KillMyJob Zero to 743K Ecom Case Study

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How We Turned a $13.76 Investment Into One Of The Fastest Growing Shopify Stores Of 2016! What exactly is an ‘eCommerce Sales Funnel’? An eCommerce Sales Funnel is a direct response marketing funnel used to quickly acquire new customers, ideally at a profit. There is a lot of jargon in that sentence…let’s break it down a bit. Direct Response means we’re spending money on advertising (in our case, on Facebook ads), and we’re looking to get people to take action and buy our products immediately. We measure or ROI based on how much we spent to get interested people to look at our oer, and how much revenue we made directly from those folks. This is NOT a branding exercise! How We Turned a $13.76 Investment Into One Of The Fastest Growing Shopify Stores Of 2016!
How We Turned a $13.76 Investment Into One Of The Fastest Growing Shopify Stores Of 2016! In a ‘funnel’, as opposed to a store, we bring someone to a specic oer where their only choices are to either buy or leave. After a purchase, the customer has to go through a series of related oers before being able to complete their purchase. Let’s say you buy product 1. Now you have to look at my oer for product 2 and product 3 before you complete your purchase. For product 1, we use a very attractive, low-priced oer to attract as many as people as quickly as possible. Then products 2 and 3 are called upsells, and they are KEY to building a profitable funnel. Here’s what a simple version of a funnel looks like: How We Turned a $13.76 Investment Into One Of The Fastest Growing Shopify Stores Of 2016!
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KillMyJob Zero to 743K Ecom Case Study

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