Annual Report 2011 - Dr. August Oetker KG

Other Interests
The division “Other Interests” comprises companies in the chemical industry, publishing, luxury hotels and
other enterprises.
Business performance varied from sector to sector, refl ecting the diversity of these companies. Sales generated
by the companies in this division rose from Euro 429 million in the previous year to Euro 438 million in
the 2011 fi nancial year.
Capital expenditure moved from Euro 33 million in 2010 to Euro 63 million in the reporting year. The number
of employees increased to 2,342 in the same period (2010: 2,200).
Page 47:
The deluxe suites of the
Brenners Park-Hotel offer
guests a living room,
a separate sleeping area
and a spacious bathroom.
The world’s best-selling
cookbook celebrated its
100th birthday.
Chemische Fabrik
Budenheim
For the German chemicals industry,
2011 followed a successful course. Chemische
Fabrik Budenheim could benefi t
only partly, as it was faced with signifi -
cant cost increases in its principal raw
material, phosphoric acid. Furthermore,
the volume-oriented business policies of
a number of competitors made it diffi -
cult to implement appropriate price rises.
Nonetheless, the company generated
sales marginally in excess of the
previous year.
While the food-related business of Food
Ingredients increased in both volume
and value, the technically oriented business
units Performance Materials and
Material Ingredients lost some volume
on the previous year. Their revenues, by
contrast, rose on the back of structurally
induced higher average prices.
At the Budenheim Ibérica site in
La Zaida, Spain, the capacity of
the iron phosphate facility was
expanded and the bulk of production
of high-temperature
lubricants relocated to the
Shanghai works. As a result of
sales increases in Brazil, consideration
is being given to
setting up a proprietary sales
offi ce locally; a distribution
offi ce was opened in India
in May 2011.
The main production site in Budenheim
saw multiple certifi cation last year: the
Analytical Laboratory was accredited and
can now offer laboratory services for
third parties independently. Certifi cation
in accordance with the internationally
recognized quality standards ISO 22.000/
FSSC 22.000 was also carried out. Additionally,
existing GMP (Good Manufacturing
Practice) certifi cation was extended
to the sodium operations for use in
the pharmaceutical area. Budenheim
was also honored for its innovation in
laser-induced foaming as part of the initiative
“Germany – Land of Ideas”.
Dr. Oetker Verlag
Dr. Oetker Verlag once again stood up
well in 2011 and looked back on a special
event: 100 years of the Dr. Oetker
School Cookbook. This classic, which
has served generations as a sound basis
for cooking and baking, was published
in an anniversary edition to mark
the birthday and refl ects a piece of contemporary
history. It headed the bestseller
lists for months on end. Successes
with this bestseller, as well as the
constant development of new themes
on all aspects of cooking and baking,
form the basis of the publishing house.
Increasingly successful, too, was the
new Book Plus program, in which cookery
and baking books are sold as sets
with the matching household appliances.
Other Interests 46
47