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[ Contents ]EditorDeepa SethiAssistant EditorSanjeev BharSub EditorDivya GoyalAdvertisingGunjan SabikhiHarshal AsharShovan KanungoPrem SagarDheeraj ManglaDesignAlpana KhareNeeraj AggarwalNeeraj Nath<strong>FHRAI</strong> REPRESENTATIVESON THE EDITORIAL BOARDChairman, Publications Sub-CommitteeVijai P<strong>and</strong>eMarketingS.P. Joshi<strong>FHRAI</strong>B-82, 8th Floor, Himalaya HouseKasturba G<strong>and</strong>hi Marg, New Delhi 110001Tel: 91-11-40780780, Fax: +91-11-40780777Email: fhrai@vsnl.com<strong>FHRAI</strong> <strong>Magazine</strong> is published, edited <strong>and</strong>printed monthly by Durga Das PublicationsPvt. Ltd. On behalf <strong>of</strong> <strong>Federation</strong>s <strong>of</strong> <strong>Hotel</strong> <strong>and</strong><strong>Restaurant</strong> Association <strong>of</strong> India <strong>and</strong>published from Durga Das Publications Pvt.Ltd.72 Todarmal Road New Delhi 110001Email: info@ddppl.comPrinted at Cirrus Graphics Pvt. Ltd.B 62/14, Phase-II, Naraina Industrial AreaNew Delhi 110028February 2012810163036384244President’s MessageMain StoryThe Money SpinnerNews Updates<strong>FHRAI</strong>ReportBengaluru on the RiseGM CanvasDilawar S. NindraWyndham Gr<strong>and</strong> AgraProducts & ServicesCulturePattachitra52545658626466Money MantraEventful SeasonsGuest ColumnRates ReboundF&BSingapore Lures Delhi GourmetDine OutDaniell’s TavernThe Imperial New DelhiChef TalkMichael SwamyMichelin-starred ChefTaxationMovementsFor Editorial Feedbacksanjeev@ddppl.comFor Advertisinggunjan@ddppl.com48OutboundResort World Manila68EventsTel : 91-11-23731971Fax: 91-11-23351503This issue <strong>of</strong> <strong>FHRAI</strong> <strong>Magazine</strong>contains 68+4 pages coverAll information in the fhrai magazine is derived fromsources, which we consider reliable <strong>and</strong> a sincere effortis made to report accurate information. It is passed on toour readers without any responsibility on our part. Thepublisher regrets that he cannot accept liability for errors<strong>and</strong> omissions contained in this publication, howevercaused. Similarly, opinions/views expressed by third partiesin abstract <strong>and</strong>/or in interviews are not necessarily sharedby fhrai magazine or DDP. However, we wish to adviceour readers that one or more recognised authorities mayhold different views than those reported. Material usedin this publication is intended for information purposeonly. Readers are advised to seek specific advice beforeacting on information contained in this publication whichis provided for general use, <strong>and</strong> may not be appropriatefor the readers’ particular circumstances. Contents <strong>of</strong> thispublication are copyright. No part <strong>of</strong> fhrai magazine or anypart <strong>of</strong> the contents there<strong>of</strong> may be reproduced, storedin retrieval system or transmitted in any form without thepermission <strong>of</strong> the publication in writing. The same ruleapplies when there is a copyright or the article is taken fromanother publication. An exemption is hereby granted forthe extracts used for the purpose <strong>of</strong> fair review, providedtwo copies <strong>of</strong> the same publication are sent to us for ourrecords. Publications reproducing material either in partor in whole, without permission could face legal action.The publisher assumes no responsibility for returning anymaterial solicited or unsolicited nor is he responsible formaterial lost or damaged.This publication is not meant to be an endorsement <strong>of</strong> anyspecific product or services <strong>of</strong>fered. The publisher reservesthe right to refuse, withdraw, amend or otherwise deal withall advertisements without explanation.All advertisements must comply with the Indian <strong>and</strong>International Advertisements Code. The publisher willnot be liable for any damage or loss caused by delayedpublication, error or failure <strong>of</strong> an advertisement to appear.Request Note:<strong>Federation</strong> <strong>of</strong> Indian NGOson Drug Abuse Prevention(FINGODAP) is a network <strong>of</strong>around 500 Drug de-addictioncentres. We request membersto donate used & discardeditems <strong>of</strong> the <strong>Hotel</strong>s such asfurniture, linen, electricalitems, fixtures etc for whichyou could contactDr. Rajesh KumarExecutive Director,FINGODAP; Ph: 011 26893872,Cell: +91 9891268872,Email: spym@vsnl.comCover picture: Hospitality & Travel<strong>Associations</strong> joined h<strong>and</strong>s on a commonplatform to form the <strong>Federation</strong><strong>of</strong> <strong>Associations</strong> in Indian Tourism &Hospitality (FAITH). The event took placeon February 9, 2012 in New Delhi.6 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ Message ]President’s MessageDear Readers,February 9, 2012 was a historic day when ten national tourism industry Association’sPresidents signed the FAITH formation. <strong>FHRAI</strong> is core member <strong>of</strong> FAITH. Mycolleagues from the executive committee, Vice-President Mr. Ratan Marothia, Mr.Rajindera Kumar, Mr. Bharat Malkani <strong>and</strong> Mr. Garish Oberoi also signed for FAITHwith me, in presence <strong>of</strong> our Secretary General, Mr. M.D. Kapoor.Now as a FAITH co-core member, may I request you to attend the TAAI Conventionwhich is going to take place in Istanbul, from March 11-14, 2012.I am delighted to share with you that our 47 th Annual <strong>FHRAI</strong> Convention will be heldin Goa from September 6-8, 2012. This is the first time that six months before our<strong>FHRAI</strong> convention, we already have confirmations for synergy from International <strong>Hotel</strong><strong>Associations</strong> like, AH&LA; IH&RA <strong>and</strong> SATAS (South Africa Tourism); logistics churncommitment from FAITH, to begin with.Good news from the Sub-committees, just formed: The FSSAI seminar date hasbeen announced for March 16, 2012 in New Delhi, along with NRAI & HRANI, by ourdynamic Chairmen <strong>of</strong> Seminars <strong>and</strong> FSSAI Sub-committee Mr. Dinesh Advani <strong>and</strong>Mr. Pradeep Shetty, respectively. We are working towards compiling our submissionsto the public notice by the FSSAI, way before the 31 st March deadline, this year.We are preparing for our proposals on the Government’s Foreign Trade Policy 2011– 2012, the Star <strong>Hotel</strong>s Classification HRACC norms as well as the last minute Pre-Budget re-submissions for Taxation. Good news on Infrastructure announcement isround the block!In the next issue I will mention about my recent visit to the <strong>FHRAI</strong> Institute (FIHM)<strong>and</strong> the Ministry <strong>of</strong> Tourism (MOT).Cornell School <strong>of</strong> <strong>Hotel</strong> Administration held its first Hospitality Summit in Mumbai inJanuary, this year. The program was attended by more than 175 delegates includingHR pr<strong>of</strong>essionals. I am pleased to announce that <strong>FHRAI</strong> was one <strong>of</strong> the PrincipalSponsors.I welcome the new <strong>of</strong>fice-bearers, Mr. Dinesh Advani as the Joint Honorary Secretary<strong>of</strong> <strong>FHRAI</strong> <strong>and</strong> Mr. SM Shervani as the Vice-President <strong>of</strong> <strong>FHRAI</strong>.Friends, join me in congratulating our fraternity member Ms. Priya Paul, Chairperson<strong>of</strong> Park <strong>Hotel</strong>s, Apeejay Surrendra Group, on being conferred with the Padma Shreeas well as our pr<strong>of</strong>essional associate Mr. Pravin Parekh, too for the Padma Shree.With warm wishes,Kamlesh BarotPresidentkamleshbarot@revivalhotel.com(facebook.com/kamlesh.barot; twitter:@KamleshBarot)8 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ Main Story ]The MoneySpinner10 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ Main Story ]It is a great idea to include a casino in a hotel property to add glamour <strong>and</strong>zing <strong>and</strong> attract guests. But restrictive state policies in India have ensured thatthis lucrative proposition is confined to a few states only. Nonetheless, withinthis restriction, casino hotels have proved to be a great idea with the potentialto increase the rate <strong>of</strong> revenue by manifold <strong>and</strong> would provide opportunitieswherever possible.Sanjeev BharIf the report <strong>of</strong> Price-WaterhouseCoopers (PwC) GlobalGaming Outlook Report for 2011is to be believed then Asia will leavethe US market behind as the largestmarket for casinos. Also, interestingly,countries in Southeast Asia are attractingtourists in huge numbers by promotingtheir gambling avenues, <strong>of</strong>ten clubbedwith hotels. In India, gambling normsstay restrictive as only Sikkim <strong>and</strong> Goaallow casinos as a part <strong>of</strong> entertainmentoption in addition to the Union Territory,Daman.<strong>Hotel</strong>-Casino RelationshipCasinos in the Southeast Asia market likeMacau <strong>and</strong> Singapore have caught thefrenzy <strong>of</strong> the hospitality industry in a bigway. In India, the restrictive laws have notonly hindered the partnership between thetwo but also the possibility <strong>of</strong> flourishingst<strong>and</strong>-alone casinos. However, despite therestrictive scope, the relationship betweenthem has been blossoming <strong>and</strong> reapingmutual benefits.For example in Goa, known forits number <strong>of</strong> floating <strong>and</strong> <strong>of</strong>f-shorecasinos, the latter has paved way toPic: The Zuri White S<strong>and</strong>s, Goa Resort & CasinoVisit <strong>FHRAI</strong> Website: www.fhrai.com<strong>FHRAI</strong> <strong>Magazine</strong> february 2012 11


