BY TEAM

carolina.raider

SNTIC%20Sands-Majestic%20Stadium%20Financial%20Assumptions%20Backup

NFL ATTENDANCE BY TEAM

Team Facility Year Built Capacity

2015 Average

Attendance

% of Capacity

Dallas Cowboys AT&T Stadium 2009 80,000 91,459 114%

Indianapolis Colts Lucas Oil Field 2008 62,421 66,048 106%

San Francisco 49ers Levi’s Stadium 2014 68,500 70,799 103%

Seattle Seahawks CenturyLink Field 2002 67,000 69,020 103%

Arizona Cardinals University of Phoenix Stadium 2006 62,400 64,186 103%

Philadelphia Eagles Lincoln Financial Field 2003 68,532 69,484 101%

Denver Broncos Sports Authority Field at Mile High 2001 76,125 76,923 101%

Houston Texans NRG Stadium 2002 71,054 71,770 101%

Chicago Bears Soldier Field 1924/2003 61,500 62,036 101%

Carolina Panthers Bank of America Stadium 1996 73,778 74,057 100%

Baltimore Ravens M&T Bank Stadium 1998 71,008 71,002 100%

New Orleans Saints Mercedes-Benz Superdome 1975/2011 73,208 73,038 100%

Atlanta Falcons Mercedes-Benz Stadium 2017 71,000 70,356 99%

Pittsburgh Steelers Heinz Field 2001 65,050 64,357 99%

Buffalo Bills Ralph Wilson Stadium 1973/1999 71,870 69,881 97%

New England Patriots Gillette Stadium 2002 68,756 66,829 97%

Green Bay Packers Lambeau Field 1957/2003 80,750 78,414 97%

Kansas City Chiefs Arrowhead Stadium 1972/2010 76,416 74,086 97%

New York Giants MetLife Stadium 2010 82,566 79,001 96%

New York Jets MetLife Stadium 2010 82,566 78,160 95%

San Diego Chargers Qualcomm Stadium 1967/1997 70,561 66,773 95%

Detroit Lions Ford Field 2002 65,000 61,348 94%

Cincinnati Bengals Paul Brown Stadium 2000 65,535 61,390 94%

Tampa Bay Buccaneers Raymond James Stadium 1998 65,890 61,560 93%

Jacksonville Jaguars EverBank Field 1946/1995 67,164 61,464 92%

Cleveland Browns FirstEnergy Stadium 1999 73,200 66,186 90%

Tennessee Titans Nissan Stadium 1999 69,143 62,304 90%

Washington Redskins FedEx Field 1997 85,000 76,209 90%

Miami Dolphins Sun Life Stadium 1987 76,100 67,194 88%

Oakland Raiders O.co Coliseum 1966/1995 63,132 54,614 87%

Minnesota Vikings U.S. Bank Stadium 2016 65,000 52,430 81%

Los Angeles Rams New Inglewood Stadium 2019 80,000 n/a n/a

AVERAGE 2003 70,814 68,786 97%

2


NFL ATTENDANCE

80,000

75,000

74,484

75,924

76,662

77,804

80,791

70,000

65,000

60,000

64,714

65,095 65,739 66,183

68,278

58,289

55,000

50,000

51,824

54,262

52,196

54,168

45,000

40,000

35,000

2011

2012 2013 2014 2015

LEAGUE AVERAGE TOP-5 TEAMS LAST-5 TEAMS

3


TOP 50 CONCERTS ATTENDANCE

70,000

60,000

62,108 2015 Top-10 Concerts

57,783

included the following

stadium tours:

50,000

40,000

46,788

AC/DC

Rolling Stones

One Direction

Taylor Swift

30,000

34,226

20,000

24,469

20,941

10,000

9,646

12,088 11,820

0

2013 2014 2015

TOP 50 AVERAGE TOP-10 CONCERTS LAST-10 CONCERTS

4


2015

RANK

FRANCHISE

NFL AVERAGE TICKET PRICE

AVERAGE

TICKET PRICE

1 New England Patriots $126.18

RANK

FRANCHISE

AVERAGE

TICKET PRICE

17 San Diego Chargers 94.14

2 San Francisco 49ers 123.29

3 Washington Redskins 120.41

4 New York Jets 119.52

5 New York Giants 117.97

6 Chicago Bears 116.90

7 Denver Broncos 106.91

8 Dallas Cowboys 104.70

9 Philadelphia Eagles 102.46

10 Houston Texans 102.08

11 Baltimore Ravens 101.92

12 New Orleans Saints 101.09

13 Indianapolis Colts 98.83

14 Seattle Seahawks 98.62

15 Pittsburgh Steelers 94.78

16 Carolina Panthers 94.18

18 Green Bay Packers 91.38

19 Atlanta Falcons 87.94

20 Minnesota Vikings 87.33

21 Miami Dolphins 85.95

22 Detroit Lions 84.22

23 Arizona Cardinals 80.86

24 St. Louis Rams 78.22

25 Cleveland Browns 76.39

26 Kansas City Chiefs 76.27

27 Cincinnati Bengals 75.16

28 Tennessee Titans 73.74

29 Tampa Bay Buccaneers 70.97

30 Buffalo Bills 69.72

31 Jacksonville Jaguars 63.92

32 Oakland Raiders 63.15

AVERAGE $93.41

5


TOP 50 CONCERTS AVERAGE TICKET PRICE

2015

RANK

ARTIST

AVERAGE

TICKET PRICE

1 The Rolling Stones $174.50

2 Eagles $159.44

3 Paul McCartney $155.76

4 Grateful Dead - “Fare Thee Well” $144.32

5 Madonna $127.55

6 Bette Midler $127.54

7 Fleetwood Mac $125.61

8 Elton John $124.49

9 U2 $118.35

10 Taylor Swift $110.15

11 Neil Diamond $106.87

12 Billy Joel $106.47

13 Take That $104.27

14 Juan Gabriel $100.71

15 David Gilmour $100.47

16 Queen + Adam Lambert $99.34

17 Shania Twain $98.13

18 Cirque du Soleil - “Totem” $96.13

19 Stevie Wonder $92.45

20 Cirque du Soleil - “Kooza” $91.97

21 One Direction $88.91

22 Katy Perry $88.46

23 Cirque du Soleil - “Kurios” $87.82

24 Rush $85.41

25 Kenny Chesney $85.37

RANK

ARTIST

AVERAGE

TICKET PRICE

26 Maroon 5 $81.58

27 André Rieu $81.09

28 AC/DC $77.92

29 Foo Fighters $75.50

30 Cirque du Soleil - “Amaluna” $74.60

31 Mötley Crüe $74.15

32 Violetta $73.19

33 Kevin Hart $73.00

34 Cirque du Soleil - “Quidam” $70.07

35 Helene Fischer $65.04

36 Garth Brooks $64.47

37 Ed Sheeran $64.33

38 Cirque du Soleil - “Varekai” $62.94

39 Chris Brown $61.55

40 Dave Matthews Band $58.13

41 Mumford & Sons $57.76

42 Trans-Siberian Orchestra $57.19

43 Luke Bryan $55.48

44 Def Leppard $54.43

45 Imagine Dragons $53.09

46 Zac Brown Band $52.69

47 Ariana Grande $51.69

48 Jason Aldean $48.52

49 5 Seconds Of Summer $47.15

50 Florida Georgia Line $41.37

AVERAGE $112.02

6


INTERATIONAL SOCCER TICKET PRICE RANGE

2016 INTERNATIONAL CHAMPIONS CUP

vs

vs

vs

Levi’s Stadium

Santa Clara, CA

$40 - $500

MetLife Stadium

East Rutherford, NJ

$55 - $255

vs

Rose Bowl

Pasadena, CA

$40 - $145

vs

Soldier Field

Chicago, IL

$35 - $300

Bank of America

Stadium

Charlotte, NC

$34 - $325

vs

vs

Autzen Stadium

Eugene, OR

$30 - $115

vs

Michigan Stadium

Ann Arbor, MI

$55 - $235

Ohio Stadium

Columbus, OH

$35 - $325

vs

U.S. Bank Stadium

Minneapolis, MN

$40 - $175

7


AVERAGE FACILITY FEES

Facility

Facility Fee

Levis Stadium $4.00

Lucas Oil Stadium $3.00 (1)

Mercedes-Benz Superdome $2.00

NRG Stadium $2.00

AT&T Stadium 10% (2)

Soldier Field 10% (2)

(1) Facility fee charges on all events, excluding NFL games.

