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BECOMING<br />
AWARE<br />
<strong>Stories</strong> <strong>of</strong> <strong>Impact</strong><br />
Hunger and obesity are two overlapping extremes<br />
taking a toll simultaneously on Texas’<br />
youth. KCOS-<strong>TV</strong> in collaboration with other Texas<br />
PBS stations brought awareness to the concern<br />
through its participation in Texas Feeding Minds.<br />
The major outcome <strong>of</strong> the project is Feeding<br />
Minds: Texas Takes on Hunger and Obesity.<br />
This news-style documentary is scheduled to air<br />
statewide on Feb. 23 at 8 p.m. The program is a<br />
series <strong>of</strong> woven short documentaries from the contributing<br />
stations that shine a light on the topic to<br />
generate successful solutions used in Texas. Participating<br />
stations included El Paso, San Antonio,<br />
Corpus Christi, Austin, Dallas, Houston, Lubbock<br />
and Amarillo.<br />
El Paso’s KCOS-<strong>TV</strong> produced a short standalone<br />
documentary featuring La Mujer Obrera<br />
who’s recognized for opening Mercado Mayapan.<br />
It <strong>of</strong>fers healthy food alternatives and classes<br />
within its facility to the impoverished Chamizal<br />
neighborhood.<br />
The documentary travels across Texas to share<br />
solutions and overall bring awareness to the issue<br />
<strong>of</strong> hunger and obesity. But KCOS-<strong>TV</strong> wanted to<br />
bring it back home. What’s the magnitude <strong>of</strong> the<br />
issue in El Paso? What can be done to avoid the<br />
escalation <strong>of</strong> the problem? To answer these questions,<br />
we asked representatives from organizations<br />
that are making their mark in El Paso and reaching<br />
out to alleviate the issue at hand.<br />
That day we had Kevin Pearson, President/<br />
CEO <strong>of</strong> the YMCA-El Paso, Rubi Orozco, public<br />
health specialist from La Mujer Obera, Celeste<br />
Care, senior nutritionist <strong>of</strong> the WIC program, Tim<br />
Cox representing Kelly Memorial Food Pantry<br />
and Marissa Acosta, nutrition educator from El<br />
Pasoans Fighting Hunger.<br />
This two-part project began in the fall <strong>of</strong> 2011<br />
with an outreach program. Texans <strong>of</strong> all ages<br />
shared stories on the topic via a YouTube channel.<br />
El Pasoans from the YMCA, El Pasoans Fighting<br />
Hunger, Kelly Memorial Food Pantry, Socorro<br />
High School Summer Tennis Program and Riverside<br />
Elementary contributed about 100 videos in<br />
total featured in the channel: www.youtube.com/<br />
texasfeedingminds. The effort, which was possible<br />
by loaning digital cameras to the groups, will continue<br />
updating stories through February.<br />
PROHIBITION IN THE BORDERLAND<br />
Many times, history repeats itself.<br />
That simple lesson was one that was learned in<br />
Prohibition in the Borderland, a 10-minute piece<br />
made in collaboration with Texas PBS to complement<br />
the national Ken Burns’ fi lm, Prohibition.<br />
The local piece gave Prohibiton a unique angle<br />
by focusing it on the Texas-Mexico border. To illustrate<br />
the borderland in the 1920s and compare<br />
it to the eerily similar drug wars <strong>of</strong> today, KCOS-<br />
<strong>TV</strong> reached out to a local historian, Bob Chessey<br />
and three University <strong>of</strong> El Paso-Texas pr<strong>of</strong>essors-<br />
-Dr. Charles Ambler, Tony Payan and Dr. Howard<br />
Campbell.<br />
The fi lm also delves into the civility issues surrounding<br />
Prohibition and narcotraffi cking now.<br />
For the short documentary there was a web-<br />
KCOS-<strong>TV</strong> REPORT TO THE COMMUNITY<br />
We didn’t stop with just local programs. KCOS-<strong>TV</strong> extended its reach by<br />
collaborating with Texas PBS and co-producing two documentaries featured<br />
in the schedules <strong>of</strong> other PBS stations in the state. These documentaries<br />
highlighted two major issues affecting the borderland community--the<br />
coexistence <strong>of</strong> hunger and obesity and Mexico’s drug violence.<br />
FEEDING MINDS: TEXAS TAKES ON HUNGER & OBESITY<br />
site created. This site allowed stories that were<br />
not covered in the piece to be accessed online. It<br />
allowed other communities such as Galveston to<br />
give a hometown perspective to Prohibition as<br />
well. There you could also access the 10-minute<br />
short documentary.<br />
There was also an outreach component. This<br />
component was held during the Plaza Theater<br />
Classic Film Festival in El Paso. There KCOS<br />
worked with Texas Archive <strong>of</strong> Moving Images to<br />
collect old footage to be archived. Also involved<br />
was the El Paso Public Library who discovered<br />
images for the fi lm.<br />
This project, which aired Mon., Oct. 5 across<br />
Texas, was made possible through a grant from<br />
WETA.