[ Main Story ]Priti Ch<strong>and</strong>Pradipta MohapatraTashi Wangyalto have casinos, it also addresses theaspirations <strong>of</strong> the people staying in theproperties. The State Government wantsus to <strong>of</strong>fer an infrastructure that wouldbe at par what the casino. Casinos are aluring factor for the property, as travellersthese days are quite dem<strong>and</strong>ing abouttheir choices from rooms to F&B options<strong>and</strong> the right casino within the hotel.”Ch<strong>and</strong> says that a casino, as an addedfacility for the guests, surely attracts bothdomestic <strong>and</strong> foreign casino aficionados,adding that it thereby eventually becomesa convenient <strong>and</strong> comfortable choice forguests to entertain themselves.While drawing comparison in thedomestic <strong>and</strong> international scenario,Wangyal says that theirs is a l<strong>and</strong>-basedlive gaming casino <strong>and</strong> they are definitelygrowing <strong>and</strong> learning with time. “Casinosdefinitely add value to the hotel <strong>and</strong> drawa new segment <strong>of</strong> clients altogether, whichis yet to be tapped. We will definitely berubbing shoulders with the best casinosin Southeast Asia.” Meanwhile, Zuri’sDunes as an <strong>of</strong>f-shore casino engagescasino enthusiasts in the live gaming thrillwithout stepping out <strong>of</strong> the property.Ch<strong>and</strong> adds, “During the heavy Goanmonsoon, the scope is very high for us toengage guests in the casino.”Those who have tasted success withthe casino hotels in India are definitelyitching to get more <strong>of</strong> it. Zuri, for havingcatered to this segment where 30-40 percent <strong>of</strong> in-house guests visit the casino,is looking for other hotel options as well.“Our casino being located inside thepremises allows the revenue to go up.We plan to manage 10 to 12 hotels <strong>and</strong>own five more hotels in the next five yearsacross the world. We will accordinglyplan for casinos in relevant properties<strong>and</strong> destinations. Casino is a very delicatetopic in each state or country. So itdepends entirely on the situation, evenif we are prepared to invest in a casinooriented property.”Mohapatra adds that Mayfair Resortsis on the verge <strong>of</strong> acquisition for a plot<strong>of</strong> l<strong>and</strong> in Goa nearby the sea, “Wherewe plan to build a small property incomparison to our Gangtok resort but itwill also <strong>of</strong>fer a casino to the customers.The hotel will be built on 1.5 acre <strong>of</strong> l<strong>and</strong>having 30 keys <strong>and</strong> we would expect thisproperty to give us an edge just like theSikkim property,” he sums.14 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ News Updates ]Religious tourism to be promoted bycreating seven circuitsSeven tourist circuits will be developed across India by the Ministry <strong>of</strong> Tourism to promote religious tourism. “India is hometo a number <strong>of</strong> religions <strong>and</strong> there is a huge scope in terms <strong>of</strong> boosting tourism in religious places,” informed Subodh KantSahai, Union minister for Tourism. The ministry, he said, is preparing a detailed project report to identify religious places wherepeople can visit <strong>and</strong> stay for spiritual nourishment.The aim <strong>of</strong> the project, he added, is to facilitate a packaged tour-like experience for people who visit religious places. “Wehave already engaged consultants to work on these circuits <strong>and</strong> hope to engage various state governments in the project,” headded. The ministry will identify Buddhist, Christian, Hindu, Jain, Sikh, Sufi <strong>and</strong> Sarva Dharma places.While the Christian circuit will have the churches <strong>of</strong> Goa, Kerala <strong>and</strong> Tamil Nadu, the Sufi circuit will include places in Delhi,Haryana, Jammu <strong>and</strong> Kashmir, Madhya Pradesh, Maharashtra, Uttarakh<strong>and</strong> <strong>and</strong> Uttar Pradesh. The Sarv Dharma Circuit, topromote national integration, will be aligned along Tirupathi-Chennai-Velankanni-Nagoor <strong>and</strong> Vaishnodevi-Golden Temple-Sacred Heart Church (Delhi)-Nizamuddin.The ministry has taken up the matter with industry stakeholders <strong>and</strong> has identified 35 destinations for Phase I <strong>and</strong> will coveranother 89 places in Phase II.Best Western to set-up 66 hotels in next5 yearsSudhir SinhaGlobal hotel chain Best Western International is focused on the expansion <strong>of</strong> its presencein India <strong>and</strong> is confident about India playing a prominent role in the global growth <strong>of</strong> thecompany. Going forward, the company plans to raise `1,600 crore from various franchisees toset-up 66 new hotels in India over the next five years. David Kong, President <strong>and</strong> CEO, BestWestern International informed, “Return on investment is high in Tier-II cities. We will focus ongrowth opportunity beyond the metros, where quality hospitality is just emerging, especially inTier-II <strong>and</strong> Tier-III cities.”Talking about the investment plans <strong>of</strong> the hotel chain, Sudhir Sinha, President <strong>and</strong> ChiefOperating Officer, Best Western India informed, “We are expecting an investment in the range<strong>of</strong> `55-60 lakh per hotel room in the 5-star hotel category, `40-45 lakh in the 4-star category <strong>and</strong>`20-25 lakh in the 3-star hotel category, excluding the price <strong>of</strong> l<strong>and</strong>.”Kong added, “Best Western sees this as an opportunity across different segments in India<strong>and</strong> is equipped to meet the market needs with its three ranges <strong>of</strong> hotels - Best Western, BestWestern Plus <strong>and</strong> Best Western Premier. The renewed focus is a part <strong>of</strong> its commitment tounderst<strong>and</strong>ing <strong>and</strong> fulfilling the growing needs <strong>of</strong> the customers here.”The new focus areas <strong>of</strong> growth will be the 4-star hotel categories with Best Western Plus <strong>and</strong>5-star hotel categories with Best Western Premier properties — 60 per cent will be in the 4-star <strong>and</strong> 5-star categories <strong>and</strong> theremaining will be 3-star hotels.Betting big on Tier-II <strong>and</strong> Tier-III cities he remarked, “Discerning high-end travellers who stay in 5-star hotels are unable t<strong>of</strong>ind suitable accommodation in Tier-II <strong>and</strong> Tier-III cities in India at the moment. With Best Western Plus we endeavour to fill thisgap in the market.”Regarding the group’s commitment to India, Devang Amin, Chairman, Best Western International commented, “<strong>Hotel</strong>s needsolutions that enable them to grow their earnings <strong>and</strong> drive more traffic <strong>and</strong> build loyalty. Best Western addresses these needs<strong>and</strong> redefines hospitality partnership by providing the broadest portfolio <strong>of</strong> proven, integrated <strong>and</strong> adaptive solutions.”The company is now looking at adding 66 hotels in its India portfolio within the next five years. Currently Best WesternIndia has 34 properties in operation. The hotel will unveil eight properties in the country in this financial year. Starting from theAurangabad property, which will be launched in July this year, the hotel group will unveil its second property in Kolkata. The rest<strong>of</strong> the hotels would be unveiled in Hyderabad, Bhubaneshwar, Kodaikanal, Bengaluru, Mumbai <strong>and</strong> Goa.Sudhir Sinha shares that The Best Western India is on the verge <strong>of</strong> finalising a deal with a Madhya Pradesh-based realtorfor 30 hotels adding, “The plan to ink a deal with the MP-based realtor will be finalised in another month’s time. It will be apartnership for 30 hotels where investment for 10 hotels will come from the developer while the other 20 hotels would be leasedproperties.” The company is also in talks with a Thail<strong>and</strong>-based company to invest in India.18 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ News Updates ]Aamod Resorts opens GoldenTurtle FarmAfter establishing resorts with distinctive themes in Shimla <strong>and</strong> Dalhousie, Aamod Resorts launchedGolden Turtle Farm (near Manesar) on the outskirts <strong>of</strong> Delhi-NCR on January 22, 2012. According toGaurav Jain, MD <strong>of</strong> the company, family getaway places are becoming an interesting option for holidayduring weekends. “Therefore, we have taken this property as a management partner on long term. Ourfocus is to <strong>of</strong>fer exclusive properties with high end options for weekend holidays,” he added.The resort has 10 villas <strong>and</strong> is a 45-minute drive from Gurgaon’s IIFCO Chowk. It has swimming pool, golfcourse <strong>and</strong> various activity opportunities for in-house guests like foosball <strong>and</strong> other indoor games apartfrom the proposition <strong>of</strong> s<strong>of</strong>t adventure that is being devised for the guests. The company is targetingfamily <strong>and</strong> corporate groups. “The resort would primarily target families to come in groups. We arealso targeting corporate travellers holding designation in senior management. The resort will also be aproposition for hosting events, parties, etc. The idea is to <strong>of</strong>fer Delhi a nearby option for secluded holidayGaurav Jainthan in <strong>of</strong>f places like Neermrana or Pataudi.” The company is marketing the property to reach out totravel agents <strong>and</strong> tour operators <strong>and</strong> essentially, event managers.With this new property, Aamod Resorts also enters into management domain to grow faster. “Our approach would be to growboth in organic <strong>and</strong> inorganic forms <strong>and</strong> in the next five years, we wish to have 3-4 properties on the outskirts <strong>of</strong> Delhi-NCRgiving a unique proposition for weekend getaways. We have also shortlisted two locations in Himachal Pradesh <strong>and</strong> have a plot<strong>of</strong> l<strong>and</strong> in MP, which we wish to develop into resort later,” informed Jain.Keys <strong>Hotel</strong> signs a management contractwith Shraddha ResortsShraddha Resorts <strong>and</strong> Keys <strong>Hotel</strong>, mid-market br<strong>and</strong> <strong>of</strong> Berggruen <strong>Hotel</strong>s, have jointly announced the signing <strong>of</strong> a managementcontract, to operate ‘Keys <strong>Hotel</strong> Shirdi’ consisting <strong>of</strong> 80 well furnished rooms. The hotel will have a restaurant, lounge, boardrooms, business centre, activity zone <strong>and</strong> gymnasium. It is scheduled to open by December 2012. The <strong>Hotel</strong> will cater todevotees visiting the pilgrim place, giving guests an opportunity to stay in a state-<strong>of</strong>-the-art facility at affordable rates. It isestimated that on any given day around 25,000 devotees visit Shirdi on pilgrim. The number reaches to about half a millionpeople on holidays. Shani-Shingnapur <strong>of</strong> Lord Shani & hill station Bh<strong>and</strong>ardara are other popular destinations around Shirdi.The hotel is located close to the proposed airport at Shirdi. Sangram Deshmukh, CMD, Shraddha Resorts said, “We aredelighted to be associated with ‘Keys <strong>Hotel</strong>’ management, a national chain, with hotels operational across the country, <strong>and</strong> lookforward to a long-st<strong>and</strong>ing association.” Sanjay Sethi, Managing Director <strong>and</strong> CEO, Berggruen <strong>Hotel</strong>s added, “This is our firstventure in the pilgrim market <strong>and</strong> we are glad to be associated with Shraddha Resorts, hospitality arm <strong>of</strong> Sangram Realty, one <strong>of</strong>the leading property developers from Pune. We are positive that through our services, our esteemed guests will not only have arewarding spiritual experience but a truly pleasing hospitality experience as well.”Modern <strong>and</strong> stylish yet in budget makes Keys hotel a trend-setter in the hospitality industry particularly due to consumerdem<strong>and</strong> for value for money <strong>and</strong> quality accommodation in the country. Apart from Shirdi, Keys <strong>Hotel</strong>s is also looking foropportunities in other pilgrim markets like, Tirupati, Puri, Haridwar, Ajmer, Bodh Gaya, Katra, Rameshwaram, etc.22 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ News Updates ]Hi-Aim Hospitality Summit is scheduled forMarch 22-23 in New DelhiHi-Aim, one <strong>of</strong> the foremost hospitality summit addressing areas <strong>of</strong> design,interiors <strong>and</strong> management is to be organised from March 22-23, in the Capital atLe Meridien. In its debut edition, Hi-Aim will try to showcase itself as the megaevent presenting an elaborate exposition, featuring as many as 50 niche br<strong>and</strong>s,showcasing state-<strong>of</strong>-the-art products, which are a part <strong>of</strong> the hospitality industry.This was notified at a curtain-raiser event <strong>of</strong> the summit, which showcased itsapproach as India’s first hospitality summit <strong>and</strong> exposition based on interiors,design <strong>and</strong> management.Hi-Aim is the brainchild <strong>of</strong> Neeraj Kodesia (Proprietor, Premier <strong>Magazine</strong>),Anil Sharma (Architect <strong>and</strong> Proprietor, ASA) <strong>and</strong> Romesh Kaul (Director,Naaz <strong>Hotel</strong> Consultants). At the curtain raiser event, the agenda Hi-Aim wasdeclared through a presentation. Kaul outlined the list <strong>of</strong> confirmed panellists,which includes some <strong>of</strong> the top names from the global hospitality, design <strong>and</strong>architecture scenario. Up for discussion during the 2-day event will be issues likethe future hotel, designs that are eco-friendly <strong>and</strong> contain a business-relatedrealism <strong>and</strong> other technical know-how for entrepreneurs <strong>and</strong> operation-relatedpersonnel. “Every industry requires br<strong>and</strong> ambassadors <strong>and</strong> the hospitalityindustry is no different. With Hi-Aim, we want to create that kind <strong>of</strong> br<strong>and</strong> valueRomesh Kaul<strong>and</strong> create a product that attracts discussions, initiatives <strong>and</strong> charts the roadahead,” said Kaul.In their debut year, Hi-Aim looks to become an annual event on the global hospitality calendar <strong>and</strong> become a forum fordiscussions on the present technicalities <strong>of</strong> design <strong>and</strong> operations, as well as pre-empting future trends, all within theperspective <strong>of</strong> current <strong>and</strong> expected economic uncertainty. “This kind <strong>of</strong> conference will bring to the table people involved inDeveloping Design, Construction <strong>of</strong> a <strong>Hotel</strong>, Project Managers <strong>and</strong> Chief Engineers for the first time on a hospitality forum.They can evaluate present <strong>and</strong> future technical requirements,” remarked Anil Sharma, Director, Hi-Aim.26 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ News Updates ]Starbucks Cafés to open 2 stores in Indiain 2012Tata Global Beverages <strong>and</strong> Starbucks C<strong>of</strong>fee Company recently announced a joint venture between the iconic internationalc<strong>of</strong>fee br<strong>and</strong> <strong>and</strong> the 2 nd largest br<strong>and</strong>ed tea company in the world. The 50-50 joint venture, named TATA Starbucks, will own<strong>and</strong> operate Starbucks cafés which will be br<strong>and</strong>ed as Starbucks C<strong>of</strong>fee ‘A Tata Alliance’. The retail stores will be developed incities across the country, beginning with stores in Delhi <strong>and</strong> Mumbai in calendar year 2012.In a separate sourcing <strong>and</strong> roasting agreement between Starbucks C<strong>of</strong>fee Company <strong>and</strong> Tata C<strong>of</strong>fee, the latter will roast c<strong>of</strong>feeto supply Tata Starbucks <strong>and</strong> to export to Starbucks C<strong>of</strong>fee Company. This agreement has paved way for consumers in India toenjoy the premium ‘Starbucks Experience’, while further discovering the unique taste <strong>of</strong> high-quality. “The joint venture withStarbucks is in line with Tata Global Beverages’ strategy <strong>of</strong> growing through inorganic growth focussing on strategic alliancesin addition to organic growth,” stated RK Krishnakumar, Vice Chairman, Tata Global Beverages. “It opens up exciting businessopportunities <strong>and</strong> new formats for Tata Global Beverages. Starbucks brings unique retail expertise as well as a shared sense<strong>of</strong> business values. We are excited about the opportunities the alliance presents to innovate in the retail space <strong>and</strong> bring newbeverage experiences to more consumers in India, leveraging the global in-home expertise <strong>of</strong> Tata Global Beverages <strong>and</strong> theglobal out-<strong>of</strong>-home expertise <strong>of</strong> Starbucks,” he added.“We’re very pleased to have found the best partner for Starbucks in Tata – a company that shares so many values for conductingbusiness in a way that earns the trust <strong>and</strong> respect <strong>of</strong> our customers <strong>and</strong> partners (employees),” said John Culver, President,Starbucks China <strong>and</strong> Asia Pacific. “We look forward to bringing the ‘Starbucks Experience’ to customers in India by <strong>of</strong>fering highquality ‘Arabica’ c<strong>of</strong>fee, h<strong>and</strong>crafted beverages, locally relevant food <strong>and</strong> legendary service,” Culver added.The TATA Starbucks joint venture will operate cafés under the Quick Service <strong>Restaurant</strong> category. This partnership will enablethe introduction <strong>of</strong> the unique ‘Starbucks Experience’ to the Indian consumers. Through a separate c<strong>of</strong>fee sourcing <strong>and</strong> roastingagreement, Starbucks <strong>and</strong> Tata C<strong>of</strong>fee will work towards developing <strong>and</strong> improving the pr<strong>of</strong>ile <strong>of</strong> Indian-grown ‘Arabica’ c<strong>of</strong>feearound the world by elevating the stature <strong>of</strong> Indian c<strong>of</strong>fee through joint marketing efforts, as well as improving the quality <strong>of</strong>c<strong>of</strong>fee through sustainable practices <strong>and</strong> advanced agronomy solutions.(L-R) R. Krishnakumar <strong>and</strong> John Culver28 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ <strong>FHRAI</strong> ]Dear MembersThe 47 th <strong>FHRAI</strong> Annual Convention will be held in Goa from September 6-8, 2012.Under the able leadership <strong>of</strong> our President, Kamlesh Barot, we are all set to finalise thetheme <strong>and</strong> various business sessions that would take place. The convention chairman is ourSecretary, Vivek Nair. The dynamic personality from HRAWI Sunit Kothari will co-chairthe convention. This convention is expected to create new records.<strong>FHRAI</strong> has also taken key initiatives to form various sub-committees. In this issue we arefeaturing two critical sub-committees with their respective chairmen talking about theirideas to take the work forward. The seminars <strong>and</strong> FSSAI Sub-Committees will take criticalmeasures to empower the hospitality members <strong>and</strong> make them sound in their operations.The Chairmen <strong>of</strong> the sub-committees have outlined the critical aspects <strong>of</strong> the same,highlighting their plans for the year that will immensely help <strong>FHRAI</strong> members <strong>and</strong> otherhospitality pr<strong>of</strong>essionals at large.I also take this opportunity to put forth certain issues that <strong>FHRAI</strong> members need to know. In this issue we have ponderedover the Payment Card Industry Data Security St<strong>and</strong>ards <strong>and</strong> its relevance for you in the hospitality industry. Further, we arereproducing some <strong>of</strong> the critical pointers as excerpts from the budget recommendations that <strong>FHRAI</strong> presented to the Ministry<strong>of</strong> Finance, Government <strong>of</strong> India for consideration, in the Annual Budget <strong>of</strong> the FY 2012-13. We, as always, remain hopefulabout this Annual Budget session for the hospitality industry.Vijai P<strong>and</strong>eChairman<strong>FHRAI</strong> Publications Committeevijaip<strong>and</strong>it@yahoo.co.inThe 47 th Annual <strong>FHRAI</strong>Convention to beheld in GoaThe 47 th Annual <strong>FHRAI</strong> Convention will be held in Goa fromSeptember 6-8, 2012. This year, the Executive Committee <strong>of</strong>the <strong>FHRAI</strong>, has made a special effort to finalise <strong>and</strong> announcethe confirmed dates for our convention, considerably well inadvance, so as to enable our valued members <strong>and</strong> colleagues inthe media to conveniently plan their schedules accordingly. Thetheme chosen <strong>and</strong> an impressive list <strong>of</strong> our key speakers will alsobe unveiled shortly.Blessed with pristine natural beauty, a proud <strong>and</strong> distinctivecultural heritage <strong>and</strong> mesmerizing tradition <strong>of</strong> warm hospitality,Goa is deservedly counted among the world’s top touristdestinations. <strong>FHRAI</strong> is confident that it will serve as an idyllicsetting <strong>and</strong> spectacular backdrop for this prestigious event.The <strong>FHRAI</strong> Convention has always been one <strong>of</strong> the mostanticipated <strong>and</strong> widely attended events <strong>of</strong> our industry’scalendar. Each year, hundreds <strong>of</strong> delegates, comprising averitable who’s who <strong>of</strong> the hospitality <strong>and</strong> tourism sector,congregate on this vibrant platform for vivid <strong>and</strong> enrichingdeliberations on the myriad strategic <strong>and</strong> competitive dynamicsshaping the industry. Our members are <strong>of</strong>fered an unparalleledopportunity to engage with a multitude <strong>of</strong> stakeholdersincluding political dignitaries, top policymakers, technocrats,global entrepreneurs, business icons as well as representativesfrom civil society <strong>and</strong> the media. For the first time this year,International <strong>and</strong> National <strong>Associations</strong> <strong>of</strong> eminence shallsynergize with <strong>FHRAI</strong> on the convention. In addition tobenefitting from carefully structured <strong>and</strong> stimulating businesssessions, they also enjoy ample occasions to network <strong>and</strong> bondwith their peers, in a leisurely <strong>and</strong> congenial atmosphere.The organising committee for the 47 th <strong>FHRAI</strong> Conventionis being chaired by Vivek Nair. <strong>FHRAI</strong> is indeed fortunate tobe able to leverage Nair’s outst<strong>and</strong>ing leadership, vision <strong>and</strong>rich experience as one <strong>of</strong> Asia’s most admired hoteliers <strong>and</strong>accomplished entrepreneurs. Under his dynamic stewardship,our forthcoming Convention promises to set new benchmarks<strong>of</strong> excellence <strong>and</strong> innovation <strong>and</strong> will certainly prove to be anagenda-setting event for the whole industry. He shall be ablyassisted by co-chairman, Sunit Kothari.30 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ <strong>FHRAI</strong> ]FY 2012-13: Pre-BudgetRecommendations<strong>FHRAI</strong> has presented a detailed report as its budget recommendations. Beloware some <strong>of</strong> the excerpts from the memor<strong>and</strong>um presented to the Ministry <strong>of</strong>Finance, Government <strong>of</strong> India.Inclusion <strong>of</strong> <strong>Hotel</strong>s in the InfrastructureLending List <strong>of</strong> the RBI<strong>FHRAI</strong> Voice: In the list <strong>of</strong> infrastructure projects, hotels maybe included just like airports, seaports, railways, power, etc.In fact, earlier for several years under Section 10(23) g <strong>of</strong> theIncome Tax Act, hotels were added to the infrastructure list sothat interest received by financial institutions <strong>and</strong> banks for loansextended to hotels were tax exempted. However the section itselfwas discontinued with effective from April 1, 2007.Recommendation: We underst<strong>and</strong> that the matter is beingreviewed at the level <strong>of</strong> the Cabinet Secretary <strong>and</strong> a committee<strong>of</strong> secretaries is expected to be convened shortly to examine thematter further. We request that the inclusion <strong>of</strong> hotels in RBI’sInfrastructure Lending List be done immediately so that thevarious benefits accorded to the sector will apply to the hotel sectoras well <strong>and</strong> will facilitate immediate investment in the hotel sector.<strong>FHRAI</strong>’s request is pending with the Ministry <strong>of</strong> Finance,Government <strong>of</strong> India, Planning Commission <strong>of</strong> India <strong>and</strong>RBI with respect to the inclusion <strong>of</strong> hotels in the InfrastructureLending List <strong>of</strong> RBI as published in RBI Circular No.RBI/2009/10/151 DBOD-BP.BC No.42/08-12-015/2009-10dated September 9, 2009.With the extension <strong>of</strong> Section 35 AD to hotels, which wasgiven only for priority sectors like cross country pipeline carryingoil <strong>and</strong> gas, cold storages <strong>and</strong> warehouses, <strong>FHRAI</strong> has beenrequesting the Department <strong>of</strong> Economic Affairs, Ministry <strong>of</strong>Finance, Government <strong>of</strong> India, Planning Commission <strong>and</strong> RBIto include hotels in the list <strong>of</strong> Infrastructure Lending issued byRBI vide Circular No.DBOD. BP.BC.52/21.04.048/2007-08dated November 30, 2007. After the inclusion <strong>of</strong> hotels in theInfrastructure Lending list, specialised financial institutions likeIDFC, IIFCL <strong>and</strong> IL&FS, etc. can extend financial assistanceto hotels with a higher debt-equity ratio <strong>of</strong> 1:4 instead <strong>of</strong> thepresent ratio <strong>of</strong> 1:1.5 which was prescribed by CommercialBanks <strong>and</strong> Institutions when it was part <strong>of</strong> the CommercialReal Estate (CRE).Also as hotels have become capital intensive specially dueto the very high cost <strong>of</strong> l<strong>and</strong> in metros, it is necessary that thehotels be given financial assistance like infrastructure projects withrepayment schedule extended to 15 years with a moratorium <strong>of</strong> 3years for construction <strong>and</strong> 4 years for the final stabilisation period.As almost 80,000 guestrooms are still required to beconstructed to meet the present shortage <strong>of</strong> hotel rooms in thecountry at an average cost <strong>of</strong> `40 lakh per room a mammothamount <strong>of</strong> `32,000 crore is required to be invested in hotels. Asairports are included in the CRE, it is only justifiable that thetwo arms <strong>of</strong> tourism – airports <strong>and</strong> hotels – be both accordedinfrastructure status <strong>and</strong> that would only be achieved if hotelsare included in the Infrastructure Lending list <strong>of</strong> RBI.Approval <strong>of</strong> take-out finance for hotels:As has been approved recently for infrastructure projects, RupeeTerm Loans extended to infrastructure projects by CommercialBanks <strong>and</strong> Financial Institutions have been granted approvalto have them replaced by Foreign Currency Term Loans (asper extant RBI norms on ECBs) so that these infrastructureprojects are able to avail loans at lower rate <strong>of</strong> interest whichis typically charged for foreign currency loan. This scheme <strong>of</strong>take-out finance has been requested to be extended to hotels byinfrastructure lending institutions <strong>and</strong> other commercial bankswho can arrange foreign currency loans in lieu <strong>of</strong> Rupee termloan already sanctioned <strong>and</strong> availed <strong>of</strong> by infrastructure projects.Such grant <strong>of</strong> approval <strong>of</strong> ECBs for hotel projects wouldrender them more economically viable <strong>and</strong> reduce the cost <strong>of</strong>interest during the construction period which, in typical hotelprojects constitute a large amount, especially given the highrate <strong>of</strong> interest charged by commercial banks <strong>and</strong> financialinstitutions for Rupee term loan.Thus with lower cost per room, hotels would be able tocharge lower room tariffs a point which has raised by both theMinistry <strong>of</strong> Tourism, Government <strong>of</strong> India as well as foreigntravel agents/tour operators. The high capital cost <strong>of</strong> setting-up<strong>of</strong> hotels in India including the escalating cost <strong>of</strong> l<strong>and</strong> have ledto high room tariffs which could be reduced once the interestrate during construction period is brought down.<strong>Hotel</strong>s in India could thus have comparatively priced tariffswhilst a competing destinations such as Malaysia, Indonesia,Thail<strong>and</strong>, Sri Lanka, etc.Indirect TaxesService-taxRecommendation: The exemption with respect to foreign travelagent commission should be introduced with retrospective effect.The deputation <strong>of</strong> employee should not be treated at par withmanpower supply as it’s the way large multinational companiesoperate <strong>and</strong> one can not provide services to oneself. It is notcorrect to treat it as manpower supply. It should not be subjectto service tax.There is a need for clarity on the procedure that has to befollowed to avail service tax credit. There should be a FAQ toavoid ambiguous interpretations while availing the credit. Properclarification is required for abatement <strong>and</strong> credit mechanism.Duplication <strong>of</strong> tax levies should be avoided. The valuationrules should provide for proper apportionment <strong>of</strong> transactionvalue towards goods sold <strong>and</strong> services provided.It should be provided that liability should be on the serviceprovider alternatively if main portion <strong>of</strong> the services are executedoutside India, then the scope should not be extended to cover thoseVisit <strong>FHRAI</strong> Website: www.fhrai.com <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 31


