Actionable b&w shorthen Pages_FINAL_logo2

acłionable 

“TO BE DONE OR ACTED ON; HAVING PRACTICAL 

VALUE,INSIGHTFUL INFORMATION”

IF YOU WANT SOMETHING BADLY ENOUGH, YOU 

WILL FIND A WAY TO MAKE IT HAPPEN. 

DON’T JUST DREAM OF 

SUCCESS, STAY AWAKE 

AND ACHIEVE IT. 

HUSTLE EVERYDAY AS IF YOUR LIFE 

HAS JUST BEGUN. 

BELIEVE. CREATE. DO. 

STAY FOCUS. 

DIFFICULT THINGS TAKE A LONG TIME, IMPOSSIBLE THINGS LONGER 

BUT YOU ARE AN ENTREPRENEUR. END OF STORY. 

YOUR FUTURE 

DEPENDS 

ON YOUR 

ACTIONS 

TODAY. 

BEFORE YOU GIVE UP, 

REMEMEBER YOU MAY BE 

CLOSER TO SUCCESS THAN YOU THINK. 

IT DOESN’T MATTER HOW SLOW 

YOU GO... JUST DONT STOP 

MOVING. 

FOLLOW YOUR DREAM 

BUT TAKE YOUR BRAIN 

WITH YOU. 

FACTS ARE FACTS. 

TODAY WILL BE THE GOOD OLD DAYS YOU LAUGH ABOUT 

WHILE SITING IN YOUR BOAT TOMORROW. 

YOU ARE A 

PRODUCT 

OF YOUR 

DECISIONS. 

YOU HAVE ONE LIFE. 

WHAT DO YOU REALLY 

WANT TO DO WITH IT? 

EMBRACE THE 

STRUGGLES. LEARN. 

REPEAT. 

SUCCEED. 

STOP BEING A WANTREPRENEUR. BE A DOER. NOT A DREAMER

You deserve a pat on the back! 

You have taken the first steps toward becoming an 

entrepreneur. Now keep the momentum and remember why 

you started. 

I, __________________________________________________________, 

commit to completing the actionable planner in the next 

three months and do the following three things to ensure that I 

take my desire from dream to reality. 

My life will improve in the following ways: 

____________________________________________________________ 

____________________________________________________________ 

Sign:_________________________ 

Date:____________________

What is acłionable? 

Brainstorm, design, evaluate, validate, plan and track 

all in one place 

A c t i o n a b l e i s a s y s t e m t o h e l p c o l l e c t y o u r i d e a s , 

evaluate the market size, profitability, competition and 

create practical lists to “able” idea by idea. 

Its minimalist design provides guidance to get you started 

without being too invasive, but it also leaves plenty of room 

to make it your own. 

You will find quotes on every page to keep you committed 

and inspired throughout the process in case you start to have 

doubts. 

The notebook is broken down into ideas and each idea 

includes 3 sections: act, ion and able.

ACT 

Dump your brain out and put your idea 

details onto paper. 

We guide you with some key questions 

but provide plenty of space for your notes, 

sketches and doodles. 

ION 

Put your idea under the microscope and 

better understand if the positive and 

negative aspects are worth your time. 

This section will help you validate and/or 

expand your idea. 

ABLE 

Let’s get moving! Create actionable task lists 

to keep you accountable and track your 

progress during your validation work. 

This section is blank to give you flexibility 

to scope an action plan that better fits you.

BRAINSTORM 

Write it down: By writing them down, you allow your ideas to 

become real and develop. When you keep your ideas where 

you can see them all together, you will find new ideas to 

blossom and keep the dots connected. 

Things I’m passionate about: 

(Hobbies, skills, activities) 

Things I dislike or make me 

upset: 

Challenges I have: 

(Money, social, health, relationships) 

Things I would like to learn: 

Opportunity gaps: 

Current trends: 

“What would you attempt to do if you knew you would not fail?” 

