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3 years ago

Destination Adelaide

Destination-Adelaide-Plan-2015

Vision Our vision is to

Vision Our vision is to strengthen the StudyAdelaide brand off-shore, support international education and training providers, and grow our student numbers and Adelaide’s reputation as a leader in delivering a premium education and student experience. In total the State Government has committed $9.9 million dollars over four years for a range of strategic initiatives to position South Australia as the premier destination for international students. P4 DESTINATION ADELAIDE

Measures of Success The Destination Adelaide campaign aims to increase the presence and recognition of BrandSA and StudyAdelaide in international markets, ultimately resulting in growth in international students studying in South Australia. Our measures of success will include: INCREASED NUMBER OF STUDENTS STUDYING IN ADELAIDE MORE LOCAL JOBS INVESTMENT ATTRACTION – STUDENT ACCOMMODATION IN THE CBD INCREASED LEVELS OF STUDENT SATISFACTION INCREASE IN EXPORT EARNINGS MORE STUDENT ACCOMMODATION BEDS A PLAN TO STRENGTHEN, SUPPORT AND GROW OUR INTERNATIONAL STUDENT SECTOR P5

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