THE KENYAN TEXTILE AND FASHION INDUSTRY

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The Kenyan Textile And Fashion Industry Report 50 @HivosEastAfrica
5. The Way Forward 5.1. Domestic Domestically, the action plan to achieve the above Strategic Goals relies on specific Strategic Objectives under each Strategic Goal and structured activities. The Tables below provide an overview of the proposed Strategic Plan and its corresponding Action Plan Strategic Goal 1: Integrate Local Designers And Small Tailors In The Domestic Retail Market STRATEGIC OBJECTIVE ACTIVITIES 1.1 Graduate from Informal to Formal Sector 1.1.1 Sensitive MSMEs on the benefits of registering their business under the new companies Act 2015 1.1.2 Assist MSMEs to complete the necessary formalities for registration/incorporation 1.2 Build Market Readiness 1.2.1 Training on understanding buyers’ requirements and buying cycles 1.2.2 Assist in preparing proper collections for local retailers 1.2.3 Improve product development with regards to local values (traditional and ethnic inspiration) 1.2.4 Training in garment making to improve techniques and finishing 1.3 Access to Credit and Finance 1.3.1 Training workshop on financial literacy and options for accessing Credits and Finance 1.3.2 Assist MSMEs in preparing bankable Business Plans 1.3.3 Creating non-banking financial instruments for MSMEs The Kenyan Textile And Fashion Industry Report 51
Page 1 and 2: THE KENYAN TEXTILE AND FASHION INDU
Page 3 and 4: Introduction The economic developme
Page 5 and 6: The key challenges are: (i) Lack of
Page 7 and 8: @HivosEastAfrica Summary of proposa
Page 9 and 10: 1.2. Executive Summary: Global Mark
Page 11 and 12: 2. Apparel Market Demand To compete
Page 13 and 14: 2.2. The Global Apparel Market Whil
Page 15 and 16: Recent developments, however, with
Page 17 and 18: PATHS TO MARKET FOR KENYAN BRANDS W
Page 19 and 20: 3. The Supply Side 3.1. Apparel Ind
Page 21 and 22: Lesotho, Madagascar and Mauritius.
Page 23 and 24: Compared to Mauritius, the Kenyan T
Page 25 and 26: 1. The Kenyan National Chamber of C
Page 27 and 28: equires differentiating as an ethic
Page 29 and 30: concentration in Nairobi and Mombas
Page 31 and 32: 3. Capacity utilisation and out-sou
Page 33 and 34: • Weak management system • Lack
Page 35 and 36: critical. As the rest of the world
Page 37 and 38: Technology In many ways, the bigges
Page 39 and 40: Political risk The final major chal
Page 41 and 42: 4. Solutions and Opportunities 27 S
Page 43 and 44: to invest in Kenya. Due to liabilit
Page 45 and 46: women predominantly line workers an
Page 47 and 48: Recommendations for global competit
Page 49: The Kenyan Textile And Fashion Indu
Page 53 and 54: 3.2 Improve Ease of Doing Business
Page 55 and 56: 5.2 Promote African Design 5.2.1 En
Page 57 and 58: and creating partnerships with comp
Page 59 and 60: 6. Conclusion The main conclusions
Page 61 and 62: ACKNOWLEDGEMENTS APPENDIX A The dom
Page 63 and 64: GLOSSARY AND ACRONYMS - GLOBAL TEAM
Page 65 and 66: APPENDIX C SCOPE OF WORK, TERMS OF
Page 67 and 68: THE DELIVERABLES The main deliverab
Page 69 and 70: 2. The Discussions The second step
Page 71 and 72: 13. Several pre-workshop and post w
Page 73 and 74: Global African Cotton & Textile Ind
Page 75 and 76: APPENDIX F The Results Of The Self-
Page 77 and 78: 5. How products are sold? NOTE: Mos
Page 79 and 80: 9. Workforce (48 businesses) NOTE:
Page 81 and 82: 13. Annual Sales in KSH for 2013 &
Page 83 and 84: KikoRomeo / Kikoti / Kiko 10 3.3 3.
Page 85 and 86: 17. Products manufactured by compan
Page 87 and 88: HS 61: (US$ Million) Source: UNCOMT
Page 89 and 90: Switzerland, Austarlia, Canada, Jap
Page 91 and 92: APPENDIX I LIST OF ATTENDEES TO WOR
Page 93 and 94: 33 Damaris Mathai 0727 480446 F PIK
Page 95 and 96: SURVEY QUESTIONNAIRE 1.0 CONTACT DE
Page 97 and 98: 9. What was the total annual sales
Page 99 and 100: 3.7 HR Readiness QUESTION 1 Does yo

THE KENYAN TEXTILE AND FASHION INDUSTRY

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