Newspaper & Magazines
Newspaper & Magazines
Newspaper & Magazines
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perfect colour and a quality level that is indistinguishable<br />
from litho printing, with a<br />
production speed of more than 1,000 newspapers<br />
per hour. And at Drupa, Newsworld<br />
Corporation demonstrated its full colour<br />
digitally printed newspaper service with a<br />
number of leading European newspapers,<br />
including the Daily Mail, Le Monde and El<br />
Pais being printed every day on a Truepress<br />
Jet520. It is able to produce both static pa -<br />
ges and 100% variable content. One of the<br />
opportunities that comes from being able to<br />
print variable data is the ability to customize<br />
advertising for the local market.<br />
The quality of printing is also very important<br />
for all the advertisers. International companies<br />
can spend fortunes on promoting their<br />
brand identities and poor reproduction at a<br />
remote print site can cost a publisher an important<br />
advertising account. Quality control<br />
features built into the Screen’s unit are claimed<br />
to eliminate such concerns.<br />
Airlines are one of the biggest customers of<br />
locally printed international newspapers and<br />
being able to offer same day newspapers for<br />
passengers returning to their own country is<br />
an excellent service that adds little to the cost<br />
of a ticket. Some airlines even have the option<br />
of personalizing copies for first class or business<br />
class customers. But most of the time,<br />
newspaper production will be required for<br />
overnight or morning delivery. After finishing<br />
the newspaper run the press can be used to<br />
produce newspaper-related materials such<br />
as inserts, flyers or specialist supplements,<br />
not to mention commercial work like direct<br />
mail, transactional documents and books<br />
and manuals.<br />
Up to 10,000 copies of a 40pp Berliner 315 x<br />
470 mm format in an eight-hour shift are pos -<br />
sible. Each page can be printed in full colour<br />
without any reduction in speed and the use<br />
of multi-size droplet inkjet heads allows exceptional<br />
quality to be achieved. Text remains<br />
legible at the smallest sizes, even if reversed<br />
out of a block of colour and photographs can<br />
No fiction: fiction the daily newspaper on demand - worldwide<br />
PRINT<br />
also be accurately reproduced in colour and<br />
black and white to 520 mm wide. A variety<br />
of substrates can also be used, varying from<br />
inkjet paper to standard paper or even uncoated<br />
stock.<br />
Newsworker is Screen’s dedicated newspaper<br />
workflow application. It is an Adobe In-<br />
Design plug-in which provides an automated<br />
newspaper production tool to prepare and<br />
optimize files from their receipt as publisher<br />
PDFs. After the files are received via the<br />
internet or a dedicated network connection,<br />
Newsworker performs a number of processing<br />
tasks, including imposition, and prepares<br />
the files for printing.<br />
1/2008 N&M NEWSPAPER&MAGAZINES 29