Between the Tag and the Screen - Arkitektur- og designhøgskolen i ...

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Between the Tag and the Screen - Arkitektur- og designhøgskolen i ...

7 B C H A P T E R 5 : T H E A R T I C L E SARTICLE 2Nordby, K. (2010). Conceptual designing and technology: Short-range RFIDas design material. International Journal of Design.The article, ‘Conceptual designing and technology: Short-range RFID asdesign material,' took up the perspective of design materials as a core strategy(Nordby, 2010) (Figure 4.2). Method-wise, the analysis spanned a larger setof prototypes and scenario types than the previous article. This was due to aclearer focus on RFID as an abstract technology rather than connected toparticular kinds of interfaces. In working with this particular article, the fullrange of production in the Touch project was more prominent, as theinvestigation dealt with all aspects of SR-RFID instead of just tangibleinteraction.Figure 4.2. The study went beyond phones and included other forms of RFID technologies, hererepresented by an RFID-equipped toy designed by the author.The cornerstone of this approach was to focus on the technology as a materialused by designers in the conceptual phase of designing. Arguably, theconceptual phase of designing is seen as particularly important in industrialand interaction designing. It is here the big moves are done and where thepremises for entirely new artefacts are created. This article exploredconceptual designing and what role materials played in the early parts of thedesign activity. Due to this, the materials’ role as a thinking tool was moreprominent than its role as condition for the physical production of artefacts.95

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