The Business Advocate June 2009 - Tempe Chamber of Commerce

Letter from the Chairman 2Chamber Numbers 3t heChamber Journeys 4a d v o c a t eRibbon Cuttings 5Calendar 6SCF Safety 7Upcoming Events 8Volume 27 Number 10 June 2009Lorraine Bergman NamedBusiness Woman of the YearThe Tempe Chamber named Lorraine Bergman “Business Woman of the Year” at the 14thAnnual Women In Business Conference and Trade Show. The honor recognizes her businesssuccess and growth, community leadership, actions as a positive role model, and activity inprograms within the community and Tempe Chamber.Bergman, President and CEO of Caliente Construction, has led her company to achieve 30-to 60-percent growth in three consecutive years, maintaining revenues and employees byimplementing a diversification strategy. She is a founding member of Advancing Womenin Construction and is a graduate of both the Gilbert and Tempe Leadership programs. Shealso helped found the East Valley Branch of Fresh Start, which assists women who have beenimpacted by a traumatic event or whose lives are in transition.Bergman said her mission in life is “to live life to the fullest by continually learning andovercoming challenges with integrity and persistence while making changes in my life thatcreates a healthy balance with work, family and personal time. I ensure personal growth bysurrounding myself with positive influences, remaining optimistic and always seek for ways toimprove.”Lorraine Bergman (right) receives the BusinessWoman of the Year award from Tempe ChamberPresident/CEO Mary Ann Miller.“We are proud to bestow this honor upon Lorraine,” said Mary Ann Miller, President and CEO of the Tempe Chamber. “Her hard work anddedication is inspiring, and her commitment to the business community and the Tempe Chamber has made a remarkable impact that we areproud to recognize.”The other finalists for the award were Angela Leavitt, Director of Marketing at Telesphere and Elaine Ralls, President of Air Marketing.Tempe Chamber Hosts aNNual LuNCheon June 23Is your business using 21st century marketing techniques to succeed intoday’s economy? On June 23 we proudly host our 2009 Annual Luncheon,themed “21st Century Marketing: E-Sales Secrets and Finding the Time”,where we will re-energize your marketing and sales efforts and help youfind the time to use technology to your sales advantage.We will also share and celebrate our Chamber successes over the past yearand introduce the incoming Board of Directors and Committee Chairs. Theevent also features a delicious lunch, exhibits, and breakout sessions to finetune your business plan.The four breakout session are provided at no additional cost and will helpyou to delve deeper into 21st century techniques. They are:• Branding’s Amazing Race—Driving Your Brand in Online Circles• The Social Media Craze —Using It Wisely in Your Marketing Strategy• Image Is Everything-- Public Relations & Print in a World Gone Digital• Marketing Stimulus Plan—Resources To Stretch Your Marketing Dollars11:00 a.m. Registration & Networking12:00 p.m. Program & Lunch1:15 – 2:30 p.m. Breakout SessionsFiesta Resort and Conference Center2100 S. Priest Drive$50 for Chamber members, $65 General Public. Expo booths areavailable for $229 which includes 2 luncheon tickets.Presented by

How to Reach UsPhone (480) 967-7891Fax (480) 966-5365Email info@tempechamber.orgVisit www.tempechamber.orgSummer Offers a Chance to RenewYourself and Your BusinessThe mission of the Tempe Chamber of Commerceis to build an environment that enhances theeconomic vitality of our membership.Chairman of the BoardMarilyn JoyceChair-ElectVicki KringenTreasurerScott AsherVice-ChairMike GardnerKim WebbImmediate Past ChairMary Lou BessetteDirectorsSteve BauerLorraine BergmanTom BeswickSandy CatourAngela CreedonMarcie GreenbergRobert Normile, Sr.Clark PetersonMary Ann MillerPresident / CEO(480) 736-4280maryann@tempechamber.orgSean DonovanCommunications Director(480) 736-4285sean@tempechamber.orgBrian KrupskiMembership Development(480) 736-4287brian@tempechamber.orgRenée Lopata, CAESenior Vice President(480) 736-4284renee@tempechamber.orgCatherine MayorgaVice President Public Affairs(480) 736-4282catherine@tempechamber.orgDirectors (cont.)Jim ScusselCarl StreiffEx-OfficiosEric EmmertStephanie NowackJim RundChris SalamoneJohn MillerCommittee ChairsMary Lou BessetteMonte BorgesonNeil ChitelEric EmmertLt. Col. Pam JacksonJoan Jakel-SmithMarilyn JoyceJuly LivingstonKelly LorenzenJennifer SkinnerPat ThielenMalene VesselShauna WarnerHeidi SantosBookkeeper(480) 736-4289heidi@tempechamber.orgKari SlivaVP of Communicationsand Special Events(480) 736-4283kari@tempechamber.orgMagdalena WareckaDirector of Operations(480) 736-4281magdalena@tempechamber.orgKristin KnottsCustomer Service Representative(480) 967-7891info@tempechamber.orgThe Business Advocate is designed by grantdarrah.com(480) 374-7460. Printed and mailed by OfficeMax (480) 921-1581.Articles are written by Chamber Staff.