-Robert Schuller

As you complete the process, refer back to this page and fill 

out the columns. 

Ideas: 

Difficulty 

1 Simple - 5 Hard 

Profit Margin % 

(Profit ÷ Sales) 

Decision 

Keep / Hold /Abandon 

1. 

 

2. 

 

3. 

 

4. 

 

5. 

 

6. 

 

7. 

 

8. 

 

9. 

 

10. 

 

“Some see things as they are and say why. I dream things that never were and say why not.” 

-George Bernard Shaw

IDEA 1 | 

Jot down all the details about your idea here. 

Idea description: 

How will it be made/created? 

Possible up sale opportunities: 

“Trust yourself. You know more than you think you do.” -Ben Spock

Define features: 

Possible extra features: 

“Nothing is impossible; the word itself says I’m possible.” -Audrey Hepburn

‘‘You can’t use up creativity. The more you use, the more you have.” -Maya Angelou

“Pleasure in the job puts perfection in the work.’’ -Aristotle

‘‘Be amongst the few who dare to follow their dreams.’’ -Steve Maraboli

“When I let go of what I am, I become what I might be.’’ -Lao Tzu

‘‘The real opportunity for success lies within the person and not in the job.’’ 

-Zig Ziglar

“Never give up on something that you can’t go a day without thinking about.’’ 

-Winston Churchill

“Design is not just what it looks like and feels like. Design is how it works.” -Steve Jobs

“First think, second believe, third dream and finally dare.” -Walt Disney

“Every accomplishment starts with the decision to try.” -John F. Kennedy

“Only do what your heart tells you.” -Princess Diana

IDEA 1 | 

Put your idea under the microscope. Not every idea is a winner, 

but through this process you’ll find the ones that are! 

How would you define the business success? 

How much would it cost you to make it? 

What resources would you need? 

What is the potential selling price of your product/service? 

How much would your profit be? (Total Cost-Selling price) 

“Data beats emotions.’’ -Sean Rad

QUOTATIONS TRACKER 

Company Name 

1. 

Contact Name 

Years in Business 

2. 

3. 

4. 

5. 

6. 

7. 

8. 

9. 

10. 

11. 

12. 

13. 

14. 

15. 

“Beware of little expenses, a small leak will sink a great ship.” -Benjamin Franklin

Is it seasonal? ___Yes ___No 

Is your niche a fad, trend, stable or growing market? 

___Fad ___Trend ___Stable ___Growing Market 

How often will you have to redesign your product or bring 

in new products? ___Never ___Yearly ___Multiple times per year 

Is your product/service meant to be consumed or dis posed 

of after a certain period of time? ___Yes ___No 

Can you scale the business if demand increased 

significantly? ___Yes ___No 

Is your target audience easy to find? ___Yes ___No 

Is your product/service a “nice to have” or need? 

___Nice to have ___Need 

How will it add value to people’s lives: 

Does it already exist? If yes, how is the competition? 

___Low ___Medium ___High 

“If you can dream it, you can do it.’’ -Walt Disney

Who would you target: 

Age/Gender Country Interests Keywords 

1. 

2. 

3. 

4. 

5. 

6 

7. 

8. 

9. 

10. 

List competitors’ name/website url: 

Circle the top 3 competitors from the above list. 

“No one is you and that is your power.’’ -Vybe Source

COMPETITOR 1 

How long have they been in business? 

What is their key message/tag line? 

Who is their target? 

What are their brand colors? 

Where are they selling? 

___Website ___Amazon ___Affiliate ___In-store ___Other 

What are their price & shipping cost/options? 

What does their social following look like? 

Facebook: Twitter: Pinterest: 

Instagram: YouTube: Snapchat: 

‘‘Even if you’re on the right track, you’ll get run over if you just sit there.’’ -Will Rogers

Name: 

Website: 

What are their product/service features? 

Can you offer something different or better? ___Yes ___No 

How? 

