MKT 578 Week 6 Learning Team Project Public Relations Plan Powerpoint/Uoptutorial
Resources: University 聽Material: Public Relations Learning Team Project; Week Two Problem Framing Paper; Week Three Public Relations Stakeholders Paper; Week Five Public Relations Planning Paper Additionally, create and submit a 15- to 20-slide Microsoft庐 PowerPoint庐 presentation that includes detailed speaker notes that illustrate how the material would be delivered to an audience based on the organizational scenario described in the Learning Team鈥檚 Weeks Two and Five assignments, as well as the Individual assignment for Week Three. This assignment incorporates the prior three project installments, while integrating new information relevant to developing and implementing a public relations response or campaign for the selected scenario. Include the following in the plan: The detail discussed in prior papers, with applicable additions, changes, deletions, explanations per previous feedback, regarding organizational background, the problem or opportunity facing the organization, the publics and target audience(s), the objectives targeted by the campaign, the research requirements, and the public relations tactics Additional public relations messages delivered via web-based and social media A thorough discussion regarding projected costs and how expense will be managed to keep the effort within budgeted constraints A discussion of the crisis management implications inherent to the scenario Contingency plans for potential information that has yet to be disclosed regarding the scenario or another potential event that could compound the severity of the existing scenario
Resources: University 聽Material: Public Relations Learning Team Project; Week Two Problem Framing Paper; Week Three Public Relations Stakeholders Paper; Week Five Public Relations Planning Paper
Additionally, create and submit a 15- to 20-slide Microsoft庐 PowerPoint庐 presentation that includes detailed speaker notes that illustrate how the material would be delivered to an audience based on the organizational scenario described in the Learning Team鈥檚 Weeks Two and Five assignments, as well as the Individual assignment for Week Three. This assignment incorporates the prior three project installments, while integrating new information relevant to developing and implementing a public relations response or campaign for the selected scenario.
Include the following in the plan:
The detail discussed in prior papers, with applicable additions, changes, deletions, explanations per previous feedback, regarding organizational background, the problem or opportunity facing the organization, the publics and target audience(s), the objectives targeted by the campaign, the research requirements, and the public relations tactics
Additional public relations messages delivered via web-based and social media
A thorough discussion regarding projected costs and how expense will be managed to keep the effort within budgeted constraints
A discussion of the crisis management implications inherent to the scenario
Contingency plans for potential information that has yet to be disclosed regarding the scenario or another potential event that could compound the severity of the existing scenario
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<strong>MKT</strong> <strong>578</strong> <strong>Week</strong> 6 <strong>Learning</strong> <strong>Team</strong> <strong>Project</strong> <strong>Public</strong> <strong>Relations</strong> <strong>Plan</strong> <strong>Powerpoint</strong><br />
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Resources: University 聽 Material: <strong>Public</strong> <strong>Relations</strong> <strong>Learning</strong> <strong>Team</strong> <strong>Project</strong>; <strong>Week</strong> Two<br />
Problem Framing Paper; <strong>Week</strong> Three <strong>Public</strong> <strong>Relations</strong> Stakeholders Paper; <strong>Week</strong> Five <strong>Public</strong><br />
<strong>Relations</strong> <strong>Plan</strong>ning Paper<br />
Additionally, create and submit a 15- to 20-slide Microsoft 庐 PowerPoint 庐 presentation that<br />
includes detailed speaker notes that illustrate how the material would be delivered to an audience<br />
based on the organizational scenario described in the <strong>Learning</strong> <strong>Team</strong> 鈥 檚 <strong>Week</strong>s Two and Five<br />
assignments, as well as the Individual assignment for <strong>Week</strong> Three. This assignment incorporates<br />
the prior three project installments, while integrating new information relevant to developing and<br />
implementing a public relations response or campaign for the selected scenario.<br />
Include the following in the plan:<br />
The detail discussed in prior papers, with applicable additions, changes, deletions, explanations<br />
per previous feedback, regarding organizational background, the problem or opportunity facing<br />
the organization, the publics and target audience(s), the objectives targeted by the campaign, the<br />
research requirements, and the public relations tactics<br />
Additional public relations messages delivered via web-based and social media<br />
A thorough discussion regarding projected costs and how expense will be managed to keep the<br />
effort within budgeted constraints<br />
A discussion of the crisis management implications inherent to the scenario<br />
Contingency plans for potential information that has yet to be disclosed regarding the scenario or<br />
another potential event that could compound the severity of the existing scenario
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