[ <strong>FHRAI</strong> ]Seminars Sub-committee - <strong>FHRAI</strong>Dinesh S.AdvaniChairmanThe whole idea behind a Seminars Sub-committee at <strong>FHRAI</strong> is to disseminate informationon topics <strong>of</strong> interest <strong>and</strong> relevance to hotels <strong>and</strong> restaurants.At HRAWI we have been conducting seminars for over 10 years. In a year we cover about6-9 seminars in various cities <strong>of</strong> Western India. Till date we have done seminars in Mumbai,Pune, Baroda, Ahmedabad, Indore, Goa <strong>and</strong> Loonavala.The topics we have covered are <strong>of</strong> daily operations such as front <strong>of</strong>fice operations,F&B controls, sales & marketing, bartending, housekeeping operations, human resources,social media & internet marketing, security management to name just a few. We have alsoconducted seminars on some out <strong>of</strong> the box topics like stress management. We bring inspeakers from the fraternity who are more than happy to share their knowledge with the members. Normally in the month <strong>of</strong>March we have a seminar on the budget <strong>and</strong> its implications <strong>and</strong> for the last several years we have Anil Harish speaking on thistopic. Often we have covered topics on burning issues which involve government laws <strong>and</strong> their implications.Kamlesh Barot, <strong>FHRAI</strong> President, mooted the idea <strong>of</strong> having these seminars pan-India. Hence, we are proposing to conduct2-3 seminars in every region over the year. We have shortlisted several topics which we would like to cover this year such as theFSSAI Act, managing hotel <strong>and</strong> restaurant operations, etc. Members are more than welcome to send their suggestions to theSecretary General <strong>of</strong> <strong>FHRAI</strong>.The Seminars Sub-committee will consist <strong>of</strong> 5 members from the different regions namely, Chetan Mehta, Rajiv Gogia,Rakesh Roy, Gurvinder Singh Juneja <strong>and</strong> T. Nataraajan. I am banking on the support <strong>of</strong> my able committee members as wellas the regional associations to take this forward.Our first seminar is in New Delhi on the Food Safety Act which we are conducting along with the HRANI <strong>and</strong> NRAI, onMarch 16.FSSAI Sub-committee - <strong>FHRAI</strong>Pradeep ShettyChairmanThe Food Safety <strong>and</strong> St<strong>and</strong>ards Act <strong>of</strong> India (FSSAI) is a new act that has come into placeto regulate storage, manufacture <strong>and</strong> sales <strong>of</strong> food to ensure availability <strong>of</strong> safe <strong>and</strong> wholesomefood for public consumption. FSSAI was implemented from August 2011. Under FSSAI, all foodrelated laws have been converged to present a holistic comprehensive law.The law that has been introduced is an ambitious one <strong>and</strong> <strong>FHRAI</strong> welcomes the same. Webelieve that the industry representation is needed on the following counts (a) Practical difficultiesinvolved, (b) need for relaxation <strong>of</strong> penalties <strong>and</strong> (c) such other rules which may have to bealtered based on the ground realities such as the economic scenario <strong>and</strong> cultural dynamics <strong>of</strong> the industry prevalent in India. Wesuspect that problems will start arising when new st<strong>and</strong>ards will be implemented <strong>and</strong> members are likely to be caught unaware.Moreover, presumably the new st<strong>and</strong>ards may also lead to rise in cost <strong>of</strong> operations thereby making our end products costlierfor the customers. Needless to mention that greatest challenge would lie in engaging skilled/trained workforce to adopt this newfood law.<strong>FHRAI</strong>’s initiative to have a FSSAI Sub-committee is directed towards:• Studying this law in greater details to underst<strong>and</strong> its finer nuances by constituting a core committee where expertise wouldbe drawn from legal, food science, food consultants to key knowledge areas in the food industry. This core committee plans tosubmit a comprehensive document taking into account constructive suggestions, valid objections <strong>and</strong> suitable recommendationson various aspects <strong>of</strong> this new law. This report will be presented to the FSSAI Chairperson <strong>and</strong> expect to do it by March 31,2012. Furthermore, this core-committee would also engage itself with the authority on a regular basis to keep the authoritiesupdated as the new law evolves.• Creating awareness among the members with regard to the various facets <strong>of</strong> the new law viz., licencing, rules & regulations, etc.framed under this law <strong>and</strong> st<strong>and</strong>ards prescribed etc. The objective being that <strong>of</strong> ensuring sufficient dissemination <strong>of</strong> informationto all members so as to enable them to be prepared for the incoming change. We, accordingly, plan to conduct seminars <strong>and</strong>workshops pan-India, may be four – one in each region – where core committee will take the issue forward <strong>and</strong> combine withF&B pr<strong>of</strong>essionals, chefs & owner/operators who will be our target audience in this context. We also wish that the essence <strong>of</strong>the law with great details to percolate to the lowest level <strong>of</strong> our industry workforce by enabling ‘Train the Trainer’ module <strong>and</strong>synergise a movement wherein our regional set <strong>of</strong> trainers will be able to train others in the industry, wherever needed.34 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ Report ]Bengaluruon the Rise6 <strong>Hotel</strong> Intelligence • India, Bengaluru • January 20126 <strong>Hotel</strong> Intelligence • India, • January 2012Bengaluru’s hotel market has been evolving since the last decade, which haschanged the l<strong>and</strong>scape <strong>of</strong> the Cyber City. The status <strong>of</strong> India’s Silicon Valleyhas definitely had an impact on the hospitality business which is evident fromLodgingLodging the Dem<strong>and</strong>Dem<strong>and</strong> results DriversDrivers <strong>of</strong> the recently released Jones Lang LaSalle <strong>Hotel</strong>s report whichAs an established commercialdiscussescity with a significantthepresencegrowing<strong>of</strong> yearsBengaluruin terms <strong>of</strong> incrementalhospitalityGrade A commercial stock.market. Excerpts from the report…As an established commercial city with a significant presence <strong>of</strong>domestic <strong>and</strong> international companies, the nature <strong>of</strong> lodging dem<strong>and</strong>domestic <strong>and</strong> international companies, the nature <strong>of</strong> lodging dem<strong>and</strong>in Bengaluru tends to be dominated by commercial dem<strong>and</strong> whichin Bengaluru tends to be dominated by commercial dem<strong>and</strong> whichcontribute close to 75-80% <strong>of</strong> the city’s overall lodging dem<strong>and</strong> <strong>and</strong>contribute close to 75-80% <strong>of</strong> the city’s overall lodging dem<strong>and</strong> <strong>and</strong>the remaining from a mix <strong>of</strong> leisure (5-10%) <strong>and</strong> (MICE) Meetings,the remaining from a mix <strong>of</strong> leisure (5-10%) <strong>and</strong> (MICE) Meetings,Incentives, Conferences <strong>and</strong> Exhibitions (10-15%).Incentives, Conferences <strong>and</strong> Exhibitions (10-15%).Commercial SegmentCommercial SegmentCommercial real estate development has played a pivotal role inCommercial real estate development has played a pivotal role inshaping Bengaluru’s hotel markets. The city leads amongst allshaping Bengaluru’s hotel markets. The city leads amongst allIndian metropolitan cities in terms <strong>of</strong> occupied <strong>of</strong>fice stock <strong>and</strong> hasIndian metropolitan cities in terms <strong>of</strong> occupied <strong>of</strong>fice stock <strong>and</strong> hasa total commercial Grade A stock <strong>of</strong> 6.1 million square meters (asa total commercial Grade A stock <strong>of</strong> 6.1 million square meters (as<strong>of</strong> December 31, 2011). Bengaluru has witnessed a Compounded<strong>of</strong> December 31, 2011). Bengaluru has witnessed a CompoundedAnnual Growth Rate (CAGR) <strong>of</strong> around 26% over the last sevenAnnual Growth Rate (CAGR) <strong>of</strong> around 26% over the last sevenOverall, Bengaluru has witnessed a double digitCompound Annual Growth Rate (CAGR) for bothinternational <strong>and</strong> domestic passenger traffic, duringthe eight year period from Financial Year (FY)2003-04 through 2010-11.International passenger traffic has increased from 0.5 millionpassengers in FY 2003-04 to 2.2 million passengers in FY 2010-11, an absolute growth <strong>of</strong> more than 340 per cent. The domesticpassenger traffic in Bengaluru has risen from 2.7 million in FY2003-04 to 9.4 million in FY 2010-11 recording a 23 per centCAGR. Also, the passenger movement has revived after a declinein domestic passenger traffic <strong>and</strong> retarded annual growth ininternational passenger traffic in FY 2008-09 due to the economicrecessionChart 1: Grade A commercial Stock <strong>and</strong> Vacancy in BengaluruChart 1: Grade A commercial Stock <strong>and</strong> Vacancy in BengaluruCommercial Stock Stock(in (in million million sq. sq. meters)7766554433221100Source: Jones Lang LaSalle REIS, IndiaSource: Jones Lang LaSalle REIS, Indiayears in terms <strong>of</strong> incremental Grade A commercial stock.Chart 1 below presents the historical <strong>and</strong> future estimated totalChart 1 below presents the historical <strong>and</strong> future estimated totalGrade A commercial stock <strong>and</strong> vacancy for the Bengaluru market.Grade A commercial stock <strong>and</strong> vacancy for the Bengaluru market.Commercial Supply Distribution across Micro MarketsCommercial Supply Distribution across Micro MarketsIn terms <strong>of</strong> micro-markets, both SBD <strong>and</strong> PBD have surpassedIn terms <strong>of</strong> micro-markets, both SBD <strong>and</strong> PBD have surpassedthe amount <strong>of</strong> commercial <strong>of</strong>fice stock available in the CBD area.the amount <strong>of</strong> commercial <strong>of</strong>fice stock available in the CBD area.With the availability <strong>of</strong> larger l<strong>and</strong> parcels suitable for built-to-suitWith the availability <strong>of</strong> larger l<strong>and</strong> parcels suitable for built-to-suitrequirements <strong>of</strong> the IT sector, SBD is the market leader in terms <strong>of</strong>requirements <strong>of</strong> the IT sector, SBD is the market leader in terms <strong>of</strong>total Grade A stock in Bengaluru with a total supply <strong>of</strong> 2.9 milliontotal Grade A stock in Bengaluru with a total supply <strong>of</strong> 2.9 millionsquare meters (as on June 30, 2011). The PBD follows with a supplysquare meters (as on June 30, 2011). The PBD follows with a supply<strong>of</strong> 2.3 million square meters with Whitefield alone contributing almost<strong>of</strong> 2.3 million square meters with Whitefield alone contributing almost80% <strong>of</strong> the total stock in the PBD. In contrast, Bengaluru CBD has a80% <strong>of</strong> the total stock in the PBD. In contrast, Bengaluru CBD has atotal stock <strong>of</strong> only 0.6 million square meters.total stock <strong>of</strong> only 0.6 million square meters.2005 2006200720082009201020112012E2005 2006200720082009201020112012EStockStockVacancyVacancyChart 2: Commercial Supply Distribution across Micro Markets (1H 2011)Chart 2: Commercial Supply Distribution across Micro Markets (1H 2011)3,500,000 35.0%3,500,0003,000,00035.0%30.0%3,000,0002,500,00030.0%25.0%2,500,0002,000,00025.0%20.0%2,000,0001,500,00020.0%15.0%1,500,0001,000,00015.0%10.0%1,000,000500,00010.0%5.0%500,0005.0%0.0%CBD SBD PBD*0.0%CBD SBD PBD*StockVacancyStockVacancySource: Jones Lang LaSalle REIS, IndiaSource: * PBD commercial Jones Lang stock LaSalle includes REIS, total India stock <strong>of</strong> Whitefield <strong>and</strong> Electronic City* PBD commercial stock includes total stock <strong>of</strong> Whitefield <strong>and</strong> Electronic CityCommercial Stock Stock (sq. (sq. meters)Micro Markets in Bengaluru• Central Business District (CBD): This micro-marketcomprises <strong>of</strong>fices <strong>of</strong> major companies along the MG Road,Residency Road, Richmond Town <strong>and</strong> Brigade Road. TheCBD area comprises primarily high end developments acrossall categories <strong>of</strong> real estate.• Secondary Business District (SBD): SBD <strong>of</strong> Bengalurucomprises areas along the Outer Ring Road, Old AirportRoad, Old Madras Road, Hosur Road, Intermediate RingRoad, Indiranagar <strong>and</strong> Koramangala. This micro-marketfeatures larger projects in comparison to the CBD due tolower l<strong>and</strong> prices <strong>and</strong> well developed infrastructure facilities.• Peripheral Business District (PBD): This micro-marketcomprises <strong>of</strong> Whitefield, Devanahalli <strong>and</strong> the ElectronicCity. These areas are characterised by largescale built-to-suit IT techno parks or campuses.16.0% While the Electronic City is a well developed14.0%16.0%electronics industrial hub located in the south <strong>of</strong>12.0%14.0%10.0%12.0% Bengaluru, on the eastern side, Whitefield gained8.0%10.0%importance because <strong>of</strong> the IT/ITeS development6.0%8.0%accompanied by improved connectivity.4.0%6.0%2.0%4.0%0.0%2.0%0.0%vacancy (%) (%)vacancy (%) (%)Lodging Dem<strong>and</strong> DriversAs an established commercial city with asignificant presence <strong>of</strong> both domestic <strong>and</strong>international companies, the nature <strong>of</strong> lodgingdem<strong>and</strong> in Bengaluru tend to be dominated bycommercial dem<strong>and</strong> which contributes closeto 75-80 per cent <strong>of</strong> the city’s overall lodgingdem<strong>and</strong> <strong>and</strong> the remaining from a mix <strong>of</strong> leisure(5-10 per cent) <strong>and</strong> (MICE) Meetings, Incentives,Conferences <strong>and</strong> Exhibitions (10-15 per cent).Commercial Segment: Commercial realestate development has played a pivotal rolein shaping Bengaluru’s hotel markets. The cityleads amongst all Indian metropolitan cities interms <strong>of</strong> occupied <strong>of</strong>fice stock <strong>and</strong> has a totalcommercial Grade-A stock <strong>of</strong> 6.1 million sqmtr (as <strong>of</strong> December 31, 2011). Bengaluruhas witnessed a CAGR <strong>of</strong> around 26 per cent36 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