“The greatest oak was once a little nut that held its ground.’’ –Anonymous

COMPETITOR 2 











“Be so good they can’t ignore you.” -Steve Martin

Name: 

Website: 



How? 

“The man on top of the mountain didn’t fall there.” -Vince Lombardi

COMPETITOR 3 











“Do what you can, with what you have, where you are.” –Theodore Roosevelt

Name: 

Website: 



How? 

“Be yourself. Everyone else is already taken.” -Oscar Wilde

VALIDATE 

Share with 4 people who fall into your target market and 

gauge their excitement. 

(1 not excited- 5 super excited) 

Name: 

□ □ □ □ □ 

Feedback/extra ideas: 

Name: 

□ □ □ □ □ 


Name: 

□ □ □ □ □ 


Name: 

□ □ □ □ □ 


Make a decision: 

Keep going and enable it! 

Put on hold 

Not worth it 

*Make sure to update the idea table page 

“Learn to say ‘no’ to the good so you can say ‘yes’ to the best.” -John C Maxwell

“The best revenge is massive success.” -Frank Sinatra

IDEA 1 | 

Big leaps start with smart steps. Create actionable tasks that will 

keep you on track. 

“It’s not about ideas, it’s about making ideas happen.” -Scott Belsky

“What we fear of doing most is usually what we most need to do.” -Ralph W. Emerson

“You may have to fight a battle more than once to win it.” -Margaret Thatcher

“Luck is what happens when preparation meets opportunity.” -Seneca

“The best way to predict your future is to create it.” -Abraham Lincoln

“Chase the vision, not the money, the money will end up following you.” -Tony Hsieh

Create your timeline 

Track your progress and clearly see when tasks are due! 

Week 1 Week 2 Week 3

Fill first column with your next 3 month milestones or the name 

of the person to whom you will delegate the task. Under each 

week write the task associated to move that milestone. 


“Don’t worry about the world coming to an end today. It is already tomorrow in Australia.” 

-Charles Schulz 


“If you spend too much time thinking about a thing, you‘ll never get it done. Make at 

least one definite move daily towards your goal.” -Bruce Lee 


IDEA 2 | 





“Believe you can and you’re halfway there.” -Theodore Roosevelt



“As long as you’re going to be thinking, think big.” -Anonymous

“Every strike brings me closer to the next home run.” -Babe Ruth

“I’ve got a dream that’s worth more than my sleep.” -Anonymous

“You don’t have to work for a big corporation if you don’t want to.” –Daymond John

“To hell with circumstances; I create opportunities.” –Bruce Lee

“When you have a dream, you’ve got to grab it and never let go.” -Carol Burnett

“I am capable of what I am willing to work for.” -Anonymous

“Be happy, never satisfied.” -Bruce Lee

“Your inner strength is your outer foundation.” -Alan Rufus

“The only limits you have are the limits you believe.” 

-Wayne Dyer

“In order to succeed, your desire for success should be greater than your fear of failure.” 

-Bill Cosby

IDEA 2 | 








“If I had nine hours to chop down a tree, I’d spend the first six sharpening my axe.” 

-Abraham Lincoln


Company Name 

1. 

Contact Name 


2. 

3. 

4. 

5. 

6. 

7. 

8. 

9. 

10. 

11. 

12. 

13. 

14. 

15. 

“When someone tells me no, it doesn’t mean I can’t do it. It simply means I can’t do it with 

them.” -Karen Quinones
















“Turn a perceived risk into an asset.” -Aaron Patzer



1. 

2. 

3. 

4. 

5. 

6 

7. 

8. 

9. 

10. 



“Don’t expect to build up the weak by pulling down the strong.” -Calvin Coolidge

COMPETITOR 1 











“Talent is cheaper than table salt. What separates the talented individual from the 

successful one is a lot of hard work.” -Stephen King

Name: 

Website: 



How? 

“By nature we have no defect that could not become a strength, no strength that could 

not become a defect.” –Goethe

COMPETITOR 2 











“Don’t let the fear of losing be greater than the excitement of winning.” 

