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Insights Success The 10 Most Valuable Digital Marketing Companies

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<strong>The</strong> <strong>10</strong> <strong>Most</strong><br />

<strong>Valuable</strong> <strong>Digital</strong><br />

<strong>Marketing</strong><br />

<strong>Companies</strong><br />

company feels lucky to create<br />

something beautiful and unique almost<br />

every other day, build brands and<br />

design websites for talented people<br />

from all around the world.<br />

<br />

Faisal Amin, Co-founder of Fruitbowl<br />

carved his way as a Young Turk in an<br />

industry full of veterans. Realizing the<br />

fact that decision-making processes in<br />

big places had been often a tedious<br />

process, Faisal aimed to find ways to<br />

do cutting-edge work even in the face<br />

of such scenarios. Cutting out<br />

unwarranted time on discussions and<br />

meetings, he focused more on getting<br />

result oriented decisions with low time<br />

slack, which resulted in Fruitbowl<br />

<strong>Digital</strong>, putting out the freshest<br />

campaigns, media strategies and<br />

solutions. Faisal has been featured in<br />

the list of Top 50 <strong>Digital</strong> <strong>Marketing</strong><br />

Professionals in India, including the<br />

many other recognition and awards<br />

won by Fruitbowl and the team.<br />

Dedeepya Reddy, Co-founder of<br />

Fruitbowl, pursued her integrated<br />

MBA in e-commerce, she envisioned a<br />

future in an e-commerce ecosystem<br />

when people were not even aware<br />

about it. A dynamic leader, she was<br />

quick in finding her calling and rose to<br />

be her own boss. With the desire to<br />

create something beautiful,<br />

Dedeepya(DeeDee) along with Cofounder<br />

Faisal Amin setup Fruitbowl,<br />

formed to create fruitful and engaging<br />

experiences for brands to bring them<br />

closer to their audiences.<br />

At Fruitbowl <strong>Digital</strong>, DeeDee acts as<br />

an anchor and guide to her employees.<br />

She actively initiates and engages the<br />

talent pool in brainstorming sessions<br />

and discussions, often becoming the<br />

source of inspiration for great ideas. As<br />

Head of Strategy & Media, DeeDee is<br />

responsible for devising the most<br />

foolproof plans and blueprints in order<br />

to provide clients services that are<br />

worth their buck.<br />

Compelling ideas come from those<br />

visionaries, who make their brand<br />

unique from all others. Dilip Jain,<br />

Group Account director; Rajdeep Patil<br />

& Marcos Wylde, Creative Heads;<br />

Brijesh Solanki, <strong>Marketing</strong> Head; are<br />

the most responsible persons for<br />

fetching success to Fruitbowl.<br />

“<br />

Detailing is what<br />

sets a great<br />

piece of work<br />

apart from<br />

something that<br />

is just good<br />

“<br />

Fruitbowl <strong>Digital</strong>, Unified Business<br />

Solution Provider<br />

Fruitbowl <strong>Digital</strong> is growing each year.<br />

<strong>The</strong> basic idea is to partner with clients<br />

as a unified business solution provider<br />

because they believe when an agency<br />

is not associated with their clients, they<br />

may lose interest in the future and<br />

hence they may not be able to perform<br />

their best but they have retained the<br />

central idea for about 7 years now.<br />

Fruitbowl’s dexterity to understand<br />

what is good, tenacity to strive for<br />

better and their perseverance to settle<br />

only for the best, sets them apart from<br />

the squash of digital agencies. <strong>The</strong>y are<br />

in a constant pursuit of acquiring the<br />

better perception in order to shape the<br />

most unique experiences for their<br />

brands and their customers. Fruitbowl’s<br />

brand management theory postulates<br />

establishing strong interpersonal<br />

relations with clients, to acquire a<br />

substantial understanding of what they<br />

want, so as to give them what they<br />

need.<br />

In Sync with Creativity and<br />

Strategic Thinking<br />

<strong>The</strong> company is not money driven, but<br />

gives priority to their clients and for<br />

that they have passionate teams, who<br />

are zealous towards their work.<br />

Fruitbowl help to increase their clients<br />

reach with kickass communication,<br />

help them with branding and product<br />

awareness, provide a better and fresher<br />

outlook and help in strengthening their<br />

ROI.<br />

Fruitbowl <strong>Digital</strong> has had the privilege<br />

to work with some of the most sought<br />

after brands of the country like – TATA<br />

Group, BMW, Mahindra, Reliance<br />

Group, Zodiac, Jain Irrigation,<br />

Vadilal, etc. and expecting to grow in<br />

other countries such as Dubai. <strong>The</strong><br />

company helps startups like Utopian<br />

Media to grow and nurture with their<br />

set of skills that they can use for them,<br />

along with helping non-marketing<br />

startups to expand their portfolio.<br />

Setting up their own startups for B2C<br />

is also their agenda.<br />

Fruitbowl’s young, talented and<br />

passionate workforce pushes towards<br />

realizing objectives in a creatively<br />

infused, free flowing environment -<br />

where ideas spawn and bounce from<br />

every direction. <strong>The</strong> synchronization<br />

between the various creative and<br />

strategic departments of Fruitbowl<br />

<strong>Digital</strong> plays a major role in the still<br />

formulating success story of the<br />

company.<br />

|JUNE 2016<br />

29

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