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Empretec Annual Report 2011 - Unctad XI

Empretec Annual Report 2011 - Unctad XI

03Success StoriesPaulina

03Success StoriesPaulina KakanaPaulina, an employee of University of Dar es Salaam,wanted to find extra income to sustain her needs and tobetter cope with a progressively rising costof living in Tanzania.She decided to start a retail shopwhich increased her income to someextent. In 2011, she got the opportunity toparticipate in the 6-day Empretecworkshop (ETW). The ETW, jointlyorganized by UNCTAD and SIDO,exposed her to acquire skills, knowledge andtechniques of becoming a professionalentrepreneur. After the workshop, shewas more confident to better market theservices she was providing. Two months later she thoughtof starting another business: printing T-shirts and designingitems such as brochures. She advertised this new businessto some of her friends. Surprisingly, she was offereda contract by one of the non-governmental organizationsEstablished in 2010ETW taken in 2011worth USD 12,300 (Tshs. 18.5 million). Currently, she hasanother offer from the University of Dar es Salaam to printT-shirts for the 50th Tanzania’s IndependenceAnniversary worth USD 9000 (Tshs.13.5million). She is also in the final stagesto register her business as APAK Investmentand General Supplies Company Limited.She is sure that the entrepreneurial skillsacquired during the workshop werevery useful and instrumental for her newentrepreneurial spirit and she is confidentshe will become a very successful entrepreneurin five years’ time.‘‘I would like to to thank UNCTAD and SIDO forassisting Tanzanians to become successful and improvetheir standards of living.’’TUSAJIGWE GRAINS AND FOOD SUPPLIERRose RomanusRose has a food-processing business and she was trainedby SIDO in 2009 and 2010, before attending the ETW in2011. She processes nutritional flour, un-hulled grain maizeand wheat flour, cassava flour, un-hulled millet and sorghumflour, soya powder, soya drink and soya milk. Empretechelped her to understand how to improve efficiency anddoubling her production from 50 kg per week to 108 kgper week for all cereals. She learned how to set deadlinesfor her goals, how to manage her staff and how to delegate.She is now able to better identify her market, refiningEstablished in 2009ETW taken in 2011her zoffer for those who are conscious with their health,expectants and lactating mothers, and supermarkets. Sheparticipated in safety food week exhibitions and linked upwith many stakeholders (e.g. TFDA on laws concerning foodregulations and GS 1 TZ who enabled her to get bar codesto identify her products in the market).‘‘I sent my assistants to a 3-day entrepreneurship courselast September. We now talk the same language.’’EMPRETEC ANNUAL REPORT 2011 65

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