-Robert Kiyosaki

Name: 

Website: 



How? 

“A flower doesn’t think of competing with the flower next to it. It just blooms.” 

-Anonymous

COMPETITOR 3 











“Expect the best. Prepare for the worst. Capitalize on what comes.” -Zig Ziglar

Name: 

Website: 



How? 

“You just can’t beat the person who won’t give up.” –Babe Ruth

VALIDATE 




Name: 

□ □ □ □ □ 


Name: 

□ □ □ □ □ 


Name: 

□ □ □ □ □ 


Name: 

□ □ □ □ □ 




Put on hold 

Not worth it 


“At first they will ask why you’re doing it. Later they’ll ask how you did it.” -Foundr

“Confidence is preparation. Everything else is beyond your control.” –Richard Kline

IDEA 2 | 



“The way to get started is to quit talking and begin doing.” -Walt Disney

“The only place where success comes before work is in the dictionary.” -Vidal Sassoon

“Don’t quit. Suffer now and live the rest of your life as a champion.” -Muhammad Ali

“A year from now you may wish you had started today.” -Karen Lamb

“Do, or do not. There is no try.” -Yoda

“An obstacle is often a stepping stone.” -Prescott




Fill first column with your next 3 month milestones or the name of 

the person to whom you will delegate the task. Under each week 

write the task associated to move that milestone. 


“Success seems to be connected with action. Successful people keep moving. They 

make mistakes, but they don’t quit.” -Conrad Hilton 


“Never give up on a dream just because of the time it will take to accomplish it. The time 

will pass anyway.” -Earl Nightingale 


IDEA 3 | 





“Build your own dreams or someone else will hire you to build theirs.” 

-Farrah Gray



“What the caterpillar calls the end of the world, the master calls a butterfly.” 

-Richard Bach

“You become what you think about the most.” -Daymond John

“You are the only person on earth who can use your ability.” -Zig Ziglar

“You don’t have to be great to start, but you have to start to be great.” -Zig Ziglar

“The virtue lies in the struggle, not in the prize.” -Richard Monckton Milnes

“Life is like riding a bike. To keep your balance, you must keep moving.” -Albert Einstein

“To anyone that ever told you you’re not good…They are no better.” -Hayley Williams

“If you spend too much time thinking about a thing, you’ll never get it done. Make at 

least one definite move daily towards your goals.” -Bruce Lee

“Don’t worry about failure,worry about the chances you miss when you don’t even try.” 

-Jack Canfield

“I have not failed. I’ve found 10,000 ways that won’t work.” 

-Thomas Edison

“Have confidence that if you have done a little thing well, you can do a bigger thing well 

too.” -David Storey

IDEA 3 | 








“The greater danger for most of us isn’t that our aim is too high and miss it, but that it is 

too low and we reach it.” -Michelangelo


Company Name 

1. 

Contact Name 


2. 

3. 

4. 

5. 

6. 

7. 

8. 

9. 

10. 

11. 

12. 

13. 

14. 

15. 

“Everyone has an idea. But it’s taking those first steps towards turning that idea into a 

reality that are always the toughest.” -Daymond John
















“I’m unique, so I will be uniquely successful.” -Anonymous



1. 

2. 

3. 

4. 

5. 

6 

7. 

8. 

9. 

10. 



“Never take your eyes off your opponent… even when you’re bowing!” -Bruce Lee

COMPETITOR 1 











“Worry does not empty tomorrow of its sorrow, it empties today of its strength.” 

-Corrie Boom

Name: 

Website: 



How? 

“The will to persevere is often the difference between failure and success.” 

-David Sarnoff

COMPETITOR 2 











“Some people dream of success… while others wake up and work hard at it.” 

-Anonymous

Name: 

Website: 



How? 

“Why destroy my enemies when I can make them my friends.” 

-Abraham Lincoln

COMPETITOR 3 











“It is nice to have valid competition; it pushes you to do better.” -Gianni Versace

Name: 

Website: 



How? 

