1 year ago

1. Master bulletin - Autumn 2016


RETAIL DIVISION BY DEBORAH GOULTHORPE Retail Division is currently undertaking the full buying and merchandising for 24 members with 31 outlets. The team is headed by Deborah Goulthorpe and consists of a dedicated buyer, Andrew Wilkins, plus three Retail Co-ordinators, who are based in stores. The team are responsible for developing bespoke Cookshop departments which involves product and promotional planning, merchandising and training. Last year, the annual turnover of the division was over £8m, with like for like sales +6% and +14% on 2 years. The majority of the stores are department stores, with a small percentage of garden centres. Sales have been driven by small electricals, boxed cookware and trending products based around healthy eating and baking. Please refer to the best sellers listed below. The last few months has seen sales getting tougher as consumer confidence wanes, more focus has been put on trading each store harder with focused promotions. Value still remains key to our consumers, with sale periods in double digit growth. This year’s best sellers have been: Morphy Richard’s plastic stand mixer and hand blender. Judge Vista draining and Stellar7000 boxed cookware. Stellar 44 piece cutlery set. Judge slow cookers – 3.5L and 5L. AIS Soup bowls – assorted colours. 1.6 litre soup maker. G-Tech power sweeper/Vax Gator/Pifco hand held steamer. Denby tableware – Linen, Regency Green, Imperial Blue. AIS Symphony glassware. Dartington glassware – boxed set of 6. The Retail division have three main focuses this year: 1. Sourcing an increased level of design-led ranges to create theatre in store and a point of differentiation. 2. Improving the store execution. Initiating several remerchandising exercises to enhance the customer experience. 3. A new concept/initiative for garden centre cook shops. Garden centres have been a key growth area for the division, not only for the full buying service but also for the summer and winter sale packages. The division continues to attract new members and the packages are continuing to grow in strength. It is the divisions aim to encourage more members to utilise the different services offered. 118

SUPPLIER NOTES ACCTIM Acctim is a leading supplier of clocks with one of the broadest and most comprehensive ranges available in the market today, offering excellent quality, exclusive designs and technologies, together with a pricing structure that gives you fantastic margin opportunities. Acctim’s new 2016 catalogue brings a host of new models across their range of alarms, mantel and wall clocks. Acctim will have pack offers available on wall clocks, alarm clocks and mantel clocks – at 25% off. As well as ‘when it’s gone, it’s gone’ clearance offers. Plus, receive 10% off all orders placed at the show (excluding promotional packs or clearance offers). ADDIS As usual, all orders placed with Addis at the show will attract a 20% discount. Furthermore, Addis has tailor made promotions that are exclusive to AIS. These promotions cover all categories and include best selling lines. Addis will be offering free of charge products and discounts of up to 50% on these promotions. In addition, Addis will have a number of clearance lines available as well as a number of new product launches which will be available later this year. ARTHUR PRICE Arthur Price is pleased to be able to offer 4 new promotional box sets from their best selling classic modern ranges. Their spring and summer launches have seen maximum sell through with many members requesting repeat orders, so ensure that you place your orders at the show to avoid disappointment. Arthur Price will have the following Drive Lines available: Promotion sets to suit all requirements. Arctic 44 piece, Grecian 58 piece, Old English 32 piece and Royal Pearl 44 piece cutlery sets. Three key price points - £99.00, £75.00 and £119. Reward for volume special members cost prices. Fantastic savings of 50% for the consumer. Tried and tested combinations and price points. Buy with confidence and peace of mind – 50 year no quibble guarantee. Not matched by any bona-fide cutlery supplier. Available immediately through to October 2016. 119

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