over the last seven years in terms <strong>of</strong> incremental Grade-Acommercial stock.Chart 1 below presents the historical <strong>and</strong> future estimatedtotal Grade-A commercial stock <strong>and</strong> vacancy for the Bengalurumarket.Commercial Supply Distribution across MicroMarkets: In terms <strong>of</strong> micro-markets, both SBD <strong>and</strong> PBDhave surpassed the amount <strong>of</strong> commercial <strong>of</strong>fice stock availablein the CBD area. With the availability <strong>of</strong> larger l<strong>and</strong> parcelssuitable for built-to-suit requirements <strong>of</strong> the IT sector, SBD isthe market leader in terms <strong>of</strong> total Grade-A stock in Bengaluruwith a total supply <strong>of</strong> 2.9 million sqm (as on June 30, 2011). ThePBD follows with a supply <strong>of</strong> 2.3 million sq mtr with Whitefieldalone contributing almost 80 per cent <strong>of</strong> the total stock in thePBD. In contrast, Bengaluru CBD has a total stock <strong>of</strong> only 0.6million sq mtr.34nt344 ntnt.r..trrtddSupply DistributionAccording to the research, Bengaluru has 48 br<strong>and</strong>ed hotelswith 7,734 rooms spread across various star categories. Some<strong>of</strong> the prominent international operators in Bengaluru includeIHG, Starwood, Accor <strong>and</strong> Wyndham.Chart 3 indicates the city’s room inventory distribution amongsix categories as <strong>of</strong> date based on the research. As highlightedin chart, 5-star deluxe hotels represent 15 per cent <strong>of</strong> the total<strong>Hotel</strong> Intelligence • India, Bengaluru • January 2012 9supply while 5-star hotels dominate with 33 per cent <strong>of</strong> the totalinventory. The 4-star hotels contribute 21 per cent whereas the3-star category contributes 24 <strong>Hotel</strong> per Intelligence cent. In • the India, past, Bengaluru the serviced• January 2012 9apartment segment was categorised under the local unbr<strong>and</strong>ed<strong>Hotel</strong> Intelligence • India, Bengaluru • January 2012 9sector. However, with the recent accelerated growth in extendedstay dem<strong>and</strong> in the city, the serviced apartment segment hasbeen attracting the attention <strong>of</strong> major international lodgingbr<strong>and</strong>s. Serviced apartments in Bengaluru are currently <strong>of</strong>feredby four properties in the br<strong>and</strong>ed segment namely OakwoodPremier Prestige, Royal Orchid Suites, Mercure Residences<strong>and</strong> Ascott Group’s recently opened Citadines collectivelycontributing 6 per cent to the overall br<strong>and</strong>ed lodging supply.Chart 3: Room Invetory CategorisationThe 2-star category contributes only 1 per cent to the overallbr<strong>and</strong>ed supply.Chart 3: Room InvetorySerivcedCategorisationApartmentsChart 3: Room Invetory 2-star Categorisation6%Serivced1%Apartments 5-star Deluxe2-star Serivced Apartments6%15%2-star 1% 6%5-star Deluxe3-star 1%5-star 15% Deluxe24%15%3-star3-star 24%24%4-star21%4-star4-star 21%21%Source: Jones Lang LaSalle <strong>Hotel</strong>s Research, India5-star33%5-star5-star 33%33%Source: Jones Lang LaSalle <strong>Hotel</strong>s Research, IndiaSource: Jones Lang LaSalle <strong>Hotel</strong>s Research, IndiaVisit <strong>FHRAI</strong> Website: www.fhrai.com <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 37


[ GM Canvas ]For a city like Agra which isworld famous, it is a challengeto manage a property that <strong>of</strong>ferswhat the city is known for, whilesimultaneously adding a unique twistto its <strong>of</strong>ferings. Wyndham Gr<strong>and</strong> Agrahas tried every bit to be different in thisrespect <strong>and</strong> has approached the taskaggressively. Dilawar S. Nindra, GeneralManager <strong>of</strong> the hotel developed <strong>and</strong>implemented st<strong>and</strong>ards for both style<strong>and</strong> quality <strong>and</strong> has put them to use inthe hotel’s operations.The property, which is spread over18 acres <strong>of</strong> l<strong>and</strong> has been positionedinnovatively. According to him,Wyndham Gr<strong>and</strong> Agra is a masterpiece<strong>of</strong> architecture built on the ‘MughalTheme’ with world class royal amenities.“The property has a massive spread witha splendid display <strong>of</strong> terraced lawns,colourful musical fountains <strong>and</strong> antiqueinteriors that will take the guests back tothe era <strong>of</strong> Mughal emperors <strong>and</strong> royalty.It is a hotel which will give culturalexperience along with a true sense <strong>of</strong>hospitality. Our mission is to give ourguests a true value-for-money stay <strong>and</strong>make ourselves a l<strong>and</strong>mark in this city,”Nindra says.The property began its operationson November 19, 2010 under the name‘Orient Taj’ <strong>and</strong> later on October 1,2011 it tied-up with Wyndham Gr<strong>and</strong>Agra to start its new journey. “Post ours<strong>of</strong>t opening the business started comingin from day one as the inventory in Agrais small. We started attracting touristswith its palatial look which the guestscrave for <strong>and</strong> wish to stay in,” he adds.The property is consistentlymaintaining the st<strong>and</strong>ards <strong>of</strong> a leisurecity while simultaneously positioningitself as a business hotel. He says,“Wyndham Gr<strong>and</strong> Agra is primarily aleisure property <strong>and</strong> our approach willalways be to make our guests enjoy theirstay here.”The Heritage CityNindra says, “Agra is a very populartourist destination. It is home to the TajMahal, one <strong>of</strong> the Seven Wonders <strong>of</strong>the World. The architectural splendours<strong>of</strong> the mausoleum, the fort <strong>and</strong> palacescontribute in making the city a leadingdestination for tourists. This helps thehotel to immediately connect to thetourists as well.”The city is growing <strong>and</strong> taking itsstature higher on the tourism map.“Agra is experiencing huge footfall asit is a favourite sightseeing destinationfor foreigners. The hospitality industryin this heritage city is transformingitself by working towards improvement.Rising competition <strong>and</strong> the fight toposition itself at the top in terms <strong>of</strong>leading tourism numbers, is a new foundenergy. The leaders <strong>of</strong> this industry arediscovering new ideas <strong>and</strong> innovativetactics for successful hospitality products<strong>and</strong> services that would take the dreamahead <strong>and</strong> also make every day for itsguests memorable,” observes Nindra.In order to reach the top, Agra hasbeen taking numerous steps to becomea sound tourism oriented city. He hastaken note <strong>of</strong> a few things which willtake the city in a completely differentdirection. He says, “Certain steps takenby the administration here will go a longway in making Agra even more beautiful.There have been improvements in theinfrastructure like the tourism police,which is one <strong>of</strong> the best ways to projectthat the job <strong>of</strong> securing tourists is takenvery seriously; has given confidence tothe tourists to explore Agra without anyinhibitions <strong>and</strong> pre-conceived notions.Further, cleanliness in <strong>and</strong> around TajMahal have been maintained well, whichis a very good area with whatever limitedresources are its disposal.”Lastly, he says, I would add that theTourism Guild <strong>of</strong> Agra as an activeassociation helps in boosting newdevelopments in tourism <strong>and</strong> hospitality<strong>of</strong> this city.Visit <strong>FHRAI</strong> Website: www.fhrai.com<strong>FHRAI</strong> <strong>Magazine</strong> february 2012 39


[ GM Canvas ]Contributing to the CityThe city is being developed beyond theTaj Mahal. Even the hospitality industryis strongly promoting this aspect whichwill make tourists stay for a longerduration in the city. Nindra remarks,“Agra has more than the Taj Mahalto <strong>of</strong>fer to its visitors. There are manyexcursions which cannot be covered ina day long trip alone. The city boasts<strong>of</strong> many cultural activities <strong>and</strong> shows,apart from theme plays which havebecome very popular these days withthe tourists.”Now, as an added incentive for thevisitors to stay longer in the city, the hotelhas even built a helipad. This reducesthe travel time from Delhi or other citieswhich gives ample time to relax in thehotel as well as explore the city beyondthe Taj Mahal. “In fact, with this service,we have been able to curtail the traveltime to 20 minutes from Delhi to Agragiving them more time to enjoy the city!”Talking about the property, which isfairly new, he feels it has connected withthe city <strong>and</strong> its tourism. “We are theonly hotel in the city that is completelybuilt in Mughal architectural style. Our‘Presidential Suite’ is 4,000 sq ft <strong>and</strong> isthe biggest hotel suite in Agra. One alsogets to see the Mughal Garden <strong>and</strong> thecolourful musical fountain in the middle<strong>of</strong> the hotel, which has been designedkeeping ‘old times’ in mind,” Nindrasums up.40 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ Product & Services ]Turkish Airlinesintroduces its newBusiness ClassTurkish Airlines, Europe’s fastest growing airlinecompany <strong>and</strong> a Skytrax awardee for the ‘Best AirlineEurope’, has come up with a high quality service inits new Business Class. The new Business Class cabinis laid out in a 2-3-2 configuration <strong>and</strong> <strong>of</strong>fers fullyreclinable 75 inch flat beds for sleeping space. A seatpitch <strong>of</strong> 61 inches is provided to ensure passenger’scomfort <strong>and</strong> mobility. Main Control unit, located in thecentre console at the front end <strong>of</strong> the armrest, providesfull control <strong>of</strong> the bed. A generous <strong>and</strong> ample legroom allows passengers that extra bit <strong>of</strong> stretch in the long haul flights.The seat acts like a personal masseuse <strong>and</strong> relaxes the muscles to the hilt. Each Business Class seat comes with a PC powerreceptacle that supplies energy for the laptops <strong>and</strong> similar electrical devices. The centrally located table moves forward & backward<strong>and</strong> even swivels to <strong>of</strong>fer more freedom.It is the first carrier to <strong>of</strong>fer live, inflight television on Trans-Atlantic flights. High speed internet access <strong>and</strong> Wi-Fi enablepassengers to use their mobile devices such as, notebook, iPad, tablets, etc.Equipped with personal touch-screen monitors <strong>and</strong> Planet digital system, the passengers can enjoy movies <strong>and</strong> music from theselection in more than 7 languages. Passengers can also watch the take-<strong>of</strong>f <strong>and</strong> l<strong>and</strong>ing footage on their screen via the two camerasmounted at the front <strong>and</strong> back <strong>of</strong> the aircraft!Turkish Airlines boasts <strong>of</strong> the world’s largest fleet <strong>of</strong> flying chefs on their new Business Class. Passengers are served a wide range<strong>of</strong> alcoholic <strong>and</strong> non-alcoholic drinks on-board. The breakfast options include a range <strong>of</strong> beverages, fresh fruits, cold cuts, cheese,fresh yoghurt <strong>and</strong> muesli.Fine GrainWhiskyRadico Khaitan, one <strong>of</strong> thelargest liquor companies inIndia has nationally rolled outa new premium br<strong>and</strong> ‘AfterDark’ Whisky. ‘After Dark’ isthe finest grain spirits blendedto <strong>of</strong>fer perfect taste for theconsumers. The br<strong>and</strong> namehas various connotationsattached to it. It’s set in theworld where night unfolds <strong>and</strong>brings with it fun, adventure<strong>and</strong> excitement.The br<strong>and</strong> plays the role <strong>of</strong>getting people together <strong>and</strong>adding energy & spontaneity tothe evening. Currently availableall across India, it targets theyoung <strong>and</strong> energetic people<strong>and</strong> is priced at Rs 450 for 750ml. It comes in a canister pack,which is the first-<strong>of</strong>-its-kind inthis segment.Super S<strong>of</strong>t Mattress TopperThe Hush Super S<strong>of</strong>t Mattress Topper improves the quality <strong>of</strong> sleepby cushioning the bed surface <strong>and</strong> adding to the sleeper’s comfortlevel. As an added benefit, Topper also prolongs the life <strong>of</strong> themattress. Filled generously with lush, slow-release, virgin micr<strong>of</strong>iber,this product gives a s<strong>of</strong>t <strong>and</strong> buttery feel. Additionally, the innerfibers are pocketed to avoid uncomfortable lump formation. Theouter casing is designed with specially treated water repellentfabric. The Hush Super S<strong>of</strong>t Mattress Topper <strong>of</strong>fers the sleepersublime comfort <strong>and</strong> lends a plush, sink-in feel to the mattress,ensuring comfort <strong>and</strong> sound sleep.42 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ Culture ]Pattachitra:A New Story on the Leaf<strong>of</strong> HospitalityRaghurajpur in Odisha known for its famous ‘Pattachitra’ (Leaf painting),shows how nature <strong>and</strong> eco-friendly approach are still very much part <strong>of</strong>India’s art tradition. And now after the State Institute for Development <strong>of</strong>Arts & Crafts, Bhubaneshwar; the hospitality industry <strong>of</strong> Odisha too is pullingall strings together to promote this exemplary art form <strong>and</strong> the village thathouses it.Sanjeev BharThere are certain creations in lifethat are best appreciated <strong>and</strong>given apt definition when they aremade in front <strong>of</strong> you. Pattachitrais probably one <strong>of</strong> those myriad mysticalart forms that lie hidden in India’sheartl<strong>and</strong>. It is referred to as paintingsthat are etched on Patta or a dried palmleaf (also Tamra patra in Sanskrit).The history <strong>of</strong> this art form goes backto the 5th century BC. Raghurajpuris one <strong>of</strong> the most popular places<strong>of</strong> Odisha (erstwhile Orissa) that isknown to have nurtured this craft. Thisfascinating village is situated at a distance<strong>of</strong> 14 km from the temple town <strong>of</strong> Puri<strong>and</strong> is a noted heritage crafts village,where the community has been formedby skilled artisans. The village is alsoquite popular because it is the birthplace <strong>of</strong> Late Padma Vibhushan GuruKelucharan Mahapatra, a doyen <strong>of</strong> theIndian classical dance form – Odissi.The State Institute for Development <strong>of</strong>Arts & Crafts, Bhubaneshwar promotesthis village to create knowledge aboutthe craft as well as to ensure that this artform survives.An now the hospitality industry<strong>of</strong> Odisha is also making an effort topromote this par excellence culturalaspect by including a visit to this craftvillage in the itinerary <strong>of</strong> the tourists.44 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ Culture ]Harihar Patra, Director Marketing,Toshali Resorts International believes,hospitality has a strong role to playin evolving the craft by promoting itaptly. “We get a lot <strong>of</strong> internationalclientele. Therefore, we take them tokey traditional points, like Raghurajpurthat brings out the true essence <strong>of</strong> theculture <strong>of</strong> the state <strong>and</strong> also pushes ittowards further enrichment by providingit with the required vital support system.Tourism plays an important role <strong>and</strong>hospitality can definitely give a directionto it. Our aim is to sustain this craftwhich is being carried forward fromone generation to another since ages.”It is also an attractive journey for thetravellers to witness the art <strong>of</strong> makingPattachitra at the village itself.Travellers can enjoy the entire process <strong>of</strong>Pattachitra, from the art <strong>of</strong> preparing leaves,sketching <strong>and</strong> finally, the painting that isdone on it. The use <strong>of</strong> organic colours alsosends out a message revered by the worldartists nowadays, which has remained thetradition <strong>of</strong> the craft since ages.The pictures that come to life throughPattachitra go through a long process.A number <strong>of</strong> small rectangular framesare carved <strong>and</strong> painted with colours <strong>and</strong>later joined together piece-by-piece toeventually bring a story to life. Once thepainting is done, the palm leaf strips arejoined with a metallic wire or thread tocreate a complete canvas. The process<strong>of</strong> applying colours comes much later.An artist takes each <strong>of</strong> these strips <strong>and</strong>neatly engraves his imagination with afine carving tool.Watch an experienced artist like‘Maga Nayak’, master craftsman whoruns Krishna Arts & Crafts in NayakPatna near Raghurajpur, go aboutetching his thought directly on the Pattastrip without even making a rough sketch.He directly applies his carving tool on tothe Patta strip to carve a scene. At first, ashe carves it, the picture does not seem tomake any sense. However after applyinga paste <strong>of</strong> soot <strong>and</strong> oil on the leaf, whichis then allowed to settle for a minute, theblack soot sinks into the finely engravedlines <strong>and</strong> then is simply wiped <strong>of</strong>f with acotton cloth… His imagination suddenlycomes alive on the leaf !Once all the Patta strips are drawn onin this fashion <strong>and</strong> mellowed yellow, thecanvas showcases a complete paintingin black. It can then be enhanced withdifferent earthy colours or can be left asit is. In this fashion, Nayak says, it cantake a month or more to complete apainting where different Patta strips needto be articulately designed <strong>and</strong> correlatedso that the painting appears perfectwhen small individual pieces are joinedtogether.In Pattachitra, stories about princes<strong>and</strong> princesses, kings <strong>and</strong> queens,various gods <strong>and</strong> mythological scenesare engraved conventionally, which arecomplimented through ornamentation<strong>of</strong> flowers, trees <strong>and</strong> animals, which arethen painted to give a complete image.Everything is so delicately carried outthat the final image really comm<strong>and</strong>sattention. “This art form is greatlyappreciated in Raghurajpur <strong>and</strong> allVisit <strong>FHRAI</strong> Website: www.fhrai.com <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 45


