“Play time...” - Ikea

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“Play time...” - Ikea

“Play time...”

IKEA Press Office

Nicki, Helen, Giorgio and Lewis

Tel: 020 8233 2378 Fax: 020 8451 2813 Email: pruk@memo.IKEA.com

www.IKEA.co.uk

© Inter IKEA Systems B.V. 2007

Play time February 2007


1 BARNSLIG soft toys from £1.99

2 BARNSLIG box with lid £2.29/2pk

3 LEKA baby gym £22.90

4 BARNSLIG PRICKAR blankets

5 IKEA PS LÖMSK chair £39.90

PLAY TIME

Who you are is decided between the ages of 0 and 7.

All our senses develop between these ages and it is

during these vital years that our personalities are

formed, and we become who we are today.

Makes you think doesn’t it?

Play is the most important activity of all. Through play

our bodies muscles and brain get all the stimulation

they need. When children play they are not just

children, they are fireman or princesses or astronauts.

1

PLEASE NOTE: The complete BARNSLIG range

is available in stores from April 1st 2007

Our furniture may have to be ready to go to the moon

one minute and a farm the next.

We believe that home is the most important

playground in the world. By thinking with a childish

mind, we can produce well designed functional

furniture that fit the needs and imaginations of

children. In this press pack we will present our wide

range of children's furniture, textiles and toys and help

you to discover the child within.

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4

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01 in 02 in

5


1

CHANGING UNITS

TEXTILES PASTEL

1

1 NEW LEKSVIK nursury

range (available in store

from April 1st 2007)

2 SNIGLAR changing

table £14.99

3 HENSVIK changing

unit £59

4 GUNLLUNGE

changing mat £5

2

1 MINNEN LAPPAR quilt/blanket £7.49

2 MINNEN NÄPEN range:

quilt cover set £6.99

cot bumper £9.99

(Also available in pink, Cot Bumper available

in store from April 1st 2007)

2

3

4

3

4

3 MINNEN NÄPEN blanket £4.49 (Also available in blue)

4 MINNEN BRODYR quilt cover set £9.99

5 MINNEN LAMM mobile £3.99

5

1

1 BARNSLIG FÅGEL musical

bird £3.99

2 BARNSLIG fabric in assorted

designs 100% cotton £4.99/metre

3 BARNSLIG PRICKAR cot quilt

cover set £8.99

4 BARNSLIG RUND rug £7.99

5 BARNSLIG FLODHAST

soft toy £5.99

1 BARNSLIG mobile £4.99

2 & 3 NEW LEKSVIK 2 draw cabinet with

changing table top and Tall cabinet

(available in store from April 1st 2007)

4 GULLIVER wall mounted changing unit

£49.90

3

FURNITURE

TEXTILES RAINBOW

5

03 in 04 in

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2

3

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4

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05 in

1

Did you know?

The MINNEN ROS quilt

cover has a different

design on each side so you

can give your bed a new

look just by turning

your quilt over.

5

4

3

6

2

1 MINNEN BRODYR

bed canopy £11.99

2 MINNEN

Pendent lamp £11.99

3 MINNEN ROS

quilt cover set £10.99

4 MINNEN chair £11.99

5 MINNEN treasure

chest £9.99

7

FAIRYTALE

We think playing is more fun after a good nights sleep. Children need peace and quiet

to able to wind down and if your little princess finds it hard going to bed we recommend

creating a cosy and secure sleeping environment. Like us children need their own

private space. A bed canopy lets the light through but creates a completely cosy and

relaxed new atmosphere in a room, teamed with a soft imaginatively patterned satin

cotton quilt cover – well this could be the beginning of a very good nights sleep.

