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lcc liberal arts studies / 2010 volume iii - LCC International University

lcc liberal arts studies / 2010 volume iii - LCC International University

THE BUSINESS

THE BUSINESS CONSEQUENCES OF GLOBALIZATION AND HOMOGENEITY FOR SMALL AND MEDIUM-SIZED BUSINESSES Prabhu Guptara Distinguished Professor, William Carey University, India Before I get to my main remarks, may I recommend to you two key books: first, Dr Vishal Mangalwadi's Truth and Transformation, which was published last year by YWAM in the USA; and, second, a rather older book, Dr Michael Schluter's The "R" Factor. You may also find of interest the papers and other materials on Dr Schluter's website (www.relationshipsglobal.net), on Dr Mangalwadi's website (www.vishalmangalwadi.com) and on my own website (www.prabhu.guptara.net; Blog: www.prabhuguptara.blogspot.com). I should also say that I will spend what may seem to you an inordinately long time on the theme of globalisation before I get to what some of you may regard as the meat for which you are really here: my comments on small- and mediumsized businesses. However, my comments on SMEs cannot be understood without comprehending the wider context, so I beg your patience. Standard academic analyses of global or national situations usually look at the political, economic, social and technological driving forces, though the Bible urges us to look also (or, rather, first) at values and at relationships—because those are what give rise to everything else: the relationship with God, with other humans and with the whole environment, including animals and plants. The most important difference is between societies based on values such as righteousness and justice, versus societies based on the potentially- or reallyarbitrary decisions of an individual or elite – though of course, philosophically speaking, those decisions also, when deconstructed, reveal values (of power, wealth-accumulation and self-interest on the part of the ruler or ruling elite). I turn now to my main comments in relation to globalisation. It is worth keeping in mind that globalisation began with God. He created the world, He created human beings with all their abilities and talents, He gave to Abraham LCC / LIBERAL ARTS STUDIES / 2010 17

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