Stretch and Shrink Sleeves Market
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Transparency <strong>Market</strong> Research<br />
<strong>Stretch</strong> <strong>and</strong> <strong>Shrink</strong> <strong>Sleeves</strong> <strong>Market</strong> 2024<br />
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REPORT DESCRIPTION<br />
Sleeve & shrink sleeve labels are made up of polymer materials that shrink to the product surface when heat is<br />
applied. Sleeve <strong>and</strong> shrink sleeve labelling enables the graphics to be printed around the whole product container.<br />
The <strong>Stretch</strong> And <strong>Shrink</strong> <strong>Sleeves</strong> <strong>Market</strong> is mainly buyer oriented. The global stretch <strong>and</strong> sleeves market is<br />
marked with intense competition due to the increasing presence of both, the large <strong>and</strong> small manufactures.<br />
The key growth drivers for the global stretch <strong>and</strong> shrink sleeves market are: increasing dem<strong>and</strong> for polymer films,<br />
anti-counterfeiting facilities, availability of additional printing space, <strong>and</strong> 360 degree display. The global market for<br />
stretch <strong>and</strong> shrink sleeves has witnessed substantial growth in the recent years owing to rise in the urbanized<br />
population, increasing dem<strong>and</strong> for packaged foods, renaissance of the labeling & packaging industry in developing<br />
economies, <strong>and</strong> increasing emphasis on the use of sustainable materials. Furthermore, the light weight of stretch<br />
<strong>and</strong> shrink sleeves, coupled with their low cost, is expected to foster their market growth in the coming years. In<br />
addition, the increasing applications of shrink <strong>and</strong> sleeves, globally, in various end-use industries such as paper &<br />
textile, food & dairy <strong>and</strong> electronics, for labeling, is expected to further drive the market growth.<br />
However, volatile raw material prices are likely to have an adverse impact on the manufacturing of these labels.<br />
Concerns regarding the recycling <strong>and</strong> disposal of these films due to their non-biodegradable nature are expected to<br />
hamper the market growth. Moreover, the growing buyer attention towards alternate packaging materials, such as<br />
paper, which in turn is lighter <strong>and</strong> also biodegradable, may pose a significant threat to the growth of the market. The<br />
increasing trend of on-line shopping is expected to create new growth opportunities for the global stretch <strong>and</strong> shrink<br />
sleeves market in the coming years, owing to the rising preference for light weight packaging among consumers <strong>and</strong><br />
logistic companies.<br />
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On the basis of polymer film, the global stretch <strong>and</strong> shrink sleeves market is segmented into:<br />
• Polyvinyl Chloride (PVC)<br />
• Polyethylene Terephthalate (PET)<br />
• Oriented Polystyrene (OPS)<br />
• Polyethylene (PE)
• Others (includes PO, PLA, <strong>and</strong> COC)<br />
Currently, the PVC polymer films segment dominates the global market for stretch <strong>and</strong> shrink sleeves industry in<br />
terms of value, <strong>and</strong> is expected to remain the most dominating segment in the market in the coming years.<br />
On the basis of application, the global stretch <strong>and</strong> shrink sleeves market is segmented into:<br />
• Food & Dairy<br />
• Beverages<br />
• Personal Care & Toiletries<br />
• Healthcare & Pharmaceuticals<br />
• Others (includes household care, paper & textile products, <strong>and</strong> electronics)<br />
On the basis of products, the global stretch <strong>and</strong> shrink sleeves market is segmented into:<br />
• Wrap<br />
• Hoods<br />
• <strong>Stretch</strong> <strong>and</strong> <strong>Sleeves</strong> Labels<br />
Due to the increasing use of wrap products for pallet unification in industrial packaging, currently, the wrap segment<br />
dominates the market in terms of value.<br />
On the basis of type, the global stretch <strong>and</strong> shrink sleeves market is segmented into:<br />
• <strong>Shrink</strong><br />
• <strong>Stretch</strong><br />
The stretch type films market is expected to witness moderate growth in the coming years in comparison to shrink<br />
sleeves films market, owing to the better visual qualities <strong>and</strong> enhanced printing capability of the shrink films,
thereby making them more suitable for product advertising. Also, heat shrink sleeves are being increasingly used for<br />
bottle labels <strong>and</strong> packaging of beverages.<br />
On the basis of printing technology, the global stretch <strong>and</strong> shrink sleeves market is segmented into:<br />
• Gravure<br />
• Flexography<br />
• Digital<br />
On the basis of ink, the global stretch <strong>and</strong> shrink sleeves market is segmented into:<br />
• Water Based<br />
• Solvent Based<br />
• UV<br />
Geographically, the global stretch <strong>and</strong> shrink sleeves market is segmented into seven main regions, namely Western<br />
Europe, Eastern Europe, North America, Latin America, Asia Pacific excluding Japan, the Middle East & Africa, <strong>and</strong><br />
Japan. The historical growth of the Latin America <strong>and</strong> Asia Pacific economies has been a feature of the 21st century.<br />
This economic growth has, to a degree, been another major driver for the high levels of growth witnessed in the<br />
global stretch <strong>and</strong> shrink sleeves market. Besides, Asia Pacific is expected to witness the highest growth in the<br />
coming years. Currently, Asia Pacific dominates the global stretch <strong>and</strong> shrink sleeves market on account of rapid<br />
industrialization in economies of India <strong>and</strong> China. Also, countries such as the U.S., Japan, Germany, Brazil, China, <strong>and</strong><br />
India are investing large amounts in the packaging <strong>and</strong> labeling industry to achieve sustained <strong>and</strong> rapid economic<br />
growth. North America <strong>and</strong> Western Europe are expected to witness moderate growth in the coming years as the<br />
manufacturers in these regions are shifting their plants <strong>and</strong> facilities to emerging economies such as China, Mexico,<br />
Brazil, <strong>and</strong> India.<br />
Partnerships & acquisitions, mergers, <strong>and</strong> new product launches are the key strategies being undertaken by key<br />
manufacturers to ensure steady growth in the global stretch <strong>and</strong> sleeves market. Some of the key players covered in<br />
this study on the global stretch <strong>and</strong> shrink sleeves market are Gilberth, Hammer Packaging, AXON, Color Craft, Fuji<br />
Films, Classic Labels Inc., Allen Plastic Industries Co., Ltd., SleeveCO, Fort Dearborn Company, Edwards Label, <strong>and</strong><br />
American Film <strong>and</strong> Machinery.
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