8

FOR YOUR

PRINCESS

Under £200

6 HENSVIK wardrobe £79

7 HENSVIK storage unit £39

8 HENSVIK bed with guard rail

(excludes mattress) £49

TOTAL COST = £167

6

1

2

5

4

7

FOR YOUR

PRINCE

3

8

3 MINNEN extendable bed £49

4 LEKSVIK wardrobe £129 (available in

store from 1st April 2007)

5 DEGERNES under bed storage box £19.99

TOTAL COST = £197.99

1 MINNEN DRAKE curtains £11.99

2 KAXIG pendent lamp £10.99

6 MINNEN FACKLA wall light £9.99

7 MINNEN DRAKE rug £18.99

8 MINNEN DRAKE quilt cover set £10.99

9 MINNEN DRAKE bedspread/blanket £7.49

9

06 in


Under £100

1 KRITTER bed £39

2 MAMMUT bedside table £14.99

3 TROFAST frame £29.90

TROFAST boxes £1.49/each (6 shown)

TOTAL COST = £92.93

5

1

2

JUNGLE

FEVER

4 BARNSLIG DJUR curtains £9.99

5 SMILA BLOMMA wall light £4.49

6 BARNSLIG DJUR quilt cover set £11.99

7 BARNSLIG LEJON soft toy £1.99

8 BARNSLIG RAND rug £18.99

9 BARNSLIG DJUR cushion £4.99

6

7

PLEASE NOTE: The

BARNSLIG range is

available in stores

from April 1st 2007

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8

4

9

8

BRIGHT AND BEAUTIFUL

Mammut furniture is furniture that doesn’t look like furniture, but more like

something you would see in a cartoon. All the corners are rounded , so it

doesn’t hurt if children run into them. The round table even has a raised

edge so if something is spilt it doesn’t immediately end up on the floor.

Did you know?

Tidying up can be fun if

you make it into a game.

For example, you can see

how many toys you can throw

in the opening holes of the

IKEA PS FANGST

hanging storage.

1 1 KORALL KRABBA chair pad £2.99

2 KORALL FISK rug £2.99

3 KORALL REV quilt cover set £8.99

4 MAMMUT chair £10.99

5 KORALL SKÖLDPADDA storage basket £3.99

6 MAMMUT table £24

2

9

Under £300

UNDER

THE SEA

7 MAMMUT bed £105

8 MAMMUT wardrobe £99

9 MAMMUT 3 draw chest £69

TOTAL COST = £273

07 in 08 07 in

7

4

6

5

3


1

SWEET DREAMS

Foam mattresses provide a stable sleeping comfort and

absorb the shock of body movements, ensuring that your

child has a restful and uninterrupted nights sleep. These

mattresses are both soft, flexible and have a yielding

material that have the ability to resume and rebuild

there shape.

Bonell springs automatically increase their resistance to

suit the weight placed on them. A covering foam layer

makes the mattress stable and follow the contours of a

child's body.

Did you know?

The SULTAN SUSSA

mattress is smooth one

side and egg shaped the

other for improved air

circulation.

2

3

4

5

09 in 10 in

6

7

9

8

1 KRAMA mattress protector 75x150cm £4.99

2 SULTAN SNARKA foam mattress

smooth both sides 70x160cm £19.99

3 SULTAN SUSSA foam mattress 70x160cm £32

4 SULTAN BLUNDA foam mattress 70x160cm £27

5 LEN cot pillows 35x55cm £5.99/ea

10

6 SULTAN SLUMRA mattress pad polyester wadding

1.5cm thick. 70x160cm £14.99

7 SULTAN DRÖMMA sprung mattress. 70x160cm £42

8 LEN fitted sheets 80x200cm £5.99/3pk. 70x160cm size available £4.99/ea

9 SULTAN SOVA foam mattress for extendable bed 80x200cm £29/3pcs

10 SULTAN SUSSA foam mattress for extendable bed 80x200cm £39/3pcs

Please note all the SULTAN mattresses captioned above are also available in cot

sizes with the exception of the SULTAN SOVA mattress.


