Sponsorship Brochure - World Travel Market

Sponsorship BrochureWTM. Means Business07-10 Nov 2011• ExCel LondonWTM OfficialPremier Partner

Event Sponsorship WTM 2011A fantastic opportunity allowing your organisationto market itself to a captive audience.WTM prides itself in educating and enhancing the visitor andexhibitor experience through a leading and comprehensiveSeminar, Conference and Event Programme.Benefits of Sponsorship at WTMSponsorship is an ideal opportunity to get brand exposure throughsponsorship opportunities across all four days of WTM 2011and a chance to align your company to this content richprogramme. As a sponsorship partner to WTM 2011 youcan benefit from some or all of the following:• Online exposure through advertising• Brand association with given content/sector• Data collection for lead generation• Press exposure• Brand advertising on all marketing materialprior to the event, onsite and post event• Targeting your key audience and decisionmakers in this sector• Generating leads for meetings on the event floor• Position on panels• Exclusive media access• Direct mail and email campaignsAbu Dhabi signed a three year premier partner deal for2010 – 2012. This long term commitment demonstrates thereturn on investment possible through sponsorship at WTM.Other successful sponsors in 2010 include Filmbank, BBC Worldwide,Eurosport, ZOLV, South Africa and Morocco.We sponsored the hotel seminar so peoplecame to us afterwards. It’s definitely qualitytraffic from five-star hotels and there is generally moreresponsiveness which is a sign of the times. People wantto do more for their guests to make them come back.This will definitely increaseour business.Rachelle Peterson, Director of Commercial Sales, FilmbankPlease noteAll package prices do not include VAT(where applicable)If you would like further details on anyof the packages please contact:SponsorshipDeborah Dewe, Head of Sales+44 (0) 208 910 7809Room HireRupi Heir, Sales Support Manager+44 (0) 208 910 796102 07 - 10 NOV 2011• EXCEL LONDON •WTM. Means Business

Packages availableUNWTO Ministers’ Programme at WTMThe UNWTO Ministers’ Summit at WTM is now in its fifth year and sawa record number of 178 Ministers and Aides attend the event in 2010.This underpins WTM as a truly international platform attended bysenior government and private sector representatives.Sponsorship of the Ministers’ Summit and Ministerial DinnerThe exclusive sponsorship of the UNWTO Ministers’ Summit at WTMincludes an event programme on Tuesday at the exhibition followedby a hosted event at St Paul’s Cathedral in the evening.As the only sponsor of this prestigious event you will be entitled to:• Global press exposure• The opportunity to have your brand in front of nearly 200Ministers and Aides from around the world• Acknowledgment and link on the WTM website( ) and official programme• Acknowledgment of sponsorship on all relevant emails• Logo and 500 words on the WTM Ministers’ Programmebrochure, in English, Spanish and French (hard copies) sentout to Ministers’ and National Tourist Boards• Opportunity to get exclusive broadcasting coveragewith the delegation• Opportunity to put forward a moderator for the Summit• Opportunity for an editorial representative from yourcompany to be present at the UNWTO Ministers’ Summit• Your logo on country name cards at the Ministers’ Summit• Branding on Ministers’ badges• Branding next to Ministers’ Summit on timetable boards at WTM• Branding on associated pages in the WTM OfficialCatalogue, Route Planner, and Preview Guide• Sponsor to give a two minutewelcome address for theMinisterial Dinner takingplace on Tuesday eveningat St Paul’s CathedralPrice: £45,000Captains of Industry LuncheonThe Captains of Industry (COI) Luncheon has been a highlight ofWTM for several years. This invitation-only gathering of top-leveltravel and tourism representatives is viewed as one of the optimumsenior management gatherings in the industry’s calendar and themust-attend event of the WTM week.The COI lunch will be served 12:00 – 14:45, immediately after theOpening Ceremony on Monday 7 November.Senior decision makers from the global outbound tour operator market,leading industry suppliers and travel and tourism’s leading lights will beattending the lunch.As sponsor of the COI Luncheon you will be given the privilegedopportunity to directly showcase your tourism product and visionto these people, instantly achieving:• Top line brand exposure to key industry figure heads• Recognition as a major player in the global market• The opportunity to confirm future deals• Positioning as the most exciting destination/productat WTM 2011Pre - Event• Logo on ‘save the date’ email that goes out to fullCOI database of 300 CEO’s and MD’s• Branding on the letter and invitation sent out to allconfirmed invitees• Logo and sponsorship acknowledgement in the WTMOfficial Catalogue and Route Planner distributed to Press,Meridian Club Members and Exhibitors• Logo and sponsorship acknowledgement in the onsite listings• Logo and sponsorship acknowledgement within the Seminar,Conference and Event Programme on the WTM websiteDuring the Captains of Industry Luncheon• The unique opportunity for a senior representative to delivera five minute welcome speech to the prestigious audience• The option to run a short promotional film or video• Two tables of ten guests for you to personally invite and host• Logo branding on all invitations• Logo branding on all menus and table seating cards• Opportunity to give a gift to all those attending the eventPost - Event• Access to the COI database for a bespoke post-event mailing• Production of press release to be issued to the WTMcomprehensive press data bankPrice: £20,00003 07 - 10 NOV 2011• EXCEL LONDON •

