Bay of Plenty Business News July/August 2017
From mid-2016 Bay of Plenty businesses have a new voice, Bay of Plenty Business News. This new publication reflects the region’s growth and importance as part of the wider central North Island economy.
From mid-2016 Bay of Plenty businesses have a new voice, Bay of Plenty Business News. This new publication reflects the region’s growth and importance as part of the wider central North Island economy.
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<strong>Bay</strong> <strong>of</strong> plenty<br />
JULY/AUGUST <strong>2017</strong> VOLUME 2: ISSUE 13 WWW.BOPBUSINESSNEWS.CO.NZ FACEBOOK.COM/BOPBUSINESSNEWS<br />
City leaders outline contrasting<br />
themes for Tauranga’s future<br />
Looking ahead: Tauranga mayor Greg Brownless, WBOP MP Todd Muller and Toi Ohomai chief executive Leon Fourie.<br />
The recent Tauranga City Leaders’ Lunch<br />
sparked more attention than usual for this<br />
annual event, largely because <strong>of</strong> Western<br />
<strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> MP Todd Muller’s comment<br />
that historic rates rises had not been high<br />
enough to meet the council's vision for<br />
the city.<br />
By DAVID PORTER<br />
Mayor Greg Brownless<br />
floated the idea <strong>of</strong><br />
Government sharing<br />
some <strong>of</strong> the GST income<br />
it raises to help cities like<br />
Tauranga that are growing<br />
faster than their rates base<br />
allowed for new infrastructure<br />
and services. And Toi Ohomai<br />
Institute <strong>of</strong> Technology chief<br />
executive Leon Fourie laid<br />
out a substantive vision for<br />
the <strong>Bay</strong> in which educating to<br />
meet the needs <strong>of</strong> a changing<br />
world figured high, a view<br />
supported by all <strong>of</strong> the speakers.<br />
Stan Gregec, chief executive<br />
<strong>of</strong> the Tauranga Chamber<br />
<strong>of</strong> Commerce, which hosts the<br />
annual lunch, said it was an<br />
opportunity to hear the views<br />
<strong>of</strong> city leaders on Tauranga’s<br />
growth opportunities.<br />
“Each speaker looked<br />
out boldly ahead and shared<br />
a common theme around<br />
change, technology and how<br />
we need to think differently<br />
for the future to meet our individual<br />
and community needs.”<br />
Todd Muller had been<br />
responding to a question from<br />
the floor on funding for more<br />
amenities and infrastructure,<br />
saying it was his personal<br />
observation as a longtime city<br />
ratepayer that any dispassionate<br />
observer could see the<br />
Continued on page 3<br />
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2 BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong><br />
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BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong> 3<br />
City leaders outline<br />
contrasting views on<br />
Tauranga’s future<br />
From page 1<br />
council had underinvested in<br />
community amenities over the<br />
past 40 years.<br />
Historic rates rises had not<br />
been high enough to meet the<br />
council's vision for the city<br />
and the council needed to "sell<br />
the vision", and make the case<br />
for the investment that was<br />
needed, he said.<br />
“They should be very clear<br />
about what amenities they<br />
think Tauranga needs over<br />
the next 10 years, and they<br />
should be very upfront about<br />
the costs. I think there's a<br />
greater appetite for that in the<br />
community than we've ever<br />
seen before.”<br />
Mayor Greg Brownless<br />
responded that he did not<br />
believe people were clamouring<br />
for rates rises beyond<br />
reasonable limits, and suggested<br />
the current rating system<br />
placed too much burden<br />
on homeowners. Meanwhile,<br />
local councils were assuming<br />
more <strong>of</strong> what had previously<br />
been central government’s<br />
responsibilities.<br />
Muller, in his main address<br />
to the lunch meeting - which<br />
attracted more than 100 local<br />
business people and community<br />
leaders - noted that the<br />
city was still having debates<br />
around buildings and amenities.<br />
“They are critical debates<br />
to have and critical building<br />
blocks for success,” he said.<br />
But the city’s real maturity<br />
would come when it could<br />
focus on the people who<br />
would innovate and imagine<br />
the future, he said.<br />
“I think we’re on the cusp<br />
<strong>of</strong> huge opportunity for this<br />
country and this city,” he said.<br />
“The main opportunity for<br />
me is our people - I do not<br />
believe we invest enough in<br />
our people. We need to reflect<br />
on how we value our people<br />
and how we are going<br />
to invest in their capability.<br />
We need a culture that learning<br />
is not [just] something<br />
that happens at educational<br />
institutions, but is something<br />
invested in by your employer<br />
and yourself over your career.<br />
And if you don’t, then you run<br />
the risk <strong>of</strong> being left behind.”<br />
Muller said Tauranga had<br />
more connectivity between<br />
the formal and the informal<br />
education sector than most<br />
other regions, but that the<br />
benchmark needed to be set<br />
high.<br />
“We have to push ourselves<br />
and our business and<br />
educational institutions to be<br />
able to respond to the needs <strong>of</strong><br />
the future.”<br />
Mayor Brownless noted<br />
the huge challenges posed by<br />
growth. While acknowledging<br />
the recent interest free loan<br />
made available by the government’s<br />
Housing Infrastructure<br />
Fund, Brownless said the<br />
growth pressures raised the<br />
issue <strong>of</strong> local government virtually<br />
relying on a property<br />
rates system for its income.<br />
“As I’m looking to the<br />
future in this speech, I should<br />
say that we need other sources<br />
<strong>of</strong> funding and the one that is<br />
becoming more obvious to me<br />
is a portion <strong>of</strong> the GST raised<br />
in this area.”<br />
The mayor also noted the<br />
challenges created by being<br />
an ageing community.<br />
Already 18 percent <strong>of</strong><br />
Tauranga’s population is over<br />
Struggle to fill parts<br />
<strong>of</strong> learning pipeline<br />
Toi Ohomai’s Leon Fourie emphasised<br />
the need for all parties to collaborate to<br />
support regional development.<br />
“We succeed more <strong>of</strong>ten in finding the<br />
right solutions to the wrong problems than<br />
finding the wrong solutions to the right<br />
problems,” he said. “So, we do need to start<br />
by truly understanding what exactly the<br />
problem is we are trying to solve before we<br />
leap into solutions.”<br />
In 2015 there were 3865 school leavers<br />
in <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> - <strong>of</strong> which 37 percent identified<br />
as Maori. Of these 2980 or 77 percent<br />
have transitioned to some form <strong>of</strong> tertiary<br />
education and 885 or 23 percent have not –<br />
and <strong>of</strong> the 885 a total <strong>of</strong> 455 or 51 percent<br />
identified as Maori.<br />
Of those that transitioned to tertiary 35<br />
percent enrolled at Toi Ohomai; 20 percent<br />
enrolled at Wananga, Industry Trade organisations<br />
or private training establishments;<br />
and 45 percent at universities. However,<br />
this is mostly at universities outside <strong>Bay</strong><br />
<strong>of</strong> <strong>Plenty</strong>.<br />
Fourie said less than 14 percent<br />
<strong>of</strong> scholars who left the region to study<br />
65 compared with 13 percent<br />
nationally, with nine people<br />
aged over 65 for every 10<br />
children aged 0 to 14.<br />
“There will be major<br />
changes in the job market...<br />
most people will have to<br />
change jobs seven or eight<br />
times during their working<br />
life... The good news is that<br />
the experts predict there will<br />
be plenty <strong>of</strong> jobs, just in different<br />
fields.”<br />
Brownless noted that<br />
indicated they were studying at another<br />
institute <strong>of</strong> technology elsewhere in New<br />
Zealand, suggesting that Toi Ohomai<br />
satisfied the applied pr<strong>of</strong>essional and<br />
vocational skills training need to the greatest<br />
extent locally.<br />
<strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> employment forecasts over<br />
the next three years indicate job growth <strong>of</strong><br />
5.1 percent in construction or another 2277<br />
jobs, business services at 3.8 percent or<br />
2012 jobs and health and community services<br />
at 2.9 percent or 1576 jobs.<br />
“As a sector we are catering for the<br />
need,” said Fourie.<br />
“However, the dilemma is that in each <strong>of</strong><br />
these areas the number <strong>of</strong> places available<br />
for study are not taken up – so, while the<br />
need is there we <strong>of</strong>ten simply do not have<br />
sufficient pipeline interest... It is a problem<br />
that is not unique to Toi Ohomai nor to our<br />
region. With specific programmes, all institutions<br />
struggle right across New Zealand,<br />
and specifically so in engineering, construction<br />
and other related trades. A major<br />
challenge remains to convert this latent<br />
demand for skills.”<br />
immigration could fill any<br />
skills shortages. “If we are to<br />
counter that we will have to<br />
completely modify our education<br />
and training and will need<br />
to ensure it responds quickly<br />
to change.”<br />
End-to-end bookings<br />
at busy arena<br />
It has been an incredibly busy<br />
period for the whole <strong>of</strong> ASB<br />
<strong>Bay</strong>park staff over the last<br />
four weeks with end-to-end<br />
bookings ranging from training<br />
seminars to an environmental<br />
chemical spillage disaster<br />
recovery exercise, involving<br />
emergency services and an<br />
overturned road tanker.<br />
Falling in-between and far<br />
more palatable was the much<br />
awaited Seriously Good Food<br />
Show organised by <strong>Bay</strong> Events<br />
Ltd, which is always successful<br />
in pulling the crowds looking<br />
for culinary delights. This<br />
year, highlights included The<br />
Bachelor couple Art Green and<br />
Matilda Rice in a cook-<strong>of</strong>f (pictured).<br />
There was also no let-up<br />
in the sports calendar, with<br />
the inaugural NBL basketball<br />
semi-final and final held in the<br />
main arena along with the play<strong>of</strong>f<br />
round for the Waikato <strong>Bay</strong><br />
<strong>of</strong> <strong>Plenty</strong> Magic netball team.<br />
Although they managed to win<br />
the game, they unfortunately<br />
failed to qualify through to the<br />
next round.<br />
Horticulture New Zealand<br />
recently opened its conference<br />
at the ASB <strong>Bay</strong>park Arena and<br />
it was a pleasure to host this<br />
event for the first time which<br />
catered for more than four hundred<br />
delegates and trade representatives<br />
over a three day period.<br />
A typical conference <strong>of</strong> this<br />
scale has an economic impact<br />
<strong>of</strong> around $500,000 on the local<br />
economy.<br />
The scheduled Winter Jam<br />
<strong>of</strong>fers a venue for car enthusiasts<br />
to show <strong>of</strong>f their custom<br />
cars, swap ideas and perform<br />
pre-arranged and organised<br />
burnouts. With music, competitions,<br />
trade stands and kids<br />
activities a fun day is always<br />
enjoyed by competitors and<br />
spectators.<br />
Up-and-coming events<br />
include:<br />
• Winter Jam - <strong>July</strong> 22<br />
• Battle In The <strong>Bay</strong> - <strong>August</strong> 5<br />
• Womens Lifestyle Expo -<br />
<strong>August</strong> 19 - 20<br />
• Zoetica Tarnished Frocks<br />
and Divas - <strong>August</strong> 30 -<br />
September 2<br />
• Tauranga Gala Dinner -<br />
September 29<br />
• The Sound <strong>of</strong> Music -<br />
October 9<br />
• Hoopnation - October 21 -<br />
23<br />
• Saturday Night Fever –<br />
November 18<br />
• Summer Christmas Party –<br />
December 1 - 2<br />
0800 850080 | recruit@talentid.co.nz Tauranga • Rotorua • Taupo
4 BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong><br />
Hi-tech research institute<br />
gets go-ahead in Tauranga<br />
Priority One and the University <strong>of</strong> Waikato, working with a group<br />
<strong>of</strong> eight regionally based businesses, have secured $8.4 million in<br />
investment from government to help establish a new technology<br />
research institute in the Western <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> sub-region.<br />
The Ministry <strong>of</strong> <strong>Business</strong><br />
Innovation and<br />
Employment (MBIE)<br />
last November announced a<br />
second round <strong>of</strong> funding for<br />
the regional initiative, first<br />
From the editor<br />
As Tauranga mayor Greg Brownless<br />
pointed out at the recent City<br />
Leaders Lunch - the focus <strong>of</strong> this<br />
month’s cover story - the city is ageing<br />
faster than the New Zealand average.<br />
Already 18 percent <strong>of</strong> our population<br />
is over 65, compared with 13 percent<br />
nationally. We currently have nine people<br />
aged over 65 for every 10 children<br />
aged 0 to 14.<br />
Meanwhile, the <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> region<br />
is grappling with the strains produced<br />
by the need to finance infrastructure to<br />
meet the growth in business and housing<br />
development and the region’s attractions<br />
continue to bring in. This week’s<br />
cover story looks at the implications<br />
for employment, and in particular, the<br />
need to have an education that can cope<br />
with the constantly changing demands <strong>of</strong><br />
future career paths.<br />
Good news this month is that<br />
Tauranga has finally secured government<br />
funding to set up one <strong>of</strong> only a few<br />
regionally based regional research institutes.<br />
Based on feedback from previous<br />
unsuccessful applications, Priority One<br />
and the University <strong>of</strong> Waikato worked<br />
closely with a number <strong>of</strong> hort-focused<br />
tech businesses to create the Plantech<br />
concept, the strength <strong>of</strong> which lies in its<br />
potential to commercialise innovation.<br />
We look at the row between honey<br />
producers and the Ministry <strong>of</strong> Primary<br />
Industry about a new standard being set<br />
to verify levels <strong>of</strong> Manuka, with producers<br />
asserting that the proposed new tests<br />
are inaccurate.<br />
We report on a new report confirming<br />
the massive projected growth for<br />
kiwifruit, and examine what the implications<br />
are for the <strong>Bay</strong>’s infrastructure.<br />
And we dig beneath the ongoing<br />
and very public row between Tauranga<br />
announced in Budget 2015.<br />
The <strong>Bay</strong>’s successful application<br />
- lodged in February<br />
- took into account feedback<br />
from MBIE and local businesses,<br />
following a submission<br />
that failed in the first<br />
round <strong>of</strong> funding, early last<br />
year. In particular, it focused<br />
more specifically on horticulture-related<br />
research and<br />
innovation.<br />
Moana Iwi, who are protesting attempts<br />
by Hauraki iwi to claim rights in the<br />
<strong>Bay</strong>. Local iwi say that if Hauraki succeeds<br />
in its claims, it could have a<br />
long-term negative impact on development<br />
in the region.<br />
David Porter<br />
Editor<br />
The companies involved in<br />
the founding group for the<br />
<strong>Bay</strong> initiative - which has<br />
the working name Plantechincludes<br />
Bluelab, Cucumber,<br />
GPS-It, Eur<strong>of</strong>ins, Plus Group<br />
Horticulture, Trimax Mowing<br />
Systems, Waka Digital and<br />
Zespri International.<br />
The Plantech concept aims<br />
to accelerate innovation in<br />
the Western <strong>Bay</strong>, using the<br />
region’s horticulture industry<br />
as a testing ground for<br />
Robotics Plus Apple packer<br />
new technologies and services.<br />
Through the participating<br />
companies, Plantech’s<br />
research will be commercialised<br />
nationally and globally in<br />
markets ranging from sports<br />
fields to hydroponics, to<br />
logistics, to primary industry<br />
land use, as well as horticultural<br />
technologies.<br />
“This is a hugely exciting<br />
development for the <strong>Bay</strong>,”<br />
says Brett Hewlett, chairman<br />
<strong>of</strong> Priority One. “The<br />
Plantech concept will see<br />
leading edge, commercially<br />
focused research and development<br />
expertise in our region<br />
and provide important new<br />
resources to our companies.”<br />
Plantech aims to accelerate<br />
growth <strong>of</strong> individual companies<br />
as well as build regional<br />
