Achieving sustainability

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Achieving sustainability

BUSINESS WISDOM MAKING EXCELLENCE A HABITAchieving sustainabilityHow your business can save money, energyand the environmentIn association with


Making excellence a habitHOW IT WORKS…Living up toexpectationsFor businesses that want to manage their broad environmentalimpact, ISO 14001 provides a robust frameworkHOW IT WORKS…Save energy andcut your costsAdopting ISO 50001 helps you manage your energy to counterrising fuel bills, comply with the law and improve your reputationWith green issuesregularly hitting theheadlines, businessesaround the world facegrowing calls to minimise theirenvironmental impact. To ignorethis pressure is to risk reputationaldamage, higher financial costs andeven commercial catastrophe.The internationally acceptedstandard sets out how to put inplace an effective environmentalmanagement system. Widelyadopted by organisations of allsizes since its inception in 1996,it enables you to: identify thevarious ways in which yourWHERE BUSINESSESSEE BENEFIT…• 63% attribute direct costsavings to ISO 14001• 81% report improvements totheir corporate reputation79% improve their compliance• 36% report higher moraleamong staffSource: BSI Excellerator survey amongBSI customers certified to ISO 14001USE IT TO…• Identity andestablish thesignificance of allyour environmentalimpacts• Understand whichlegislation appliesto your activities• Implementeffectiveoperationalcontrols to manageyour environmentalimpacts• Improve theefficient use ofnatural materials• Improve wastemanagement• Reduce operationalcosts• Sharpen yourenvironmentalperformance• Protect andenhance yourreputationbusiness impacts on theenvironment; understand theenvironmental legislationthat affects you; and seekefficiency savings.“Many businesses have a lotof environmental impacts, forexample using energy and wateras well as generating waste andpollution. This standard providesa structure for managing all ofthem,” explains Nonn Reynolds,BSI’s technical product managerfor both ISO 14001 and the energymanagement standard, ISO 50001(see opposite).To get the most out of ISO14001, companies choose to beindependently assessed. AsReynolds says: “It demonstratesyour commitment to reducingyour environmental impact andto being legally compliant.” Infact, for many business andpublic sector tenders, suppliercertification to ISO 14001 isa pre-requisite.Every organisation I knowof that has implementedISO 50001 has cut itsenergy consumption andmade savings,” says BSI’s NonnReynolds. “For businesses, it’s areal no-brainer!”Such a powerful claim isjustified because this standardrepresents the latest best-practicetool in energy management –“and when energy is saved, moneyis saved. It’s as simple as that,”adds Reynolds.The scope of this standardhelps organisations gain adeeper understanding of energyconsumption in order to drivecontinual improvement of energyperformance. “Such a large“Energy pricesare not goingback down and indifficult timesbusinesses mustmake savings”USE IT TO…• Establish energyuse andpredict futureconsumption• Monitor energyconsumption andspot anomalies• Identify howyour energyconsumption andcosts can be cut• Put operatingcontrols in place• Ensure staff areaware of their role• Reduce greenhousegas emissions• Demonstrate yourcompliance withthe CRC EnergyEfficiency Scheme• Embed energymanagement intoall aspects ofyour business• Protect andenhance yourreputationproportion of businessexpenditure is on energy thatmany find that this standard isan invaluable addition to ISO14001,” explains Reynolds.Martin Fry, visiting professorat City University in London anda leading energy managementexpert, stresses the urgency of theissue. “Energy management isbeing driven up the agenda byworries about security of supplyand rising prices,” he says.“Energy prices are not going backdown, and in difficult timesbusinesses must make savings –they must manage the resource.”The standard provides aframework to help – whateveryour size, sector or geographicallocation. It outlines what yourbusiness needs to consider todevelop and implement a robustenergy policy, establishingobjectives, targets and actionplans to control energy use.4Director Business wisdomJUNE 2012 DIRECTOR5