“Summer vacation.” Remember the excitement that phraseused to carry with it?While most of us can’t take several weeks off and close downour companies for the summer, we do need to find ways torenew ourselves.The past several months have been stressful and challengingfor most of us. We have struggled personally as we workthrough the financial decisions that will guide our future through these unsettled financialtimes, and professionally as we work through the tough decisions that will guide ourcompanies through these unsettled economic times. Yet, there are some indications that theeconomy is beginning to look up once again!Sometimes we need to take a deep breath and step back to renew ourselves and reset thestress meters so we can stay equipped for the tests still to come. Travel deals abound thisyear, so do your part to move money around the economy and take a vacation! Find a wayto have a new experience. Travelling or even experiencing something new in your ownbackyard can give you renewed energy and stamina to deal with the day-to-day challengeswe are facing.The Tempe Chamber is taking a couple of great trips this fall. If you can manage to get away,join us for a new trip to China or spend some time relaxing with us under the warm Tuscansun in Italy. If a big trip isn’t on your agenda this year, take a look around at the wonderfulvenues and experiences that are available right here in our own community.A weekend getaway to one of our local hotels (who all have great summer rates) with a dayat the lake, an evening at Gammage and Sunday brunch at the Top of the Rock will reallygive you a chance to rejuvenate! How about championship golf, great hiking and a fabuloussteak at Monti’s? Our community is rich with opportunity, and now is a great time to assesyour stress level and find some great activities to change it up and give you a new start. It’ssummer vacation - time to play!It seems hard to believe that the Chamber is almost through another fiscal year. Next monthnew officers will take over on our Board of Directors and we will begin a new fiscal year. Iwould be remiss if I did not express my appreciation for the opportunity I have had this yearin serving as your Chairman. I have learned a great deal and will leave this position far richerfor the associations I have gained and the friends I have made. It has been a steep learningcurve and I appreciate the patience and support I have had from all of you as members.I must conclude this with my most sincere thanks and appreciation for the staff membersat the Chamber. They are a fabulous team and are serving all of us well. They have workedtirelessly to cut operating costs, bring new ideas to the table, and execute their jobs asefficiently as possible. My hat is off to this great team!Thanks and have a wonderful summer!Warmest Regards,Marilyn JoyceChairmanTempe Chamber of Commerce2June 2009 : Business Advocate

SCF SAFETYWatch Your Step around TrenchesExcavation and trenching are among the most hazardous constructionoperations. Cave-ins pose the greatest risk, but other hazards include fallsand falling loads or equipment. Soil composition, gravity and the law ofphysics combine in a manner that will ensure that all trenches eventuallywill collapse. Safety tips include:• Keep heavy equipment away from trench edges• Keep surcharge loads at least 2 feet (0.6 meters) from trench edges• Know where underground utilities are located• Test for low oxygen, hazardous fumes and toxic gases• Inspect trenches at the start of each shift• Inspect trenches following a rainstorm• Do not work under raised loadsTrench safety lies in the careful preparation of the worksite and testingthe soil. Any