WTM WRTD Spotlight MagazineWTM World Responsible Tourism Day (WRTD) is a challenging andthought-provoking programme attracting more than 1,500 participants.WRTD in 2011 will celebrate its fifth anniversary, reaffirming it as theonly global day of action of its kind.Spotlight is the WTM WRTD official colour magazine; highly acclaimedfor its appraisal on international responsible tourism.This unique global publication puts a ‘human face’ on responsibletourism, one of the biggest challenges facing travel and tourism today.Read the stories behind the people worldwide who, sometimes againstthe odds, bring a different, more caring, more effective approach toresponsible tourism, touching hearts and minds with their lives, theirstruggles, determination and vision.It seeks to encourage and educate industry professionals, travelcompanies and destinations to commit to responsible tourism asa way of life.To increase your exposure and to highlight your own work in this fieldthere is the opportunity to sponsor the magazine. The magazine isdistributed at WTM as well as being given to Ministers that attend WTM.Spotlight sponsorship includes:• Logo and branding on the front cover• Full page advert on the back cover• Double page editorial featurecovering a chosen topicPrice: £15,000WTM Seminar, Conference and Event ProgrammeSectors: Airlines, Hotels, Technology & Online Travel, Sports Tourism,BRIC Economies, Luxury and CruiseWTM prides itself on the level of content delivered to our visitors, coveringall aspects of the industry. This is an ideal sponsorship opportunity to getyour brand message delivered to a specific target audience.This opportunity includes:• Global press exposure• Speaking/presentation slot during programme schedule• 2 x direct emails featuring the seminar programme to allour visitor database, including sponsor content• Inclusion in WTM Official Catalogue and WTM Route Plannerdistributed to Exhibitors, Press and Meridian Club members• Inclusion in WTM Preview Guide both online and offline• Inclusion in onsite timetables boards – positioned at bothentrances of ExCeL London and double sided• Pop-up/visuals in the seminar room, leaflets on chairs• Inclusion in WTM Media Diary of Events• Access to post-event seminar attendees’ data,where they have opted for 3rd party usageConferencesIn addition to the above, WTM can offer exhibitors facilities to holdtheir own press conferences and receptions.ExCeL London conference rooms are located within easy reach of theexhibition halls and are ideal for holding seminars, product launches,training sessions, morning or evening cocktails/receptions or for use asa hospitality area away from the stand.Each room includes: furniture, projection hanging screen (8x6) and aLCD projector (data/video). Necessary catering equipment can bearranged with Leiths, the onsite caterers.Price on requestTechnology & Online TravelPresentation TheatreFollowing the success of 2010, WTM is againproviding the Technology & Online Travelsection with its own dedicated PresentationTheatre on the exhibition floor constructedto hold 100 delegates.There will be one overall sponsor,with presentation slots being sold to, orsponsored by, other travel technology suppliers.For further information on how to book orsponsor a presentation slot please contact:Jo MarshallTechnology and Online TravelRegional Account ManagerE:T: + 44 (0) 208 910 7982The overall sponsor will receive the following coverage:Pre - Event• Dedicated press release• Website exposure via www.wtmlondon.com includingbrand awareness within the WTM Event Programme• Dedicated email promoting the WTM Technology & Online TravelPresentation Theatre with the sponsor’s logo and click throughto their website.• Wherever the Technology & Online Travel Presentation Theatreis mentioned within the promotion of WTM, the sponsor’sname will be advertised• The sponsor will feature within the WTM Social Media announcementsOnsite• Branding on the exterior of the Technology and Online TravelPresentation Theatre• Branding on overhead banner promoting the location of the theatre• Inclusion in WTM Route Planner given out during WTM to morethan 47, 000 participants• ‘You Are Here’ boards – wherever the Technology and OnlineTravel Presentation Theatre is shown the sponsor will be promoted• WTM Official Catalogue – given free to all WTM Exhibitors,Press and Meridian Club buyers• Choice of time for one 45 minute presentation slotPost - Event• Access to data of the attendees04 07 - 10 NOV 2011• EXCEL LONDON •Price: £12,000