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ZaraAnnual-English2008

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Dear Shareholders,<br />

Welcome to your Company’s 15th annual meeting for the<br />

ordinary general assembly of the shareholders.<br />

In 2008, your Company had a great year – a record-breaking<br />

performance:<br />

•• Operating consolidated revenue rose to JD 77.8 million, up<br />

by 34% over 2007<br />

Operating consolidated revenue (JD million)<br />

2008<br />

2007<br />

•• Profit from operations rose to JD 27 million, up by 48% over<br />

2007 and Net profit rose to JD 9.8 million, up by 111% over<br />

2007<br />

Profit from operations (JD million)<br />

2008<br />

2007<br />

18<br />

27<br />

•• Revenue per available room (RevPAR) reached JD 65, up by<br />

30% over 2007<br />

•• Consolidated assets rose to JD 255.6 million up by 15%<br />

compared with 2007<br />

Consolidated Assets (JD million)<br />

2008<br />

2007<br />

Net profit (JD million)<br />

2008<br />

2007<br />

•• Cash rose to JD 15.4 million up by 215% compared with 2007<br />

4.7<br />

58.3<br />

221<br />

9.8<br />

77.8<br />

255.6<br />

Mövenpick Resort & Residence Aqaba<br />

This year’s outstanding performance is the product of your<br />

Company’s powerful and varied portfolio of premium five-star<br />

properties spread all over the Kingdom of Jordan. The strategy<br />

of Zara to invest in geographically diverse areas while catering<br />

to a wide range of tourists, from leisure to business, has paid<br />

off well.<br />

The strength and quality of the product that your Company<br />

offers is further enhanced by Jordan’s strategic central location<br />

in the Middle East, its stability and security, in addition to its<br />

wonderful climate. Jordan has indeed reaffirmed its place<br />

on the global tourism map as a safe, unique and first class<br />

destination.<br />

The growth witnessed in the tourism sector’s key indicators<br />

reaffirms the high confidence in which tourists and travelers<br />

regard Jordan. Tourism receipts for 2008 are estimated at JD<br />

2,097 million compared with JD 1,639 million for 2007, an<br />

increase of 28%; Tourism contribution to GDP amounted to<br />

15.4% in 2008 compared to 15% in 2007.<br />

Jordan Tourism Receipts (JD million)<br />

2008<br />

2007<br />

1,639<br />

2,097<br />

Group tourism reached 468,326 tourists for 2008 compared<br />

with 326,773 tourists for 2007, an increase of 43%.<br />

Employment in this sector reached 39,624 employees in 2008<br />

compared with 34,455 employees in 2007 an increase of 15%;<br />

of this employment figure, I am proud to point out that almost<br />

6% of this workforce is employed by your Company.<br />

10 Message to our Shareholders<br />

Annual Report 2008 11

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