(2) Admission tax on all paid attendance.

8


NFL

PREMIUM

SEATING

155

average number suites

9,133

average number club seats

average suite annual fee

$153,000

$2,672

average club seat annual fee

Franchise Facility Year Built

NFL PREMIUM SEATING SUMMARY

Total # of

Suites

Private Suites

Average

Annual Fee

Potential

Annual Revenue

Total# of

Club Seats

Club Seats

Average

Annual Fee

Potential

Annual

Revenue

Total Potential

Premium

Seating Revenue

Dallas Cowboys AT&T Stadium 2009 380 $300,000 $114,000,000 14,177 $3,370 $47,708,600 $161,709,000

New York Giants MetLife Stadium (Giants) 2010 213 494,000 52,611,000 8,608 4,500 38,716,000 91,327,000

New York Jets MetLife Stadium (Jets) 2010 213 494,000 52,611,000 10,211 3,560 36,399,100 89,010,000

Washington Redskins FedEx Field 1997 208 151,000 31,480,000 14,058 3,900 54,885,450 86,365,000

San Francisco 49ers Levi’s Stadium 2014 165 300,000 49,500,000 9,000 3,750 33,750,000 83,250,000

Atlanta Falcons Mercedes-Benz Stadium 2017 190 206,000 39,140,000 7,500 3,550 26,625,000 65,765,000

New England Patriots Gillette Stadium 2002 80 188,000 15,000,000 5,700 5,930 33,791,750 48,792,000

Philadelphia Eagles Lincoln Financial Field 2003 171 143,000 24,445,000 8,447 2,850 24,088,450 48,533,000

Tampa Bay Buccaneers Raymond James Stadium 1998 197 105,000 20,705,000 12,218 2,260 27,621,750 48,327,000

Chicago Bears Soldier Field 1924/2003 133 151,000 20,142,000 8,651 3,250 28,086,300 48,228,000

Houston Texans NRG Stadium 2002 185 156,000 28,804,000 9,436 2,030 19,184,090 47,988,000

New Orleans Saints Mercedes-Benz Superdome 1 137 80,000 10,960,000 16,140 2,270 36,650,840 47,611,000

Miami Dolphins Sun Life Stadium 1987 195 97,000 18,833,000 10,213 2,560 26,094,215 44,927,000

Minnesota Vikings U.S. Bank Stadium 2016 125 166,000 20,750,000 7,500 3,000 22,500,000 43,250,000

Carolina Panthers Bank of America Stadium 1996 157 92,000 14,404,000 11,303 2,200 24,877,200 39,281,000

Indianapolis Colts Lucas Oil Stadium 2008 140 127,000 17,848,000 7,269 2,660 19,360,230 37,208,000

Baltimore Ravens M&T Bank Stadium 1998 122 138,000 16,887,000 8,108 2,420 19,608,550 36,496,000

Denver Broncos Sports Authority Field at Mile High 2001 115 123,000 14,178,000 8,155 2,720 22,157,814 36,336,000

Tennessee Titans Nissan Stadium 1999 171 78,000 13,282,000 11,672 1,650 19,252,510 32,535,000

Jacksonville Jaguars EverBank Field 1946/1995 89 110,000 9,782,000 11,772 1,740 20,519,080 30,301,000

Seattle Seahawks CenturyLink Field 2002 112 105,000 11,729,000 7,833 2,330 18,254,500 29,984,000

Pittsburgh Steelers Heinz Field 2001 129 88,000 11,311,000 8,033 2,300 18,459,000 29,770,000

San Diego Chargers Qualcomm Stadium 1967/1997 113 110,000 12,430,000 7,668 2,250 17,238,100 29,668,000