trench that is five feet deep or deeper requires a protectivesystem, unless the excavation is made entirely in stable rock. Trenchesdeeper than 20 feet deep require a protective system designed or basedon data prepared by a professional engineer.Workers can educate themselves about trench safety and request anassessment if work conditions appear to be unsafe. To maintain safetywhile working in and around a trench, follow OSHA guidelines, monitorthe soil conditions and use appropriate shoring or sloping methods.Provided by Tod Dennis, Association Coordinator.For more information on workplace safety please contact your SCFAssociation Coordinator.BOOTS FOR TROOPS PROGRAM RETURNS TO ARIZONAThe Tempe Chamber of Commerce and its Military Affairs Committee are lending supportto the locally founded Tempe Veterans Foundation and its “Boots For Our Troops” program.Through the program, businesses and retail outlets have the opportunity to supportArizona’s veterans, military personnel and their families.The “Boots for Our Troops” program provides participating retail stores, hospitality outlets,and other businesses with combat boot-shaped cut outs. Patrons can purchase one, writetheir name or a message on it and display it at the business. The funds collected supportreintegration services, counseling, financial aid and scholarships for Arizona veterans.“It’s an easy and convenient way for Arizonans to express their appreciation for the sacrificesof our Veterans, military personnel and their families in defending our country and ourfreedoms,” said David Lucier, President of the Tempe Veterans Foundation.“We are thrilled for the opportunity to partner with Bashas’ so that the impacts of militaryservice on these brave men, women and families are mitigated,” said Project Manager RichBank.The general fundraising drive will run from August 1 to October 31, 2009. Tempe VeteransFoundation is a recognized 501(C)3 nonprofit and donations are tax deductible. For moreinformation on how stores or individuals can participate, contact the Tempe VeteransFoundation at (480) 703-4008.June 2009 : Business Advocate 7

Friday, June 5, 2009Social Media Seminar - Blogging7:30 a.m. – 9:00 a.m.Rio Salado College2323 W. 14th St.5Friday, June 19, 2009Social Media Seminar - Your Social Media Business Plan7:30 a.m. – 9:00 a.m.Rio Salado College2323 W. 14th St.19The latest session of our Social Media Seminar Series will focus on blogging. Blogs havereshaped the web, impacted politics, shaken up journalism, and enabled millions ofpeople to have a voice and connect with others. By the time you complete this sessionyou’ll be well on your way to taking advantage of this amazing tool. Hosted by RioSalado College with refreshments provided by Marketside by Wal-Mart.Advance registration is required. Walk-ins cannot be accommodated.$20 Members, $35 General PublicThursday, June 11, 2009Networking @ Noon11:30 a.m. – 1:00 p.m.Heidi’s Events and Catering2095 W. 15th St.Employing effective networking techniques is a powerful way to promote yourbusiness, make strong connections and outperform your competition. Learn the art ofrelationship building, enjoy lunch and have fun promoting your services at this “speeddating for business” event. Networking @ Noon is sponsored by Telesphere.$25 Members in Advance, $30 Members on Day Of Event, $35 General Public12Friday, June 12, 2009Social Media Seminar – Viral Videos7:30 a.m. – 9:00 a.m.Rio Salado College2323 W. 14th St.Sponsored by:11Both traditional and cutting-edge companies are capitalizing on the viral video trendand yours can, too. With even the simplest digital camera and a few minutes of work,your promotional, marketing or informational video can be accessible to the entireglobe. Hosted by Rio Salado College with refreshments provided by Marketside byWal-Mart.Advance registration is required. Walk-ins cannot be accommodated.