TROFAST frames available in solid

pine or white foil finish from £19.99

TROFAST boxes available from 99p

MAKE TIDYING UP FUN

We believe smart solutions create more room to play.

Our Expert says

“ The whole TROFAST series is designed around a limited number of widths, depths and heights

making everything easy to adapt, so it can grow with the needs of your child. TROFAST boxes

live in one place but can also be easily carried around the house to where your child wants to

play. TROFAST is also a play area in itself. Children can climb on it and pretend that it’s a


racing car or spaceship - it’s not just your child that’s growing but their imagination too.

Children need space to play, a place where there is space. So the battle for a little more

tidiness isn’t just for your sake but for your children’s too.

Emma Carson,

Home Furnishing Specialist for IKEA UK

11 in 12 in


THIS PAGE

FEEDING TIME

4

1 HUNGRIG baby set £4.99/5pieces

2 MATA baby set £1.29/3pcs

3 MUMSA toddler set £5.99/6pieces

4 KALAS mugs, bowls, plates 99p/6pk each item

5 KALAS cutlery set 99p/18pcs

OPPOSITE PAGE

1 BARNSLIG RAND bib (available in stores from

April 1st 2007)

2 INGOLF junior high chair (available from 1st May 2007)

3 BARNSLIG DJUR bib (available in stores from

April 1st 2007)

4 GULLIVER high chair, antique stain £28

5 KLADD bibs £1.99/5pk

6 ANTILOP high chair £11.99 high chair tray £3

7 STADIG supporting cushion £3.49

5

2

1

3

13 in 14 in

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3

5

4

2

7

6


15 in

1 PATRULL first aid kit £8.99

2 PATRULL SMIDIG extension gate from £5.99

3 PATRULL smoke detector £4.99

4 PATRULL gas detector £16.99

5 PATRULL drawer/cabinet lock £2.99/6pk

6 PATRULL door stop £2.99/2pk

7 PATRULL bath tub mat £1.69

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4

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7

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2

PROTECT YOUR LITTLE ASSETS

We know that children don’t think about safety when playing; so we do.

Did you know?

PATRULL reflectors are

easy to attach to a childs

school bag or clothing and

are a fun way to help

children be seen when

it gets dark.

11

9

10

8

8 PATRULL window catch £2.99/2pk

9 PATRULL hob guard. New design

available from 1st April 2007

10 PATRULL reflective vest 3-6yrs ass.

cols £2.29 7-12 yrs ass. cols £2.99

Adult in yellow only £3.99

11 PATRULL reflective charm £3.99/6pk

16 in


TOY TIME

5

TRADITIONAL:

1 MULA wagon £6.49

2 MULA abacus £6.99

3 MULA hammer block £9.49

4 LILLABO train set £6.99

5 MULA crane £9.49

1

4

2

TRADITIONAL

5

GET CREATIVE:

1 MÅLA artists set £5.49

2 MÅLA assorted coloured

paper £3.49

3 MÅLA easel £13.99

4 MÅLA paint £4.99

5 MÅLA felt-tip with stamps

69p/6pk

3

GET

CREATIVE

1

2

3

4

6

GO SOFT

GO SOFT:

1 KORALL BLÄCKFISK

soft toy £3.99

2 MINNEN DRAKE dragon £7.99

3 BARNSLIG KROKODIL

soft toy £5.99

4 BARNSLIG ELEFANT

soft toy £1.99

5 BARNSLIG KAMEL soft toy

£3.99

6 KORALL HAJ soft toy £3.99

1

5

3

2

ROCK ‘N’ ROLL:

1 IKEA PS LÖMSK swivel

armchair £39.90

2 MINNEN rocking bench

£19.99 shown with

MINNEN hobby horse £7.99

3 IKEA PS SVINGA

hanging seat £39.90

4 RUSIG rocker £5.99

3

4

ROCK

‘N’

ROLL

1 2

17 in 18 in

4

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