[ Culture ]homes follow this tradition,” Nayak adds.As he shares <strong>and</strong> teaches the techniques<strong>of</strong> this craft, young children by his sidepractice this traditional form as theypractice engraving the leaves to fine tunetheir creative skills.A lot <strong>of</strong> change is taking place in thisart form <strong>and</strong> creativity is being usedtowards newer horizons. Noted artist GKMaharana <strong>of</strong> Sun Crafts in Puri, who isknown for his Pattachitra styled sareessays, “This craft has become extremelypopular <strong>and</strong> we get international ordersfor sarees that take more than six monthsto make <strong>of</strong>fering a distinct look based onthis art form.”Apart from Pattachitra, paintings onTussar Silk are another attraction that isequally worked upon by the Pattachitraartists in Raghurajpur <strong>and</strong> otherwise. Thepaintings on silk usually showcase tribal<strong>and</strong> village lifestyle. There are some thatsimply use black ink <strong>and</strong> portray multidimensionshapes for designs that lookvery attractive. According to Nayak, tribalpaintings <strong>and</strong> mythology are usually thecommon themes chosen for Pattachitra.There is a definitive style <strong>of</strong> this art form<strong>and</strong> artists bring in their creative inputswithin that to give it a new direction. Thisway the art form is changing yet keepingthe age old essence intact.”Apart from such paintings,palm leaf engravings, papermasks, paintings on coconut <strong>and</strong>Supari (betel nut) also attracttravellers allowing them to peepinto the world <strong>of</strong> Pattachitra thatis surviving with support fromthe Government. The Ministry<strong>of</strong> Tourism, Government <strong>of</strong>India <strong>and</strong> the United NationsDevelopment Programme(UNDP) India recognise <strong>and</strong>thereby <strong>of</strong>fer an intense artexperience to discerning touristsby taking artists from this villageto many cities to showcase theirtalents.Though the art form <strong>of</strong>Pattachitra <strong>and</strong> Tussar paintingsare in great dem<strong>and</strong> all acrossthe world <strong>and</strong> are being exportedby India, a visit to this secludedregion is a different experiencealtogether. Raghurajpur in thisrespect has really evolved as a craftvillage in every sense. It becomesapparent the moment one stepsdown <strong>and</strong> enters this locality. Abig billboard welcomes all <strong>and</strong>the houses elegantly decoratedwith these paintings showcase thetalent that this village possesses.46 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ Culture ]Reaching RaghurajpurThe craft village <strong>of</strong> Raghurajpur canbe reached from Bhubaneshwar(nearest airport) which is 50-kmaway. It is just 14-km from Puri <strong>and</strong>can be accessed through taxi <strong>and</strong>coach services available easily.Lying on the coastal belt, itis advisable to avoid visiting thecrafts village during Monsoons.September-April is the besttime to visit the village whenthe temperature falls down to acomfortable level averaging 26°C.It is said that every single house in thisvillage promotes this craft <strong>and</strong> is takingthe heritage forward.The village houses display the craft<strong>and</strong> entering these small homes givesa wider perspective on how the artistsmake incredible things using such basicmaterials. Their painting style carved onwood, wooden dolls, even cowdung <strong>and</strong>papier mache (chewed paper) toys, etc.bring a new dimension to this h<strong>and</strong>icraft.This unique traditional craft <strong>of</strong>Odisha comes to life in this village<strong>and</strong> has been preserved for long. It isheart-warming to see that childrenare also deft at this craft <strong>and</strong> join theirparents in learning the tradition. Thisage old art form has not lost its sheenin the commercial dynamics <strong>of</strong> exportopportunities it comm<strong>and</strong>s. Changes arewelcomed to ensure that paintings lastlong, keeping the spirit <strong>of</strong> this craft at ahigh. This village undoubtedly ensuresthat the tradition remains alive as a craft,enjoyed by kinsman <strong>and</strong> tourists alike.Visit <strong>FHRAI</strong> Website: www.fhrai.com <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 47


[ Outbound ]Filipino StyleEntertainment@Resort World ManilaNow entertainment has a new address in The Philippines. Travel to Manila’srecent dining, entertainment, casino <strong>and</strong> shopping destination - ResortsWorld Manila (RWM) for a 360 degree entertainment.Megha PaulAlifestyle compound thatfeatures world class casinos,cuisines, accommodation <strong>and</strong>acrobatic shows by performersfrom as far as Ukraine <strong>and</strong> Belarus,RWM is located in Newport City,opposite the Ninoy Aquino InternationalAirport (NAIA) Terminal 3, in Manila,The Philippines. The resort is a jointventure between AGI <strong>and</strong> Genting HongKong. The project, occupying a part <strong>of</strong>the former military camp near Manila’sairport, has three hotels with 1,574rooms, 30,000 sqm casino area <strong>and</strong> a30,000 sqm shopping mall. The globalleisure, entertainment <strong>and</strong> hospitalityenterprise Genting Hong Kong alsoowns the leading cruise operator StarCruises.Personal Butler at YourServiceRWM is home to three hotels namely the5-star Marriott <strong>Hotel</strong> Manila, the newlyopened budget lodging Remington <strong>Hotel</strong><strong>and</strong> its centrepiece, the luxury all-suitecasino hotel, Maxims Tower. The firsthotel <strong>of</strong> the complex, Maxims, is said tobe the country’s first deluxe casino hotel.Owned <strong>and</strong> developed by the GentingGroup, Maxims has 172 all-suite rooms,each furnished with modern facilities<strong>and</strong> served by a personal butler. Thehotel has three Royal Villas, each withan area <strong>of</strong> 535-548 sqm <strong>and</strong> with its ownpatio, garden, pool, kitchen, massageroom <strong>and</strong> dining area. The hotel’s 600sqm presidential suite features a jacuzzi,an audio-visual room, two pavilions <strong>and</strong>a garden, among other facilities.The first 5-star international hotelto open in the complex is the Marriott<strong>Hotel</strong>, which has 342 rooms, three diningoutlets (Velocity Entertainment Bar, CruSteakhouse <strong>and</strong> the Marriott Café), aballroom, multiple meeting rooms, a spa<strong>and</strong> other amenities.There’s a place for everyone at RWM<strong>and</strong> that includes the budget-conscioustravellers. The newly opened Remington<strong>Hotel</strong> is a budget hotel <strong>of</strong>fering superbaccommodation at affordable prices.48 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ Outbound ]Meetings GetawayMICE will play an important role inhelping the Genting group achieve itstarget <strong>of</strong> increasing arrivals to ThePhilippines. Talking about tappingthe MICE segment, Michael Goh,Senior Vice President - Sales says, “ThePhilippines has enjoyed a steady increasein tourism. With an environment that isprogressively becoming more conduciveto business, the Philippines <strong>and</strong> Manilain particular, are fast becoming a soughtafterMICE destination in Asia. Thus,RWM aims to cater to the ever-growingdem<strong>and</strong>s <strong>of</strong> corporate guests.”According to Goh, being close to theairport is an added advantage for the newMICE destination. He feels, “RWM islocated on the 25-hectare Newport City,just opposite the NAIA Terminal 3 inNewport City. This is expected to boost thearrivals <strong>of</strong> MICE <strong>and</strong> group travellers.”Visit <strong>FHRAI</strong> Website: www.fhrai.com <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 49


[ Outbound ]Naresh RawalThe group also aims to position RWMas the ultimate stopover for the group orcorporate travellers who are planning tovisit Manila <strong>and</strong> then move on to leisuredestinations such as the isl<strong>and</strong>s <strong>of</strong> Boracay.To attract the Indian clientele toRWM, Genting Hong Kong has alreadystarted promoting Manila as a destinationamong Indian travellers. Outlining theimportance <strong>of</strong> the India market forRWM, Naresh Rawal, Vice PresidentSales – India & South Asia, Star Cruises,confirms, “We are targeting leisure, FIT<strong>and</strong> MICE segments from India. Thegroup has already started promotionalactivities in the country. We have alsoorganised the first familiarisation tripto Manila in January for the Indiantravel trade to give them a first-h<strong>and</strong>experience <strong>of</strong> the destination <strong>and</strong> its<strong>of</strong>ferings.”Shop Till You DropRWM redefines shopping with theNewport Mall, the four-level shoppinghaven that is home to a dazzling array<strong>of</strong> high-fashion boutiques <strong>and</strong> worldclass dining outlets. Newport Mall isthe place for shoppers with a taste forluxury br<strong>and</strong>s in fashion <strong>and</strong> jewellery,world class cuisine <strong>and</strong> some <strong>of</strong> the mostexciting entertainment in the metro. ItsMediterranean-themed, modern classicarchitecture transports you to anothercontinent as you enter the vast openspace <strong>of</strong> The Plaza at the Newport Mall,a charming indoor piazza naturally lit bya breathtaking glass skylight.Entertainment GaloreThe fun never stops at RWM withworld class entertainment happeningthroughout the day, seven days a week.50 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ Outbound ]Catch live acrobatic performances ormusical acts on stage at Bar 360 orwatch one <strong>of</strong> the gr<strong>and</strong> productions atthe Newport Performing Arts Theatre.Four premium cinemas <strong>and</strong> the NewportPerforming Arts Theatre are available.And when the sun goes down, theexcitement continues to pick up with thevibrant nightlife at the RepubliQ Bar,the newest superclub from the Embassybr<strong>and</strong>.Exhilarating GamingExperienceOne special thing about RWM is itsspacious gaming centre. You can tryyour luck at the gaming centre. Thenewest hotspot in the Philippines leisure<strong>and</strong> entertainment l<strong>and</strong>scape also <strong>of</strong>fersa world class gaming experience. Withthree floors <strong>of</strong> table games <strong>and</strong> slotmachines, it <strong>of</strong>fers a thrilling experiencefor both first-timers <strong>and</strong> seasoned highrollers. Excitement begins the momentyou step onto our luxurious casino floors<strong>and</strong> continues to build up when you getinto the action in the game <strong>of</strong> your choice.The casino has become an attraction forboth young <strong>and</strong> old people.Visit <strong>FHRAI</strong> Website: www.fhrai.com <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 51


[ Money Mantra ]Eventful Seasons<strong>Hotel</strong>iers maximise their revenue vis-a-vis major events that take place invarious cities. With the help <strong>of</strong> effective marketing <strong>and</strong> sales strategies whichrely on sound technology solutions, this potential benefit market can betapped <strong>and</strong> utilised to the fullest to generate maximum revenue.Sivaprasad GangadharanMajor events provide a unique opportunity for Indianhoteliers – a chance to increase their revenuepotential <strong>and</strong> improve their ongoing financialstability. An influx <strong>of</strong> new guests visiting a new cityfor a major event can not only provide short term revenue, butcan also encourage repeat customers, providing a platform togrow a hotel’s br<strong>and</strong>.Large scale events can have long lasting positive impact notjust on the local hotel sector, but on the local business <strong>and</strong>community as a whole. Dhiraj Trivedi, Corporate Director<strong>of</strong> Revenue Management & Electronic Distribution, RoyalOrchid <strong>Hotel</strong>s India, highlighted, “Large scale events, likethe recent Commonwealth Games, lead to the development<strong>of</strong> infrastructure used in the tourism sector, including thetransportation system <strong>and</strong> communication network, which inturn means better opportunities to capture business. Betterinfrastructure also paved path for foreign investors – includinghotel groups - who were previously hesitant to set their basein India.”Given the recent attention to large scale events in India,it is somewhat surprising that many local hotel owners <strong>and</strong>managers still fail to recognise the need for ‘pre-event’ planning.Without a proper level <strong>of</strong> planning prior to an actual event,Indian hoteliers may find themselves disappointed by the lack<strong>of</strong> patronage when the event takes place. Similarly, withouteffective marketing <strong>and</strong> sales strategies in place in the lead upto the actual event, hoteliers may find they do not reach theirfull patronage potential like they had originally hoped for.Merwin Dawson, Group Revenue Manager, The LeelaPalaces <strong>Hotel</strong>s & Resorts highlighted how some large scale eventsdo not live up to the expectations <strong>of</strong> the hoteliers when he said,“Expectations are <strong>of</strong>ten highly inflated, as in the case <strong>of</strong> theCommonwealth Games where 1,00,000 visitors were anticipated,yet in reality only 70,000 people actually turned up.”While there is always a great deal <strong>of</strong> excitement <strong>and</strong> highexpectations in the Indian hotel community when an eventapproaches, there is also a high degree <strong>of</strong> uncertainty aroundwhat strategies will be most effective. A major event, such as‘Ardh Kumbh Mela’, can assistin delivering a hotel propertyfinancial stability for some time intothe future. Therefore, preparingfor the event period adequatelyshould be a priority for all hoteliers.By following the five methods(stated below), Indian hotelierscan be confident that during theperiod <strong>of</strong> a major event, they willbe able to achieve their overallrevenue potential <strong>and</strong> assist in thedeliverance <strong>of</strong> a successful event.Minimum Length <strong>of</strong>StayOver the course <strong>of</strong> the eventperiod, hoteliers throughout therelevant city are encouraged toenforce minimum length <strong>of</strong> stayrequirements. This will encouragelonger booking periods <strong>and</strong>will have a positive impact onoccupancy levels throughout thearea.The length <strong>of</strong> stay requirementsimposed by hoteliers would need52 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ Money Mantra ]to differ according to the event that will be held. For example,an event such as the Commonwealth Games, which lasted fornearly 2 weeks would present a very different scenario whencompared to an event like the Formula One Gr<strong>and</strong> Prix, whichwas for a few days only. This is due to the length <strong>of</strong> which theyrun <strong>and</strong> the amount <strong>of</strong> patronage they normally generate.Find the Appropriate ‘Balance’Paying careful attention to the balance between normal basebusiness <strong>and</strong> the actual period <strong>of</strong> the major event will helpguarantee that all long-term occupancy levels will be improved,while simultaneously maximising the patronage level during theevent.Research undertaken has shown that the initial days <strong>of</strong> theevent will see an increase in the overall dem<strong>and</strong>, but it hasalso shown that there is a potential for many customers to behesitant due to pricing <strong>and</strong> logistical concerns.A carefully planned strategy aimed at this segment <strong>of</strong> themarket will be needed to maximise occupancy levels. Thisstrategy should be developed between the hotel owner <strong>and</strong>hotel manager <strong>and</strong> also any relevant sales <strong>and</strong> marketing staffinvolved in the hotel.Optimal Pricing StrategiesThe pricing strategies in the lead up to the major event willhave to be carefully managed by individual hotels. While anexpected increase in dem<strong>and</strong> on significant days will allow ratesto be driven accordingly, this will not be the case in other lesssignificant days.It is recommended that a careful <strong>and</strong> direct marketingstrategy should be put into place to entice visitors to arriveearlier than the significant periods <strong>of</strong> the event. This wouldmean hotels would need to pay significant attention toparticular days.For example, when considering the IPL T20 crickettournament, each town that is hosting a match needs to focusnot only on the day <strong>of</strong> the match, but also the preceeding days.If the tournament final was to be held on a Saturday night inMumbai, hotel owners <strong>and</strong> hotel managers in that city needto pay particular attention to days such as the Wednesday <strong>and</strong>Thursday by using optimal pricing strategies.Pre-Payment PlansTo minimise the impact <strong>of</strong> costly last-minute cancellations, it isrecommended that hotels implement a system <strong>of</strong> phased prepaymentrestrictions.By clearly stating the terms <strong>and</strong> conditions <strong>of</strong> ‘no-shows’<strong>and</strong> cancellations, hotels will be able to dramatically minimiseany potential negative impact on revenue. If, as expected, thereare a large number <strong>of</strong> cancellations over the course <strong>of</strong> anevent, these pre-payment plans will allow hoteliers to recoupa large slice <strong>of</strong> their lost pr<strong>of</strong>its. These pr<strong>of</strong>its will then becomplemented by last minute fill-ins.OverbookingAppropriate overbooking levels should be set to counteract theexpected rise in cancellations. This will <strong>of</strong>ten be in the nightleading up to the climax <strong>of</strong> an event; be that a Thursday beforethe Gr<strong>and</strong> Prix weekend or a Friday before a Sunday Tennisfinal.The implementation <strong>of</strong> these recommended strategies,combined with careful <strong>and</strong> detailed observation <strong>of</strong> the level<strong>of</strong> dem<strong>and</strong>, will allow hoteliers to achieve the correct balancebetween price <strong>and</strong> dem<strong>and</strong>.Another area <strong>of</strong> the hospitality industry that must beunderstood when preparing for an event is the growingpopularity <strong>of</strong> third party booking sites, which now meanscustomers throughout the world can book their hotel visitsround-the-clock. This also means they have access to theprice on <strong>of</strong>fer <strong>of</strong> numerous hotels in any city <strong>of</strong> any countrysimultaneously.This second point is <strong>of</strong> particular importance when Indianhoteliers prepare for a major event. With all the hotels in anarea competing for the same client base, particular attentionneeds to be paid to ensure a reasonable amount <strong>of</strong> rate parityis <strong>of</strong>fered between hotels. While visitors will expect higher ratesthan normal, they will be sure to compare prices with differenthotels to ensure a reasonable level <strong>of</strong> consistency.A thorough market analysis prior to the event will also allowfor a range <strong>of</strong> succinct marketing tactics to be developed,helping a hotel reach its full capacity for the duration <strong>of</strong> theevent. Indian hoteliers should also not worry if their roomsare not filling up as quickly as they anticipated since the monthprior to the event is usually the time when most visitors finalisetheir accommodation arrangements.Indian hoteliers need to conduct their own detailed researchinto future major events. They need to know the scale at whichthe event will be executed, whether it is being marketed in theright way <strong>and</strong> if the expectations <strong>of</strong> the organisers match thereality. <strong>Hotel</strong>iers must consider wider issues when evaluatingfuture major events <strong>and</strong> how actively their property shouldtarget potential visitors. Issues like security surrounding anevent <strong>and</strong> how well the organisers have prepared for this <strong>and</strong>communicated a message <strong>of</strong> safety to potential tourists shouldbe a key consideration for hoteliers. Nikhil Sharma, AssistantVice President Operations, Lemon Tree <strong>Hotel</strong>s said on thisissue, “The adverse publicity associated with the preparednessfor the recent Commonwealth Games had a negative impacton the dem<strong>and</strong>. Overall, the terrorist threats associatedwith the event did not have a positive impact. According toa Commonwealth survey by TripAdvisor.com, 93.5 per cent<strong>of</strong> foreigners from the Commonwealth nations were notinterested in coming to New Delhi. TripAdvisor.com did anonline poll <strong>and</strong> found out that 93 per cent <strong>of</strong> them didn’t wantto travel to India out <strong>of</strong> which 14 per cent declined due tosecurity issues.”If a hotelier can independently gauge how well they expectan event to run in the future (rather than taking it at face valuefrom the organisers themselves) they will also have a better ideaabout the effort required (if any) to attract guests for a futurelarge scale event.It is <strong>of</strong> pivotal importance that while preparing for anincrease in dem<strong>and</strong>, especially due to a sporting or culturalevent, hoteliers must adequately prepare their business. <strong>Hotel</strong>sform a major part <strong>of</strong> the local tourism industry <strong>and</strong> can <strong>of</strong>tenplay an important role in shaping the opinions <strong>of</strong> the touristsabout the host city, rather than the event itself. This can haveeither a positive or negative effect on the long term financialstability <strong>of</strong> an entire market <strong>and</strong> is an important aspect toconsider when planning for a major event.By successfully achieving the balance required, Indian hotelowners <strong>and</strong> managers will be able to maximise their revenuepotential during an increased period <strong>of</strong> patronage, whetherthat be in New Delhi for the Gr<strong>and</strong> Prix or in cities likeBengaluru or Kolkata for IPL cricket tournaments.(The writer is Regional Director Subcontinent Sales for IDeaS. The viewsexpressed by the author are personal.)Visit <strong>FHRAI</strong> Website: www.fhrai.com <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 53