$20 Members, $35 General PublicTuesday, June 16, 2009Business Before Hours7:30 a.m. - 8:30 a.m.IKEA2110 W. Ikea WayJoin the Tempe Chamber for a morning of fabulous food and networking. Bringbrochures and business cards and be ready to give a 30-second commercial aboutyourself or your business. This is a wonderful way to start the day and meet with yourfellow business people. A light breakfast is provided.Free for Members, $7 General PublicThursday, June 18, 2009Using Referral Marketing to Double Your SalesHot Topics and LunchEmbassy Suites4400 S. Rural Rd.Sponsored by:Sponsored by:GUARANTEEDcarpet systems16People buy products and services in any economy. The question is, are they buyingfrom you? You can weather the storm of a challenging economy if you focus yourattention on referral marketing to reach buyers. Referral marketing expert VictoriaTrafton, owner of Referral Institute of Central Arizona, will present a seminar on usingproven techniques to find new and lucrative sources of referrals and sales.Attendees will leave the seminar with these valuable skills:• Where to locate 8 sources of referrals• How to utilize potential referral sources in your current network• How to deal with people who don’t return your referralsVictoria is a Vice President, one of seven Partners, and a Master trainer for Referral Instituteworldwide. Referral Institute helps business owners and sales people work less, play moreand double their revenue through the Referrals for Life learning system.$25 Members in Advance, $30 Members on Day Of Event, $35 General Public18This wrap-up seminar will “bring it all together” and ensure that your presence in theonline community is efficient and effective by teaching how to craft an overall socialmedia business plan. The perfect ending to this series, this session will be instrumentalto your success in the Web 2.0 social media universe. Hosted by Rio Salado Collegewith refreshments provided by Marketside by Wal-Mart.Advance registration is required. Walk-ins cannot be accommodated.$20 Members, $35 General PublicTuesday, June 23, 2009Tempe Chamber Annual Luncheon11:00 a.m. Registration, 12:00 p.m. Program1:30 – 2:00 p.m. SeminarsFiesta Resort and Conference Center2100 S. Priest DriveOur Annual Luncheon celebrates the Tempe Chamber’s successes over the pastyear and introduces the incoming Board of Directors and Committee Chairs. Thisyear’s theme is “21st Century Marketing” and will re-energize your marketing andsales efforts as three expert keynote presenters share ways to heighten consumerawareness of your business. Attendees will learn simple yet effective tools to put inplace immediately to increase sales. The event also features a delicious lunch, exhibits,and break-out sessions to fine tune your business plan.$50 Members, $65 General PublicWednesday, June 24, 2009Business After Hours5:30 p.m. - 7:30 p.m.Aloft Hotel951 East Playa Del Norte DriveSponsored by:Grow Your Profits with a MondayMorning Update Sponsorship23Join your colleagues for an evening of great food, fun and networking. This informalmixer provides a welcoming and casual atmosphere where you can meet and minglewith other members of the business community.Free for Members, $10 General PublicThursday, June 25, 2009Business Owners Forum7:30 a.m.El Penasco Mexican Kitchen19 E. Broadway at Mill Ave.Sponsored by:2425Engage in peer-to-peer networking, information sharing and consultation withyour fellow business owners at this casual breakfast. Attendance is strictly limited tobusiness owners only. Free for members. Breakfast is available for a minimal cost.Every Monday, our weekly newsletter is sent via email to nearly2,000 members of the Tempe Chamber community and sharedthrough internal distribution with many more. For an investmentof $100 per edition your company name and contact informationwill be positioned at the top of the newsletter with a “Sponsoredby” tagline above it. Sponsors also will receive a 100-word textad or offer of their choice at the top of the “Community News”segment. This is a great way to gain visibility and recognition for aminimal expense. Contact Sean at (480) 736-4285 orsean@tempechamber.org to secure your spot. Multiple dates andspecific weeks can be reserved in advance.