and national capability in<br />
application <strong>of</strong> advanced technologies.<br />
“Plantech will power up<br />
our collaboration with other<br />
horticulture-focused businesses<br />
and science institutions,”<br />
says Dr Alistair Scarfe,<br />
founder and chief technology<br />
<strong>of</strong>ficer <strong>of</strong> Robotics Plus.<br />
“Through partnerships forged<br />
in Plantech, we will strengthen<br />
hi-tech exports while also<br />
giving New Zealand primary<br />
industry a hi-tech productivity<br />
boost.”<br />
Matt Flowerday, founder<br />
and chief executive <strong>of</strong> GPS-<br />
It said he had travelled the<br />
world looking for a hort-focused<br />
innovation centre and<br />
was yet to find anything suitable.<br />
“I’m extremely excited to<br />
have the opportunity to help<br />
create one on my doorstep<br />
and use it as a springboard to<br />
take on the world with New<br />
Zealand created innovation<br />
and technology.”<br />
Plantech will employ a<br />
team <strong>of</strong> experts in data sciences<br />
and automation and will<br />
focus on premium, natural<br />
plant production. It will also<br />
collaborate with local industry,<br />
research organisations and<br />
international partners.<br />
Plantech will be established<br />
as a new private company,<br />
headquartered in the<br />
Western <strong>Bay</strong> sub-region. It is<br />
planned to be operational by<br />
the end <strong>of</strong> <strong>2017</strong>, pending the<br />
finalisation <strong>of</strong> arrangements<br />
with MBIE.<br />
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BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong><br />
Manuka honey industry<br />
wary about ministry’s<br />
new standards<br />
Manuka honey producers in <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong><br />
and beyond are waiting anxiously to<br />
see what decisions Ministry for Primary<br />
Industries (MPI) will make around the<br />
recently released Manuka honey standards.<br />
By RICHARD RENNIE<br />
The Manuka standards<br />
were released earlier this<br />
year after three years<br />
<strong>of</strong> scientific development by<br />
MPI. However, producers<br />
have expressed growing concern<br />
over the new standards’<br />
accuracy and level <strong>of</strong> sensitivity<br />
to Manuka levels in honey.<br />
More than 100 submissions<br />
have been sent through to MPI<br />
on the proposed standards.<br />
A standard for Manuka<br />
honey has already been developed<br />
by the UMF Honey<br />
Association, with the majority<br />
<strong>of</strong> producers already signed up<br />
to its standards. Association<br />
spokesman John Rawcliffe<br />
said the industry had taken<br />
leadership in establishing<br />
its own standard, which was<br />
generally already accepted by<br />
industry and overseas markets.<br />
“In my mind the job has<br />
been done positively and constructively<br />
with respect to protecting<br />
NZ Inc. and any disruption<br />
to that risks broadening<br />
the definition <strong>of</strong> Manuka<br />
will be unhelpful,” he said.<br />
“I just hope the ministry<br />
has taken on board the large<br />
number <strong>of</strong> science-based<br />
results to ensure continuity for<br />
the industry.”<br />
Rawcliffe said processors<br />
were particularly irked by MPI<br />
failing to share the full scientific<br />
background <strong>of</strong> its tests<br />
with them, yet expecting them<br />
to submit on that test.<br />
“We are basically being<br />
expected to enter submissions<br />
in a void, and those submissions<br />
will equally be reviewed<br />
in a void.”<br />
Wendy Mossop <strong>of</strong> <strong>Bay</strong> <strong>of</strong><br />
<strong>Plenty</strong> producer Mossop’s<br />
Honey urged MPI staff, once<br />
they had read the submissions,<br />
to sit down with the industry<br />
to discuss what its plans were<br />
for the standards.<br />
“Rather than several<br />
months to a year, MPI is<br />
expecting them to be in place<br />
within weeks,” she said. “It<br />
is very rushed, and they risk<br />
Mossop’s Honey’s Wendy<br />
Mossop: MPI needs to<br />
take its time and get the<br />
standards right.<br />
compromising the value <strong>of</strong> the<br />
standards here and overseas if<br />
they mess this up.”<br />
Particular concerns include<br />
the use <strong>of</strong> certain chemical<br />
markers in the MPI test, and<br />
the low threshold for multi-floral<br />
honeys containing<br />
Manuka. This included<br />
Kanuka honey, which could<br />
pass the Manuka definition,<br />
producers say.<br />
The MPI tests have also<br />
proven to deliver “false-positive”<br />
test results for non-Manuka<br />
honey, and to have failed<br />
to identify high UMF Manuka<br />
as even being Manuka honey.<br />
Victor Goldsmith, interim<br />
chairman <strong>of</strong> the Ngati Porou<br />
Miere Manuka partnership,<br />
said he hoped MPI had listened<br />
closely to the concerns<br />
raised over the standards it has<br />
developed.<br />
“We really will not know<br />
until MPI comes back with a<br />
decision on the submissions.<br />
MPI has been talking the talk<br />
about listening to our concerns.<br />
We have made it clear<br />
to MPI it needs to get this<br />
right.”<br />
Honey processors have<br />
claimed Chinese Manuka<br />
importers were putting pressure<br />
on MPI to get the standards<br />
in place, or else New<br />
Zealand risked a loss <strong>of</strong> market<br />
access. MPI has denied<br />
that this threat exists.<br />
“They have been looking<br />
at this from the scientific view<br />
and not understanding the consumer<br />
view on Manuka honey<br />
as well,” said Goldsmith.<br />
“We will not be rushed into<br />
a position <strong>of</strong> accepting these<br />
standards just because a major<br />
trading partner has threatened<br />
to close the door on it.”<br />
Goldsmith said for iwi<br />
honey producers on the East<br />
Coast, the proposed MPI<br />
standards represented some<br />
real threats to their viability.<br />
One producer has found its<br />
high grade UMF 20 Manuka<br />
honey failed the MPI test for<br />
purity.<br />
“For us on the East Coast<br />
with high grade Manuka this<br />
is a real problem. We have<br />
UMF20 honey and know the<br />
value <strong>of</strong> that honey. You could<br />
potentially wipe millions <strong>of</strong><br />
value <strong>of</strong>f the regional economy<br />
if that honey is devalued.”<br />
Honey producers are especially<br />
concerned because<br />
MPI’s standards risk cutting<br />
across another area it is tasked<br />
with overseeing, namely<br />
regional development programmes<br />
that <strong>of</strong>ten incorporate<br />
Manuka honey as part <strong>of</strong><br />
that development. This is the<br />
case on the East Coast, Eastern<br />
<strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong>, Northland and<br />
Central North Island.<br />
In response to increasing<br />
processor concerns over<br />
the validity <strong>of</strong> the tests, MPI<br />
emailed a response to the<br />
industry in late May. The letter<br />
reiterated MPI was confident<br />
the test methods were accurate<br />
and sound. Unexpected results<br />
were attributed to sampling<br />
errors or laboratory practices.<br />
Apiculture NZ chief executive<br />
Karin Kos said the industry<br />
group had submitted on<br />
the tests.<br />
“We did not think the tests<br />
were quite there yet, and we<br />
all want to have a robust definition.<br />
There is still work to<br />
do there.”<br />
Performance<br />
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Christchurch03 353 0909 Dunedin 03 479 0637
6 BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong><br />
How temp workers can add<br />
value to your business<br />
HUMAN RESOURCES<br />
> BY KELLIE HAMLETT<br />
Director, Recruitment & HR Specialist, Talent ID Recruitment Ltd<br />
There tends to be some big<br />
misconceptions around the area <strong>of</strong> hiring<br />
temporary workers in your business.<br />
If you are keeping an eye on<br />
HR and employment trends,<br />
then you will know that<br />
there has been a large focus<br />
around a contingent-flexible<br />
workforce and work-life balance.<br />
The reality is that in<br />
<strong>2017</strong> and beyond, your workforce<br />
needs to be flexible and<br />
reactive for optimal pr<strong>of</strong>its<br />
and success in a competitive<br />
and saturated marketplace<br />
such as New Zealand.<br />
The big misconceptions<br />
The most surprising fact to<br />
most people might be just how<br />
widely temporary employment<br />
is utilised across a wide<br />
range <strong>of</strong> industries and fields,<br />
from medical to creative services,<br />
project management<br />
and human resources, to technical<br />
and trade-related roles.<br />
There really are no barriers.<br />
There is this misconception<br />
that temp employees tend to<br />
be in roles such as receptionist<br />
or administrator. However, a<br />
temp can be as qualified as<br />
you need. They come from<br />
every industry and pr<strong>of</strong>ession<br />
and can be as skilled,<br />
degree-qualified, or registered<br />
as required, with many adding<br />
value through their ability to<br />
slip into a new environment,<br />
team and culture with ease.<br />
Another myth is that temp<br />
employees cannot get permanent<br />
work and therefore<br />
must not be good employees.<br />
Again, this is a huge misconception.<br />
People choose to<br />
temp for all kinds <strong>of</strong> reasons.<br />
Whether it is because they<br />
have just moved to the region,<br />
or enjoy the freedom <strong>of</strong> knowing<br />
they are not tied down to<br />
a permanent role, they enjoy<br />
the variety and flexibility or<br />
for pure lifestyle reasons.<br />
Temporary workers are <strong>of</strong>ten<br />
actually the best employees<br />
because they get to have a<br />
large exposure to many different<br />
industries and workplaces,<br />
systems, and processes. They<br />
also come with the flexibility<br />
to work around your individual<br />
work-load requirements,<br />
and can be on-call on an as<br />
and when basis.<br />
Contingent-flexible<br />
workforce<br />
CareerBuilder found that last<br />
year (2016) 42 percent <strong>of</strong><br />
companies planned to increase<br />
temporary hiring, with 43 percent<br />
hoping to transition temp<br />
talent to full-time superstars.<br />
Temp employees are being<br />
used by growing companies<br />
and more established businesses<br />
to jump over the skills<br />
gap and address needs head<br />
on.<br />
Having a temporary workforce<br />
can be hugely beneficial<br />
in terms <strong>of</strong> fluctuation<br />
for a business. Contingent<br />
workers, in a sense, are on-demand<br />
talent, the “Netflix” <strong>of</strong><br />
the employment world if you<br />
like. Contingent workers can<br />
be characterised as temporary<br />
employees — they are not<br />
full-time employees <strong>of</strong> a company<br />
and once their project<br />
is finished, the contract has<br />
ended.<br />
To label them mere temps,<br />
however, discounts the full<br />
scope, high-tech nature and<br />
complexity <strong>of</strong> today’s on-demand<br />
workforce. After polling<br />
some 200 HR, procurement,<br />
and finance executives,<br />
research underscores the rise<br />
<strong>of</strong> the contingent worker<br />
class, specifically, finding:<br />
• 92 percent <strong>of</strong> enterprises<br />
indicated non-traditional<br />
staffing was a vital to moderate<br />
facet <strong>of</strong> their overall<br />
corporate strategy.<br />
• 32 percent <strong>of</strong> the average<br />
company’s workforce fell<br />
into the contingent or contract-based<br />
category.<br />
• In <strong>2017</strong>, contingent workers,<br />
including independent<br />
contractors, statement-<strong>of</strong>work-based<br />
labour and<br />
freelancers, will account<br />
for nearly 45 percent <strong>of</strong> the<br />
world’s total workforce.<br />
How we can help<br />
From one day to one month or<br />
more, Talent ID has the ability<br />
to source staff from a wide<br />
pool <strong>of</strong> candidates covering<br />
a range <strong>of</strong> industries. If its<br />
flexibility you are after, or<br />
have a specific project you<br />
need resourcing for, Talent ID<br />
can take care <strong>of</strong> the people<br />
side <strong>of</strong> the business for you<br />
– leaving you free to do what<br />
you do best.<br />
Tips for setting up a small business<br />
There is no question that<br />
starting up a business is<br />
a bold move that requires<br />
everything from vision and<br />
passion to plain hard slog.<br />
And perhaps most importantly<br />
knowledge, which as we know,<br />
is power.<br />
This month, we <strong>of</strong>fer some<br />
tips to help people thinking<br />
about setting up their own<br />
business.<br />
Knowledge.<br />
Thorough research before<br />
starting ensures you’re making<br />
the best informed decisions<br />
possible and reducing the risk<br />
<strong>of</strong> failure. More importantly,<br />
it usually means you will be<br />
ready to put mitigation tactics<br />
into your business or personal<br />
life to protect your future<br />
– such as insurance policies,<br />
buy-sell agreements, use <strong>of</strong><br />
Trusts for asset protection, etc.<br />
Why are you doing this?<br />
It seems fairly obvious, but<br />
making a thorough analysis<br />
<strong>of</strong> the reasons for starting a<br />
business is a process that’s<br />
<strong>of</strong>ten overlooked. Sit down<br />
and define your reasons and<br />
specific goals, and then objectively<br />
assess whether or not<br />
your business plan is able to<br />
deliver on these goals.<br />
Your market.<br />
Know who your market is,<br />
how your product or service<br />
will meet the needs <strong>of</strong> this<br />
market, and what your point<br />
<strong>of</strong> difference is from other<br />
competitors operating in the<br />
market – both nationally and<br />
locally. Remember that marketing<br />
is about the four Ps<br />
– Product (or service), Price,<br />
Place and Promotion.<br />
Know your strengths and<br />
weaknesses.<br />
As a start-up business, you<br />
need to be able to leverage<br />
<strong>of</strong>f your strengths and bring<br />
people into your business to<br />
fill the gap where weaknesses<br />
lie. Work with some friends<br />
on a SWOT (Strengths,<br />
Weaknesses, Opportunities<br />
and Threats) analysis to ensure<br />
you’re well-positioned to plug<br />
gaps and leverage advantages.<br />
MONEY MATTERS<br />
> BY STEPHEN GRAHAM<br />
Stephen Graham is director and managing partner at BDO Rotorua,<br />
Chartered Accountants and Advisers. To find out more visit bdorotorua.co.nz<br />
or email rotorua@bdo.co.nz<br />
Hard slog.<br />
Understand that a start-up<br />
venture will require you to<br />
work twice as long and hard,<br />
for half the pay – certainly<br />
over the short to medium term<br />
– to build a great business.<br />
Exit strategy.<br />
Before you get in, think about<br />
how you will get out. Work<br />
with pr<strong>of</strong>essional advisors<br />
to develop an exit scenario<br />
that could include a strategy<br />
to cover any worst-case<br />
scenario, or simply a plan<br />
to ultimately sell or remove<br />
yourself from the day-to-day<br />
operations.<br />
Learning<br />
One <strong>of</strong> the best ways to learn<br />
is from those who’ve already<br />
trodden the path. So seek<br />
advice from those who already<br />
in business and doing it well.<br />
Join your local Chamber <strong>of</strong><br />
Commerce and local business<br />
discussion groups and networks.<br />
Expert advice.<br />
Be willing to invest in a business<br />
advisor to ensure you’re<br />
making smart decisions from<br />
the outset. You need a trusted<br />
business partner, so choose<br />
based on both their skills and a<br />
good personality/values fit.<br />
Finance & structure.<br />
Consider the capital structure<br />
and funding <strong>of</strong> working capital<br />
very carefully. Too many<br />
businesses fail from being<br />
under-capitalised. The structure<br />
you choose – whether<br />
it is a trust, company, partnership<br />
or sole operator –<br />
will provide different tax and<br />
legal benefits, depending on<br />
the nature <strong>of</strong> your business.<br />
It pays to get advice on this<br />
matter.<br />
Plan, perform, measure.<br />
Set realistic goals for your business<br />
for the first three years<br />
and measure your performance<br />
against these goals.<br />
Commitment and resilience.<br />
Finally, remember that successful<br />
entrepreneurs are all<br />
extremely persistent. They have<br />
good reasons to believe in their<br />
<strong>of</strong>fering, and they find ways to<br />
navigate through obstacles.
BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong> 7<br />
What businesses can learn from NZ’s<br />
America’s Cup win<br />
CORPORATE INSIGHT<br />
The stunning win by Emirates Team<br />
New Zealand at the America’s Cup has<br />
understandably been met by jubilation<br />
nationally, and <strong>of</strong> course in Tauranga, home<br />
town <strong>of</strong> winning helmsman Peter Burling.<br />
But aside from any economic<br />
or other returns<br />
to come from showcasing<br />
our technology and boatbuilding<br />
skills, and hosting the<br />
next cup, ETNZ’s result has<br />
some great lessons for anyone<br />
involved in helping to create<br />
and sustain a business. And<br />
indeed for anyone wanting to<br />
achieve a personal goal.<br />
It is now accepted, both<br />
locally and by ETNZ’s competitors,<br />
that the New Zealand<br />
team won against incredible<br />
odds and against much<br />
more lavishly funded campaigns.<br />
As Jimmy Spithill<br />
The advantages <strong>of</strong> pr<strong>of</strong>essional management for<br />
commercial property owners<br />
Out <strong>of</strong> town investors<br />
<strong>of</strong>ten purchase investments<br />
outside the cities<br />
or towns they live and would<br />
usually invest in to provide<br />
them with more opportunities<br />
and more favourable yields.<br />
Managing a property under<br />
and Larry Ellison found out,<br />
it’s not always possible to<br />
continually screw the scrum,<br />
bully, or successfully buy your<br />
way to a win.<br />
So what are the key lessons<br />
that business people can take<br />
away from the NZ campaign? I<br />
think they are as follows:<br />
• Set a very clear simple goal:<br />
Tell people you have done<br />
so - and not just any people,<br />
but specifically those<br />
who are interested and will<br />
influence, encourage, support<br />
and hold you to your<br />
goal ambition.<br />
• Know exactly who and<br />
these circumstances can be very<br />
daunting. More <strong>of</strong>ten than not,<br />
owners do not have any knowledge<br />
or relationship with local<br />
contractors when issues arise<br />
with tenants and the building.<br />
Lacking those relationships<br />
leaves landlords open to poor<br />
what resources you need<br />
and why: You need to know<br />
what specific and absolutely<br />
essential resources, relationships<br />
and processes are<br />
required as part <strong>of</strong> a team<br />
approach to goal achievement.<br />
• Engage with positive,<br />
experienced and successful<br />
industry people: Make sure<br />
you access wise mentors<br />
who have “been there, done<br />
that” across most or all <strong>of</strong><br />
the areas <strong>of</strong> your endeavour.<br />
• Continually look for areas<br />
<strong>of</strong> improvement: Even if<br />
you are successful at each<br />
step along the way to your<br />
goal, keep making incremental<br />
imporovements.<br />
Continual tweaking toward<br />
perfection helps to gain<br />
competitive advantage at<br />
every turn. Remember that<br />
the perfect result is always<br />
the next one and is always<br />
just around the corner.<br />
• Involve everyone in the<br />
team: Ensure you use all<br />
<strong>of</strong> the resources <strong>of</strong> your<br />
team to identify potential<br />
strengths, weaknesses,<br />
opportunities for improvement.<br />
• Dare to be different: But<br />
don’t go out on a limb just<br />
for the sake <strong>of</strong> it. Know<br />
exactly what the desired<br />
competitive outcomes are,<br />
<strong>of</strong> each <strong>of</strong> your points <strong>of</strong><br />
difference, and innovations.<br />
Actual, measurable gains<br />
and competitive advantage<br />
must be the outcomes <strong>of</strong><br />
advice, poor workmanship and<br />
over charging. Without that<br />
preferred contractor relationship<br />
a lack <strong>of</strong> response times<br />
on urgent matters can arise.<br />
Owners start to realise that<br />
the distance between them<br />
and their investment property<br />
leaves them vulnerable to<br />
issues arising that they are<br />
either unaware <strong>of</strong>, or cannot<br />
keep a close watch on.<br />
Once investors have settled<br />
into the benefits <strong>of</strong> having<br />
their property pr<strong>of</strong>essionally<br />
managed, many are deciding<br />
> BY ROSS STANWAY<br />
Ross Stanway, the former long-term chief executive <strong>of</strong> Realty<br />
Services and Priority One, has been an active member <strong>of</strong> the <strong>Bay</strong><br />
<strong>of</strong> <strong>Plenty</strong> business community for over three decades.<br />
your points <strong>of</strong> difference.<br />
• Know your competition:<br />
Understand what needs<br />
to be done, what must be<br />
done, what will be done, in<br />
order to beat the competition.<br />
• Maintain absolute focus:<br />
Stay locked on your plan<br />
and any factors that require<br />
it to be amended - remember<br />
that it is your team,<br />
your way, your gains, your<br />
competitive points <strong>of</strong> difference,<br />
but take into account<br />
the conditions, the competition<br />
and any “rules” <strong>of</strong> the<br />
game.<br />
• Have contingency plans:<br />
to bring their other properties<br />
into the management portfolio<br />
to ensure their house is in<br />
order should ill health strike.<br />
Sudden death or long-term<br />
illness is stressful enough for<br />
families without having to try<br />
and take over management <strong>of</strong><br />
their loved one’s investment<br />
portfolio. They believe this<br />
will create panic and stress for<br />
Make sure you have options<br />
to cope with the “what<br />
ifs” for when things don’t<br />
go according to plan, or<br />
for when the unthinkable<br />
becomes a reality.<br />
• Be resilient: You need to<br />
maintain quiet, but resolute<br />
confidence underpinned by<br />
total self belief to have the<br />
ability to get up <strong>of</strong>f the<br />
canvas if you’re knocked<br />
down. Understand you are<br />
only as good as your next<br />
performance.<br />
And finally - Innovate,<br />
Adapt, Train and Put into<br />
Practise, then repeat. It worked<br />
for ETNZ.<br />
their already struggling family<br />
members.<br />
Pr<strong>of</strong>essional management<br />
will keep the properties running<br />
smoothly, income coming<br />
in and data and accounts readily<br />
accessible for family members,<br />
accountants and lawyers.<br />
Is now the time to start<br />
thinking commercial property<br />
management?<br />
Commercial<br />
Property<br />
Management<br />
<strong>Bay</strong>leys Commercial Property Management covers both commercial<br />
and industrial across the <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> and New Zealand. Situated<br />
in the middle <strong>of</strong> what is considered to be the Golden Triangle <strong>of</strong><br />
investment property is our results driven team.<br />
We understand that to maximise the return on your property<br />
you need:<br />
Pr<strong>of</strong>essional property management<br />
A business partner that understands your investment,<br />
views and goals<br />
SPEAK TO BAYLEYS TODAY<br />
Jan Cooney<br />
Senior Commercial Property Manager<br />
B 07 579 0609 M 027 408 9339<br />
jan.cooney@bayleystauranga.co.nz<br />
Brodie Thomas<br />
Commercial Property Manager<br />
B 07 579 0608 M 027 746 9218<br />
brodie.thomas@bayleystauranga.co.nz<br />
247 Cameron Road,<br />
Tauranga<br />
Success Realty Ltd, <strong>Bay</strong>leys,<br />
Licensed Under The REA Act 2008
8 BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong><br />
Great journeys to keep<br />
New Zealand moving<br />
At the trAnsport Agency our focus is on providing<br />
one integrAted lAnd trAnsport system thAt helps<br />
people get the most out <strong>of</strong> life And supports business.<br />
It’s about looking after the transport system with our partners, today and<br />
for the future. We continue to innovate to make sure it is efficient and<br />
sustainable, and unlocks opportunity.<br />
The <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> is a key part <strong>of</strong> the Upper North Island, which is home to over<br />
half <strong>of</strong> New Zealand’s population, employment and GDP, and this is expected<br />
to keep growing significantly. On behalf <strong>of</strong> the Government, we invest and<br />
work with our partners to deliver an efficient, reliable and safe transport<br />
system, which includes walking and cycling networks and public transport.<br />
Work We Are involved in:<br />
Public transport in Tauranga<br />
SH2 Waihi to Tauranga business case<br />
SH2 / SH29A <strong>Bay</strong>park to <strong>Bay</strong>fair link upgrade<br />
SH29A Maungatapu underpass<br />
Connect Rotorua business case<br />
Tauranga Northern Link<br />
SH29 Tauriko Network Plan<br />
SH29A Poike Road cycleway<br />
Urban cycling programme, eg: the Omokoroa to Tauranga cycleway<br />
This work all contributes to targeting rapid growth, connecting and developing<br />
the region, and keeping people safe.<br />
To find out more<br />
NZTAWaikatoBOP @NZTAWaiBoP www.nzta.govt.nz/bop
BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong> 9
10 BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong><br />
Kiwifruit growth could<br />
pressure <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong><br />
infrastructure<br />
The strong growth prospects for the<br />
kiwifruit sector predicted in a University <strong>of</strong><br />
Waikato report have been met with some<br />
caution around the findings from industry<br />
players in <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong>.<br />
By RICHARD RENNIE<br />
The report compiled by<br />
University <strong>of</strong> Waikato<br />
pr<strong>of</strong>essor <strong>of</strong> business<br />
Frank Scrimgeour estimates<br />
the sector will generate an<br />
additional 29,000 full-time<br />
equivalent jobs over the next<br />
13 years, on top <strong>of</strong> the 11,000<br />
jobs already existing in the<br />
sector.<br />
The report estimates kiwifruit’s<br />
contribution to the<br />
national economy will swell<br />
out to $6.14 billion by 2030,<br />
two and half times more than<br />
the $2.6 billion it contributes<br />
today. But with this projected<br />
growth come some significant<br />
demands upon infrastructure,<br />
water, land and human<br />
resources.<br />
New Zealand Kiwifruit<br />
Growers Incorporated chief<br />
executive Nikki Johnson said<br />
NZKGI would be having a<br />
good hard look over the numbers<br />
in the report.<br />
She acknowledged the sector<br />
was already having some<br />
issues around labour, particularly<br />
seasonal demands for<br />
pickers. And as the volumes<br />
<strong>of</strong> SunGold crop ramped up<br />
with the 400ha <strong>of</strong> additional<br />
licensed area coming on<br />
stream from next season, this<br />
was only likely to increase.<br />
“The numbers do not surprise<br />
me, but given the growth<br />
projections it will require even<br />
more people,” says Johnson.<br />
“It does give us more<br />
ammunition to take to central<br />
government should we have to<br />
look at seeking an increase in<br />
the number <strong>of</strong> migrant workers<br />
we require. The horticulture<br />
industry has been doing<br />
some good work to estimate<br />
our future needs and is just<br />
updating the data now.”<br />
The Recognised Seasonal<br />
Employer scheme, which enables<br />
overseas workers largely<br />
from the Pacific Islands to<br />
come to New Zealand to work<br />
in the horticultural sector, has<br />
recently been increased from<br />
9500 to 10,500.<br />
The kiwifruit sector is not<br />
a huge user <strong>of</strong> RSE staff. Last<br />
season 5000 New Zealanders<br />
accounted for 8000 <strong>of</strong> the seasonal<br />
jobs, with about 1000<br />
jobs filled by international<br />
students, a similar amount<br />
from working visa workers,<br />
and RSE workers accounting<br />
for the remainder.<br />
“We may have to utilise<br />
more <strong>of</strong> the RSE workers<br />
in the future, but we would<br />
have to provide a good case to<br />
government to do that,” said<br />
Johnson.<br />
While students, tourists<br />
and RSE workers may provide<br />
the resources for seasonal<br />
picking needs, Johnson<br />
said there were specific skills<br />
required for other seasonal<br />
work, particularly pruning.<br />
“It is an important part<br />
<strong>of</strong> orchard management that<br />
impacts upon crop quality and<br />
yield, and requires developing<br />
skills to do it properly.”<br />
Johnson said she did not<br />
see a lot <strong>of</strong> restrictions around<br />
land availability for development,<br />
particularly through the<br />
eastern <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> district<br />
and on down through East<br />
Coast-Hawke’s <strong>Bay</strong>.<br />
“Labour and water are really<br />
our two key areas <strong>of</strong> focus.<br />
We are working with the <strong>Bay</strong><br />
<strong>of</strong> <strong>Plenty</strong> Regional Council<br />
on managing water resources<br />
NZKGI’s Nikki Johnson:<br />
Labour and water are two<br />
key areas <strong>of</strong> focus.<br />
efficiently for the sector.”<br />
The report attributes much<br />
<strong>of</strong> the sector’s strong future<br />
growth to one variety <strong>of</strong> kiwifruit,<br />
SunGold, and estimates<br />
without it the growth would<br />
be only half the 2030 projections.<br />
Johnson cautioned that<br />
growers needed to remember<br />
they were working in a biological<br />
system that had been<br />
hit once before with a disease<br />
that brought severe consequences,<br />
and to remember<br />
lessons learned from the Psa<br />
outbreak.<br />
“I am a bit nervous about<br />
that [(reliance]. We are working<br />
with Zespri on continuing<br />
to ask the questions on licence<br />
release for SunGold. Clearly<br />
it is a demand-driven crop,<br />
with more wanting the crop<br />
than can get it. We do not want<br />
to release a lot <strong>of</strong> licences to<br />
drop the value <strong>of</strong> the fruit. But<br />
we feel Zespri is being relatively<br />
conservative about it.”<br />
The report promises Maori<br />
will also get to share in the<br />
returns, with the rising tide<br />
lifting Maori returns in kiwifruit<br />
from today’s $271 million<br />
a year to $638 million a<br />
year by 2030.<br />
The <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> region<br />
includes some <strong>of</strong> the largest<br />
areas <strong>of</strong> Maori-owned<br />
land suitable for kiwifruit<br />
production.<br />
<strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> Maori wages<br />
and salaries earned in the sector<br />
are set to double from $22<br />
million to $52 million a year<br />
in that time.<br />
TeHoripo Karaitiana, chief<br />
executive <strong>of</strong> Maori-owned<br />
kiwifruit company Te Awanui<br />
Hukapak, said much <strong>of</strong> the<br />
growth projected in the report<br />
was being driven by the popular<br />
SunGold variety.<br />
“Those areas <strong>of</strong> the Eastern<br />
<strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong>, and the East<br />
Coast-Wairoa districts have<br />
land that has been identified<br />
as very suitable for early start<br />
high value SunGold crops,”<br />
said Karaitiana.<br />
The deep alluvial soils <strong>of</strong><br />
the East Coast region promised<br />
good potential for the<br />
high value crops over significantly<br />
lower value maize. But<br />
he was aware <strong>of</strong> the need for<br />
greater skills in the sector for<br />
Maori to reap all the benefits<br />
the fruit could bring.<br />
“Skills training is an industry-wide<br />
issue and we need to<br />
get more initiatives in place to<br />
address this. We have developed<br />
a Kiwi Leaders’ programme<br />
focused on Maori,<br />
but we need a concerted effort<br />
behind that.”<br />
He said central government<br />
buy-in on training<br />
was also essential, and fitted<br />
with the government’s<br />
desire to encourage regional<br />
economic development. “But<br />
you also need scale and you<br />
need infrastructure behind<br />
those orchards to bring jobs<br />
as well.”<br />
Zespri’s innovation manager<br />
Carol Ward acknowledged<br />
the pressure the growth would<br />
bring on staffing.<br />
“But I think the industry<br />
is looking hard at ways we<br />
can improve our efficiency<br />
through technology to reduce<br />
that drain on seasonal work<br />
requirements.”<br />
She said post- harvest processors<br />
have been making significant<br />
investment in infrastructure<br />
and pack house technology.<br />
Robotic harvesting<br />
is also being developed, and<br />
is estimated to be two years<br />
from commercial release.<br />
“I think the industry is only<br />
becoming more resilient and<br />
robust. We have a positive<br />
market for SunGold, but we<br />
are still investing significantly<br />
in red kiwifruit, and a new<br />
green variety that has a sweeter<br />
flavour and ripens more<br />
easily.”<br />
KIWIFRUIT’S FUTURE<br />
– THE NUMBERS<br />
Generates 10,760 jobs in BoP, 2475 Maori jobs.<br />
Additional 29,000 jobs to be created nationally by<br />
2030.<br />
SunGold variety is driving more than 75 percent <strong>of</strong><br />
projected growth.<br />
Contribution to GDP is $2.6 billion, projected to lift to<br />
$6.14 billion 2030.<br />
Contribution to BoP GDP expected to lift from $867<br />
million today to $2 billion by 2030.<br />
Edgecumbe businesses rally back<br />
By KATEE SHANKS<br />
Edgecumbe businesses are<br />
rallying in the aftermath<br />
<strong>of</strong> the flood with many<br />
back trading – albeit in different<br />
locations.<br />
Eastern <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong><br />
Chamber <strong>of</strong> Commerce chief<br />
executive Gerard Casey said<br />
three businesses had been<br />
approved to receive money<br />
from the Ministry <strong>of</strong> <strong>Business</strong>,<br />
Innovation and Employment<br />
fund established to help<br />
flood-impacted companies<br />
“get up and running”.<br />
“Three applications have<br />
been granted, a fourth is being<br />
reviewed and a further 25<br />
are currently going through<br />
the application process,” said<br />
Casey.<br />
There had been complaints<br />
regarding the robust evaluation<br />
process, but business owners<br />
were being guided through the<br />
list <strong>of</strong> criteria, he said.<br />
“I’m confident we have<br />
reached everybody we needed<br />
to, from here it is following<br />
through with things until<br />
achieving a result.”<br />
Acknowledging that<br />
the continued closure <strong>of</strong><br />
Edgecumbe’s Riverslea Mall<br />
had created a “hole” in the<br />
community, Casey said a<br />
rebuild tender had been<br />
accepted and work is expected<br />
to begin soon.<br />
“I really do believe we’re in<br />
a good place right now. Many<br />
businesses have been able to<br />
begin trading – things are ticking<br />
along nicely.”<br />
Some companies have had<br />
to move out <strong>of</strong> town. One<br />
example is Nexus Signs, which<br />
was set up by owner Kyle<br />
Stevenson in Edgecumbe six<br />
years ago. The first three years<br />
he was based out <strong>of</strong> Peppers<br />
Building Supplies, and after<br />
that from a large shed at the<br />
back <strong>of</strong> his College Rd home.<br />
Unfortunately his home<br />
was located directly opposite<br />
the breach and was one <strong>of</strong> the<br />
properties to bear the brunt <strong>of</strong><br />
floodwater. All he walked out<br />
with, was his dog.<br />
“Really early on I knew<br />
I had to get motivated and<br />
become operational,” said<br />
Stevenson. “To be honest, I<br />
didn’t get a lot <strong>of</strong> help, but<br />
I had contracts to fulfil and<br />
a staff member [Lincoln<br />
Edwards] relying on me for<br />
his wage.”<br />
Stevenson said it was fortunate<br />
one <strong>of</strong> his clients had an<br />
empty building in Kawerau.<br />
“He <strong>of</strong>fered it to me and said I<br />
could hold <strong>of</strong>f on the rent until<br />
I was open.”<br />
It took Kyle and Lincoln<br />
“a while” to get the former<br />
mechanics workshop up to<br />
scratch, but they are happy to<br />
be back in business.<br />
Meanwhile, it’s been a hard<br />
slog from the <strong>Bay</strong>Vets and<br />
Vets4Petz team who worked<br />
round the clock to re-open<br />
the doors <strong>of</strong> their Edgecumbe<br />
business.<br />
Last month, the hard work<br />
was evident when <strong>Bay</strong>Vets and<br />
Vets4Petz put out the welcome<br />
mat to their temporary premises<br />
on College Road, next to<br />
Rangitaiki Home Kills.<br />
During the first few days<br />
it was just products from the<br />
shop available to customers,<br />
but the vets are now operational<br />
from the premises.<br />
<strong>Business</strong> owner John Dillon<br />
said it had been important to<br />
his team to be back in the<br />
township and serving regular<br />
clients.<br />
“Edgecumbe is our head<br />
<strong>of</strong>fice and we really want it to<br />
stay that way,” he said.<br />
Vets Erin McDonald, Donna Greene and John Dillon<br />
are pleased to be back in business in Edgecumbe.<br />
Nexus’s Kyle Stevenson and<br />
Lincoln Edwards are now<br />
operational in Kawerau.
BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong><br />
11<br />
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12 BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong>
13<br />
Mataatua manager William Stewart<br />
outside the historic wharenui.<br />
Kia Ngawari <strong>of</strong>fers cultural<br />
capability building for corporates<br />
The Maori economy is fast becoming a<br />
powerhouse <strong>of</strong> the New Zealand economy.<br />
<strong>Business</strong>es, particularly in post-settlement<br />
regions, are having to engage with and<br />
work within, Maori environments.<br />
By KATEE SHANKS<br />
For many, engaging within<br />
the emerging Maori<br />
economy can be a<br />
daunting task. But a wananga,<br />
Kia Ngawari, <strong>of</strong>fered at<br />
Whakatane’s Mataatua – Te<br />
Manuka Tutahi Marae aims to<br />
equip employers and employees<br />
with the tools, skills and<br />
knowledge needed to competently<br />
engage with Maori<br />
stakeholders in both formal<br />
and informal settings.<br />
The programmes will take<br />
place within the Mataatua<br />
Wharenui, New Zealand’s<br />
only repatriated and most travelled<br />
meeting house. Built in<br />
1875, Ngati Awa <strong>of</strong>fered the<br />
house to Queen Victoria as her<br />
Whakatane home-away-fromhome.<br />
While the Queen didn’t<br />
ever come to New Zealand, the<br />
wharenui eventually ended up<br />
in London and was visited by<br />
King George and Queen Mary<br />
in 1924.<br />
Not long after the 24 metre<br />
long, 12.5 metre wide, 7.5<br />
metre high meeting house was<br />
completed, it was shipped to<br />
Sydney, then Melbourne, then<br />
London, each time representing<br />
its country <strong>of</strong> origin.<br />
When returned to New<br />
Zealand, Mataatua spent<br />
70 years in Dunedin before<br />
it finally came home to<br />
Whakatane and was restored<br />
on the original build site, ready<br />
to share its story.<br />
Mataatua manager William<br />
Stewart believes the location<br />
is ideal.<br />
“Our sacred ancestral taonga<br />
provides the perfect setting<br />
for people to relinquish their<br />
anxiety <strong>of</strong> making a mistake,”<br />
said Stewart.<br />
The Kia Ngawari concept<br />
stemmed from the desire to<br />
provide a programme that<br />
teaches people the tools to be<br />
comfortable working within<br />
a Maori environment. “It<br />
shouldn’t be the thing that<br />
scares you the most, it should<br />
be something enjoyable.”<br />
Since taking on the manager’s<br />
role 12 months ago,<br />
Stewart said he recognised<br />
employees at Mataatua had a<br />
very diverse skillset and he<br />
wanted to leverage those by<br />
developing additional product<br />
<strong>of</strong>ferings.<br />
“We aim to provide a safe,<br />
welcoming and inclusive environment<br />
where participants can<br />
increase their knowledge <strong>of</strong> the<br />
Maori world, view important<br />
cultural concepts, teach local<br />
Maori history and the Treaty<br />
<strong>of</strong> Waitangi.”<br />
Award-winning digital<br />
experience Hiko: Legends<br />
carved in light, is included in<br />
the Mataatua Express Tour<br />
and the Mataatua Cultural<br />
Immersion Experience.<br />
“When people leave we<br />
want them to have an understating<br />
<strong>of</strong> powhiri, to have learned<br />
the significance <strong>of</strong> pepeha and<br />
know their own, learned the<br />
significance <strong>of</strong> waiata, have an<br />
understanding <strong>of</strong> nga tikanga<br />
o te marae and <strong>of</strong> the principle<br />
<strong>of</strong> the Treaty <strong>of</strong> Waitangi. Also<br />
a first-hand familiarity with<br />
some traditional and contemporary<br />
Maori kai.”<br />
The first Kia Ngawari<br />
wananga is to be held in<br />
<strong>July</strong> and will be available on<br />
demand.<br />
Staying on top <strong>of</strong> technology changes - Part 1<br />
As we know, technology<br />
changes at an exponential<br />
rate, what with<br />
knowledge sharing, machines<br />
teaching machines and the continuing<br />
evolution <strong>of</strong> the internet.<br />
How do you determine the<br />
best practice for your industry<br />
or business? Sometimes it’s<br />
difficult even for the tech pr<strong>of</strong>essionals<br />
to keep up with the<br />
pace <strong>of</strong> change.<br />
As service pr<strong>of</strong>essionals,<br />
business leaders - and readers<br />
<strong>of</strong> articles in business publications<br />
- you need to focus time,<br />
energy and other resources on<br />
knowing your industry, doing<br />
what you are good at, with<br />
your employees doing what<br />
they were employed to do. And<br />
remembering why you started<br />
the business in the first place.<br />
Often all this activity means<br />
that other parts <strong>of</strong> the business<br />
may not get the attention<br />
they require. Over my next two<br />
columns I will be highlighting<br />
some effective technology<br />
practices that we have seen get<br />
overlooked. Let’s start with the<br />
following:<br />
• The cloud is not for everyone:<br />
Many times, we hear<br />
<strong>of</strong> businesses saying “we<br />
need to go cloud” or which<br />
are running cloud-based<br />
services that are not suitable<br />
for their business type.<br />
There are many benefits to<br />
the cloud and established<br />
businesses need to weigh<br />
up many elements before<br />
looking at this option. First<br />
make sure you have the<br />
discussion over whether<br />
cloud or “<strong>of</strong>f premise” vs<br />
“on premise” is best. For<br />
example, a manufacturing<br />
business that is reliant on<br />
production and connectivity<br />
may not be the best to go<br />
to cloud if lag, or risk <strong>of</strong><br />
non-production is a costly<br />
exercise. Security and risk<br />
pr<strong>of</strong>ile exposure also comes<br />
into play.<br />
• Not knowing the risks,<br />
poor backup strategies<br />
and lack <strong>of</strong> disaster recovery<br />
plan: There are many<br />
solutions available and you<br />
can ask three different IT<br />
vendors and get three different<br />
solutions. Knowing your<br />
risk pr<strong>of</strong>ile, what you are<br />
comfortable with, what you<br />
can afford or get away with,<br />
and what you are insured<br />
for, vs what the benefits <strong>of</strong><br />
a solution, can make this<br />
decision more informed<br />
and create less headaches,<br />
frustration and worries. The<br />
lack <strong>of</strong> a disaster recovery<br />
plan is a common problem<br />
for many SMEs. Operating<br />
from your local café may<br />
become a disaster if all<br />
your data becomes corrupted<br />
by a virus or malware.<br />
Remember that cloud- based<br />
storage on your PC involves<br />
synchronisation, and is not<br />
a true backup, so your risk<br />
pr<strong>of</strong>ile and disaster recovery<br />
plan can affect your<br />
insurance cover and ability<br />
to continue to do business.<br />
Are those backups on your<br />
removable hard drives in<br />
your handbag working?<br />
When was the last time you<br />
tested them?<br />
• Security failures: Small<br />
businesses frequently fail<br />
to take into account security<br />
issues. Organisations<br />
either don't recognise the<br />
risks, or don't take them<br />
seriously. This is changing<br />
with recent events, but<br />
there are still large misconceptions<br />
around security<br />
out there. <strong>Business</strong>es<br />
don't need to have a high<br />
pr<strong>of</strong>ile to become a target,<br />
either. Hackers have created<br />
innumerable automated<br />
programs that scour the<br />
Internet 24 hours a day, 365<br />
days a year, seeking poorly<br />
secured systems, and networks<br />
to infect and exploit.<br />
Unfortunately, businesses<br />
everywhere are falling victim<br />
to compromised systems,<br />
robotic attacks, identity<br />
and data theft, and more.<br />
All <strong>of</strong> which can result in<br />
security crises that result in<br />
bad press, lost sales, and<br />
forfeited customer trust.<br />
Fortunately, completing<br />
simple steps such as password<br />
control, firewalls,<br />
antivirus management,<br />
guest accounts, IT governance<br />
and regular security<br />
audits, helps small businesses<br />
to prevent security failures.<br />
• Planning and design: A<br />
home is built via a plan and<br />
design and materials are not<br />
procured or supplied before<br />
the plan is made. The same<br />
TECH TALK<br />
> BY TONY SNOW<br />
Director Stratus Blue Ltd. Tony@stratusblue.co.nz | Mobile<br />
022 122 8669 T 07 777 0010.<br />
is the case for technology<br />
solutions. Many projects<br />
fail due to no, rushed or<br />
improper planning phases.<br />
This is a vital piece <strong>of</strong> the<br />
puzzle, which can be 30<br />
percent <strong>of</strong> the investment<br />
required. Without planning,<br />
the variations can easily eat<br />
into a project and budget<br />
and time never gets met.<br />
• Insufficient technical support:<br />
As Kiwis, we have<br />
the DIY attitude. But there<br />
are times when DIY is good<br />
and times when it isn’t<br />
cost-effective, especially if<br />
your personal hourly rate<br />
is high. Many organisations<br />
go without technical support,<br />
relying instead upon<br />
an employee whose love <strong>of</strong><br />
Battleground or Call <strong>of</strong> Duty<br />
make them the local <strong>of</strong>fice<br />
IT guru. Other organisations<br />
may depend upon a staffer's<br />
friend or relative to provide<br />
technology advice or assistance<br />
when critical systems<br />
fail or slow unacceptably.<br />
Downtime is commonly not<br />
factored into Technology<br />
costs, eg, the time that production<br />
was down for four<br />
hours due to IT not working,<br />
so how many staff and their<br />
hourly rate also needs to<br />
be factored in for complete<br />
technology budget spend<br />
evaluation.<br />
I will be looking other ways<br />
you can make better use <strong>of</strong><br />
technology next month.<br />
And remember, as Bob<br />
Dylan once said, “A man is<br />
a success if he gets up in the<br />
morning and gets to bed at<br />
night, and in between he does<br />
what he wants to do.” Make<br />
sure you do what you want to<br />
do, and get assistance for things<br />
that you don’t.
14 BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong><br />
Stratus Blue is your<br />
premier partner for<br />
technology solutions.<br />
We provide transparent, budget-friendly service options,<br />
personable staff and commitment to the business community.<br />
Technology has become the essential<br />
third element <strong>of</strong> pr<strong>of</strong>essional service<br />
outsourcing, alongside legal and<br />
accounting teams. Stratus Blue reduces the<br />
headaches, downtimes and frustration that<br />
can accompany the growth <strong>of</strong> complexity in<br />
business technology.<br />
Our name comes from the Stratus cloud<br />
formation, the low grey cloud that is usually<br />
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BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong> 15<br />
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16 BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong><br />
FROM THE GROUND UP<br />
Cheal’s team brings expertise<br />
to development <strong>of</strong> Te Puia site<br />
Te Puia is one <strong>of</strong> the oldest <strong>of</strong> New<br />
Zealand’s tourism attractions and is the<br />
home <strong>of</strong> the NZ Maori Arts and Crafts<br />
Institute.<br />
By NICK DAVIES<br />
Nick Davies is a registered<br />
pr<strong>of</strong>essional surveyor and<br />
Cheal’s regional manager for<br />
Rotorua/<strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong>.<br />
The site was selected in<br />
1963. The location adjacent<br />
to Whakarewarewa<br />
Geothermal Valley meant there<br />
were already established tourism<br />
flows. The New Zealand<br />
Maori Arts and Crafts Institute<br />
(NZMACI) operates the<br />
national wananga (schools) <strong>of</strong><br />
wood carving, stone and bone<br />
carving and weaving. The<br />
institute also operates a school<br />
for waka building and navigation<br />
in Northland, as well<br />
as having a fully operational<br />
bronze foundry onsite.<br />
To enrich the visitor<br />
experience and support<br />
the ongoing promotion <strong>of</strong><br />
Maori arts and crafts, two<br />
new buildings are currently<br />
under construction. The new<br />
wananga will bring together<br />
the various wananga under<br />
Image courtesy <strong>of</strong> Te Puia.<br />
one ro<strong>of</strong>. A ta moko studio<br />
as well as a taonga viewing<br />
gallery will also be added.<br />
The new buildings will enable<br />
visitors to get up close to the<br />
action. The new restaurant will<br />
overlook the Whakarewarewa<br />
Geothermal Valley and<br />
provide an up-to-date and<br />
multi-purpose function area<br />
that delivers Maori inspired<br />
cuisine.<br />
Cheal is a multi-disciplinary<br />
consultancy specialising<br />
in engineering, surveying<br />
and planning and has <strong>of</strong>fices<br />
throughout the central north<br />
island from Hamilton to Napier<br />
and <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> (Rotorua<br />
and Ohope). A long-standing<br />
relationship between Te Puia/<br />
NZMACI and Cheal’s predecessor<br />
in Rotorua, Canmap<br />
Hawley, meant that when the<br />
time came to start the proposed<br />
new developments at<br />
Te Puia a call to Cheal was<br />
the logical choice due to their<br />
prior knowledge and planning/<br />
surveying undertaken on the<br />
site. This was further enhanced<br />
by the capability and experience<br />
<strong>of</strong> Cheal’s geotechnical<br />
engineers in Rotorua, who<br />
were called upon to provide<br />
specialist advice for the new<br />
buildings.<br />
Cheal employs an expert<br />
team with a broad range <strong>of</strong><br />
pr<strong>of</strong>essional abilities, specifically<br />
with an emphasis on<br />
land development. This enables<br />
them to work across the<br />
regions on a vast range <strong>of</strong> projects<br />
from regional planning<br />
Image courtesy <strong>of</strong> Te Puia.<br />
to ski field lifts, geothermal<br />
power stations to multi lot subdivisions,<br />
and scanning <strong>of</strong> heritage<br />
buildings and electrical<br />
substations.<br />
Te Puia sits within a geothermally<br />
active area, which<br />
includes the world-renowned<br />
Pohutu Geyser. Numerous<br />
surface features are located<br />
in and around the building<br />
sites. The underlying strata<br />
<strong>of</strong> the site includes layers<br />
<strong>of</strong> unconsolidated ash, veins<br />
<strong>of</strong> loose pumice and geothermally<br />
altered clays and sediments,<br />
all <strong>of</strong> which sit over<br />
the Whakarewarewa Thermal<br />
Reserve (hot ground with sur-<br />
face features <strong>of</strong> hot water, boiling<br />
mud and steam vents). As<br />
such, there were a number <strong>of</strong><br />
safety features built into the<br />
below ground investigations.<br />
However, the recovery <strong>of</strong> suitable<br />
soil samples for use in<br />
subsequent lab analysis was<br />
understandably problematic.<br />
The skills and judgement<br />
<strong>of</strong> Cheal’s senior geotechnical<br />
engineers were put to<br />
the test with a wide variety<br />
<strong>of</strong> sampling and analysis<br />
undertaken. This provided the<br />
most complete and accurate<br />
“picture” <strong>of</strong> the strength <strong>of</strong><br />
the shallow crust, allowing<br />
structural engineers to design<br />
the foundations.<br />
Cheal also designed the<br />
enabling works for the new<br />
pedestrian entry to Te Puia<br />
from the southern carpark.<br />
This consisted <strong>of</strong> a new tunnel,<br />
ramps and integration with the<br />
truck delivery area to the south<br />
<strong>of</strong> building. The works also<br />
facilitated the smooth and safe<br />
passage <strong>of</strong> visitors to Te Puia<br />
through the site during construction.<br />
It is pleasing now to see the<br />
buildings taking shape on-site.<br />
The programmed opening date<br />
<strong>of</strong> the Wananga is end <strong>of</strong> <strong>2017</strong>.<br />
Image below, courtesy <strong>of</strong><br />
Allistar Cox Architects.<br />
engineers | surveyors | planners<br />
Ph: +7 349 8470<br />
www.cheal.co.nz
BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong> 17<br />
Giving Hauraki iwi rights in Tauranga could<br />
change the nature <strong>of</strong> local development<br />
The past month has seen a series <strong>of</strong> protests by Tauranga<br />
Moana’s three iwi - Ngāti Ranginui, Ngāi Te Rangi and Ngāti<br />
Pūkenga - who are strongly opposed to a government decision<br />
to grant Hauraki iwi rights under the framework <strong>of</strong> the Tauranga<br />
Deed <strong>of</strong> Settlement. The decision has significant implications<br />
for local development, which are addressed in the opinion piece<br />
below by Del Carlini.<br />
The protests have included<br />
a hikoi involving<br />
some 500 local iwi, following<br />
harbour blockages and<br />
OPINION<br />
other protests.<br />
Graham Cameron, <strong>of</strong> Ngati<br />
Ranginui, said in a <strong>Bay</strong> <strong>of</strong><br />
<strong>Plenty</strong> Times report that none<br />
<strong>of</strong> the Treaty settlement bills<br />
involving the three iwi had<br />
gone through Parliament, partly<br />
because <strong>of</strong> hold-ups with<br />
the harbour Deed <strong>of</strong> Settlement<br />
because Hauraki wanted to be<br />
