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PP-EZINE JUNE 1, 2013 - Para Publishing

PP-EZINE JUNE 1, 2013 - Para Publishing

Publishing Poynters June 1, 2013 Page 22WRITE YOUR BOOK BY-NUMBERS: just fill in the blanks.You have heard of paint-by-numbers. It means filling in the blanks according to a predeterminedplan. PAINT-by-the-numbers is a step-by-step outline that makes you looklike a master. This system shows you how to WRITE-by-the-numbers.Writing books is hard work—unless you have a plan. Without a roadmap, it is easy to getlost. Without noticeable progress, it is easy to become discouraged and lose momentum.Dan Poynter will supply you with a classic, zippered leather binder. In it is a 48-pagebook-writing template. Each page of the frontmatter,chapter headings and backmatter comes with completeinstructions and tells you what to put on that page—your book is structured and ready for your material.Also included: a CD with the set-up file for your book.Just copy it to your computer and your book will beautomatically structured on your machine. The CD alsohas other valuable documents to speed you tobecoming a published author.This Template in a Binder will accelerate your book project by helping you visualize theentire task and by guiding you through the writing process.This system will make a difference in your book writing so that your book can make adifference for the world. $297.00 See My Book Project athttp://parapub.com/sites/para/information/writing.cfm#mbpOVERHEARD:If you can dream it, you can achieve it--Zig ZiglarFOLLOW DAN POYNTER ON TWITTERhttps://twitter.com/#!/DanPoynter

Publishing Poynters June 1, 2013 Page 23AUTHORS ARE TAKING CHARGE OF BOOK PROMOTIONBook authors tend to be creative people. Traditionally, they relied on publishers topromote their books. But the new reality is that publishers do not promote books, theyonly produce and distribute.Once authors understand their responsibility, these creative minds rarely know where tostart on book promotion.Help is on the way.Writing a book is a creative act but promoting a book is a business. Para Promotiongently introduces authors to the business side of books.Dan Poynter’s Para Promotion Program is a series of 52 book promotionalopportunities the agoraphobic author can accomplish without leaving home. This weeklyprogram shows the author what to do to reach their audience. Each assignment takesfive to 120 minutes to complete. The program not only shows the author how topromote his or her current book, it is a crash course in book promotion that can beapplied to future books. And authors who understand how to reach their audience tendto write books their readers want.The Para Promotion Program is far more valuable and much less expensive thantraveling to a conference or seminar.Para Promotion is the brainchild of Book-Publishing Futurist Dan Poynter of SantaBarbara. Poynter says: “The challenge is that most of us authors are introverts. Weprefer not to take part in radio, TV or autograph parties. So, I assembled a team of PRand website design professionals to put together a procedure acceptable to (homebody)book authors.”Para Promotion is a division of Dan Poynter’s Para Publishing LLC, established in 1969.For details, see: http://ParaPromotion.com

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