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Free! - Brick Township Chamber of Commerce

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News & Notes pg. 53<br />

An Amazing Ride<br />

Carolyne S. Kalson, Esq., President<br />

Being your President this year has been an interesting and challenging experience.<br />

This fall I had another amazing opportunity. On September<br />

18 th I attended a luncheon at The Governor’s Mansion, Drumthwacket,<br />

an historical landmark, along with other executive directors and executive<br />

Board Members <strong>of</strong> <strong>Chamber</strong>s <strong>of</strong> <strong>Commerce</strong> from throughout the entire state.<br />

Governor Christie was running late from a Town Hall Meeting up north. During<br />

that time, the <strong>Chamber</strong> leaders did what we do best, Network! It was insightful<br />

and encouraging to learn that other <strong>Chamber</strong>s were experiencing similar challenges<br />

as is our <strong>Brick</strong> chamber. Many ideas were exchanged for programs, and time<br />

<strong>of</strong> day for network meetings. It seemed to be consensus to have programs at breakfast, lunch and after<br />

work hours so that we reach most every business. One idea I’d like to implement is a “flash mob sale.”<br />

When the Governor arrived and addressed the crowd, it was evident that he understands the needs <strong>of</strong> small business<br />

and wants to help. He addressed UEZ Zone Issues, Amazon.com and “user fees” that some municipalities<br />

are using to exceed the 2% cap. The Business Action center was also discussed. If you have an issue you can<br />

call 1-866-534-7789, Monday through Friday 8:00 a.m. - 5:00 p.m. and have a state representative assigned<br />

to address your issue or concern and follow it through. The website is www.state.nj.us/njbusiness/bac/index.<br />

The Governor even gave out Lt. Governor’s cell phone number so that a question from the floor could be answered.<br />

Finally, the Governor advised that you can contact the Division <strong>of</strong> Community Affairs to rate your town,<br />

which information would be considered in approving state aid. I have pictures so if you want to see them let me<br />

know. It has been a wonderful year and it is my pleasure to serve you.<br />

News You Can Use<br />

Tech Tip<br />

Do You Need a Mobile Website For Your Business?<br />

As more and more people turn to their smartphones to view websites, it’s important for<br />

businesses to keep up with their customers and <strong>of</strong>fer them easy to navigate mobile versions<br />

<strong>of</strong> their websites. When customers visit a website through their phone, a website that has<br />

been built with a mobile version will allow easier browsing, clicking, and access to pages,<br />

content, and photos, while still maintaining the website’s look and feel and <strong>of</strong>fering all <strong>of</strong><br />

the website’s normal content.<br />

As a significant amount <strong>of</strong> website traffic comes from current and potential customers<br />

finding the business through a search on their phone, having a user friendly mobile site will boost you ahead<br />

<strong>of</strong> the competition and make the user’s experience simpler.<br />

Thank you to Tom Mirabella <strong>of</strong> Wingman Planning for this tech tip!<br />

732-539-5980 www.wingmanplanning.com<br />

Visit www.brickchamber.com for event updates, fellow members with whom to do business, community information, business news and more good stuff!

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