Cincinnati Bengals Paul Brown Stadium 2000 132 116,000 15,247,000 7,793 1,830 14,296,100 29,543,000

Green Bay Packers Lambeau Field 1957/2003 166 79,000 13,038,000 6,191 2,500 15,448,720 28,487,000

Kansas City Chiefs Arrowhead Stadium 1972/2010 111 123,000 13,653,000 6,912 2,030 14,052,370 27,705,000

Arizona Cardinals University of Phoenix Stadium 2006 108 99,000 10,733,000 7,357 2,180 16,060,132 26,793,000

Cleveland Browns FirstEnergy Stadium 1999 145 81,000 11,703,000 8,345 1,790 14,905,760 26,609,000

Buffalo Bills Ralph Wilson Stadium 1973/1999 132 82,000 10,800,000 9,011 1,730 15,599,220 26,399,000

Detroit Lions Ford Field 2002 127 96,000 12,133,000 7,312 1,430 10,468,400 22,601,000

Oakland Raiders O.co Coliseum 1966/1995 143 56,000 7,965,000 6,515 1,370 8,922,750 16,888,000

Los Angeles Rams New Inglewood Stadium 2019 n/a n/a n/a n/a n/a n/a n/a

AVERAGE 155 $153,000 $23,100,000 9,133 $2,672 $24,051,000 $47,151,000

Source: NFL ticket manifest and premium seating representatives at NFL teams.

9


AVERAGE CONCESSIONS

PER CAPITA

GENERAL CONCESSIONS:

Based on a review of comparable NFL stadiums, per capita spending

on food and beverages ranges between $15.00 and $25.00.

PREMIUM CONCESSIONS:

Per capita spending on food and beverages in premium seating

areas of comparable NFL stadiums varies depending on the seating

product and level of exclusivity. The following is a range of food and

beverage spending per caps at comparable NFL stadiums based on

seat location and club lounge type:

Mid-Tier Club Lounge: $75 to $100

High-Tier Club Lounge: $125 to $150

Luxury Suites: $100 to $125

10


REVENUE DISTRIBUTIONS

NFL LEASE COMPARISON

Bears Buccaneers Cardinals Colts Vikings

FACILITY: Soldier Field Raymond James Stadium University of Phoenix Stadium Lucas Oil FIeld U.S. Bank Stadium

YEAR OPENED: 1924 / 2003 1998 2006 2008 2016

TOTAL COST $587 million $194 million $439.7 million $811.5 million $1,106 million

TOTAL PUBLIC CONTRIBUION: $387 million (66%) $194 million (100%) $300 million (68%) $711.5 million (88%) $498 million (45%)

UPFRONT CONTRIBUTION FROM TEAM: $200 million $0 $140 million $100 million $494 million

REVENUES TO TEAM:

Gate receipts / rent 100.0% 100.0% 100.0% 100.0% 100.0%

Concessions 100.0% 100.0% 100.0% 100.0% 100.0%

Novelties 100.0% 100.0% 100.0% 100.0% 100.0%

Parking 0.0% 100.0% 100.0% 100.0% 100.0%

Private Suites 100.0% 100.0% 100.0% 100.0% 100.0%

Club Seats 100.0% 100.0% 100.0% 100.0% 100.0%

Advertising 100.0% 100.0% 100.0% 100.0% 100.0%

Naming rights 0.0% 100.0% 100.0% 100.0% 100.0%

Other Event Revenue 0.0% 0.0% 0.0% 0.0% 0.0%

EXPENSES PAID BY TEAM:

Stadium Expenses 0.0% 0.0% 0.0% 0.0% 0.0%

Game Day Expenses 0.0% 0.0% 0.0% (2) 100.0%

Rent Expenses $5,700,000 $3,500,000 $250,000 $250,000 $8,500,000

Capital Repairs 0.0% 0.0% 0.0% 0.0% $1,500,000

(1) The Bears pay rent in the amount of $4.7 plus $1.0 million for parking.

(2) Colts reimburse the CIB for certain game-day expenses.

11

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