4+Magazine+Issues+(Corcoran,+Ferriss,+Huffington,+Gary+Vee)

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Here’s Barbara Corcoran’s One Simple Tip for Mastering Your To-Do List Corcoran told Foundr that she tries to focus on the tasks that truly matter. Each morning, she glances at her to-do list and rates each item with an A, B, or C. Then she starts immediately with the As. Competition is built into the show’s premise, but according to Corcoran, it’s a concept that stays afloat beyond the tank. “If you’re not competitive, you’re not going to succeed in building a business,” she says. That’s not the show’s only takeaway for everyday entrepreneurs. To win the game of business, you should play to your strengths. When Corcoran partners with startups, she dives right in to that. “The first thing I do is I try to figure out what the individual entrepreneur’s strengths and weaknesses are,” she says. “What are they good at? What are they bad at?” Once you figure out what your own strengths are, you need to compensate for your weaknesses, which could include hiring people to do tasks you can’t do well yourself. What makes an A? Any item that’s likely to bring a great amount of success. The other stuff is small, and it can wait. SUCCESS STORY
But knowing and embodying your talents isn’t just a narrow tactic. For Corcoran, considering a person’s strengths can filter out which business ideas hold promise. “It’s got to suit the entrepreneur or it ain’t going to go nowhere,” she says. You should mold your company to what you’re good at. No matter a plan’s merits or a person’s motivations, startups rarely blast straight to the stratosphere. Corcoran is convinced that she knows what separates the non-starters from the go-getters: “Their ability to take a hit,” she says. “Their ability to take a hit and not feel sorry for themselves.” Successful entrepreneurs don’t lie down they get out and try again. Corcoran praises that ability to come back swimming against the current. “All the good stuff happens in the bad times,” she says. She remembers back to her days in real estate, when interest rates in New York City had scaled the charts and topped off at 21 percent. It chilled the housing market and challenged Corcoran, who faced huge debt as a result of the slowdown. SUCCESS STORY
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4+Magazine+Issues+(Corcoran,+Ferriss,+Huffington,+Gary+Vee)

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