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CHRONICLE 16-17 ISSUE 08

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14 The Chronicle January 24 - 30, 20<strong>17</strong> chronicle.durhamcollege.ca<br />

Entertainment<br />

Streaming can't<br />

detune Oshawa<br />

music store<br />

Tyler Hodgkinson<br />

The Chronicle<br />

Online music services such as<br />

Apple Music, Tidal, and Spotify<br />

have cemented their legitimacy as<br />

hubs for catalogues, but this can<br />

also be said for longstanding Oshawa<br />

music store Wilson & Lee.<br />

According to co-owner Bill Wilson,<br />

the downtown shop, which is<br />

currently celebrating 95 years in<br />

business, isn’t greatly affected by<br />

the rise of streaming services because<br />

they bring in a “different<br />

kind of customer.” (Wilson & Lee<br />

Some people<br />

love to have<br />

a tangible<br />

experience.<br />

Jared Williams<br />

The Chronicle<br />

is also owned and operated by his<br />

younger brother, Dave.)<br />

“[People who download] are a<br />

portion of people we didn’t really<br />

have to begin with,” the 77-year old<br />

says. “We have a lot of customers<br />

looking for vinyl records.”<br />

In a report published last year,<br />

Nielsen says the amount of streams<br />

in Canada has risen to 18.6 billion<br />

in 20<strong>16</strong> from 10.5 billion in 2015.<br />

The study takes into effect both<br />

video and audio streams. Nielsen<br />

also reports physical album sales<br />

are down <strong>16</strong> per cent, however,<br />

vinyl LPs sales have risen 39 per<br />

cent.<br />

According to Official Charts, the<br />

late David Bowie’s Blackstar was the<br />

best-selling vinyl of 20<strong>16</strong>, with Amy<br />

Winehouse’s Back to Black and the<br />

soundtrack to the Guardians of the<br />

Galaxy film in second and third,<br />

respectively.<br />

Wilson believes the resurgence of<br />

vinyl is a direct result of consumers’<br />

need for something physical.<br />

“Some people love to have a tangible<br />

experience,” Wilson says.<br />

“I remember buying records,<br />

showing them to my friends, arguing<br />

about what certain lyrics did or<br />

didn’t mean.”<br />

Nowadays, some music fans<br />

Bill Wilson, co-owner of Wilson & Lee music store in Oshawa.<br />

collect vinyl because it may sound<br />

better when played through an<br />

optimal system, while others love<br />

to grab everything their favourite<br />

artists release.<br />

Albums by The Beatles, Elvis<br />

Presley, and Taylor Swift are big<br />

sellers at the store, Wilson says.<br />

New vinyl is often priced between<br />

$20 and $45, however, it depends<br />

on the popularity and availability<br />

of the product. Additionally, used<br />

vinyl bins are often rummaged<br />

about by customers, as buying preowned<br />

records is a cheaper solution<br />

for the mass collector type.<br />

The store began bringing in used<br />

vinyl after a customer offered to<br />

sell his collection before throwing<br />

it away.<br />

“It was either me or the dump,<br />

so I gave him a fair, reasonable<br />

amount and we put them on sale.<br />

I didn’t know what was going to<br />

Photograph by Tyler Hodgkinson<br />

happen, so I priced them, threw<br />

them up, and people started to<br />

buy them,” says Wilson. “It sort of<br />

dawned on me that this is something<br />

I may want to expand a bit.”<br />

Wilson & Lee has continued to<br />

“flip” records ever since.<br />

Vinyl alone does not keep the<br />

storein business. In fact, its main<br />

source of business is instruments,<br />

but it also sells movies, CDs, and<br />

notation books.<br />

Wilson & Lee music store celebrates 95 years<br />

It’s fair to say the music scene in<br />

Oshawa has seen some highs and<br />

lows since the days when then-bar<br />

bands like Rush and Triumph were<br />

opening acts.<br />

But one constant on the scene<br />

has been music store Wilson & Lee,<br />

which has earned itself a reputation<br />

as a quality establishment since<br />

opening its doors in 1922.<br />

Original owners William Wilson<br />

and his sister in-law Mary Lee<br />

opened up the store in his house<br />

on Albert Street in Oshawa. Aside<br />

from being able to purchase music<br />

there, Wilson also taught piano lessons<br />

at the shop.<br />

After William Wilson died in<br />

1943, Lee and other immediate<br />

family members minded the store<br />

selling instruments and records.<br />

When Bill Wilson II returned<br />

from serving in the Second World<br />

War in 1946, he accepted the<br />

tradition of buying into the family<br />

business.<br />

“After the war there was a shortage<br />

in almost everything so that<br />

certainly made it easier to find<br />

work [for those looking at the<br />

time],” Bill said.<br />

It was also then that General<br />

Motors was at its peak employment<br />

for the city.<br />

A piano being moved into long-standing Oshawa music store Wilson & Lee.<br />

By 1953 the store had moved and<br />

re-opened in its current location on<br />

Simcoe Street, just north of Bond<br />

Street.<br />

Bill Wilson III started work at<br />

the store when he was 14-years-old.<br />

He says he wasn’t even completely<br />

aware of how much he enjoyed<br />

the music business until he began<br />

working at the store.<br />

“I just found that I loved this<br />

stuff. I found when I got in here I<br />

had an affinity for knowing what<br />

people liked and what they wanted.”<br />

By 1967 Bill was joined my his<br />

Photograph provided by Wilson & Lee<br />

younger brother David working at<br />

the store.<br />

“I was sitting at a table when I<br />

was 14 years old and my father said,<br />

‘Get your suit on, you’re going to<br />

work!’ I have never had a Saturday<br />

off after that,” Bill’s brother and<br />

co-owner David Wilson said.<br />

I just found<br />

that I loved<br />

this stuff.<br />

“I enjoyed being here, I enjoyed<br />

being social, I enjoyed looking after<br />

people.”<br />

It wasn’t until 1989 that the two<br />

brothers bought the family business<br />

and took over ownership.<br />

It was then vinyl sales were at<br />

their peak from the local disc jockeys<br />

(DJ) buying up single records in<br />

attempt to keep their record collections<br />

contemporary and relevant.<br />

“Thirty years ago there was a<br />

pretty good bar scene going, there<br />

was lots of places for young musicians<br />

to play – not so much anymore,”<br />

Bill Wilson said. “For us the<br />

DJ was a saviour in the 70’s and<br />

80’s because we used to have up<br />

to 60 guys come in on a regular<br />

basis.”

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