Mobile Social Networks Market Volume Forecast and Value Chain Analysis 2016-2026

monica2016

Mobile social networks or mobile social networking is a social network of individuals with similar interests and a platform for having conversations virtually. Individuals connect or add other individuals through their mobile devices such as smartphones and/or tablets. This is known as a virtual community of people which is web-based. The most popular social network currently is Facebook. Social networking websites such as Facebook have their own applications available on mobile devices of smartphones, iPhones, iPads and tablets. This provides the mobile social networking users an instant as well as real-time access to other individuals from the mobile devices. Social networking which began in the online space, rapidly spread to mobile device platforms after 2002.

Mobile Social Networks Market: Global Industry Analysis

& Opportunity Assessment 2016-2026

January 2017

Report Id : REP-GB-2306

Status : Ongoing

Category : Electronics, Semiconductors, and ICT

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Mobile Social Networks Market

Mobile social networks or mobile social networking is a social network of individuals with similar interests

and a platform for having conversations virtually. Individuals connect or add other individuals through their

mobile devices such as smartphones and/or tablets. This is known as a virtual community of people which is

web-based. The most popular social network currently is Facebook. Social networking websites such as

Facebook have their own applications available on mobile devices of smartphones, iPhones, iPads and

tablets. This provides the mobile social networking users an instant as well as real-time access to other

individuals from the mobile devices. Social networking which began in the online space, rapidly spread to

mobile device platforms after 2002.

Mobile Social Networks Market: Drivers & Restraints

iPhones have played a major role in the transformation of the global mobile social network market, and

currently significant growth has been witnessed through the launch of mobile social networking applications

on iOS devices. Currently, consumption of mobile internet usage is being driven prominently by mobile social

networking. Safety issues such as security, privacy, and trust in mobile social networks are major concerns

regarding the protection against different types of failure, damage, error, accidents, harm or any other nondesirable

events, while mobile carriers are contacting each other in social mobile environments or networks.

However, the lack of a protective infrastructure and soaring prices of internet data in mobile social networks

are factors which could hamper the growth of the global mobile social networks market.

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Mobile Social Networks Market

Mobile Social Networks Market: Overview

In the global mobile social networks market, the top mobile social networking applications are Facebook,

YouTube, Twitter, LinkedIn, Pinterest, Google Plus+, Tumblr, Instagram, Reddit and VK. The difference

between mobile-based and web-based social networks is soon getting blurred as mobile applications are

using existing social network websites to design native communities, taking advantage of mobile features

and accessibility. As mobile devices got advanced and received full mobile access to the Internet, two types

of distinct mobile social networks were formed namely web based social networks and native mobile social

networks. Web based social networks are the one’s which are available for mobile access through mobile

browsers and smartphone applications. The native mobile social networks have dedicated focus on mobile

use like mobile communication, location-based services, and augmented reality, requiring mobile devices

and technology. However, both native mobile social networks and web-based social networks have to often

work symbiotically to spread content, increase accessibility and connect users from around the globe.

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Mobile Social Networks Market: Region wise Overview

Geographically, global mobile social networks market is classified into regions viz. North America, Latin

America, Western Europe, Eastern Europe, Asia Pacific Excluding Japan (APEJ), Japan, Middle East and Africa

(MEA). The countries of Japan, North Korea, South Korea and China in Asia Pacific have a very high mobile

social network usage rate as compared to other Western Europe and North America countries and hence

account for a major share in the global market

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Mobile Social Networks Market

In the early 2000s, the introduction of the iPhone had increased the market revenues and users for mobile

social networks mainly in the developed countries. In the U.S., the mobile data market is at a developed

stage of growth phases and non-messaging mobile internet data revenues account for around 20% to 40% of

the total U.S. mobile operator data revenues. Currently, the U.S. has around 75% internet users of the total

population and as a result, U.S. is another revenue generating market globally.

Mobile Social Networks Market: Key Players

The key players in global mobile social networks market are Facebook, Inc., YouTube, Twitter Inc., LinkedIn

Corporation, Snapchat Inc., Pinterest, Google, Tumblr, Inc., Reddit, Yahoo Inc., ASKfm to name a few.

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