
Sheets<br />
Your<br />
Process<br />
YOUR<br />
GOALS<br />
REVIEW<br />
PROGRESS<br />
STRATEGIC<br />
PLAN<br />
EXECUTE<br />
ON THE<br />
PLAN<br />
Through a clearly defined and communicated process, we can help you<br />
accomplish your goals.
Richard<br />
Sheets<br />
The Premier Global Marketing Program is designed to:<br />
1. Earn you the best price and terms for your property, and<br />
2. Give you the security of a smooth, successful closing<br />
Your<br />
Strategy<br />
Positioning<br />
Through our advice<br />
and guidance that is<br />
specific to your property,<br />
you will have all relevant<br />
information to make good<br />
decisions.<br />
Massive<br />
Exposure<br />
Our Premier Global Marketing<br />
Program grants you access<br />
to the strongest pool of potential<br />
Buyers – and is coordinated<br />
from the best location for real estate<br />
sales on the Treasure Coast.<br />
Condition<br />
We will advise you on how<br />
to “package” your property to<br />
showcase it in its best light. This<br />
also includes feedback from<br />
our top professional<br />
Realtors ® .
Richard<br />
Sheets<br />
Your Local<br />
Exposure<br />
Proactive Neighborhood Contact<br />
Professional Demonstration<br />
Premier Marketing Session<br />
Stuart News Advertising<br />
Premier Location,<br />
Professional Atmosphere<br />
Link to our website and direct exposure of your<br />
property on TCPalm.com<br />
Professional Signs<br />
Board of Realtors
Richard<br />
Sheets<br />
Your Local<br />
Exposure<br />
When your Premier<br />
Professional holds your<br />
property open, it is<br />
immediately exposed to<br />
2 , 0 0 0 +<br />
current buyers in our market!<br />
INVITE.<br />
DEMONSTRATE.<br />
FOLLOW-UP.<br />
<br />
<br />
<br />
PremierRealtyGroup.com (with interactive<br />
map & photos)<br />
Expansive additional online exposure<br />
Local print advertising in Stuart News Real<br />
Estate Section<br />
<br />
<br />
<br />
Arrive early to set up<br />
Show the property to<br />
sell it<br />
Register guests for<br />
follow-up<br />
<br />
<br />
<br />
Implement buyer follow-up program<br />
Set up private tours of your home<br />
Keep you informed of all feedback
Richard<br />
Sheets<br />
Your Local<br />
Exposure<br />
Your Premier First Access Program<br />
Benefits<br />
Process<br />
1. The First Access Program is another<br />
competitive advantage for your<br />
property<br />
2. First Access to as many as 600<br />
current and local Buyers<br />
3. Creates a sense of urgency by<br />
providing advanced notice of your<br />
property<br />
4. Maximizes the introduction of your<br />
property to the market – twice!<br />
1. Local and current Buyers sign up for<br />
First Access<br />
2. Sheets Property marketed by Premier<br />
3. Sheets Property exposed via First<br />
Access program for up to 7 days while<br />
complete marketing program is<br />
prepared for implementation<br />
4. Sheets Property exposed to broader<br />
marketplace<br />
Urgency<br />
Global<br />
Exposure<br />
7 days
Richard<br />
Sheets<br />
Your Global<br />
Exposure
Richard<br />
Sheets<br />
Your Global<br />
Exposure<br />
<strong>101</strong> <strong>South</strong> <strong>River</strong> <strong>Road</strong><br />
Candace Harman<br />
Your home will<br />
rise to the top<br />
of the searches,<br />
above other<br />
homes, when<br />
multiple photos<br />
are uploaded.<br />
TOTAL MONTHLY MINUTES<br />
SPENT ONLINE in millions<br />
<strong>101</strong> <strong>South</strong> <strong>River</strong> <strong>Road</strong><br />
3 Bed, 2.5 Bath Sq. Ft.<br />
Your home will be<br />
“Showcased” on<br />
REALTOR.com ® and<br />
other major sites<br />
- where more consumers<br />
spend the most time<br />
More…
Richard<br />
Sheets<br />
Leading Real Estate Companies of the World<br />
Your Global<br />
Exposure<br />
When it comes to home sales, firms like Premier Realty Group affiliated with Leading Real<br />
Estate Companies of the World® are the best of the best. In 2012, the LeadingRE network<br />
ranked #1 in units sold and sales volume among the top 500 companies in the country, with<br />
nearly 160,000 more transaction sides than the closest competitor. With 500 affiliates in<br />
over 40 countries around the globe, our 120,000 sales associates are committed to<br />
delivering results, and our sales record proves it – year after year.