[ Guest Column ]Rates ReboundFollowing the dem<strong>and</strong>s from various tourism segments,the room rates instead <strong>of</strong> going over the board, havesustained. Indian travel trade would benefit if thisdem<strong>and</strong> continue to rise with reservations coming inadvance. Though, the challenge would be to balanceadditional room supply growth with projected growth.Julie ParodiIn 2011, India’s December bookingactivity was substantial, but it couldnot measure upto the vigorousvolume reached in the year 2010. Thedem<strong>and</strong>-inspired gains made in 2010 over2009, set a high bar for 2011, particularlywith a tepid global economy. However,December 2011 reservations did notfall far <strong>and</strong> stayed within 7 per cent <strong>of</strong>last year’s level. This is a commendableperformance from two aspects. Onebeing that while India certainly has avibrant leisure market, much <strong>of</strong> its travelis business oriented. December is typicallya slower month for business travel <strong>and</strong> it isdifficult to gain additional ground duringlow-dem<strong>and</strong> periods. The other aspectis that the consumers are keeping a tautrein on leisure spending overall. This isespecially in key feeder markets (such asEurope <strong>and</strong> USA), where uneasiness overthe potential impact <strong>of</strong> sovereign debtissues hits closer to home.India’s <strong>Hotel</strong>sIndia comm<strong>and</strong>s the attention <strong>of</strong>the travel industry with its strongperformance <strong>and</strong> potential. With thepopulation <strong>of</strong> over 1.2 billion people,rising middle-class <strong>and</strong> growing economy,hotel companies are vying to play a keyrole in India’s prosperous future. Because<strong>of</strong> this attraction, these can be bothexciting <strong>and</strong> challenging times for India’sburgeoning travel industry. According tothe Department <strong>of</strong> Tourism, nearly 80per cent <strong>of</strong> India’s hotel sector is made up<strong>of</strong> independent, st<strong>and</strong>-alone properties.Therefore, major hotel chains are fillingthe void between consumers <strong>and</strong> travelproviders; for whom more st<strong>and</strong>ardisedor widely recognisable <strong>of</strong>ferings arepreferred. Additional lodging options,whether independent or affiliated with agroup or a chain, is also filling the voidto suit different styles <strong>and</strong> needs acrossall segments. Even the growing religioustourism sector, for example, is creatinga diverse dem<strong>and</strong>. Formerly associatedwith rustic accommodations, religioustravel has incited dem<strong>and</strong> across midscale<strong>and</strong> high-end <strong>of</strong>ferings as it attractsa growing number <strong>of</strong> affluent travellers<strong>and</strong> families.It is this swelling dem<strong>and</strong> thatis sustaining room rates. Althoughreservations have not kept pace with prioryear’s surge, however recently, ADR isholding firm. Aside from November,ADR has remained essentially equal toor just higher than prior year. Decemberwas no exception with its ADR back ontrack with prior year after slipping by-4.2 per cent in November.Intriguing TrendsThe challenge that India will face,however, is for this additional roomsupply growth to remain at par with itsdem<strong>and</strong> growth. Cities such as Delhi,where room inventory has risen morerapidly, are having a tougher timesustaining rates <strong>and</strong> revenue. Whereascities such as Mumbai <strong>and</strong> Goa, withrising dem<strong>and</strong> <strong>and</strong> more moderatesupply growth, are experiencing greaterADR <strong>and</strong> revenue growth.54 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ Guest Column ]The overall trend for ADR tobe faring better than reservationsagainst prior year is being experiencedglobally, just in varying degrees basedon local circumstances <strong>and</strong> influences.Asia Pacific as a region, for example,is deriving additional benefits fromabove-average performances over prioryear from countries such as China <strong>and</strong>Singapore.India is also following the generaltrend <strong>of</strong> stays being equal-to or shorterthanlast year while being booked a littlefurther in advance. The average length<strong>of</strong> stay (LOS) for India in Decemberwas lower last year by -3.0 per cent.Shorter trips reflect both consumers’ <strong>and</strong>companies’ desire to control their costper trip, helping them to take the sameor more trips than last year. Similar orslightly wider booking window indicatesa stable degree <strong>of</strong> willingness to committime <strong>and</strong> money for travel. Such is thecase in India, with December 2011bookings made 22.25 days ahead <strong>of</strong>travel versus 21.97 days in December2010. These results indicate behaviorthat is favorable to sustain business <strong>and</strong>leisure travel in times <strong>of</strong> uncertainty <strong>and</strong>speak to travel’s resiliency.Both business <strong>and</strong> leisure sectors highlyvalue travel. Companies recognise it asbeing vital to build relationships withexisting <strong>and</strong> new customers, increasingmarket share <strong>and</strong> pr<strong>of</strong>it. Consumersconsider travel a necessary break fromeveryday routine for enjoying time withfamily <strong>and</strong> friends <strong>and</strong> enriching theirlives with new experiences.A country like India, which hasso much to <strong>of</strong>fer, each sector, is in anadvantageous position to capitalise on<strong>and</strong> cater to both. It will be importantfor hotels <strong>and</strong> travel intermediaries tostrategically target domestic audiences<strong>and</strong> the highest potential feeder markets.China, Brazil <strong>and</strong> Russia are countrieswith active outbound travel markets<strong>and</strong> so are certain portions <strong>of</strong> Europesuch as Germany <strong>and</strong> the Sc<strong>and</strong>inaviancountries. With portions <strong>of</strong> the MiddleEast <strong>and</strong> North Africa still experiencingunrest, travellers considering these areasmay be more easily swayed to make Indiatheir next meeting or vacation destination.The travel industry has the fortitude formany players but never underestimate itscompetitiveness – the savviest marketers<strong>of</strong> hotels <strong>and</strong> destinations will rise up tothe top.NOTE: The above analysis is based onover five billion monthly transactionsprocessed by Pegasus Solutions, theworld’s single largest global processor<strong>of</strong> hotel transactions. The datarepresents transactions from both theGDS (Global Distribution System) <strong>and</strong>ADS (Alternative Distribution System)channels, representing the business<strong>and</strong> leisure markets respectivelyfor approximately 90,000 hotelsworldwide. All data is on a date <strong>of</strong>booking basis unless otherwise stated.ADR (Average Daily Rate) <strong>and</strong> revenuepercentage changes are calculated fromvalues using a single constant exchangerate to eliminate the effects <strong>of</strong> currencyexchange rate movements.For more analysis on regional trends,visit www.pegs.com/thepegasusview,where you can also sign up for afree monthly subscription to ThePegasus View.(The writer is the Senior Director <strong>of</strong> StrategicPlanning <strong>and</strong> Editor, The Pegasus View. Theviews expressed by the author are personal.)India GDS & ADS Channels Combined — Recent 6-Month TrendVisit <strong>FHRAI</strong> Website: www.fhrai.com <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 55


[ F&B ]to its Indian venue in New Delhi. Part<strong>of</strong> SPICE, a Singapore Tourism Boardinitiative, the event was an effort tobring together Singaporean <strong>and</strong> Indiancuisine in a complementary fashion asdishes prepared by celebrated chefs fromSingapore <strong>and</strong> India were spread out ona single platter.Talking about the USP <strong>of</strong> SingaporeTakeout, R<strong>and</strong>all Tan, Regional Director,South Asia, Middle East <strong>and</strong> Africa,Singapore Tourism Board remarked,“The finishing <strong>and</strong> plating <strong>of</strong> the dish tookplace out <strong>of</strong> the mobile kitchen, which tookabout four hours to set-up in each venue.Most <strong>of</strong> the preparations were done in theback kitchens.” According to Tan, foodestablishes an instant connection betweenIndians <strong>and</strong> Singaporeans. Indian spiceshave tremendous impact on some <strong>of</strong>the Singaporean cuisines. “Culinarypromotion is one <strong>of</strong> the best ways topromote tourism,” he added.In each city, Singapore-based chefsworked with local chefs to presentdishes inspired by Singapore’s flavours<strong>and</strong> ingredients. In the Delhi event,Singapore’s Chef, Benjamin Seck fromTrue Blue Cuisine, an award-winningrestaurant serving Peranakan cuisineteamed up with Chef Manisha Bhasinfrom ITC Maurya <strong>and</strong> Chef RajkamalChopra from Welcom<strong>Hotel</strong> Sheratonto bring out a selection <strong>of</strong> Singaporeinspireddishes to the city.Regarding the fusion <strong>of</strong> Singaporean<strong>and</strong> Indian cuisine, Chef Seck said, “Ihave always been proud <strong>of</strong> my Peranakanheritage <strong>and</strong> <strong>of</strong> the diverse cultures inSingapore. Singapore Takeout is theperfect opportunity for me to share myPeranakan dishes with India <strong>and</strong> to alsoshow how Singapore-inspired flavours<strong>and</strong> local ingredients can be incorporatedinto various cuisines.On teaming up with Chef Bhasin<strong>and</strong> Chef Chopra he said, “It has beenan enriching experience <strong>and</strong> it wasgood to see a positive appreciation <strong>of</strong>the food served amongst the discerningcrowd.” Chef Seck’s best-selling dish,Nyonya Prawn Curry with Roti Jalal(lacy pancakes) <strong>and</strong> his vegan rendition<strong>of</strong> Popiah Goreng (deep fried spring rolls)were a hit with Delhiites.Keeping in mindthat vegetarians form a large part <strong>of</strong> theIndian population, Chef Seck includedPopiah Goreng (fried spring rolls) <strong>and</strong>Hun Kwee Jagong (coconut corn jelly) inthe menu. His version <strong>of</strong> Popiah Gorenghad deep-fried spring rolls with cabbage<strong>and</strong> carrot filling, served with a piquantvinegar <strong>and</strong> sugar-based chilli dip, whileHun Kwee Jagong was a chilled, coconutcorn jelly dessert made from green beanflour <strong>and</strong> wrapped in fragrant bananaleaves.Besides this, Indian chefs Bhasin <strong>and</strong>Chopra also presented two fusion dishes.Laksa, a popular street food dish, is aspicy coconut rice noodle soup but ChefChopra reinterpreted this traditionaldish by incorporating it into Pulao, usingBasmati rice cooked with French beans,laksa paste <strong>and</strong> Indian spices. The LaksaPulao was served with spiced yogurt.Chef Bhasin showcased Duet <strong>of</strong> AsianInspired Antipasti, a dish featuring Scampi<strong>and</strong> Lemongrass Ceviche presented ina traditional Methi Dhania Papdi shell.Chef Chopra recreated Laksa Pulao,which he had earlier been showcasedduring the Singapore Takeout launch inSingapore in April 2011.<strong>FHRAI</strong> <strong>Magazine</strong> february 2012 57


[ Dine Out ]Daniell’sNew Curve58 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ Dine Out ]The popular dining place in the heart <strong>of</strong> the Capital – Daniell’s Tavern – in TheImperial New Delhi has gone for a new look <strong>and</strong> feel. But the restaurant doesn’tcompromise on its evergreen approach to connect the past with the present ina sumptuous manner, giving a unique edge to this old world hospitality.Sanjeev BharThe Imperial New Delhi has brought back manymemories to the city denizen vis-à-vis Daniell’s Tavernwhich now showcases a Live Kitchen <strong>and</strong> a menu thatrevisits India from the eyes <strong>of</strong> Thomas <strong>and</strong> WilliamDaniells. Vijay Wanchoo, Senior Vice President & GeneralManager, The Imperial New Delhi, feels that the restaurant hasa position <strong>of</strong> its own, showcasing the unique journey <strong>of</strong> Thomas<strong>and</strong> William Daniells, the two famous Bristish l<strong>and</strong>scape artistswho set about experiencing the rich culture <strong>and</strong> tradition <strong>of</strong>India’s l<strong>and</strong>mark locations in 1786. “It is difficult to measure itsgrowth, as the restaurant is an epitome <strong>of</strong> Indian Heritage <strong>and</strong>st<strong>and</strong>s for the art <strong>and</strong> cuisine that is so well researched <strong>and</strong> islinked beautifully to the history <strong>of</strong> ‘Hindoostan’.”Wanchoo remarks that customers are fascinated by thespread at the restaurant that connects them to the journey <strong>of</strong>yesteryears. “We have a trained Sutradhar at Daniell’s Tavern,Visit <strong>FHRAI</strong> Website: www.fhrai.com <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 59


[ Dine Out ]Vijay Wanchoowho is pr<strong>of</strong>icient in conducting art toursthat guests find extremely interesting. Also,the fact is that the lithograph <strong>of</strong> JantarMantar was painted from the exact spotwhere Daniell’s Tavern st<strong>and</strong>s, connectsthe guests even more deeply to the intriguing history <strong>of</strong> India.”The new avatar <strong>of</strong> the restaurant presents a perfectamalgamation <strong>of</strong> art <strong>and</strong> cuisine <strong>and</strong> promises to give a newvision <strong>of</strong> the Indian subcontinent through the eyes <strong>of</strong> the artistduo, to both the inbound as well as domestic travellers.The Changed LookThe makeover <strong>of</strong> Daniell’s Tavern is like a sharp turn not manydiners would like to take. Yet, the novelty <strong>of</strong> the restaurant aimsto retain its popularity <strong>and</strong> the connection that it has effortlesslyachieved with all the gourmet lovers. “I have always thought <strong>of</strong>making this place as authentic as possible since the restaurantreflects Indian heritage beautifully. To make this dream cometrue <strong>and</strong> to trace the footsteps <strong>of</strong> Thomas <strong>and</strong> William Daniells,through their journey in the 18th century India, I actuallytravelled to many <strong>of</strong> those regions where the Daniells had visited<strong>and</strong> personally understood the original flavours <strong>of</strong> each dishthey had penned down in their diaries,” explains Wanchoo. Thisgave birth to a well researched menu with authentic flavours <strong>and</strong>a Live Kitchen to showcase the artistic efforts which went behindin making each dish.But will the perception towards the restaurant take a hit60 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ Dine Out ]The menu also includes Nawab <strong>of</strong> Oudh’s Pride (BhuneMurgh ke Parche), Shamiana Prawns (Sunheri Jhinga) <strong>and</strong>Benaras Special (T<strong>and</strong>oori Phool). Clive’s Order (KasundiPaneer Tikka), Viceroy’s Favourite (Chicken Chettinad) <strong>and</strong>Chingri Malai Curry (Bengali Prawn Curry) are other favourites.Shahi Tudka, the dessert from perhaps the Nizam <strong>of</strong> Hyderabad,is an absolute must!Stretching Food RelationsThe restaurant is also taking forward its relationship with its loyalcustomer group. Regular visitors look forward to an unparalleledexperience with a calm approach. Preparing the menu has alsogone through rounds <strong>of</strong> testing & tasting <strong>and</strong> original recipeswere brought from multiple regions <strong>of</strong> India where the Daniellduo travelled, suiting the taste <strong>of</strong> all age groups. “The menuhas been a labour <strong>of</strong> love bringing forth not only the taste <strong>of</strong>India but the deep rooted history which I believe everyone wouldlike to relish,” Wanchoo adds. He further says, “Our guests fromUSA, UK <strong>and</strong> whole <strong>of</strong> Europe along with other parts <strong>of</strong> theworld love dining at Daniell’s Tavern <strong>and</strong> now, with the changewe expect them to relish an exclusive dining experience <strong>of</strong>feringdelights from various regions <strong>of</strong> India.”The hotel looks forward to a whole new journey drawingfood connoisseurs from across the world at it is a re-discoveredrestaurant. “Thomas <strong>and</strong> William Daniell may have returned toEngl<strong>and</strong> in 1794 but they have left behind a valuable collection<strong>of</strong> art, some <strong>of</strong> which is on display at Daniell’s Tavern which is agem apart from the taste that stays on with the guests who dinewith us,” sums up Wanchoo.due to this change? Wanchoo believes the perception will onlybe enhanced with this move as, “We have tried to create therestaurant’s new look as the most authentic pan-Indian heritagerestaurant, reflecting the history <strong>of</strong> India at its best. The charm<strong>of</strong> the bygone era, through the cuisine <strong>and</strong> the interiors, becomesan unforgettable experience <strong>and</strong> leaves an everlasting impressionon the mind,” he articulates.Added AttractionsThe Live Kitchen <strong>and</strong> the new menu have been incorporatedsuch that it links them to Thomas <strong>and</strong> William Daniell <strong>and</strong>captures their journey through food. The Live Kitchen will allowthe guests to watch the preparation <strong>of</strong> some <strong>of</strong> the finest regionalfares from the epic journey. Wanchoo explains, “The menubeing well researched <strong>and</strong> well thought <strong>of</strong>, presents a wonderfulfeast with strategic names from the l<strong>and</strong>mark locations <strong>of</strong>India. For example, the East India Soup (Jehangiri Shorba) orMulligatawny Soup (for vegetarians), are excellent orders beforethe actual gastronomic journey begins!” Other delights beingpromoted are Angrezi Sahib’s Choice (Kosha Mangsho), BurraMemsahab’s Favourite (Pepper Mutton) <strong>and</strong> Barrackpore’sFavourite (Mochar Ghonto). The Imperial New Delhi <strong>of</strong>fers anode to this journey <strong>and</strong> presents this exceptional tour in the form<strong>of</strong> art <strong>and</strong> cuisine to the diners at the Daniell’s Tavern.When asked whether the same cuisine <strong>and</strong> taste would appealto the present generation, Wanchoo remarked that the menu isauthentic Indian cuisine which will appeal to everyone as it <strong>of</strong>fersa broad range <strong>of</strong> delicacies from northern <strong>and</strong> western regionscapturing the true essence <strong>of</strong> India. In addition these delicaciesintroduce the guests to the culinary heritage <strong>of</strong> the country, justwhile dining at the restaurant. The recipes earlier were alsoinspired by Daniell’s journey but they did not have the delicacieswhich they preferred <strong>and</strong> noted while tracing ‘Hindoostan’.Visit <strong>FHRAI</strong> Website: www.fhrai.com <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 61


