Digital Transformation | EN

msg.group

Operationalization in Practice

Any sufficiently advanced technology is

indistinguishable from magic.

Arthur C. Clarke

Results

The result of the digital experience is: a description of the

technologies for decision makers that is based on the

“business meets technology” method, solution proposals

for the actual realization based on the digital innovation

model, as well as suggestions for expanding the use

case scenarios.

IT Mega Trend

m

influences

uses

m

Objects

Social Media

Cloud

Mobile

Big Data

n

Smart Car

Smart Home

MyInsurance

n

Car

Cell phone

Clock

Toothbrush

n

Use Case Scenario

is part of

“Autonomous driving”

“Predictive maintenance”

Digital key”

n

requires

1

m

Digital Domain

n

uses

m

Technologies

Sensors

Telematics

GPS

RFID

LTE

WLAN

n

pursues

m

Goal

User Experience

User-friendliness

Health

Price

Abbildung 7: Anwendungsbeispiel für das Digital Innovation Model

The Method: Digital Transformation Cycle |

27

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