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experiments. Similarly, regulatory decisions should have the same quality of process and logic as<br />

scientific experiments, and the outcome should be factual and independently verifiable.<br />

Telecommunications has historically been a highly regulated sector for legitimate reasons: there<br />

was a national telephone company; telecommunications were considered crucial for national<br />

security; and in many countries, the TSPs were de facto tax collectors for the state. However as<br />

communications technologies have advanced and diversified, deregulating the national telephone<br />

monopoly was seen as key regulatory activity. In the last 25 years alone, more than 100 telecom<br />

regulators have been established for this singular task. In fact ensuring the transition from<br />

monopoly to competition is the charter of a telecom regulator. So as much as possible, the<br />

telecom regulator should facilitate market entry, differentiation, and competition. Regulation by<br />

its nature creates distortions and asymmetries, so it needs to be applied in a limited way and only<br />

when absolutely necessary. Pricing and offers are some of the most basic ways that firms can<br />

compete, so this ability should be encouraged.<br />

Following are answers to the consultation questions.<br />

1: Should the TSPs be allowed to have differential pricing for data usage for<br />

accessing different websites, applications or platforms?<br />

The short answer is yes. TSPs should be allowed to have differential pricing, and this is protected<br />

by law. But the need for differentiation can be explained from the basics of economics and the<br />

history of connectivity and content which were always sold with a differentiated price.<br />

Economic justification for differential pricing<br />

We may take for granted why we use prices, but they play an important role in the marketplace.<br />

Prices communicate information to consumers. Prices help to provide efficient distribution of<br />

goods and services. Price regulation, such as ceilings or floors, are in fact distortionary and<br />

misleading, and generally result in shortages or surpluses. In telecommunications this means that<br />

some users would go without connectivity or access. It could also mean that TSPs would have<br />

unused capacity that would be wasted.<br />

The role of pricing in the modern telecommunications is to drive competitive dynamics. Having<br />

differentiated pricing is essential to realizing Prime Minister Modi’s Digital India initiative. Its<br />

three major goals can be realized in party through differential pricing: the creation of new<br />

telecommunications infrastructure; the delivery of digital services; and digital literacy.<br />

Network industries, such as telecommunications, have high upfront costs which are generally fixed<br />

for a large set of users. Once established, the cost of incremental output declines. It makes sense,<br />

therefore, to charge users with lower willingness to pay a discount, and thus cover the overall<br />

costs.<br />

To put it another way, the fixed costs of a network are the same whether there are 1 million or<br />

100 million users. Thus it behooves the TSP to maximize the number of users on the network at all<br />

possible price points because it maximizes revenue. By imposing a rate regulation or price<br />

controls (or by banning the ability to differentiate on price), TRAI will reduce the incentive for a<br />

TSP to invest in new networks. To be sure, some users can afford a higher, regulated price, but<br />

6 | 7 January 2016 | Differential Pricing for Data Services

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