included.<br />
Although Tauranga<br />
acknowledged Hauriki iwi had<br />
interests in the region, Hauraki<br />
was trying to assert they had<br />
rights, said Cameron.<br />
Local iwi have said the<br />
government is attempting to<br />
restructure the tribal make-up<br />
in Tauranga by introducing<br />
Hauraki tribes into Tauranga<br />
political structures.<br />
“Those rights that they're<br />
seeking would put them on<br />
an equal status with the three<br />
Why Tauranga Moana iwi oppose Hauraki’s<br />
inclusion in their Deed <strong>of</strong> Settlement<br />
Tauranga moana who have<br />
been here forever," says Ngai<br />
Te Rangi chairman Charlie<br />
Tawhiao.<br />
The protests are aimed at<br />
sending a message to Cabinet<br />
that Minister Chris Finlayson<br />
and some <strong>of</strong> his <strong>of</strong>ficials are<br />
taking Treaty negotiations on a<br />
pathway to ongoing disruption,<br />
uncertainty and damage to the<br />
economy.<br />
"Ngai Te Rangi has a case<br />
for urgency before the Waitangi<br />
Tribunal about this matter and<br />
any signing would be aimed at<br />
circumventing that legal process,"<br />
says Tawhiao.<br />
A spokeswoman for the<br />
Minister <strong>of</strong> Treaty Settlements<br />
Chris Finlayson said proposed<br />
arrangements for the Tauranga<br />
Moana Governance Group<br />
(part <strong>of</strong> the Tauranga Moana<br />
Framework) would provide for<br />
four seats for Tauranga Moana<br />
iwi, one seat for iwi <strong>of</strong> Hauraki<br />
(and any other iwi with recognised<br />
interests in the Tauranga<br />
Moana catchment) and five<br />
seats for local government. The<br />
spokeswoman denied that there<br />
had been any date set for signing<br />
a deed for Pare Hauraki.<br />
By DEL CARLINI<br />
Dr Del Carlini is a strategy<br />
specialist. He is <strong>of</strong> Ngai Te<br />
Rangi descent.<br />
The imminent signing <strong>of</strong><br />
a Treaty deal that would<br />
give rights in Tauranga<br />
to 11 additional iwi from as<br />
far away as South Auckland,<br />
Maretai, Thames, Coromandel,<br />
and the Hauraki Plains, is<br />
likely to change the nature <strong>of</strong><br />
building and property development<br />
in Tauranga.<br />
The move being pushed by<br />
Treaty Negotiations Minister<br />
Chris Finlayson mirrors a similar<br />
change made in Auckland<br />
in 2009 where the same<br />
Hauraki iwi were given rights<br />
in Auckland. That angered the<br />
existing central Auckland iwi<br />
Ngati Whatua Orakei, who<br />
have stated publicly that the<br />
policy is hurting homeowners<br />
and developers.<br />
Those rights that<br />
[Hauraki are] seeking<br />
would put them on an<br />
equal status with the<br />
three Tauranga moana<br />
who have been here<br />
forever."<br />
- Ngai Te Rangi<br />
chairman Charlie<br />
Tawhiao.<br />
In Auckland it is now<br />
commonplace for homeowners<br />
to be required to engage<br />
with between five to 19 iwi<br />
when undertaking even simple<br />
additions to their dwellings.<br />
Auckland Council gives<br />
a list <strong>of</strong> iwi who must be<br />
consulted to all homeowners<br />
wanting to build a deck or<br />
add a new room. Those iwi,<br />
some living as far away as the<br />
Coromandel, can charge fees<br />
for “cultural assessments” or<br />
“cultural monitoring” known<br />
to run into the thousands <strong>of</strong><br />
dollars. Despite Ngati Whatua<br />
Orakei being the mana whenua<br />
in central Auckland (iwi with<br />
primary interests) and submitting<br />
against the practice to the<br />
Unitary Plan, it has no power<br />
to stop it.<br />
Ngati Whatua Orakei<br />
spokesperson Ngarimu<br />
Blair told media the central<br />
Auckland iwi has pushed back<br />
against the policy, saying it<br />
imposes extra costs, possible<br />
loss <strong>of</strong> value, and places significant<br />
constraints on home<br />
owners, developers and businesses.<br />
In Auckland, this creep <strong>of</strong><br />
“rights” started with an additional<br />
five iwi from outside the<br />
region being given rights. That<br />
now sits at 19 iwi. There are<br />
no rules or guidelines on what<br />
will be in a cultural assessment,<br />
how much it should cost,<br />
or when it has to be delivered.<br />
Any <strong>of</strong> the 19 iwi can demand<br />
fees for cultural values assessments.<br />
While consultation<br />
is not mandatory, failing to<br />
engage risks a consent being<br />
declined.<br />
The Auckland experience is<br />
scary. Once Hauraki iwi got a<br />
foothold, they quickly gained<br />
control <strong>of</strong> iwi interactions with<br />
the Council. As a collective,<br />
they were able to force the<br />
introduction <strong>of</strong> a myriad <strong>of</strong><br />
collective consultation bodies<br />
and advisory groups across<br />
council departments, into projects,<br />
committees, and Council<br />
Controlled Organisations.<br />
Meeting fees are charged to<br />
attend all <strong>of</strong> those meetings.<br />
At the top is the Independent<br />
Maori Statutory Board, set up<br />
to advise Auckland Council<br />
on Maori issues. That statutory<br />
board is funded to the<br />
tune <strong>of</strong> $3.5 million annually,<br />
with few outcomes. There is<br />
also now a push to develop an<br />
additional mana whenua advisory<br />
board over the top <strong>of</strong> the<br />
Statutory Board.<br />
Now I believe it is<br />
Tauranga’s turn. The three<br />
local iwi are furious that iwi<br />
from outside the area would<br />
be given rights. After being<br />
ignored by Minister Finlayson,<br />
they blockaded the harbour<br />
entrance and have mounted<br />
other public protests to bring<br />
attention to the looming debacle.<br />
For local Ngai Te Rangi iwi<br />
chairman Charlie Tawhiao, a<br />
big part <strong>of</strong> being mana whenua<br />
or being the local tribe, is to<br />
Ngai Te Rangi's Charlie Tawhio and Ngati Whatua's Naurimu Blair (below): Concerned at potential impact <strong>of</strong> "creep" <strong>of</strong> rights.<br />
live and breathe the community<br />
in which an iwi lives.<br />
He says Maori and<br />
non-Maori can agree or disagree<br />
about some things in a<br />
healthy democracy, but everyone<br />
is from here and cares<br />
about Tauranga. His concern<br />
is that he believes the Crown<br />
is trying to bring in groups<br />
who see Tauranga as a prize<br />
to plunder, rather than a place<br />
to protect, as has happened in<br />
Auckland.<br />
In Tauranga, the Hauraki<br />
collective is to be given a seat<br />
at the table with other iwi. In<br />
my opinion, this is likely to<br />
be just the beginning as local<br />
iwi believe they will continuously<br />
demand more, under the<br />
threat <strong>of</strong> legal action against<br />
any group that opposes them.<br />
Ngatiwai in Whangarei,<br />
alongside Ngati Rehua and<br />
Ngati Manuhiri, are fighting<br />
similar incursions from<br />
Hauraki iwi on Great Barrier<br />
Island, as is Ngati Haua in<br />
the Morrinsville and Matamata<br />
areas. Tauranga iwi are making<br />
a stand before this Hauraki<br />
wave hits.
18 BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong><br />
Firestation move to<br />
new head <strong>of</strong>fice<br />
A growing appreciation for the value <strong>of</strong><br />
pr<strong>of</strong>essional business coaching translated<br />
last year into a 40 percent increase in the<br />
uptake <strong>of</strong> programmes <strong>of</strong>fered by Rotoruabased<br />
business growth centre, Firestation,<br />
which has recently moved into new, larger<br />
premises.<br />
By VIV POSSELT<br />
Rachael and Darren<br />
McGarvie established<br />
Firestation three years<br />
ago, essentially to create a<br />
business hub incubator covering<br />
<strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong>. Its name<br />
alluded to a focus on igniting<br />
growth, and the geographical<br />
preference aligned with their<br />
vision for the <strong>Bay</strong> to become<br />
the innovative and entrepreneurial<br />
heart <strong>of</strong> New Zealand<br />
business.<br />
The McGarvies are currently<br />
working with more than<br />
120 businesses in Rotorua,<br />
Tauranga Kawerau, Whakatane<br />
and Taupo. They’ve been<br />
instrumental in taking some<br />
<strong>of</strong> those clients from operations<br />
needing assistance to<br />
award-winning businesses.<br />
When they launched<br />
Firestation, it was as something<br />
<strong>of</strong> a prototype based in<br />
an <strong>of</strong>fice space roughly a third<br />
smaller than their new premises.<br />
The new base is fully<br />
equipped with 12 workstations<br />
and private meeting rooms,<br />
and has room to grow. The<br />
co-working space represents<br />
just 10 percent <strong>of</strong> the overall<br />
business.<br />
When initially founding the<br />
centre, the McGarvies pooled<br />
their combined 40 years’ corporate<br />
and business expertise,<br />
then elected to knit together<br />
under the Firestation brand the<br />
three different operations they<br />
were running at the time –<br />
managing a co-working space<br />
in Rotorua, business coaching<br />
and marketing.<br />
Rachael’s background in the<br />
latter has been across a broad<br />
range <strong>of</strong> public and private<br />
sector organisations in New<br />
Zealand and Australia, and led<br />
her to establishing her own<br />
marketing consultancy, which<br />
has since been amalgamated<br />
into Firestation. Over 20 years,<br />
she has honed a detailed understanding<br />
<strong>of</strong> how marketing<br />
strategies work for differing<br />
business needs.<br />
Before co-founding<br />
Firestation, Darren spent four<br />
years as Bank <strong>of</strong> New Zealand<br />
Darren and Rachael McGarvie in their new Firestation base in Rotorua.<br />
managing partner for the<br />
central plateau region, steering<br />
a well-regarded team. In<br />
addition, he was a Rotorua X<br />
Charitable Trust founder and<br />
inaugural board chairman - the<br />
Trust remains Firestation’s primary<br />
philanthropic endeavour.<br />
From 2013 to 2014, Darren<br />
was an Icehouse business<br />
coach for <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> SME<br />
business owners, and says it<br />
was his enjoyment <strong>of</strong> that process<br />
prompted him to look for<br />
a longer-term connection to<br />
coaching.<br />
Together, they have steered<br />
Firestation to the point where<br />
it now covers the whole region,<br />
<strong>of</strong>fering a suite <strong>of</strong> programmes<br />
incorporating leadership, governance,<br />
sales, business and<br />
financial coaching, and marketing.<br />
The aim is to help clients<br />
achieve their goals and develop<br />
the necessary expertise to drive<br />
success.<br />
“We’ve been coaching<br />
for three years, and that side<br />
now accounts for probably 90<br />
percent <strong>of</strong> the business,” said<br />
Darren.<br />
“Coaching is up by 40 percent<br />
in the last year alone, and<br />
we’re attracting more clients<br />
all the time. There is far more<br />
appreciation for the value <strong>of</strong><br />
coaching and training today,<br />
not only for staff in a business,<br />
but for the business owners<br />
themselves.”<br />
The programmes provide<br />
owners with something akin<br />
to an aerial view <strong>of</strong> their operation,<br />
he says. “It gives them<br />
clarity and direction, it provides<br />
a sounding board so they<br />
don’t feel isolated, and it challenges<br />
them to do things they<br />
may not have thought about<br />
doing. It’s like therapy for businesses.”<br />
Firestation has also forged<br />
partnerships with organisations<br />
like Rotorua Lakes Council,<br />
Destination Rotorua, Enterprise<br />
Great Lake Taupo, and<br />
Kawerau Enterprise Agency.<br />
Those links create an exchange<br />
<strong>of</strong> ideas that are already bearing<br />
fruit, says Darren.<br />
Dave Donaldson, Rotorua<br />
deputy mayor and economic<br />
development portfolio<br />
lead with the Rotorua Lakes<br />
Council, said Firestation was<br />
making a contribution towards<br />
nurturing new business.<br />
“And that’s important as we<br />
look to not just grow the economy,<br />
but provide the right environment<br />
for people to establish<br />
new businesses, based on the<br />
opportunities Rotorua provides,”<br />
said Donaldson.<br />
“The notion <strong>of</strong> co-location<br />
has some obvious advantages<br />
for small and early stage businesses,<br />
and council has been<br />
happy to sponsor Firestation’s<br />
incubator programme to help<br />
enable new and small businesses<br />
to succeed.”<br />
He aha te mea nui o te ao.....He tangata he tangata he tangata<br />
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PROFESSIONAL SERVICES<br />
BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong> 19<br />
The Law Shop expands its Tauranga practice<br />
Rotorua law firm The Law Shop has<br />
expanded into Tauranga, bringing to the city<br />
years <strong>of</strong> personalised business, property and<br />
trust experience and an expanding focus on<br />
the growing demand for family law in the area.<br />
The Law Shop has been<br />
<strong>of</strong>fering legal services<br />
for the past three<br />
decades to individuals and<br />
small business owners in <strong>Bay</strong><br />
<strong>of</strong> <strong>Plenty</strong> with the service<br />
and attention they may not<br />
get from the larger more<br />
corporate law firms, says<br />
partner Paula Lines.<br />
My focus in Tauranga<br />
is more on the small<br />
and medium-sized<br />
business sector.<br />
Paula originally bought<br />
the Rotorua business in 2008<br />
as she had young children<br />
and wanted to retain the<br />
flexibility <strong>of</strong> a sensible work/<br />
life balance. That approach<br />
has extended to her all-female<br />
team most <strong>of</strong> whom have<br />
children or other commitments<br />
in their personal lives. At that<br />
time the firm broadened its<br />
traditional scope to include<br />
trusts, relationship property,<br />
subdivisions and all business<br />
legal matters.<br />
“We pride ourselves<br />
on <strong>of</strong>fering individuals<br />
and SME’s personable<br />
advice for their whole life<br />
circumstances,” Paula<br />
says. “We’re approachable,<br />
friendly, personable and we<br />
<strong>of</strong>fer jargon-free advice.”<br />
Partner, Stephanie<br />
Northey, joined four years<br />
ago at a time when she<br />
wanted to start her own<br />
family, something not easy<br />
to do while a self-employed<br />
barrister. The firm was then<br />
able to <strong>of</strong>fer family law,<br />
mental health and other court<br />
related matters.<br />
Stephanie remains focused<br />
on the Rotorua practice, while<br />
Paula splits her time between<br />
Rotorua and Tauranga.<br />
Tauranga family lawyer,<br />
Sarsha Tyrrell, has joined as<br />
a partner based in the new<br />
<strong>of</strong>fice at Greerton. The firm<br />
also has a meeting room in<br />
Mount Maunganui to satisfy<br />
the needs <strong>of</strong> the clients <strong>of</strong><br />
Strategem Lawyers, a firm<br />
acquired in April <strong>2017</strong>.<br />
“My focus in Tauranga<br />
is more on the small and<br />
medium-sized business<br />
sector,” says Paula. “We’ve<br />
always had a lot <strong>of</strong> work<br />
for different business types in<br />
Rotorua and we now have an<br />
even bigger variety <strong>of</strong> work<br />
available to us.”<br />
Sarsha had formerly<br />
worked with a small family<br />
The Law Shop partners: (from left) Paula Lines, Sarsha Tyrrell and Stephanie Northey.<br />
law practice in Tauranga and<br />
knows the market well. She<br />
approached The Law Shop<br />
about joining the firm and<br />
the partners agreed she would<br />
be a good fit - especially as<br />
family lawyers are in high<br />
demand.<br />
Sarsha said there was a<br />
“huge demand” for family<br />
law, and that one <strong>of</strong> the<br />
reasons for choosing Greerton<br />
as the location for the new<br />
<strong>of</strong>fice was its proximity to<br />
the Women’s Refuge based in<br />
the suburb.<br />
“Some firms find family<br />
law difficult to <strong>of</strong>fer, but The<br />
Law Shop has the systems in<br />
place to manage the legal aid<br />
side efficiently,” said Sarsha.<br />
Paula said the SME side<br />
<strong>of</strong> the practice was also<br />
growing.<br />
“As we build the business<br />
side <strong>of</strong> the practice in<br />
Tauranga, I will be focusing<br />
on helping business owners<br />
who don’t want to use a big<br />
firm and want a more personal<br />
approach from someone who<br />
can take the time to learn<br />
more about their business and<br />
how it fits with their personal<br />
lives. They get to deal with<br />
me directly while knowing<br />
that if I’m unavailable I have<br />
others in my team who can<br />
also assist. We can look at<br />
their business and their lives<br />
as a whole and make sure<br />
they have a plan in place<br />
to take care <strong>of</strong> their family<br />
if, for example something<br />
happens to their business.”<br />
The Law Shop is also<br />
looking to expand into<br />
other <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> areas as<br />
opportunities and needs arise,<br />
but the firm is committed to<br />
retaining a personal approach<br />
as it grows to be a bigger<br />
practice.<br />
For clear advice at a fair<br />
price, get in touch with THE<br />
LAW SHOP, www.thelawshop.<br />
co.nz or contact Paula direct<br />
at paula@thelawshop.co.nz<br />
or call 0800 LAW SHOP.<br />
Friendly legal advice<br />
that won’t leave you<br />
drowning in jargon<br />