“Look in the mirror...That’s your competition.” -Anonymous

VALIDATE 




Name: 

□ □ □ □ □ 


Name: 

□ □ □ □ □ 


Name: 

□ □ □ □ □ 


Name: 

□ □ □ □ □ 




Put on hold 

Not worth it 


“Success seems to be largely a matter of hanging on after others have let go.” 

-William Feather

“Don’t be afraid to give up the good to go for the great.” 

-John Rockefeller

IDEA 3 | 



“I do today what people won’t, so I achieve tomorrow what others can’t.” 

-Daymond John

“It’s fine to celebrate success but is more important to heed the lesson of failure.” 

-Bill Gates

“If the plan doesn’t work, change the plan, not the goal.” -Izzy Victoria

“It is your attitude, not your aptitude that determines your altitude.” -Zig Ziglar

“Sometimes adversity is what you need to face in order to become successful.” 

-Zig Ziglar

“Only in the darkness can you see the stars.” 

-Martin Luther King Jr








“Starting a business is a lot like jumping out of an airplane and assembling the parachute 

on the way down.” -Anonymous 


“Entrepreneurship is living a few years of your life like most people won’t so you can 

spend the rest of your life like most people can’t.” -Anonymous 


IDEA 4 | 





“If you don’t pay appropriate attention to what has your attention, it will take more of 

your attention than it deserves.” -David Allen



“For true success ask yourself these four questions: Why? Why not? Why not me? 

Why not now?” -James Allen

“If you want to shine like a sun, first burn like a sun.” -Abdul Kalam

“Be fearless in the pursuit of what sets your soul on fire.” -Anonymous

“You are the most influential person you will talk to all day.” -Zig Ziglar

“Impossible only means you haven’t found the solution yet.” -Anonymous

“You can’t start the next chapter in your life if you keep re-reading the last one.” 

-Michael McMillian

“Remember that guy that gave up? Neither does anyone else.” 

-Anonymous

“You have to expect things of yourself before you can do them.” -Michael Jordan

“Be sure to put your feet in the right place, then stand firm.” -Abraham Lincoln

“Luck is dividend of sweat. The more you sweat, the luckier you get.” - Ray Kroc

“Instead of better glasses, your network gives you better eyes.” - Ronald Burt

IDEA 4 | 








“Don’t wait for the perfect time, you ‘ll wait forever. Take advantage of the time you’re 

given and make it perfect for you.” -Daymond John


Company Name 

1. 

Contact Name 


2. 

3. 

4. 

5. 

6. 

7. 

8. 

9. 

10. 

11. 

12. 

13. 

14. 

15. 

“Not everything that counts can be counted, and not everything that can be counted 

counts.” -Albert Einstein
















“Perfection is not attainable, but if we chase perfection we can catch excellence.” 

-Vince Lombardi



1. 

2. 

3. 

4. 

5. 

6 

7. 

8. 

9. 

10. 



“Never let the odds keep you from doing what you know in your heart you 

were meant to do.” –H. Jackson Brown, Jr.

COMPETITOR 1 











“The important key to success is self-confidence. An important key to self-confidence is 

preparation.” -Arthur Ashe

Name: 

Website: 



How? 

“Always be yourself, express yourself, have faith in yourself; the way down do not go out 

and look for a successful personality and duplicate it.” -Bruce Lee

COMPETITOR 2 











“Expect the best. Prepare for the worst. Capitalize on what comes.” 

-Zig Ziglar

Name: 

Website: 



How? 

“Doesn’t matter how many times you have failed, you only have to be right one.” 

-Mark Cuban

COMPETITOR 3 











“The more I want to get something done the less I call it work.” -Richard Batch

Name: 

Website: 



How? 