Making excellence a habitSheffield Hallam is one of theUK’s largest universities,with around 35,000 studentsand some 4,000 staff.Its vision is to be renowned as aforward-thinking, enterprising andbusiness-engaged university. Inkeeping with its progressive culture, itis becoming a beacon of best practicein the field of sustainability, havingrecently achieved certification to ISO14001 and ISO 50001.Sheffield Hallam faces complexenvironmental issues. It is a huge anddiverse organisation, comprising foursizeable academic and researchfaculties supported by several centraldirectorates. It is located on two sites:a modern campus in the heart ofSheffield and an expansive sitein the leafy suburb of Hallam,complete with listed buildings andconservation-area status.In 2010, Sheffield Hallam’s questto achieve ISO 14001 began witha major information-gatheringexercise. Marie May, its sustainabilitymanager, takes up the story: “Weconducted interviews across a widervariety of staff to record every activityand process that we do. We alreadyhad a decent reputation forsustainability and had achievednotable accolades, with sound policiesin place for things such as energyCASE STUDY“Practising what we w teach”Sheffield Hallam University has embraced management ment systems standards s to make light of its size and complexityand to ensure it has an environmentally friendly future ureTOP TIPSMarie May’s advice forbusinesses seeking toacquire certification:• Put effortupfront into theprogramme’sdesign – it will savetime later on• Centraliseprocesses early onand as much aspossible – it reapsefficiency rewards• Explain thebenefits toall, includingcustomers andsuppliers – it bringspeople together• Consider how tocommunicate tokeep peopleupdated andmaintainmomentumefficiency and recycling, but thisresearch gave us the full picture forthe first time.”Sheffield Hallam created anaspects and impacts register, a keypart of the ISO 14001 requirement.“People tend to think of a universityas students just being taught inlecture rooms, but there are hundredsof things going on here,” says May.“At last, we could see the whole story,and it became clear that we practisewhat we teach in terms ofenvironmental management.”The register shows activitiesranging from food testing andbiomedical research to engineering,climate simulation and conferencing.As well as teaching rooms, facilitiesalso encompass laboratories, nurseryfacilities, kitchens, a print unit andmedical centre, the list goes on.”The register reflects the scale ofSheffield Hallam’s environmentalchallenge: some 20,000 pieces of ITequipment are logged, for example,while its ongoing construction andrefurbishment programme involvesa £120m budget – easily sufficient towarrant ISO 14001 on its own. Theregister was then refined into a list ofpriorities, using a scoring system.“Staff became much more aware ofpolluting processes that we dealwith,” says May. “There continuesto be a lot of debates, but one ofthe most pleasing aspects of theproject is getting buy-in from somany staff.”Last October, with BSI’s help,Sheffield Hallam achievedcertification to ISO 14001. Benefitsare already apparent, including…• Stronger credentials whentendering. For many customers,including international and publicsector bodies, certification is a must.• Increased attractiveness topotential students.• Improved environmentalmanagement systems and processes.• Better internal communication –including an online hub and a simplestaff intranet site.• Enhanced administration – some120 separate pieces of environmentallegislation and regulation with whichthe university must comply are nowupdated and communicated via aSharePoint site.• Enhanced environmentalperformance.BEST OF BOTHSheffield Hallam derives greatbenefit from having both ISO14001 and ISO 50001, which itsees as being very distinctfrom each other. GillianWright, the university’s energycarbon manager, says: “ISO50001 enables us to hone inand concentrate on the energyaspect of sustainability. Wespend £2.5m on electricityalone, so there is enormousscope for us to both cut ourcarbon emissions and reduceour costs.”6Director Business wisdom