Richard<br />
Sheets<br />
Your Local Market and<br />
Pricing Knowledge<br />
Candace Harman<br />
Mr. Sheets<br />
<strong>101</strong> <strong>South</strong> <strong>River</strong> <strong>Road</strong>
Richard<br />
Sheets<br />
Your Negotiation<br />
Strategy<br />
The art of negotiation is essential for you to get top dollar –<br />
the following is a partial overview of the Premier strategy:<br />
Preparing for a Negotiation<br />
• Think through what would be a good outcome.<br />
• Review your needs and interests.<br />
• Identify and improve (if possible) your BATNA<br />
(Best Alternative To a Negotiated Agreement).<br />
• Evaluate potential trade-offs between must haves, wants, don’t cares, ie – what<br />
can be given that is of little or no value to you.<br />
• Gather the external data (Market Price Analysis, charts and graphs, etc.) relevant<br />
to the negotiation.<br />
Identifying Your BATNA (Best Alternative To a Negotiated Agreement)<br />
• What are your alternatives to a negotiated agreement?<br />
• What could improve your BATNA?<br />
Assessing the Other Side’s Position and Interests<br />
• To learn as much as possible about the other side’s interest and concerns.<br />
• Assess the other side’s BATNA.<br />
• Assess the other side’s current circumstances.<br />
• Assess the value this deal has to them.
Richard<br />
Sheets<br />
Your Contract<br />
Preparation<br />
You will receive professional advice<br />
and guidance on the preparation and<br />
response to offers:<br />
• FAR/BAR contract vs. FAR contract<br />
• AS-IS vs. Repair & Permit Obligations<br />
“in force”<br />
• Special clauses for specific needs<br />
• Necessary addenda to reduce liability<br />
• Review of disclosure responsibility<br />
• Reasonable closing timelines<br />
Our closing rate has always<br />
exceeded 95% on contracts<br />
written.
Richard<br />
Sheets<br />
Selling a home is a complicated process.<br />
We work hard for you from contract to<br />
closing:<br />
Your Contract to<br />
Closing Process<br />
• Deliver a fully executed contract to you<br />
and your Buyers<br />
• Produce a clear timeline of events<br />
• Provide Escrow management and<br />
confirmation of deposit monies<br />
• Report the sale to the Board of Realtors<br />
• Confirm Buyers’ compliance with their<br />
responsibilities on contract timeline<br />
• Coordinate communication between<br />
you, Buyers or Buyers’ agent, closing<br />
agent, attorneys, lenders, etc.<br />
• Coordinate the access for inspections<br />
and notify you of the results
Richard<br />
Sheets<br />
Your Contract to<br />
Closing Process<br />
• Assist you in negotiating responsibility for repair issues<br />
with Buyers (Repair and Permit limits)<br />
• Follow up on status of Buyers’ loan application and<br />
approval<br />
• Meet appraiser at property and supply with listing<br />
information and comps<br />
• Verify appraisal is satisfactory, discuss options<br />
• Confirm receipt of mortgage commitment and verify<br />
satisfaction of contingencies<br />
• Confirm ordering of title work and obtain name and contact<br />
information of closing agent<br />
• Secure preliminary settlement statement for your review<br />
• Schedule with you and your Buyer the date and time for<br />
final walk-through, notify closing parties of results<br />
• Attend closing, bring all pertinent documents, files, keys,<br />
garage openers, etc
Richard<br />
Sheets<br />
Your<br />
Professional<br />
Candace Harman, Realtor ®<br />
GRI, CRS, Broker Associate<br />
• A <strong>South</strong> Florida resident since the late 1970’s<br />
• Was integrally involved in the developments of the communities<br />
and villas that surrounded the world class resort golf courses in<br />
Montego Bay<br />
• A resident of <strong>South</strong> Sewall’s Point and is, once again, a top<br />
committed real estate professional at Premier Realty Group.<br />
• Became the Director of Sales for Rose Hall Developments, the<br />
owner of 4,000 acres that surrounded the new Ritz Carlton<br />
• Joined Premier Realty Group as one of the first agents to be<br />
associated with Premier.