“Motivation gets you going and habits get you there.” -Zig Ziglar

VALIDATE 




Name: 

□ □ □ □ □ 


Name: 

□ □ □ □ □ 


Name: 

□ □ □ □ □ 


Name: 

□ □ □ □ □ 




Put on hold 

Not worth it 


“If one dream should fall and break into a thousand pieces, never be afraid to pick one of 

those pieces up and begin again.” -Flavia

“You will never reach your destination if you stop and throw stones at every dog that 

barks.” -Winston Churchill

IDEA 4 | 



“Nobody ever wrote down a plan to be broke, fat, lazy, or stupid. Those things are what 

happen when you don’t have a plan.” -Larry Winget

“A little more persistence, a little more effort, and what seemed hopeless failure may turn 

to glorious success.” -Elbert Hubbard

“When everything seems to be going against you, remember that the airplane takes off 

against the wind, not with it.” -Henry Ford

“The great thing in this world is not so much where you stand, as in what direction 

you are moving.” -Oliver W. Holmes

“If everything seems under control, you’re not going fast enough.” -Mario Andretti

“Failure is the condiment that gives success its flavor.” -Truman Capote








“You are not defined by your past, you are prepared by it.” -Joel Osteen 


“Do something today that your future self will thank you for.” -Anonymous 


IDEA 5 | 





“Though no one can go back and make a brand new start, anyone can start from now 

and make a brand new ending.” -Carl Bard



“Do not go where the path may lead, go instead where there is no path and leave a trail.” 

-Ralph Waldo Emerson

“We made the buttons on the screen look so good you’ll want to lick them.” -Steve Jobs

“The best time to plant a tree was 20 years ago.” -Chinese Proverb

“Don’t wait for opportunity, create it.” -Anonymous

“Our goal is to make the best device in the world, not to be the biggest.” -Steve Jobs

“There is no man living that can not do more than he thinks he can.” -Henry Ford

“Innovation distinguishes between a leader and a follower.” -Steve Jobs

“I skate where the puck is going to be, not where it has been.” -Newton Baker

“We become what we repeatedly do.” -Steve Covey

“Ideas in secret die. They need light and air or they starve to death.” -Seth Godin

“You don’t have to be great to start but you have to start to be great.” -Zig Ziglar

IDEA 5 | 








“It takes the same amount of effort to do something big as it does to do something 

small.” -Anonymous


Company Name 

1. 

Contact Name 


2. 

3. 

4. 

5. 

6. 

7. 

8. 

9. 

10. 

11. 

12. 

13. 

14. 

15. 

“Adapt what is useful, reject what is useless and add what is specifically your own.” 

-Bruce Lee
















“Before you attack the porcupine, think of its quills.” -Ernest Agyeman



1. 

2. 

3. 

4. 

5. 

6 

7. 

8. 

9. 

10. 



“Growth begins when we start to accept our own weakness.” -Jean Vanier

COMPETITOR 1 











“If you think you are too small to be effective, you have never been in the dark 

with a mosquito.” -Betty Rees

Name: 

Website: 



How? 

“Challenges are what make life interesting and overcoming them is what makes 

life meaningful.” -Joshua J. Marine

COMPETITOR 2 











“Do not overestimate the competition and underestimate yourself.” -Anonymous

Name: 

Website: 



How? 

“Competitors understand your business the best.” -M. Cobanli

COMPETITOR 3 











“Success is when people start searching you on Google instead of Facebook.” 

-Anonymous

Name: 

Website: 



How? 

“Don’t worry about failure; you only have to be right once.” -Drew Houston

VALIDATE 




Name: 

□ □ □ □ □ 


Name: 

□ □ □ □ □ 


Name: 

□ □ □ □ □ 


Name: 

□ □ □ □ □ 




Put on hold 

Not worth it 


“Don’t be discouraged. It’s often the last key in the bunch that opens the lock.” 

-Anonymous

“Courage doesn’t mean you don’t get afraid. Courage means you don’t let fear stop you.” 

-Curiano

IDEA 5 | 



“Opportunity does not knock, it presents itself when you beat down the door.” 

