NXP Semiconductors

siliconindia

NXP Semiconductors

Technologies Driving Growth & Innovation in

Automotive Electronics

Vishal Suresh

Asst. Director – Business Development & Strategic Partnerships

May 21, 2011

1


The next 30 mins…or so…

NXP

HPMS

Automotive market

Areas of innovation

Connected Mobility

– Car entertainment

– Car access

– Telematics

Summary

2


NXP Semiconductors

NXP Semiconductors N.V. (NASDAQ: NXPI)

provides High Performance Mixed Signal and

Standard Product solutions that leverage its

leading RF, Analog, Power Management,

Interface, Security and Digital Processing

expertise.

Our innovations are used in a wide range

of automotive, identification, wireless

infrastructure, lighting, industrial, mobile,

consumer and computing applications.

A global semiconductor company with

operations in more than 25 countries, NXP

posted revenue of $4.4 billion in 2010.

3 3


Our innovations are used in a wide range

of applications

Wireless infra

Lighting Industrial

Automotive Identification Consumer

Mobile

Computing

Drue Freeman

4


High Performance Mixed Signal Solutions

More Moore: Miniaturization

Baseline CMOS: MPU, Memory, Logic

More Than Moore Required

c75

c35

c18

c13

90nm

65nm

45nm

More Than Moore: Enrichment

Passives

High

Voltage

Power

Information

Processing,

Storage &

Security

Analog

(amp, IF,

DC)

RF

Sensors

Actuators

Sense, Interact, Empower

High-Performance Components

High-Performance

Mixed-Signal Solutions

• Power Efficiency,

Autonomy

• Cost Efficiency

• Functional

Performance

• Miniaturization

• Quality, Ruggedness

and Adaptability

Biochips

Application Optimized Mix of

Analog and Digital

Radio

Interface

Sensor

Actuator

Mixed-Signal Sub-Systems

Digital Advanced CMOS

Processor /

Storage

Power

Drue Freeman

5


India Automotive Production Trends:

Growth across all segments

9000

8000

7000

6000

5000

4000

3000

2000

1000

0

Passenger

Vehicle

SUV Light CV Med

/Heavy CV

Tractors

2009

2015

2020

35000

30000

25000

20000

15000

10000

5000

0

2-W

2009 2015 2020

Source: ACMA – EY Vision 2020 Report

Drue Freeman

6


Two Wheelers : Increased use of Electronics

Immobilizers

Cluster products

Automotive IC’s and

discretes

Networking

LED

lighting

ABS

Sensors

Speed,

angular

sensors

Drue Freeman

7


Driving innovation in Automotive HPMS

Established

leadership positions

In-vehicle networking (IVN)

CAN / LIN

• Transceivers NXP #1

• System Basis Chips

Car access & immobilizers (CAI)

• Immobilizers and

NXP #1

Remote Keyless Entry

Car entertainment

• Radio/Audio DSP

• Tuner NXP #1

• Audio Amplifiers

Magnetic Sensors

• Speed (ABS,engine) NXP #3

• Angular (steering, throttle)

Driving growth and Innovation

Automotive small signal discretes

• Diodes, Transistors, RET’s

• Vreg‘s: Linear Regulator

2011 and beyond

Connected Mobility

Car entertainment

• Multi Standard Digital Radio

• Digital 1-Chip Radio

Car access

• Passive Keyless Entry / Go

• Connected Key: 2-way, NFC

Telematics and Car ITS

• e-Call & Eco routing

• Car-2-x communications

CO2 reduction

• FlexRay & Partial Networking

• LED Driver IC

• Battery Management & Isolation

Drue Freeman

8


Connected Mobility

Location-based

services

(NFC, Telematics with

GPS/GSM)

Remote Car Management

(Authentication, Telematics with

GPS/GSM, RF Crypto)

Personalization

(Crypto/authentication,

NFC)

Broadcast Reception

(AM/FM, Software-defined

radio, digital radio)

Car-to-x Communication

(Software-defined radio with 802.11p,

telematics with GPS/GSM,

crypto/authentication)

Drue Freeman

9


CAR RADIO

Drue Freeman

10


Car Entertainment application

Mainstream Car DSP Segment Audio

Amplifiers

AM/FM background

/ data receiver

AM/FM

tuner

AM/FM

tuner

DAB

tuner

DAB

tuner

Tuner

Tuner

AM/FM

processing

Memory

Terrestrial

Digital Radio

processing

Satellite Radio

processing

Mobile-TV

processing

Digital Radio Segment

Audio

processing

Vehicle

interface

control

Video

processing

Amplifiers

Connectivity

Display / HMI

control

Multimedia

Drue Freeman

11


Strategy in Car Radio / Audio Roadmap

System solutions

(HW + SW) with:

• best-in-class

performance @

• lowest BoM &

cost of ownership

by advanced RFCMOS

(multi-) tuner & ADC/DAC integration into DSP baseband

by cost-efficient SDR (software defined radio)

Multi-standard digital radio integration

by modular concepts

SW APIs, platform scalability & separation of concerns

Drue Freeman

12


Car Radio Integration Strategy

AM/FM

tuner

AM/FM

tuner

DAB

tuner

DAB

tuner

Product /

Technology-oriented

AM/FM & Audio

processing

Digital Radio

processing

Application /

Market-oriented

Benefits of Hor. integration:

Right modularity

– No integration mix of high and

low takerate features

– E.g. Dig. Radio on/off the board

– Support distributed architectures

Minimal system cost overhead for

AM/FM only applications

Clear separation of concerns; no

use case / concurrency trade-offs

– E.g. between AM/FM Dig.

Radio

– Less Software complexity (R&D)

Less ICs due to multi-tuner

RFCMOS integration

SW-defined for lower cost-ofownership

and earlier time-tomarket

Drue Freeman

13


CAR ACCESS

Drue Freeman

14


System Evolution – Vehicle Immo. & Access

Future

Key

Keyless

Access

Remote

Keyless Entry

Key

Convenience

Infra Red

controlled

Key

Radio

controlled

Immobilizer

Keyless

Entry/Start

Combi

Key

Connectivity

Security

Drue Freeman

15


Future Key Roadmap – Connectivity

� Enables intuitive application use case

� Trip Preparation

� Car Status

� Car Finder

� Vehicle Configuration Management

� Prototype Demo available that uses a

NFC enabled mobile phone

� NFC forum in place to

accelerate adaptation

in consumer electronics,

mobile devices and PCs

Drue Freeman

16


System Block Diagram

Drue Freeman

17


TELEMATICS

Drue Freeman

18


Innovation in Telematics

Breakthrough in cost & security for high volume markets

& many other possible application fields outside Automotive

Massive introduction

Gradual introduction

Public Road Pricing

Stolen Car Tracking

Pay-as-you-drive Insurance

Fleet Management

eCall

(Mandatory in Europe)

eCall (Voluntary)

Remote diagnostics

Infotainment Services

After market Car OEM Market

Drue Freeman

19


Automotive Telematics OBU Platform

ATOP2.5G

(Single Package)

Digital I/O

2*HS-CAN

...

USB 2.0

UART

GPIO

ADC

SIM-Card

PCM

Microphone

Customer’s

Applications

driver

Interface Micro

Lib

RTOS

Memory

SRAM, Flash

Loudspeaker

Standard Software

Customer’s Java

Applications

JVM

Application

Microprocessor

Memory

SRAM, flash

GSM

GPS

Security SMX NFC

Main Battery

Analog

Charger

RTC Battery

RF

PA

Customer’s Software

NXP Software Delivery

Antenna

2nd Antenna

Aktive GPS Antenna

Passive GPS Antenna

NFC Antenna

less than 3mm thick

RF-Input

Drue Freeman

20


Software Architecture

Connectivity Processor Software

Native

Application

Native

Services

NXP HW

ATOP

Library

RTOS / Drivers

Native

Application

ARM7 Interface Micro

NXP delivered SW Customer OS/driver/services

IO Stream API

Road

Pricing

Java

Appilcation

CM

Mux /

Demux

ATOP API

Road

Pricing

Java

Appilcation

Multi SW Update

API

Connected

Navigation

Java

Application

IBM J9 VM, CDC 1.1, Multi-Service

Power /

Clock

Host Software

RTK OS / Drivers

Customer Application Demo Application

Phone API

GSM

Stack

File API

SMS API

(Stolen

Vehicle)

Tracking

Java

Application

GPS API

Inband

Modem

NFC API

Other


Java

Application

GPS

Host

JCOP

Javacard OS

ARM 9 in BaseBand Smart MX

SATSA API

Customer Java

code

Java native Implemetation &

APIs

Native platform

code

CPU

SmartMX Software

Javacard

Applet

Javacard

Applet

Drue Freeman

21


Other Areas

Electrical power steering

Reduced emissions

Dual clutch systems

Start-Stop systems

LED lighting

Drue Freeman

22


Summary

Semiconductors driving Innovation in Automotive electronics

Connected mobility concepts driving safety & connectivity

Innovations you have seen today:

– Integration in car radio platforms leading to lower power consumption, cost

& TtM

– Telematics

– Car access & connected key concepts

Energy efficiency is another key area for innovation

Many other concepts under development

Do contact me if you have interesting ideas & would like to partner with

NXP in a product / concept development exercise using any of these

technologies [vishal.suresh@nxp.com]

Drue Freeman

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2011 Jun 1

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