Richard<br />
Sheets<br />
Your<br />
Team<br />
Your Marketing Specialist<br />
Leadership & Management<br />
Candace Harman<br />
Realtor ®<br />
GRI, CRS, Broker Associate<br />
Steve Bohner<br />
Broker / Owner<br />
Jessica Bohner<br />
Sales Manager<br />
Administrative Support Staff<br />
Lucinda Munson<br />
Director of<br />
1 st Impressions<br />
Amber Zeigler<br />
Marketing<br />
Patrick Zeigler<br />
Information<br />
Technology<br />
Glenda Stratman<br />
Processing<br />
Lyn Barbatschi<br />
Administrative<br />
Coordinator<br />
Blake Fordyce<br />
Marketing Assistant<br />
Kelsey Lund<br />
Marketing Assistant
Richard<br />
Sheets<br />
Your<br />
Team<br />
Candace Harman<br />
Realtor ®<br />
GRI, CRS, Broker Associate
Richard<br />
Sheets<br />
Your Communication<br />
Plan<br />
• Weekly contact to review progress<br />
• Marketing and service reports every two weeks<br />
• In-person reviews every 30 days<br />
• Market and positioning reviews every 45 days
Richard<br />
Sheets<br />
Your Premier<br />
Advantage<br />
The best office location and atmosphere for real estate sales on the Treasure Coast<br />
Trusted boutique reputation since 1958 which gives you direct access to walk-in buyers, a professional marketing “headquarters.”<br />
The strongest group of professionals assembled working to sell your property<br />
Full time multi-million dollar producers in team environment w/ top-tier management & support. Linked w/ strong network of third party vendors.<br />
The most proactive and customized global marketing program tailored to your property<br />
Includes a strategic message based on attributes of your property, superior guidance on condition, and extensive local & global exposure.<br />
The distinguished Premier Open House & First Access TM programs<br />
Unmatched targeted access to over 2,000 current & local buyers. Creates urgency for offers through support systems that maximize effectiveness.<br />
The best advice and expert analysis on market conditions and the value of your property<br />
Thorough Market Price Analysis specific to your property. Concise local market information so you can make an informed decision.<br />
The expert negotiation strategies to maximize your net and structure deals that will close<br />
Detailed review of contract and terms with assistance in preparing strongest response, through preparation & information gathering.<br />
The Leading Real Estate Companies of the World © advantage<br />
A network of the most successful companies around the world, with global web presence. Allows for continuous incoming prospects of your home.<br />
The highest probability for success to sell your property<br />
Our sales rate and average price sold consistently outpace the competition putting you in the best position to accomplish your objectives.
Richard<br />
Sheets<br />
Your Probability<br />
For Success
Richard<br />
Sheets<br />
Thank<br />
You<br />
Thank you, Mr. Sheets, for allowing me the opportunity to<br />
discuss with you the professional marketing and sale of your<br />
property.<br />
You will be pleased with the results!