-Kyle Chandler

“From a small seed a mighty oak trunk may grow.” 

-Aeschylus

“Don’t find fault, find a remedy.” 

-Henry Fault

“Opportunity doesn’t make appointments, you have to be ready when it arrives.” 

-Tim Fargo

“There are no traffic jams along the extra mile.” -Roger Staubach

“Nothing is particularly hard if you divide it into small jobs.” -Henry Ford








“You cannot escape the responsibility of tomorrow by evading today.” -Abraham Lincoln 


“The best preparation for tomorrow is doing your best today.” -H Jackson Brown, Jr 


MONTH | 

DAY DAY DAY DAY 

“Success is the sum of small efforts, repeated day in and day out.” -Robert Collier

DAY DAY DAY GOALS 

“Make each day your masterpiece.” -John Woode

MONTH | 


“I never took a day off in my twenties. Not one.” -Bill Gates


“The best preparation for tomorrow is doing your best today.” -H. Jackson Brown, Jr

MONTH | 


“Either you run the day, or the day runs you.” -Jim Rohn


“Someday is not a day of the week.” -Janet Dailey

CONTACTS 

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“The bigger the dream, the more important the team.” 

-Robin Sharma

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“I’ve always tried to align myself with strategic partners, friends, and information to help 

me with the things that I did not know, and ultimately, I made it.” -Daymond John

EXPENSE TRACKER 

Date Vendor Budgeted 

$ 

Spend Description Deductible 

Y/N 

“Never put the key to your happiness in somebody else’s pocket.” 

-Kushandwizdom

Date Vendor Budgeted 

$ 

Spend Description Deductible 

Y/N 

“Money is a tool. Used properly, it makes something beautiful- used wrong, it makes 

a mess!” -Bradley Vinson

CHEAT SHEET 

Every section and every line is based upon proven methodologies, 

great feedback from other entrepreneurs and years of experience 

crafting strategies and project managing launches for Fortune 500 

companies and startups. 

We have taken all the fluff out and left what truly moves the 

needle! The compound effect of all the sections will help you 

conceptualize your idea faster without getting sidetracked. Its 

minimalistic design allows you to make it entirely your own: doodle 

and color away to personalize each page while keeping the 

important tasks in place! 

We wanted to make sure you had all the tools IN ONE PLACE 

to keep you going and motivated! No more sticky notes, 

sketch notebooks, weekly planners and whiteboards all over 

the place. You need to be able to see everything and act 

immediately. Actionable is your motivator and personal coach 

that fits in your bag! 

Whiteboard page: We embrace the mess and scribbles that 

happen when making things: fixing mistakes and changing ideas 

is one of our deepest needs. You now have a whiteboard page 

to carry with you at all times so you can doodle and architect 

your idea before calling it final. 

Motivational quotes: We truly believe that when we shift our focus 

from the negative to the positive, it helps us to see the situation 

more clearly and open our minds to new solutions. Becuse of this, 

we have made sure there is a motivational quote on every page 

to lift your spirits and get you thinking. 

ACT| Your idea! 

Brain Dump: Getting your idea out might seem like an easy task 

but there are a lot of questions that are sometimes overlooked. 

These two pages are dedicated to guided questions to jot down 

all the important details. 

Freedom dotted pages: These pages are here to provide you with 

free space for writing, brainstorming and even sketching ideas.

ION | Evaluation 

One mistake many entrepreneurs make is to start a business 

without doing their due diligence. Your solution to a problem 

may just be a problem you have and after launching you 

realize there is no audience for it or, worse yet, it’s just not 

profitable. The ion section will make sure you see the good and 

the bad before it’s too late and any before money is invested. 

Analysis: Through a series of guided questions you will take 

action towards learning about your target market, actual costs, 

competition and/or opportunities to expand your idea. At the end 

of these pages, you will know the level of difficulty, profitability and 

just how passionate you really are about the idea. You will have 

the confidence to proceed and feel like you have a parachute on 

before taking the big jump into entrepreneurship. 

