SALES KIT FALL/WINTER 2013-2014 - National Book Network
SALES KIT FALL/WINTER 2013-2014 - National Book Network
SALES KIT FALL/WINTER 2013-2014 - National Book Network
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C&T PUBLISHING / STASH BOOKSMaking Quilts with KathyDoughty of Material Obsession21 Authentic ProjectsKathy DoughtyAugust <strong>2013</strong>Stating that each quilt is but a starting point for a new quilt, thisinspiring book Making Quilts with Kathy Doughty of MaterialObsession showcases 21 patterns and invites you to recreatethem in your own voice. You’ll find quilts you love and quilts youdon’t like at all. Author Kathy Doughty encourages you to discoverwhat appeals to you in each quilt. To help you define your ownstyle, each quilt pattern is outlined by three exploratory tipregarding concept, technique, and fabric choices. Simply follow theeasy guidelines and let your instincts make your choices.• ISBN13: 978-1-60705-822-9• ISBN10: 1-60705-822-7• Category: Crafts & Hobbies/Quilts &Quilting• BISAC1: CRA031000• Price: $24.95• Discount Code: Trade• Format: Paperback• Size: 8 x 10• Page Count: 144 pages + 2 pullouts• Color Photos: 171• Carton Qty: tbd• Author Bio: Kathy Doughty beganmaking quilts over 20 years ago after amove to Australia with her family. Sheopened a patchwork shop in 2003, andeventually developed the popularMaterial Obsession shop with herhusband/site photographer, John.Kathy lives in Sydney with her family.http://materialobsession.typepad.comMarketing:• Print advertising campaign reaching 3.5 to 4 millionconsumers• Online ad campaign targeting sewing consumers• Promotion on publisher’s website & author’s website site• Blog Tour planned hosted by target-demographic bloggers• Author’s travel itinerary posted on publisher’s website• Reviews targeted on top-read craft related websites• A free project from author posted on website and over adozen other "free project" related craft sitesSales Handles:• 21 inspiring projects from expert quilter, Kathy Doughty, of thepopular Australian shop Material Obsession• Patterns are designed In a variety of styles to appeal to anysewist no matter what her taste• Learn how to make good decisions relating to color value andcontrast for balanced impactAudience:General/tradeCompetition:Material Obsession: Modern Quilts with Traditional Roots,ISBN: 978-1584797524; Material Obsession 2: More ModernQuilts with Traditional Roots, ISBN-10: 1584798807Distributed to the trade through <strong>National</strong> <strong>Book</strong> <strong>Network</strong> 1-800-462-642027
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