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Key Success Factors for IPTV & Triple Play - Comverse

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1. Cable-based <strong>Triple</strong> <strong>Play</strong> <strong>Play</strong>ers Are Adding<br />

The Mobile Arm to Offer a Quad <strong>Play</strong> Package<br />

6<br />

Moved from <strong>Triple</strong> to Quadruple play with recent<br />

acquisition of Virgin Mobile<br />

NTL will have the ability to compete in the FMC arena with<br />

BT<br />

Quad play begins with marketing bundles<br />

Sprint Nextel & leading cable companies created a JV<br />

to develop a quadruple play (Nov 05)<br />

Network consolidation is not here yet<br />

Moved from <strong>Triple</strong> to Quadruple play with recent lunch of<br />

MVNO: “Telenet Mobile”<br />

At first phase: focus on attractive tariffs & a single bill<br />

<strong>Key</strong> <strong>Success</strong> <strong>Factors</strong> <strong>for</strong> <strong>IPTV</strong> & <strong>Triple</strong> <strong>Play</strong>

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