18.11.2012 Views

AME DESIGN - sneakerness Sneakerness

AME DESIGN - sneakerness Sneakerness

AME DESIGN - sneakerness Sneakerness

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

THE IDEA<br />

Every human being needs and<br />

wears shoes and there are already<br />

various forms and styles.<br />

The character of a person can<br />

also be guessed from the type<br />

of shoe s/he is wearing – shoes<br />

make the man/woman. Especially<br />

in the Hip Hop scene the designer<br />

is living in shoes are shoes<br />

the dancers’ virtual tool. So why<br />

shouldn’t there be created a new<br />

status symbol in the form of individual<br />

shoes?<br />

Graffiti as an art form is a constant<br />

element in hip-hop culture;<br />

unfortunately, nowadays it is often<br />

qualified as “willful damage to<br />

property”.<br />

Originally, Graffiti was used as a<br />

form of communication between<br />

several crews in various citys.<br />

The Crews were sending messages<br />

to each other by coloring<br />

trains; these trains went from city<br />

to city, taking the message to the<br />

crews.<br />

There have never been any violent<br />

“gang wars” as it is often stated.<br />

The crews competed by creating<br />

pieces of art and the best<br />

crew received the most respect<br />

and recognition. If you combine<br />

graffiti and the fashion world of<br />

today in form of shoes, a never<br />

seen trend is created.<br />

Modern meets History.

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!