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A WORLD OF DANGERROADS TO RUINRoads <strong>to</strong> Ruin, A Study of Major Risk Events: Their Origins, Impact and Implications, a2011 report by Cass Business School on behalf of Airmic, highlights seven key risk areasthat are potentially in<strong>here</strong>nt in all organisations. They can pose a real threat <strong>to</strong> any firm,whatever the size, which fails <strong>to</strong> recognise and manage them. They are:1. Board skill and NED control: risks arising from limitations in board skills andcompetence and on the ability of the NEDs effectively <strong>to</strong> moni<strong>to</strong>r and, as necessary,control the executive arm of the company;2. Board risk blindness: risks from board failure <strong>to</strong> recognise risks in<strong>here</strong>nt in thebusiness, including risks <strong>to</strong> business model, reputation and ‘licence <strong>to</strong> operate’, <strong>to</strong> thesame degree that they engage with reward and opportunity;3. Inadequate leadership on ethos and culture: risks from a failure of board leadershipand implementation on ethos and culture;4. Defective internal communication: risks from the defective flow of importantinformation within the organisation, including up <strong>to</strong> board level;5. Risks from organisational complexity and change: including risks followingacquisitions;6. Risks from incentives: including effects on behaviour resulting from both explicit andimplicit incentives;7. Risk ‘glass ceiling’: risks arising from the inability of risk management and internalaudit teams <strong>to</strong> report <strong>to</strong> and discuss, with both ‘C-suite’ executives and NEDs, potentialdangers emanating from higher levels of their organisation’s hierarchy, involving forinstance, ethos, behaviour, strategy and perceptions.Case studies from Airmic’s Roads <strong>to</strong> Ruin report, illustrating many of these seven riskareas, are highlighted on pages 32, 39, 52, 60 and 72.12