STEPHANIE<br />
NORTHEY,<br />
LL.B<br />
Director<br />
PAULA LINES,<br />
LL.B<br />
Director<br />
SARSHA<br />
TYRRELL,<br />
LL.B<br />
Director<br />
For over 30 years, The Law Shop has been giving clear<br />
advice for a fair price to individuals, small and medium<br />
businesses in the <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong>.<br />
If your business needs advice on Agreements, Buying<br />
and Selling, Terms <strong>of</strong> Trade, Structure and Succession<br />
Planning, Banking, Leasing, Debt Collection, Franchising<br />
and Employment Services then we’re the team for you.<br />
Proudly bringing our strong reputation for legal expertise<br />
to Tauranga and Mount Maunganui.<br />
ROTORUA<br />
1268 Arawa Street<br />
Rotorua<br />
MOUNT MAUNGANUI<br />
65a Girven Road<br />
Mount Maunganui<br />
TAURANGA<br />
1262 Cameron Road<br />
Greerton<br />
Call us on 0800 LAW SHOP or visit www.thelawshop.co.nz<br />
Lawyers for everyday people
20 BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong><br />
PROFESSIONAL SERVICES<br />
The half year report card<br />
Sharemarkets have had a good run in<br />
recent years and many investors now ask if<br />
a market correction is near.<br />
Some point to the length<br />
<strong>of</strong> the current expansion<br />
relative to historical<br />
cycles as an indication that a<br />
correction is overdue, possibly<br />
coinciding with an imminent<br />
recession. However, none<br />
<strong>of</strong> the signals <strong>of</strong> a recession<br />
appear present. Recessions<br />
usually come from:<br />
• Inflation risks and monetary<br />
policy tightening.<br />
• The bursting <strong>of</strong> asset price<br />
bubbles, and the unwinding<br />
<strong>of</strong> macro-economic imbalances.<br />
• External shocks.<br />
In the US, interest rates<br />
have risen from their low point,<br />
but inflation is still very modest.<br />
The inability <strong>of</strong> President<br />
Donald Trump to push through<br />
any meaningful policy initiatives<br />
has resulted in a reversal<br />
<strong>of</strong> the increase in bond yields<br />
that followed his election, easing<br />
pressure on the Federal<br />
Reserve to tighten monetary<br />
If you are considering your current<br />
investment arrangements, perhaps<br />
it’s time to get a complimentary review<br />
Forsyth Barr is a New Zealand owned firm with 21 <strong>of</strong>fices nationwide<br />
including three <strong>of</strong>fices in the <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> and Waikato regions.<br />
Supported by Forsyth Barr’s research and investment expertise, our Authorised<br />
Financial Advisers can work with you to deliver a personalised approach taking<br />
into account your investment objectives, preferences and your tolerance for risk.<br />
To make an obligation free appointment to discuss your investment<br />
arrangements, contact your local Forsyth Barr <strong>of</strong>fice by calling 0800 367 227.<br />
We look forward to discussing how our investment advice can work for you.<br />
Disclosure Statements are available on request and free <strong>of</strong> charge.<br />
Fees and charges will apply if you elect to have a continuing relationship with Forsyth Barr.<br />
policy. Even record low unemployment<br />
has not resulted in<br />
wage inflation, usually a sure<br />
sign <strong>of</strong> increasing inflation.<br />
Offsetting forces include competition<br />
from globalisation,<br />
technological innovation, and<br />
ageing populations.<br />
While share prices have<br />
increased and are above historical<br />
valuation averages,<br />
improved economic growth<br />
and resulting increased corporate<br />
earnings have helped<br />
underpin these higher valuations.<br />
In terms <strong>of</strong> potential external<br />
shocks, the main risks<br />
appear to be:<br />
• Conflict between Saudi<br />
TAU5162-01 – © Forsyth Barr Limited <strong>August</strong> 2016<br />
Arabia and Iran, which<br />
might impact on oil supply.<br />
Yet oil prices are down 20%<br />
on <strong>2017</strong> highs, and both<br />
Saudi Arabia and Iran have<br />
much to lose economically<br />
by escalating tensions.<br />
• Military tension around<br />
North Korea. However,<br />
South Korea’s sharemarket<br />
is up 18 percent this year,<br />
and cooperation to defuse<br />
North Korean tensions is<br />
intensifying.<br />
• Impeachment <strong>of</strong> Donald<br />
Trump (although the<br />
US sharemarket is up<br />
eight percent this year).<br />
Impeachment would require<br />
Non-residential<br />
consents are up 11<br />
percent over the past<br />
12 months, but this is<br />
due to cost inflation<br />
as actual square<br />
metre consents are<br />
down 13 percent<br />
over that period.<br />
WHAT TO DO WITH YOUR MONEY<br />
> BY BRETT BELL-BOOTH<br />
Investment Advisor with Forsyth Barr Limited in Tauranga.<br />
Phone: (07) 577 5725 or email brett.bell-booth@forsythbarr.co.nz<br />
at least 19 Republican senators<br />
to vote against him.<br />
His replacement, Mike<br />
Pence, would be seen positively<br />
by investors.<br />
In New Zealand, our<br />
Reserve Bank has indicated<br />
they are not likely to raise<br />
interest rates until late 2018.<br />
While some wage pressure<br />
is appearing on the back <strong>of</strong><br />
skill shortages, lower oil prices<br />
and an easing property sector<br />
have reduced inflationary<br />
expectations. Concerns over<br />
a property price bubble have<br />
also eased, with signs that the<br />
residential market is s<strong>of</strong>tening.<br />
The trend in residential<br />
consents is flat, constrained<br />
in our view by unaffordability,<br />
tightening <strong>of</strong> credit, and<br />
capacity constraints. Over the<br />
past six months single dwelling<br />
consents in Auckland are<br />
down 12 percent, Waikato-<strong>Bay</strong><br />
<strong>of</strong> <strong>Plenty</strong> is minus five percent,<br />
and Canterbury is minus<br />
12 percent (these regions<br />
accounted for 71 percent <strong>of</strong><br />
nationwide consents over the<br />
past 12 months).<br />
Non-residential consents<br />
are up 11 percent over the past<br />
12 months, but this is due to<br />
cost inflation as actual square<br />
metre consents are down 13<br />
percent over that period.<br />
In summary, consensus<br />
views indicate that economic<br />
growth looks modest in<br />
the US, compared with good<br />
recovery in Europe. China’s<br />
slowdown appears to be<br />
arrested at an annual growth<br />
rate <strong>of</strong> six to seven percent.<br />
New Zealand and Australia’s<br />
growth rates, in excess <strong>of</strong> 2.5<br />
percent per annum, are expected<br />
to continue.<br />
Sharemarket returns are<br />
expected to be positive, delivering<br />
less than recent stellar<br />
returns, but still ahead <strong>of</strong><br />
deposit rates and fixed interest.<br />
Whether you are saving<br />
or in retirement, seeking<br />
provision <strong>of</strong> income or capital<br />
growth, an Authorised<br />
Financial Adviser can help<br />
you with every step <strong>of</strong> the<br />
investment process and provide<br />
advice on how best to<br />
approach your investment<br />
goals. This column is general<br />
in nature and is not personalised<br />
investment advice.<br />
References: UBS House<br />
View 29 June, <strong>2017</strong> “Is It Time<br />
to Worry About Tail Risks” by<br />
Mark Haefele; “Forsyth Barr<br />
Quarterly Market Comment”,<br />
by Brian Stewart, senior<br />
analyst, strategy and Kevin<br />
Stirrat, Forsyth Barr head <strong>of</strong><br />
investment strategy.<br />
Enhance your brand with better presentations<br />
“Death by PowerPoint”<br />
is a common cry by<br />
detractors <strong>of</strong> the<br />
default application for<br />
business applications.<br />
Micros<strong>of</strong>t’s s<strong>of</strong>tware<br />
has an estimated 95<br />
percent share <strong>of</strong> the<br />
market and is a common<br />
feature <strong>of</strong> everyday work life.<br />
But don’t blame the tools<br />
- Powerpoint is only as good<br />
as the user. Brand new clubs<br />
won’t turn a weekend golf<br />
warrior into Lydia Ko.<br />
And just as we can’t all<br />
swing a golf club like the pr<strong>of</strong>essionals,<br />
and so it is with<br />
Powerpoint.<br />
Trying to make your next<br />
presentation visually interesting<br />
and yet keeping it consistent<br />
with how your brand<br />
should look, is the number<br />
one challenge for most<br />
people.<br />
Documents With Precision<br />
specialises in making<br />
PowerPoint and Word documents<br />
look great.<br />
We have put together five<br />
tips that can help your next<br />
presentation look good, get<br />
your ideas across clearly, and<br />
connect with your audience.<br />
Before<br />
Five design tips from<br />
the pr<strong>of</strong>essionals<br />
First Impressions<br />
1 You never get a second<br />
chance to make a first impression.<br />
Seven seconds is all you<br />
have. So depending on the purpose<br />
<strong>of</strong> your presentation and<br />
the audience, the opening slide<br />
needs to have a relevant and<br />
powerful image - or text - to<br />
grab your audience’s attention.<br />
Just remember to respect the<br />
authors copyright or provide a<br />
source for the image.<br />
2 Consistency<br />
The difference between<br />
presentations formatted by pr<strong>of</strong>essionals<br />
and the rest is consistency.<br />
Use a proper template<br />
that is suitable for the content,<br />
and have key elements in the<br />
same place on every slide.<br />
3<br />
Keep it simple<br />
Create one, simple message<br />
per slide. And although<br />
this sounds obvious, it’s a<br />
common mistake - don’t make<br />
your audience have to think<br />
about what the message is.<br />
Seth Godin sums this up well:<br />
“Slides should reinforce your<br />
words, not repeat them”.<br />
4<br />
After<br />
High quality images<br />
The human brain is<br />
attracted to and responds to<br />
strong images. A great image<br />
will engage your audience and<br />
increase the impact <strong>of</strong> your<br />
presentation. Drawing on Clip<br />
Art, or that fuzzy image you<br />
Googled, for an important<br />
presentation is a mistake. You<br />
need high quality images. If the<br />
image isn’t good enough, then<br />
don’t use it.<br />
5<br />
Document themes<br />
and branding<br />
Nothing lets a presentation<br />
down more than using the<br />
default PowerPoint theme and<br />
colour scheme. Your company<br />
logo, fonts, and colours are<br />
all part <strong>of</strong> your brand. This<br />
extends to charts and other<br />
graphics. Formatting these in<br />
your brand colours makes a<br />
huge difference.<br />
Every presentation is<br />
a chance to showcase your<br />
brand and it’s important that<br />
your brand is consistent. If you<br />
have trouble with Powerpoint<br />
or your brand consistency with<br />
your presentations and other<br />
important documents, then get<br />
in touch with us and see what<br />
we can do to help you and your<br />
brand.<br />
Phil Waylen General Manager and co-founder<br />
09 889 2226 info@documentswithprecision.com<br />
www.documentswithprecision.com
PROFESSIONAL SERVICES<br />
BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong> 21<br />
<strong>Bay</strong> businesses can borrow from<br />
the political playbook<br />
TELLING YOUR STORY<br />
As we close in on the general election<br />
in September, the media landscape will<br />
become increasingly dominated by political<br />
comment. And there are lessons for<br />
business in the campaign.<br />
National will argue that<br />
New Zealand is on the<br />
right track and doing<br />
well, Labour will focus on<br />
income inequality and the<br />
housing crisis, and the Greens<br />
will highlight climate change<br />
and our environmental failings.<br />
ACT will call for tax cuts,<br />
the Maori Party will promote<br />
indigenous rights, and we will<br />
see opportunistic attempts to<br />
grab the headlines by United<br />
Future, New Zealand First and<br />
The Opportunities Party.<br />
The successful politicians<br />
and parties will be those whose<br />
messages most resonate with<br />
New Zealanders. Creating a<br />
convincing narrative is critical.<br />
There’s no doubt facts and figures<br />
are useful, but creating a<br />
version <strong>of</strong> the truth that people<br />
buy into, will win the day.<br />
Storytelling matters, and<br />
sometimes style is just as<br />
important as substance. How<br />
many statistics were in Martin<br />
Luther King Jr’s “I have a<br />
dream” speech? How about Sir<br />
Winston Churchill’s “We shall<br />
fight them on the beaches”?<br />
Being personable and relatable<br />
can make a big difference<br />
too. John Key did it well<br />
with his barbecue photos and<br />
conversational turn <strong>of</strong> phrase.<br />
Bill English is trying hard with<br />
his homemade spaghetti pizza<br />
photos and “walk/run” videos<br />
on Facebook, although whether<br />
he has the same charm is<br />
debatable.<br />
For businesses, being relatable<br />
means using accessible<br />
language and photos showing<br />
people your target market idolises<br />
or identifies with. It’s good<br />
to have fun and a sense <strong>of</strong><br />
humour in your marketing, so<br />
long as it’s in good taste. The<br />
important thing is that your<br />
tone and messaging match your<br />
brand. If you are selling products<br />
to students, avoid corporate<br />
language. If your target<br />
market is legal pr<strong>of</strong>essionals,<br />
using slightly more technical<br />
language may be appropriate.<br />
Doing what you say you are<br />
going to do and being who you<br />
say you are is important, both<br />
in business, and in politics.<br />
US president Donald Trump<br />
has come unstuck because he<br />
has failed to live his brand.<br />
As much as you may disagree<br />
with his views and demeanour,<br />
they resonated with enough<br />
American voters to win him<br />
the presidency. But since stepping<br />
into <strong>of</strong>fice he has reneged<br />
on many <strong>of</strong> his campaign<br />
promises. In the eyes <strong>of</strong> many<br />
Americans brand Trump is a<br />
fraud, and his popularity ratings<br />
are at rock bottom as a<br />
result.<br />
For businesses, it’s the<br />
same. If you market yourself<br />
as a hip young company using<br />
cutting edge technology and<br />
<strong>of</strong>fering amazing customer service,<br />
you’ve got to live up to<br />
that promise. You will quickly<br />
be found out if you’re a<br />
technophobe who ignores the<br />
phone when customers call.<br />
The lesson here is that, just like<br />
politicians, the best businesses<br />
base their brands around who<br />
they already are, rather than<br />
putting on a pretence. Your<br />
brand should be based on a<br />
solid foundation <strong>of</strong> truth.<br />
Finally, just as politicians<br />
still seek out the cliché baby<br />
> BY JAMES HEFFIELD<br />
Director <strong>of</strong> <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> communications consultancy Last Word<br />
Writing Services. To find out more visit lastwordwriting.co.nz or<br />
email james@lastwordwriting.co.nz.<br />
kissing photo opportunity,<br />
businesses can manufacture<br />
situations that play well in the<br />
media. I have a client who generously<br />
donates a lot <strong>of</strong> sports<br />
equipment and products to<br />
underprivileged communities<br />
on the caveat they send photos<br />
<strong>of</strong> those products in action for<br />
him to use in his promotional<br />
efforts. This has led to some<br />
brilliant stories <strong>of</strong> sport being<br />
taken to schools in Asia and the<br />
Pacific that are rebuilding following<br />
natural disasters. Don’t<br />
be afraid to create opportunities<br />
that will grab the headlines,<br />
especially if you can also do<br />
a bit <strong>of</strong> social good along the<br />
way.<br />
Soapbox is New Zealand’s fastest<br />
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22 BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong><br />
DALE CARNEGIE<br />
Dale Carnegie Training<br />
Transforming Potential into Results<br />
When you look at the successful people, what do you see?<br />
Confidence. Competence. Enthusiasm.<br />
They’re engaged in all aspects <strong>of</strong> their work and life, inspiring others as they lead by example.<br />
Transform the potential <strong>of</strong> your people and business with training that is perceptive, open,<br />
practical and enduring. Contact Michael or Helen today!<br />
<strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong><br />
Michael Shaw<br />
michael.shaw@dalecarnegie.com<br />
0275 429 144<br />
Waikato<br />
Helen Jarman<br />
helen.jarman@dalecarnegie.com<br />
0274 069 511<br />
bop-waikato.dalecarnegie.co.nz<br />
Uncovering Leadership Blind Spots:<br />
Discovering the Pathway to Motivating<br />
Your Employees<br />
This Global <strong>Business</strong> Brief will help you:<br />
• Identify which leadership trends from<br />
our research may be impacting your<br />
organisation<br />
• Learn how your leaders can drive<br />
employee retention and satisfaction<br />
• Uncover common leadership blind spots<br />
that may be undermining your corporate<br />
culture<br />
• Start to identify your organisation’s<br />
leadership performance gaps.<br />
Thursday 27th <strong>July</strong> – Rotorua<br />
Friday 18th <strong>August</strong> – Hamilton<br />
Book now<br />
Rotorua Event<br />
www.rotoruachamber.co.nz/events<br />
Hamilton Event<br />
www.eventspronto.co.nz/dalecarnegie<br />
J6693A<br />
Copyright © <strong>2017</strong> Dale Carnegie & Associates, Inc. All rights reserved.
