March 2012 - Keppel Corporation

Sustaining Growth 5Building a Singapore iconLeveraging the landmarkstatus of Reflections at KeppelBay, Keppel Corporation andKeppel Land have once againpartnered master architectMr Daniel Libeskind forthe plot 3 development atKeppel Bay.Located along the historicKing’s Dock, the newdevelopment is envisionedto be a premium waterfrontproperty comprising 367homes.Speaking at a mediaconference held on22 March 2012 at Reflectionsat Keppel Bay, Mr AugustineTan, President (SingaporeResidential) of Keppel Land,said, “Demand for worldclasswaterfront homes suchas Reflections at KeppelBay has been encouraging,especially from Asia. Despitethe external economicchallenges, there is still aworldwide trend favouringpremier waterfront living.This is where our propertiesat Keppel Bay meet the tasteand demands of discerningbuyers and investors alike.“In keeping with ourcommitment to deliver onlywhat is premier in waterfrontand urban lifestyles, Keppelhas brought together thefinest names and brands inthe industry to lend theirsignature quality to KeppelBay. We are happy to onceagain partner Mr Libeskindfor the plot 3 developmentat Keppel Bay.”Mr Libeskind’s appointmentfollows the success ofReflections at Keppel Bay,of which about 88% of the950 launched units havebeen sold as at end-February2012. Tapping on strongleasing demand for luxurywaterfront residences, 154units have been set aside ascorporate residences.Commenting on thecompletion of his first Asianresidential showpiece,Reflections at Keppel Bay,Mr Libeskind shared,“Turning a dream into areality is always a thrill foran architect. Singapore isa paradigm of harmony ofculture, nature and the builtenvironment. I wanted toconvey this while highlightingthe spectacular beauty ofthe setting.“Reflections at Keppel Bayis truly an expression of thewonderful collaboration withKeppel and exemplifies theongoing and future successof Singapore.”To commemorate thecompletion of theiconic development,Keppel Corporation andKeppel Land havecommissioned a 30-minutedocumentary entitled‘Reflections on the waterfront’,which was broadcastinternationally via ChannelNewsAsia in March 2012.keppeliteMr Augustine Tan, Keppel Land’s President for Singapore Residential (second from right) and Mr Daniel Libeskind (extreme right), master architect of Reflections at Keppel Bay and the upcomingplot 3 development, address the media at the conference for the completion of Reflections at Keppel BayKeppelite I March 2012