CASE STUDY“We’ve cut carbon… and our bills”Manufacturer Camfil Farr has won recognition for the excellenceof its energy management – and trimmed its costsTOP TIPSBill Wilkinson’s adviceto others consideringISO 50001:• Ask the simplequestion: Do youwant to savemoney?• If the answer isyes, appoint anenergy expert• Establishwhat is beingspent now onenergy and whatfuture targetsshould be• Work with BSItowardsdeveloping astructure thatengages andinvolves everyonefrom topmanagementdownwardsCamfil Farr is a globalmanufacturer of airfiltration equipment andclean-air solutions. Itsproducts are found everywhere,from office buildings and factoriesto hospitals, mines and nuclearpower stations – anywhere, in fact,where the air has to be clean.The company has been involvedwith BSI since the early days of BS5750, and now holds certification toISO 9001 (quality management),ISO 14001 (environmentalmanagement) and ISO 50001(energy management). It was thefirst UK manufacturing company toachieve registration to BS EN16001,from which it successfullytransitioned to ISO 50001 last year.Bill Wilkinson, above, managingdirector of Camfil Farr, explainsthe rationale behind the earlyadoption of standards more thana decade ago: “Putting anenvironmental managementsystem in place enabled us topractise what we preach as aresponsible and sustainableorganisation, particularly since acore part of our business is energysavingair filters. Implementing theenvironmental managementstandard meant we could show ourcustomers that we were strivingto improve in all areas of wasteproductivity – from minimising ourcarbon footprint to making all staffaware of what they can do to help.”Where ISO 14001 helps acompany identify and manage itsenvironmental impact in thebroadest sense, ISO 50001 is amore specific standard, focusingon the continual improvement ofenergy performance, efficiency,use and consumption.Since certification, Camfil Farrhas not looked back, achievingimpressive cost savings andwinning five awards last year,including the Carbon ReductionAward for SMEs awarded at theEMAP Energy Awards 2011, andBest Engineering Plant of the Yearpresented by Cranfield Schoolof Management.Wilkinson describes the energymanagement standard as a nobrainerbecause, as he says, “it isthe only one that directly points tosaving money”. From a base of£500,000 energycosts in 2008, thecompany has now cut itsenergy bill to less than£300,000, which representsan improved saving every year.Those savings are linked to widergoals, as Wilkinson explains: “Yousave energy, you save carbon, youhit sustainability targets, simple.”Endorsement of this success forCamfil Farr came when it wasawarded the Kitemark for EnergyReduction Verification (ERV) by BSIin 2010, the first company in theworld to achieve this registration.Undergoing an independentassessment like this has proved aninvaluable marketing tool.Wilkinson says: “We can makeDID YOU KNOW…• 70% of building costs arerelated to energy• 60,000 UK buildings need anair-conditioning inspection• If all installations were fittedwith low-energy air filters, itwould save the UK economy£500m on electricityenergy-saving claims,but when they are backedup by a tried-and-trustedsuperbrand like Kitemark, thatmessage is absolute.”As well as cost savings andimproved brand awareness andexposure, the adoption of ISO50001 has had a galvanising effecton staff. “It has changed the culturein the company and we use it todrive other sustainability projectssuch as waste reduction,” explainsWilkinson. “Everyone here isencouraged to come up with ideas,and our reward recognition strategycan affect individual pay reviews,which is a real incentive.”As well as being able to use theBSI Kitemark on all packaging, thestandard enhances the biddingprocess for commercial activitiesand government tenders. SaysWilkinson: “Lots of internally ledinitiatives start well, but losemomentum. Using BSI gave us astructure to workwith, and invaluablecoaching andmentoring duringthe process.”8 Director Business wisdomJUNE 2012 DIRECTOR9


A greener future10 top tips for making your business more energy efficient☐Install smart meters☐Know how to read andunderstand your energy bills☐Know where you use yourenergy – it may not be whereyou think☐Turn down energythermostatsInsulate wherever possible☐Only use air conditioningwhere and when you reallyneed to☐Talk to your staff – get themon board with an energyreduction programme andlisten to their ideas☐Where practical, replace oldequipment with newer,energy-efficient versions☐Fit occupancy and motionsensors to major lightingcircuits☐Replace traditional lightbulbswith low-energy or LEDalternativesSPECIAL PROMOTIONS FOR IoD MEMBERSBSI instils the habit of excellence in businesses across the world. As theexpert body in developing standards, BSI is committed to helping itsclients benefit from more growth and less risk, and to become moresustainable day in day out. We achieve this by providing:• access to standards andrelated information• assurance for stakeholders byindependently auditing yourbusiness or testing products• training on how to implementand operate the standards• tools to help clients drivecontinuous improvement anddeliver long-term excellenceTo find out more about our special promotions, including a free selfassessmenttool, book discounts and a £100 voucher for training, pleasevisit www.bsigroup.com/iod

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