DALE CARNEGIE<br />
BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong> 23<br />
Transforming people and organisations<br />
through pr<strong>of</strong>essional development<br />
“If we can inspire adults to a realisation <strong>of</strong><br />
their own unsuspected powers, we shall<br />
not have lived in vain.” - Dale Carnegie<br />
Dale Carnegie’s training<br />
system has thrived for<br />
more than a century<br />
because it is transformative<br />
and it works, says Michael<br />
Shaw, managing director <strong>of</strong> the<br />
enduring training company’s<br />
<strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong>/Waikato franchise.<br />
“We help businesses<br />
improve results through working<br />
with their people, usually<br />
starting at the top”<br />
The Dale Carnegie approach<br />
is more action than theory, says<br />
Michael. “We <strong>of</strong>fer really practical<br />
hands-on training that<br />
works to build confidence and<br />
resilience.”<br />
This year marks the 20th<br />
anniversary <strong>of</strong> Michael and<br />
Andrea Shaw taking up the<br />
franchise - one <strong>of</strong> five in New<br />
Zealand, and 300 worldwide.<br />
Set up in 1912, Dale Carnegie<br />
pioneered the learning and<br />
development industry.<br />
“It’s humbling to have<br />
reached our 20th anniversary<br />
in the region,” said Michael.<br />
“And what is pretty cool is<br />
that we are still working with a<br />
lot <strong>of</strong> our original clients and<br />
now in some cases their children.<br />
For many <strong>of</strong> our clients,<br />
our training results in a ‘wow’<br />
experience both pr<strong>of</strong>essionally<br />
and personally.”<br />
Michael says they couldn’t<br />
do what they do without the<br />
outstanding support and<br />
resources <strong>of</strong> Dale Carnegie<br />
& Associates, their team <strong>of</strong><br />
Qionne, Nichola and Sue, and<br />
Helen Jarman who does a great<br />
job managing the Waikato<br />
region. He also thanked<br />
suppliers such as Hatfield<br />
Accounting and Classic Flyers,<br />
as well as Priority One’s Instep<br />
Programme and the Acorn<br />
Foundation who had made the<br />
youth leadership programme<br />
such as success.<br />
Dale Carnegie delivers<br />
in-company training, public<br />
programmes and seminars,<br />
which are mainly carried out in<br />
person, but also include blended<br />
options with live online<br />
delivery. Topics cover the people<br />
side <strong>of</strong> business such as<br />
how to engage and lead staff,<br />
manage teams, increase sales,<br />
provide outstanding service,<br />
present to groups and the people<br />
side <strong>of</strong> process improvement.<br />
Michael says Dale Carnegie<br />
<strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> Waikato’s goal<br />
is to foster a long-term partnership<br />
providing the necessary<br />
skills and development pathways<br />
to allow staff to grow<br />
with the organisation. And<br />
leadership development is a<br />
growing need due to the changing<br />
nature <strong>of</strong> the workforce and<br />
technology. Eighty percent <strong>of</strong><br />
Dale Carnegie’s business in the<br />
region is in leadership training,<br />
with more than 3000 business<br />
managers and leaders having<br />
completed The Dale Carnegie<br />
Course, which is based on the<br />
principles <strong>of</strong> perennial bestseller<br />
How to Win Friends and<br />
Influence People.<br />
“Mr Carnegie said you have<br />
to deliver the Dale Carnegie<br />
Course for 20 years before you<br />
fully understand the process<br />
and now I understand what<br />
Andrea Shaw: Changing how people see themselves.<br />
The recently graduated Acorn Foundation Youth Dale Carnegie Course, a collaboration<br />
between Priority One Instep, The Acorn Foundation, BOP Secondary Schools and Dale<br />
Carnegie. A total <strong>of</strong> 183 students have graduated over the last seven years.<br />
he was meaning”, says Andrea<br />
who is training director for the<br />
franchise.<br />
“We change how people see<br />
themselves, so they can change<br />
how the world sees them,” says<br />
Andrea. “And that changes the<br />
impact they have on the world.<br />
We notice the strengths you<br />
overlook in yourself, and we<br />
know how you can put them to<br />
good use.”<br />
TESTIMONIALS<br />
PETER HENDERSON, MANAGING DIRECTOR<br />
<strong>Bay</strong> Sandblasting Ltd<br />
“On the 2nd <strong>of</strong> March 1998 I graduated from the first Dale Carnegie Course<br />
to be held in Tauranga. The tools that Dale Carnegie provide you with help<br />
to change the way you interact with other people and strengthens your<br />
personality. In any company the main asset we all have is our people. We<br />
have invested in this asset by putting several people through the course<br />
and our company has benefitted from the skills they have acquired. If it was<br />
not for the Dale Carnegie program our company and its people would be<br />
far worse <strong>of</strong>f. The great part <strong>of</strong> doing the course is the personal gains to the<br />
individual which majorly helps peoples personal relationships at work and<br />
socially. We have had many great success stories from partners who have<br />
seen immense improvement in communication and ability to interact better.<br />
If you are looking for a course that can help you improve the skills you have<br />
or to break through a barrier in your life, this course is a must attend event<br />
and a very wise investment.”<br />
MICHAEL SIEVWRIGHT, GENERAL MANAGER AND<br />
CHRIS CHAPLIN, OPERATIONS MANAGER<br />
Trimax Mowing Systems<br />
“We recognise that the development <strong>of</strong> our people and investment in our<br />
global teams are integral to our business success. Dale Carnegie training<br />
has been the cornerstone <strong>of</strong> our training programs since the early 2000’s<br />
and has given our staff the tools and principles to thrive in today’s business<br />
environment. After our first graduates <strong>of</strong> the Dale Carnegie course in 2001,<br />
we’ve seen many <strong>of</strong> our colleagues achieve their best and emerge as<br />
leaders through the Dale Carnegie training programs. Through the practice<br />
<strong>of</strong> these principles, members <strong>of</strong> our teams have been promoted, accepted<br />
additional responsibilities and achieved success in their careers as well as<br />
success for the business. The Leadership Training for Managers program<br />
has helped shape a consistent approach for our people who have direct<br />
reports, are innovators or aspire to do more.”<br />
JONATHAN BROWN, DIRECTOR<br />
BCD Group<br />
“Dale Carnegie has proved to be a great choice in development training<br />
provider for our business. The wide variety <strong>of</strong> relevant courses has helped<br />
with everything from individuals needing to be developed in specific<br />
areas, through to whole management teams doing courses together.<br />
The courses are always presented with a lot <strong>of</strong> energy and enthusiasm.<br />
Given the results and change we have seen in staff to date, I’m sure Dale<br />
Carnegie will be a valued training partner well into our future.”<br />
ALLAN RUDKIN, OWNER/OPERATOR<br />
New World Mount Maunganui<br />
“New World Mount Maunganui has been an active participant in Dale<br />
Carnegie Training since 2004. I along with my staff, have experienced<br />
both personal and <strong>Business</strong> triumphs from Dale Carnegie’s training. Dale<br />
Carnegie’s principles are timeless and for all time and for everyone. My<br />
sincere thanks to Michael and Andrea Shaw.”<br />
PETER ROLLO, MANAGING DIRECTOR<br />
Safeway Autos<br />
“My relationship with the local Dale Carnegie Franchisee goes back 17<br />
years. They provided absolutely essential for success skill development.<br />
The fact I have done their courses and grown my skills is one <strong>of</strong> the top<br />
reasons I have been able to survive being an entrepreneur. I consider their<br />
programmes a must-do for every team member - including me - I keep<br />
going back for more. The programmes are fun, challenging, and improve<br />
the confidence <strong>of</strong> everyone who attends.”<br />
RICHARD THURLOW, CHIEF EXECUTIVE<br />
Waipuna Hospice Inc<br />
“Waipuna Hospice has received excellent training opportunities from<br />
various providers over the years. Dale Carnegie is one provider that<br />
has had some <strong>of</strong> the biggest impacts on our staff and their personal<br />
development. These courses build confidence and skills in staff as they<br />
grow into more senior roles and consolidate their experience in leadership<br />
and skill development. Thank you Dale Carnegie for your sponsorship <strong>of</strong><br />
Waipuna Hospice staff over the past decade.”<br />
PHILLIPPA WRIGHT,<br />
HR/QUALITY AND COMPLIANCE MANAGER<br />
DMS Progrowers<br />
“DMS has worked with Dale Carnegie since 2005 and has found the<br />
programmes a fantastic way to accelerate the pr<strong>of</strong>essional development<br />
<strong>of</strong> our leaders. Many <strong>of</strong> the early graduates are now in senior roles in the<br />
organisation and the training has strengthened the DMS culture and values.”
24 BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong><br />
Top award winner: (from left) Dominion Salt sales manager Brett Hobson, operations manager Hamish Reid, export sales manager Robin Piggott, chief executive<br />
Shane Dufaur, Sharp Tudhope partner Kylie van Heerden, logistics manager Andy Reynolds, and health, safety, quality and environment manager Royce Downes.<br />
Dominion Salt takes out top spot<br />
at this year’s Export Awards<br />
Dominion Salt is enjoying “a quiet sense<br />
<strong>of</strong> achievement on a longer-term journey”<br />
says its CEO Shane Dufaur upon winning<br />
the top NZ Export <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> Award this<br />
month. The 75-year-old company took out<br />
the Top Exporter <strong>of</strong> the Year prize at the<br />
<strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> ExportNZ awards.<br />
By DAVID PORTER<br />
Local exporters from<br />
across <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong><br />
came together to celebrate<br />
the business people and<br />
companies raising the bar for<br />
export success at the <strong>2017</strong><br />
export wards, sponsored by<br />
Zespri International. All five<br />
winners were announced at<br />
a Rio Carnival-themed event<br />
at ASB <strong>Bay</strong>park Stadium<br />
Lounge.<br />
“Export Awards judging<br />
has been a rewarding experience<br />
again for all involved<br />
this year. It is so important to<br />
recognise and celebrate the<br />
achievements <strong>of</strong> our <strong>Bay</strong> <strong>of</strong><br />
<strong>Plenty</strong> Export businesses,”<br />
said head judge Kelvin Trask<br />
<strong>of</strong> Productiv.<br />
Dominion Salt took out<br />
the Sharp Tudhope Lawyers<br />
Exporter <strong>of</strong> the Year Award,<br />
with George & Willy winning<br />
the YOU Travel Emerging<br />
Exporter <strong>of</strong> the Year Award.<br />
Well-known and respected<br />
local businessman and<br />
managing director <strong>of</strong> Oasis<br />
Engineering Andy Cameron,<br />
who has a passion for giving<br />
back to the community,<br />
was the surprised and humble<br />
recipient <strong>of</strong> the New Zealand<br />
Trade & Enterprise Service<br />
to Export Award for his outstanding<br />
contributions within<br />
the <strong>Bay</strong> business and export<br />
community.<br />
Ian Macrae, founder <strong>of</strong><br />
Page Macrae Engineering,<br />
said Cameron was described<br />
by his colleagues as an honest<br />
and trustworthy quiet achiever.<br />
“Andy got involved in<br />
TIDA (the Titanium Industry<br />
Development Association),<br />
as a founding board member.<br />
TIDA is introducing powder<br />
metallurgy to the New<br />
Zealand industry. Today<br />
he chairs TIDA Trust and<br />
also represents the trust on<br />
the RAM (Rapid Advanced<br />
Manufacturing) board. RAM<br />
is a spin<strong>of</strong>f from TIDA for<br />
the commercial 3D printing<br />
<strong>of</strong> metal powders with a wide<br />
customer base both in New<br />
Zealand and overseas printing<br />
everything from parts<br />
for America’s Cup yachts to<br />
space.”<br />
Oasis Engineering also figured<br />
in the highly contested<br />
Beca Export Achievement<br />
category. Among a group<br />
<strong>of</strong> strong finalists, Felipe<br />
Aguilera, a technical sales<br />
engineer at Oasis was recognised<br />
by the judges as<br />
“an integral cog in the Oasis<br />
wheel.”<br />
Steens® Honey won the<br />
Page Macrae Engineering<br />
Innovation in Export Award<br />
for its innovative business<br />
practises.<br />
Overall winner Dominion<br />
Salt’s strong client and export<br />
focus has seen it grow its<br />
export business from 25 per<br />
cent <strong>of</strong> turnover in 2012, to<br />
just under 40 percent this year,<br />
with more than 40 countries<br />
now served. Further international<br />
customer growth is targeted<br />
- an exporting figure <strong>of</strong><br />
just over 50 percent is forecast<br />
by 2020.<br />
Dufaur says most <strong>of</strong> this<br />
projected growth will come<br />
from its pharmaceutical and<br />
high-grade added food business,<br />
making it a model example<br />
<strong>of</strong> a New Zealand company<br />
moving from a price-sensitive<br />
commodity market into a<br />
premium value-add category.<br />
“At Dominion Salt, we<br />
have a strong focus on people<br />
both internally and externally,<br />
which means understanding<br />
what national and international<br />
customers want and value,<br />
and then building a team culture<br />
that delivers,” he says.<br />
Tauranga is the home <strong>of</strong><br />
the company’s exporting division,<br />
but Dominion Salt’s production<br />
capabilities are firmly<br />
entrenched in the salt plains<br />
<strong>of</strong> the Marlborough region,<br />
where it was established by<br />
George Skellerup in 1942.<br />
“This award is as<br />
much about our people in<br />
Marlborough as it is about<br />
the people in <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong>,”<br />
said Dufaur. “We are a tightknit<br />
and focused team with<br />
a mission to supply a global<br />
market with life’s most essential<br />
minerals via the world’s<br />
safest hands.”<br />
However, while the pristine<br />
Marlborough environment<br />
provides the perfect<br />
conditions for salt harvesting,<br />
Dufaur credited the decision<br />
to establish the Northern plant<br />
in the <strong>Bay</strong> in 1973 as integral<br />
to the company’s business<br />
success.<br />
“From the outset, we have<br />
been fortunate to work alongside<br />
innovative leaders at<br />
the Port <strong>of</strong> Tauranga and in<br />
local government,” he said.<br />
“Together, they have created<br />
and delivered on a vision<br />
that has gone from strength<br />
to strength, and we’ve ridden<br />
the wave with them. Now we<br />
have a world-class port that is<br />
literally at our back door, with<br />
an infrastructure that is the<br />
envy <strong>of</strong> exporters globally.”<br />
Dominion Salt’s success at<br />
the Export Awards comes on<br />
the back <strong>of</strong> a series <strong>of</strong> recent<br />
awards, many conferred by<br />
their clients around the globe.<br />
“Awards are secondary,<br />
but nonetheless, much appreciated<br />
by our customers and<br />
staff alike, as it validates<br />
their decision and proves that<br />
they’ve chosen a good team in<br />
Dominion Salt. It sends a signal<br />
to our customers and staff<br />
that we are working to worldclass<br />
standards and leading<br />
the way in our industry.”<br />
<strong>Business</strong> owners<br />
gather to power-on with<br />
Google experts<br />
Around 100 small business<br />
owners gathered this<br />
month at Basestation to<br />
take part in workshops with<br />
team members from Google<br />
to guide 100 <strong>of</strong> the region's<br />
small businesses to learn how<br />
to “power on” with tools that<br />
could deliver new customers<br />
and ways to improve their<br />
businesses.<br />
Katherine Anderson, retail<br />
account manager for New<br />
Zealand, and Jean Magalhães,<br />
small business product marketing<br />
manager, Australia and<br />
New Zealand, delivered the<br />
workshop to four groups at<br />
Tauranga’s technology and<br />
communication co-working<br />
space.<br />
<strong>Business</strong> owners from all<br />
over the region, including<br />
Katikati, TePuke and Papamoa,<br />
booked all <strong>of</strong> the available<br />
workshop seats within a couple<br />
<strong>of</strong> days <strong>of</strong> the Tauranga<br />
and Western <strong>Bay</strong> Digital<br />
Enablement Project (DIP)<br />
opportunity becoming available.<br />
The Google team also<br />
delivered one-on-one help to<br />
those with specific questions.<br />
Jo Allum, Venture Centre<br />
co-founder and part <strong>of</strong> the DIP<br />
implementation team, said it<br />
was an encouraging step forward<br />
for the initiative.<br />
“We’re only just at the start<br />
<strong>of</strong> this project and this event<br />
demonstrates there's a real<br />
willingness and desire on the<br />
part <strong>of</strong> local owners to take<br />
on the challenges <strong>of</strong> digital<br />
marketing, deal with its complexity,<br />