JUNE 2009Arizona Mattress OverstockIan Likwarz1415 E. University Dr. #111Tempe, AZ 85281Ph: (602) 689-3556ianfrancisgreen@gmail.comCity Market and DeliSteve Putrus74 E. Rio Salado PkwyTempe, AZ 85281Ph: (480) 921-0111qputrus@aol.comwww.citymarketanddeli.comCommunity Tire & AutomotiveService SpecialistsJohn Culbert4139 E. University Dr.Phoenix, AZ 85034Ph: (602) 470-0677F: (602) 470-0073C-5@communitytireaz.comwww.communitytireaz.comDress BarnPam Bushon55 S. McClintock Rd. #115Tempe, AZ 85281Ph: (480) 968-6079www.dressbarn.comDress BarnPamela Simpson5000 Arizona Mills Cr. #510Tempe, AZ 85283Ph: (480) 831-5191www.dressbarn.comGerrol Law OfficesJason M. Gerrol60 E. Rio Salado Pkwy, Suite 900Tempe AZ, 85281Ph: (480) 366-5969F: (480) 366-5801jason@gerrollaw.comwww.gerrollaw.comHilton Phoenix Chandler HiltonNicole Proulx2929 W. Frye Rd.Chandler, AZ 85224Ph: (480) 899-7400F: (480) 899-7420nicole.proulx@hilton.comhttp://phoenixchandler.hilton.comHunter Hagan & CompanyDebra Hunter4250 North Drinkwater Boulevard, ste 320Scottsdale, AZ 85251Ph: (800) 768-7017F: (480) 941-2188info@hunterhagan.comwww.hunterhagan.comInfinite ElectricityMarilizabeth BirkPO Box 30852Phoenix, AZ 85046Ph: (480) 251-8457F: (602) 971-7244mare.birk.ie@gmail.comwww.infinite-electricity.comInvention Resource InternationalAlan Henrick60 E. Rio Salado Pkwy., #900Tempe, AZ 85281Ph: (480) 248-8424F: (480) 907-2635contact@inventionresource.comwww.inventionresource.comJoe’s Crab ShackTim Mace1606 W. Baseline Rd.Tempe, AZ 85283Ph: (480) 345-0972Joe’s Crab ShackCorey Sullivan1604 E. Southern Ave.Tempe, AZ 85282Ph: (480) 730-0303F: (480) 730-0202JRT HuntCindy Sylvester1107 West Geneva Dr.Tempe, AZ 85282Ph: (480) 968-5928F: (480) 967-5929C.sylvester@jrthunt.comwww.jrthunt.comKaditek, Inc.Mohammed Fennich, Ph.D.4635 S. Lakeshore Dr. #202Tempe, AZ 85282Ph: (480) 345-4183fm@kaditek.comwww.kaditek.comOpenRain LLCPreston Lee2220 S. Country Club Dr. #107Mesa, AZ 85210Ph: (480) 213-0494F: (602) 680-5780preston.lee@openrain.comopenrain.comPour MastersDave Foreman2237 E. Williams Dr.Phoenix, AZ 85024Ph: (602) 430-3091F: (602) 942-7515info@pourmasters.comwww.pourmaster.comResidence Inn by MarriottSherri Harn5075 S. Priest Dr.Tempe, AZ 85282-6653Ph: (480) 756-2122F: (480) 345-2802Sherri.Harn@marriott.comwww.residenceinn.comRichetto Chiropractic &RehabilitationDr. P. Andrew Richetto600 W. Ray Rd., Ste D-2Chandler, AZ 85225Ph: (480) 370-6888F: (602) 606-7785dr.drew3@hotmail.comwww.temperehabchiropractor.comsnapfactory LLCDiane Wallace3815 E. Grove, Suite 5Phoenix, AZ 85040Ph: (480) 734-6070diane@snapfactory.comwww.snapfactory.comTempe Veterans FoundationDavid LucierPh: (480) 703-4008davidflucier@cox.netwww.tempeveteransfoundation.orgThe Alternative Board/ARH ConsultingAllan Himmelstein2510 S Taylor DriveTempe, AZ 85282Ph: (480) 656-3565F: (480) 656-3566allanh@tab-eastvalley.comwww.tab-scottsdale.comUnicorn MediaRita Walz24 W. 5th Street #203Tempe, AZ 85281Ph: (480) 214-4859rita@unicornmedia.comwww.unicornmedia.comUS Preferred RealtyLloyd Heath1255 W. Baseline Rd., Suite 182Mesa, AZ 85202Ph: (480) 756-9922F: (480) 756-9966lloyd.heath@cox.netwww.azquest4hiomes.comwww.tempechamber.org Phone (480) 967-7891 Fax (480) 966-5365The Tempe Chamber of Commerce 909 E. Apache Blvd., PO Box 28500, Tempe, AZ 85285-8500

JUNE 2009All content and text on this page are provided directly by the individual members and businesses. The Tempe Chamber ofCommerce is not responsible for errors, inconsistencies or omissions.RV Rental OutletDonn Kaebisch2165 E. Apache BlvdTempe, AZ 85281Ph: (480) 461-0023donnk@rvrentaloutlet.comwww.rvrentaloutlet.comWe provide top of the line RENTAL RECREATIONAL VEHICLES that are perfect for camping, these units are all late model, COMPANYOWNED AND MAINTAINED for exploring Arizona’s national parks and scenic byways, tailgating, weekend excursions - and so muchmore. For every passion, there’s an RV to help you enjoy it more. Even if you’re RVing for the first time, features like automatictransmissions, power brakes, and steering make it easy for experienced drivers to adjust to the difference in size, height, andweight.The Alternative Board/ARH ConsultingAllan Himmelstein2510 S Taylor DriveTempe, AZ 85282Ph: (480) 656-3565F: (480) 656-3566allanh@tab-eastvalley.comwww.tab-scottsdale.comThe Alternative Board and ARH Consulting of the East Valley is where business owners help other business owners in a confidential“think tank” setting. Can you imagine yourself with up to 10 experienced decision makers helping you with issues in sales,marketing, cash management, and general problem solving? We help you change perspective, improve your business, and enjoylife with peer Advisory Boards, business assessment tools, and private coaching. The Alternative board has over 3500 membersnationally, who have benefited from this process.