Quotation form: This table is designed so you can keep track of all 

the vendors and quotes you will receive associated with producing 

your idea. For example: If you are making the product yourself, you 

will need quotes for wholesale materials (wood, beads, pantry). If 

you are providing a service, outsourcing tasks, etc. If you are drop 

shipping, manufacturers quotes. 

Freedom Ruled page: Review your progress and write down lessons 

learned. Did you learn anything new? Are there opportunities for 

improvement? 

Feeling overwhelmed? We’ve put together some guides on how to find the 

information to answer each question. Grab them here: actionable.com/blog 

and make sure to join the actionable Facebook community for support, tips and 

samples of how others are filling out their pages.

ABLE | Let’s get moving! 

Task list pages: Includes all of the daily activities or tasks you 

must complete in order to hit milestones. By visualizing every task 

ahead of time and taking actionable daily steps to accomplish 

each, you will arrive exactly where you need to be on schedule 

and without being burnt out. 

Timeline: Planning is the most crucial part of the formula we call 

time management. Before you fill out this section, you need to 

decide what works best for you. Do you want to organize the 

weeks by milestones to see how the different pieces are moving 

along? Or assign taks to someone and make sure you keep them 

accountable? 

• If you’re organizing by milestones, write your top 6 areas in the 

first column. 

Example: Design, production, research, packaging, funding, etc 

• If you’re organizing by assignee, write the name of the person 

helping you with your weekly tasks in the first column. 

Example: Mark|area, George | area, Kathy | area. 

Then, under each week and by area/assigned, write the 3 top 

priority tasks to accomplish that week. Be sure to choose tasks 

that will move the needle toward that area and your goal. 

To help you prioritize, ask yourself what’s the value in getting this 

done, and what’s the risk if I don’t? Will this affect any other task 

and put me behind? 

It’s also very important to reflect on your weekly progress. 

Did you spend your time on the right things? If not, how will you 

improve next week? This will ensure that if you go off course you 

can quickly get back on track.

At the end of the notebook, you will find some extra pages to 

help you track your overall journey. 

Contacts: Connections, connections, connections! 

Networking is the single most important thing any wantrepreneur 

can do. In this section you have the space to add the contact 

information of all the people that will help you ABLE your idea 

and grow your network; like manufactures, partners, vendors, 

etc. Just because one couldn’t help you during one idea doesn’t 

mean that they won’t be a great support or resource later on. 

That’s why we gathered them all together! 

Expense Tracker: As you embark on this new journey, you 

want to make sure you keep track of all of your expenses. 

Remember, most are tax deductible! Use the pocket on the back 

of the notebook to safely guard your receipts. 

Under description, write what was the actual purchase and to 

what idea it was related. 

After selecting the winning idea, make sure to use the monthly 

calendar to set your goals and deadlines. 

Date free calendar: Never feel behind. We left everything 

undated so that you can start today and start the week on the 

day you desire. This isn’t about waiting until January 1st to make 

a change. 3 undated calendars gives you the perfect canvas 

for a broad overview of important dates. Use your monthly view 

to organize a more detailed plan for each month with lots of 

space for multiple events.

actionable planner copyright ©2017 

by actionable,Inc, Miami,Florida 

www.actionableplanners.com 

All rights reserved. No part of this planner may be used or reproduced, stored or 

transmitted in any form or by any means, electronic, mechanical, photocopying, 

recording, scanning or otherwise, except as permitted under section 107 or 108 of the 

United States Copyright Act, without the prior written permission of the publisher and 

writer. Requests should be address online at 

https//www.actionableplanners.com/go/permissions 

Limit of liability/disclaimer of warranty: The content of this work are intended to further 

general scientific research, understanding, and discussion only and are not intended 

and should not be relied upon as recommending or promoting a specific method. 

Actionable planner should not be a replacement or substitute for the services 

of trained professionals. Your level of success depends upon a number of factors 

including your dedication, patience and tenacity.

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