[ Chef Talk ]SimplifyingFoodMichael Swamy, chef from Le Cordon Bleu is aculinary pr<strong>of</strong>essional trained in London. He has beenassociated with some leading food establishments.The Michelin-starred chef recently unveiled his booktitled, ‘East Indian Kitchen: The Enduring Flavours <strong>of</strong>Maharashtrian-Portuguese Fusion Cuisine’. He talks tothe <strong>FHRAI</strong> <strong>Magazine</strong> <strong>and</strong> shares the deeper side <strong>of</strong>his culinary journey.Sanjeev BharWhat was the lure behind writing a book on food thataims at connecting with people in a distinct manner?What makes a chef st<strong>and</strong> apart from a writer is when he givesthe readers something more to read than just recipes. Peoplewant to read <strong>and</strong> learn more about food. Internet, DiscoveryChannel, etc. have opened up new areas <strong>of</strong> exploration.However, unlike television, books are tangible <strong>and</strong> create anaura whereby a reader can refer to them again <strong>and</strong> again. Thefact that it is the first published volume on the subject <strong>of</strong> acuisine that is 400 years old, makes one want to share it withthe rest <strong>of</strong> the world.Tell us more about ‘East Indian Kitchen’. Why hasit been named so when the description suggestsinsights on Maharashtra-Portuguese Fusion Cuisine?The book is about the regional cuisine <strong>of</strong> the Christiancommunity <strong>of</strong> Mumbai, mostly coastal in nature. It is a fusion<strong>of</strong> Portuguese, British <strong>and</strong> Maharashtrian cuisines. It is differentfrom the Goan traditions, which uses dried masalas instead <strong>of</strong>freshly ground masalas. The book covers the basic history <strong>of</strong> thecommunity <strong>and</strong> their food.The name was taken from The East India Company whenthe Christians in Mumbai (then Bombay) wanted to associatethemselves with the British <strong>and</strong> not the Portuguese. Being verytypically Maharashtrian in origin, they wanted to differentiatethemselves from the Goans.What has been your learning in becoming Le CordonBleu chef?At Le Cordon Bleu, I was lucky to have had a bunch <strong>of</strong>Michelin star chefs teaching us. They groomed us to think out<strong>of</strong> the box <strong>and</strong> in ways to step out <strong>and</strong> be more than just chefs.It was in London that I was introduced to the world <strong>of</strong> styling<strong>and</strong> food media.The fact that one is recognised by Michelin <strong>and</strong> Zagat - twointernational bodies - means that the chefs have attained a level<strong>of</strong> perfection. They instil a sense <strong>of</strong> dedication <strong>and</strong> perfection asthey teach various budding chefs.Tell us about your journey as a chef <strong>and</strong> the process <strong>of</strong>relating to the psyche <strong>of</strong> people who relish food?Having had the luck <strong>of</strong> travelling almost all my life, the journeyhas been an exciting one; especially when moving into the world<strong>of</strong> food media <strong>and</strong> food styling. I have worked with my team withdifferent cuisines <strong>and</strong> with international chefs. One gains firsth<strong>and</strong>knowledge <strong>of</strong> a diverse range <strong>of</strong> cuisines. It is while interactingwith these chefs <strong>and</strong> seeing what they create on both national<strong>and</strong> international levels that one sees what the customer wants.Most customers actually want clean honest food <strong>and</strong> not somevariation. Good clean presentation <strong>and</strong> value for money services.What are the key characteristics that make the tasks <strong>of</strong>a chef interesting <strong>and</strong> challenging according to you?One <strong>of</strong> the main characteristics is to be true to oneself <strong>and</strong>put the customer first <strong>and</strong> give them their money’s worth.The ability to change <strong>and</strong> adapt is another vital ingredientfor achieving success. One has to continuously read <strong>and</strong> tryout new dishes to create trends. Being a chef is not just aboutcooking, it’s about perfecting the environment around the food;be it about staff, the restaurant, kitchen <strong>and</strong> hygiene. Mostchefs have forgotten what it is to shop! They want everything tobe delivered to them. Going to the market <strong>and</strong> checking what isseasonal, trying out new foods is a characteristic that makes thewhole exercise worthwhile in the making <strong>of</strong> a chef.As a writer, how have you perceived the food worldaround you?The food world is exciting <strong>and</strong> dem<strong>and</strong>ing. As a writer one can62 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ Chef Talk ]bring to the readers a sense <strong>of</strong> excitement, belonging <strong>and</strong> discovery.By trying not to be repetitive one can give readers a differentperspective between great fare <strong>and</strong> regular mundane fare.Which company are you associated with in India?How would you describe your role as a corporatechef for a company vis-à-vis that <strong>of</strong> an executive chefin a hotel?Currently I am associated with Masterchef India <strong>and</strong> JunoonHospitality which is run by Chef Vikas Khanna <strong>and</strong> their IndianProjects. I used to be the Corporate Chef with The Bowl Housewhich <strong>of</strong>fers Asian food <strong>and</strong> has six restaurants across India. Iam also associated with the Hyatt, Marriott <strong>Hotel</strong>s, The Lalit<strong>and</strong> several food companies like Kellogg’s.Being an Executive Chef <strong>of</strong> a hotel is no big deal. Thosechefs have the managerial staff behind them as their backbone<strong>and</strong> in the end it is the hotel that st<strong>and</strong>s out <strong>and</strong> not the chef.The challenge is in st<strong>and</strong>-alone restaurants. Chefs from st<strong>and</strong>alonerestaurants have the freedom <strong>of</strong> creativity <strong>and</strong> control <strong>and</strong>most great chefs who have earned Michelin <strong>and</strong> Zagat statushave come from st<strong>and</strong>-alone establishments.As a corporate chef one is more involved in creativity <strong>and</strong>culinary br<strong>and</strong>ing rather than the daily operations <strong>of</strong> a hotel.You had been associated with a TV show fairlyrecently. Do you think that food has really gone overthe top as a business/commercial angle or has itretained its simplicity, even in this 24x7 media glare?In Masterchef India, I <strong>and</strong> my team h<strong>and</strong>led the entire foodangle for Masterchef India for both the seasons. From ideatingto conceptualising to grooming the judges <strong>and</strong> teaching themabout international <strong>and</strong> regional cuisines, was an interestingexperience. I believe, food has certainly gained in importance<strong>and</strong> new concepts like Molecular Gastronomy etc. havesurfaced with time. It is simple food that will always remain asa mainstay.How do you compare the st<strong>and</strong>ard <strong>of</strong> culinaryexcellence in the two worlds – India <strong>and</strong> the West?India has a long way to go with respect to the culinary excellence.In the west culinary training takes place in an institute or thechefs work their way to the top. Most <strong>of</strong> our graduates jointhe industry as Commis De Partie <strong>and</strong> so they don’t gain athorough grounding in the basics. Another problem is that thestaff in restaurants come from the working class, who are usuallyuneducated <strong>and</strong> don’t treat food with passion.Chef’s ChoiceDuck MoileIngredients:Duck1 kgGhee/oil4-6 tbspOnions 2(sliced rings)Garlic flakes 12(sliced in fine julienne)Ginger1” piece(sliced in fine julienne)Green chillies 6(sliced in fine julienne)Bottle masala2 tbspChicken stock750 mlBrown palm vinegar60 mlSalt1 tspBlack pepper powder1 tspMethod:• Wash the duck <strong>and</strong> cut into 16 pieces• In a pan, heat oil <strong>and</strong> sauté onions over moderate heat, tillgolden brown• Add garlic, then ginger <strong>and</strong> chillies <strong>and</strong> sauté till fragrant• Mix in bottle masala <strong>and</strong> fry well, till ghee/oil separatesfrom it. Sprinkle in a little water if required, to preventburning• Add duck <strong>and</strong> fry on high heat to seal the pieces. Stir for 5minutes before adding the stock• Bring to a boil, lower heat <strong>and</strong> allow it to simmer for 1 hour• Add vinegar, salt <strong>and</strong> pepper in the last 5 minutes <strong>of</strong>cooking• Serve hot with crusty bread or steamed rice• Variation: Use chicken in place <strong>of</strong> duckServes: 4 – 6What are the latest trends in global cuisine <strong>and</strong> how isIndia contributing to it?It’s just a h<strong>and</strong>ful <strong>of</strong> chefs who are making a change. The best<strong>of</strong> chefs are going abroad <strong>and</strong> making changes <strong>and</strong> a namefor themselves. Only a minor percentage are coming back tochange the style <strong>of</strong> Indian food. In order to become a globalneed, Indian food must get a complete makeover. Indian chefsare now working with Molecular Gastronomy a concept thathad dwindled away. In terms <strong>of</strong> trends, we are always a stepbehind. We need chefs to st<strong>and</strong> out <strong>and</strong> create trends <strong>and</strong> notjust follow them.Heston Blumenthal is now working on Victorian food.Chefs should take a break to travel, discover new food trends<strong>and</strong> incorporate it in their style. This style however is again topresent simple food. Chef Saby <strong>of</strong> the Olive Delhi <strong>and</strong> ChefVikas Khanna are the two Indian chefs who are trend-setters incooking in India as well as abroad.Visit <strong>FHRAI</strong> Website: www.fhrai.com <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 63


[ Taxation ]IT Deduction fromSalary IncomeSubhash LakhotiaTax <strong>and</strong> Investment ConsultantDirector, M/s. R.N. Lakhotia & Associates &The Strategy GroupThe importance <strong>of</strong> Circular No. 5 can guide through the various facets <strong>of</strong> taxdeduction <strong>of</strong> Salary Income.For salaried employees, every year the Government<strong>of</strong> India issues a detailed circular which gives salientfeatures relating to tax deduction at source on SalaryIncome. Yet, there is a Circular No. 5 dated August 16,2011, which has been issued by the Central Board <strong>of</strong> DirectTaxes. I would suggest that every salaried employee must havea detailed look at this circular, which will guide about all aspectsconnected to the taxation <strong>of</strong> Salary Income. For the benefit <strong>of</strong>all, I may inform here that some <strong>of</strong> the salient features containedin the said circular are with reference to employment with morethan two employers during the year. For this purpose, the circularprovides that the present employer may be given full details <strong>of</strong>the previous salary <strong>and</strong> the previous employer together withprevious TDS. Then the new employer will add <strong>and</strong> accordinglydeduct tax thereon.Likewise, while claiming deduction <strong>of</strong> house propertyinterest loss, the salaried employee should give a statement<strong>of</strong> computation <strong>of</strong> loss <strong>and</strong> a statement <strong>of</strong> verification. The‘Form <strong>of</strong> Verification’ which is just one line has also beenprinted in the circular; it states – ‘I, …(name)..., do declarethat what is stated above is true to the best <strong>of</strong> my information<strong>and</strong> belief ’. The employee can also ask the employer todeduct the tax on his other income.The new Circular No. 5issued by Central Board<strong>of</strong> Direct Taxes containsexhaustive details withrespect to House RentAllowance (HRA) for salariedemployees <strong>and</strong> claiming itfrom the employerA question also arises whether a salaried employee isentitled to any tax deduction from his Salary Income or not?Circular No. 5 <strong>of</strong> Central Board <strong>of</strong> Direct Taxes also clearlystates that tax on employment or pr<strong>of</strong>essional tax as we call64 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ Taxation ]The Circular No. 5 speaksin greater details about thecondition to claim deduction<strong>of</strong> interest on borrowedcapital for computation<strong>of</strong> the income from housepropertyit, will be allowed as a deduction in computing the income<strong>of</strong> the employee under the head - Salary Income. It may alsobe noted here that st<strong>and</strong>ard deduction, which was earlieravailable to the employees from their Salary Income is notallowed now, as the same has been discontinued.The new Circular No. 5 issued by Central Board <strong>of</strong> DirectTaxes contains exhaustive details with respect to House RentAllowance (HRA) for salaried employees <strong>and</strong> claiming itfrom the employer. According to the circular, HRA will beexempted on being minimum <strong>of</strong> the following cases:1, 1999, the deduction with respect to interest on borrowedcapital will be allowed as a deduction to the employee withrespect to the residential house property to the extent <strong>of</strong>`1,50,000. The salaried employees will be happy to notethat such loan for residential house property can be takenfrom any person <strong>and</strong> the details <strong>of</strong> the interest should besubmitted to the employer to avail the tax benefit rightfrom the employer. The various tax deductions which arepermissible to the employee, like any other tax payer, willalso be granted deduction by the employer. In regards todeduction under section 80G with respect to donation,etc. paid by the employee, according to the circular thededuction on the donations, which are admissible as adeduction as per section 80G <strong>of</strong> the Income Tax Act, willhave to be claimed by the tax payer in return <strong>of</strong> income.However, only in cases where donations are made to thePrime Minister’s National Relief Fund, Chief Minister’sRelief Fund, etc. the tax deduction may be granted by theemployer.Circular No. 5 issued by the Central Board <strong>of</strong> DirectTaxes is an exhaustive circular which speaks about thecomputation <strong>of</strong> different types <strong>of</strong> perquisites. It alsospeaks in clear terms about the various tax deductions <strong>and</strong>exemptions to be granted to the employee <strong>and</strong> as such thecontents <strong>of</strong> this circular will be really very important to theemployees as well as employers. If you desire to have a studyin greater details the contents <strong>of</strong> this circular, then visit www.incometaxindia.gov.in• Actual amount <strong>of</strong> HRA received• Excess <strong>of</strong> rent paid over 10 per cent <strong>of</strong> the salary• 50 per cent <strong>of</strong> the salary in Kolkata, Mumbai, Delhi<strong>and</strong> Chennai towns• 40 per cent <strong>of</strong> the salary in other towns <strong>of</strong> IndiaMoreover, the circular states that if the employeeis staying in his own house, in that event he will not getany deduction from HRA received by him. Likewise, it isclearly mentioned in this circular that the employer shouldbe satisfied about the expenditure incurred on the payment<strong>of</strong> house rent by insisting on production <strong>of</strong> evidence <strong>of</strong>actual payment <strong>of</strong> the rent before granting deduction fromHRA. The employees will be happy to note that accordingto this circular junior employees, where they draw HRA upto `3000 per month, may be exempted from production<strong>of</strong> the rent receipt. This has been done to do away withadministrative problems.Whenever the salaried employee receives salary in arrearor in advance, he is entitled to claim relief in terms <strong>of</strong>section 192 <strong>of</strong> the Income Tax Act, 1961. Circular No. 5clearly states that to avail the benefit <strong>of</strong> tax relief in terms <strong>of</strong>section 89 the salaried employee may furnish to his employer,particulars in Form No. 10E with respect to arrear salaryreceived, etc. for which the employee desires relief in terms<strong>of</strong> section 89 <strong>of</strong> the Income Tax Act, 1961. After receivingthe filled up Form No. 10E the employer will grant the reliefin respect <strong>of</strong> arrear salary, etc.The Circular speaks in greater details about thecondition to claim deduction <strong>of</strong> interest on borrowedcapital for computation <strong>of</strong> the income from house property.The details clearly help the salaried employees to go ahead<strong>and</strong> claim their tax deduction with respect to ‘interest onthe borrowed capital from the employer’ itself. It may bementioned here that only when the loan is taken after AprilVisit <strong>FHRAI</strong> Website: www.fhrai.com <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 65