and learn to use the<br />
available tools to grow,” she<br />
said.<br />
“What's really great is the<br />
team from Google also helped<br />
participants to engage with<br />
three <strong>of</strong>ficial Google partners.<br />
They are locals recognised and<br />
approved by Google for having<br />
all the skills and knowledge<br />
necessary to help our locals to<br />
dig deeper into the workshop<br />
content and apply it to serve<br />
their customers better.”<br />
Allum said the next step<br />
would be to bring together<br />
Hooked On Marketing's<br />
Louise Blakely, CreativeQ<br />
Technologies Steve Turner,<br />
and Metro Marketing NZ's<br />
Felicity Salter, to facilitate<br />
Google-users’ meet-ups with<br />
the help <strong>of</strong> the Venture Centre<br />
team in coming weeks.<br />
“We expect the informal<br />
format <strong>of</strong> meetups will<br />
enable owners to share progress,<br />
get to know the partners,<br />
and learn Google Maps &<br />
Search, Google My <strong>Business</strong>,<br />
Google AdWords, and Google<br />
Western BOP MP Todd Muller, co-organiser Jo Allum and Google’s Jean<br />
Magalhães at the workshop. Photo/ Richard Robinson Photography.<br />
Analytics together."<br />
Richard Flanagan, head <strong>of</strong><br />
business marketing, Google<br />
Australia & New Zealand, who<br />
helped organise the event, said<br />
it had been an awesome day,<br />
with so many engaged business<br />
owners. “And I'm delighted<br />
that some <strong>of</strong> our partners<br />
were along to help continue the<br />
momentum and relationships.”<br />
Google has been supporting<br />
the local project, in particular,<br />
the “PoweringON” initiative<br />
focusing on small business<br />
owners in the <strong>Bay</strong>.<br />
Magalhães described the<br />
workshop sessions as a great<br />
day. He left the Venture Centre<br />
team with all useful links and<br />
resources for the participants<br />
to access.<br />
DIP launched in May with<br />
the support <strong>of</strong> Tauranga City<br />
Council and Western <strong>Bay</strong> <strong>of</strong><br />
<strong>Plenty</strong> District Council. Its<br />
goal is to support the development<br />
<strong>of</strong> a prosperous region<br />
where everyone can access,<br />
participate and benefit from<br />
digital technologies together.<br />
For more information, see<br />
www.poweringon.nz
BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong> 25<br />
Leading change in the workplace<br />
Co-founder and chief coach <strong>of</strong> Firestation,<br />
the <strong>Bay</strong>’s only business growth centre, with<br />
a range <strong>of</strong> business coaching and training<br />
programmes to help you succeed. To find<br />
out more go to www.thefirestation.nz or<br />
email grow@thefirestation.nz<br />
To be successful, organisations<br />
and people need to<br />
have the ability to change.<br />
The way we work and the systems<br />
we use are continually<br />
evolving. It’s predicted that<br />
most businesses will change<br />
more in the next three years<br />
than they have in the last five.<br />
It is essential that leaders and<br />
managers know how to engage<br />
staff to implement change.<br />
The prospect <strong>of</strong> change can<br />
be daunting for many. Humans<br />
by nature are creatures <strong>of</strong> habit.<br />
Regardless <strong>of</strong> whether the<br />
changes are big or small, management<br />
<strong>of</strong> change needs to be<br />
carefully planned.<br />
But the sad truth is that<br />
many businesses do not implement<br />
change well. Forty years<br />
<strong>of</strong> research by leadership and<br />
change guru Dr John Kotter<br />
has shown that more than 70<br />
percent <strong>of</strong> all major transformation<br />
efforts fail. Why? Because<br />
organisations do not take a<br />
consistent, holistic approach to<br />
changing themselves, nor do<br />
they engage their workforces<br />
effectively.<br />
Regardless <strong>of</strong> whether you<br />
want to implement new systems,<br />
policies and brand, or<br />
change reporting lines, roles<br />
and responsibilities, your<br />
approach to change should be<br />
the same.<br />
Let’s be honest, it isn’t easy<br />
to lead or participate in change.<br />
But there are many things<br />
leaders can do to manage the<br />
impact, how change is accepted<br />
and whether it’s successful. It’s<br />
important to cover three essential<br />
steps:<br />
1. Create a climate for<br />
change. Increase the urgency<br />
for change, build the right<br />
team to lead the transition<br />
and get the vision right.<br />
2. Engage the whole organisation.You<br />
need to communicate<br />
for buy-in, empower<br />
action and create short-term<br />
wins.<br />
3. Implement and sustain<br />
change. Don’t let up, make<br />
the changes stick.<br />
At the heart <strong>of</strong> successful<br />
change is clear and consistent<br />
communication.The biggest<br />
challenge to executing change<br />
successfully is getting people to<br />
change their behaviour.<br />
People will more likely<br />
change behaviour when given<br />
a compelling reason that influences<br />
their feelings, rather<br />
than numbers and statistics.<br />
It’s important that your leaders<br />
clearly express what the change<br />
is, why it’s being made and how<br />
it will affect each team member.<br />
Don’t assume you know all<br />
the answers to how the change<br />
will affect your staff. Ask them<br />
and actively listen. Don’t shy<br />
away from the reasons not to<br />
change – they may become<br />
more important than the reasons<br />
to proceed.<br />
Identify the people who are<br />
most affected by the change<br />
as well as those individuals<br />
who can champion the change.<br />
These two groups will play<br />
a key role in helping whole<br />
organisations accept the changes.<br />
Think about whether reward<br />
systems, such as bonuses, rec-<br />
ognition or scorecards, would<br />
be appropriate and how they<br />
could support the acceptance <strong>of</strong><br />
the changes.<br />
Ultimately you need to<br />
GROWING YOUR BUSINESS<br />
> BY DARREN MCGARVIE<br />
Darren McGarvie is co-founder and Chief Coach <strong>of</strong> the<br />
Firestation, the <strong>Bay</strong>’s only business growth centre. To find out<br />
more go to www.thefirestation.nz or email grow@thefirestation.nz<br />
make sure that the change is<br />
not an option. Remember people<br />
<strong>of</strong>ten don't want to change,<br />
and if given a choice they <strong>of</strong>ten<br />
won't. Everyone from the business<br />
owner or board and management<br />
must commit passionately<br />
to the change, and they<br />
should accept nothing less from<br />
everyone else.
26 BAY OF PLENTY BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2017</strong><br />
A new model for improving<br />
business cash flow<br />
Apricity was founded to ease the financial<br />
stress <strong>of</strong> small to medium-sized businesses<br />
suffering from the increasing tendency <strong>of</strong><br />
large debtors to push payment terms out<br />
to the max.<br />
Created in Australia by<br />
Linden Toll and Andrew<br />
Meakin in 2013, the<br />
Apricity invoice funding<br />
model was launched earlier<br />
this year in New Zealand by<br />
former senior bankers Craig<br />
Urquhart, the New Zealand<br />
chief executive, and Alan<br />
Hewitt, the general manager.<br />
Client testimonials<br />
In the following Q&A, Hewitt<br />
outlines how Apricity differs<br />
from other invoice factoring<br />
approaches.<br />
Q: Why is prompt invoice payment<br />
increasingly important<br />
to SMEs?<br />
A: Cash flow facilitates<br />
growth and there is a lot <strong>of</strong><br />
evidence that companies that<br />
aren’t growing and accepting<br />
change, won’t survive. SMEs<br />
need strong and consistent<br />
cash flow to supplement<br />
working capital. Traditionally<br />
banks will secure working capital<br />
overdrafts and term debt<br />
against business owners’ residential<br />
property, and a General<br />
Security Agreement over all<br />
company assets.<br />
But in the case <strong>of</strong> receivables,<br />
banks will, as a rule,<br />
discount full value, so those<br />
assets are heavily weighted<br />
downwards. Most large entities<br />
seek to enhance shareholder<br />
returns and reduce debt, and<br />
“The business I work for has used Apricity for the last 2-3 months to assist<br />
with cashflow. The arrangement with Apricity was relatively straight forward<br />
to negotiate, and the processes are easy to use. There is great support when<br />
needed both from the Australian team and Alan Hewitt (the NZ General Manager).”<br />
– Finance Manager, Transport Company, New Zealand<br />
a frequently used method <strong>of</strong><br />
achieving this is to extend supplier<br />
payment terms, i.e. obtain<br />
free credit at the supplier’s<br />
expense. Typically payment<br />
terms have grown from 15-30<br />
days, to 60 days and 90 days -<br />
as in the recently reported case<br />
<strong>of</strong> Fonterra. That organisation<br />
is not alone. The impact <strong>of</strong> that<br />
on smaller companies can be<br />
devastating. To have payment<br />
pushed out two to three months<br />
makes a big hole in cash flow<br />
when these SMEs have their<br />
own commitments to meet.<br />
There is also a trickle-down<br />
impact on the whole supply<br />
chain. Apricity can bridge that<br />
gap and improve supply chain<br />
relationships.<br />
Q: Why did you decide to<br />
bring the Apricity model to<br />
New Zealand?<br />
A: In Australia, debt funding is<br />
a $64 billion industry. A simple<br />
calculation as a percentage <strong>of</strong><br />
GDP, by comparison in NZ<br />
it should arguably be an $8<br />
billion business, but we know<br />
that it is nowhere near that. It<br />
was clear to Craig and I, from<br />
our own experience as former<br />
bankers, that the market was<br />
clearly underserviced and that<br />
there was an opportunity to<br />
introduce a new product.<br />
What really appealed to us<br />
was that the Apricity <strong>of</strong>fering<br />
is different from existing providers<br />
in New Zealand where<br />
there was a tendency to perceive<br />
debtor funding agencies<br />
as being something <strong>of</strong> a lender<br />
<strong>of</strong> last resort, whereas in<br />
Australia they are seen as an<br />
acceptable alternative funding<br />
source.<br />
Q: How does Apricity’s<br />
approach differ?<br />
A: We do not have a lengthy<br />
and onerous contract, with hidden<br />
costs. Our fee structure<br />
is simple and transparent. We<br />
also do not lock customers in;<br />
they use Apricity for as much<br />
or as little as they need to; the<br />
choice is theirs.<br />
We do not take security,<br />
Alan Hewitt<br />
and in doing so ensure that the<br />
existing banking relationship<br />
can remain intact.<br />
We have minimal contact<br />
with our client’s debtors, we<br />
allow them to retain and continue<br />
the business relationship<br />
they have; you could argue<br />
we enhance that relationship<br />
by our clients not having to<br />
chase their customers for early<br />
payment.<br />
We pay up to 95 percent <strong>of</strong><br />
invoice value within 48 hours<br />
(<strong>of</strong>ten quicker), <strong>of</strong> the invoice<br />
being uploaded to our system.<br />
Our customers have the<br />
choice to select which invoices<br />
they want us to pay; we allow<br />
them to manage their cashflow<br />
and working capital.<br />
Q: How do you ensure your<br />
own security?<br />
A: This is part <strong>of</strong> our IP;<br />
we take an assignment <strong>of</strong><br />
the invoices issued to High<br />
Creditworthy Debtors<br />
(HCD’s). We only fund invoices<br />
to HCD’s which can be -<br />
listed companies or very large<br />
and established enterprises,<br />
government departments and<br />
agencies, health boards, local<br />
government authorities and<br />
similar organisations.<br />
Our credit and administration<br />
function is centralized in<br />
Australia and they are constantly<br />
monitoring, evaluating,<br />
and reviewing debtor creditworthiness<br />
and quality.<br />
Q: Where are you based and<br />
how are you approaching the<br />
New Zealand market?<br />
A: Our NZ headquarters is<br />
in Auckland, but we strongly<br />
believe in the strength <strong>of</strong><br />
New Zealand’s regional businesses.<br />
We are constantly out<br />
talking to financial intermediaries<br />
and prospective clients,<br />
and our very first two New<br />
Zealand customers came out<br />
<strong>of</strong> Tauranga.<br />
Our credo is that SME<br />
activity is the true engine <strong>of</strong><br />
economic growth and we need<br />
to do everything we can to<br />
ensure that these businesses<br />
thrive and grow.<br />
“Cash flow is critical for us to be able to pay our creditors and our wages. In our<br />
business, we can make a big upfront payment and then not get paid ourselves for<br />
months.…We just wouldn’t be able to exist without Apricity. It allows us to pay our<br />
creditors and our wages on time – it takes the lumpiness out <strong>of</strong> our cash flow.<br />
“The best thing about it is you don’t have to <strong>of</strong>fer up your house as security. You’re<br />
not tied to it. It was a great decision for us. It allowed us to adapt to the market,<br />
and to continue on doing what we were doing.”<br />
– CEO, Construction and Engineering Services, NSW<br />
“Before we started with Apricity, I was spending so much <strong>of</strong> my time chasing<br />
money. When you have suppliers asking where their money is, and you<br />
haven’t been paid from your customers, it gets very tough.<br />
“Apricity was a great solution for us. They have got really affordable<br />
fees – cheaper than a bank – and they understand your business.<br />
When you deal with a bank, you speak to someone at a counter who<br />
doesn’t know your business; you fill out a form and it gets sent on to<br />
someone else who doesn’t know your business.<br />
“Unlike a bank, I can call Apricity and have my invoices paid is as little<br />
as two hours. It means I can look to the future.”<br />
– Award winning Pie Maker, NSW<br />
“As a business, we don’t like to have a lot <strong>of</strong> debt on our balance sheet,<br />
and Apricity provides a great way around this. Their product means they<br />
are on call when and if we need them… By bringing our invoice payments<br />
forward, we can smooth out our cash flows when it suits us to do so<br />
“Apricity takes out the challenge <strong>of</strong> cash flow during our peak periods.<br />
It’s a great financial resource for us to drawn on when we need to.”<br />
– CEO, Production Company, Victoria<br />
Receive<br />
50% <strong>of</strong>f your<br />
application fee<br />
when you fund your first transaction.<br />
Call us to learn how we can help deliver your business<br />
smoother cashflow and stronger business.<br />
Mention this ad to receive 50% <strong>of</strong>f your application<br />
fee when you fund your first transaction.<br />
Call 0800 95 95 95
END YOUR<br />
CASH FLOW<br />
STRESS TODAY<br />
No matter how big or small your<br />
organisation, cash flow will always be king.<br />
At Apricity, we help small to medium sized businesses<br />
like yours realise their income when they need it through<br />
invoice finance. Our model is simple, easy to use and, once<br />
approved, available to you whenever you need it.<br />
Late invoice payments? Not any more.<br />
Across the globe, large organisations are extending their<br />
payment terms to 60 days, 90 days and longer. For small<br />
business, these delays can be crippling.<br />
If you are a business supplying to major corporates,<br />
government or other large institutions, here’s where we can<br />
help.<br />
We pay the invoices <strong>of</strong> your blue chip customers upfront,<br />
providing your business with the income predictability you<br />
need to do what you do best.<br />
HIGH UPFRONT<br />
INVOICE PAYMENTS<br />
We pay the value <strong>of</strong> up to 95<br />
percent <strong>of</strong> your invoices upfront,<br />
with a further 2 percent paid when<br />
invoices are paid within 30 days*<br />
NO CONTRACTS<br />
No locked in contract.<br />
No GSA, property or<br />
other security required.<br />
SIMPLICITY<br />
Lodge all your<br />
payment requests<br />
online.<br />
FLEXIBILITY<br />
You can use our service<br />
whenever you like, once<br />
approved.<br />
FASTER<br />
PAYMENTS<br />
Have your invoices<br />
paid within 24 hours.<br />
We are not a bank.<br />
Nor do we want to be. Our product is built by small business<br />
for small business, and we service businesses whose success<br />
can be measured by the blue chip customers they now enjoy.<br />
Our payments to you are not a loan – it is simply a way <strong>of</strong><br />
paying your future income to you faster.<br />
In most cases, the only security we will ask from you are the<br />
invoices themselves.<br />
Kickstart your business today<br />
Call 0800 95 95 95 Email admin@apricitynz.com<br />
Visit www.apricitynz.com<br />
* Disclaimer: This advertisement does not and is not intended to provide financial advice and intends by this statement to exclude liability for either opinion or statement. Apricity is not in the business <strong>of</strong> providing<br />
legal, financial, advisory or other advice and nor do we take into account a customer’s needs, goals or risk pr<strong>of</strong>ile. Customers who require that advice should contact an Authorised Financial Advisor.