[ Movements ]MovementsDr. Manjula ShettigarSpa ManagerGoa Marriott Resort & SpaDr. Manjula Shettigar has been appointed as the SpaManager at the Goa Marriott Resort & Spa. She hasvaried experiences as a Duty Doctor <strong>and</strong> a GeneralPractitioner. Subsequently she joined the Park Hyatt GoaResort <strong>and</strong> Spa as an Ayurvedic Doctor (Assistant Spa Manager), which was awarded‘World’s No.1 Spa’ among other accolades. Her last assignment was that <strong>of</strong> AssistantSpa Manager at Hyatt Regency Pune in June 2010.Anurag BaliExecutive ChefFairmont JaipurJasmeet ChowdharyDirector <strong>of</strong> Sales & MarketingFairmont JaipurJasmeet Chowdhary has beenappointed as the Director <strong>of</strong> Sales<strong>and</strong> Marketing, Fairmont Jaipur. Shehas over 15 years <strong>of</strong> experience inthe hospitality industry. In the launchphase <strong>of</strong> the present assignment, sheis responsible for ensuring revenuemanagement, targeted sales <strong>and</strong>marketing efforts towards achievement<strong>of</strong> specific objectives <strong>and</strong> operationalgoals for Fairmont Jaipur.She is entrusted with a myriad scope<strong>of</strong> work in her current pr<strong>of</strong>ile, fromtalent enhancement, selection <strong>of</strong> teammembers, training <strong>and</strong> guidance topricing strategy by segments, salesprocess, fostering a co-operative workenvironment, maximising productivity<strong>and</strong> implementing br<strong>and</strong> initiatives.Chowdhary, prior to joining Fairmont,has worked with The Leela PalaceKempinski, Udaipur as Director <strong>of</strong> Sales& Marketing. She began her careeras Guest Relation Executive with ParkRoyal, New Delhi. She has also beenassociated with br<strong>and</strong>s such as TheOberoi, New Delhi, The Claridges,New Delhi <strong>and</strong> The Bass <strong>Hotel</strong>s &Resorts, New Delhi.Anurag Bali has been appointed as the Executive Chef <strong>of</strong>Fairmont Jaipur. In his current role, he will be overseeingthe culinary operations at the hotel. A graduate fromthe Institute <strong>of</strong> <strong>Hotel</strong> Management in New Delhi <strong>and</strong>an alumnus <strong>of</strong> Culinary Institute <strong>of</strong> America New York,he is a specialist in Italian <strong>and</strong> Spanish cuisines. Bali hasa decade long pr<strong>of</strong>essional experience in this field whereby he worked all acrossIndia including the Taj Group, The Claridges <strong>and</strong> Berggruen <strong>Hotel</strong>s. Over a period<strong>of</strong> time he has set-up six restaurants across cities including two award-winningestablishments.In his previous assignment as Director F&B for Svenska Hospitalities - a Swedishboutique luxury hotels br<strong>and</strong>, he established <strong>and</strong> oversaw the F&B operationsfor two <strong>of</strong> the groups’ hotels. He was involved in developing the br<strong>and</strong>s such as(Berggruen <strong>Hotel</strong>s’ Keys <strong>Hotel</strong>s <strong>and</strong> Svenska <strong>Hotel</strong>s). He has been featured on the‘FoodFood channel’ as one <strong>of</strong> the celebrity Indian chefs on their various shows. Heis also the Anchor Chef for an Indian version <strong>of</strong> the popular television series ‘ReadySteady Cook’ a format owned by Endamol shot in over 17 countries.Shrikant S WakharkarGeneral ManagerThe Gr<strong>and</strong> New DelhiThe Gr<strong>and</strong> New Delhi announced the appointment <strong>of</strong>Shrikant S Wakharkar as the GM <strong>of</strong> the property. Prior tojoining The Gr<strong>and</strong>, Wakharkar was the GM at InterContinentalThe Lalit Goa Resort, Goa.In his capacity as the GM, Wakharkar will be responsible foroverseeing <strong>and</strong> implementing high operational st<strong>and</strong>ards at The Gr<strong>and</strong>, which issituated in Vasant Kunj <strong>and</strong> is a sought-after property for organising conferences,seminars <strong>and</strong> social functions.Wakharkar has more than 20 years <strong>of</strong> experience in operations <strong>and</strong> st<strong>and</strong>ards,business forecast <strong>and</strong> marketing, guest relations <strong>and</strong> community outreach, staffing<strong>and</strong> human resources. He has also worked as Resident Manager <strong>of</strong> Taj Samudra<strong>Hotel</strong>, Colombo, Sri Lanka, F&B Manager <strong>of</strong> the Taj President, Mumbai <strong>and</strong> AssistantF&B Manager <strong>of</strong> Taj Mahal Palace & Towers, Mumbai.66 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ Movements ]Atul LallGeneral ManagerFairmont Jaipur, IndiaAtul Lall joined as the GM <strong>of</strong> Fairmont Jaipur which is the first property <strong>of</strong> Fairmont <strong>Hotel</strong>s & Resortsin India. In his new role, Lall’s focus will be to manage the opening <strong>of</strong> this new hotel, which is beingpositioned as a gateway to the br<strong>and</strong>’s l<strong>and</strong>mark in the Pink City <strong>of</strong> Rajasthan. He will oversee theentire operations <strong>and</strong> overall performance <strong>of</strong> Fairmont Jaipur.Lall has worked at Gleneagles <strong>Hotel</strong> in Scotl<strong>and</strong> <strong>and</strong> has held a series <strong>of</strong> progressive positions in theUnited Kingdom, Singapore, Maldives <strong>and</strong> India with br<strong>and</strong>s including The Oberoi <strong>Hotel</strong>s & Resorts,Taj <strong>Hotel</strong>s, Palaces <strong>and</strong> Resorts <strong>and</strong> The Claridges, New Delhi. In his previous roles he has beenresponsible in the opening <strong>of</strong> luxury properties <strong>of</strong> The Oberoi <strong>and</strong> Taj Group. He joined Fairmont from his former position asthe Director & COO <strong>of</strong> Keys <strong>Hotel</strong>s.Lall has a degree in Major in Economics & Commerce from Bombay University, Elphinstone College <strong>and</strong> went on tostudy Global <strong>Hotel</strong>iering at the Queens University Ulster, United Kingdom. He further attended the Executive EducationManagement Program at IIM – Bangalore <strong>and</strong> the Advance General Managers programme conducted by Cornell UniversitySchool <strong>of</strong> <strong>Hotel</strong> Administration.Scott ThomsonGeneral ManagerHilton New Delhi-Noida-Mayur Vihar <strong>and</strong>DoubleTree by Hilton New Delhi-Noida-Mayur Vihar, IndiaScott Thomson has been appointed as the GeneralManager <strong>of</strong> Hilton New Delhi-Noida-Mayur Vihar <strong>and</strong>DoubleTree by Hilton-New Delhi-Noida-Mayur Vihar;two upscale full-service hotels operated by HiltonWorldwide, conveniently located in proximity to theindustrial <strong>and</strong> commercial hubs <strong>of</strong> East Delhi <strong>and</strong>Noida in India.Samir SenguptaDirector <strong>of</strong> SecurityThe Westin GurgaonWestin <strong>Hotel</strong>s & Resorts announcedthe appointment <strong>of</strong> Samir Senguptaas Director <strong>of</strong> Security at The WestinGurgaon. In this role, Sengupta willbe responsible for developing <strong>and</strong>implementing security strategy toensure compliance with hotel securityinitiatives for effective guest security.Sengupta comes with over a decade’sexperience <strong>of</strong> working with some <strong>of</strong>the best hospitality br<strong>and</strong>s such asTaj <strong>Hotel</strong>s, Resorts <strong>and</strong> Palaces <strong>and</strong>InterContinental <strong>Hotel</strong>s Group.He is an avid cricket <strong>and</strong> soccer fan<strong>and</strong> is also passionate about travelling<strong>and</strong> listening to music..Thomson brings with him extensive experience with a career that spans more thantwo decades in the hospitality industry <strong>and</strong> includes positions in New Zeal<strong>and</strong>,Australia, Hong Kong <strong>and</strong> India. He was previously the pre-opening GeneralManager <strong>of</strong> Langham Place, Koregaon Park, Pune, the company’s first property inIndia. Prior to that, he managed Langham Place in Mongkok, Hong Kong, for twoyears <strong>and</strong> The Langham Auckl<strong>and</strong> inAuckl<strong>and</strong>, New Zeal<strong>and</strong>, for almost three years.This was preceded by stints with Gr<strong>and</strong> <strong>Hotel</strong>s International, Park Royal Queenstown<strong>and</strong> Auckl<strong>and</strong>, New Zeal<strong>and</strong> <strong>and</strong> The George Christchurch, New Zeal<strong>and</strong>.Michael G. SinghGeneral ManagerAditya Sarovar PremiereAditya Sarovar Premiere has recently announced theappointment <strong>of</strong> Michael G. Singh as the General Manager<strong>of</strong> the hotel. His responsibility will be to ensure efficient <strong>and</strong>effective operations in all areas <strong>of</strong> the property speciallydepartment goals, budgets <strong>and</strong> financial planning for the hotel.Along with his team, Singh will ensure the maintenance <strong>of</strong> high quality st<strong>and</strong>ards,complete hospitality check, performance check <strong>and</strong> br<strong>and</strong> st<strong>and</strong>ard audit. He willbe responsible for delivering strong business results through optimising pr<strong>of</strong>itability,cost control <strong>and</strong> increasing revenue. He has been appreciated <strong>and</strong> acknowledged forhis strong acumen in budgeting <strong>and</strong> financial planning which is backed with provenrecords in increased efficiency <strong>of</strong> high hospitality st<strong>and</strong>ards <strong>and</strong> reduction <strong>of</strong> cost.He has 13 years <strong>of</strong> experience across diverse areas in hospitality managementranging from F&B, rooms operations, systems installations <strong>and</strong> front <strong>of</strong>ficemanagement.Visit <strong>FHRAI</strong> Website: www.fhrai.com <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 67


[ Events ]RCI hosts unique ‘Shared Ownership’conference in Mumbai, IndiaGe<strong>of</strong>f BallottiRadhika ShashtryRCI, the global leader in vacation exchange <strong>and</strong> part <strong>of</strong> the WyndhamWorldwide family <strong>of</strong> companies, hosted the ‘Shared Ownership’ conference atJW Marriott, Mumbai. The primary objective <strong>of</strong> the conference was to help theaudience discover the key to turning assets into opportunities as it delves into the‘Shared Ownership’ industry in detail. The conference covered key topics includingthe benefits <strong>of</strong> ‘Shared Ownership’ <strong>and</strong> how it can be successfully integrated intoleisure real estate developments.The day-long conference received an overwhelming response <strong>and</strong> proved tobe an essential forum for hoteliers, resort owners, real estate developers, investors<strong>and</strong> hospitality consultants to help them underst<strong>and</strong> <strong>and</strong> explore the benefits <strong>of</strong>‘Shared Ownership’. Emphasis was laid on the ways in which it can be successfullyintegrated into leisure real estate developments to maximise the revenue potential<strong>of</strong> available assets.“RCI was early to advance the case for timeshare development in India,” saidGe<strong>of</strong>f Ballotti, CEO, RCI. “And the tremendous success that RCI’s affiliates have experienced across the country over the past 20years, confirm the opportunity for all developers <strong>of</strong> real estate to explore the many benefits that ‘Shared Ownership’ has to <strong>of</strong>fer. Ouroperations, marketing <strong>and</strong> business development teams in our <strong>of</strong>fices across India remain more committed than ever to help ourdevelopers capitalise on the significant dem<strong>and</strong> for their vacation <strong>of</strong>ferings <strong>and</strong> services that is growing in India today.”The Imperial, New Delhitakes the trophy homein an interesting matchagainst Viceroys XIAfter a successful victory at the Inter-hotel Cricket Tournament 2011, taking home the FAAR trophy, The Imperialpartnered with the Viceroys XI team for yet another round <strong>of</strong> interesting batting. The Imperial batting first, won by 111runs making 277 runs in total consuming 30 overs. With the captain <strong>of</strong> the team, Vijay Wanchoo, Sr. Vice President &General Manager at The Imperial taking 4 wickets, victory came running on the pitch, to The Imperial team. The matchwas played against Viceroys XI team which is a group <strong>of</strong> expatriate cricket enthusiasts in Delhi with an eclectic mix <strong>of</strong>the Australians, Englishmen, Americans, Irishmen <strong>and</strong> Scots <strong>and</strong> has a track record <strong>of</strong> giving their opponents a run fortheir money.Wanchoo soulfully expressed his views post winning the match, “It’s an exhilarating moment for all <strong>of</strong> us. Our victoryhas re-established the potential <strong>of</strong> The Imperial team against such strong teams. I am overjoyed with this win <strong>and</strong>thank my team members for all their effort <strong>and</strong> dedication shown towards winning a rather difficult match <strong>and</strong> als<strong>of</strong>eel extremely proud to lead a team which is full <strong>of</strong> achievers <strong>and</strong> aspirers.” He further added, “I am sure The Imperialwould win many more <strong>of</strong> such matches in future with a winning team at h<strong>and</strong>.”The Imperial showed one <strong>of</strong> its best performances on the pitch <strong>and</strong> gave a tough target to its counterpart <strong>and</strong>ultimately, trampled Viceroys XI team winning by 111 runs striking the cord in a jubilant way with one <strong>of</strong> the teammembers scoring 140 runs enabling to bag the trophy.68 <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 Visit <strong>FHRAI</strong> Website: www.fhrai.com


[ Events ]JW Marriott Mumbaicelebrates Republic DayJW Marriott Mumbai celebrated the fervour <strong>of</strong> Republic Day along withthe decade <strong>of</strong> its inception in January 2002. Completing 10 years <strong>of</strong> asuccessful relationship with the city, JW Marriott Mumbai demonstratedtheir commitment to the community as associates from JW MarriottMumbai organised a gala event for the young children from CancerPatient Aid Association (CPAA) as a part <strong>of</strong> the deeply instilled Marriott‘Spirit to Serve programme’.The gr<strong>and</strong> function was held at Enigma for children from the CPAAwho were accompanied by their parents. To celebrate their childhood<strong>and</strong> innocence, associates from various departments <strong>of</strong> the hotel hadcome together to participate whole-heartedly in this initiative <strong>and</strong> engagethe little ones in fun-filled activities. The children were kept engaged invarious activities like singing songs from various Hindi movies, dancing tolatest tunes, musical chairs, etc. followed by an interactive cupcake makingcompetition where the kids adorned with chef caps, used their creativeskills in decorating ready-made cupcakes with a variety <strong>of</strong> toppings.The senior management team <strong>of</strong> the JW Marriott that participated inthe event included, Thomas Guss, General Manager, JW Marriott Mumbaialong with wife Anne Guss, Dharam Reshamwalla, Director <strong>of</strong> Finance, JWMarriott Mumbai, Divyangana Srivastava, Director <strong>of</strong> Human Resources,JW Marriott Mumbai, Hema Hariramani, Director <strong>of</strong> Sales & Marketing,JW Marriott Mumbai <strong>and</strong> Ravneet Arora, Director <strong>of</strong> Sales, JW MarriottMumbai <strong>and</strong> Vineet Mishra, Director <strong>of</strong> Operations, JW Marriott Mumbai.‘The East India Kitchen’book by Le CordonBleu Chef MichaelSwamy unveiledFood connoisseurs came together to celebrate the glory <strong>of</strong> Eastern cuisineat the launch <strong>of</strong> the book, ‘The East India Kitchen’ by Chef Michael Swamy’s <strong>of</strong> Le Cordon Bleu, in Zambar, New Delhi earlierthis month. The book cites the fusion <strong>of</strong> Maharastrian <strong>and</strong> Portuguese cuisine, which when clubbed together results in acombination that is unique <strong>and</strong> delectable at the same time.Chef Swamy said, “It was an honour to be in Delhi for the launch <strong>of</strong> the book. I was quite enamored by the turnout <strong>of</strong> people<strong>and</strong> had a wonderful time. The hospitality at Zambar was excellent <strong>and</strong> the food delivered by them was fantastic. It is my aim<strong>and</strong> goal to see Indian food reach an international level.”Capturing the very best <strong>of</strong> the eccentric cuisine from the East Indian region, the book showcases a variety <strong>of</strong> rich <strong>and</strong>colourful recipes inspired from the fascinating culture. On unveiling the book, Amit Burman, Chairman, Lite Bite Foods said,“The release <strong>of</strong> this book is a moment <strong>of</strong> great pride for the Indian culinary circuit <strong>and</strong> we believe that the East Indian cuisinethat has been under shadows until now would be elevated by this launch. It gives us immense pleasure to host an East Indianfood festival at Zambar in lieu <strong>of</strong> celebrating this unique fusion cuisine.”Visit <strong>FHRAI</strong> Website: www.fhrai.com <strong>FHRAI</strong> <strong>Magazine</strong> february 2012 69

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